Content Marketing: Building A Web of Influence

AirPR

Can you name the last time you stopped to look at a spider’s web? Every part of the web is connected, making it both complex and powerful. Chances are, if you hate spiders, it was not recently. But there is much to be learned from these intricately designed feats of art and engineering.

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The Dynamic Web: Pop-ups, Persistence and SERP [UML]

Sword and the Script

There’s a tag I’ve kept on this blog over the years called “ dynamic web.” It’s a personal interest in just how much the web shifts and changes – and the impact that has on marketing and PR. It’s an idea that wasn’t possible before the dynamic web.

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The Web is Not Flat

Doktor Spinn

The web, however, has been flat since the start. Even the whole idea of collaborative meetings could be disrupted, changing how we interact socially and professionally across the web. However: As marketers, we’re still struggling with how to conquer the flat web.

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Twilight of Web 2.0: An Era that Changed Marcom Forever [UML]

Sword and the Script

Web 2.0 It democratized media and brought technological change that has fundamentally shifted marketing, so long as there remains a world wide web. 1) Web 2.0 The “Twilight of web 2.0” 2) Web 2.0 3) Web 2.0 Web 2.0 Perhaps we are watching as Web 2.0

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Why your company needs inbound marketing web design

Axia PR

If your web design company has never heard of inbound marketing, it might be time to find a new one. Although the primary purpose of an inbound marketing website is to nurture leads, it also uses technology to maintain a digital presence on the web and strategies that encourage potential customers by creating content they prefer to use.

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Around the Web in 59 Days

Waxing UnLyrical

So much has been going on/is coming up, I thought I’d pull together where we have been/will be around the web, so that you could either mark your calendars, add to your reading list… or both! Around the Web in 59 Days is a post from: Shonali Burke Consulting, Inc.

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Why Marketing Pros Should Care About the Dark Web

David PR Group

Many marketing pros have no interest in technology, and when I bring up subjects like the deep web and the dark web, their eyes glaze over and they quickly reach for their phones. To recap, the surface web includes most of the websites which people view on search engines.

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Web Ad Blocking – is it Ethical?

PRSay

The Web is not free, it never was. Those that favor ad blocking say that Web ads are abusive, annoying, distracting and time-consuming and therefore ad blocking is a legitimate defensive measure.

Breaking: ACH Communications launches innovative new web site

Communications Conversations

ACH Communications unveils groundbreaking new web site. ACH Communications, a Minneapolis-based social media and digital marketing consultancy, introduced a new, fully-featured web site to the marketing and PR world this week at www.arikhanson.com.

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3 web design flaws that undermine your brand image

PR Daily

You’ll be hard-pressed to find a web designer today who would recommend the use of Comic Sans. Figuring out how to make elements bounce, flash or otherwise move on your website is always nifty—if your web designer is a beginner. The internet, all things considered, is still new.

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Infographic: 10 web design errors for PR pros to eliminate

PR Daily

That means your web presence must be robust and competitive. This infographic from Red Web Design details 10 common flaws that could be driving customers away and hurting your bottom line. A usable and intuitive website is essential for any business.

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Web Ad Blocking – is it Ethical?

PRSay

According to Econsultancy, there are today more than 144 million active ad block users around the globe. The technology prevents ads from appearing on your computer screen, iPads, smart phones and other platforms. It is a fast growing trend – ad blocking grew globally by 41% last year. It is estimated that publishers have lost […].

Amazon scrambles to fix Web Services outage

PR Daily

Thousands of websites and apps experienced loading issues Tuesday when Amazon Web Services, the largest public cloud provider, suffered a significant outage. Amazon Web Services (@awscloud) February 28, 2017. Amazon Web Services (@awscloud) February 28, 2017.

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Web Developer - Evansville, IN

Flack Me

Company: Daniel Burton Dean Location: Evansville, Indiana Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience

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Convert your Web traffic with these 6 tips

PR Daily

These bits of text reassure visitors about their decision to click on your Web address. Pop-ups often interrupt the natural flow of users’ Web surfing and are usually closed before a single word of the message has been read.

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Web Developer - Vancouver, WA

Flack Me

Company: Audigy Group Location: Vancouver, Washington Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Salary Range: Commensurate with Experience

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Have we suddenly “over-storied” the social web?

Communications Conversations

First, there were Snapchat Stories. Those fun, whimsical little snapshots into our days broadcast for 24 hours on the (previously) hot social app. Then, last August, Instagram introduced its own version of “Stories” to the world. And people flocked.

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The Best Free PR Tools on the Web

TrendKite

ShareTally gives you insight into how each URL is being spread across the web. A score of 10 means you have practically saturated the social web and will likely be recognized by everyone that uses it. They say that the best things in life are free. When it comes to PR tools, you do have to pay for sophisticated analytics and media monitoring software , but you can absolutely augment your PR strategy and measurement efforts with some pretty cool online resources for free.

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Persistent Sales Calls and Walking Into Spider Webs

Sword and the Script

That meme in particular was posted without attribution or a source link, but even a cursory search demonstrates the web is cluttered with such statistics: 80% of sales require 5 follow up calls after the first meeting.

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Will 'sponsored comments' make the Web uglier?

PR Daily

I worked with a client several years ago on building a presence through what we called the “response campaign.” The idea was to generate a little awareness and build relationships with journalists and bloggers by commenting on articles where the client had expertise.

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Microsoft Stories: Best brand storytelling site on the web?

Communications Conversations

After just a quick peek at the Microsoft Stories site, you can’t help but be impressed. Clean. Easy to scan. Big, popping visuals. It’s a pretty slick site. What’s more, dig in a bit, and the content is every bit as good as the wrapper it comes in.

When relaunching a new web site actually IS news

Communications Conversations

“We’re revamping our web site–this is big news! ”): Re-launching a new web site is NOT news. Even when you relaunch a “mobile” web site. Including launching a new web site. By now, most of us have been in the following situation.

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Web Designer - Depew, NY

Flack Me

Company: PCB Piezotronics, Inc. Location: Depew, New York Industry: Advertising - Creative Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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Web Designer - Greensboro, NC

Flack Me

Company: The University of North Carolina Greensboro Location: Greensboro, North Carolina Industry: New Media - Design Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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Sr. Web Developer - Atlanta, GA

Flack Me

Company: Partpic Location: Atlanta, Georgia Industry: New Media - Web Dev Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time

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Web Developer - Chattanooga, TN

Flack Me

Company: The Johnson Group Location: Chattanooga, Tennessee Industry: Advertising - Interactive/Digital Salary Range: Commensurate with Experience

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9 Highly Recommended Marketing Podcasts that Stand Up over Time

Sword and the Script

Hosts Daniel Rowles and Ciaran Rogers talk all things web and digital, including tactics, tools and sometimes marketing philosophy. Podcasts have been on a steady growth streak for years.

Web Coordinator - Kettering, OH

Flack Me

Company: Reynolds and Reynolds Location: Kettering, Ohio Industry: New Media - Web Dev Career Level: Entry Level (less than 1 yr experience) Minimum Education: Associate Salary Range: Commensurate with Experience

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Web Designer - Kutztown, PA

Flack Me

Company: Sposto Interactive Location: Kutztown, Pennsylvania Industry: New Media - Design Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Salary Range: Commensurate with Experience

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Web Producer - Portland, ME

Flack Me

Company: Industrium Location: Portland, Maine Industry: Advertising - Interactive/Digital Career Level: Mid Level Career (5+ yrs experience) Minimum Education: High School or Equivalent Job Status: Full Time

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Web Developer - Tampa, FL

Flack Me

Company: Checkers Drive In Restaurants, Inc. Location: Tampa, Florida Industry: Marketing - Other Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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Web Designer - Greensboro, NC

Flack Me

Company: The University of North Carolina Greensboro Location: Greensboro, North Carolina Industry: New Media - Design Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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Web Developer - Greensboro, NC

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Company: The University of North Carolina Greensboro Location: Greensboro, North Carolina Industry: Not Specified Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time

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Web Producer - Portland, ME

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Company: Industrium Location: Portland, Maine Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: High School or Equivalent Job Status: Full Time

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Web / eCommerce Director - Taylorsville, NC

Flack Me

Company: Mitchell Gold + Bob Williams Location: Taylorsville, North Carolina Industry: New Media - Web Dev Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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Lead Web Developer - Dayton, OH

Flack Me

Company: Reynolds and Reynolds Location: Dayton, Ohio Industry: New Media - Web Dev Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor's Job Status: Full Time

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Web Content Strategist - Richmond, VA

Flack Me

Company: CarMax Location: Richmond, Virginia Industry: New Media - Other Career Level: Mid Level Career (5+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience

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Web Designer - Brockport, NY

Flack Me

Company: SUNY College at Brockport Location: Brockport, New York Industry: New Media - Design Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time

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Best 10 Web Design Trends of 2016

Flack Me

” The world of web design is no exception, as a practice human-computer interaction continues to evolve and as bandwidth and technology expand, web design is now more editorial Category: Flack Me Summary: Design is constantly changing, succinctly captured in Heidi Klum’s Project Runway catchphrase: “One day you’re in, and the next day you’re out.”

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WEB DESIGNER - (T34009) - Birmingham, AL

Flack Me

Company: University of Alabama at Birmingham Location: Birmingham, Alabama Industry: Not Specified Job Status: Full Time

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