Sat.Mar 16, 2024 - Fri.Mar 22, 2024

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How to Introduce Public Relations Sustainability into Your Brand or PR Agency

Prowly

Your client is devoted to sustainability and follows the latest trends in corporate responsibility – and you have no idea how to bring those sustainable business practices into the spotlight. Or – the client doesn’t want to act sustainably, and you don’t know how to persuade him to incorporate it into strategy. Which of these […] The post How to Introduce Public Relations Sustainability into Your Brand or PR Agency appeared first on Prowly Blog.

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The benefits of outsourcing marketing—and how to implement it into your business

Agility PR Solutions

If you’re struggling to fill marketing positions or meet your marketing goals, it might be time to look at the benefits of outsourcing marketing. Outsourcing marketing is quickly becoming recognized as a viable way for startups and SMEs to execute sophisticated marketing strategies without overstraining their resources. It enables businesses to offload marketing activities to […] The post The benefits of outsourcing marketing—and how to implement it into your business appeared first on Agi

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Should you use a commercial newswire for news release distribution?

Axia PR

Editor’s note: This article was produced using automated technology and then edited and verified for accuracy by a member of Axia Public Relations’ editorial team. News releases are an important tool for businesses to communicate their news to the public while increasing visibility and credibility and driving traffic and leads. However, one of the challenges of news release distribution is getting the release in front of the right audience.

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Kate Middleton’s Photo Controversy Is ‘Pretty Damning,’ Says U.K. PR Expert

Mark My Words

The People Over the weekend, photo agencies pulled the Mother’s Day image of the Princess of Wales, 42, who is recovering from abdominal surgery, and her children, citing concerns about manipulation. Princess Kate apologized in a personal statement released on Monday, saying, “Like many amateur photographers, I do occasionally experiment with editing.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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9 Digital Storytelling Examples You Should Know If You Work in PR

Prowly

We still get involved in great stories. We live characters’ lives, root for them during their journeys and development. And most of all – when they take up a challenge, fail and get back up. Now that is the secret sauce to lifting your PR campaign from simply good to terrific – digital storytelling. Sounds […] The post 9 Digital Storytelling Examples You Should Know If You Work in PR appeared first on Prowly Blog.

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Help References Help You Land the Job

Culpwrit

Within the last month, I’ve provided several references for friends and former students. Since I don’t recall being asked to be a reference by a couple of them, I realized I need to add reference-check etiquette to future classroom discussions. In the meantime, here are some basic rules: Pick your references wisely. Do they… Continue reading Help References Help You Land the Job The post Help References Help You Land the Job appeared first on Culpwrit.

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#MediaMonday – Laura Harris

HMA Public Relations

Check out this #MediaMonday feature from our Public Relations Global Network partner, Bianchi Public Relations. The Detroit agency recently caught up with Laura Harris, a news anchor and automotive reporter for NEWSnet. Learn more!

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5 Great Results to Expect After Media Training

Landis PR

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. If you get media interview requests, you will want experienced media trainers to guide you through the ins and outs (and the dos and don’ts) of being a great interviewee. Here are five ways media training can help: Erase any fears about interviewing or presenting While media training prepares you for media interviews, the content you learn in media training app

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PR renaissance: Embracing authenticity in today’s dynamic marketing landscape

Agility PR Solutions

At a recent PRSA-LA event, I gathered with industry insiders and engaged in spirited discussions on the evolving role of public relations in the age of AI. As I spoke with one fellow PR professional, we arrived at a shared realization: PR is experiencing a resurgence in relevance, driven by the demand for authentic communication […] The post PR renaissance: Embracing authenticity in today’s dynamic marketing landscape appeared first on Agility PR Solutions.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Journalist Spotlight | Interview with Rohan Shearn, Managing Editor at Australian Arts Review

Medianet Australia

Today, Medianet is joined by Rohan Shearn, Managing Editor of the Australian Arts Review. In this interview, Rohan shares his journey from being a Manager for various theatre companies to the inception of his publication.

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How To Write A Press Release That Gets Noticed

The Hoyt Organization

A press release is a piece of information or news that businesses send to the news media to make an announcement, provide information, or create an official statement. Press releases earn your brand media coverage, which improves your brand’s credibility, exposure, and engagement. On top of that, press releases that generate audience interest provide numerous opportunities for interviews, articles, and reviews.

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A Step-by-Step Guide to Crafting the Perfect Press Release Email

PR Fuel

You’ve written a great press release, and it’s ready to be sent to the media. But how can you reach out in a way that will get your press release read and written about? Today we’re diving into the important step of contacting the. Read More The post A Step-by-Step Guide to Crafting the Perfect Press Release Email appeared first on eReleases.

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The AI threat landscape: As adoption accelerates despite security shortfalls, 77 percent of companies identified breaches to their AI in the past year

Agility PR Solutions

Along with powerful technology like AI comes powerful threats—especially with the haphazard manner that many companies rushed to deployment without guidelines or even real knowledge of the risks they were taking. New research from AI models and assets security provider HiddenLayer highlights the pervasive use of AI and the risks involved in its deployment.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.