Deirdre Breakenridge

JANUARY 6, 2020

” In the spirit of students and professionals being PR Tech Testers , we thought it would be a much more interesting assignment for students to create videos based on what they learned in class. Here is Wei’s winning video. Let’s congratulate and support Wei by sharing his video on social media!

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Video Journalism Education Resources 352

Deirdre Breakenridge

JANUARY 13, 2020

It’s time to unveil our 2nd PR Expanded video contest winner. A big congratulations goes to Nicole Morin, a UMASS at Amherst student, for creating her video on “Why PR Professionals Should Practice Strategic Communications.” Nicole Morin, UMASS at Amherst Student.

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Video Sports Journalism Education 339

Ronn Torossian

AUGUST 27, 2020

It doesn’t matter which platform a brand’s customers frequent because wherever they are, video is king. Cisco’s latest annual internet report forecasted that by 2021, video is expected to make up 80% of all internet traffic. The post Video: Effective Communication with Customers appeared first on.

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Video Communications Survey Agency 195

Agility PR Solutions

APRIL 1, 2024

Like everything else in its path, AI is reshaping how companies are making marketing videos more inclusive and accessible. New research from business video marketing platform Wistia reveals that the use of AI to enhance video accessibility dramatically increased in 2023.

Video 101

Video Marketing Company Trends 101

Agility PR Solutions

MAY 18, 2023

In today’s digital age, video content has become an essential tool for brand promotion and engagement. A lot of customers find videos helpful when making purchasing decisions and many have also been convinced to buy a product or service after watching a brand’s video.

Video 153

Video Tools Brand Branding 153

Agility PR Solutions

JUNE 26, 2024

Most internet users simply scroll past text and generic images, but they will stop for a video. This is why around 91 percent of businesses use video […] The post 4 of the most effective video content types for media outreach appeared first on Agility PR Solutions.

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Video Media Consumer Publicity 91

Agility PR Solutions

MARCH 2, 2023

Many of our clients who accept an invitation to appear as a guest on a podcast are shocked when they learn that the interview included a video recording that was uploaded to YouTube.

Interviews 161

Interviews Video YouTube Brand 161

Agility PR Solutions

SEPTEMBER 13, 2023

Thanks to their versatility and reliability as effective marketing tools, animated video explainers have gained a ton of popularity over the past few years. However, different types […] The post 8 animation styles for making captivating explainer videos for your brand appeared first on Agility PR Solutions.

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Video Brand Branding Tools 186

ReimaginePR

SEPTEMBER 9, 2021

YouTube is not just a place to watch cute cat videos, it is (though less importantly) the world’s second-largest search engine, too. Users watch over 1 billion hours of video each day on YouTube. Here, we are sharing a 9-step procedure to optimize your brand videos to rank higher in YouTube as well as Google search results.

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YouTube Video Corporate How To 156

Ronn Torossian

DECEMBER 7, 2020

By the time we ring in the new year, video social media advertising will have exceeded $28 billion for 2020, according to Statista. compound annual growth rate they’re forecasting for video marketing revenue. The pandemic heightened the value of videos as more home-bound consumers […]. appeared first on.

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YouTube Video Advertising Advertising 195

NewsWhip

FEBRUARY 28, 2023

“For you” pages and “suggested posts” dominate most media, and in order to effectively adapt to the world of digital publishing, it’s important for brands to take advantage of short videos. Instead, bite-sized, short-form videos are where brands will see the most engagement. The average consumer’s attention span is short.

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Video Brand Branding Instagram 148

Agility PR Solutions

APRIL 10, 2024

High-quality videos require a planning stage where you figure out, organize, and optimize all the aspects you want to feature on the finished product. Whether it’s a movie, a YouTube show, or a branded video marketing piece, when we watch great video content, we’re looking at the result of a lengthy creative production process.

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Video YouTube Creativity Brand 113

Contently - Strategy

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In fact, 91% of people say they’d like to see more videos from companies they support. Run contests that encourage customers to create short videos.

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Video Strategy Marketing Instagram 132

Agility PR Solutions

FEBRUARY 15, 2024

Any communicator worth her salt knows that video is the best medium for marketing to today’s consumers, but some video styles and platforms are better than others, depending on your audience.

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Video Strategy Marketing Consumer 106

Agility PR Solutions

MAY 12, 2024

Are you among the one-third of marketers who don’t use videos in their marketing strategies because it’s too time-consuming? Or are you among the group of marketers who use videos in their PR campaigns but are looking for faster ways to create and edit them?

Video 101

Video Groups Consumer Strategy 101

Prohibition

JULY 25, 2024

This will be beneficial for creators and artists as it will give artists the option to “Erase Song”, whilst still allowing creators the possibility to remonetise the video once the copyright claim has been resolved.

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Instagram Social Media Video Facebook 62

Agility PR Solutions

MAY 21, 2024

YouTube is the go-to social media application for videos. Whether it’s long-form or YouTube Shorts, they have penetrated the video market significantly and are the leaders. Did you know YouTube remains the most widely used social media platform, with a whopping 90 percent of marketers using it for video marketing?

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YouTube Video Social Media Marketing 96

Agility PR Solutions

DECEMBER 11, 2023

Wyzowl’s recent report reveals that 91 percent of businesses are tapping into video as a marketing tool in 2023. But here’s the truth: Simply creating a video isn’t the magic ticket to audience engagement. Behind every successful video lies a powerful secret weapon—the video storyboard.

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Video Strategy Tools Report 110

Agility PR Solutions

MAY 5, 2024

Virtually every brand and business out there knows that video marketing is critical today, and they’re getting off to a good start—but new research from video technology platform Cloudinary reveals that it’s post-production challenges that are causing problems, and that brands will struggle to scale their video usage and harness critical customer engagement (..)

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Video Brand Branding Technology 106

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

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Social Media Video Marketing Media 118

Agility PR Solutions

FEBRUARY 6, 2024

As communicators are aware, video is the best way to get your audience’s attention.

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Video Trends Brand Branding 101

Agility PR Solutions

MARCH 20, 2022

Consider video marketing. Consumers are more easily influenced by video than any other marketing method. Here are 4 reasons video marketing will give your […]. The post 4 ways that video marketing boosts your brand appeared first on Agility PR Solutions.

Video 166

Video Brand Branding Marketing 166

PRSay

SEPTEMBER 4, 2020

As the pandemic summer of 2020 winds down, it is abundantly clear that working from home and video meetings will continue to be the norm, even as some companies have begun to partially return to physical workplaces. What are some of the best practices of video conferencing that have emerged over the last six months of remote work?

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Conference Video Software Privacy 180

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

Video 110

Video Marketing SEO Social Media 110

Agility PR Solutions

JUNE 29, 2022

Many owners of new or small businesses can utilize video content, but most of them avoid it simply because they don’t know how to do it or because they don’t feel comfortable in front of the camera. The post Tips for small businesses for successfully creating video content appeared first on Agility PR Solutions.

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Small Business Video Publicity How To 161

Burrelles Fresh Ideas

FEBRUARY 20, 2024

Often, short and snappy, engaging explainer videos have all the core attributes you need in a piece of content to help make your brand more memorable — but for that to be the case, these videos need to be more than just ‘explanatory.’ In general, explainer videos often need to convey a lot of information in a short amount of time.

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Video Brand Branding Energy 87

Cision

DECEMBER 8, 2017

Once a year, I ask the creative team here at MultiVu to think about an educational video for our sales team to share with clients. The focus of the Goldie videos was to stress to communicators that they have mere seconds to catch their audience’s attention. We’re first exposed to the Social Video.

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Video Creativity Conference Education 189

Deirdre Breakenridge

MAY 6, 2019

Today, we’ve launched Women Worldwide as a video podcast on YouTube. Once again, I’m stepping into an “uncomfortable zone” to build a video show with a team of dedicated professionals, and to experience video with my interview guests. Rebekah made my job, as the host, really easy!

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Video YouTube Interviews Writing 218

Prohibition

AUGUST 3, 2023

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online.

Video 118

Video Social Media Media YouTube 118

Agility PR Solutions

SEPTEMBER 6, 2022

With the addition of Reels, Instagram Stories, and IGTV, businesses now have even more options for using video […]. The post How to use Instagram videos effectively on your business’s page appeared first on Agility PR Solutions.

Instagram 161

Instagram Video How To Creativity 161

Business Wire

APRIL 6, 2020

We are frequently asked by clients why they should include photos, videos and infographics with their news releases. Here are just a few of the benefits of adding multimedia to your story, and how to pick the best content to supplement your news.

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Video Infographics Blogging How To 337

PRSay

MAY 5, 2020

Throughout the coronavirus pandemic, content and PR professionals have become acutely aware of the spike in video creation over social media. While many of them are entering the world of video production and user generated content (UGC) for the first time, there are a few things to keep in mind before firing up that smartphone or webcam.

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Video Film Energy Local 200

The Proactive Report

DECEMBER 6, 2018

In this week’s post about the three content rends for 2019, I highlighted the need for more visuals and video, but I didn’t mention animation. ” Video stories have been working well and providing a good return on investment for B2B businesses because stories evoke emotions and increase engagement.

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Video Trends Marketing B2B 145

Burrelles Fresh Ideas

OCTOBER 10, 2023

In today’s digital landscape, videos and marketing go hand-in-hand. From TikTok to YouTube, we’ve witnessed that video content has only grown in significance as a powerful tool for businesses to connect with their audiences on a deeper, more engaging level. of internet users worldwide watch digital videos each week.

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Video Publicity Marketing Analytics 88

Agility PR Solutions

NOVEMBER 26, 2023

New insights and predictions from customer engagement platform Emplifi give us a pretty good […] The post 2024 social media outlook: Social shopping, messaging apps and video content will become integral to brand marketing strategies appeared first on Agility PR Solutions.

Social Media 181

Social Media Video Strategy Brand 181

Agility PR Solutions

JANUARY 15, 2023

Video is an integral part of the buying journey for consumers in the digital world. In fact, 50 percent of people on the internet watch videos and product demos before purchasing anything. The post 6 ways to use video storytelling to create a connection with your audience appeared first on Agility PR Solutions. That’s right.

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Storytelling Video Trends Consumer 153

Agility PR Solutions

JANUARY 1, 2024

People need to be excited about learning more about […] The post How to create compelling app marketing videos: Your app’s path to success appeared first on Agility PR Solutions. Once you release, you also have to promote and build a following to give that app the best shot at being successful.

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Video How To Marketing Course 120