Ronn Torossian

FEBRUARY 15, 2021

How much consumers engage with a brand’s content largely depends on the company selecting the right content marketing strategy. The post The Future of Content Marketing Strategies appeared first on.

Content Marketing 397

Content Marketing Strategy Marketing Advertising 397

Business Wire

JANUARY 26, 2023

As we move further into the 21st century, how we communicate and market to consumers is rapidly transforming. The rise of digital technologies and social media platforms has completely changed the communications and marketing landscape. As such, brands must adapt to stay relevant and connect with their target audiences.

Communications 390

Communications Blogging Marketing Technology 390

Agility PR Solutions

SEPTEMBER 8, 2024

Influencer marketing has become a key strategy for many brands, leveraging the reach and trust that influencers have with their audiences. Here are 15 brands that excel in influencer marketing, along with specifics on how they do it: 1) Nike Strategy: Collaborates with top athletes and fitness influencers.

Brand 171

Brand Branding Marketing Examples 171

Ronn Torossian

DECEMBER 18, 2023

Financial public relations plays a crucial role in shaping the market perception of financial institutions, businesses, and investment entities. Building credibility and trust Financial PR is foundational […] The post How Financial PR Shapes Market Perception appeared first on.

Financial 195

Financial Marketing Reputation Publicity 195

Agility PR Solutions

SEPTEMBER 11, 2024

Marketing has taken a central role in today’s competitive business environment, thus making small business marketing crucial. By employing local relationships and community participation to leverage social media and establish […] The post Tips for marketing your small business smartly appeared first on Agility PR Solutions.

Small Business 91

Small Business Marketing Local Community 91

Agility PR Solutions

AUGUST 6, 2024

Many businesses wish they could master the art of social media marketing. For an increasing number of businesses, the solution here means leaving their social media marketing needs to professional influencers. Recent research shows that 60 percent […] The post Is influencer marketing helping or hurting PR?

Marketing 180

Marketing Instagram Social Media Facebook 180

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

As adtech PR specialists, we know that the sector is increasingly crowded, with companies tackling similar issues across the digital advertising and marketing landscape. Despite best efforts, marketing alone isn’t enough for adtech companies to differentiate themselves from the competition and convert customers.

Publicity 203

Publicity Marketing Advertising Advertising 203

Stern + Associates

AUGUST 13, 2024

Staying ahead of the digital marketing curve requires continuous learning and adaptability. As digital marketers, one of the most powerful ways to maintain our edge is by mastering Generative AI (GenAI) tools like ChatGPT, DALL-E, Perplexity, CoPilot, Midjourney, and other innovative solutions like Jasper and Synthesia.

Tools 121

Tools Marketing Creativity Analysis 121

Agility PR Solutions

SEPTEMBER 8, 2024

Effective marketing strategies are crucial for success, regardless of your industry. In today’s world, that means engaging in digital marketing across a variety of platforms, including search engines and social media. However, to do it right, you really need to hire a skilled marketing team.

Marketing 91

Marketing Engineering Social Media Industry 91

Contently - Strategy

SEPTEMBER 11, 2024

Visual marketing design trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Staying on top of the latest visual marketing design trends is essential for building an enduring brand, telling engaging stories , and emotionally connecting with customers.

Trends 52

Trends Marketing Strategy Brand 52

5W PR

SEPTEMBER 10, 2024

In today’s dynamic digital landscape, performance marketing is a pivotal strategy for businesses aiming to achieve measurable outcomes. Unlike traditional marketing, which often focuses on brand awareness, performance marketing focuses on specific goals such as website visits, conversions, or sales.

Marketing 78

Marketing Engineering Advertising Advertising 78

Brand24

JUNE 20, 2022

Let's focus on the definition, principles, and examples of word-of-mouth marketing. The post Is Word-of-Mouth Marketing the Best Form of Marketing? Start your own campaign today! Read to expand your knowledge. first appeared on Brand24.

Marketing 206

Marketing Examples Social Media Media 206

Garrett Public Relations

DECEMBER 7, 2023

As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1%

Marketing 214

Marketing Brand Branding Publicity 214

Sword and the Script

MARCH 19, 2024

Much of the content B2B marketing produces overpromises and underdelivers – and that happens when we consider company needs before customers “Caring, when it comes to marketing, is respecting one’s time,” says Gary Vaynerchuk. “I Sword and the Script Media can help with B2B marketing, PR and social media. Why does this happen?

B2B 143

B2B Marketing eBook YouTube 143

HMA Public Relations

SEPTEMBER 12, 2024

Read more on giving back while growing your business through cause marketing in this post from Justin Liggin. Does your brand or business align with the causes that consumers and the community care about?

Marketing 91

Marketing Community Consumer Brand 91

Agility PR Solutions

AUGUST 21, 2024

When online marketing took off, businesses found that it offered them an easy way to reach a wider target audience. Today, there are over 1.1 billion websites, with 252,000 new ones created daily.

Social Media 110

Social Media Marketing Media Local 110

The Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns.

Trends 182

Trends Marketing Wikipedia Reddit 182

Agility PR Solutions

MAY 9, 2024

Email marketing has become one of the most effective and efficient ways for businesses to engage with their audience and drive conversions. However, to truly master your email marketing game, it is crucial to understand and harness the power of key metrics.

How To 182

How To Marketing Publicity 182

Sword and the Script

JULY 16, 2024

Statistics show most B2B marketing shops are spending paltry budgets on performance marketing and customer marketing as the economy works through its sluggishness This year has been rough for many B2B technology companies. Marketing budgets are down considerably. Marketing teams are spread thin. Buyer’s choice.

B2B 143

B2B Marketing Survey Analysis 143

Agility PR Solutions

FEBRUARY 28, 2024

Search engine optimization (SEO) is a crucial aspect of digital marketing. But just assessing the overall performance of your website doesn’t tell you if certain pages or sections are having […] The post How to use SEO segmentation to amplify your marketing appeared first on Agility PR Solutions.

SEO 176

SEO How To Marketing Engineering 176

Agility PR Solutions

MARCH 31, 2022

Want to learn about agile content marketing? In a dynamic marketing environment, it all depends on whether or not your marketing solutions can stand the test of time. You need evergreen content and marketing strategies that constantly work to produce results. You’ve come to the right place.

Content Marketing 191

Content Marketing Marketing Strategy Analysis 191

Sword and the Script

JUNE 25, 2024

And that means maybe some of the struggles in B2B marketing, especially in tech, might be from the seeds of our own cultivation Does B2B marketing feel harder today? Yet there’s another pressure that’s pervasive across marketing. It’s become a pervasive premise of many debates in B2B marketing.

B2B 144

B2B Marketing Exercises Sports 144

Bianchi Biz Blog

JULY 22, 2024

Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Malaysia is a dynamic market for Halal products and services and a world leader in Halal certification.

Marketing 99

Marketing Tourism Local Government 99

Contently - Strategy

AUGUST 16, 2024

Facebook and Instagram are currently the go-to social networks for B2C marketers. And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. Ok, we know B2B marketers love LinkedIn and would be lost without it.

LinkedIn 111

LinkedIn Examples Brand Branding 111

Agility PR Solutions

DECEMBER 1, 2022

With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. Email marketing and social media are popular methods, but is one better than the other? However, with so many options, deciding the best use of time and resources can be challenging.

Social Media 153

Social Media Marketing Media Resources 153

Contently - Strategy

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. The reason influencer marketing is so effective is because influencers have already built a loyal following of people who trust their opinions.

Storytelling 102

Storytelling Marketing Travel Case Study 102

Agility PR Solutions

AUGUST 15, 2024

YouTube is one of the most powerful marketing channels to reach a global audience. To leverage this popularity, you […] The post 9 of the best YouTube tools for marketers and brands appeared first on Agility PR Solutions. The platform has over 2.5 billion monthly active users. Of this, 2.07 billion are over 18 years.

YouTube 101

YouTube Tools Brand Branding 101

Bianchi Biz Blog

SEPTEMBER 5, 2024

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 98

Marketing Radio Automotive Television 98

Sword and the Script

APRIL 16, 2024

Those companies that are in the early stages of a startup building a product stand to gain “the greatest” valuation benefit from marketing About half (45%) of all B2B technology startups make no effort to market their products. Too many investors and founders recommend avoiding marketing during the early stages.

B2B 161

B2B Study Marketing Education 161

Agility PR Solutions

AUGUST 12, 2024

Paid social media marketing is essential for reaching your business goals. This article will help you understand the different types of paid social media marketing objectives, why they are important, and how to set […] The post Smart strategies for writing paid social media marketing objectives appeared first on Agility PR Solutions.

Social Media 101

Social Media Writing Strategy Marketing 101

Agility PR Solutions

SEPTEMBER 10, 2023

The social media environment has seen some major changes over the last several months, with the launch of Meta’s Threads, Twitter’s rebranding to X, and TikTok’s introduction of text-only posts—and marketers find themselves further challenged with navigating the ever-evolving and increasingly fragmented social media landscape.

Instagram 186

Instagram Social Media Facebook Marketing 186

Agility PR Solutions

JULY 24, 2024

That’s because they’re all forms of guerrilla marketing. But what if you could make these stunts even more effective and […] The post How to use customer data to personalize guerrilla marketing appeared first on Agility PR Solutions. Well, they grab tons of attention.

Data 101

Data How To Marketing Creativity 101

Agility PR Solutions

SEPTEMBER 10, 2024

Every post, tweet, or comment is a potential goldmine of […] The post 6 ways social listening drives data-driven PR and marketing appeared first on Agility PR Solutions. But what if you had a pair of super-powered headphones that could tune into every conversation? That’s exactly what social listening does.

Data-Driven PR 91

Data-Driven PR Data Marketing Social Media 91

Sword and the Script

MARCH 12, 2024

of boards have directors with marketing experience, but 100% have directors with finance experience Companies that have board members with marketing experience outperform companies that do not. That’s the high-level finding of an academic study titled, When and How Does Board-Level Marketing Experience Impact Firm Performance ?

Marketing 141

Marketing Survey Study Comparison 141