Tue.May 14, 2024

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Reputation, risk and resilience – the ultimate report

Stuart Bruce

Every year there are a multitude of useful and interesting global reports published about reputation, risk, resilience and trust. We feature many of them in … © Stuart Bruce - Reputation, risk and resilience – the ultimate report was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

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9 ways to improve your agency’s company culture

Agility PR Solutions

How strong is your agency’s company culture? A positive culture keeps your team motivated and productive. A negative culture has the opposite effect. You’ll have unhappy employees, potentially leading to bad public relations and damaging client relationships. That’s why so many organizations emphasize company culture. If you’re reading this, you may be concerned that your […] The post 9 ways to improve your agency’s company culture appeared first on Agility PR Solutions.

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3 interesting things CMOs revealed about marketing talent in this survey

Sword and the Script

A poll of 292 marketing leaders finds CMOs attribute success to marketing talent – and they are making the case that growth requires them to hire more What would you do with an unexpected extra $1 million in the marketing budget ? The CMO Survey polled 292 marketing leaders and asked this question. The number one answer CMOs gave was that they’d invest it in talent (17%) – both hiring and professional development.

Survey 101
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The AI reality in 2024: New research affirms gaping holes in AI knowledge, training and policies—but 7 in 10 staffers are using it

Agility PR Solutions

It’s been more than 18 months since Generative AI appeared, and within weeks it became a business priority. Sure, it’s been a remarkable tool for productivity, automation and generating content, but it’s also been a major threat to cybersecurity, escalating the frequency and sophistication of breaches, hacks and scams—and despite all this power, the tech […] The post The AI reality in 2024: New research affirms gaping holes in AI knowledge, training and policies—but 7 in 10 staffers are us

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Social Media Accessibility: How Accessibility Helps Engagement

Burrelles Fresh Ideas

Global Accessibility Awareness Day (GAAD) is Thursday, May 16, 2024. GAAD aims to get people talking, thinking, and learning about digital accessibility and inclusion — and the more than one billion people with disabilities/impairments. Social media accessibility is about creating social media content in a way that everyone, including people with all forms of disabilities, can access and interact with it.

More Trending

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Who do Americans Look to for Election Information?

Institute for Public Relations

The Bipartisan Policy Center examined who the public trusts to deliver information about how to vote, election administration, and election results. A survey of over 2,155 registered voters across the United States was conducted from Oct. 14-15, 2022, in Colorado (805 voters), Georgia (809 voters), and Wisconsin (501 voters). Key findings include: 1.

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Unveiling the Future of Healthcare: Key Insights from PsyCon 2024

5W PR

2024 PsyCon was a monumental gathering, underscoring the rapid growth and transformative potential of the psychedelic industry. As we delve into the insights from this groundbreaking conference, it becomes clear that we are on the brink of a new era in healthcare—one where psychedelics are not merely seen as medicines, but as agents of profound healing and growth.

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All About Ads

Prohibition

Yet another month filled with interesting social media ad updates that every marketer should be aware of. From Meta expanding even more on its new AI offering to X making big moves to try and incentivise users to go back to advertising on the platform, here is your May ads update. Meta reveals new AI-powered ad tools Along with Meta’s many additions to social media advertising tools in the past couple of years, it is now introducing machine learning-powered creator recommendations for brands in

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Adding Influencers to Your Pet PR Strategy

5W PR

In the ever-expanding realm of pet products, there is something to cater to every creature’s needs, be they furry, feathered, or scaled. Amidst the bustling marketplace, however, the challenge lies in distinguishing a brand from the rest. The secret weapon here is pet influencers. These appealing animals, alongside their human caregivers, are storming social media platforms, captivating viewers with their captivating antics and visible zest for life.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Pioneer Frank Emi (1916-2010)

Institute for Public Relations

IPR is featuring research and some of the many AAPI pioneers who have had an impact on the world today in celebration of AAPI Heritage Month. Frank Emi was born in Los Angeles on Sept. 23, 1916. Emi was a second-generation Japanese American, also referred to as “Nisei.

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Navigating global risks: opportunities for corporate communicators to drive positive change

Wadds Inc.

In a comprehensive review of major reports on global risk, Rod Cartwright emphasises the complex challenges facing organisations and highlights opportunities for corporate communicators. Rod Cartwright has reviewed eight reports on global risk over the past 12 months. Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself.

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Half a Dozen On Why AVE are Bad: Don’t Use Them!

Katie Paine's Measurement Blog

Advertising Value Equivalency is the bogus communication measurement tool that is at last going away. Whatever metrics you may be considering, AVE should NOT be one of them. If you still need convincing about the true depths of its evil nature, then here are half a dozen articles for you, How to Spurn the Siren Call of the AVE Succubus Breaking Bad Measurement: 2 Ways to Kick the AVE Habit Addicted to AVE?

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Hello world!

David PR Group

Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

Writing 40
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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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Who is Getting the Most Coverage during NBC Olympic Prime-Time?

Institute for Public Relations

This summary is provided by the IPR Center for Diversity, Equity and Inclusion Dr. Roxanne Coche and Dr. C.A. Tuggle analyzed how NBC’s prime time coverage treated men’s and women’s sports including who and what was excluded from that coverage for both sexes. A content analysis of over 311 hours of NBC prime-time coverage of the … Continue reading Who is Getting the Most Coverage during NBC Olympic Prime-Time?

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