Sat.Feb 27, 2021 - Fri.Mar 05, 2021

The GOAT of Customer Service

Ronn Torossian

In addition to the four records he set in leading the Tampa Bay Buccaneers to a resounding victory in Super Bowl LV, Tom Brady also got his GOAT appellation.

12 best social media listening tools for tracking brand mentions

Awario

Social media listening tools are designed to help you keep track of every brand mention and social conversation important to your business. We put together a list of 12 best tools for social listening to make sure you are in perfect sync with your market

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Don’t miss this Friday’s CSR & Diversity Awards entry deadline

PR Daily

Earn recognition for your influential DE&I, CSR and ESG communications campaigns, initiatives and programs. Entries must be received by 11:59 p.m. Central time on Friday, March 5. The post Don’t miss this Friday’s CSR & Diversity Awards entry deadline appeared first on PR Daily.

The 5 Most Impressive Press Releases from February

Cision

See why these press releases impressed us the most in February. US Blog

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Blowing one’s own horn—an option for PR in days of declining media opportunities

Agility PR Solutions

With a continuously growing number of media outlets cutting back on staff and even closing their doors, where do public relations and marketing folks go to pitch their brands? Do they have other options?

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3 marketing trends that will define 2021

PR Daily

After speaking to over 200 brand leaders, on industry insider offers his view on what will be the trends to watch for the year ahead. Marketers largely started last year from a place of strength with bigger budgets and confident growth strategies.

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Webinar Rewind: DO’s and DON’Ts for Measuring and Proving Your ROI

Cision

PR pros from top brands on how they connect their strategies to the bottom line. US Blog

3 big reputational risks facing PR companies around the world—and how to diffuse them

Agility PR Solutions

There is no shortage of concerns that PR companies have regarding the myriad of reputational risks that face them online. This is because of how easy it has become for online troublemakers and trolls to put brand loyalty, corporate reputation, and purchase intent at serious risk.

Plagiarism is a High-level Risk

The Proactive Report

Guest post by Britni Oscar. Plagiarism is a high-level risk for any content but especially on the internet. especially for the one that is associated with the internet like freelancing, business websites, blogger, or other content marketing.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

3 tips for comms to handle constant change

PR Daily

Here’s how to help employees cope amid constant change. Insights courtesy of Diana Peltier, who’ll share more in our March 9 “ New Change Communications Strategies for 2021 ” workshop. Feeling overwhelmed? Struggling to keep up with constant change? You’re not alone. “We’re

Unleash your PR writing

Prakkypedia

PR comes in many forms. If you love writing, you may find that this profession is ‘write’ for you (sorry, that pun just would not go away). Not all PR practitioners specialise in writing, of course, or even enjoy it.

Books, publishing and PR: publicist Helena Brantley speaks out on the challenges facing the industry thanks to COVID—and how she’s doing things differently

Agility PR Solutions

It takes something special to get Helena Brantley, founder of Red Pencil Publicity + Marketing, on a plane. “I I hate to fly, and I will fly for PubWest,” she says in a recent Zoom interview. As with many other events in 2020 and so far in 2021, PubWest’s annual conference went online.

Clubhouse for PR professionals – the ultimate guide to success

Stuart Bruce

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

10 tips to cultivate happier, healthier habits

PR Daily

Reduce your screen time, up your exercise, and find your ‘ice cream.’. Did you know that happiness makes you more productive? Research by Oxford University’s Saïd Business School has found that workers are 13% more productive when they’re happy. As a result, this increases engagement and loyalty.

“Lou, You Know What Your Problem Is?”

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Years ago we resigned a big brand account in the consumer electronics space. I think the statute of limitations has run out, 10+ years, so I can share the name.

5 simple steps to take before starting a PR campaign

Agility PR Solutions

How people perceive your business has a big effect on its performance. Maintaining good public relations is a key aspect of business success, so it’s important you get your PR campaigns right.

6 questions with Alana Hope Levinson from MEL Magazine

Muck Rack

6 questions with Alana Hope Levinson from MEL Magazine

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Public Relations for Businesses Today

Speaker: Ronn Torossian, Founder and CEO of 5W Public Relations

Ronn Torossian, Founder and CEO of 5W Public Relations, and one of America’s most prolific and well-respected crisis communications professionals will be participating in a Q&A with Public Relations Today to discuss the state of public relations and how it relates to business today.

Minneapolis hires influencers to share information about George Floyd trial, brands tweet for Golden Globes, and 77% of ‘outperforming’ CEOs say workplace wellness is crucial

PR Daily

Also: Arby’s takes aim at McDonald’s with new fish sandwich, Brazo Electric Power files for bankruptcy, Apple and Target team up to attract more consumers, and more. Hello, communicators: Step aside, participants of fast food’s “chicken sandwich wars.”.

How to post unique and native content for your company on Twitter

Axia PR

A quick guide on how to get your audience begging for more tweets. It can be challenging to come up with creative content to grab your audience’s attention in 280 characters or less. But with the right content posted, it can make all the difference for your company’s success.

3 top benefits of public relations on brand and company growth

Agility PR Solutions

Public relations can be described as the process by which organizations and businesses endeavor to build relationships that are mutually beneficial between them and the general public.

#MediaMonday – Arrianee LeBeau

HMA Public Relations

Today’s #MediaMonday comes to us from Arrianee LeBeau, a reporter with AZ Family who I recently had the pleasure of profiling on the cover of So Scottsdale Magazine.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

How the Band Chicago Can Help You Find a Job

Culpwrit

By James Warda Oftentimes, when I’m about to write, inspiration strikes. Not sure why. Not sure how. But it does. Like this morning. I knew I’d be writing a piece for Ron Culp, a friend and PR professor at DePaul University.

Why Language Matters When Communicating About COVID-19 Vaccinations

PRSay

As the COVID-19 vaccine rollout continues across the country, the words that communicators use might influence public willingness to be vaccinated, a new study from nonprofit insurer EmblemHealth has found.

5 ways to perfect your PR strategy in the digital age

Agility PR Solutions

Once upon a time, public relations was essentially limited to penning press releases, organizing press junkets and building relationships with the media.

6 Elements of Modern Public Relations in 2021

PReview: A Blog by NewsVoir

Communication is a continuous process which keeps evolving with the emerging technologies. A vital part of communication, Public Relations has also been developed over the time and technological advancements.

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Leaving a Legacy of Irreverence

Mindful Marketing

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing A teenage football player’s verbal hits on an MVP NFL quarterback led amateur and professional sports analysts alike to call a personal foul.

First Award for DPR!

Karen Freberg

This news really made my day, and it made me realize the work I had created for Discovering Public Relations (DPR) really is paying off. I got the news that DPR has won one of T AAA’s Most Promising Textbook Awards for 2021. What does this mean exactly?

7 proven ways to leverage PR as a branding strategy and improve reach during a pandemic

Agility PR Solutions

PR as a branding strategy should be handled with the utmost care, especially in crises. The pandemic that has gripped our lives is something we have never faced.

Hyatt's CPAC PR Disaster

Flack Me

Category: Flack Me Summary: In an unusual step for a major hotel group, Hyatt felt compelled to issue multiple news releases rejecting Nazi symbolism after the conference was held in one of its hotels