INDUSTRY INSIGHTS YOUR PEERS ARE READING
The post 10 Best Mobile Apps For Content Creation appeared first on Prowly Magazine. Trends apps content mobile trendsIf you are a busy digital professional working with a lot of data and content, you can’t afford being tied up to your desktop. MORE
Mobile advertising is a rapidly expanding part of the communications industry. via their mobile devices, it’s important that PR pros and marketers use best practices in order to catch the attention of those potential customers. MORE
As mobile shopping continues to grow, consumers are downloading retailer’s mobile apps at double the rate of years past and conducting more in-app purchases, according to new findings from consumer financial services firm Synchrony. MORE
In a world where people rely more and more on their mobile devices to get them through the day, newsrooms are reinventing themselves to keep readers informed. Here’s what they had to say about the role of mobile and social in the newsroom and how it has changed the way they work. Q: What’s the current role of mobile and social on newsrooms? Now, we’re starting on mobile because we’re always on our phones.”. MORE
In a world of constantly having things in the palm of your hand, PR professionals are challenged with mindfulness when it comes to mobile media relations. Lisa Buyer recently caught up with Kelsey Jones, Executive Editor of Search Engine Journal, to chat about all things social and mobile. MORE
If you don’t have a mobile communications strategy, you’re behind the curve. Don’t stress—we’ve put together a virtual summit packed with mobile communications experts who want share their best practices with you. Shift your publications from computers to mobile devices. MORE
Notwithstanding the mobile transformation underway, companies are still relying on the good old (but maybe soon to become obsolete) desktop computer. Mobile technology is the driving force behind what is now being referred to as the “Digital Workplace.” MORE
We surveyed our team about their mobile app use, asking everyone to pick their top three (intentionally excluding client apps from consideration). Mobile Banking Apps: I can deposit checks, transfer money, and pay my bills from wherever I am. The post Fusion’s Favorite Mobile Apps of 2014 appeared first on. MORE
We surveyed our team about their mobile app use, asking everyone to pick their top three (intentionally excluding client apps from consideration). Mobile Banking Apps: I can deposit checks, transfer money, and pay my bills from wherever I am. MORE
There are plenty of data available to identify audiences’ tendencies and allow for more precise targeting on mobile devices. to highlight the importance of advertising on mobile platforms: In-app spending is estimated to reach $201 billion by 2021. MORE
The confluence of email and mobile is especially noteworthy. As early as 2013, GetResponse discovered that "42 percent of subscribers delete emails that don’t display correctly on mobile phones.". This means that to leverage the awesome power of email, you must get mobile. MORE
Seven in 10 (70 percent) consumers in a new survey from mobile connectivity firm Metova say it is very important that a company they do business with has a great mobile experience, and more than half would choose one company over another based on the mobile experience they offer. MORE
News flash: In the online content realm, mobile is toppling the desktop. A new study by the Pew Research Center found that among the 50 most popular news websites and their associated apps, mobile traffic outpaced desktop traffic for 39 of them. Fonts must be mobile-friendly. MORE
Just how important is voice search technology? As virtual assistants and smart speakers gain popularity, it might be just as important to rank in voice search algorithms as it does to reach the top of the Google results page. MORE
Go mobile. Cision’s State of the Media 2016 Report found that 92 percent of journalists said that their companies were already mobile-ready. In today’s content-crowded world, it’s easy for your grassroots message to go unnoticed. MORE
Parts 4, 5 and 6 will dive into web technology; and the first essential part for a smooth running newsroom is optimizing it for mobile visitors. Many organizations still work with PDF based newsroom repositories, that besides not being mobile-friendly, also deliver poor SEO results. MORE
Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Take a look at what people are viewing on their mobile devices. MORE
In February 2017, mobile devices accounted for nearly half (49.7 percent) of all webpage views , and mobile users are also regularly interacting with content: The Interactive Advertising Bureau reported. for mobile-first indexing. to help determine a page’s mobile search ranking. MORE
This mobile-only group of users is forecasted to increase to 52 million people by 2021. For businesses, that means learning how mobile-only communication is different than other types of communication, and driving automation as much as possible when working in this space. MORE
And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. MORE
The latest company to face such a nightmare is T-Mobile, but it’s CEO, John Legere, is being praised for his response. 1, T-Mobile published a letter to consumers from Legere. “I’ve The problem was actually with Experian, which processes T-Mobile’s credit applications. MORE
Mobile Marketing is not merely an “in” thing, nor is it the future. Mobile marketing is dominating the marketing world right now. As devices become more and more prevalent today, mobile marketing becomes that much more important. Mobile screens are captivating. MORE
Confusion over social and mobile reigns among the ranks of marketers according to the latest edition of The CMO survey by the Fuqua School of Business at Duke University. Much like last year’s survey , CMOs said they plan to invest in social, mobile and digital. by Frank Strong. MORE
Now that families have successfully sent their kids off for a new school year, marketers and communicators have shifted their focus to crafting holiday campaigns—particularly ones that will entice mobile users and amp up engagement for the coming season. MORE
Unfortunately, companies are still struggling to perfect a mobile-first email strategy. Not prioritizing mobile design could be hurting your bottom line and hampering employee engagement. As long as email remains the preferred corporate messaging medium, mobile issues will persist. MORE
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? They’re focusing on mobile search because more searches are done on mobile devices than desktops. Just look around you – pretty much everyone has a mobile device. MORE
In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. The Transistor Radio and the Dawn of Mobile Media. MORE
You might not have noticed a major marketing change: For the first time, more potential customers are using mobile devices than desktops to browse the internet. A new demographic has emerged: the mobile generation. Mobile marketing is already a science. MORE
Starting with the infamous mobilegeddon update in 2015 and extending to today, mobile-friendly content has been a huge focus for websites everywhere. Ignoring mobile optimization isn’t just a bad idea for SEO reasons, it can also cause your site to lose countless sales. MORE
many consumers are considering a move to mobile wallet and payment services instead. Interest in mobile payment technology. In particular, alternate payment technology, especially mobile wallets, is widely seen as a potentially better option by many consumers. MORE
While activities such as maps/navigation, email, and social media have been steadily transitioning to smartphones, mobile shopping has seen the greatest two-year increase. The post Goin’ mobile—why smartphone owners shop more on their device appeared first on Agility PR Solutions. MORE
Industry analysts and market experts alike have predicted data would play a central role in mobile marketing during 2019. In an effort to better understand its impact, mobile growth marketing platform YouAppi reached out to more than 540 of the world’s top in-house and agency marketers to find out how critical data has become for the […]. The post Data is now king—and it’s delivering big wins for mobile marketers appeared first on Agility PR Solutions. MORE
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? MORE
If your marketing efforts aren’t tailored for mobile devices, you’re missing out. Not only is mobile where consumers spend a majority of their time searching , approximately 40 percent only use smartphones to scroll the digital landscape, according to an infographic from Go-Gulf. MORE
Data from Google suggest Black Friday 2016 had the highest mobile shopping searches of any day during Thanksgiving week. A PayPal report noted that around one-third of Thanksgiving and Black Friday shopping was done on mobile. MORE
The way we think of the “internet” as a place for brands must fundamentally change to reflect the rise of mobile. Now, the experience of the internet is tied more and more to mobile devices. It is a totally different display experience on mobile. MORE
To succeed in 2016, marketers must have a robust mobile strategy. The mobile ad industry has grown by 34 percent in the last year. Mobile ad display revenue is expected to surpass desktop ads by 2018. Mobile video advertising has attracted $2.6 MORE
The new network speed, which all mobile carriers are racing to achieve, doesn’t yet exist, but AT&T has put the logo on its phones anyway. AT&T recently added a 5G icon to its mobile phones, a symbol that would indicate a new 5G network. MORE
If you haven’t adopted a mobile-friendly website, you’re missing major opportunities to drive prospects to your site, reach new audiences and engage your current users. Readers are leaving pages, even mobile-friendly ones, as quickly as they click on them. MORE
Today, Google has updated its algorithm which will impact the rankings for sites not deemed to be mobile friendly. Google says: This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. MORE
Coca-Cola was already all-in on the idea of designing for smartphones in 2013, and its commitment to a mobile newsroom endures. Reporter resources can be reached with a tap from the front page of the mobile platform. Building a great mobile newsroom shouldn’t be complicated. MORE
Mobile Related Topics PR Daily
FEBRUARY 12, 2019
If your marketing efforts aren’t tailored for mobile devices, you’re missing out. Not only is mobile where consumers spend a majority of their time searching , approximately 40 percent only use smartphones to scroll the digital landscape, according to an infographic from Go-Gulf.
The Proactive Report
DECEMBER 24, 2014
Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Take a look at what people are viewing on their mobile devices.
The Proactive Report
APRIL 11, 2016
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now?
PR Daily
JANUARY 9, 2019
The new network speed, which all mobile carriers are racing to achieve, doesn’t yet exist, but AT&T has put the logo on its phones anyway. AT&T recently added a 5G icon to its mobile phones, a symbol that would indicate a new 5G network.
The Proactive Report
APRIL 11, 2016
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? They’re focusing on mobile search because more searches are done on mobile devices than desktops. Just look around you – pretty much everyone has a mobile device.
PR Daily
DECEMBER 4, 2018
There are plenty of data available to identify audiences’ tendencies and allow for more precise targeting on mobile devices. to highlight the importance of advertising on mobile platforms: In-app spending is estimated to reach $201 billion by 2021.
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PR Daily
OCTOBER 18, 2018
Just how important is voice search technology? As virtual assistants and smart speakers gain popularity, it might be just as important to rank in voice search algorithms as it does to reach the top of the Google results page.
Waxing UnLyrical
JUNE 12, 2018
This mobile-only group of users is forecasted to increase to 52 million people by 2021. For businesses, that means learning how mobile-only communication is different than other types of communication, and driving automation as much as possible when working in this space.
PR Daily
SEPTEMBER 25, 2018
Coca-Cola was already all-in on the idea of designing for smartphones in 2013, and its commitment to a mobile newsroom endures. Reporter resources can be reached with a tap from the front page of the mobile platform. Building a great mobile newsroom shouldn’t be complicated.
PR Daily
NOVEMBER 6, 2016
To succeed in 2016, marketers must have a robust mobile strategy. The mobile ad industry has grown by 34 percent in the last year. Mobile ad display revenue is expected to surpass desktop ads by 2018. Mobile video advertising has attracted $2.6
PR in High Definition
APRIL 21, 2015
Today, Google has updated its algorithm which will impact the rankings for sites not deemed to be mobile friendly. Google says: This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.
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PR Daily
JULY 10, 2018
Mobile advertising is a rapidly expanding part of the communications industry. via their mobile devices, it’s important that PR pros and marketers use best practices in order to catch the attention of those potential customers.
PR Daily
MAY 18, 2015
News flash: In the online content realm, mobile is toppling the desktop. A new study by the Pew Research Center found that among the 50 most popular news websites and their associated apps, mobile traffic outpaced desktop traffic for 39 of them. Fonts must be mobile-friendly.
Agility PR Solutions
SEPTEMBER 11, 2018
As mobile shopping continues to grow, consumers are downloading retailer’s mobile apps at double the rate of years past and conducting more in-app purchases, according to new findings from consumer financial services firm Synchrony.
Cision
JUNE 17, 2015
In a world where people rely more and more on their mobile devices to get them through the day, newsrooms are reinventing themselves to keep readers informed. Here’s what they had to say about the role of mobile and social in the newsroom and how it has changed the way they work. Q: What’s the current role of mobile and social on newsrooms? Now, we’re starting on mobile because we’re always on our phones.”.
Cision
JUNE 20, 2016
Go mobile. Cision’s State of the Media 2016 Report found that 92 percent of journalists said that their companies were already mobile-ready. In today’s content-crowded world, it’s easy for your grassroots message to go unnoticed.
PR Daily
APRIL 8, 2017
Mobile Marketing is not merely an “in” thing, nor is it the future. Mobile marketing is dominating the marketing world right now. As devices become more and more prevalent today, mobile marketing becomes that much more important. Mobile screens are captivating.
PR Daily
JULY 17, 2016
If you don’t have a mobile communications strategy, you’re behind the curve. Don’t stress—we’ve put together a virtual summit packed with mobile communications experts who want share their best practices with you. Shift your publications from computers to mobile devices.
PRSay
OCTOBER 3, 2016
Notwithstanding the mobile transformation underway, companies are still relying on the good old (but maybe soon to become obsolete) desktop computer. Mobile technology is the driving force behind what is now being referred to as the “Digital Workplace.”
PR Daily
OCTOBER 11, 2015
The confluence of email and mobile is especially noteworthy. As early as 2013, GetResponse discovered that "42 percent of subscribers delete emails that don’t display correctly on mobile phones.". This means that to leverage the awesome power of email, you must get mobile.
Cision
MARCH 22, 2016
If you haven’t adopted a mobile-friendly website, you’re missing major opportunities to drive prospects to your site, reach new audiences and engage your current users. Readers are leaving pages, even mobile-friendly ones, as quickly as they click on them.
Sword and the Script
APRIL 5, 2016
Confusion over social and mobile reigns among the ranks of marketers according to the latest edition of The CMO survey by the Fuqua School of Business at Duke University. Much like last year’s survey , CMOs said they plan to invest in social, mobile and digital. by Frank Strong.
Shift Communications
FEBRUARY 16, 2016
The way we think of the “internet” as a place for brands must fundamentally change to reflect the rise of mobile. Now, the experience of the internet is tied more and more to mobile devices. It is a totally different display experience on mobile.
PR Daily
MARCH 15, 2017
Starting with the infamous mobilegeddon update in 2015 and extending to today, mobile-friendly content has been a huge focus for websites everywhere. Ignoring mobile optimization isn’t just a bad idea for SEO reasons, it can also cause your site to lose countless sales.
Prowly
AUGUST 17, 2017
The post 10 Best Mobile Apps For Content Creation appeared first on Prowly Magazine. Trends apps content mobile trendsIf you are a busy digital professional working with a lot of data and content, you can’t afford being tied up to your desktop.
PR Daily
MARCH 28, 2018
In February 2017, mobile devices accounted for nearly half (49.7 percent) of all webpage views , and mobile users are also regularly interacting with content: The Interactive Advertising Bureau reported. for mobile-first indexing. to help determine a page’s mobile search ranking.
Cision
JULY 24, 2015
many consumers are considering a move to mobile wallet and payment services instead. Interest in mobile payment technology. In particular, alternate payment technology, especially mobile wallets, is widely seen as a potentially better option by many consumers.
Agility PR Solutions
FEBRUARY 20, 2019
Industry analysts and market experts alike have predicted data would play a central role in mobile marketing during 2019. In an effort to better understand its impact, mobile growth marketing platform YouAppi reached out to more than 540 of the world’s top in-house and agency marketers to find out how critical data has become for the […]. The post Data is now king—and it’s delivering big wins for mobile marketers appeared first on Agility PR Solutions.
Agility PR Solutions
OCTOBER 3, 2018
Seven in 10 (70 percent) consumers in a new survey from mobile connectivity firm Metova say it is very important that a company they do business with has a great mobile experience, and more than half would choose one company over another based on the mobile experience they offer.
Cision
APRIL 24, 2015
And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization.
Social PR Chat
JANUARY 31, 2016
In a world of constantly having things in the palm of your hand, PR professionals are challenged with mindfulness when it comes to mobile media relations. Lisa Buyer recently caught up with Kelsey Jones, Executive Editor of Search Engine Journal, to chat about all things social and mobile.
Agility PR Solutions
NOVEMBER 7, 2018
While activities such as maps/navigation, email, and social media have been steadily transitioning to smartphones, mobile shopping has seen the greatest two-year increase. The post Goin’ mobile—why smartphone owners shop more on their device appeared first on Agility PR Solutions.
Waxing UnLyrical
AUGUST 12, 2015
In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. The Transistor Radio and the Dawn of Mobile Media.
PR Daily
NOVEMBER 28, 2016
Data from Google suggest Black Friday 2016 had the highest mobile shopping searches of any day during Thanksgiving week. A PayPal report noted that around one-third of Thanksgiving and Black Friday shopping was done on mobile.
PR Daily
JUNE 14, 2017
You might not have noticed a major marketing change: For the first time, more potential customers are using mobile devices than desktops to browse the internet. A new demographic has emerged: the mobile generation. Mobile marketing is already a science.
Flack's Revenge
JANUARY 8, 2015
We surveyed our team about their mobile app use, asking everyone to pick their top three (intentionally excluding client apps from consideration). Mobile Banking Apps: I can deposit checks, transfer money, and pay my bills from wherever I am.
Agility PR Solutions
SEPTEMBER 10, 2018
Now that families have successfully sent their kids off for a new school year, marketers and communicators have shifted their focus to crafting holiday campaigns—particularly ones that will entice mobile users and amp up engagement for the coming season.
PR Daily
JANUARY 18, 2018
Unfortunately, companies are still struggling to perfect a mobile-first email strategy. Not prioritizing mobile design could be hurting your bottom line and hampering employee engagement. As long as email remains the preferred corporate messaging medium, mobile issues will persist.
Flack's Revenge
MAY 16, 2016
We surveyed our team about their mobile app use, asking everyone to pick their top three (intentionally excluding client apps from consideration). Mobile Banking Apps: I can deposit checks, transfer money, and pay my bills from wherever I am. The post Fusion’s Favorite Mobile Apps of 2014 appeared first on.
PR Daily
OCTOBER 5, 2015
The latest company to face such a nightmare is T-Mobile, but it’s CEO, John Legere, is being praised for his response. 1, T-Mobile published a letter to consumers from Legere. “I’ve The problem was actually with Experian, which processes T-Mobile’s credit applications.
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