INDUSTRY INSIGHTS YOUR PEERS ARE READING
Facebook and YouTube are asking for consumer trust—and taking steps to improve their transparency to earn it. Whether it’s Facebook’s fake news problem or disrespectful YouTube videos, consumers have clamored for regulation—and Silicon Valley is trying to get a head start. MORE
YouTube is making it easier for small business advertisers with low budgets to make commercials. The Google-owned video streaming company will offer three new services through its new app, YouTube Director. Video continues to gain momentum across a variety of social media networks. MORE
In a world dominated by visuals, YouTube reigns supreme. With 1 billion hours of content being watched every day , YouTube offers brand managers excellent opportunities to engage audiences in their favorite medium: video. MORE
Streaming live TV over the internet is nothing new, but the practice gained a major proponent with Google’s announcement that it’s launching YouTube TV. We are letting users drive this for us,” Kelly Merryman, VP of content partnerships for YouTube, told. MORE
The fewer cooks in the kitchen, the better,” says Webby-winning video producer Ty Stafford, who helped populate Red Bull’s YouTube channel before joining Omelet as content strategy manager. YouTube star Tyler Oakley , for example, frequently mentioned his love for Taco Bell. MORE
Do you have any favourite YouTube or Twitpic parodies? Please share in comments below … social media youtube #firstkissvideo dumb ways to die ellen de generes parody selfies stephen yarwood Parodies are fun, aren’t they? MORE
YouTube emerged as teens’ preferred platform, with 85 percent saying they use it and 32 percent reporting they use it most often. YouTube and Reddit were not included as options in the 2014-2015 survey but were included in the current survey. MORE
YouTube is again facing criticism after it responded to a controversial video by vlogger Logan Paul. 31, the vlogger published a YouTube video filmed in Japan’s Aokigahara forest, also known as “suicide forest” due to the large number of suicides that occur within its boundaries. MORE
The post YouTube Shooting Shows Brands can be Unwillingly Dragged into a Crisis appeared first on PR News Blog. A few years back, the conventional wisdom was brands were better off staying as far away from social and political issues as possible. MORE
What kinds of videos perform best on YouTube? from Pew Research Center says about half of YouTube visitors are looking to acquire a skill. Only about 28 percent say they go to YouTube just to “pass the time.” The Verge wrote : This roughly tracks with how I use YouTube. MORE
On Monday, Google announced Customer Match, which enables marketers to target consumers through Gmail and YouTube by uploading email lists into AdWords. On Tuesday, Google also introduced Shopping Ads to YouTube advertisers. MORE
YouTube. Policing the comments section of a brand’s YouTube channel can be a thorny problem for social media managers and PR pros. A comments section is a powerful tool for fostering community and engaging consumers online—and it’s crucial to YouTube’s algorithms. MORE
In YouTube’s golden era, video essays are winning over millennials. In Honest Trailers, an essay produced by the YouTube channel Screen Junkies, the creator criticizes a single movie. MORE
What’s more, we promised that rebuilding the effectiveness of your YouTube channel could be completed within 30 days for most brands – if you already followed our five previous prescriptions for healthy YouTube channels. Condition: Your YouTube Icon Is Buried. MORE
Twitter refines searches; YouTube courts advertisers. YouTube is taking steps to enhance its offerings to advertisers. The moves are a way to increase interaction with ads, especially after YouTube viewers skip an advertisement that runs before a video. MORE
The annoying 30-second commercials that play before YouTube videos will soon be a tactic of the past. CNet reported : To the surprise of no one, most viewers are not fans of YouTube ads. How will you adapt your video content to meet YouTube’s offerings—and grab consumers’ attention? MORE
I can’t recall the first viral YouTube video I watched, and I can’t recall exactly how (or in what format) we shared the Internet’s most legendary videos before the service launched in 2005. More than 100 hours of video are uploaded to YouTube every minute. MORE
It could soon become a lot easier to find videos on YouTube or uncover the next big vlogger. YouTube is experimenting with an “Explore” Tab, which is currently available to a small subset (one percent) of iOS users. MORE
Although Facebook has historically been (and continues to be) the dominant social channel, social media users had a tendency to use YouTube and Instagram more in 2018 compared to 2017, according to a new survey from business news and how-to website The Manifest. MORE
Should you be looking for subscribers or shares—not to mention “likes” and views—when posting on YouTube? Like most online media platforms, YouTube has yielded few hints about its algorithms that determine what sorts of videos get more reach, and which are destined to go nowhere. MORE
The video hosting juggernaut YouTube has announced it will add staff to increase monitoring to remove distasteful or offensive content from its site. YouTube had said then the channel’s removal was part of a new tightening of its child endangerment policies. MORE
Amazon is partnering with ad agency and video production company Kin Community to launch a six-episode show called “Overhaul,” which will feature popular YouTube vloggers getting home makeovers. The quickest way to consumers’ hearts (and wallets) seems to be through their online heroes. MORE
But are you still struggling to establish yourself on YouTube? Get more useful tips by joining us from your desk for the Create and Sustain Best Practices for YouTube Success Virtual Summit on Oct. MORE
At night, I watch YouTube. With great curiosity, I looked him up on YouTube and, as often happens, got lost in the rabbit hole of YouTube videos related to the searched subject. Why did YouTube’s market targeting dynamics think I was right for the ad? I love language. MORE
Such is the case with Swedish YouTube star Felix Kjellberg, known to his followers as “PewDiePie.” At 27, Kjellberg has amassed a gigantic following: More than 53 million people are subscribed to his main YouTube channel, which has roughly 14.7 MORE
His YouTube videos consistently garner tens of thousands of views. James Charles and CoverGirl are breaking new ground. Charles, a well-known beauty blogger from New York, has been dubbed the brand’s first male ambassador. MORE
Google has fallen off, though it maintains its top spot, but YouTube is on the rise—and could surpass Facebook as the No. Should they now invest in another platform, specifically YouTube? in the last several years have been Google, Facebook, YouTube, Yahoo and Amazon, in that order. MORE
IGTV will also allow creators to upload video directly to Instagram, a product manager said, representing an effort to turn the app into a home for mobile video to rival YouTube. However, YouTube has some built-in advantages for video influencers. on YouTube Gaming. MORE
Okay, maybe YouTuber is a bad word… It makes me think of tubers, as in potatoes. Shall we agree to call them “YouTube product review queens? If it were me, I would post a comment on the YouTube video, then share it everywhere. MORE
YouTube has become the second largest search engine online, and it is crucial that you grab a share of that audience. It doesn’t take a massive effort to get started on YouTube , and the payoff can be huge. Use great YouTube channel art. MORE
How To Optimize YouTube Channel’s Graphics To Boost Growth. YouTube is the world’s second largest search engine, right after Google. There are many reasons to create and grow YouTube. The post How To Optimize YouTube Channel’s Graphics To Boost Growth appeared first on Prowly Magazine. How To growthhacking how to PRtools YouTubeThe platform is being used by over 1 billion users each year. MORE
The YouTube community is speaking out after an attack at the company’s Silicon Valley campus. The incident has also sent some looking for a motive, including YouTube’s controversial monetization policy, under which some creators receive money for their regular video offerings. MORE
In the past week, mounting backlash from social media users and reporters have caused companies such as Facebook, YouTube and Apple to take a stand against Jones’ content—in the form of permanently removing him from their sites. YouTube followed suit, terminating an account that had 2.4 MORE
As publishers and brands diversify their 2018 strategies, Youtube influencers already have loyal audiences ready to engage. The post Five quick things to know about sponsored YouTube videos appeared first on NewsWhip. MORE
How else could we explain those who basically ignore 1 billion YouTube users and have yet to embrace online video? 8 webinar “ Dominate YouTube: Create a Popular YouTube Channel with Winning Videos ” to launch or improve your video presence. Bortone says mistakes are a part of the process when organizations first jump onto YouTube. You can, however, avoid the most common YouTube blunders by remembering the “Three C’s”: Consistency. MORE
With YouTube being the top site for video (and with the benefits that come from being Google-owned to boot), brand managers and communication pros should ensure they’re taking every step to leverage this asset. Throwing a video up on YouTube is easy, but taking a little extra time to get the most out of the platform can yield great results. The infographic below lists some valuable insights and handy tips to help you optimize a business YouTube channel: Getting Started MORE
YouTube is making it harder for some creators to earn money from their videos. The move comes after the controversy surrounding YouTube star Logan Paul and his trip to Japan’s Aokigahara forest, where he made a video with the body of a man who had recently committed suicide. MORE
That’s one major conclusion you can take from YouTube’s first report on branded content. Consider some of the report’s findings, which looks solely at the top 100 brands that use the platform: Brands published four of the top 10 trending videos on YouTube in 2014. MORE
Many were gobsmacked to learn that a 6-year-old kid named Ryan has made Forbes’ list by reviewing toys in YouTube videos. Ryan has become a multi-millionaire, according to Forbes magazine’s just-out list of highest paid YouTube entrepreneurs. MORE
YouTube is practically synonymous with “online video,” but new research shows that it may not be the top social video site any longer—for consumers or communicators. […]. The post Facebook’s dominance grows, overtaking YouTube as top video channel appeared first on Agility PR Solutions. MORE
YouTube and Pinterest are combating spam and rogue advertising on their respective platforms. YouTube’s move may be the more controversial of the two, however, as the service aims to stop video makers from putting overlay brand logos (graphical title cards) on their videos. MORE
YouTube has been taking heat for “not doing enough” to stop or limit so-called conspiracy videos on its social media platform. The post YouTube Vowing to Reduce “Conspiracy” Videos appeared first on 5WPR CEO Ronn Torossian Founder's Blog. MORE
Live streaming is nothing new on YouTube— except that soon, creators and brand managers will be able to go live from their mobile devices. Soon, we’ll be putting the power of YouTube live streaming in the palm of your hands,” read the company’s blog post announcement. MORE
YouTube Related Topics NewsWhip
APRIL 18, 2018
As publishers and brands diversify their 2018 strategies, Youtube influencers already have loyal audiences ready to engage. The post Five quick things to know about sponsored YouTube videos appeared first on NewsWhip.
PR Daily
OCTOBER 14, 2018
In a world dominated by visuals, YouTube reigns supreme. With 1 billion hours of content being watched every day , YouTube offers brand managers excellent opportunities to engage audiences in their favorite medium: video.
PR Daily
JULY 24, 2018
It could soon become a lot easier to find videos on YouTube or uncover the next big vlogger. YouTube is experimenting with an “Explore” Tab, which is currently available to a small subset (one percent) of iOS users.
PR Daily
SEPTEMBER 14, 2018
But are you still struggling to establish yourself on YouTube? Get more useful tips by joining us from your desk for the Create and Sustain Best Practices for YouTube Success Virtual Summit on Oct.
Agility PR Solutions
OCTOBER 24, 2018
Although Facebook has historically been (and continues to be) the dominant social channel, social media users had a tendency to use YouTube and Instagram more in 2018 compared to 2017, according to a new survey from business news and how-to website The Manifest.
Ron Torossian
MARCH 19, 2018
YouTube has been taking heat for “not doing enough” to stop or limit so-called conspiracy videos on its social media platform. The post YouTube Vowing to Reduce “Conspiracy” Videos appeared first on 5WPR CEO Ronn Torossian Founder's Blog.
PR Daily
AUGUST 9, 2018
Google has fallen off, though it maintains its top spot, but YouTube is on the rise—and could surpass Facebook as the No. Should they now invest in another platform, specifically YouTube? in the last several years have been Google, Facebook, YouTube, Yahoo and Amazon, in that order.
PR Daily
NOVEMBER 13, 2018
What kinds of videos perform best on YouTube? from Pew Research Center says about half of YouTube visitors are looking to acquire a skill. Only about 28 percent say they go to YouTube just to “pass the time.” The Verge wrote : This roughly tracks with how I use YouTube.
PR Daily
FEBRUARY 18, 2018
Should you be looking for subscribers or shares—not to mention “likes” and views—when posting on YouTube? Like most online media platforms, YouTube has yielded few hints about its algorithms that determine what sorts of videos get more reach, and which are destined to go nowhere.
Agility PR Solutions
AUGUST 20, 2018
YouTube is practically synonymous with “online video,” but new research shows that it may not be the top social video site any longer—for consumers or communicators. […]. The post Facebook’s dominance grows, overtaking YouTube as top video channel appeared first on Agility PR Solutions.
Waxing UnLyrical
OCTOBER 11, 2012
At night, I watch YouTube. With great curiosity, I looked him up on YouTube and, as often happens, got lost in the rabbit hole of YouTube videos related to the searched subject. Why did YouTube’s market targeting dynamics think I was right for the ad? I love language.
PR Daily
SEPTEMBER 19, 2017
YouTube has become the second largest search engine online, and it is crucial that you grab a share of that audience. It doesn’t take a massive effort to get started on YouTube , and the payoff can be huge. Use great YouTube channel art.
PR Daily
APRIL 4, 2018
The YouTube community is speaking out after an attack at the company’s Silicon Valley campus. The incident has also sent some looking for a motive, including YouTube’s controversial monetization policy, under which some creators receive money for their regular video offerings.
Prakkypedia
MARCH 13, 2014
Do you have any favourite YouTube or Twitpic parodies? Please share in comments below … social media youtube #firstkissvideo dumb ways to die ellen de generes parody selfies stephen yarwood Parodies are fun, aren’t they?
PR Daily
DECEMBER 5, 2017
The video hosting juggernaut YouTube has announced it will add staff to increase monitoring to remove distasteful or offensive content from its site. YouTube had said then the channel’s removal was part of a new tightening of its child endangerment policies.
PR Daily
APRIL 6, 2017
Streaming live TV over the internet is nothing new, but the practice gained a major proponent with Google’s announcement that it’s launching YouTube TV. We are letting users drive this for us,” Kelly Merryman, VP of content partnerships for YouTube, told.
PR Daily
APRIL 24, 2015
I can’t recall the first viral YouTube video I watched, and I can’t recall exactly how (or in what format) we shared the Internet’s most legendary videos before the service launched in 2005. More than 100 hours of video are uploaded to YouTube every minute.
Prowly
MAY 30, 2017
How To Optimize YouTube Channel’s Graphics To Boost Growth. YouTube is the world’s second largest search engine, right after Google. There are many reasons to create and grow YouTube. The post How To Optimize YouTube Channel’s Graphics To Boost Growth appeared first on Prowly Magazine. How To growthhacking how to PRtools YouTubeThe platform is being used by over 1 billion users each year.
PR Daily
FEBRUARY 24, 2015
YouTube and Pinterest are combating spam and rogue advertising on their respective platforms. YouTube’s move may be the more controversial of the two, however, as the service aims to stop video makers from putting overlay brand logos (graphical title cards) on their videos.
PR Daily
JUNE 1, 2018
YouTube emerged as teens’ preferred platform, with 85 percent saying they use it and 32 percent reporting they use it most often. YouTube and Reddit were not included as options in the 2014-2015 survey but were included in the current survey.
PR Daily
APRIL 24, 2018
Facebook and YouTube are asking for consumer trust—and taking steps to improve their transparency to earn it. Whether it’s Facebook’s fake news problem or disrespectful YouTube videos, consumers have clamored for regulation—and Silicon Valley is trying to get a head start.
PR Daily
APRIL 10, 2015
Twitter refines searches; YouTube courts advertisers. YouTube is taking steps to enhance its offerings to advertisers. The moves are a way to increase interaction with ads, especially after YouTube viewers skip an advertisement that runs before a video.
PR Daily
JANUARY 17, 2018
YouTube is making it harder for some creators to earn money from their videos. The move comes after the controversy surrounding YouTube star Logan Paul and his trip to Japan’s Aokigahara forest, where he made a video with the body of a man who had recently committed suicide.
PR Daily
AUGUST 3, 2016
It’s the summer of the YouTube star partnership. The Walt Disney Company and the Olympics are linking up with some of the most popular YouTubers to deliver content to their massive audiences.
MaccaPR
OCTOBER 7, 2014
What’s more, we promised that rebuilding the effectiveness of your YouTube channel could be completed within 30 days for most brands – if you already followed our five previous prescriptions for healthy YouTube channels. Condition: Your YouTube Icon Is Buried.
PR Daily
DECEMBER 11, 2017
Many were gobsmacked to learn that a 6-year-old kid named Ryan has made Forbes’ list by reviewing toys in YouTube videos. Ryan has become a multi-millionaire, according to Forbes magazine’s just-out list of highest paid YouTube entrepreneurs.
PR Daily
JULY 21, 2015
That’s one major conclusion you can take from YouTube’s first report on branded content. Consider some of the report’s findings, which looks solely at the top 100 brands that use the platform: Brands published four of the top 10 trending videos on YouTube in 2014.
PR Daily
AUGUST 30, 2016
How else could we explain those who basically ignore 1 billion YouTube users and have yet to embrace online video? 8 webinar “ Dominate YouTube: Create a Popular YouTube Channel with Winning Videos ” to launch or improve your video presence. Bortone says mistakes are a part of the process when organizations first jump onto YouTube. You can, however, avoid the most common YouTube blunders by remembering the “Three C’s”: Consistency.
PR Daily
SEPTEMBER 29, 2015
On Monday, Google announced Customer Match, which enables marketers to target consumers through Gmail and YouTube by uploading email lists into AdWords. On Tuesday, Google also introduced Shopping Ads to YouTube advertisers.
PR Daily
FEBRUARY 21, 2017
The annoying 30-second commercials that play before YouTube videos will soon be a tactic of the past. CNet reported : To the surprise of no one, most viewers are not fans of YouTube ads. How will you adapt your video content to meet YouTube’s offerings—and grab consumers’ attention?
PR Daily
AUGUST 24, 2017
YouTube. Policing the comments section of a brand’s YouTube channel can be a thorny problem for social media managers and PR pros. A comments section is a powerful tool for fostering community and engaging consumers online—and it’s crucial to YouTube’s algorithms.
Rock the Status Quo
JANUARY 1, 2015
Okay, maybe YouTuber is a bad word… It makes me think of tubers, as in potatoes. Shall we agree to call them “YouTube product review queens? If it were me, I would post a comment on the YouTube video, then share it everywhere.
PR Daily
JUNE 28, 2016
Live streaming is nothing new on YouTube— except that soon, creators and brand managers will be able to go live from their mobile devices. Soon, we’ll be putting the power of YouTube live streaming in the palm of your hands,” read the company’s blog post announcement.
PR Daily
JUNE 20, 2016
YouTube is making it easier for small business advertisers with low budgets to make commercials. The Google-owned video streaming company will offer three new services through its new app, YouTube Director. Video continues to gain momentum across a variety of social media networks.
PR Daily
JANUARY 10, 2018
YouTube is again facing criticism after it responded to a controversial video by vlogger Logan Paul. 31, the vlogger published a YouTube video filmed in Japan’s Aokigahara forest, also known as “suicide forest” due to the large number of suicides that occur within its boundaries.
Solo PR Pro
OCTOBER 14, 2014
With YouTube being the top site for video (and with the benefits that come from being Google-owned to boot), brand managers and communication pros should ensure they’re taking every step to leverage this asset. Throwing a video up on YouTube is easy, but taking a little extra time to get the most out of the platform can yield great results. The infographic below lists some valuable insights and handy tips to help you optimize a business YouTube channel: Getting Started
PR Daily
FEBRUARY 14, 2017
Such is the case with Swedish YouTube star Felix Kjellberg, known to his followers as “PewDiePie.” At 27, Kjellberg has amassed a gigantic following: More than 53 million people are subscribed to his main YouTube channel, which has roughly 14.7
PR News
APRIL 4, 2018
The post YouTube Shooting Shows Brands can be Unwillingly Dragged into a Crisis appeared first on PR News Blog. A few years back, the conventional wisdom was brands were better off staying as far away from social and political issues as possible.
PR Daily
AUGUST 1, 2017
Amazon is partnering with ad agency and video production company Kin Community to launch a six-episode show called “Overhaul,” which will feature popular YouTube vloggers getting home makeovers. The quickest way to consumers’ hearts (and wallets) seems to be through their online heroes.
PR Daily
SEPTEMBER 7, 2016
The fewer cooks in the kitchen, the better,” says Webby-winning video producer Ty Stafford, who helped populate Red Bull’s YouTube channel before joining Omelet as content strategy manager. YouTube star Tyler Oakley , for example, frequently mentioned his love for Taco Bell.
PR Daily
AUGUST 7, 2018
In the past week, mounting backlash from social media users and reporters have caused companies such as Facebook, YouTube and Apple to take a stand against Jones’ content—in the form of permanently removing him from their sites. YouTube followed suit, terminating an account that had 2.4
PR Daily
MARCH 23, 2016
In YouTube’s golden era, video essays are winning over millennials. In Honest Trailers, an essay produced by the YouTube channel Screen Junkies, the creator criticizes a single movie.
PR Daily
OCTOBER 13, 2016
His YouTube videos consistently garner tens of thousands of views. James Charles and CoverGirl are breaking new ground. Charles, a well-known beauty blogger from New York, has been dubbed the brand’s first male ambassador.
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