INDUSTRY INSIGHTS YOUR PEERS ARE READING
If you ask a marketing professional what they want for Christmas, their number one wish would probably be that their content go viral. The post Tips To Create Viral Content appeared first on 5WPR CEO Ronn Torossian Founder's Blog. MORE
Their efforts have propelled merely popular stories into through-the-roof viral successes. Project Fortune Teller: Data Predict Viral Success. The resulting quick action turned popular articles into viral successes. Cross posted on Hack the Feed. MORE
The post Going Viral Over Crickets appeared first on HMA Public Relations. Here is the story… It was 2 p.m. and I had just ended a long conference call. I was due for some fresh air and remembered […]. PR and HMA PR Friday Fun Friday labels MORE
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video. MORE
While these gender reveal parties frequently go viral, it’s sometimes because the reveals go awry. The post Odd pitch about ‘gender-reveal’ lasagna goes viral appeared first on PR Daily. MORE
What #ContentMarketers Can Learn from Hamburger Helper’s Viral Mix Tape #WatchTheStove Click To Tweet. Even if the thing your brand gives the community is laughs and surprise, that’s enough for people to readily share your content, and you could then achieve viral success. MORE
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video. MORE
If you’ve been involved in any sort of marketing exercises over the last five or so years, the word “viral” probably drives you nuts, along with phrases like: “Let’s just post a viral video.”. How can we really make this go viral?”. Just tweet this out and watch it go viral.”. MORE
I hate the word “viral” but it was coined for occasions like this. The post “Doors” Goes Viral, Opens Up A Race appeared first on Crenshaw Communications. Sometimes a story is so strong that all you need to do is tell it and get out of the way. MORE
If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. One of the most prolific researchers on the topic of virality and content perpetuation is Wharton Marketing Professor Jonah Berger , author of “Contagious: How Things Catch On.” MORE
Initiative Qs go-to-market strategy is a powerful viral loop. Thus far, the viral loop is nothing out of the ordinary; it works in much the same way as most other viral loops do. See also Viral Loops (and some Math). MORE
The post Nike’s ‘Betsy Ross’ sneaker, Amazon exec’s viral clapback and an influencer tirade appeared first on PR Daily. If you’re not sure why a consumer might be offended at your product line or messaging, start with the diversity represented on your team. MORE
The stranded Crew, in a gesture of protest, took a photo that immediately became viral: Laying on the floor was the only option to rest; their "suitable accommodation," SNPVAC said in a statement released in October. MORE
For content providers looking to make an impact on Facebook, it’s not enough to simply go viral anymore—you must be the right type of viral. A change in Facebook’s news feed algorithm will essentially work to push down some types of viral posts that appear in users’ feeds. MORE
Unfortunately, hoping to go viral is not a video strategy. When you’re planning your video strategy, avoid the temptation to rely on the false promise of viral success. The post Going Viral Is Not a Video Strategy appeared first on Contently. MORE
It’s every marketer’s dream to go viral, but only a handful will ever experience it. While marketers can do things to set the conditions for going viral, things can’t be made to go viral. At best, viral marketing is usually a gamble with marketing credibility. MORE
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video. MORE
A video—as yet not verified—of one of its Model S electric cars erupting in flames in a Shanghai car park has gone viral, first on Chinese social media and then globally on Twitter. The post Tesla responds to viral video of exploding car with video of its own appeared first on PR Daily. MORE
Virality is one of the most fascinating subjects in PR. Viral hits are (usually) not the result of some big brand spending a million dollars to make something popular. Not for lack of trying, because big brands do actually spend millions of dollars to make things go viral. MORE
‘Going viral’ is something most (if not all) marketers and advertisers strive for. In other words, they bring viral marketing into play. The post How to Create the Perfect Viral Marketing Campaign to Promote Your Business appeared first on Prowly Magazine. MORE
When it comes to producing viral videos for big brands, Stephen Voltz is about as experienced as they come. 4 Rules of Viral Videos by Stephen Voltz pic.twitter.com/H2ma5ZZlaD. This, according to Voltz, was what someone shouldn’t do if they want their video to go viral. MORE
Like a virus, in your body or your computer, viral content spreads quickly and spontaneously. However, unlike those first two uses of the term, on the internet, something viral is usually a good thing. Here are a few key elements of that a lot of viral content has in common: 1. MORE
A common fear when it comes to issue and crisis management is the uncertainty around virality. Nobody wants the unwelcome surprise of having an otherwise seemingly insignificant issue go viral * against their organization. Virality is relative. MORE
Going from 1,000 views (1 st cycle) to 1,100 new views (2 nd cycle) equals a viral coefficient of 1,1. And anything above 1,0 = viral, wohoo! you get 1,210 (1,100 x viral coefficient) additional views after the 3 rd cycle! Still hungry for viral success? MORE
Through this phenomenon, viral and buzz marketing were born. A more in-depth look at viral marketing. Viral marketing is a strategy that primarily relies on social media networks to spread a company’s message. This campaign quickly went viral. MORE
PR pros are often told to abide by certain “rules” if they want to see their organization’s content go viral. Influential images and viral content. Do these sound familiar? o Keep it concise. o Use plenty of images. o Don’t exceed 800 words. o Tell a story. MORE
If you asked people where they get their content these days, you might be surprised by how many rely on social influencers and viral platforms like Uplift and Humankind to hear from their favorite brands. Find viral platforms. MORE
Let’s do some viral loop math! Going from 1,000 views (1 st cycle) to 1,100 new views (2 nd cycle) equals a viral coefficient of 1,1. And anything above 1,0 = viral, wohoo! you get 1,210 (1,100 x viral coefficient) additional views after the 3 rd cycle! MORE
If you manage to bring viral attention towards a specific piece of content, you’ll instantly boost the awareness. How exactly do you create viral content? For long-form content to go viral, it has to be perfectly formatted. MORE
million tweets in the last few weeks of May, and no sign of slowing, the hashtag #CharlieCharlieChallenge has become a viral sensation. Hashtracking.com has been tracking how the hashtag went viral on Twitter and on Instagram, spawning Charlie Charlie Challenge accounts like this. MORE
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video. MORE
Have you wondered why you’ve never created viral content? Here are six habits you need to change (or forget) to go viral: 1. Viral content is not synonymous with well-received content. People who create viral content know you can’t always be safe. MORE
New research on viral emotions by marketing agency Fractl has found that positive emotions play a huge role in making an audience care about—and share—content. “We Here are three tips for tapping into these emotional hot buttons to increase virality: 1. MORE
The post Emotion: The Key to Viral Content appeared first on HMA Public Relations. Featured Social Media content emotion experiences negative Positive readers share viral contentThink about the very last thing you shared on social media. Something that hit you a certain way you just had to pass it along to […]. MORE
Blue Bell faces viral challenge meltdown. A viral video of a person opening a carton of Blue Bell ice cream, licking the top layer and putting it back in the store freezer has inspired others to do the same with ice cream and other products under the hashtag #icecreamchallenge. MORE
If you manage to bring viral attention towards a specific piece of content, you’ll instantly boost the awareness. How exactly do you create viral content? For long-form content to go viral, it has to be perfectly formatted. MORE
Though many say you can’t put lipstick on a pig, doctoring up bargain products (and their price tags) might work in your favor. That’s what Payless showed when it recently opened a fake luxury shoe store in Santa Monica, California. The retailer wanted to pull the. MORE
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video. MORE
‘Going viral’ is something most (if not all) marketers and advertisers strive for. In other words, they bring viral marketing into play. The post How to Create the Perfect Viral Marketing Campaign to Promote Your Business appeared first on Prowly Magazine. MORE
The account then went viral—but users quickly realized that @justaconstructionguy wasn’t a normal account. Their post has gone viral with over 146,000 likes, and commenters are flooding the post saying they’ve “instantly followed” Omar’s account. MORE
Cheese was recently sent scrambling after an old urban myth went viral online. The viral rumor also shows that false information is still prevalent across social media platforms—something which YouTube is currently battling. MORE
Viral Related Topics Ronn Torossian
NOVEMBER 20, 2018
If you ask a marketing professional what they want for Christmas, their number one wish would probably be that their content go viral. The post Tips To Create Viral Content appeared first on 5WPR CEO Ronn Torossian Founder's Blog.
Doctor Spin
NOVEMBER 2, 2018
Initiative Qs go-to-market strategy is a powerful viral loop. Thus far, the viral loop is nothing out of the ordinary; it works in much the same way as most other viral loops do. See also Viral Loops (and some Math).
PR Daily
MAY 22, 2019
If you manage to bring viral attention towards a specific piece of content, you’ll instantly boost the awareness. How exactly do you create viral content? For long-form content to go viral, it has to be perfectly formatted.
Marketwired
APRIL 21, 2016
What #ContentMarketers Can Learn from Hamburger Helper’s Viral Mix Tape #WatchTheStove Click To Tweet. Even if the thing your brand gives the community is laughs and surprise, that’s enough for people to readily share your content, and you could then achieve viral success.
Cision
SEPTEMBER 15, 2015
When it comes to producing viral videos for big brands, Stephen Voltz is about as experienced as they come. 4 Rules of Viral Videos by Stephen Voltz pic.twitter.com/H2ma5ZZlaD. This, according to Voltz, was what someone shouldn’t do if they want their video to go viral.
PRSay
MAY 29, 2019
If you asked people where they get their content these days, you might be surprised by how many rely on social influencers and viral platforms like Uplift and Humankind to hear from their favorite brands. Find viral platforms.
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ImPRessions - Crenshaw Communications
JULY 3, 2018
I hate the word “viral” but it was coined for occasions like this. The post “Doors” Goes Viral, Opens Up A Race appeared first on Crenshaw Communications. Sometimes a story is so strong that all you need to do is tell it and get out of the way.
Flack's Revenge
AUGUST 9, 2016
Their efforts have propelled merely popular stories into through-the-roof viral successes. Project Fortune Teller: Data Predict Viral Success. The resulting quick action turned popular articles into viral successes. Cross posted on Hack the Feed.
Sword and the Script
APRIL 12, 2016
It’s every marketer’s dream to go viral, but only a handful will ever experience it. While marketers can do things to set the conditions for going viral, things can’t be made to go viral. At best, viral marketing is usually a gamble with marketing credibility.
HMA Public Relations
JANUARY 25, 2019
The post Going Viral Over Crickets appeared first on HMA Public Relations. Here is the story… It was 2 p.m. and I had just ended a long conference call. I was due for some fresh air and remembered […]. PR and HMA PR Friday Fun Friday labels
Cision
APRIL 4, 2016
If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. One of the most prolific researchers on the topic of virality and content perpetuation is Wharton Marketing Professor Jonah Berger , author of “Contagious: How Things Catch On.”
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PR Daily
NOVEMBER 9, 2018
Like a virus, in your body or your computer, viral content spreads quickly and spontaneously. However, unlike those first two uses of the term, on the internet, something viral is usually a good thing. Here are a few key elements of that a lot of viral content has in common: 1.
PR Daily
JULY 9, 2019
Blue Bell faces viral challenge meltdown. A viral video of a person opening a carton of Blue Bell ice cream, licking the top layer and putting it back in the store freezer has inspired others to do the same with ice cream and other products under the hashtag #icecreamchallenge.
Critical Mention
APRIL 12, 2019
Through this phenomenon, viral and buzz marketing were born. A more in-depth look at viral marketing. Viral marketing is a strategy that primarily relies on social media networks to spread a company’s message. This campaign quickly went viral.
PR Daily
DECEMBER 27, 2018
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video.
PR Daily
MARCH 4, 2019
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video.
PR Daily
NOVEMBER 8, 2018
The stranded Crew, in a gesture of protest, took a photo that immediately became viral: Laying on the floor was the only option to rest; their "suitable accommodation," SNPVAC said in a statement released in October.
PR Daily
OCTOBER 8, 2018
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video.
Melissa Agnes
FEBRUARY 28, 2019
A common fear when it comes to issue and crisis management is the uncertainty around virality. Nobody wants the unwelcome surprise of having an otherwise seemingly insignificant issue go viral * against their organization. Virality is relative.
PR Daily
MAY 29, 2018
If you manage to bring viral attention towards a specific piece of content, you’ll instantly boost the awareness. How exactly do you create viral content? For long-form content to go viral, it has to be perfectly formatted.
Contently - Strategy
DECEMBER 14, 2018
Unfortunately, hoping to go viral is not a video strategy. When you’re planning your video strategy, avoid the temptation to rely on the false promise of viral success. The post Going Viral Is Not a Video Strategy appeared first on Contently.
PR Daily
JULY 2, 2019
The post Nike’s ‘Betsy Ross’ sneaker, Amazon exec’s viral clapback and an influencer tirade appeared first on PR Daily. If you’re not sure why a consumer might be offended at your product line or messaging, start with the diversity represented on your team.
PR Daily
JUNE 8, 2015
million tweets in the last few weeks of May, and no sign of slowing, the hashtag #CharlieCharlieChallenge has become a viral sensation. Hashtracking.com has been tracking how the hashtag went viral on Twitter and on Instagram, spawning Charlie Charlie Challenge accounts like this.
Prowly
MAY 11, 2018
‘Going viral’ is something most (if not all) marketers and advertisers strive for. In other words, they bring viral marketing into play. The post How to Create the Perfect Viral Marketing Campaign to Promote Your Business appeared first on Prowly Magazine.
PR Daily
JANUARY 24, 2019
While these gender reveal parties frequently go viral, it’s sometimes because the reveals go awry. The post Odd pitch about ‘gender-reveal’ lasagna goes viral appeared first on PR Daily.
PR Daily
APRIL 9, 2015
Virality is one of the most fascinating subjects in PR. Viral hits are (usually) not the result of some big brand spending a million dollars to make something popular. Not for lack of trying, because big brands do actually spend millions of dollars to make things go viral.
PR Daily
DECEMBER 18, 2018
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video.
PR Daily
NOVEMBER 29, 2018
Though many say you can’t put lipstick on a pig, doctoring up bargain products (and their price tags) might work in your favor. That’s what Payless showed when it recently opened a fake luxury shoe store in Santa Monica, California. The retailer wanted to pull the.
PR Daily
NOVEMBER 19, 2018
We’d all love to wake up to thousands of notifications and new followers on social media—the result of a tweet or video going viral overnight. Your viral tweet could quickly be forgotten for a cute animal video.
PR Daily
DECEMBER 7, 2015
For content providers looking to make an impact on Facebook, it’s not enough to simply go viral anymore—you must be the right type of viral. A change in Facebook’s news feed algorithm will essentially work to push down some types of viral posts that appear in users’ feeds.
Doctor Spin
FEBRUARY 5, 2017
Going from 1,000 views (1 st cycle) to 1,100 new views (2 nd cycle) equals a viral coefficient of 1,1. And anything above 1,0 = viral, wohoo! you get 1,210 (1,100 x viral coefficient) additional views after the 3 rd cycle! Still hungry for viral success?
PR Daily
SEPTEMBER 20, 2015
If you’ve been involved in any sort of marketing exercises over the last five or so years, the word “viral” probably drives you nuts, along with phrases like: “Let’s just post a viral video.”. How can we really make this go viral?”. Just tweet this out and watch it go viral.”.
PR Daily
MAY 19, 2016
Have you wondered why you’ve never created viral content? Here are six habits you need to change (or forget) to go viral: 1. Viral content is not synonymous with well-received content. People who create viral content know you can’t always be safe.
HMA Public Relations
AUGUST 8, 2018
The post Emotion: The Key to Viral Content appeared first on HMA Public Relations. Featured Social Media content emotion experiences negative Positive readers share viral contentThink about the very last thing you shared on social media. Something that hit you a certain way you just had to pass it along to […].
PR Daily
FEBRUARY 14, 2019
Cheese was recently sent scrambling after an old urban myth went viral online. The viral rumor also shows that false information is still prevalent across social media platforms—something which YouTube is currently battling.
Doctor Spin
FEBRUARY 6, 2017
Let’s do some viral loop math! Going from 1,000 views (1 st cycle) to 1,100 new views (2 nd cycle) equals a viral coefficient of 1,1. And anything above 1,0 = viral, wohoo! you get 1,210 (1,100 x viral coefficient) additional views after the 3 rd cycle!
PR Daily
APRIL 23, 2019
A video—as yet not verified—of one of its Model S electric cars erupting in flames in a Shanghai car park has gone viral, first on Chinese social media and then globally on Twitter. The post Tesla responds to viral video of exploding car with video of its own appeared first on PR Daily.
PR Daily
SEPTEMBER 23, 2015
New research on viral emotions by marketing agency Fractl has found that positive emotions play a huge role in making an audience care about—and share—content. “We Here are three tips for tapping into these emotional hot buttons to increase virality: 1.
Prowly
MAY 11, 2018
‘Going viral’ is something most (if not all) marketers and advertisers strive for. In other words, they bring viral marketing into play. The post How to Create the Perfect Viral Marketing Campaign to Promote Your Business appeared first on Prowly Magazine.
PR Daily
MAY 2, 2016
PR pros are often told to abide by certain “rules” if they want to see their organization’s content go viral. Influential images and viral content. Do these sound familiar? o Keep it concise. o Use plenty of images. o Don’t exceed 800 words. o Tell a story.
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