On a daytrip to Maine a few years ago to buy lobster (something that’s actually doable if you live in Rhode Island and are so desperate for melted butter you continue » The post The Ghosts of Retail Past appeared first on Stern + Associates. MORE
Company: Sphero Location: Boulder, Colorado Industry: New Media - App/Mobile Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience MORE
For consumer B2C brands and retailers, Instagram and Facebook reign supreme. MORE
Category: Flack Me Summary: Millennials are buying from Amazon at a higher rate than their older or younger generational counterparts—with an astounding 79 percent reporting an Amazon purchase within the past month, according to a new report from Yes Lifecycle Marketing. For its generational consumer behavior report MORE
On a recent trip to Lancaster County, Pennsylvania, I visited a retail shop in the heart of Amish country known for its shoo-fly pie, which visitors could sample for free. MORE
For example, suppose we want to reach retail executives. As marketers and communicators, our goal is to reach the most important people to our companies and clients. Sometimes, that’s the media side, reaching influential journalists and publishers. MORE
Company: Beeline Group Location: Atlanta, Georgia Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: High School or Equivalent Job Status: Full Time Salary Range: Commensurate with Experience MORE
Both companies put their products on sale at retailers such as Target and Amazon, increasing the good things influencers could report on both companies in a single post. Genuine and authentic influencers are becoming one of the chief brand development tools a company can use. MORE
At this year’s Digiday Retail Summit, attendees shared their insights on which channels were their most successful platforms for sharing content. PR pros and social media marketers often advise brand managers to identify as publishers and content curators. MORE
REI, the Seattle-based outdoor recreation and sporting goods giant, is closing all of their 143 stores and will not process online orders on the busiest retail day of the year. MORE
According to a study from Internet Retailer, 60% of global consumers use their mobile device as the primary or exclusive internet source. [By Jason Mollica]. Between now and Dec. 31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016. MORE
Category: Flack Me Summary: The younger crowd has upended retail PR as we know it, and they’re continuing to do so—more than 90 percent of Generation Z now say that a strong wi-fi signal is important to them and their overall shopping experience, according to a survey MORE
Company: Celerant Technology Corp Location: Staten Island, New York Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Minimum Education: Professional MORE
What is the second biggest retail shopping season? The only other time retailers see higher sales is during the “winter holiday” when holly jolly gift giving takes over consumer buying habits. Pop Quiz! A) Father’s Day. B) Easter. C) Back-to-School. MORE
Category: Flack Me Summary: The nation’s largest retailers have held onto their top spots by focusing on value and embracing new ways consumers are shopping, according to the annual Top 100 Retailerslist from the National Retail Federation’s STORES Magazine and Kantar Retail MORE
Why should consumers choose your clinic or practice over Zoom+ or a Walgreens retail clinic? Healthcare PR communication health care Healthcare LT Public Relations Patient Experience reputation management retail health clinics Zoom MORE
Brand managers can now use dynamic ads for retail, and to entice users to visit them in person. Now, with dynamic ads for retail, campaigns can dynamically showcase products available in the store that's closest to the person seeing the ad. MORE
The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. Moving to London in 1906, he founded his own department store and during 30 years at Selfridges transformed retailing. MORE
Company: FCB Location: New York City, New York Industry: Advertising - Account Management Career Level: Senior Level Career (10+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience MORE
Public Relations Featured Retail6 strategies to increase visibility, traffic and profits. These days it seems like people only want to talk about online businesses and the next big dot-com billionaire. Traditional brick-and-mortar businesses don’t get as much respect and attention anymore. You can use public relations to change all that. MORE
What this retailer is saying is that it is worth 10 percent of their retail cost to understand the referral channel that your order came from. Many retailers, restaurants and grocery stores offer post-purchase incentives to offer feedback about goods or services that they receive. MORE
Retail brands -> (Children’s products, Clothing, shoes & accessories, Consumer Electronics). Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. MORE
Company: Infinite Direct Location: Trenton, New Jersey Industry: Advertising - Account Management Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: $35,000 - $42,000 MORE
But an experience over the last two weeks with a furniture retailer had me clearing the cookies from my computer. Rarely do I mess with cookies, except to eat them. So annoyed was I by the poor customer service and the constant retargeting of ads from this particular furniture store that I resorted to cleaning… Continued. The post How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step appeared first on PR News Blog. MORE
When it comes to retail social media, no company is doing it better than Nordstrom. That’s according to a recent Engagement Labs study that ranks brands according to engagement, impact and responsiveness on social media among 100,000 retailers. MORE
They had buzz on social, traditional media, and online and brick and mortar retail when they released a new line of Star Wars toys to tie in with the blockbuster movie, “The Force Awakens.” This is post 1 of our 5-part #CreativePR blog series. MORE
Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? Last month’s need for eclipse eyewear earned the retailer a spot in Food & Wine magazine as a prime purveyor of the coveted specs. MORE
retailers to adopt EMV card technology will result in parallel support for NFC compatible terminals. With the move to EMV cards, retail merchants around the country are replacing their readers. MORE
Check out the product below from the online retailer BelleChic, which Quotable Life designed and produced. Marketers and designers take note: Font choice matters. With the wrong font, a seemingly innocuous tote bag can get misinterpreted as mild hate speech. MORE
Goulet is a US-based online retailer specialising in fountain pens and accessories such as ink, paper, wax seals, notebooks and the… MORE. When it comes to social media and content marketing, The Goulet Pen Company leaves behind most businesses. And I’m not talking just small businesses here; you can safely include many large companies and organisations as well. MORE
Retail ones might more or less follow a similar format ( Think: visual ), but the others are as unique as snowflakes. You may not be in retail, but that doesn’t mean you can’t sell. Stop the presses. The rumors are false. Email is not dead. It’s alive and well in the marketing space. MORE
On Tuesday, the retailer’s website crashed due to the amount of consumer traffic. You, too, can dress like a drug lord. MORE
Company: Martin Advertising/Martin Retail Group Location: Thousand Oaks, California Industry: Advertising - Account Management Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience MORE
Company: FCB Chicago Location: Chicago, Illinois Industry: Advertising - Account Management Career Level: Management (Manager/Director of Staff) Job Status: Full Time MORE
The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. Moving to London in 1906, he founded his own department store and during 30 years at Selfridges transformed retailing. MORE
Guitar Center is the largest retailer of guitars, amplifiers, drums, keyboards and lighting equipment in the United States. billion company that manages several retail brands, including Musician’s Friend and Guitar Center. It’s no small feat. MORE
After years of failed marketing efforts, teen retailer, Aeropostale plans to immediately close 20 percent of its stores. Last month, the New York Stock Exchange announced that it would no longer list the retailer because its stock price was so low. MORE
This is something that may have been temporarily forgotten by an employee at a large Canadian retailer ). By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. MORE
Company: Archer Malmo, Inc. Location: Memphis, Tennessee Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience MORE
An entire generation of teens may never enter a Delia’s—but that doesn’t mean they won’t be able to enjoy the beloved 90s fashion staple. After filing for Chapter 11 bankruptcy late last year, the brand (also known as dELiA*s) has been acquired by Steve Russo of Fab/Starpoint. The brand will return online only, which was announced via Instagram: News flash! Delias will be coming back-to-school with you! Best part? Online only = ALWAYS OPEN! MORE
In fact, they ranked third after retail and brand sites—well above online magazines and news sites. According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence. MORE
Click on the product tag, and you’re taken to the retailer’s site where you can view and purchase the product. The features will enable retailers to access metrics that show click-thru actions—and then it’s up to the retailer to track conversion rates. In-app purchasing power. MORE
Retail Related Topics PR Daily
NOVEMBER 24, 2015
When it comes to retail social media, no company is doing it better than Nordstrom. That’s according to a recent Engagement Labs study that ranks brands according to engagement, impact and responsiveness on social media among 100,000 retailers.
Stern + Associates
FEBRUARY 9, 2015
On a daytrip to Maine a few years ago to buy lobster (something that’s actually doable if you live in Rhode Island and are so desperate for melted butter you continue » The post The Ghosts of Retail Past appeared first on Stern + Associates.
PR Daily
OCTOBER 21, 2016
At this year’s Digiday Retail Summit, attendees shared their insights on which channels were their most successful platforms for sharing content. PR pros and social media marketers often advise brand managers to identify as publishers and content curators.
PR Daily
JANUARY 13, 2016
On Tuesday, the retailer’s website crashed due to the amount of consumer traffic. You, too, can dress like a drug lord.
PR Daily
MAY 5, 2016
After years of failed marketing efforts, teen retailer, Aeropostale plans to immediately close 20 percent of its stores. Last month, the New York Stock Exchange announced that it would no longer list the retailer because its stock price was so low.
Flack Me
NOVEMBER 10, 2014
Company: Celerant Technology Corp Location: Staten Island, New York Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Minimum Education: Professional
Flack Me
NOVEMBER 3, 2014
Company: FCB Chicago Location: Chicago, Illinois Industry: Advertising - Account Management Career Level: Management (Manager/Director of Staff) Job Status: Full Time
Flack Me
JULY 6, 2017
Category: Flack Me Summary: The nation’s largest retailers have held onto their top spots by focusing on value and embracing new ways consumers are shopping, according to the annual Top 100 Retailerslist from the National Retail Federation’s STORES Magazine and Kantar Retail
PR Conversations
APRIL 8, 2015
The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. Moving to London in 1906, he founded his own department store and during 30 years at Selfridges transformed retailing.
Axia PR
JUNE 15, 2017
Public Relations Featured Retail6 strategies to increase visibility, traffic and profits. These days it seems like people only want to talk about online businesses and the next big dot-com billionaire. Traditional brick-and-mortar businesses don’t get as much respect and attention anymore. You can use public relations to change all that.
Flack Me
JUNE 11, 2017
Category: Flack Me Summary: The younger crowd has upended retail PR as we know it, and they’re continuing to do so—more than 90 percent of Generation Z now say that a strong wi-fi signal is important to them and their overall shopping experience, according to a survey
PR in Your Pajamas
AUGUST 17, 2016
What is the second biggest retail shopping season? The only other time retailers see higher sales is during the “winter holiday” when holly jolly gift giving takes over consumer buying habits. Pop Quiz! A) Father’s Day. B) Easter. C) Back-to-School.
Flack Me
JULY 13, 2017
Category: Flack Me Summary: Millennials are buying from Amazon at a higher rate than their older or younger generational counterparts—with an astounding 79 percent reporting an Amazon purchase within the past month, according to a new report from Yes Lifecycle Marketing. For its generational consumer behavior report
Flack Me
FEBRUARY 5, 2015
Company: Beeline Group Location: Atlanta, Georgia Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: High School or Equivalent Job Status: Full Time Salary Range: Commensurate with Experience
Flack Me
FEBRUARY 12, 2016
Company: Archer Malmo, Inc. Location: Memphis, Tennessee Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience
Flack Me
JUNE 8, 2015
Company: Sphero Location: Boulder, Colorado Industry: New Media - App/Mobile Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience
Flack Me
APRIL 2, 2015
Company: Infinite Direct Location: Trenton, New Jersey Industry: Advertising - Account Management Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: $35,000 - $42,000
PR Warrior
DECEMBER 19, 2016
Goulet is a US-based online retailer specialising in fountain pens and accessories such as ink, paper, wax seals, notebooks and the… MORE. When it comes to social media and content marketing, The Goulet Pen Company leaves behind most businesses. And I’m not talking just small businesses here; you can safely include many large companies and organisations as well.
Flack Me
NOVEMBER 24, 2015
Company: FCB Location: New York City, New York Industry: Advertising - Account Management Career Level: Senior Level Career (10+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience
Polaris
DECEMBER 5, 2014
Guitar Center is the largest retailer of guitars, amplifiers, drums, keyboards and lighting equipment in the United States. billion company that manages several retail brands, including Musician’s Friend and Guitar Center. It’s no small feat.
PR Daily
APRIL 16, 2015
An entire generation of teens may never enter a Delia’s—but that doesn’t mean they won’t be able to enjoy the beloved 90s fashion staple. After filing for Chapter 11 bankruptcy late last year, the brand (also known as dELiA*s) has been acquired by Steve Russo of Fab/Starpoint. The brand will return online only, which was announced via Instagram: News flash! Delias will be coming back-to-school with you! Best part? Online only = ALWAYS OPEN!
TrendKite
NOVEMBER 11, 2015
REI, the Seattle-based outdoor recreation and sporting goods giant, is closing all of their 143 stores and will not process online orders on the busiest retail day of the year.
Axia PR
MAY 1, 2017
On a recent trip to Lancaster County, Pennsylvania, I visited a retail shop in the heart of Amish country known for its shoo-fly pie, which visitors could sample for free.
Marketwired
DECEMBER 15, 2015
According to a study from Internet Retailer, 60% of global consumers use their mobile device as the primary or exclusive internet source. [By Jason Mollica]. Between now and Dec. 31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016.
Cision
APRIL 27, 2017
For consumer B2C brands and retailers, Instagram and Facebook reign supreme.
Marketwired
FEBRUARY 16, 2016
They had buzz on social, traditional media, and online and brick and mortar retail when they released a new line of Star Wars toys to tie in with the blockbuster movie, “The Force Awakens.” This is post 1 of our 5-part #CreativePR blog series.
ImPRessions - Crenshaw Communications
SEPTEMBER 12, 2017
Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? Last month’s need for eclipse eyewear earned the retailer a spot in Food & Wine magazine as a prime purveyor of the coveted specs.
Cision
MAY 6, 2015
What this retailer is saying is that it is worth 10 percent of their retail cost to understand the referral channel that your order came from. Many retailers, restaurants and grocery stores offer post-purchase incentives to offer feedback about goods or services that they receive.
PR Daily
NOVEMBER 2, 2016
Click on the product tag, and you’re taken to the retailer’s site where you can view and purchase the product. The features will enable retailers to access metrics that show click-thru actions—and then it’s up to the retailer to track conversion rates. In-app purchasing power.
Cision
JANUARY 6, 2016
Retail ones might more or less follow a similar format ( Think: visual ), but the others are as unique as snowflakes. You may not be in retail, but that doesn’t mean you can’t sell. Stop the presses. The rumors are false. Email is not dead. It’s alive and well in the marketing space.
Cision
JULY 24, 2015
retailers to adopt EMV card technology will result in parallel support for NFC compatible terminals. With the move to EMV cards, retail merchants around the country are replacing their readers.
Flack Me
JULY 6, 2015
Company: Martin Advertising/Martin Retail Group Location: Thousand Oaks, California Industry: Advertising - Account Management Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience
Polaris
NOVEMBER 17, 2014
In fact, they ranked third after retail and brand sites—well above online magazines and news sites. According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence.
Melissa Agnes
MARCH 12, 2014
This is something that may have been temporarily forgotten by an employee at a large Canadian retailer ). By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team.
5W PR
JUNE 27, 2017
The holiday was tied to an in-store retailer promotion for a Non-Stick Frying pan in the T-fal line.
LTPR
OCTOBER 2, 2015
Why should consumers choose your clinic or practice over Zoom+ or a Walgreens retail clinic? Healthcare PR communication health care Healthcare LT Public Relations Patient Experience reputation management retail health clinics Zoom
5W PR
JULY 10, 2017
Both companies put their products on sale at retailers such as Target and Amazon, increasing the good things influencers could report on both companies in a single post. Genuine and authentic influencers are becoming one of the chief brand development tools a company can use.
Cision
JULY 26, 2017
Retail brands -> (Children’s products, Clothing, shoes & accessories, Consumer Electronics). Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience.
PR News
MARCH 13, 2017
But an experience over the last two weeks with a furniture retailer had me clearing the cookies from my computer. Rarely do I mess with cookies, except to eat them. So annoyed was I by the poor customer service and the constant retargeting of ads from this particular furniture store that I resorted to cleaning… Continued. The post How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step appeared first on PR News Blog.
Shift Communications
JULY 10, 2017
For example, suppose we want to reach retail executives. As marketers and communicators, our goal is to reach the most important people to our companies and clients. Sometimes, that’s the media side, reaching influential journalists and publishers.
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