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Advertising Automotive Account Manager - Pittsburgh, PA

Flack Me

Company: Capslock Location: Pittsburgh, Pennsylvania Industry: Not Specified Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

Kickflip a car? Self-parking chairs? 7 great automotive PR stunts

Prezly

The last few years have seen some dazzling automotive PR stunts. These 7 automotive brands have stunted their way to some earned and well-deserved media attention. Kickflipping a Chevrolet and more top automotive PR stunts. 7 great automotive PR stunts appeared first on Prezly.

A flying car and two other stellar automotive social releases

Prezly

This time in our favorite social releases roundup, we’re focussing on the automotive industry. The post A flying car and two other stellar automotive social releases appeared first on Prezly.

See Joe. Joe sees a TV commercial. Joe tweets. Joe searches. Go Joe, go.

iQ media

He represents the average consumer and the steps they take when inspired by programmatic advertising from the automotive industry. TV is alive and well. Let's face it, we are all guilty of watching our favorite programs while cuddled up with our mobile phones, tablets and/or laptops. TV advertising drives online activity and even purchases. Lets take a look at what that buyer's journey looks like by watching Joe. Meet Joe.

Advertising Automotive Account Manager - Pittsburgh, PA

Flack Me

Company: Capslock Location: Pittsburgh, Pennsylvania Industry: Not Specified Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

9 social media press rooms you should hang on your bedroom wall

Prezly

Automotive press room: Skoda. Automotive press room: Skoda. This week, while designing and rolling out our new social media press room layout, we decided to make a selection of our favourite newsrooms that are conquering the world wide web right now.

From classroom to boardroom – crisis management lessons from the auto industry

PR Conversations

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry.

Finalists named for the 2015 Digital PR & Social Media Awards

PR Daily

Bosch Automotive Service Solutions, Diagnostics for Life. Bosch Automotive Service Solutions, Diagnostics for Life. Bosch Automotive Service Solutions--OTC, Technician's Corner. Bosch Automotive Service Solutions, Technician Challenge Tour.

Communicating Disaster Preparedness, A PIO’s Moment of Clarity

Melissa Agnes

He knew automotive systems inside and out. By Tom Iovino. As an emergency public information officer, I used to become frustrated by people who would choose to ignore the warnings our office would give out regarding hurricanes and other hazardous weather.

Three Questions Every Business Needs to Ask About Online Risk

David PR Group

Franchise industries, finance, insurance and automotive have similar vulnerability. Granted, some industries feel the positive and negative effects of review sites more than others: hospitality, travel, banking, healthcare and automotive to name a few.

Companies must prepare for the possibility of a Trump Crisis

Holtz Communication + Technology

“Toyota looks forward to collaborating with the Trump Administration to serve in the best interests of consumers and the automotive industry,” Toyota said in a media statement.

How Your News Release Can Help the Media Do Their Job

Beyond PR

PR Newswire’s editorial specialists categorize every release that we send by industry and subject matter (automotive, earnings, acquisitions, etc.).

IoT 2016: Top 100 Influencers and Brands

Onalytica

The possibilities for IoT are limitless, it can be used to turn the automated home into the smart home for example, or to make our cars even smarter and disrupt the automotive industry.

Brand 76

Copywriter - Baton Rouge, LA

Flack Me

Company: The Automotive Marketing Group Location: Baton Rouge, Louisiana Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

How Big Data Will Modernize Your Crisis Communications Plan

PRSay

When Volkswagen disclosed the news, the conversation spread and was visibly seen as a “scandal” in the automotive community. For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon.

Media Buyer - Baton Rouge, LA

Flack Me

Company: The Automotive Marketing Group Location: Baton Rouge, Louisiana Industry: Advertising - Media Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

Sharing Toni Muzi Falconi’s biased memoirs

PR Conversations

Born in Italy, Angie Voluti has spent the past 23 years living in the UK (arriving with one rucksack and her History of Communications Degree, in the early 1990s) and working in the fast moving automotive industry, both agency and corporate PR-side.

Media Relations Can Be Measured Against Real Dollars

Spin Sucks

And, of course, Automotive OEM is very effective in passing through job applicants, with nearly half of the visitors contacting HR. By Gini Dietric h. Later today (12:00 ET), we are hosting a free webinar on how to use media relations to generate qualified leads.

How to respond during a crisis

The Stalwart Blog

In addition, recalls aren’t uncommon in the automotive industry. Last Friday I received a call from a family member who saw a story on the news pertaining to Ford Motor Company. They shared that there was an alleged brake recall on the 2013 and 2014 F-150 models.

Behind the Headlines With Anthony Bianco

Cision

Technology, entertainment, healthcare, automotive, fashion, spirits, financial services, pharmaceutical, real estate, media – the list goes on and on. From research to execution, every aspect of your communication strategy is important.

Five Skills You Need You Won’t Learn In PR Class

Spin Sucks

” My friend Mimi Meredith was to join an agency that focuses on automotive PR. In our quest to continue experimenting and mix things up a bit, we are going to continue Facebook question of the week (clap, clap, clap), but we are not going to devote a blog post to it. Instead, it will air every Thursday and you can find it in the sidebar of the blog , on YouTube , on Facebook , on Google+ , on Pinterest , and on the Arment Dietrich home page (phew!).

The Best and Worst of Super Bowl 2017 Marketing Strategy

The Influential Marketing Blog

Least Original Creative Idea – Lexus “Man and Machine” Out of automotive marketing ideas? This was an unexpected year for the Super Bowl … one where the game almost rivaled the ads for my interest.

Three Media Tips for Your B2B PR Program

Shift Communications

Think retail, finance, manufacturing, automotive and so on. Many of our B2B PR programs focus heavily on media relations. Our clients are changing their customer’s lives, but often have a tough time translating their successes to media coverage. That’s where we come in.

B2B 27

Top Five Reasons In-Person Relationship Building Meetings Still Count

inkhouse

Davies recounts a story of how he recently met with an executive from a large automotive company, and the meeting lacked substance as the spokesperson didn’t have anything new to say about the industry and couldn’t discuss any big picture trends.

How to measure your social media reach

PR Daily

Kathi Kruse is an automotive social media expert, blogger, author, speaker and founder of Kruse Control. One of the most rewarding aspects of social media marketing is that you can measure your efforts.

Reconsider Fashion PR

Spin Sucks

You’ll see the majority of content to cover corporate campaigns specific to a handful of verticals, namely healthcare, technology, and automotive. Today’s guest post is written by Crosby Noricks.

The Best And Worst Of Super Bowl 2016 Marketing Strategy

The Influential Marketing Blog

Worst Execution Of Great Strategy – KIA “Walken Closet” The idea of KIA being the automotive cure for blandness in life is a good one – and who doesn’t appreciate seeing Christopher Walken simultaneously intimidate and educate in a spot?

Trump Tweets: The New Crisis Plan Section Big Brands Need

prTini

10 manufacturing facilities, 1,500 dealerships and 136,000 employees, Toyota looks forward to collaborating with the Trump Administration to serve in the best interests of consumers and the automotive industry. Presidential transitions happen every 4 or 8 years. Pretty standard. But this year?

5 podcasts for PR pros

PR Daily

automotive business. As a busy professional and mom, I find it nearly impossible to carve out time to read for pleasure, let alone for personal growth. Thankfully, I’ve discovered that there are other ways to continue learning that don’t require me to magically invent the 30-hour day.

The Pitch That Cried Wolf

Bad Pitch Blog

There are only so many reporters and bloggers covering the field or industry you play in, whether it’s automotive technology, software, clothing, or architectural design. With time and experience, you will wind up speaking to them all one day—or their brethren. In a world of instant communication and shrinking inner circles, a PR person who cries wolf with a few off-the-mark pitches is blackballed in a hurry.

How to make your story stand out in a pile of pitches

PR Daily

Automotive and finance writers and editors are least likely to read your pitch. Journalists’ inboxes are “overflowing” with email pitches, but do PR pros know what to do about it? Data from Fractl say nearly 60 percent of journalists and publishers receive from 50 to 500 pitches per week.

Clarity Comes Down to Communications

IPR

They next chose six sectors: automotive/ transportation, energy, financial services, food & beverage, healthcare and technology. IPR study shows how CCOs can contribute to bottom-line organizational performance.

Media Relations Is Not Dead Nor Is It Dying

Waxing UnLyrical

Case in point: last month we secured an opportunity for one of our client partners to speak at an automotive conference about the importance of establishing trust to empower autonomous driving. Guest Post by Kate Finley. My public relations career began with media relations.

Protester interrupts VW exec at auto show

PR Daily

Volkswagen’s emissions tampering scandal—which rocked the entire automotive industry—is not over. Take a look at what a protester did during a Geneva Motor Show press conference while VW exec Juergen Stackmann was presenting the new brand’s new “Up!”

VW chief apologizes 'sincerely and unreservedly'

PR Daily

Late last month, the automotive giant revealed that it had misled consumers by faking out emissions testers. Anyone who has dealt with a major public relations issue is thankful they don’t currently work for Volkswagen.

30 jobs in the PR and marketing world

PR Daily

Social media specialist—Asbury Automotive Group (Georgia). PR and marketing pros hoping to grab headlines will often pull a stunt or gain some achievement—and the bigger those efforts are, the more likely consumers and journalists will pay attention.

5 attitudes that say your organization’s not ready for all-out social media

PR Daily

Kathi Kruse is an automotive social media expert, blogger, author, speaker and founder of Kruse Control. Social media is the place to be. Reporters and editors talk about it; you hear about it from your employees and salespeople.

Friday Wrap #130: ABC’s 1-minute Facebook newscast, easy CAPTCHA, Google for kids, who views videos

Holtz Communication + Technology

Actual content sharing is close to 70% dark, according to the RadiumOne study, and represents the majority of sharing in nearly 20 categories that use social media heavily, including travel, personal finance, technology, and automotive.

Audi admits that 2.1 million vehicles have emissions-skirting devices

PR Daily

Juegen Pieper, Banhaus Metzler’s head of automotive research, told CNBC he fears that the $7.3 The Volkswagen emissions crisis continues as its luxury brand, Audi, joins the fray. On Monday, Audi announced that roughly 2.1

Communicating Disaster Preparedness, A PIO’s Moment of Clarity

Melissa Agnes

He knew automotive systems inside and out. By Tom Iovino. As an emergency public information officer, I used to become frustrated by people who would choose to ignore the warnings our office would give out regarding hurricanes and other hazardous weather.