Deirdre Breakenridge

JANUARY 6, 2020

” In the spirit of students and professionals being PR Tech Testers , we thought it would be a much more interesting assignment for students to create videos based on what they learned in class. Here is Wei’s winning video. Let’s congratulate and support Wei by sharing his video on social media!

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Video Media Relations Social Media Journalism 352

Deirdre Breakenridge

JANUARY 13, 2020

It’s time to unveil our 2nd PR Expanded video contest winner. A big congratulations goes to Nicole Morin, a UMASS at Amherst student, for creating her video on “Why PR Professionals Should Practice Strategic Communications.” Nicole Morin, UMASS at Amherst Student.

Video 339

Video Media Relations Social Media Communications 339

Ronn Torossian

AUGUST 27, 2020

It doesn’t matter which platform a brand’s customers frequent because wherever they are, video is king. Cisco’s latest annual internet report forecasted that by 2021, video is expected to make up 80% of all internet traffic. The post Video: Effective Communication with Customers appeared first on.

Communications 195

Communications Video Agency Survey 195

ReimaginePR

SEPTEMBER 9, 2021

YouTube is not just a place to watch cute cat videos, it is (though less importantly) the world’s second-largest search engine, too. Users watch over 1 billion hours of video each day on YouTube. Here, we are sharing a 9-step procedure to optimize your brand videos to rank higher in YouTube as well as Google search results.

YouTube 156

YouTube Corporate Video How To 156

Ronn Torossian

DECEMBER 7, 2020

By the time we ring in the new year, video social media advertising will have exceeded $28 billion for 2020, according to Statista. compound annual growth rate they’re forecasting for video marketing revenue. The pandemic heightened the value of videos as more home-bound consumers […]. appeared first on.

YouTube 195

YouTube Video Social Media Advertising 195

Prohibition

JUNE 8, 2023

Social media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience. Plan Your Content Plan content, stratetgise, video for social Before you hit record on your phone and start capturing visual content, take the time to plan and strategise.

Social Media 62

Social Media Video Media Instagram 62

Contently - Strategy

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. Run contests that encourage customers to create short videos.

Video 93

Video Strategy Marketing Instagram 93

Agility PR Solutions

MARCH 20, 2022

Consider video marketing. Consumers are more easily influenced by video than any other marketing method. Here are 4 reasons video marketing will give your […]. The post 4 ways that video marketing boosts your brand appeared first on Agility PR Solutions.

Video 173

Video Brand Branding Marketing 173

Agility PR Solutions

JUNE 29, 2022

Many owners of new or small businesses can utilize video content, but most of them avoid it simply because they don’t know how to do it or because they don’t feel comfortable in front of the camera. The post Tips for small businesses for successfully creating video content appeared first on Agility PR Solutions.

Small Business 167

Small Business Video Publicity How To 167

Agility PR Solutions

JANUARY 15, 2023

Video is an integral part of the buying journey for consumers in the digital world. In fact, 50 percent of people on the internet watch videos and product demos before purchasing anything. The post 6 ways to use video storytelling to create a connection with your audience appeared first on Agility PR Solutions. That’s right.

Storytelling 157

Storytelling Video Trends Consumer 157

Agility PR Solutions

SEPTEMBER 6, 2022

With the addition of Reels, Instagram Stories, and IGTV, businesses now have even more options for using video […]. The post How to use Instagram videos effectively on your business’s page appeared first on Agility PR Solutions.

Instagram 167

Instagram Video Social Media How To 167

PRSay

SEPTEMBER 4, 2020

As the pandemic summer of 2020 winds down, it is abundantly clear that working from home and video meetings will continue to be the norm, even as some companies have begun to partially return to physical workplaces. What are some of the best practices of video conferencing that have emerged over the last six months of remote work?

Conference 196

Conference Video Media Interviews 196

Agility PR Solutions

APRIL 9, 2023

One strategy, however, that remains strong in generating attention and interest across most audiences is the use of product videos. When done right, a well-crafted product video can be incredibly […] The post 6 practical tips to leverage product videos to generate sales appeared first on Agility PR Solutions.

Video 88

Video Strategy Publicity Marketing 88

Agility PR Solutions

OCTOBER 19, 2021

When it comes to planning your social marketing strategy, social videos are one of the most crucial pieces of the puzzle. The thing is, though, that understanding that videos are important for your campaign is only half the battle. Ask any video production company worth its salt about it, and they’ll agree that learning to […].

Video 194

Video Strategy Marketing Company 194

Deirdre Breakenridge

MAY 6, 2019

Today, we’ve launched Women Worldwide as a video podcast on YouTube. Once again, I’m stepping into an “uncomfortable zone” to build a video show with a team of dedicated professionals, and to experience video with my interview guests. Rebekah made my job, as the host, really easy!

Video 218

Video YouTube Interviews Writing 218

Prohibition

APRIL 18, 2023

It is no secret in the world of social media marketing that video content can help your brand standout. An effective video content strategy can both tell the story of your business in a clear, concise way, as well as engage users through striking visuals. a space jump), Red Bull relies heavily on video content and not still imagery.

Video 62

Video Brand Branding Social Media 62

Cision

DECEMBER 8, 2017

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. The focus of the Goldie videos was to stress to communicators that they have mere seconds to catch their audience’s attention. We’re first exposed to the Social Video.

Video 189

Video Creativity LinkedIn Communications 189

PRSay

MAY 5, 2020

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. While many of them are entering the world of video production and user generated content (UGC) for the first time, there are a few things to keep in mind before firing up that smartphone or webcam.

Video 203

Video Film Energy Local 203

Agility PR Solutions

JULY 25, 2021

Video is a powerful tool for small businesses. However, many brands don’t realize the impact of a consistent video strategy. A well-planned video strategy helps your brand reach viewers at various key touch points that lead your audience from discovery to purchase.

Video 158

Video How To Small Business Brand 158

Prohibition

MARCH 10, 2023

It’s estimated that over eight billion videos (the estimated population of humans on planet Earth) are watched on Facebook each day. Facebook video is a fantastic tool for marketers, looking to capture a brand’s story, promote a campaign or showcase a new product in an imaginative and engaging way.

Facebook 62

Facebook Video Social Media How To 62

Prohibition

MARCH 15, 2023

When considering a social media strategy, video is likely to be front of mind. However, using video for your PR campaign may not be the first thing that comes to mind – but that shouldn’t always be the case. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Social Media Case Study Sports 62

The Proactive Report

DECEMBER 6, 2018

In this week’s post about the three content rends for 2019, I highlighted the need for more visuals and video, but I didn’t mention animation. ” Video stories have been working well and providing a good return on investment for B2B businesses because stories evoke emotions and increase engagement.

Video 145

Video Trends Marketing Social Media 145

Axia PR

APRIL 16, 2023

In public relations social media services, simple social media videos are an effective strategy for reaching your audience. But what does that mean?

Social Media 62

Social Media Media Video Publicity 62

Agility PR Solutions

MARCH 29, 2023

In the world of digital marketing, using video to spread awareness, engage audiences, and ultimately boost sales is still a popular tactic. In addition to being efficient, video marketing is also a flexible strategy that can be used to accomplish objectives like brand promotion, audience education, and rapport-building.

Video 88

Video Marketing How To Education 88

Agility PR Solutions

JULY 21, 2022

New research from next-generation video platform Idomoo examines how consumers prefer to receive communications from brands. Among the top takeaways was the desire for video, with 62 percent of respondents saying they want more video from brands.

Consumer 88

Consumer Communications Video Brand 88

Agility PR Solutions

AUGUST 5, 2021

The post Social media videos—10 things you have to know appeared first on Agility PR Solutions. They have become a great place for online marketing where users can promote their business blog. The main advantage of any social network is that it’s free, allowing users to promote their company without paying for ads. […].

Social Media 174

Social Media Media Video Instagram 174

Prohibition

JANUARY 23, 2023

Video content is a fantastic way to engage audiences, informing and capturing your brand’s message to your target audience in ways which still imagery simply cannot. Videos are also a great storytelling device. For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience.

Social Media 62

Social Media Video Media Instagram 62

Communications Conversations

MARCH 30, 2022

By now, we all know it: Video is a very big deal when it comes to social media marketing. According to Sprout Social, more than half of marketers say that video is the most valuable content type. And, maybe more importantly, half of all social media users prefer video over other types of content. Result: A complete flop.

Video 113

Video Social Media Brand Branding 113

Cision

MAY 1, 2017

Facebook Live Video is an unanticipated content juggernaut. In a recent Facebook post , Facebook VP of Product, Fidji Simo revealed that 20% of all videos posted to Facebook are Live Videos and that Facebook Live Video watch times have increased 400% year-over-year. Live video is a compromise of quality for timeliness.

Facebook 197

Facebook Video How To Retail 197

PRSay

MARCH 19, 2020

Social distancing, quarantining and an increase in working from home have moved many face-to-face meetings and conferences to video chat platforms. Make sure your home network can handle a video call. If you’ve had problems with other video calls, see if you can up your network speed. Have your notes on your screen.

Interviews 210

Interviews Video Meeting Skype 210

Agility PR Solutions

OCTOBER 10, 2021

The post 5 ways crowdfunding videos will boost your nonprofit campaigns appeared first on Agility PR Solutions. With tens of thousands of campaigns on platforms like Kickstarter, Patreon, and IndieGogo, you may be wondering how your campaign can stand out from the rest. For most […].

Nonprofit 157

Nonprofit Video Financial Marketing 157

5W PR

JULY 27, 2021

These days, there are still a number of people who don’t really understand how big the video game industry really is. Most of the same rules apply in public relations in video games as with other clients, but they have some unique features. Just in the last year, the gaming industry’s revenue reached over $150 billion.

Publicity 88

Publicity Video Media Industry 88

Agility PR Solutions

OCTOBER 31, 2022

Businesses that want to connect with customers and clients in an immediate and memorable way choose video marketing as their main means of engagement. Understanding the appeal of promoting products and services through video is useful if you’ve yet to take the plunge.

Video 78

Video Marketing Trends Publicity 78

Axia PR

DECEMBER 27, 2022

Expensive shoots and long, comprehensive videos aren’t necessary for success. Using video on social media is nothing new. Before social media, brands were hungry for polished video content. Coordinated video shoots – complete with high-resolution cameras and bright lights – were the norm.

Social Media 62

Social Media Video Media Viral 62

Konnect Agency

NOVEMBER 14, 2022

Influencer Marketing Agency Breakdown of Video Content Evolution. The pivot to short-form video content has created a shift in the way audiences are engaged on various social platforms. Recommendations for Activating Video with an Influencer Marketing Agency. Looking for an influencer marketing agency?

Agency 98

Agency Video Strategy Marketing 98

Prohibition

JANUARY 6, 2023

Video is a powerful PR and marketing tool, used by so many in the industry to build stronger, more impactful relationships with businesses and customers. A brand using video marketing effectively will enjoy an increase in sales, conversions, and brand image. video marketing important, good video pr, best pr video.

Video 62

Video Strategy Social Media SEO 62

Agility PR Solutions

NOVEMBER 11, 2019

New research from marketing video firm Animoto investigates how video is changing the landscape of social media, influencing consumer purchase decisions, and revamping marketers’ approach to social media marketing. Social video drives […].

Video 130

Video Trends Study Social Media 130