Doctor Spin

NOVEMBER 30, 2023

Today, we’re learning more about cognitive dissonance. Source: Cambridge University Press 2 Harmon-Jones, E. Cambridge University Press, 185–211. Cambridge University Press, 185–211. Source: Handbook of Theories of Social Psychology 1 Cooper, J. Cognitive dissonance theory. ANNOTATIONS [ + ] ANNOTATIONS 1 Cooper, J.

Handbook 52

Handbook Journalism Comparison eBook 52

Sword and the Script

MAY 11, 2019

Quality referral traffic from press releases. While referral traffic from online press releases accounts for just.12% The study suggests announcements about financial transactions like funding or acquisitions didn’t convert. b) Press releases still have a place. Press releases get beat up. Be smart about it.

Study 140

Study Media Relations Media Measurement 140

Onclusive

AUGUST 10, 2018

Power of Voice is both universally applicable and far superior to the existing state of the art which includes press clip counts or media mentions and tortured vanity metrics like Impressions or Advertising Value Equivalents (AVE’s). To learn more about our new CEO Dan Beltramo, visit his LinkedIn. .

Communications 186

Communications Marketing System Measurement 186

Landis PR

DECEMBER 12, 2022

since 2012 and accounts for 18% of all assets in the wealth industry. 90% of consumers care about sustainability when buying goods and services. The press will look beyond initiatives and internal communications. Non-financial reporting is important for listed and non-listed companies worldwide. In the U.S.,

Financial 52

Financial Government Storytelling System 52

Doctor Spin

APRIL 17, 2023

Going “The Extra Mile” is Good PR, Too If doing things that don’t scale is a good strategy for a startup, what about PR? 2012, May 17). Stuffed giraffe shows what customer service is all about. The Nordy Pod: The truth about Nordstrom’s legendary tire story. Nordstrom Press Room. Tindell, K.

Strategy 52

Strategy Customer Service Airlines Hotels 52

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. A friend was calling with the first news about the attacks. I could only think about when and where the next attack would be. 2012 Update.

Communications 105

Communications Community Crisis Film 105

Presspage

APRIL 12, 2018

Bart : “Here’s what hasn’t changed: The first press release was written by Ivy Lee in 1906. In this digital age, many, many brands are still using press releases to connect their stories to media outlets. In this digital age, many, many brands are still using press releases to connect their stories to media outlets.

Company 111

Company Media Journalism Report 111

Cision

MARCH 31, 2017

Hoffman is a veteran of the industry, previously working as the Executive Producer of Weekend News at CBS, and helping to re-launch CBS this morning back in 2012. My fellow news junkies know exactly what I’m talking about. It’s where I find out what people are arguing or excited about. It’s where I follow breaking news.

Television 120

Television Social Media Sports Travel 120

Melissa Agnes

OCTOBER 16, 2014

There is plenty of resistance from practitioners in the field who worry about college graduates not having field experience. Discussions within the profession indicated a need for greater clarity about the role and nature of emergency management” (p. She wrote, I cannot believe that I am just about to start my third year in STATE.

Education 270

Education Government Policies Wikipedia 270

PRSay

JANUARY 6, 2021

Works like Daniel Kahneman’s “Thinking Fast and Slow” (2011) and Jonathan Haidt’s “The Righteous Mind” (2012) show that they — and our target audiences — are not. Let’s say it’s a statement about a politician. I had to fend for myself being torn apart by the world’s press because YOU didn’t want to talk about racism.”.

Communications 197

Communications Viral Fashion Public Affairs 197

Sword and the Script

APRIL 10, 2018

A couple weeks ago a client was locked out of their press release service. Yet, that coverage was earned without paid press release distribution provided by a vendor. Press Release Distribution Loses Its Allure. A sure-fire way to stir up debate – or plea for attention – in public relations is to call the press release dead.

Engineering 72

Engineering Content Marketing Analysis B2B 72

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. A friend was calling with the first news about the attacks. I could only think about when and where the next attack would be. 2012 Update.

Communications 81

Communications Community Crisis Film 81

The Resolution Blog

AUGUST 11, 2015

There is a latent assumption (certainly in the PR world) that SEO is all about getting your own content to rank well in Google. Step forward ranking by proxy - or good old fashioned online press coverage. This is where thinking about online press coverage with an SEO mindset can pay dividends. About Andrew Smith.

SEO 120

SEO Comparison Handbook Google 120

Mark My Words

JUNE 29, 2015

After further ‘revelations’ about missed drugs tests, Farah spent the past few weeks lying low and lagged behind the speculative race to “the truth” In the post-Lance Armstrong world the only truth that papers want to print is that behind every sporting achievement is a cocktail of steroids and stimulants.

Wikipedia 60

Wikipedia Sports Crisis Management Print 60

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. In support of this view, Meng et al.

Ethics 144

Ethics Public Affairs Journalism Leadership 144

Bianchi Biz Blog

OCTOBER 24, 2022

I covered Hurricane Sandy in Connecticut in 2012. We plan on turning this series into a podcast in 2023, and that is something I am really excited about. Also, not checking our website first to see if a press release was posted before sending an email follow-up. Describe the craziest or most fun story you have written.

Meeting 60

Meeting Automotive Transportation Newspapers 60

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. I got to thinking about it when putting together this piece – The Top 10 PR Tech Vendors by Familiarity and Favorability – and decided I’m going to do something. million in venture capital, in four rounds of funding since 2012, according to Crunchbase.

Industry 87

Industry Media Technology Employee 87

Cision

MAY 12, 2017

Launched in April 2012, Google’s Penguin update was aimed at sites which spammed search results. Writing compelling content will always come to your rescue and so will the re=“nofollow” attribute for the links, especially in articles, blogs, guest posts, and press releases. Use them to spread positive news about your firm.

Google 259

Google Digital PR Mobile SEO 259

Cision

MARCH 1, 2016

” You know, the stock that was worth $38 in 2012 and is (as of this writing) worth $107. ” Heather Ripley writes about the importance of insuring that all crisis responders understand their responsibilities and are practiced. Referenced in this post: 2012. They write: “Facebook’s IPO is a flop.”

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Bianchi Biz Blog

MARCH 7, 2022

If you’re interested in what our audience cares about, what kind of topics gets clicks, and also how those things connect to bigger picture trends that we devote features to… this might be something to add to your listen / watch list. You can learn more about me on this episode of HDT Talks Trucking: [link]. Have a reason.

Meeting 82

Meeting Automotive Media Transportation 82

ISEBOX

JANUARY 8, 2016

Well, if you ONLY push it out your press releases to major news wires, how will consumers or journalists find what they need if they are on your website? What about social? Reason 3: Efficiency and Organization – “Sarah, do you have that press release from 2012 handy?” But, can people easily find your content?

Media 79

Media Analytics Technology Corporate 79

Reputation Specialist Michael Toebe

OCTOBER 2, 2021

So what’s all this about anyway? Sting, in the interview, said he only realized the truth about the wine’s origins after he had purchased the Palagio estate, including its vineyards, and he noticed guests pouring the Palagio red into the bushes rather than drinking it. Sting told the weekly magazine “Sette” on Aug.

Interviews 52

Interviews Newspapers Reputation Local 52

Waxing UnLyrical

JULY 31, 2012

Think about the last major earthquake – didn’t a lot of us reading this post tweet the moment we felt the earthquake? It’s ironic, but instead of saving my life, I was busy tweeting about the “EARTHQUAKE.”. Ancita Satija (@ancitasatija) March 5, 2012. Mahant (@DKMahant) March 5, 2012. Dushyant K.

Social Media 80

Social Media Media Fashion Twitter 80

Cision

JANUARY 8, 2016

In 2015, 51 percent of reporters claimed they couldn’t complete their assignments without turning to social tools, compared to just 28 percent in 2012. How often do you direct message a reporter to see if they got your voicemail asking if they can call you back about the press release announcement you emailed?

Pitching 60

Pitching Report Twitter Social Media 60

wiredPRworks

SEPTEMBER 11, 2018

In 2012, I wrote an update on a previous post with thoughts on how the September 11 attacks immediately reshaped community, public relations and communications. A friend was calling with the first news about the attacks. I could only think about when and where the next attack would be. As time goes on, the memories fade.

Communications 40

Communications Community Crisis Film 40

The Resolution Blog

JUNE 25, 2015

The press gang is upping their digital game to continue to be relevant with our digitally savvy audience. Splendid Communications worked with Smirnoff on a fantastic PR campaign called 'Smirnoff Nightlife Exchange' from 2010 to 2012. About Stella Bayles. We can be sure of seeing a change in how the media operate.

Google 120

Google Analytics SEO Comparison 120

Prohibition

APRIL 2, 2017

Think emails, building journo relationships, doubling the number of press outlets via online press. The press release and boozy lunches no longer define what it means to be a PR. In fact, as many of you already appreciate, that never truly represented what communications was all about. If so, why?

Social Media 48

Social Media Agency Consumer Fashion 48

Beyond PR

DECEMBER 2, 2016

With 25% of Wall Street investors and 19% of Main Street investors reporting they use StockTwits and Twitter for investment news, IR needs to have a strategy in place to assure their voice is in the social stream – even if that strategy is using social media as a one-way newsflow of press releases. About the study.

Study 40

Study Social Media Retail Media 40

Ishmael's Corner

JANUARY 6, 2015

Not at a press event. Turning to the narrative, nothing subtle about BusinessWeek’s opening salvo: “Go ahead and bellyache about blogs. And they’re going to shake up just about every business — including yours.” And they communicated the China news on the corporate blog. Not in a news release.

Corporate 60

Corporate Blogging Google Communications 60

Melissa Agnes

OCTOBER 16, 2014

There is plenty of resistance from practitioners in the field who worry about college graduates not having field experience. Discussions within the profession indicated a need for greater clarity about the role and nature of emergency management” (p. She wrote, I cannot believe that I am just about to start my third year in STATE.

Education 100

Education Government Crisis Management Crisis 100

Beyond PR

APRIL 18, 2016

Before that he was a sales director at T&L in 2012 and worked at Bicycling Magazine early on in his career. Check out this installment of blog profiles to learn more about four travel abroad blogs making their mark. Request a demo to learn more about Agility’s media targeting, monitoring and distribution options.

Travel 40

Travel Media Sports Journalism 40

PR in High Definition

JANUARY 17, 2017

Igniting public understanding about Fintech: The UK has been named a global Fintech hub, and rightly so. That’s before we’ve even talked about the blockchain industry, which is slowly changing how transactions – effectively one of the cornerstones of modern society – are conducted and recorded. Here’s a few of my top bets so far.

Technology 48

Technology Automotive Retail Banking 48

Sword and the Script

MAY 14, 2019

billion articles to date which comes in at about 100 terabytes of storage. Mr. O’Neal says that works out to about twice as much content swept up by LexisNexis and the Onclusive index is larger than Google News. One of the things I like about the dashboard is the social engagement metrics tile. As a startup, it has raised $21.4

Case Study 118

Case Study Software Data Web 118

Waxing UnLyrical

OCTOBER 12, 2012

I know many of you have wondered how I’ve been doing, and honestly, there’s no short answer to that question (though if you pressed me, I’d say “mostly good”). Monday, Oct. 15, will see me complete six months since I started at MSL Washington DC. I’ve been (am) busy, and tired (oh, so tired!). I mean, all.

Social Media 100

Social Media Publicity Media Conference 100

Communications Conversations

APRIL 21, 2015

So, all those posts and media reports you’ve read the last couple days talking about the big “hit” Target’s taking for this supposedly failed product launch? Remember, these product line launches haven’t always been so successful (remember the Nieman Marcus partnership in 2012? Beyond thrilled, actually.

Social Media 60

Social Media Product Launch Instagram Media 60

Waxing UnLyrical

JULY 25, 2016

Why: “To compare the two news releases we considered a range of metrics, including the number of confirmed postings, the number of release views, and the number of tweets about each one. The Truth About the Top Five Super Bowl Ads. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign.

Case Study 40

Case Study Study Measurement Pinterest 40

Polaris

DECEMBER 14, 2014

In it, Desikachar talks about the importance of a teacher, having a personal practice and the 8 limbs of yoga. #3 It’s a cheat sheet on how to make someone care about what you’re saying. #4 It’s a book just about anybody could enjoy. Most useful offline resource: Associated Press Stylebook . Desikachar.

Marketing 251

Marketing Resources Content Marketing Leadership 251