article thumbnail

Study says influencers that turn off social media comments aren’t very influential  

Sword and the Script

Across seven studies, we found that online influencers, ranging from digital content creators to celebrities-turned-influencers, are perceived as less sincere, likable, and persuasive when they disable their social media comments.” How was the research conducted? “We As such, non-verbal cues are going to be increasingly important.

article thumbnail

The Power of Media: How Traditional and Social Media Influence the US Electorate 

Onclusive

Discover the power of traditional and social media in impacting the US electorate. Onclusive’s deep dive into media influence.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media Plays an Important Role in Public Relations

Ronn Torossian

Between the online world and its social media platforms, brands aren’t […] The post Social Media Plays an Important Role in Public Relations appeared first on. However, those days are long gone, and right now, things are quite different.

article thumbnail

Top Social Media Marketing Tools

Ronn Torossian

Promoting a company on social media platforms these days is essential as companies want to achieve success. The post Top Social Media Marketing Tools appeared first on. However, to do that, companies will have to be using the right tools to be able to promote themselves to their target audience a lot more effectively.

article thumbnail

A Step-By-Step Guide to Managing a PR Crisis

In an instant, your brand could be going viral on social media for all the wrong reasons, or picked up by a news outlet that received an anonymous tip. These sayings are only true if you and your team are prepared for the worst. No one expects a PR crisis or brand image issues.

article thumbnail

Why Social Media Isn’t a Substitute for a PR Program

Garrett Public Relations

It seems as though a fair number of companies are relying on social media to get the word out about their news. Something has struck me as I’ve been talking to prospective clients recently.

article thumbnail

6 tips for creating visual content at scale for social media campaigns

Agility PR Solutions

Visuals on social media: A closer look Given our declining attention spans, most social […] The post 6 tips for creating visual content at scale for social media campaigns appeared first on Agility PR Solutions. Visuals are more engaging and help explain complex concepts better.

article thumbnail

Cision's 2022 Global State of the Media Report

How are journalists utilizing social media? What are the best practices for providing multimedia to the media? Get answers to your big questions like: What are the biggest challenges journalists face right now? What do journalists want – and need – from PR pros? What are the PR approaches that really get journalists’ attention?

article thumbnail

Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

What are the best practices for managing social media during a crisis? Get ready to sharpen your skills and learn to prepare for anything that comes your way as Shawna Bruce unpacks the three most frequently asked questions about crisis communications today: What are the essential elements of a crisis communication message?