Agility PR Solutions

JULY 10, 2024

These days, value propositions are perhaps best demonstrated with the use of a compelling explainer video. But how can you make sure your message is as succinct, persuasive, and effective as you need it to […] The post Value proposition videos: 10 tips for success appeared first on Agility PR Solutions.

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Video Publicity 93

Agility PR Solutions

MAY 18, 2023

In today’s digital age, video content has become an essential tool for brand promotion and engagement. A lot of customers find videos helpful when making purchasing decisions and many have also been convinced to buy a product or service after watching a brand’s video.

Video 152

Video Tools Brand Branding 152

ReimaginePR

SEPTEMBER 9, 2021

YouTube is not just a place to watch cute cat videos, it is (though less importantly) the world’s second-largest search engine, too. Users watch over 1 billion hours of video each day on YouTube. Here, we are sharing a 9-step procedure to optimize your brand videos to rank higher in YouTube as well as Google search results.

YouTube 156

YouTube Video Corporate How To 156

Ronn Torossian

DECEMBER 7, 2020

By the time we ring in the new year, video social media advertising will have exceeded $28 billion for 2020, according to Statista. compound annual growth rate they’re forecasting for video marketing revenue. The pandemic heightened the value of videos as more home-bound consumers […]. appeared first on.

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YouTube Video Advertising Advertising 195

Agility PR Solutions

MARCH 2, 2023

Many of our clients who accept an invitation to appear as a guest on a podcast are shocked when they learn that the interview included a video recording that was uploaded to YouTube.

Interviews 159

Interviews Video YouTube Brand 159

Axia PR

JULY 23, 2024

Today, video conferencing is paving the way for a more effective and far-reaching result. A decade ago, press releases were almost exclusively held in brick-and-mortar locations with physical participants. As the digital landscape evolved, the press releas went online and many syndication platforms emerged for ease of use.

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Video Conference 127

NewsWhip

FEBRUARY 28, 2023

“For you” pages and “suggested posts” dominate most media, and in order to effectively adapt to the world of digital publishing, it’s important for brands to take advantage of short videos. Instead, bite-sized, short-form videos are where brands will see the most engagement. The average consumer’s attention span is short.

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Video Branding Brand Instagram 148

Agility PR Solutions

JULY 30, 2024

Video content is more powerful than ever, driving engagement and expanding reach across digital platforms. To truly maximize your media impact, understanding and leveraging current video distribution trends are essential.

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Video Trends Media Publicity 98

Agility PR Solutions

SEPTEMBER 13, 2023

Thanks to their versatility and reliability as effective marketing tools, animated video explainers have gained a ton of popularity over the past few years. However, different types […] The post 8 animation styles for making captivating explainer videos for your brand appeared first on Agility PR Solutions.

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Video Branding Brand Tools 183

Contently - Strategy

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. Run contests that encourage customers to create short videos.

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Video Strategy Marketing Instagram 132

Agility PR Solutions

APRIL 1, 2024

Like everything else in its path, AI is reshaping how companies are making marketing videos more inclusive and accessible. New research from business video marketing platform Wistia reveals that the use of AI to enhance video accessibility dramatically increased in 2023.

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Video Marketing Company Trends 98

Agility PR Solutions

AUGUST 20, 2024

Because of this, it’s necessary to optimize the onboarding of fresh hires in order to ensure this upfront investment pays off with a person being quickly, seamlessly integrated […] The post Why video content is essential for modern employee onboarding appeared first on Agility PR Solutions.

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Employee Video Data Publicity 93

Agility PR Solutions

FEBRUARY 15, 2024

Any communicator worth her salt knows that video is the best medium for marketing to today’s consumers, but some video styles and platforms are better than others, depending on your audience.

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Video Strategy Marketing Consumer 102

Agility PR Solutions

APRIL 10, 2024

High-quality videos require a planning stage where you figure out, organize, and optimize all the aspects you want to feature on the finished product. Whether it’s a movie, a YouTube show, or a branded video marketing piece, when we watch great video content, we’re looking at the result of a lengthy creative production process.

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Video YouTube Creativity Brand 110

Agility PR Solutions

DECEMBER 11, 2023

Wyzowl’s recent report reveals that 91 percent of businesses are tapping into video as a marketing tool in 2023. But here’s the truth: Simply creating a video isn’t the magic ticket to audience engagement. Behind every successful video lies a powerful secret weapon—the video storyboard.

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Video Strategy Tools Report 106

PReview: A Blog by NewsVoir

SEPTEMBER 20, 2024

Short-form video content, particularly on platforms like Instagram Reels, YouTube Shorts and TikTok, is rapidly transforming the way brands approach branding and public relations. For communication professionals, […] The post How Short-Form Video Content is Shaping the Future of PR Campaigns?

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Video YouTube Mobile Instagram 78

PRSay

SEPTEMBER 4, 2020

As the pandemic summer of 2020 winds down, it is abundantly clear that working from home and video meetings will continue to be the norm, even as some companies have begun to partially return to physical workplaces. What are some of the best practices of video conferencing that have emerged over the last six months of remote work?

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Conference Video Software Privacy 194

Agility PR Solutions

JUNE 26, 2024

Most internet users simply scroll past text and generic images, but they will stop for a video. This is why around 91 percent of businesses use video […] The post 4 of the most effective video content types for media outreach appeared first on Agility PR Solutions.

Video 88

Video Media Consumer Publicity 88

Agility PR Solutions

MARCH 20, 2022

Consider video marketing. Consumers are more easily influenced by video than any other marketing method. Here are 4 reasons video marketing will give your […]. The post 4 ways that video marketing boosts your brand appeared first on Agility PR Solutions.

Video 163

Video Branding Brand Marketing 163

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

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Social Media Video Marketing Media 118

Agility PR Solutions

MAY 12, 2024

Are you among the one-third of marketers who don’t use videos in their marketing strategies because it’s too time-consuming? Or are you among the group of marketers who use videos in their PR campaigns but are looking for faster ways to create and edit them?

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Video Groups Consumer Marketing 98

Agility PR Solutions

MAY 21, 2024

YouTube is the go-to social media application for videos. Whether it’s long-form or YouTube Shorts, they have penetrated the video market significantly and are the leaders. Did you know YouTube remains the most widely used social media platform, with a whopping 90 percent of marketers using it for video marketing?

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YouTube Video Social Media Marketing 93

Agility PR Solutions

MAY 5, 2024

Virtually every brand and business out there knows that video marketing is critical today, and they’re getting off to a good start—but new research from video technology platform Cloudinary reveals that it’s post-production challenges that are causing problems, and that brands will struggle to scale their video usage and harness critical customer engagement (..)

Video 102

Video Branding Brand Technology 102

Agility PR Solutions

JUNE 29, 2022

Many owners of new or small businesses can utilize video content, but most of them avoid it simply because they don’t know how to do it or because they don’t feel comfortable in front of the camera. The post Tips for small businesses for successfully creating video content appeared first on Agility PR Solutions.

Small Business 158

Small Business Video Publicity How To 158

Cision

DECEMBER 8, 2017

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. The focus of the Goldie videos was to stress to communicators that they have mere seconds to catch their audience’s attention. We’re first exposed to the Social Video.

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Video Creativity Conference Education 189

Deirdre Breakenridge

MAY 6, 2019

Today, we’ve launched Women Worldwide as a video podcast on YouTube. Once again, I’m stepping into an “uncomfortable zone” to build a video show with a team of dedicated professionals, and to experience video with my interview guests. Rebekah made my job, as the host, really easy!

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Video YouTube Interviews Writing 218

Agility PR Solutions

FEBRUARY 6, 2024

As communicators are aware, video is the best way to get your audience’s attention.

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Video Trends Brand Branding 98

Mark My Words

SEPTEMBER 10, 2024

The Princess of Wales’s deeply personal video is a “groundbreaking moment” and “tectonic shift” in how the royal family controls its image, a PR guru has said. Kate’s personal video shows ‘vulnerability while staying in control’ | The Independent A happy family portrait,” he said.

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Video Film YouTube Crisis 60

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

Video 110

Video Marketing SEO Social Media 110

PRSay

MAY 5, 2020

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. While many of them are entering the world of video production and user generated content (UGC) for the first time, there are a few things to keep in mind before firing up that smartphone or webcam.

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Video Film Energy Local 202

Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online.

Video 118

Video Social Media Media YouTube 118

Agility PR Solutions

SEPTEMBER 6, 2022

With the addition of Reels, Instagram Stories, and IGTV, businesses now have even more options for using video […]. The post How to use Instagram videos effectively on your business’s page appeared first on Agility PR Solutions.

Instagram 158

Instagram Video How To Creativity 158

The Proactive Report

DECEMBER 6, 2018

In this week’s post about the three content rends for 2019, I highlighted the need for more visuals and video, but I didn’t mention animation. ” Video stories have been working well and providing a good return on investment for B2B businesses because stories evoke emotions and increase engagement.

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Video Trends Marketing B2B 145

Burrelles Fresh Ideas

FEBRUARY 20, 2024

Often, short and snappy, engaging explainer videos have all the core attributes you need in a piece of content to help make your brand more memorable — but for that to be the case, these videos need to be more than just ‘explanatory.’ In general, explainer videos often need to convey a lot of information in a short amount of time.

Video 87

Video Branding Brand Energy 87

Agility PR Solutions

JANUARY 15, 2023

Video is an integral part of the buying journey for consumers in the digital world. In fact, 50 percent of people on the internet watch videos and product demos before purchasing anything. The post 6 ways to use video storytelling to create a connection with your audience appeared first on Agility PR Solutions. That’s right.

Storytelling 152

Storytelling Video Trends Consumer 152

Agility PR Solutions

OCTOBER 19, 2021

When it comes to planning your social marketing strategy, social videos are one of the most crucial pieces of the puzzle. The thing is, though, that understanding that videos are important for your campaign is only half the battle. Ask any video production company worth its salt about it, and they’ll agree that learning to […].

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Video Strategy Marketing Company 185

Agility PR Solutions

NOVEMBER 26, 2023

New insights and predictions from customer engagement platform Emplifi give us a pretty good […] The post 2024 social media outlook: Social shopping, messaging apps and video content will become integral to brand marketing strategies appeared first on Agility PR Solutions.

Social Media 178

Social Media Video Strategy Branding 178