Notable Sports PR Misfires in 2019

Ronn Torossian

As 2019 draws to a close, it could be instructive to look back at some of the notable sports PR misfires over the past year. The post Notable Sports PR Misfires in 2019 appeared first on.

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How Sports #PR has Changed for the Better (Mostly)

PR Expanded

This is even more evident in the sports world. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. Before social media, the only way sports fans would see games was on television.

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Overcoming PR challenges in the sporting fraternity

Agility PR Solutions

Let’s take a detailed look at the importance of public relations in the sporting fraternity in order to understand exactly what these clever professionals can do with the best fit solution. It’s the job of the sporting PR to look after a club and its athletes, but how do they do it?

A Lifetime of Sports

HMA Public Relations

Sports have been an important part of my life since I could remember. The post A Lifetime of Sports appeared first on HMA Public Relations. Featured PR and Sports baseball commitment experience fans Football Sports team

The Sport Of Spelling

HMA Public Relations

Who considers spelling a sport? The post The Sport Of Spelling appeared first on HMA Public Relations. Featured PR and Sports espn spelling pr an sports pr and spelling scripps spelling bee

30 sports idioms to earn your communications extra points

PR Daily

The sports world offers a rich collection of colorful terms that can enliven your communication efforts. This post lists and defines terms derived from two or more distinct sports that can serve you well in other realms of endeavor outside athletics.

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Professional Sports Without Fans Will Increase Social Media Usage

Critical Mention

Since the rise of COVID-19, many sports fans have been on the edge of their seats regarding upcoming seasons and tournaments. Either way, we can conclude that sports fans will have to adjust to several differences this year.

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Bet on It: How PR Can Help Sports Betting Companies Find Acceptance

Ronn Torossian

Last year, the Supreme Court finally lifted a ban on sports betting- and you can bet money on this decision having made a lot of firms very, very happy. The post Bet on It: How PR Can Help Sports Betting Companies Find Acceptance appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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A handy guide to common sports metaphors

PR Daily

it’s your job to correct those metaphors, so you can communicate clearly with your audience, but when it comes to sports metaphors, some pros can quickly strike out. Sports metaphors (or phrases or idioms) are used universally in the workplace.

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Dick’s Sporting Goods doubles down on removing guns from stores

PR Daily

Dick’s Sporting Goods has a new message about removing firearms from its stores: It’s good for business. Gun rights advocates criticized the chain, and many swore to buy their sports gear and apparel elsewhere. Shares in the sporting goods store fell 11.2

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Betting on Sports Gambling

Mindful Marketing

Supreme Court struck down a 1992 federal law that largely outlawed sports betting, thereby giving states authority over such gambling. Several states, like Delaware and New Jersey, quickly legalized sports betting , and many others are poised to follow suit.

Sports PR—Larry Baer domestic-violence video creates ‘Giant’ crisis

Agility PR Solutions

The post Sports PR—Larry Baer domestic-violence video creates ‘Giant’ crisis appeared first on Agility PR Solutions.

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Top 10 Sports Radio Stations in Texas

Cision

Now that the Houston Astros have won the World Series for the first time in franchise history, let’s take a look at all the sports radio stations that have been chatting about their historic win. Here are the top 10 sports radio stations in Texas rated by Nielsen Audio ratings.

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How to get into sports PR

Agility PR Solutions

A sports public relations rep is an individual who works specifically to ensure that the athlete, club, franchise, or organization that they work for is well represented at all times. The post How to get into sports PR appeared first on Agility PR Solutions.

Media Moves at Bloomberg News & NBC Sports Chicago, Black News Channel Launches

Cision

Hailey Waller relocates to Bloomberg News in London, Gordon Wittenmyer swaps Chicago Sun-Times for NBC Sports Chicago, and more. Media Blog

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How 4 sports organizations handled PR issues

PR Daily

Three sports, four public relations snags. Here’s how the National Football League and teams from Major League Baseball and the National Basketball Association are handling criticism and potential reputational crises: Alex Rodriguez's 660th home run.

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Making the connection between your forty-winks and sporting success

Prohibition

Here at Prohibition, we’ve been working with the world’s number one bed brand, Sealy UK, to highlight how sporting success and sleep are intrinsically linked. Here is just some information on our World of Sport stars: To find out more about the Sealy World of Sport, visit the website here.

How Being a Sports FANATIC ‘Assists’ in Elevating Your PR Career

Shift Communications

Whether it is analyzing the statistics of players, going through those “in the trenches” moments where it just wasn’t your year but picking back up with positivity for the next year, or that healthy rivalry you have with friends of the opposing team – sports is a place of learning.

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Sports PR Gone Good – PR for Andy Murray

HMA Public Relations

Rachel typically writes about PR "gone bad" in the sports world; however, her blog post today focuses on the exact opposite, thanks to tennis pro, Andy Murray! The post Sports PR Gone Good – PR for Andy Murray appeared first on HMA Public Relations.

Sports PR—how Gen Z is redefining consumption and sponsorship

Agility PR Solutions

Cultural tenets regarding Generation Z have led to disruption within numerous industries, and sports is certainly not immune. The post Sports PR—how Gen Z is redefining consumption and sponsorship appeared first on Agility PR Solutions.

Dick’s Sporting Goods doubles down on gun-reduction messaging

Agility PR Solutions

After the Parkland High School shooting, Dick’s Sporting Goods made headlines by announcing the retailer would no longer stock and sell certain semiautomatic rifle models. The post Dick’s Sporting Goods doubles down on gun-reduction messaging appeared first on Agility PR Solutions.

Media Moves at Reuters and Ars Technica, Penske Media Sports Business Platform Sportico Announces Multiple Hires

Cision

Katy Daigle joins Reuters, Corey Gaskin new at Ars Technica, and more. Media Blog

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Famous writers and the sports they played

PR Daily

Inspired by the Olympics and the daily displays of athleticism and achievement, I began wondering what sports (if any) some of my favorite authors played. Swinging, playing hoops, seesawing, archery and bowls and nine pins were the “acceptable” sports and were the ones she most likely would have played. It was occasionally painful as you took a nosedive down into the sand, but on the whole it was an easy sport and great fun,” she said.

5 Things You Should Know About Twitter Live Sports

Cision

This past week during Wimbledon, Twitter demonstrated the delivery mechanism for live events: Twitter Live Sports. There are a few features of Live Sports that are different from usual Twitter functionality: Non-Twitter users can watch a live stream without creating a Twitter account.

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AP focuses on sports, food, science in stylebook changes

PR Daily

First, some sports updates: Updates to the Sports chapter: baseball playoffs, basketball''s NCAA Tournament, O-line and D-line in football, horse racing. There’s also a welcomed paragraph on avoiding sports clichés: A team losing a game is not a ‘disaster.’

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Talk Sport Radio Interview

Mark My Words

[link]. Click 15:30-16:00, from there its 6:10 – 13:05. Mark Comments talksport 1486386000 listen radio click http

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Media Moves at Bloomberg News & NBC Sports Chicago, Black News Channel Launches

TrendKite

Hailey Waller relocates to Bloomberg News in London, Gordon Wittenmyer swaps Chicago Sun-Times for NBC Sports Chicago, and more

Teamwork Is a Contact Sport

Waxing UnLyrical

in team sports. Social media interaction isn’t exactly a team sport. Twitter Google+ LinkedIn Teamwork Is a Contact Sport. We’ve all heard the old… very old…saying, “There is no ‘I’ in team.”

Internal comms takeaways from the sports world

PR Daily

It makes a bigger difference than you might think in sports and business alike. Every sports franchise—like every company—has a distinct communication culture. A sports-minded approach may help, as noted by Harvard Business Review : Sports-related internal communication programs can create cohesion, elicit pride in the company, and enhance perceptions of it as a vibrant “winner” or leader in its industry. Most sports teams are broken up into distinct factions.

Please leave the point scoring out of sport

Mark My Words

Well, let’s hope that they can leave the joyous, extraordinary and humbling nature of sheer sporting glory out of their boring, dreary, dull mutterings.

DraftKings, FanDuel respond to reports of fantasy-sports scandal

PR Daily

An alleged insider-trading scandal is drawing attention to fantasy sports—and the industry’s lack of regulations. A DraftKings employee won $350,000 on competitor fantasy-sports website FanDuel.

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DirecTV comes under fire for ads in Sports Illustrated

PR Daily

A set of DirecTV ads in the swimsuit edition of Sports Illustrated ads has some consumers seeing red. Sports Illustrated.

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Sports influencer marketing is taking off—here’s the play-by-play

Agility PR Solutions

Influencer marketing is quickly becoming a staple marketing channel for amateur and professional sports teams—with no signs of slowing down. The post Sports influencer marketing is taking off—here’s the play-by-play appeared first on Agility PR Solutions.

Playing the Game: 4 Tips for Building a Career in Sports PR

PRSay

During my 35 years in sports public relations, I’ve met many people, from college students to mid-career executives, who aspire to build a career like mine because of their passion for the game. However, a love of sports alone is only the price of entry.

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NBC Sports to stream live video, setting sights on Olympics

PR Daily

NBC Sports is looking to set the new standard for Internet video streaming services—just in time for this year's Olympic Games. NBC has technically been streaming live sports since 2006 with its broadcast of the Olympic men’s hockey final. Advertisers, get your wallets ready.

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Twitter apologizes for misusing data, Dick’s Sporting Goods mulls ditching all guns, and why employers must support mental health

PR Daily

Dick’s Sporting Goods considers pulling all firearms from shelves. Related reading: Dick’s Sporting Goods doubles down on removing guns from stores.

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Hospital branding finds fertile ground with sports teams and arenas

PR Daily

Professional sports franchises across the U.S. For example, officials from the New Jersey Devils and Prudential Center announced Barnabas Health as the “Official Health Care Partner” of the hockey team and the sports and entertainment arena in Newark.

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When Tragedy Strikes in Sports – Making the Right Call with Your PR Plan

PRSay

In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez?

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San Diego’s Sports Brand - Better Than Ever

The Stalwart Blog

Let me be the first to say that San Diego’s sports brand is not just ok, but FRIGGIN’ awesome! The sport still reigns supreme in this country. In its place is a sport that’s rising exponentially in popularity. As important is the sport's growth prospects.

Media Moves at Reuters and Ars Technica, Penske Media Sports Business Platform Sportico Announces Multiple Hires

TrendKite

Katy Daigle joins Reuters, Corey Gaskin new at Ars Technica, and more