5 tips for making stellar iPhone videos

PR Daily

The past few months, it’s been difficult for videographers to be on-site to shoot video for projects and clients, considering current health and safety precautions. That’s forced us to get creative when seeking video footage, such as asking subjects to film video themselves.

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What makes a perfect product video?

PR Daily

As more and more shopping moves online during the pandemic, being able to feature your offerings with online video is a crucial tool for your organization. In the digital age, if you don’t have a product video, does your product really exist? What the video should cover.

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How to Ace Video for Personal Branding

B2B PR Sense

How about video? Using video for personal branding has helped many people to expand their brand and reach more audiences. And COVID-19 has created an atmosphere where video thrives. I know personally that it's a struggle to do video. Why do I push myself to create video?

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The 1st Winner of the PR Expanded Student Video Contest is …

PR Expanded

” In the spirit of students and professionals being PR Tech Testers , we thought it would be a much more interesting assignment for students to create videos based on what they learned in class. Here is Wei’s winning video.

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THE 2nd WINNER OF THE PR EXPANDED STUDENT VIDEO CONTEST IS …

PR Expanded

It’s time to unveil our 2nd PR Expanded video contest winner. A big congratulations goes to Nicole Morin, a UMASS at Amherst student, for creating her video on “Why PR Professionals Should Practice Strategic Communications.”

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5 top video trends for 2020

PR Daily

Video is today’s premier communications tool. Look no further than the growing popularity of visual search and visual devices like Amazon’s Alexa Echo or Facebook’s new ‘ Portal ’ video device,” says videographer Lou Bortone. Long-form video surges. Personalized video pops.

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5 Reasons To Embrace Video Content Now

Onclusive

In the past decade, perhaps the biggest shift in Internet technology has been the rise of video content. From commercially produced material to the explosion of self-directed content via smartphones, video is everywhere.

Video 287

4 tips to elevate videos for social media marketing

PR Daily

More than eight in 10 businesses are using video to engage consumers, so yours has to stand out. Dynamic videos and video clips are increasingly becoming part of this strategy, too. FREE GUIDE: 8 steps to making killer videos ]. Subtitle your videos.

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Anatomy of a leadership video

PR Daily

Video is a great medium for what our industry likes to call “thought leadership,” and potentially quite effective at a time when town halls, press conferences and other live meetings seem like quaint events from that bygone era … also known as February. Start with a good reason for video.

From the experts: Advice on video creation during COVID-19

PR Daily

As leaders increasingly use video to address key stakeholders and express empathy for employees, the format has become an essential tool for communicators to master. The CEO video message has become a crucial tool during this crisis. First, video shouldn’t be ignored in a crisis.

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Video tips from Google’s Zynara Ng

PR Daily

Here’s how this industry veteran breaks down the video creation process with tips on what kinds of questions to ask to get the best story for your campaign. The site contains hundreds of hours of case studies, video presentations, and interactive courses.

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When consumers watch video online

PR Daily

and noon, according to Vidyard’s Video in Business Benchmark Report. Video constitutes a big investment for organizations online—and its importance will likely grow as brand managers compete for restless internet surfers. Graph from Vidyard’s Video in Business Benchmark Report).

How video bolsters your internal communications

PR Daily

With more employees working from home due to COVID-19 concerns, video is becoming increasingly valuable for internal communications. Video offers many benefits for internal communications, even in ordinary times–and these are anything but. More video essentials.

10 excellent video explainers

PR Daily

Animated explainer videos are a superb way to engage your audience and communicate complex ideas. Videos tend to drive higher volumes of traffic, shares and conversions than other forms of content, and humans can process images 60,000 times faster than plain text.

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How video can cut through the noise during this crisis

PR Daily

Here’s why video is a crucial tool. Video is your best bet for making an impression during this crisis. With audiences looking for information, but also looking for a respite from overstimulation, video is a crucial tool for getting your message in front of key audiences.

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The Essential Components of Your Video Marketing Strategy

ReimaginePR

Are you using video as a part of your marketing strategy? Video, my friend, is no longer optional. If you want to build a business in the 21st century, you need to reach the 21st century consumer, and that person is on Facebook or YouTube liking cat videos as we speak.

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8 tips for looking good on video conference calls

PR Daily

The coronavirus pandemic has made video conferencing essential. The post 8 tips for looking good on video conference calls appeared first on PR Daily. COVID-19 Crisis Communications Storytelling The Workplace Visual & Video Communications

Tips for developing your online video strategy

PR Daily

Content creators might be hesitant to invest in video creation, but it has never been easier to start developing high quality videos. When it comes to online video, two things are true. The speed at which the environment for online video changes is only accelerating.

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Takeaways from Marriott’s emotional CEO video

PR Daily

That’s the big takeaway from the video from Marriott’s CEO Arne Sorenson that is getting lots of kudos online for directly addressing the company’s challenges in the face of COVID-19. Thanks for Your video message. wrote : The video is worth a watch for every leader.

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4 guidelines for perfect video PR

PR Daily

Just because your video went viral doesn’t mean your sales will skyrocket. Consider these steps for using video to win customers’ hearts. Video content has become a crucial part of any successful multifaceted PR campaign. The very nature of viral videos is transitory.

How to Get Better Live Video Reach

Cision

This past week Twitter announced that they are integrating Periscope’s live video as a built-in feature of the network. They began live streaming using UStream , but as live video apps started maturing, they switched. For many businesses, this would be a useful live video tactic.

Video 294

LinkedIn embraces video with livestreaming tool

PR Daily

The platform faces competition from Facebook, Twitter and more, but the video offering can boost content efforts. It’s never too late to embrace video content and livestreaming. What do you think of LinkedIn’s live video announcement, PR Daily readers?

Navigating the Video Content Jungle

Cision

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. The focus of the Goldie videos was to stress to communicators that they have mere seconds to catch their audience’s attention.

Video 215

Announcing Ragan’s Video, Visual & Virtual Awards

PR Daily

The post Announcing Ragan’s Video, Visual & Virtual Awards appeared first on PR Daily. Earn recognition for your captivating visuals and unique virtual events. The entry deadline is Friday, Aug. Ragan Awards

Video 101

Announcing Ragan’s Video, Visual & Virtual Awards

PR Daily

The post Announcing Ragan’s Video, Visual & Virtual Awards appeared first on PR Daily. Earn recognition for your captivating visuals and unique virtual events. The entry deadline is Friday, Aug. Ragan Awards

Video 99

Follow these best practices to create superb marketing videos

PR Daily

Almost every major business and organization uses video to inform and engage consumers. Marketers are piling into producing streaming videos. The reasons are simple: Most customers prefer video over text, and well-produced marketing videos deliver superior results.

Video 161

Announcing Ragan’s Video, Visual & Virtual Awards

PR Daily

The post Announcing Ragan’s Video, Visual & Virtual Awards appeared first on PR Daily. Earn recognition for your captivating visuals and unique virtual events. The entry deadline is Friday, Aug. Ragan Awards

Video 101

Announcing PR Daily’s 2018 Video & Visual Awards finalists

PR Daily

Creating powerful video is an essential part of an impressive communications strategy. The participants in PR Daily’s 2018 Video & Visual Awards proved this with their unique submissions. VIDEOS BY TOPIC. Charitable or Nonprofit Video. Educational Video.

Video 153

Maximize video for your health care practice

PR Daily

Check out these examples of useful videos for internal and external outreach. Video can be a valuable strategic tool in your communications kit, but health care organizations must take care to handle it appropriately.

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Tips and tricks for shooting, editing and producing videos from home

PR Daily

Some easy ways to ensure your home-produced videos are polished—from lighting and framing to preparation and length. As if video producing wasn’t hard enough in a controlled studio setting, now we have to turn our unpredictable home environment into a film set.

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Showcase your engaging videos, visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily.

Video 101

Survey: LinkedIn joins Facebook and YouTube as a video marketing go-to

PR Daily

The research shows consumers clamor for product explainer videos. New research reveals that LinkedIn offers a surprisingly effective channel and that consumers desire short videos and videos that explain and demonstrate brands’ products and services.

Tips for pricing corporate video work

PR Daily

Whether your are producing your own content or outsourcing your efforts, it helps to know the true price of a video. Video production can be complex and difficult to price if it’s not your specialty. For example: “A great video will cost you $4,000 a minute.”.

Why and how marketers should invest in Facebook videos

PR Daily

Invest in video. Not only does Facebook’s algorithm favor video, it’s also the most likely to drive engagement. This means there’s a huge opportunity for brand marketers willing to invest in video. Amplify your video. What good is a video if it’s never seen?

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The State of Digital Video: A PRStudChat Session Recap

PR Expanded

On April 28, 2015, the #PRStudChat community gathered to discuss the State of Digital Video. Sarah and our community shared many video insights in a fast paced, dynamic chat session. Here are some of the highlights of the conversation regarding PR and the use of video in 2015.

Video 298

The Launch of the Women Worldwide Video Podcast

PR Expanded

Today, we’ve launched Women Worldwide as a video podcast on YouTube. Once again, I’m stepping into an “uncomfortable zone” to build a video show with a team of dedicated professionals, and to experience video with my interview guests.

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Showcase your engaging videos, visuals and virtual events

PR Daily

Ragan’s Video, Visual & Virtual Awards will recognize the best virtual experiences and visual storytelling work from the past year. The post Showcase your engaging videos, visuals and virtual events appeared first on PR Daily.

Video 101

5 steps for using testimonials in social media video

PR Daily

With video becoming more popular every day, there’s never been a better time to use the power of testimonials to engage potential customers on social media. Here are the five elements of creating a successful video testimonial: 1.

Video 153

The KISS formula for COVID-19 videos: Keep it simple and safe

PR Daily

Video has become a handy medium for organizations during this crisis, but would-be videographers would do well to not overreach. Before COVID-19, a company wanting to produce a customer video would likely call the advertising agency. Here are 3 tips to plan your next COVID-19 video.

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5 Tips for Producing Video Content During Social Distancing

PRSay

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. Here are five tips for effectively producing video content in a time of social distancing: 1. PR Training Content COVID-19 video

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