Flack's Revenge

JUNE 2, 2021

What is an athlete’s obligation to the sport that helped make her a star (she’s the world’s highest paid female in sports)? Do the media have an inalienable right to put athletes up against the wall at the pleasure of sports fans? I think it’s very important in developing our sport, in promoting our sport.”

Sports 250

Sports Media Newspapers Publicity 250

Mindful Marketing

MARCH 26, 2023

So why are some universities encouraging their own students to try sports betting? Supreme Court legalized sports gambling in May of 2018, the doors swung wide open for all kinds of institutions to enter partnerships with oddsmakers. Corporate sponsorships often have helped bridge such fiscal divides, but when the U.S.

Sports 98

Sports Banking Advertising Advertising 98

Agility PR Solutions

JUNE 29, 2021

You don’t have to speak to many people to hear someone mention the Summer of sport we have just entered. Whatever sport you like, your needs will be catered for over the next few months. The post How can brands capitalize on a ‘Summer of sport’? appeared first on Agility PR Solutions.

Sports 151

Sports Brand Branding Publicity 151

Agility PR Solutions

AUGUST 9, 2023

Many years ago before jumping the fence to the PR side, I was a sports reporter for several New York City newspapers and a wire service. In those days, sports news was considered unimportant, compared to business, political and world news. (It It still is, in my opinion.)

Sports 78

Sports Agency Newspapers Report 78

Medianet Australia

JUNE 25, 2023

We believe strongly that a supported, empowered and connected women's sports community can help continue to drive change beyond a mega event and that is really exciting

Sports 81

Sports Community Media 81

Agility PR Solutions

MARCH 21, 2022

The early weeks of 2022 have proved one thing: Sports marketers should always have a back-up plan because as Robert Burns wrote in his poem To a Mouse, “The best laid schemes o’ mice an’ men / Gang aft a-gley.” Burns wrote this sage advice in 1785, long before there was a National Football League, […].

Sports 78

Sports Marketing Publicity Brand 78

Agility PR Solutions

DECEMBER 21, 2022

The post Sports fans spotlight: FIFA Men’s World Cup viewers talk far more about advertisers and sponsors appeared first on Agility PR Solutions. With the FIFA Men’s World Cup finals winding up last weekend, MediaPost recently reported that “through the quarterfinals round of the 2022 FIFA World Cup in Qatar, an estimated $213.6

Sports 148

Sports Advertising Advertising Report 148

PR in High Definition

SEPTEMBER 30, 2022

When we think of sport we think of athletes. As we witness various industries digitally transform, the world of sport has not been left behind. As we witness various industries digitally transform, the world of sport has not been left behind. The future of technology in sport. billion and expectations to reach US $40.2

Sports 62

Sports Technology Analysis Data 62

Deirdre Breakenridge

JUNE 25, 2018

This is even more evident in the sports world. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. When people share these posts and use hashtags, it doesn’t cost sports teams like Manchester United anything.

Sports 150

Sports Social Media Television Newspapers 150

Agility PR Solutions

OCTOBER 27, 2021

As the Super Bowl and Beijing Olympics nears early in 2022, the sports reports will be filled with glorifying past and present “heroes.” The post Sports influencers: Why only considering current stars as athlete spokespersons should be avoided appeared first on Agility PR Solutions.

Sports 147

Sports Publicity Media Brand 147

Medianet Australia

JULY 19, 2023

Darcie McDonald is currently working as an NRL reporter for Fox Sports. Medianet sat down with her to chat about her unique pathway into sports journalism and following her childhood dream. Darcie has led an exciting career so far, where her first look into Rugby League clubs came from her time as a Bulldog Cheerleader.

Sports 76

Sports Report Interviews Journalism 76

Cision

JANUARY 28, 2021

Here's a list of major sporting events for every month of 2021 to help sports writers plan their coverage.

Sports 156

Sports Media Blogging 156

Stuart Bruce

MAY 30, 2022

I recently did a webinar for the PRCA (Public Relations and Communications Association) on crisis comms in sport.

Crisis Communications 78

Crisis Communications Sports Crisis Communications 78

Ronn Torossian

FEBRUARY 18, 2019

Last year, the Supreme Court finally lifted a ban on sports betting- and you can bet money on this decision having made a lot of firms very, very happy. From professional sports leagues, fantasy sports websites, casinos and racetracks, sports lovers and betters alike are now able to enjoy a pastime as old as time […].

Sports 150

Sports Company Blogging Media Relations 150

Medianet Australia

JULY 5, 2023

Pam Whaley is currently working as a full-time writer for CODE Sports. She reports mostly on Rugby League and is a passionate advocate for women in sports. She has been in the industry for over 15 years in positions such as NRL Editor at Fox Sports and Sports Journalist at AAP.

Sports 52

Sports Interviews Journalism Industry 52

Agility PR Solutions

AUGUST 24, 2021

One year ago on August 26, 2020, the sports world came to a halt, when athletes refused to play because of the police shooting of Jacob Blake in Kenosha, Wisconsin—giving merit to what I’ve told many clients over the years: It’s way past the time for sports marketers to consider other promotional tie-ins. The athletes […].

Sports 138

Sports Marketing Analysis Publicity 138

Critical Mention

MAY 21, 2020

Since the rise of COVID-19, many sports fans have been on the edge of their seats regarding upcoming seasons and tournaments. Either way, we can conclude that sports fans will have to adjust to several differences this year. “The Engaging with other fans is part of the joy of following any sport.

Social Media 111

Social Media Sports Media Communications 111

Agility PR Solutions

JANUARY 30, 2023

Some things never change, and one of those things is the glorification of sports in America. But anyone who closely follows the sports scene can notice that things are changing, especially readers of the New York Times.

Sports 78

Sports Publicity Marketing 78

Agility PR Solutions

DECEMBER 14, 2021

My first job in the media business was as a sports reporter. But after a few years covering fun and games I knew, as did many sports reporters before me, that there were much more important subjects to cover—like war and peace and politics. But my chance of covering government expired when a national news […].

Sports 101

Sports Government Media Report 101

Cision

AUGUST 27, 2020

Planning sports coverage during the pandemic is tough, to say the least. Here's a look at the (tentative) upcoming events for the remainder of 2020.

Sports 120

Sports Media Blogging 120

Medianet Australia

SEPTEMBER 20, 2023

The Medianet team recently had the pleasure of interviewing Vanessa Gibson of SEN about her new role as National News Director, sports media in Australia and the unique qualities of working in radio journalism.

Sports 59

Sports Interviews Radio Journalism 59

Medianet Australia

JUNE 18, 2023

The sports industry across the world is undertaking an impressive drive towards the levelling of the playing field for female sports. With this push for female representation, it is expected that the sports media industry will follow suit.

Sports 52

Sports Journalism Media Industry 52

Agility PR Solutions

JANUARY 8, 2021

Sports is one of the most popular career paths to embark upon, and there are plenty of reasons why people want to get involved in this field. Still, with the value of sports continuing […]. The post 4 tips to help you build a sports PR career appeared first on Agility PR Solutions.

Sports 96

Sports Publicity 96

Cision

NOVEMBER 3, 2017

Now that the Houston Astros have won the World Series for the first time in franchise history, let’s take a look at all the sports radio stations that have been chatting about their historic win. Here are the top 10 sports radio stations in Texas rated by Nielsen Audio ratings. KRLD-FM , 105.3 KTXX-FM 104.9

Radio 120

Radio Sports Media 120

NewsWhip

JUNE 17, 2021

Though the tournament made an effort to make amends, the stigmatization of mental health in professional sports has been an issue in multiple leagues, worldwide. The award, which is named after the tennis great, is given each year to a person whose contributions transcend sports. . Most engaged articles about mental health in sports.

Sports 88

Sports Media Interviews Publicity 88

Medianet Australia

JUNE 28, 2023

Sarah Burt is currently a Digital Sports Reporter for Channel Seven. Medianet sat down with Sarah to talk about her trailblazing career and the future of female sports journalism. In the past, she has worked as the lead AFLW Reporter at ESPN, a Boundary Rider for ABC Radio and as a AFLW Contributor for The Age.

Sports 52

Sports Report Radio Interviews 52

Agility PR Solutions

JUNE 28, 2020

Let’s take a detailed look at the importance of public relations in the sporting fraternity in order to understand exactly what these clever professionals can do with the best fit solution. It’s the job of the sporting PR to look after a club and its athletes, but how do they do it? Great PRs whip […].

Sports 78

Sports Publicity Trends 78

Agility PR Solutions

JULY 4, 2022

The post Rules to remember when creating a sports marketing or other publicity program appeared first on Agility PR Solutions. For a PR staffer being assigned to one of those accounts, it can be “good news, bad news” career move because of three important […].

Sports 85

Sports Publicity Marketing Corporate 85

Cision

FEBRUARY 26, 2020

Hailey Waller relocates to Bloomberg News in London, Gordon Wittenmyer swaps Chicago Sun-Times for NBC Sports Chicago, and more.

Sports 136

Sports Media Blogging 136

Muck Rack

JANUARY 14, 2022

The top 10 sports journalists in 2021

Sports 100

Sports 100

Agility PR Solutions

AUGUST 5, 2020

But one that will not is the business of sports. Regardless of the event, sports marketing sponsors will continue spending billions of dollars a year on advertising and public relations programs, attempting to distinguish themselves from other sponsors as […]. And some aspects of our culture will be changed.

Sports 78

Sports Marketing Advertising Advertising 78

Cision

JULY 11, 2016

This past week during Wimbledon, Twitter demonstrated the delivery mechanism for live events: Twitter Live Sports. Unlike their mobile-enabled Periscope platform, Twitter Live Sports is high definition, not embeddable, and shows searchable Tweets (integrate “second-screen” functionality) in real time to the right of the video.

Sports 120

Sports Twitter Communications Facebook 120

PRSay

JULY 21, 2017

During my 35 years in sports public relations, I’ve met many people, from college students to mid-career executives, who aspire to build a career like mine because of their passion for the game. However, a love of sports alone is only the price of entry. Like a lot of folks, I enjoyed the sport on occasion. The work paid off.

Sports 120

Sports Agency Publicity Media 120

HMA Public Relations

SEPTEMBER 13, 2018

Sports have been an important part of my life since I could remember. The post A Lifetime of Sports appeared first on HMA Public Relations. I danced for 17 years, played tennis for 12 years and attempted soccer […].

Sports 65

Sports Publicity 65

Agility PR Solutions

APRIL 8, 2019

Influencer marketing is quickly becoming a staple marketing channel for amateur and professional sports teams—with no signs of slowing down. In fact, new research from Cascade Influencers finds that more than 65 percent of sports marketers agree that influencer marketing programs are a necessity for a brand’s success in today’s digital world.

Sports 97

Sports Marketing Publicity 97

Konnect Agency

AUGUST 26, 2020

What businesses can learn from the strategies of professional sports teams during the pandemic. However, no corner of the sports world has had a typical year as we battle a global pandemic. in a bid to keep sports fans tuning in. …all this is meant to say that being a sports fan comes with a price tag.

Sports 52

Sports Social Media Strategy Agency 52

HMA Public Relations

SEPTEMBER 17, 2019

Injuries are a part of sports. Especially big-time sports. But how they are communicated is vastly different from sport-to-sport. Just this past weekend, Super Bowl-winning quarterbacks […] The post The Sport of Communicating Injuries appeared first on HMA Public Relations.

Sports 50

Sports Communications Publicity 50