Agility PR Solutions

APRIL 14, 2025

Modern PR professionals now need to handle international tasks that include product launches in Europe, media tours across Southeast Asia and panel talks […] The post Global PR campaigns: How to prepare your team for international media tours and events first appeared on Agility PR Solutions.

Internal 171

Internal International Product Launch How To 171

5W PR

DECEMBER 15, 2022

A successful product launch is important so that a product can reach its target market and build a customer base. For a successful product launch, drafting a press release is not enough. A launch strategy is essential and given below are tips for a successful product launch.

Product Launch 88

Product Launch Resources Report Strategy 88

Agility PR Solutions

APRIL 1, 2024

An ideal product launch involves an avalanche of sales and good brand PR. But how can you know if your product launch campaign was a success? Sure, sales are fine and everything seems to be going smoothly, but that’s just scratching the surface.

Product Launch 110

Product Launch Branding Brand Publicity 110

Agility PR Solutions

SEPTEMBER 26, 2024

Marketers at times don’t think about customer perception of a product and don’t spend enough time on that angle. Organizations have […] The post 4 steps for adding product positioning to your product-launch strategy appeared first on Agility PR Solutions.

Product Launch 105

Product Launch Strategy Advertising Advertising 105

PR Fuel

MAY 19, 2024

But to make sure your launch is a success, you need to have a. Read More The post Leveraging PR for Your New Product Launch Strategy appeared first on eReleases. It’s your chance to show the world what you’ve been working on and get people buzzing about your latest creation.

Product Launch 103

Product Launch Strategy Publicity 103

PR Fuel

FEBRUARY 25, 2022

The interesting part is the way they approached their release about the product launch. If their product launch wasn’t enough to attract news stories, a guaranteed interview with the CEO definitely would have. The post 4 Press Release Samples for a Product Launch appeared first on eReleases.

Product Launch 105

Product Launch Travel Interviews Writing 105

Agility PR Solutions

JANUARY 18, 2024

This guide is your party planner, showing you how to blend PR and tech in your go-to-market strategy to throw a launch party that everyone remembers. […] The post Product launch planning: Integrating PR and tech in your go-to-market strategy appeared first on Agility PR Solutions.

Product Launch 105

Product Launch Strategy Marketing How To 105

Notified

NOVEMBER 13, 2024

Most people think of press releases as just a way to deliver news - a product launch, a big hire or maybe a new partnership.

Product Launch 264

Product Launch Tools How To Brand 264

Agility PR Solutions

OCTOBER 20, 2024

You’ve just wrapped up a massive PR campaign for your company’s new product launch. The press releases went out, influencers shared your content, and news outlets picked up your story.

Analytics 105

Analytics Product Launch Measurement Trends 105

Agility PR Solutions

MAY 2, 2023

The process will determine your product’s success in the market, which is why you’ll need a great product launch press release.

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Product Launch Examples Writing Marketing 86

5W PR

JANUARY 2, 2025

Whether its a product launch, company announcement, or relationship-building opportunity, events should create lasting impressions and add meaningful value. These events are ideal for product launches or brand partner announcements and require a mid-size budget for a more intimate, curated experience.

Product Launch 78

Product Launch Publicity Strategy Retail 78

Onclusive

JUNE 2, 2021

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. .

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

5W PR

JANUARY 30, 2025

The most effective multimedia elements include: Product demonstration videos Infographics highlighting key data points High-resolution product images Interactive charts and graphs Downloadable media kits Social media-ready visual assets Companies like Samsung exemplify this multimedia approach.

SEO 143

SEO Social Media Crisis Communications Media 143

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Today the client tells us about a new product launch scheduled for early next year. It’s exciting, and we discuss dates for a full briefing with the product team. I note action items for both my team and the client, using only the code name for the new product launch because it’s highly confidential. 11:30 p.m.

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Product Launch Meeting Report Technology 323

ImPRessions - Crenshaw Communications

OCTOBER 12, 2022

Today the client tells us about a new product launch scheduled for early next year. It’s exciting, and we discuss dates for a full briefing with the product team. I note action items for both my team and the client, using only the code name for the new product launch because it’s highly confidential. 11:30 p.m.

Product Launch 321

Product Launch Meeting Report Technology 321

ImPRessions - Crenshaw Communications

OCTOBER 2, 2018

Technology companies gearing up for a new product launches know full well they’re adding to a crowded marketplace. For the company, a new product launch is the biggest news in the world. To be successful, tech PR pros need to tap into a broader, buzzed-about trend to make the product launch meaningful and timely.

Technology 157

Technology Product Launch B2B Facebook 157

5W PR

OCTOBER 24, 2024

With over 10,000 products tested by Allure editors and a star-studded lineup of experts, this year’s event delivered key takeaways that will shape the future of beauty. From personalized treatments to innovative product launches, here’s what members of 5WPR’s Beauty team learned from the industry’s top leaders at this year’s event.

Product Launch 78

Product Launch Chemicals Trends Consumer 78

Prowly

FEBRUARY 19, 2021

Jump straight to press release examples No matter if you’re about to promote a product launch, release a new book, or announce a new hire – you’re probably looking for the best press release examples to get inspired from. Searching for the best press release examples? You came to the right place. ? And rightly […].

Examples 210

Examples Product Launch 210

PR in High Definition

NOVEMBER 22, 2024

For example, when working on a PR Campaign for a new product launch, instead of spending hours manually gathering information on current market trends or competitor launches, we can lean on ChatGPT to quickly research and summarise what we need to know.

Ethics 117

Ethics Product Launch Data Trends 117

Sword and the Script

NOVEMBER 26, 2024

The same survey shows marketing spend is poised for an increase across the board: 9% increase in digital marketing spend; 9% increase in customer relationship management; 7% increase in brand building; 6% increase in CX; 1% increase in product launches; and 3% increase in new service launches.

Survey 218

Survey B2B Marketing Measurement 218

5W PR

FEBRUARY 5, 2025

Influencer marketing is shifting as creators are partnering with brands to create content surrounding these product offerings. Beauty product launches from South Korean companies were particularly noteworthy, with cutting-edge skin analysis tools and AI-based beauty assistants. The key takeaway from CES?

Technology 78

Technology Product Launch Analysis Storytelling 78

Onclusive

JULY 13, 2021

23andMe , a personal genomics and biotechnology leader, used NEO during a recent campaign launch to look at the key messages and terms that were driving the most website traffic and actions. In addition, they tested a new strategy leveraging industry experts for their product launches.

How To 370

How To Biotechnology Case Study Leadership 370

Onclusive

AUGUST 10, 2021

For example, a product launch article could be rewritten from the customer perspective. What other content might you have that can provide objective information and advice to those who need it the most? Another effective strategy is localizing your content.

Strategy 418

Strategy Survey Automotive Data 418

Ronn Torossian

FEBRUARY 8, 2024

Building anticipation through strategic product launches PR is instrumental in […] The post The Power of PR in Shaping the Consumer Technology Industry appeared first on. In this context, public relations plays a pivotal role in shaping the narrative, perception, and success of companies within the consumer technology sector.

Technology 195

Technology Consumer Industry Product Launch 195

Prowly

JUNE 26, 2025

Typically written by a media relations or communications team, it's used in response to crises, product launches, or news events involving the brand. So, why write a PR statement? Brands that are transparent and credible follow up on the state of things. TRY PROWLY FOR 7 DAYS FREE What if a PR statement becomes the story itself?

Publicity 104

Publicity Product Launch Print Crisis Communications 104

5W PR

FEBRUARY 2, 2025

As these technologies mature, they’re reshaping how organizations approach everything from product launches to crisis management training. Virtual press conferences and product launches now allow journalists and influencers to participate in immersive presentations from anywhere in the world.

Storytelling 78

Storytelling Brand Branding Transportation 78

PR Daily

JUNE 13, 2025

The water is already filled with obstacles and opportunities: leading the charge against deepfakes, disinformation, and threats to intellectual property; driving upskilling initiatives, evolving roles, and organizational structures; and supporting new product launches.

Product Launch 114

Product Launch Sports Meeting Video 114

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

A new product launch. A solid marketing strategy can help drive quick awareness for a new product or service. As a complement, a strategic PR campaign is also very valuable, especially for a complicated or high-end product launch.

Marketing 310

Marketing Corporate Product Launch Viral 310

Agility PR Solutions

JUNE 22, 2025

Imagine this: Your latest product launch has captured the attention of many website visitors. Your display ads and content marketing are driving traffic, but the carts stay only half full.

Retail 105

Retail Strategy Product Launch Content Marketing 105

Notified

JUNE 5, 2025

Introducing Personalized Pitch: Get More Coverage, Faster Public Relations Introducing Personalized Pitch: Get More Coverage, Faster Jun 5, 2025 8:00:09 PM 2 min read How AI Is Changing the News: What PR and IR Pros Must Do Now Investor Relations How AI Is Changing the News: What PR and IR Pros Must Do Now Jun 4, 2025 2:56:24 PM 3 min read How Top (..)

Pitching 162

Pitching LinkedIn eBook Case Study 162

Remote PR Jobs

MAY 28, 2025

A PR specialist might be drafting a product launch pitch in the morning, coordinating with an editor by lunch, and responding to a media inquiry in the afternoon. Their goal is to make sure the right message reaches the right audience at the right time.

Publicity 152

Publicity Nonprofit Crisis Communications Reputation 152

Onclusive

AUGUST 3, 2021

Is there a new product launch that needs exposure, a new story that needs to be told, or new messages that you’d like to introduce to your key audiences? Is your brand a startup or a new entrant that needs to establish itself in the marketplace, or is it focused on growing its market share in a mature market?

Brand 370

Brand Branding Media Measurement 370

Prowly

DECEMBER 4, 2024

Keyword-specific coverage analysis Say, you want to conduct a social media sentiment analysis for your new product launch. Your brand is an athleticwear company called lululemon and you’ve launched sustainable clothing packaging. Scenario 1. Your mention browser now only shows the mentions for this keyword.

Data 104

Data Media Product Launch Analysis 104

Prowly

FEBRUARY 18, 2025

Ikeas "Bookbook" Campaign In 2014, Ikea showcased its signature creativity with the "Bookbook" campaign, a parody of tech product launches to promote its printed catalogue. The end result is (ideally) an increase in revenue as well. These are the critical steps you don't want to miss. #1 The tagline Got Milk?

Examples 104

Examples How To Product Launch Print 104

Cision

JANUARY 8, 2018

Product Launch. Rolling out a new product at a trade show creates excitement which generates more booth traffic and, therefore, draws in more audiences to experience the product at the booth. Fully experiencing a product or service also reduces the chances of writers misrepresenting your new offering.

Company 222

Company Trade Shows How To Product Launch 222

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

We geek out over the latest tech announcements – For anyone who doesn’t work in tech, things like the latest product launch or software update are not important. Our worst fear is missing a message that needed immediate attention! .

Product Launch 296

Product Launch Training Interviews Software 296

ImPRessions - Crenshaw Communications

MARCH 18, 2022

In ad tech PR, we might write releases that detail new hires, acquisitions, partnerships, or product launches. In PR , we often draft, edit, and distribute press releases to announce news about our companies or clients. There’s no real limit to what we can write a release about, as long as it’s newsworthy. .

Media 296

Media Local Product Launch Newspapers 296