How businesses can address and remedy systemic social injustices

PR Daily

Here’s one organization’s statement: “Across the nation there is anger and heartbreak at systemic racism and the devaluing of black lives. Address systemic inequities—no platitudes, nothing empty and dismissive or corporate.

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4 Building Blocks for Social Selling Systems on Social Media

Cision

Today, brands must implement social listening to manage a successful social selling system. Best Practices Featured social listening social selling system

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Target apologizes to frustrated shoppers after checkout system failures

PR Daily

What would your company do if its point-of-sale system crashed for several hours? Saturday’s approximately two-hour long outage affected all Target stores and was caused by an error made during regular system maintenance, Target spokeswoman Jenna Reck confirmed to USA TODAY.

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Year Atlanta mountain community that is old includes advanced irrigation system

ReimaginePR

Year Atlanta mountain community that is old includes advanced irrigation system. The post Year Atlanta mountain community that is old includes advanced irrigation system appeared first on ReimaginePr.com.Education Day – an Outline School district actions may include but aren’t restricted to, supplying a long school day or year, supplying supplemental or associated services or finding another application that will meet the kid’s IEP.

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Media Logic Enlightenment — The Systemic Immunity against Societal Persuasion

Doctor Spin

If we wish to fight this system, we must fight the basic tenets of free speech, market economy, and technological progress. Quick Links Advertising had us chase dreams we never needed. Looking closer at the science of media logic. How to protect your mind from being manipulated.

Is there a crisis in the U.S. school system?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. There might be a writing crisis in America's schools.

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Nearly 800 flights canceled after Delta system outage

PR Daily

After a massive system outage that Delta Airlines suffered early Monday, flights have resumed, but the nightmare isn’t over for travelers whose flights were canceled. In terms of crisis—and customer backlash online—airlines organizations often draw the short end of the stick.

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How To Communicate With Stakeholders When Systems Are Down In A Cybersecurity Crisis

Melissa Agnes

When working with clients to plan for and prepare for this type of high-risk scenario, one important question that we always address is: “In the event that our systems are down, what is the best alternative measure for communicating with stakeholders?”

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How a health system's brand journalism site nearly doubles traffic yearly

PR Daily

About four years ago, Nebraska Methodist Health System opened a specialty women''s hospital in Omaha. There is a lot of competition in pediatrics and family medicine," says Sue Klein, manager of interactive strategy and production services at Nebraska Methodist Health System. "We

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Cisco Systems gamifies its blog to drive higher levels of engagement

PR Daily

Already known for a collection of highly targeted and relevant blogs, Cisco Systems. sought to take blogging to a new level, driving higher levels of engagement with more people. Inspiring both readers and bloggers to make more of an impact meant satisfying their desire for intrinsic rewards.

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Facebook tests new rating system for business pages

Axia PR

Facebook’s review system has become a respected source for online reviews over the years. We’ve recently learned that Facebook may have a new rating system in the works that could change the way it calculates review scores. Why customer reviews on social media are more important than ever. Today, almost everyone has a Facebook account. For companies, this means huge opportunities to connect with audiences, promote products and services, and gain reviews.

Four Keys To Building A Systems-Based Business

Tribe Builder Media

There’s no doubt that you’ll feel like you can’t get your head above water unless you’ve taken the time to implement systems and technology that increase efficiency, predictability, and accountability. Most small business owners do not see the immediate value in creating systems that will ultimately simplify the process and bring in forecast able results. This is understandable, as it’s an extra layer of work to design and put your systems in place.

Four Keys To Building A Systems-Based Business

Tribe Builder Media

There’s no doubt that you’ll feel like you can’t get your head above water unless you’ve taken the time to implement systems and technology that increase efficiency, predictability, and accountability. Most small business owners do not see the immediate value in creating systems that will ultimately simplify the process and bring in forecastable results. This is understandable, as it’s an extra layer of work to design and put your systems in place.

Why Livefyre Is The Best Blog Comment System Evah

Waxing UnLyrical

I think Livefyre, the comment system that has been implemented on WUL for just under two months , is da bomb. I’m not one to get overly excited by blog comment systems, but this one has me blown away. This is part of the Blogging for Grasshoppers series.

Streak: Possibly the Best CRM System for Small Business

Waxing UnLyrical

Which makes a good CRM system for small business a necessity. Because we can only grow our businesses if we have a system that helps we keep track of conversations in play, as well as those we need to initiate. Are there other CRM systems you are fond of?

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Why we need a support system for PR practitioners of the future

Stephen Waddington

In this guest blog post PR teacher and practitioner Padraig McKeon makes the case for improving engagement between PR students and practitioners. By Padraig McKeon PR is a busy space. In my three decades experience I’ve regularly seen the urgent get priority over the important, so much so I feel we often miss what matters. We read more and more about the value of PR as a strategic tool of management. To play that role requires that PR both knows, and prioritises, what is important.

3 reasons to stop putting doctors in your health system’s ad campaigns

PR Daily

Instead, I’m suggesting that hospitals and health systems should proceed with caution before a physician becomes the subject of an ad campaign. I love my doctor. Still, I would never feature him in an advertising campaign. Don’t get me wrong, my doctor is charismatic, personable, compassionate and really knows his stuff—all qualities any “good” physician should have. However, my care isn’t about my doctor. My care is about me. I think your patients will agree.

Dishonoured: How the Beckham knighthood scandal reveals the rot at the heart of the honours system

Mark My Words

Sunday Times, 12.02.17. Mark Borkowski, a public relations expert, argued that brand Beckham was having a “wobble” rather than a “tumble” He added: “It’s now all about recovery and it will be business as usual.” ” Mark Comments

Dishonoured How the Beckham knighthood scandal reveals the rot at the heart of the honours system

Mark My Words

Sunday Times, 12.02.17. Read here: [link]. Mark Comments

Marketing Systems Analyst - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

System Administrator (z/Linux) - Poughkeepsie, NY

Flack Me

Company: Marist College Location: Poughkeepsie, New York Industry: New Media - Web Dev Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

New Media Developer/Systems Administrator - Indianapolis, IN

Flack Me

Company: Indiana University Location: Indianapolis, Indiana Industry: Not Specified Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time

#SocialPR Spotlight: Amanda Roe

Waxing UnLyrical

Ladies & Gents, I give you the latest entrant into the Social PR Spotlight: Amanda Roe, Global Public Relations and Research Manager for Biamp Systems! I’m Amanda Roe, and I’m the Global Public Relations and Research Manager for Biamp Systems.

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3 examples of increased ROI with newsroom centered digital communications strategies

Presspage

Cook Children's Health Care System Cook Children's has made its newsroom an online destination for not only parents, but the industry and media alike. In record time, Cook Children's Health Care System gained a large loyal audience with a (visitor returning rate) of over 89%.

Attention to Black Lives Matter protests shows the power of the movement

NewsWhip

Digital Journalism Black Lives Matter BLM systemic racismIt’s been just over three weeks since the killing of George Floyd in police custody in Minneapolis sparked huge waves of Black Lives Matter protests across the US and around the world. .

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Why PR professionals cannot be replaced by AI and automation

Agility PR Solutions

Once AI systems reach a […]. As a PR professional, you might be growing a little tired of the continuous stream of headlines that claim that AI is poised to revolutionize marketing.

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[Case Study] How Proteus Builds Brand with Earned Media

Onclusive

Their primary target audience, executives at health systems, payers and pharmaceutical companies, are extremely difficult to reach. Proteus and its PR agency, W2O, are building a brand and a category simultaneously.

Coronavirus on social media: A social listening analysis

Agility PR Solutions

It’s a challenge to governments, healthcare systems, and markets. Whether we like it or not, the coronavirus pandemic is happening and affecting everything. Meanwhile, quarantine, social distancing, and remote work have become a reality for many of us.

How to contribute to the Black Lives Matter dialogue with a DEI lens

Agility PR Solutions

For centuries, systemic and structural racism in the United States constrained, prevented and killed opportunities for Black Americans and other communities of color to live long, healthier and prosperous lives. We agree. Black lives matter.

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Why reputation management must rise above traditional tracking styles

Agility PR Solutions

A new study from The CMO Club and Reputation Institute identifies the increased need for a reputation management system that transcends traditional tracking systems, including Net Promoter Scores, product brand tracking and advertising recalls.

Today’s job seekers want to work for companies that show a commitment to diversity

Agility PR Solutions

Protests against systemic racism and George Floyd’s death have sparked discussions about diversity among all corners of society, including in the workplace.

Six Signs Your Brand Needs a Digital Audit

Ronn Torossian

The definition of a system audit is an investigation into how effectively a business operates in the digital world. It examines all the aspects of an organization addressing what elements are working and not working.

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Crisis Management for Influencers

Ronn Torossian

Find an alert system that works for you. There are a variety of options: free alert systems, paid ones, comprehensive systems, but decide on one and get it functioning. A brand must be prepared for a possible reputation crisis caused by its influencers or spokespeople. To be as prepared as possible, here are some steps to take should a reputation crisis occur. Alerts It’s a simple and easy step, but oftentimes, one that gets forgotten.

Why a fair and just future requires ‘divestment’ from the status quo

PR Daily

The system that we have all invested in has come to an inflection point. The “new normal” has allowed the world to realize that this system has us all under the proverbial knee, gasping for air. Widespread dialogue about race relations and systems of oppression in America.

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126 How to use podcast interview marketing to build your brand and your business, with Tom Schwab

PR Warrior

His ‘Interview Valet’ system then helps them to turn listeners into customers. Tom Schwab is the author of the book Podcast Guest Profits: Grow Your Business with a Targeted Interview Strategy.

Ideas for marketing telehealth in the COVID-19 crisis

PR Daily

health care systems prepare for and manage the viral surge. Currently, health systems and direct-to-consumer telemedicine apps are reporting huge spikes in use of these services, as both consumers and providers are embracing their utility.

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Control And The Marketing Ventriloquist: How To Improve Your PR And Advertising Performance Simultaneously

Onclusive

Second, install control systems, also known as media monitoring systems, that keep you informed about the media environment and what messages are working. This post was originally posted on AdAge on December 04, 2019.

How are businesses responding to the death of George Floyd and the resulting protests?

Agility PR Solutions

New research from B2B ratings and reviews platform Clutch confirms that the systemic plague of racism extends […].

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Tracking your PR efforts using metrics that align with business impact

Onclusive

Now that you’ve received the “green light” from your executive team on the new PR measurement system, it’s time to think about your implementation plan.

Marketing Science for PR & Communications

Onclusive

Most CEOs, CMOs, and CROs know this intuitively but underinvest in the various forms of PR (Paid, Owned, and Earned), because there has not been a consistent, credible measurement system for PR…until AirPR came along and started pushing the industry forward.