Ronn Torossian

JUNE 24, 2019

No matter the industry, your brand is likely to face some form of PR crisis at one time or another. One strategy for ensuring this is hiring a crisis and reputation management consultant, or […]. The post Assessing Potential Crisis Counselors appeared first on.

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Ronn Torossian

JANUARY 31, 2019

Crisis communications is a key aspect to public relations. In fact, if you want to achieve the optimal resolution to any PR crisis, you need to have a plan in place before the crisis erupts. The post Do You Have a Pre-Crisis Checklist? Business Crisis PR

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Ronn Torossian

OCTOBER 28, 2019

In an earlier article the discussion focused on the importance of convincing senior management about the need for crisis management and communications. The post Crisis Management and Communications Go Hand-in-hand appeared first on.

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ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

That happened this week when the Campbell Soup Company found itself in hot water after a bizarre tweet from its own head of government affairs — an executive who ironically lists “crisis management” among his skills.

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Onclusive

SEPTEMBER 27, 2017

Social media has fundamentally changed how people communicate in times of crisis. This month, the Wall Street Journal outlined dozens of ways social sites and apps are being utilized during a crisis. Map out what is and isn’t a crisis, who needs to be alerted and who should respond.

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Cision

DECEMBER 10, 2019

We all have a crisis strategy in place, but how do we know when the right time is to activate it? Crisis ManagementThis piece lays out the perfect tools to help prepare you to recognize when it's time.

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PR Daily

SEPTEMBER 9, 2019

That means last year, 945 PR teams probably woke up on a random morning to a terrible crisis for which they were ill-prepared. Start a crisis plan, and start one now. I realize that it can be tough creating talking points for a crisis that doesn’t exist and hopefully won’t happen.

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Ronn Torossian

JULY 1, 2019

No matter your industry, the ultimate goal of crisis management is to salvage your organization’s reputation – and your bottom line – when faced with a negative or threatening situation. The truth, however, is that exceptional crisis management has a much loftier goal.

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Culpwrit

NOVEMBER 22, 2019

Truth be told, though, nothing will test the essential skills of PR professionals like a full-blown PR crisis — […]. The post Crisis Communications Guide for Young PR Pros appeared first on culpwrit.

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Ronn Torossian

JULY 5, 2016

A brand must be prepared for a possible reputation crisis caused by its influencers or spokespeople. To be as prepared as possible, here are some steps to take should a reputation crisis occur. The post Crisis Management for Influencers appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Brand PR Crisis PR 5WPR CEO Crisis PR Agency PR Agency Public Relations

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PR Daily

OCTOBER 9, 2019

I’ve seen a lot of crisis communications plans. Ninety percent of them get a couple of things right: They have a list of their comms team contacts, often with a phone tree so everyone gets called promptly when a crisis hits. In a real crisis, time gets compressed.

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Garrett Public Relations

OCTOBER 26, 2018

As usual, this week saw no shortage of brands in crisis. Crisis hit […]. The post PR Crisis of the Week: Campbell Soup, Ryanair and Megyn Kelly appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. crisis crisis communications crisis management crisis PR PR PR crisis public relations communications PR Crisis of the Week press release publicity

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PR Daily

SEPTEMBER 3, 2019

Both Volkswagen and Enron have been on the receiving end of a public relations crisis. No company is ever immune to a crisis, but the way in which they react to one when it strikes is perhaps the most important strategy in the business handbook. Establish a crisis communication team.

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Stuart Bruce

JULY 16, 2019

The reality is that what many people think is a social media crisis isn’t actually a crisis at all. The long-term impact on the brand’s … The post Five tips for social media crisis management appeared first on Stuart Bruce.

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Agility PR Solutions

NOVEMBER 20, 2019

Crisis communications befell Nike this year when the sports apparel manufacturer rang up not one, but two crises. Crisis One Duke University’s rising star freshman basketball player, Zion Williamson, fell during a big game at which President Obama was also in attendance.

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Meltwater - PR

MAY 12, 2019

“Always expect the unexpected” should be every communications professional’s mantra, yet more often than not companies appear blindsided by issues they should have seen coming (hint: using a crisis communications… Read More >>>.

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PR Daily

OCTOBER 4, 2019

In the world of media training and media interviews, there are some serious flaws you should avoid at all costs—especially when you must do a media interview during a crisis. Lastly, media training for a crisis is something that every spokesperson should do at least once a year.

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Agility PR Solutions

DECEMBER 10, 2018

As PR practitioners know all too well, a company crisis can have severe implications on brand reputation, but company strategy can also get sidelined during the chaos. The post Crisis lessons—how crisis-mode learnings inform stronger biz strategy appeared first on Agility PR Solutions.

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Melissa Agnes

OCTOBER 5, 2016

I’m often asked how organizations should go about beginning to socialize their crisis management plan throughout the depths of their organization. How do you go about socializing your crisis management plan?

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B2B PR Sense

OCTOBER 14, 2019

Ironically, despite the ballyhoo and effusions, PR is facing its own PR crisis. The Crisis: What Are We Dealing With? How to Combat the B2B PR Crisis. It turns out PR folks (myself included) aren't master communicators when it comes to our own profession.

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PR Daily

FEBRUARY 12, 2019

The post Share your crisis response strategy appeared first on PR Daily. Content Marketing Crisis Communications Marketing Media Relations PR PR Daily Awards Social Media digital marketing awards marketing awards social media awards

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Flack's Revenge

AUGUST 14, 2019

A PR crisis could ravage your reputation, and any number of potential developments can trigger one. There are ways to reduce the impact of a PR crisis, the best of which is to prepare for one. What to Do During a PR Crisis. What Not to Do During a PR Crisis.

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ImPRessions - Crenshaw Communications

FEBRUARY 26, 2018

It’s not the worst reputation crisis that can happen to a food chain (just ask Chipotle ), but for a chicken restaurant to run out of chicken not only opens to door to competitors, but it makes its management look incompetent. in its response to the mini-crisis.

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PR Daily

OCTOBER 15, 2019

The post Panera’s missed opportunity offers crisis response lessons appeared first on PR Daily. Brand Journalism Crisis Communications Media Relations PR Industry Social Media Storytelling Visual & Video Communications

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Ronn Torossian

APRIL 18, 2016

Crisis management and communication is the most common PR function known to the public. The Real Purpose of Crisis Communications More to the truth, crisis communications help brands prepare for, endure, survive, and thrive when controversy … READ MORE ». The post Responding to Crisis appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Business Crisis PR 5WPR CEO Public Relations

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Agility PR Solutions

NOVEMBER 25, 2019

The world of crisis management has changed dramatically, and continues to swiftly shift as what constitutes a crisis and how organizations respond both continue to evolve. Analysis Public Relations crisis

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NewsWhip

SEPTEMBER 11, 2019

There’s no telling when a potential PR crisis will hit, and the worst possible time to try and plan for it is while you’re scrambling to deal with it. Before a crisis. First, you have to decide what constitutes a crisis. Is there a clear plan of action for crisis management?

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Agility PR Solutions

JULY 31, 2019

The post Ready, set, crisis! Analysis Public Relations crisisEveryone is talking about risk management and how the lack of being prepared can adversely negate the best marketing efforts if the right plans are not in place—but besides the plan, the right people are also important.

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Axia PR

SEPTEMBER 17, 2018

How crisis communications is becoming more necessary in college athletics. Given the 24/7 news cycle that currently operates, these instances show a shift toward the need for crisis communications for an industry whose traditional media coverage focuses on the outcome of a game.

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HMA Public Relations

AUGUST 13, 2019

While exploring […] The post Small town crisis communications appeared first on HMA Public Relations. Crisis Communications Featured Annelise Krafft Carlsbad crisis communication HMA Public Relations Small TownRecently, I went on a family trip to Carlsbad, Calif.; a charming little town my family has visited annually since I was a kid.

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PR News

JULY 25, 2019

The post Boeing: Unhealthy Leadership Leads to Crisis Mismanagement appeared first on PR News Blog. Crisis Management PR News Blogger Network[Editor’s Note: This post describes two crises, both of which resulted in fatalities. In only one case, were jobs lost as a result.]

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PR Daily

JULY 17, 2019

When responding to a crisis, you might have to offer updates or bulletins without knowing all the facts. One key to doing so is to prepare holding statements that can be quickly adapted to cover the current crisis. Crisis Communications Featured Media Relations

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Ronn Torossian

SEPTEMBER 5, 2017

Do you have a crisis PR plan in place? The post Will Your Crisis Plan be Ready When it Matters? Crisis PR Ronn TorossianIs your plan ready to get ahead of the bad news, grab the headlines and regain control of the message?

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Melissa Agnes

NOVEMBER 27, 2018

Each month I answer questions from real people doing real work in–or learning about–crisis readiness. ” … and a question that caught me by surprise, but I loved: “What do I think of the show Scandal in the context of crisis management?”

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The Stalwart Blog

OCTOBER 3, 2019

David: Hey, welcome to another edition of the Public Relations Security videocast, where we talk to experts in all aspects of crisis management and crisis PR. So let me first talk about what I consider a governance crisis to be.

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Ronn Torossian

JULY 13, 2016

However, increasingly, brands also use social media as part of their crisis communications … READ MORE ». The post Using Social Media During a Crisis appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Ronn Torossian 5WPR CEO BRANDING Crisis PR Crisis PR Agency Public Relations Social MediaSocial media has forever changed how people stay in touch with each other and get updates on each other’s lives.

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Shift Communications

DECEMBER 20, 2016

Crisis communications in the public relations world can have many different interpretations depending on who you ask, but here’s the fundamental definition: you’re trying to mitigate damage to your company’s reputation by third party sources.

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Reputation Us

JULY 14, 2015

The Crisis Training “Top Seven” A few weeks ago we managed a mock crisis simulation at one of our client’s premises to test their crisis communications plan. The post Company Lessons for a Crisis Simulation appeared first on LTPR.

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PR Daily

JULY 16, 2019

When responding to a crisis event, PR pros must be careful to avoid mental mistakes. This is an important question for brand managers to consider, particularly those weathering a crisis. The Crisis Response Index considered 80 companies (e.g.,

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Solo PR Pro

JUNE 11, 2019

Communications professionals know having a PR crisis plan in place is invaluable. There are clients who understand a PR crisis plan is essential, and either expect or welcome its creation. percent stock hit after the PR crisis, but lost an estimated $700 million.”.

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