8 Free Tools Every PR Pro Should Know About in 2019

Flack Me

Here are the latest free tools sure to improve the results from your marketing efforts Category: Flack Me Summary: Talk about good, for nothing.

12 Tips to Improve Your SEO

Flack Me

Category: Flack Me Summary: If you want your web marketing efforts to achieve long-term success with a relatively small upfront investment, organic traffic is crucial

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5 Types of Tools For Freelance PR Pros

Flack Me

Category: Flack Me Summary: With the prevalence of social media, brand journalism and digital marketing campaigns, more and more PR pros are cutting the cord on the typical office gig

Essential Roles for Every Content Marketing Team

Flack Me

Category: Flack Me Summary: When company leaders decide to invest in content marketing, they often redefine the roles of their current marketing team. Too often, the people working in traditional marketing departments lack the skills needed

Marketing Ideas: ‘New’ Product Marketing?

Ronn Torossian

The marketing industry is a crowded space. As consumer attention spans decline and quality engagement becomes harder to come by, marketers are forced to get even more creative. The post Marketing Ideas: ‘New’ Product Marketing?

How to Stay Current on Marketing Trends

Ronn Torossian

Marketing is a fluid industry. And while a higher education that’s focused on marketing and/or business is valuable, there are plenty of ways that a marketing professional can stay sharp, so to speak. The post How to Stay Current on Marketing Trends appeared first on.

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Mastering Influencer Marketing

Ronn Torossian

The post Mastering Influencer Marketing appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Brand PR Public Relations Ronn Torossian BRANDING Insights MARKETING PR Agency Strategy

Encouraging Creativity Among Marketing Employees

Ronn Torossian

For those in creative fields, such as advertising and marketing, this plunge in morale can be a death sentence for successful campaigns and a return on […]. The post Encouraging Creativity Among Marketing Employees appeared first on. Team morale in the office has hit a low.

Deborah Weinstein on the Challenges Confronting PR and Digital Marketing

Flack's Revenge

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Are the social media waters still safe for marketing? The thing about marketing is that to fill your net you have to fish where the fish are.

Marketing + PR = Happy Customers

Onclusive

As part of her contribution to the PR Council’s PR Genome Education Series, our brilliant Chief Strategy Officer (Rebekah Iliff) recently engaged a panel of communication heavy weights to discuss how Marketing and PR should work together to reach customers.

Photography Matters: Why Investing in Quality Photos Boosts Marketing

Ronn Torossian

Sandra recently began marketing her shop locally using the paid search on Google and a […]. The post Photography Matters: Why Investing in Quality Photos Boosts Marketing appeared first on. Sandra is a small business owner.

Infographic: How content marketing builds trust and brand loyalty

PR Daily

Marketers are always looking for ways to engage potential consumers and build a relationship with new audiences. What is your most important marketing channel? FREE GUIDE: Brand journalism and content marketing—what’s the difference? ].

Infographic: 10 ideas for stellar marketing videos

PR Daily

Content marketing can be expensive, and your strategy won’t see immediate returns. RELATED: Join us for our Brand Storytelling & Content Marketing Conference at Disneyland. ]. The post Infographic: 10 ideas for stellar marketing videos appeared first on PR Daily.

Building A Career In Digital Marketing

Ronn Torossian

Marketing is a rather universal language. Advertisers all over the world are constantly seeking the next big concept or the next message — and everyone wants a piece of the pie.After all, marketing is an industry that […].

Selling Exclusivity: Marketing to Finicky Consumers

Ronn Torossian

The post Selling Exclusivity: Marketing to Finicky Consumers appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Featured PR Inspiration Public Relations Ronn Torossian 5WPR CEO BRANDING Business Insights MARKETING Media PR Agency Strategy

Next Steps in Social Media Marketing

Flack's Revenge

Are the waters safe for social media marketing? I’m blogging on the following topic and wanted to get the thoughts of you and others who rock it in social media and related areas like digital PR, and content and influencer marketing.

6 Marketing and Sales Tactics to Avoid Like the Plague

Onclusive

Many sales and marketing professionals continually … Continued. All About Tech automated marketing customer success marketing marketing do nots marketing education marketing tips PR public relations sales sales and marketing sales do nots sales education sales tips

Infographic: Why marketing automation is an essential investment

PR Daily

Marketers work extremely hard to scratch out a few extra leads, grab page views and ultimately bring in more business and trade. As audiences become overwhelmed by marketing messages and digital overload, as email inboxes clog and as consumers question their brand loyalty, marketers need help.

Infographic: A guide to Instagram marketing

PR Daily

However, it takes more than a compelling image to drive a successful Instagram marketing campaign. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications. ].

Infographic: 15 essential resources for digital marketers

PR Daily

To build a successful marketing strategy, brand managers require the right tools. RELATED: We're recognizing the brightest minds in digital marketing and social media. ]. Consult the full guide for more resources that can help bolster your online marketing.

Successful Influencer Marketing Campaigns

Ronn Torossian

Smaller companies that don’t have access to large followings or celebrity endorsements can still make the most out of influencer marketing and PR campaigns. The post Successful Influencer Marketing Campaigns appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

How Instagram offers unique marketing opportunities

PR Daily

Every organization wants proof that investing in social media marketing programs goes beyond awareness metrics. This particularly impacts B2C marketers who turn to Instagram as the social platform to engage younger potential customers.

Infographic: 7 essential digital marketing trends

PR Daily

The digital landscape is constantly changing, so it’s the marketers who are up to speed on the latest trends and best practices that stand the best chance of success. So, how can marketers remain competitive in a crowded online ecosystem?

Top 100 Digital Marketers 2019: a Data-based Report

Brand24

We are happy to announce that The Top 100 Marketing Influencers Report is out now!!! Influencer Marketing Social Media Social Media Marketing report by brand24 top 100 digital marketers top 100 digital marketers 2019 top 100 digital marketers report

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3 Content Marketing Trends for 2019

The Proactive Report

Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. A complete content marketing strategy starts with research, not setting goals. It’s that time of year again.

Infographic: Visual statistics marketers should know

PR Daily

Venngage ’s Nadya Khoja surveyed over 500 online marketers to find out how they were using visuals in 2018 and how they planned to adapt in 2019, and the results were compiled into this infographic. The post Infographic: Visual statistics marketers should know appeared first on PR Daily.

6 Social Media Marketing Tips for Small Business

Brand24

Click the link and read about six Social Media Marketing tips for small businesses. You have your own small business, you want to start promoting it in Social Media but you don't know how to get started?

How to use videos in your email marketing

PR Daily

Email marketing is the most effective marketing tool out there. Using the word video in your subject lines and employing embedded clips in your email marketing campaigns can increase open rates and click-through rates. Types of videos that work for email marketers.

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Best Twitter Marketing Campaigns

Brand24

Take a look at the best Twitter marketing campaigns and the key takeaways you could implement to your marketing strategy. Social Listening Social Media Marketing Twitter best twitter marketing campaign marketing campaign twitter marketing campaign

Why a Digital Marketing Professional Should Always Be Learning

Ronn Torossian

The marketing landscape has changed a lot since the introduction of more mobile media such as social media, smartphones, and streaming TV. With so many options for reaching consumers, marketing professionals often find themselves overwhelmed and spread too thin.

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How to develop a content marketing program

PR Daily

We have heard the drumbeat of the importance of content marketing for years. Long before it was labeled “content marketing,” communications pros were using it in client work. Content marketing is a valuable tool in the communications arsenal.

Why Retargeting Can Help Improve Marketing Results

Ronn Torossian

The post Why Retargeting Can Help Improve Marketing Results appeared first on. We’ve all been in this scenario: while perusing social media, an interesting ad pops up on the feed. It’s a new product that looks enticing, so we click on it and poke around on the website.

Infographic: Why mobile is essential for marketers

PR Daily

If your marketing efforts aren’t tailored for mobile devices, you’re missing out. People are glued to their devices, which means marketers and brand managers have to think about the small screen. RELATED: We're recognizing the brightest minds in digital marketing and social media. ].

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Infographic: 10 ways tech is transforming digital marketing

PR Daily

Big data, artificial intelligence and augmented reality can help create engaging marketing campaigns. Consult this guide for what digital tools to add to your marketing repertoire. However, many marketers struggle to keep up with the these innovative tactics.

Marketing opportunity: Be the resource content marketers rely on

PR Daily

Share your expertise, ideas and products at the Brand Storytelling & Content Marketing Conference at Disneyland. Make magic happen as a sponsor at Ragan’s Brand Storytelling & Content Marketing Conference at Disneyland , Sept.

Capitalize Marketing Strategy for Trends without Losing the Long Game

Ronn Torossian

The post Capitalize Marketing Strategy for Trends without Losing the Long Game appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Featured PR Inspiration Public Relations Ronn Torossian 5W Public Relations 5WPR 5WPR CEO BRANDING Insights MARKETING PR Agency Strategy

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4 tips for finding a marketing partner

PR Daily

Marketers don’t have to go it alone to find success. Partnering with another business and combining your marketing efforts is an inexpensive way to elevate your brand identity, increase your exposure and reach new potential customers. Content Marketing Marketing

Social Proof: The Most Effective Marketing Tool

Ronn Torossian

One of the most effective tools in the e-commerce marketing toolbox, social proof has the […]. The post Social Proof: The Most Effective Marketing Tool appeared first on. Cold traffic can be a tricky conversion process.

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How Marketing Has Changed

Ronn Torossian

The post How Marketing Has Changed appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Six Ways Psychology Can Help With Marketing

Ronn Torossian

Marketing is based on theories of applied psychology, that is, consumers act in a certain way because they are wired to do so. The human brain and all it’s cognitive biases and tendencies are important aspects of the marketing process.