Expert insights. Personalized for you.
For Duke Energy , the 2017 solar eclipse posed a special opportunity for the electric power holding company headquartered in the Carolinas. The exact center of the eclipse’s path of totality was set to land at the company’s World of Energy facility at Oconee Nuclear Station, a 14,000-square-foot science education hub in Seneca, S.C. However, in the months leading up to the eclipse, Duke Energy learned that the public’s awareness of it was limited. MORE
To make sure that they’re constantly connecting with their customers in the most successful way possible, most organisations will need to dedicate some of their time and energy to staying ahead of the trends. When it comes to creating the perfect brand, there’s no one-size-fits-all strategy. Even if there was an ultimate guide to branding, the marketplace and its trends change so frequently that it’s difficult to keep ahead of an ever-evolving space. MORE
The post How the power of perception helps energy companies market their brands appeared first on Agility PR Solutions. Opportunity outages Although power companies keep the lights on, they are often in the dark when it comes to the benefits of marketing their brand. That’s because the majority of the time a homeowner can’t control who provides their power—it just depends on the location of their home. Then why bother putting money into advertising, […]. MORE
Design your day” means identifying ways to structure your day or week in a way that maximizes energy and productivity. Map Out Your Energy. A helpful exercise I’ve found in designing your day is mapping out your energy levels. Knowing your own daily energy flow can help you design your day to work accordingly. Understanding both your energy sources and your times of peak energy can help you design your day to maximize creativity and productivity. MORE
This particular personality test assigns each person a four-letter type (like INFP) and focuses on four dimensions of personality: energy source, cognitive style, values and self-management. The energy dimension refers to the way you interact with people in your environment. MORE
Owenna Griffiths appointed Editor of BBC Radio 4’s Today programme; InTheSnow magazine has a new Managing Editor; Financial Times relaunches Energy Source newsletter. Media Blog MORE
David Tomchak will be Head of Digital and Innovation at the New Statesman, Myles McCormick is now US Energy Reporter for the FT, and Guy Montague-Jones is appointed Analysis Editor at React News. Media Blog MORE
It has a very specific purpose, and as an energy source, is a fairly unique part of people’s lives that few other companies or industries can match. However, as an alternative energy source that has had to work hard to earn recognition in a very well-established field, […]. Solar power might seem like a niche industry. The post 4 lessons from the PR techniques of the solar power industry appeared first on Agility PR Solutions. Analysis Public Relations trends MORE
I woke up today thinking about the amount of passion, time and energy that goes into building something you truly care about. The sheer volume of attention, commitment, and care entrepreneurs must demonstrate day in and day out to realize … Continued. Musings brand voice Canva entrepreneur Gapingvoid Good Eggs Kabbage love MailChimp Quartz Rocketship Education SplashThat MORE
The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. A recent report from Scott PR’s client Clean Energy Group and Meridian Institute shines a spotlight on the importance of energy for this emerging demographic, and how a transition to resilient power could save their lives in the face of climate change. MORE
We live in the information age. If you’re resourceful and inventive enough, you can come up with an interesting story, hook, or idea that will interest the national media. I know you think that you could never garner national media – your story’s simply not exciting enough. But you’re wrong; you can interest the national media. MORE
David Tomchak will be Head of Digital and Innovation at the New Statesman, Myles McCormick is now US Energy Reporter for the FT, and Guy Montague-Jones is appointed Analysis Editor at React News MORE
One of the primary reasons people become disenchanted with public relations is because of what I call the grand slam mentality. Too many people believe that next TV interview or magazine article is going to be “it”. It’s going to change their lives. That one story will turn it all around. All of their problems will be over. Millions will pour in, they’ll be able to move to the Bahamas and retire. Well, it doesn’t happen that way. MORE
Envision a relationship as a canister for energy. However, if you (or your brand) can manage to establish a positive relationship with someone, the canister get topped up with positive energy: When someone has this type of relationship with your brand, this person will also have good things to say about you. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work? MORE
With the new year comes a sense of renewed vigor and energy, which is precisely what you need when you intend to expand your PR agency in 2019. Expansion is not something that can happen overnight. It requires careful planning to ensure that you achieve optimum success. The below guide features the steps necessary to […]. The post 4 tips for improving and expanding your PR firm in 2019 appeared first on Agility PR Solutions. Public Relations profession MORE
Of course, this term is quite commonly used to describe things like energy sources, farming methods, or economic practices. What is sustainability? Some dictionaries define it as “the ability to be maintained or continued at a certain rate or level for an extended length of time.” MORE
Chris Mangham now LPC Global Loans Editor at Refinitiv; Nick Beake appointed Brussels Correspondent at BBC News; Paul Wallace now Team Leader, energy & commodity news (MENA) at Bloomberg MORE
With that in mind, do you have a tool you use to collect and “bank” all the creative energy on your team? Messaging isn’t a one-time deal. MORE
Wood provides performance-driven solutions throughout the asset life cycle in the oil & gas, chemicals, environment and infrastructure, power & process, clean energy, mining, nuclear and general industrial sectors. Wood is a global leader in the delivery of project, engineering and technical services to energy and industrial markets. MORE
Yet Duke Energy’s new brand journalism site , launched Feb. A piece on the problem of bats killed by wind turbines demonstrates that the company isn’t taking a Pollyanna approach to renewable energy. “We Upon its merger with Progress Energy in 2012, Duke Energy became the largest electrical utility in the nation, Efthimiou says. After 54 years at Duke Energy, arborist Cordy Williamson knows one thing for sure: People love trees, and they're willing to fight for them. MORE
When we tell our people to come into our offices with solutions, not problems, and when we let them know, via our words, tone, and energy, that we believe they have the ability to do so, we’re giving them a tremendous gift. MORE
Projects like that are often short-term and high-energy and typically involve […]. HMA Public Relations has been involved with dozens of successful restaurant openings over the years. The post A Million Egos appeared first on HMA Public Relations. PR and HMA PR MORE
Anywhere you look, countless new apps promising to slash distractions and increase your creative energy are just waiting to steal your attention away. Today’s workplace culture is all about productivity and the practice of increasing it. We now have exercises that can be done to practice concentration and mindfulness. And more options are available for […]. The post The Productivity Challenge: Are Convenience Apps Making Us Less Productive? appeared first on. MORE
For California energy company PG&E, significant structural change must also be cosmetic. In doing so, it hopes it can convince stakeholders and critics that it won’t be the same energy provider that apparently started wildfires last year, leading to multiple deaths and billions in property damage. In addition, climate change is making natural disasters more destructive, and shifts to green energy are upending the industry. “We MORE
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. MORE
These industries span (but are certainly not limited to) clean-tech, waste management, renewable energy, ag-tech (agricultural technology) or anything relevant to the future of the earth and its inhabitants—humans, fauna and flora. . Are you looking for more meaning in your chosen vocation? MORE
The ancient Japanese martial art of Aikido focuses on using an opponent’s own energy against them. Practitioners execute a series of movements that redirect a competitor’s attack momentum in order to neutralize their offense. It requires the highest degree of discipline, patience, and situational observation, but once mastered, these techniques (referred to as waza ? in Japanese) can put you in the position to anticipate your competitor’s next move quickly enough to capture and redirect. MORE
Let’s give it a try: The Referral Energy Theory. Envision a relationship as a canister for energy. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work? MORE
Electric energy. In fact, Kathy Korman Frey , the Chief Hot Momma at the Hot Mommas Project, described it as “electric energy” when she wrote about her keynote at the 2010 Women Grow Business Boot Camp , which was a half-day bootcamp for women entrepreneurs and those who want to join their ranks that I organized a couple of years ago in my capacity as then-editor of Women Grow Business (a terrific blog, you should read it regularly). MORE
How do you find the muse when your creative energy is zapped, sapped or tapped out? A bit of brisk exercise can snap you out of a sluggish funk—and provide a jolt of creative writing energy. High-protein, high-fat snacks are much better than empty carbs at providing reliable energy. Brighter lights can improve your mood and increase your energy. Good posture, however, pumps up your energy and reduces back pain. MORE
Not only have we spent thousands of hours building a product that can give it definitive value and metrics, but we’ve also dedicated endless amounts of energy developing, executing and #shamelesslyplugging our own blog, brand channel, whatever-you-wanna-call-it-where-no-one-tells-us-what-to-do. Perhaps for obvious reasons, we (meaning the AirPR crew) tend to obsess about all things “owned content.” MORE
Envision a relationship as a canister for energy. However, if you (or your brand) can manage to establish a positive relationship with someone, the canister get topped up with positive energy: When someone has this type of relationship with your brand, this person will also have good things to say about you. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work? MORE
The energy industry, broadly speaking, matches all three of these challenging conditions. There are complex interactions between differing audiences, because many energy companies are both consumer brands and wholesale suppliers. Fossil fuel and nuclear industries have vocal environmental critics, but alternative energy sources have critics too. Energy companies have some of the farthest-reaching issues of any industry—their concerns literally are spread the whole world over. MORE
Of course, you should enjoy the feeling of having done the right thing, generating clean, renewable energy and helping the planet move towards a sustainable future. Any dirt on the panels reduces efficiency and cuts into your energy savings. When Google studied the performance of their solar panel system in California, they found that cleaning the panels annually, at the end of winter, increased the energy yield by 12% [1]. Solar EnergyInvesting in solar panels is a. MORE
This may sound pandering and cheesy, but it’s right now, working with my team at the Alberta Energy Regulator, as well as the opportunity to volunteer as an executive with the Canadian Public Relations Society. In various positions, I’ve been prone to TB, whether in economic development, working to commemorate the service and sacrifice of our veterans, or ensuring energy development is safe and environmentally responsible. MORE
By making your business more energy efficient, using renewable energy where possible and recycling more, you can lower the business’ carbon footprint and do your bit in the fight to save our planet. There are, however, several reasons to embrace eco-friendly practices which are more directly beneficial to your business. Taking steps to save our […]. The post Why ‘going green’ is a great PR move—and how to do it appeared first on Agility PR Solutions. Public Relations brandin MORE
Most companies focus their energy and resources on designing and implementing their marketing campaigns and underestimate the importance of measuring the results. How to measure your strategy performance. It’s very important to understand that measuring your results will help you improve your future outreach campaigns. Measurement Strategy MORE
In the second interview Koray Camgoz speaks to Lawrence Slade, CEO, Energy UK, the trade association representing the electricity and gas sectors. Energy UK membership covers more than 90% of both UK power generation and the energy supply market for UK homes. MORE
The organization that owns the refinery, Canadian-based Husky Energy, received praise for how involved it was in responding to the incident. Husky Energy (@HuskyEnergy) April 26, 2018. Husky Energy (@HuskyEnergy) April 26, 2018. Husky Energy (@HuskyEnergy) April 27, 2018. Husky Energy (@HuskyEnergy) April 27, 2018. Second explosion sends thick black smoke into air at Husky Energy Refinery in Superior, WI. MORE
Chris Mangham now LPC Global Loans Editor at Refinitiv; Nick Beake appointed Brussels Correspondent at BBC News; Paul Wallace now Team Leader, energy & commodity news (MENA) at Bloomberg. Media Blog MORE
Energy Related Topics PR Daily
JUNE 29, 2019
How do you find the muse when your creative energy is zapped, sapped or tapped out? A bit of brisk exercise can snap you out of a sluggish funk—and provide a jolt of creative writing energy. High-protein, high-fat snacks are much better than empty carbs at providing reliable energy. Brighter lights can improve your mood and increase your energy. Good posture, however, pumps up your energy and reduces back pain.
Doctor Spin
MARCH 30, 2018
Envision a relationship as a canister for energy. However, if you (or your brand) can manage to establish a positive relationship with someone, the canister get topped up with positive energy: When someone has this type of relationship with your brand, this person will also have good things to say about you. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work?
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Doctor Spin
MARCH 30, 2018
Envision a relationship as a canister for energy. However, if you (or your brand) can manage to establish a positive relationship with someone, the canister get topped up with positive energy: When someone has this type of relationship with your brand, this person will also have good things to say about you. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work?
Agility PR Solutions
MAY 4, 2020
The post How the power of perception helps energy companies market their brands appeared first on Agility PR Solutions. Opportunity outages Although power companies keep the lights on, they are often in the dark when it comes to the benefits of marketing their brand. That’s because the majority of the time a homeowner can’t control who provides their power—it just depends on the location of their home. Then why bother putting money into advertising, […].
Media Bullseye
APRIL 11, 2017
The energy industry, broadly speaking, matches all three of these challenging conditions. There are complex interactions between differing audiences, because many energy companies are both consumer brands and wholesale suppliers. Fossil fuel and nuclear industries have vocal environmental critics, but alternative energy sources have critics too. Energy companies have some of the farthest-reaching issues of any industry—their concerns literally are spread the whole world over.
PRSay
FEBRUARY 20, 2019
For Duke Energy , the 2017 solar eclipse posed a special opportunity for the electric power holding company headquartered in the Carolinas. The exact center of the eclipse’s path of totality was set to land at the company’s World of Energy facility at Oconee Nuclear Station, a 14,000-square-foot science education hub in Seneca, S.C. However, in the months leading up to the eclipse, Duke Energy learned that the public’s awareness of it was limited.
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PR Daily
APRIL 27, 2018
The organization that owns the refinery, Canadian-based Husky Energy, received praise for how involved it was in responding to the incident. Husky Energy (@HuskyEnergy) April 26, 2018. Husky Energy (@HuskyEnergy) April 26, 2018. Husky Energy (@HuskyEnergy) April 27, 2018. Husky Energy (@HuskyEnergy) April 27, 2018. Second explosion sends thick black smoke into air at Husky Energy Refinery in Superior, WI.
PR Daily
MARCH 4, 2016
Yet Duke Energy’s new brand journalism site , launched Feb. A piece on the problem of bats killed by wind turbines demonstrates that the company isn’t taking a Pollyanna approach to renewable energy. “We Upon its merger with Progress Energy in 2012, Duke Energy became the largest electrical utility in the nation, Efthimiou says. After 54 years at Duke Energy, arborist Cordy Williamson knows one thing for sure: People love trees, and they're willing to fight for them.
Mora Communications
AUGUST 31, 2015
We live in the information age. If you’re resourceful and inventive enough, you can come up with an interesting story, hook, or idea that will interest the national media. I know you think that you could never garner national media – your story’s simply not exciting enough. But you’re wrong; you can interest the national media.
Mora Communications
AUGUST 12, 2015
One of the primary reasons people become disenchanted with public relations is because of what I call the grand slam mentality. Too many people believe that next TV interview or magazine article is going to be “it”. It’s going to change their lives. That one story will turn it all around. All of their problems will be over. Millions will pour in, they’ll be able to move to the Bahamas and retire. Well, it doesn’t happen that way.
Axia PR
DECEMBER 21, 2017
Of course, you should enjoy the feeling of having done the right thing, generating clean, renewable energy and helping the planet move towards a sustainable future. Any dirt on the panels reduces efficiency and cuts into your energy savings. When Google studied the performance of their solar panel system in California, they found that cleaning the panels annually, at the end of winter, increased the energy yield by 12% [1]. Solar EnergyInvesting in solar panels is a.
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Doctor Spin
MARCH 30, 2018
Let’s give it a try: The Referral Energy Theory. Envision a relationship as a canister for energy. To get a better understanding of this, we must add another dimension to the Relationship Energy Theory. PR is all about relationships. But how does it work?
Cision
JULY 9, 2020
Owenna Griffiths appointed Editor of BBC Radio 4’s Today programme; InTheSnow magazine has a new Managing Editor; Financial Times relaunches Energy Source newsletter. Media Blog
PR Conversations
MAY 9, 2017
This may sound pandering and cheesy, but it’s right now, working with my team at the Alberta Energy Regulator, as well as the opportunity to volunteer as an executive with the Canadian Public Relations Society. In various positions, I’ve been prone to TB, whether in economic development, working to commemorate the service and sacrifice of our veterans, or ensuring energy development is safe and environmentally responsible.
Waxing UnLyrical
MARCH 8, 2012
Electric energy. In fact, Kathy Korman Frey , the Chief Hot Momma at the Hot Mommas Project, described it as “electric energy” when she wrote about her keynote at the 2010 Women Grow Business Boot Camp , which was a half-day bootcamp for women entrepreneurs and those who want to join their ranks that I organized a couple of years ago in my capacity as then-editor of Women Grow Business (a terrific blog, you should read it regularly).
prTini
JULY 12, 2016
Design your day” means identifying ways to structure your day or week in a way that maximizes energy and productivity. Map Out Your Energy. A helpful exercise I’ve found in designing your day is mapping out your energy levels. Knowing your own daily energy flow can help you design your day to work accordingly. Understanding both your energy sources and your times of peak energy can help you design your day to maximize creativity and productivity.
TrendKite
JULY 9, 2020
Owenna Griffiths appointed Editor of BBC Radio 4’s Today programme; InTheSnow magazine has a new Managing Editor; Financial Times relaunches Energy Source newsletter
Waxing UnLyrical
SEPTEMBER 28, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.
Cision
JUNE 30, 2020
Chris Mangham now LPC Global Loans Editor at Refinitiv; Nick Beake appointed Brussels Correspondent at BBC News; Paul Wallace now Team Leader, energy & commodity news (MENA) at Bloomberg. Media Blog
Cision
MAY 28, 2020
David Tomchak will be Head of Digital and Innovation at the New Statesman, Myles McCormick is now US Energy Reporter for the FT, and Guy Montague-Jones is appointed Analysis Editor at React News. Media Blog
TrendKite
JUNE 30, 2020
Chris Mangham now LPC Global Loans Editor at Refinitiv; Nick Beake appointed Brussels Correspondent at BBC News; Paul Wallace now Team Leader, energy & commodity news (MENA) at Bloomberg
Agility PR Solutions
MARCH 21, 2019
By making your business more energy efficient, using renewable energy where possible and recycling more, you can lower the business’ carbon footprint and do your bit in the fight to save our planet. There are, however, several reasons to embrace eco-friendly practices which are more directly beneficial to your business. Taking steps to save our […]. The post Why ‘going green’ is a great PR move—and how to do it appeared first on Agility PR Solutions. Public Relations brandin
TrendKite
MAY 28, 2020
David Tomchak will be Head of Digital and Innovation at the New Statesman, Myles McCormick is now US Energy Reporter for the FT, and Guy Montague-Jones is appointed Analysis Editor at React News
Onclusive
FEBRUARY 13, 2015
I woke up today thinking about the amount of passion, time and energy that goes into building something you truly care about. The sheer volume of attention, commitment, and care entrepreneurs must demonstrate day in and day out to realize … Continued. Musings brand voice Canva entrepreneur Gapingvoid Good Eggs Kabbage love MailChimp Quartz Rocketship Education SplashThat
Ronn Torossian
OCTOBER 17, 2019
Anywhere you look, countless new apps promising to slash distractions and increase your creative energy are just waiting to steal your attention away. Today’s workplace culture is all about productivity and the practice of increasing it. We now have exercises that can be done to practice concentration and mindfulness. And more options are available for […]. The post The Productivity Challenge: Are Convenience Apps Making Us Less Productive? appeared first on.
Onclusive
AUGUST 13, 2015
Not only have we spent thousands of hours building a product that can give it definitive value and metrics, but we’ve also dedicated endless amounts of energy developing, executing and #shamelesslyplugging our own blog, brand channel, whatever-you-wanna-call-it-where-no-one-tells-us-what-to-do. Perhaps for obvious reasons, we (meaning the AirPR crew) tend to obsess about all things “owned content.”
Ronn Torossian
SEPTEMBER 5, 2018
With that in mind, do you have a tool you use to collect and “bank” all the creative energy on your team? Messaging isn’t a one-time deal.
Prowly
JANUARY 21, 2020
Of course, this term is quite commonly used to describe things like energy sources, farming methods, or economic practices. What is sustainability? Some dictionaries define it as “the ability to be maintained or continued at a certain rate or level for an extended length of time.”
Agility PR Solutions
MARCH 19, 2019
It has a very specific purpose, and as an energy source, is a fairly unique part of people’s lives that few other companies or industries can match. However, as an alternative energy source that has had to work hard to earn recognition in a very well-established field, […]. Solar power might seem like a niche industry. The post 4 lessons from the PR techniques of the solar power industry appeared first on Agility PR Solutions. Analysis Public Relations trends
Ronn Torossian
MARCH 28, 2018
To make sure that they’re constantly connecting with their customers in the most successful way possible, most organisations will need to dedicate some of their time and energy to staying ahead of the trends. When it comes to creating the perfect brand, there’s no one-size-fits-all strategy. Even if there was an ultimate guide to branding, the marketplace and its trends change so frequently that it’s difficult to keep ahead of an ever-evolving space.
Presspage
MARCH 9, 2018
Wood provides performance-driven solutions throughout the asset life cycle in the oil & gas, chemicals, environment and infrastructure, power & process, clean energy, mining, nuclear and general industrial sectors. Wood is a global leader in the delivery of project, engineering and technical services to energy and industrial markets.
PR Expanded
NOVEMBER 27, 2018
When we tell our people to come into our offices with solutions, not problems, and when we let them know, via our words, tone, and energy, that we believe they have the ability to do so, we’re giving them a tremendous gift.
Onclusive
AUGUST 3, 2020
The ancient Japanese martial art of Aikido focuses on using an opponent’s own energy against them. Practitioners execute a series of movements that redirect a competitor’s attack momentum in order to neutralize their offense. It requires the highest degree of discipline, patience, and situational observation, but once mastered, these techniques (referred to as waza ? in Japanese) can put you in the position to anticipate your competitor’s next move quickly enough to capture and redirect.
Agility PR Solutions
DECEMBER 25, 2018
With the new year comes a sense of renewed vigor and energy, which is precisely what you need when you intend to expand your PR agency in 2019. Expansion is not something that can happen overnight. It requires careful planning to ensure that you achieve optimum success. The below guide features the steps necessary to […]. The post 4 tips for improving and expanding your PR firm in 2019 appeared first on Agility PR Solutions. Public Relations profession
Axia PR
JULY 1, 2019
Most companies focus their energy and resources on designing and implementing their marketing campaigns and underestimate the importance of measuring the results. How to measure your strategy performance. It’s very important to understand that measuring your results will help you improve your future outreach campaigns. Measurement Strategy
PR Daily
SEPTEMBER 24, 2018
This particular personality test assigns each person a four-letter type (like INFP) and focuses on four dimensions of personality: energy source, cognitive style, values and self-management. The energy dimension refers to the way you interact with people in your environment.
PR Daily
DECEMBER 19, 2019
These industries span (but are certainly not limited to) clean-tech, waste management, renewable energy, ag-tech (agricultural technology) or anything relevant to the future of the earth and its inhabitants—humans, fauna and flora. . Are you looking for more meaning in your chosen vocation?
Scott Public Relations
AUGUST 16, 2019
The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. A recent report from Scott PR’s client Clean Energy Group and Meridian Institute shines a spotlight on the importance of energy for this emerging demographic, and how a transition to resilient power could save their lives in the face of climate change.
PR Daily
APRIL 4, 2019
For California energy company PG&E, significant structural change must also be cosmetic. In doing so, it hopes it can convince stakeholders and critics that it won’t be the same energy provider that apparently started wildfires last year, leading to multiple deaths and billions in property damage. In addition, climate change is making natural disasters more destructive, and shifts to green energy are upending the industry. “We
HMA Public Relations
MARCH 7, 2019
Projects like that are often short-term and high-energy and typically involve […]. HMA Public Relations has been involved with dozens of successful restaurant openings over the years. The post A Million Egos appeared first on HMA Public Relations. PR and HMA PR
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