How (and When) To Follow Up Your Media Pitch

Flack Me

Category: Flack Me Summary: A timely subject might require a prompt inquiry, but PR pros must beware becoming a nuisance. Here are some guidelines to inform your efforts

6 Stories That Are Not Pitch-Worthy

Flack Me

Category: Flack Me Summary: In public relations, it’s not always obvious what constitutes a good story. It’s important to differentiate between legitimate story ideas and self-serving fluff

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Pitch Ideas

PR for Anyone

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. By pitching what you know they are already going to cover, it makes it easier to get the yes. This is a huge month to be pitching the media.

Pitch the Media

PR for Anyone

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” You’ve finally done it.

Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance

Ishmael's Corner

PR: “What are the chances that you’ll write about this pitch?” The post Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Journalists Sound Off on How PR Pros Can Improve Media Pitches

Garrett Public Relations

While we hear PR pros talk about how often their pitches go ignored – we don’t always hear the other side. The post Journalists Sound Off on How PR Pros Can Improve Media Pitches appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Pitching the Media – with Jennifer Chan from People and InStyle Magazines

PR for Anyone

Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. You are hearing it right here from a pro who has been pitched thousands of times.

TikTok Trends

PR for Anyone

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. See what’s trending and pitch your expertise around that. Like it or not, TikTok is here to stay.

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Land Stories

PR for Anyone

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November.

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Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance

Ishmael's Corner

PR: “What are the chances that you’ll write about this pitch?” The post Journalist Compares a Bad Media Pitch with One That Has a Fighting Chance appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. For those who toil on the front lines of media relations, it’s easy to drift into a Jim Carrey-like optimism.

Journalists

PR for Anyone

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! If been doing this a long time and one of the biggest things I hear is that people are afraid of journalists.

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5 Pitch Ideas For PR Pros When There Is No News

ImPRessions - Crenshaw Communications

Here are five pitch ideas for when there is no news that can work particularly well for B2B PR campaigns. . We do this through a meet-and-greet pitch. The best pitches will offer insightful commentary driven by relevant expertise. PR firms live and die by news.

What is your Pitch Sitch?

HMA Public Relations

A majority of journalist receive pitches between 9 and 11 a.m. but only a small fraction of those pitches sent through email get a response. Media Relations PitchSee how Alison breaks these numbers down.

Is your pitching unethical?

PR Daily

Mass mailing your pitch to every journalist’s email you can get your hands on is wrongheaded—even foolish. I think being asked to pitch something as news that you know is not actual news is a daily occurrence in PR & also could be viewed as an ethical challenge.

Overcome Challenges in Your Industry

PR for Anyone

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. You want to pitch around that. THAT is what makes a good pitch. things that you need to be pitching the media.

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Tell Your Story

PR for Anyone

It’s not just ,and you can watch the media you’ll see it, it’s not just a sales pitch about you or your business. You relate to their audience and it’s really important in your business in general, as well as pitching the media that you really formulate your story.

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Fighting Back Against Passive PR Pitches

Onclusive

Subsequently, you will be pitched everything from Smucker’s new line of technologically-enhanced jams to book releases from a no-name author living in town you’ve never heard of either. Musings PR Education bad pitches how to pitch journalists media database Pitching Pitching Tips PR advice PR education public relationsOne of the downsides to be a content creating machine is that, inevitably, you will be added to every media database on the planet.

Finding the Inspiration to Pitch

PRSay

As arduous as 2020 was, it did provide some inspiring pitch examples you can learn from. So many pitches come across like a robot wrote them. Taryn won the Overall Best Pitch of the Year competition that I run for my group coaching program, and Mackenzie earned Runner-up status.

Influencers

PR for Anyone

I am asked all the time about whether or not to pay for influencers to promote your product, service, and brand. It’s s dicey question. They can be valuable IF you find the right one.

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4 tips for pitching magazines

PR Daily

We sat down with three experts to learn more about the art of pitching magazines. Familiarizing yourself with the nitty-gritty of magazines is essential before even thinking about sending a pitch. The FOB is very different than what you might find throughout the rest of the magazine and likely even has its own editor to pitch. RELATED: Learn how to sharpen your pitching skills, boost buzz and land more headlines. ]. Don’t let timing be the downfall of your pitch.

3 tips for irresistible email pitches

PR Daily

Here’s how to get your pitches read and score more media coverage. Pitching busy journalists has only gotten harder with more reporters these days covering multiple beats, gathering their own visuals—and handling their own social media. Two-thirds of the pitches I see are too long.”.

4 tips to improve your media pitches

PR Daily

Couple this with a news cycle that is constantly running at high speed and landing a pitch can seem like the impossible dream. Successful PR pros quickly realized during the pandemic that their pitches had to connect to this shared global experience in order to land.

Position Yourself as an Expert in Your Industry

PR for Anyone

Niching Your Expertise. Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? When someone Googles you, what do they see?

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Land Media Using a Non-Profit

PR for Anyone

Clients who have sponsored things for a non-profit, who are immediately affected by what that nonprofit does, whether it’s cancer or suicide, whatever you believe in and you’re involved in, it’s okay to use your involvement in that to pitch the media. How to pitch the media.

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Report: Only 8% of PR pitches result in media coverage

PR Daily

That’s why the real value media relations professionals bring to the table is relationships—and why you should listen to journalists when they tell you not to pitch bad ideas. How often does an email pitch result in a story being covered? Pitching time.

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The Number One Way to Stand Out

PR for Anyone

What Are You Doing to Stand Out in Your Industry? If you’re looking for the number one way to stand out from your competitors, then make yourself more captivating. The world is noisy and crowded and it’s important to be recognized in your field.

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6 openings to avoid when pitching reporters

PR Daily

Crisis comms and media relations expert Nick Lanyi shares some of the more offensive ledes that will doom your pitch. Here are his six don’ts when starting your media pitch: 1. Let the news or story you are pitching stand on its own.

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Understanding your PR toolkit: Media pitch vs. press release

Muck Rack

Understanding your PR toolkit: Media pitch vs. press release

Tracking Media Pitches

PR for Anyone

Having a media pitching tracking system in place is super important for your success. Knowing who you pitched, when, and what the response was will help you in the future in learning what types of pitches resonate with the media.

How to Write a Pitch That Will Actually Get Read

ImPRessions - Crenshaw Communications

As most PR people know, reporters don’t read every pitch that lands in their inbox. A recent study found that 42% of journalists, writers and bloggers receive 11 to 100 pitches daily, and 5% receive a whopping 100 or more email pitches every day. Personalize your pitch.

How to use video in your media pitch

PR Daily

Adding video to your pitch could give it the extra oomph it needs to grab journalists’ attention. Your media pitch is arguably more important than your press release. So, how do you master the art of media pitches? Here are tried-and-true tips that will help you create more effective pitches and increase your chances of getting press coverage for your business: 1. What will make the person you’re pitching open your email? Craft a video pitch.

3 tips for focusing your media pitch

PR Daily

A vague and meandering press pitch won’t knock any reporters’ socks off. You must understand that media relations isn’t based on crafting the perfect pitch. Learn to pitch how they think. That sounds like it should be obvious, but, if it was, more people would keep those diverse priorities in mind when crafting their pitches. The post 3 tips for focusing your media pitch appeared first on PR Daily. Media Relations PR pitching tips PR pitch PR pitching

This month in bad PR pitches

Muck Rack

This month in bad PR pitches

5 tips for pitching for radio

PR Daily

These experts offer advice on developing a unique media pitch. fields a variety of pitches in his role as News Producer for 1010 WINS and has worked in radio for 11 years. Lauren Hackett is the Senior Vice President of Global Communications at The Economist and has demonstrated success in pitching her company to radio shows. RELATED: Learn how to sharpen your pitching skills, boost buzz and land more headlines. ]. Have you had success pitching for radio?

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Media Pitching in the Age of Coronavirus – Should We? Or Shouldn’t We?

Garrett Public Relations

One question I see coming up a lot is – can I pitch the media my non-virus related news? The post Media Pitching in the Age of Coronavirus – Should We? As we navigate these uncharted waters together, PR pros, we have questions.

This month in bad PR pitches: September 2021

Muck Rack

This month in bad PR pitches: September 2021

This month in bad PR pitches: July 2021

Muck Rack

This month in bad PR pitches: July 2021

How to Pitch the Media

PR for Anyone

How do you pitch the media? You write them a pitch they can actually use. This is important for you to know when pitching the media. You want your pitch to reflect this simplicity. This week I want to talk about how you write a pitch.

8 Tips For Pitching B2B Tech Stories

ImPRessions - Crenshaw Communications

You want to make sure you’re representing both your agency and your client well, and a top-notch pitch is the best way to do it. When pitching top tech reporters, like most media, it’s best to be short and sweet. The pitches themselves should ideally be under 100 words and to the point.

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5 Tips to a Successful PR Pitch

Cision

You won’t get there unless you learn how to pitch journalists with your story. The kiss of death is sending a pitch to editor@yourfavoritepublication.com. Now that you know who you want to pitch, slow your roll before you send an email. That way, when you’re ready to pitch, they have an inkling of who you are. Journalists care about your brand’s story, and while your press release may tell part of it, you’ll do a better job of telling it yourself in your pitch letter.