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Creative PR Messaging Essentials

Ronn Torossian

The post Creative PR Messaging Essentials appeared first on. At the core of public relations is effective communication through dialogue, which includes getting enough exposure to target audiences through social and media coverage. With the help of PR, businesses can level the playing field between themselves and bigger competitors.

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Creative Testing Delivers

Ronn Torossian

The post Creative Testing Delivers appeared first on. Before dying in 1999, one of the memorable sayings he left behind was, “Never stop testing, and your advertising will never stop improving.” In today’s ever-changing landscape, understanding and knowing a brand’s customer is particularly important. Surveys, […].


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Creative Brand Events for Spring


Here are some creative event branding ideas for spring that can help brands make a lasting impression. Interactive art installations or workshops offer attendees creative opportunities to be involved in the process. The post Creative Brand Events for Spring appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Strategic planning for creative agencies

Stephen Waddington

tool supports business planning for creative agencies. As professional advisers to creative agencies and comms teams, we have done some of the work here at Wadds Inc. Strategic planning and crisis preparedness: A guide for creative agencies. We’ve published a strategic planning tool for creative agencies. A new Wadds Inc.

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5 Apps to Help Boost Creativity for Writers


If you're feeling unfocused and could use a boost of motivation and inspiration, check out these smartphone apps to get you back on a creative track.

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Building relationships with clients through storytelling & creative writing

Agility PR Solutions

One approach to take is storytelling and creative writing. By leveraging the power of words, it’s possible to reach different target audiences on a more personal level—breaking through any language […] The post Building relationships with clients through storytelling & creative writing appeared first on Agility PR Solutions.

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The creative comms formula that drives b2b sales 

The Resolution Blog

The post The creative comms formula that drives b2b sales appeared first on PR Resolution — by CoverageBook. I interview Grace Keeling and James Beverage, co-founders of Made by Giants. Launching a B2B communications agency at the beginning of a pandemic may sound may sound like a tall order but for Made by Giants, […].

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