How to protect your brand amid Twitter’s verification nightmare

PR Daily

Of all the recent Twitter changes, problems and chaos, perhaps the worst for brands arrived Wednesday. Do this by ensuring you have your Twitter account linked from your site — even better if it’s in your header or footer for easy access. Reconsider using Twitter to distribute news.

Reaching More Twitter Consumers

Ronn Torossian

On Twitter, companies can engage authentically with consumers and create communities of their target audiences. Twitter recently released a report on how its users perceive the behavior of brands on the platform, as […]. The post Reaching More Twitter Consumers appeared first on.


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Pitch Around Elon Musk and Twitter

PR for Anyone

Elon Musk, Twitter and PR. We had some huge news this week with Elon Musk buying Twitter. Elon Musk is buying Twitter and there are so many stories that we can trickle out of that newsjacking that we talk about all the time. Twitter has kind of fizzled a little bit.

MediaRadar Tracks Ad Pullback For Twitter

ImPRessions - Crenshaw Communications

Think Twitter’s a potential dumpster fire for marketers right now? Advertising intelligence and sales enablement platform MediaRadar recently released data detailing a significant pullback by Twitter advertisers in response to Elon Musk’s leadership.

Twitter commands October’s brand coverage thanks to Elon Musk


In late October Elon Musk officially closed a deal to acquire Twitter and has swiftly taken over leadership. This interest comes after some major moves that have already been made, such as Musk firing Twitter’s top executives and having Tesla engineers review the software code.

Leveraging Twitter in Marketing Strategies

Ronn Torossian

Using Twitter for business might sound odd to some, but it’s not that strange. However, the biggest problem that brands face on Twitter is the fact that they’re not sure how to leverage the platform […]. The post Leveraging Twitter in Marketing Strategies appeared first on.

Elon Musk’s Twitter Takeover: Lessons for Leaders

Reputation Us

Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with. Elon Musk’s approach to the acquisition of Twitter — via inflammatory tweets, friends’ money, and the Delaware Chancery Court — has spilled a lot of ink.

Air Canada’s seat sizes, what $20 a month will buy you on Twitter and more

PR Daily

Twitter verification will cost $19.99/month, report says. New Twitter CEO Elon Musk has reportedly unveiled a plan for a new Twitter subscription service where users would pay $19.99 Follow him on Twitter and LinkedIn.

Twitter Requirements Fading?

HMA Public Relations

With social media now in the forefront as an alternative to regular media outlets, The New York Times is encouraging its reporters to spend less time on Twitter in an attempt to prevent online harassment. Social Media social media Twitter

The Science of the Tweet: The Dos and Don’ts for #SciComm on Twitter

Deirdre Breakenridge

Twitter is one of the most promising social media platforms for science communication. I’ve met and worked with a multitude of scientists and professional communicators who swear by the use of Twitter for #scicomm. I argue that if you had to choose one social media platform, Twitter would be it (but that’s another blog post for another day). If you’re already on the Twitter bandwagon, I will outline key dos and don’ts for using Twitter to communicate your science.

Twitter’s ‘Blue Check’ Chaos Erodes Trust in Crisis Communications


When Elon Musk bought Twitter in late October, he said the social media platform’s blue check marks that verified high-profile accounts had created a caste system of “lords and peasants.” Instead, his “Twitter Blue” feature would let any user who pays $7.99

Musk fires worker in Twitter post, moms seek authenticity and more

PR Daily

Twitter CEO Elon Musk fired a Twitter software engineer who disagreed with his opinion of how the app works on Android devices. Musk tweeted a now-deleted apology Sunday “for Twitter being super slow in many countries.” Follow him on Twitter and LinkedIn.

What is Twitter Blue?

HMA Public Relations

The development of Twitter Blue serves as a reminder of the valuable data that can come from surveys and listening to your audience’s needs and wants. So what exactly does Twitter Blue offer? Featured Social Media social media subcriptions Survey Twitter Blue

Grow Your Brand on Twitter

HMA Public Relations

Twitter has become an important part of communications strategy for businesses. Social Media copper state of mind csom podcast TwitterFind out how to grow your brand on the platform in this week's episode of #CSOM with Abbie Fink and Dr. Adrian McIntyre.

World Series bet is PR win and Twitter’s subscription ideas

PR Daily

Twitter floats ideas for subscription service. New Twitter CEO Elon Musk continues to publicly float new ideas for what a subscription service would include for the social network. a month , saying that Twitter can’t rely on advertising dollars alone and proposed an $8/month fee.

Disney’s memo outlines grim future, Twitter’s content moderation cuts and more

PR Daily

New layoffs at Twitter to impact content moderation. The cuts are continuing at Twitter. Follow him on Twitter and LinkedIn. The post Disney’s memo outlines grim future, Twitter’s content moderation cuts and more appeared first on PR Daily.

How REI crafted a Twitter pause statement that centers values

PR Daily

Recent concerns over Twitter’s commitment to creating a safe, inclusive and well-moderated environment have led organizations around the world to put a pause on their advertising on the platform. Among the outdoor co-op’s chief concerns were how Twitter’s actions meshed with its own purpose.

Twitter Advertising – The Ultimate Guide


However, for an effective social advertising strategy across platforms, Twitter should always be considered a priority. Twitter advertising is an opportunity for your brand (or client) to successfully promote its products, reach new users, drive sales and encourage new followers.

PR Lessons From Twitter

ImPRessions - Crenshaw Communications

Journalists love to take to Twitter to offer up best practices or, more likely, let off steam about the terrible pitches that clog their inboxes on a daily basis. The post PR Lessons From Twitter appeared first on Crenshaw Communications. In this blog, we often dispense practical media relations or PR advice based on years of experience in the trenches of tech PR. However, no one can advise PRs better on how and what to pitch reporters than… reporters.

Nike suspends relationship with NBA star, Twitter asks some laid-off workers to return and more

PR Daily

27 Twitter post. “At Report: Elon Musks threatens to ‘name & shame’ Twitter advertisers. Twitter CEO Elon Musk appeared to threaten Twitter advertisers in a tweet Friday evening. Follow him on Twitter and LinkedIn.

KFC’s inappropriate app alert, Twitter’s bankruptcy warning and more

PR Daily

Twitter CEO Elon Musk told workers in an all-hands meeting Thursday that the social network could face bankruptcy, according to a Reuters report. Reuters reported that Twitter’s Chief Privacy Officer Damien Kieran and Chief Compliance Officer Marianne Fogarty also resigned.

The Future of Twitter

The Proactive Report

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. So what does this signify for the future of Twitter? Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. Journalists on Twitter. The Growth of Video on Twitter. Twitter isn’t going anywhere.

Should you leave Twitter? 5 questions social change organizations should consider

Agility PR Solutions

Since the ownership of Twitter changed in October, there have been daily announcements of policy and staffing changes making Twitter users consider whether to stay or leave the social media platform. The post Should you leave Twitter?

How to Increase Twitter Reach


Learn how to increase your organic Twitter reach with these 12 easy steps and build a robust social media presence! Social Media Marketing Social Media Monitoring Twitter increase twitter reach reach audience on Twitter twitter organic reach twitter reach

The one big reason users still log into Twitter

PR Daily

Twitter is no longer the shiniest social network on the block. But even though only about 23% of American adults use Twitter , it’s still the go-to source for one very specific purpose: News. Follow her on Twitter or LinkedIn. TikTok isn’t everything.

20 Ad Tech Journalists To Follow On Twitter

ImPRessions - Crenshaw Communications

As we race into another year, it’s time for PR pros to check their Twitter feeds to make sure we’re following the right people. By following the top journalists and influencers on Twitter, you’ll start the year more informed than ever.

New Financial Features on Twitter

HMA Public Relations

Twitter is now offering creators new ways to make money on its platform. PR Observations and Preferences Social Media Influencer nonprofit social media updates TwitterLearn more about the Super Follow subscription and Tip Jar and how you can use it to your advantage.

6 Twitter Metrics to Follow to Boost Your Online Presence


Twitter metrics to track to boost your engagement rates, increase brand awareness, and build a robust online presence! Social Listening Social Media Marketing Twitter measure twitter measure twitter metrics track twitter track twitter metrics twitter metrics twitter performance

20 Cybersecurity Reporters To Follow On Twitter

ImPRessions - Crenshaw Communications

Twitter is an essential resource for PR pros whose job requires them to stay up-to-date and engaged with reporters across different sectors. Great Twitter Follows For Cybersecurity Geeks. The post 20 Cybersecurity Reporters To Follow On Twitter appeared first on Crenshaw Communications.

How To Combat Twitter Bots And Twitter Misinformation

PeakMetrics Insights

The spread of fake news on Twitter continues to be a problem for brands, politicians, and everyday users. Here’s what to know about Twitter misinformation

Mastodon as an alternate media sphere to Twitter: how to get started

Stephen Waddington

The first thing you need to know about Mastodon is that it’s not Twitter. The hiatus around Twitter has spearheaded a search for alternatives. The failure of Twitter is teaching us important lessons about authentication, data portability, and governance. Twitter isn’t a product.

Twitter Offers Advantages in PR for B2B Brands Willing to Put in the Effort

Sword and the Script

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. Because Twitter offers PR advantages for brands willing to put in the effort. Sponsor tweets on Twitter.

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Journalists Love Twitter, and if Your Job is Media Relations, You Should too

Sword and the Script

If you work in PR and have responsibility for media relations , then you have in a sense, a professional obligation to be on Twitter. Ways to use Twitter to Earn Media Coverage Later this month, I’ll be part of a roundup of PechaKucha presentations for the Social Media Club of Atlanta.

Are Twitter users an accurate reflection of real public sentiment?

Muck Rack

Are Twitter users an accurate reflection of real public sentiment

Twitter to fight misinformation through crowdsourcing

PR Daily

Twitter recently announced a new effort to combat fake news: A fact-checking program called “Birdwatch.”. — Twitter Support (@TwitterSupport) January 25, 2021. — Twitter Support (@TwitterSupport) January 25, 2021.

Top 15 CCOs to follow on Twitter in 2021

Muck Rack

Top 15 CCOs to follow on Twitter in 2021

Top 5 Twitter Influencers’ Tools


Here're 5 Twitter influencers' tools that will help you find the best influencer for your next marketing campaign! Social Listening Social Media Marketing Twitter Twitter influencer twitter influencer tools twitter marketing campaign

What the precarious state of Twitter means for your brand’s content strategy

Agility PR Solutions

As Twitter has been taken over by Elon Musk, the state of the platform is unpredictable, especially due to recent talent layoffs as well as rising concerns of misinformation, distrust and hate speech.

11 top tips for engaging with journalists on Twitter 

Agility PR Solutions

The post 11 top tips for engaging with journalists on Twitter appeared first on Agility PR Solutions. Journalists play an important role in shaping public opinion.

The #PRStudChat Community Discusses PR, Twitter & Politics on Tuesday, October 11th

Deirdre Breakenridge

With the 2016 Presidential Election Campaign being coined “The Twitter Election” there is no question that Twitter is topical. ET, the #PRStudChat Community will gather to discuss PR, Twitter and Politics from local cities to the state houses to the national government, all while reaching and communicating to a global audience focused on this year’s election. Together, we’ll be diving into Twitter and whether social media is altering or impacting the messages we receive.