How Crisis Ready Will Help You Build An Invincible Brand

Melissa Agnes

As you may have heard, Crisis Ready: Building an Invincible Brand in an Uncertain World , is my new book – and I’m so excited that it’s finally available for you to preorder on Amazon ! Instead, Crisis Ready needed to be a book that people enjoyed reading.

Salesforce Is Doing Social Crisis Management Right

Cision

On May 5, Cision’s Heidi Sullivan, spoke at the Conference Board of Canada’s Crisis Communications Forum in Toronto, Ontario about managing crises on social media. According to Sullivan, the first thing a brand needs to do during a crisis is acknowledge that something is happening.

Salesforce #NA14 Crisis: Why Social Listening Matters

Cision

The #NA14 Crisis. Given the recent Salesforce NA14 crisis, we’ve mapped out actionable steps for a potential crisis. Listening Won’t Stop A Crisis. Social listening won’t stop a crisis from happening. In this example, Salesforce chose to respond to the crisis. “As

How to Turn Your Brand Crisis into PR Success with Ease

Cision

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. Read on for three tips to turn a social media crisis into a PR win.

American Airlines Soars Through A Potential Crisis

ImPRessions - Crenshaw Communications

The post American Airlines Soars Through A Potential Crisis appeared first on Crenshaw Communications. Crenshaw Communications imPRessions public relations reputation American Airlines crisis management PR United Airlines

Using Social Media During a Crisis

Ron Torossian

However, increasingly, brands also use social media as part of their crisis communications … READ MORE ». The post Using Social Media During a Crisis appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Ronn Torossian 5WPR CEO BRANDING Crisis PR Crisis PR Agency Public Relations Social MediaSocial media has forever changed how people stay in touch with each other and get updates on each other’s lives.

5 “Must Include” Items for your Crisis Management Plan

Melissa Agnes

I often get asked the following question: What should we include in our organization’s crisis management plan? 5 important elements to include in your crisis plan. Not all incidents and issues escalate to crisis level. 3- Pre-approved crisis communication strategy and messaging.

Emory’s Excellent Crisis Communication on Facebook

Melissa Agnes

As you probably know, I’ve been having an interesting debate with a fellow crisis professional on whether or not to shut social media down in a crisis. Listen: TCIP #012 – The Leader’s Role in Crisis Management with Jane Jordan-Meier. Case Studies Crisis Communications

How to Recover From a Brand Crisis

Cision

Verticals don’t matter; a B2B brand is just as likely as a B2C or nonprofit to face a crisis at some point. Establish a crisis communication plan now rather than later. Crisis management involves pre-crisis, mid-crisis and post-crisis phases.

Why HR Should Have a Seat at the Crisis Management Table

Melissa Agnes

A couple weeks back, I published an article that discussed best practices for communicating with your key stakeholders in a crisis. In fact, it’s one of the most frequent mistakes that I see made, in my work as a crisis management consultant.

Crisis Preparedness Strategy for Data Breach Hack Crisis

Melissa Agnes

Unless you’re living under a rock, you’re vulnerable to this risk and, therefore, need to take preventative measures and develop a specific crisis management plan to make sure you, your team and your systems are prepared. Crisis Preparedness Current Affairs

The Value of a Crisis Simulation

Melissa Agnes

While your team gets to the route of the problem, the clock continues to tick and the news of the crisis continues to spread. Put the crisis to bed as quickly as possible, while suffering the least amount of negative repercussions to the organization’s reputation and bottom line.

What is Crisis Communications?

Shift Communications

Crisis communications in the public relations world can have many different interpretations depending on who you ask, but here’s the fundamental definition: you’re trying to mitigate damage to your company’s reputation by third party sources.

Will Your Crisis Plan be Ready When it Matters?

Ron Torossian

Do you have a crisis PR plan in place? The post Will Your Crisis Plan be Ready When it Matters? Crisis PR Ronn TorossianIs your plan ready to get ahead of the bad news, grab the headlines and regain control of the message?

Infographic: What to Do During the First 48 Minutes of a Crisis

Cision

Start by arming yourself with a crisis communication plan. Not every crisis will go according to plan though. When a crisis hits, time is of the essence, and you should always be prepared to defend yourself. Best Practices Featured crisis communication

Does Your Crisis Scenario Plan Need Some Love?

Cision

Yet, this is our world today and our “new normal” as communicators and crisis management teams. And, that they are fully briefed on their role within your crisis plan. Crisis Comms Webinar Today: Want to learn more about crisis communications planning?

What To Look For When Engaging a Crisis Management Professional

Melissa Agnes

When you hire a crisis management professional or firm, whether prior to or during a crisis, expectations of both parties need to be clear. Surprises are not something you want to experience while managing a crisis, the crisis will present you with enough of those on its own!

3 Factors to Measure During a Crisis

Cision

When a crisis hits, it’s easy to assume you’re taking on water. So how can you gauge the true impact of a crisis on your brand? Media intelligence can help you understand the discussion surrounding the crisis so you can determine how best to act – or whether you need to act at all.

WhatsApp As An Ebola Crisis Communication Strategy

Melissa Agnes

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. How to determine what social channels to use for crisis communication.

Communications in a Crisis

HMA Public Relations

Our very own Abbie Fink gives her crisis communications advice regarding the sexual assault claims against Scottsdale-based Massage Envy. The post Communications in a Crisis appeared first on HMA Public Relations.

Your Guide for Data Breach Crisis Communication

Melissa Agnes

How to minimize the risk of a data breach crisis. How to plan for and respond to a data breach crisis. HOWEVER, do not underestimate the power and importance of communicating, following through and showing remorse and compassion while managing this type of crisis.

Transforming the Word “CRISIS” from Negative to Positive

Melissa Agnes

I found this play on the word “crisis” particularly interesting because, indeed, if this is how an organization – any organization – chooses to see and conduct their crisis management, “crisis” would indeed be a bad word.

The Role of The Social CEO in Your Crisis Communications

Melissa Agnes

As my mind continually wraps around risk and crisis communications (I can’t help it, it just works that way), this study leaves me with a question of concern: If trust in executives is at an all-time low, how can this work against your organization in a crisis?

PR Lessons From The Bungled Equifax Crisis

ImPRessions - Crenshaw Communications

Public relations people like to talk about anticipating or “getting in front of” a crisis; in fact, for a taste of a real-life crisis simulation, check out this stress-inducing story by The New York Times ‘ Sapna Maheshwari. Tap a crisis response leader.

How To Convince Management To Invest In A Crisis Plan

Melissa Agnes

I get asked this question often: “How can I convince management that it’s in our best interest to invest in a crisis plan?” The two best ways to sell upper management on a crisis plan. What is a crisis plan, how does it work and why is it the answer?

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The Magic Formula for Managing Stress in a Crisis

Melissa Agnes

The question was: “Is there a secret formula for ensuring our crisis team remains calm in a fast-paced, high profile crisis?” Not to mention that, as a study recently confirmed, stress is contagious , which makes it even more important to effectively manage in a crisis.

When Is It OK to Implement an Offensive Crisis Management Strategy?

Melissa Agnes

What is the goal of crisis management? The goal of crisis management is to salvage your organization’s reputation and bottom line when presented with a bad or threatening situation – or so says the majority of people.

Responding to Crisis

Ron Torossian

Crisis management and communication is the most common PR function known to the public. The Real Purpose of Crisis Communications More to the truth, crisis communications help brands prepare for, endure, survive, and thrive when controversy … READ MORE ». The post Responding to Crisis appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Business Crisis PR 5WPR CEO Public Relations

A Crisis Avoidance Strategy

Melissa Agnes

By Garth Rowan, Communications Consultant and member of the Agnes + Day Crisis Intelligence Team. The powerful words of Margaret Mead bear noting and are especially important for organizations focused on crisis avoidance. Crisis avoidance vs. crisis management.

Introducing The Crisis Intelligence Podcast

Melissa Agnes

Crisis and issues management is an increasingly important topic for organizations today and there are so many interesting people and organizations out there doing it right. Agnes + Day is excited to introduce The Crisis Intelligence Podcast!

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3 Must-Do’s (Right Now) to Make 2015 Crisis-Free

Melissa Agnes

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free.

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Crisis Communications: 10 Steps for Building an Effective Plan

AirPR

Social media has fundamentally changed how people communicate in times of crisis. This month, the Wall Street Journal outlined dozens of ways social sites and apps are being utilized during a crisis. Map out what is and isn’t a crisis, who needs to be alerted and who should respond.

7 Ways To Crisis-Proof Your Brand

ImPRessions - Crenshaw Communications

What’s the cost of a brand crisis? But each would likely agree that it’s better to prevent the situation in the first place—to be essentially “crisis-proof.” When it comes to a brand reputation crisis, digital media is the great leveler.

Successful Crisis Management Reaches the Heart Before the Mind

Melissa Agnes

Never underestimate the power of emotion in crisis management. Emotion is often underestimated in crisis management. And yet, it’s one of the most powerful aspects of a crisis. A recent example of this was the Ebola crisis of 2014.

Digital Crisis Communications: When to Shut Up

Waxing UnLyrical

The moon must be in the seventh house, or something, because all of a sudden all I see and hear is about digital crisis communications. Among other storied clients, Andy worked with Tylenol during its 1982 crisis , now a classic case study for communicators of all ages and stages.

VPNs: The Crisis Communication Plan for Technology Failure

HMA Public Relations

The post VPNs: The Crisis Communication Plan for Technology Failure appeared first on HMA Public Relations. Crisis Communications Featured Crisis Crisis Communication Plan Technology Failure VPN Working From Home

Was Dyn, Inc. Crisis-Ready?

Melissa Agnes

Take a look: Related links you may find interesting: Dyn’s official response to the DDoS crisis. Don’t Let Your Business Go Dark: How To Manage A DDoS Crisis. Crisis-Ready? appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

A Look at Malaysia Airlines’s Crisis Communications During the Crisis of Flight MH370

Melissa Agnes

By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard. So how is Malaysia Airlines handling this crisis? 2) Lack of crisis hashtags.

Video: All Hands on Deck During a Crisis

Cision

Only 40 percent of brands have a go-to plan for when crisis strikes. Michael Fineman, president of Fineman PR makes crisis communication easy by providing clients with a mid-crisis checklist. Want tips on how to guide your brand through a social media crisis?

2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

Armchair PR experts get lots of mileage from critiquing crisis management by major brands and businesses this time of year. But what about the crisis situations that are handled well? It was beset with not one, but many reputation scandals this year, and the crisis isn’t yet over.