Muck Rack

MAY 19, 2020

‘Primitive’ is a handbook for navigating uncertain times using primal instincts

Handbook 147

Handbook 147

PRSay

JULY 1, 2022

Fifty-five years ago, the first “Public Relations Handbook” that I edited was published. Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals.

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Handbook Newspapers Publicity Radio 172

Ishmael's Corner

MAY 1, 2016

The post College Grads: Do Not Follow the Resume 101 Handbook appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. A zillion college graduates are about to descend on civilization with shiny apples in hand. My daughter Grace is among the throng though I suspect she’ll take a pass on the apple (always the rebel).

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Handbook How To Communications Writing 74

HMA Public Relations

MAY 23, 2018

those that are outlined in our handbook and those that we’ve created over time. Featured PR Observations and Preferences Employee Handbook Home Office Office Hours Policy Work From Home Work HoursLike most offices, HMA Public Relations has a few rules and procedures. The post The No-Policy Policy appeared first on HMA Public Relations.

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Policies Publicity Handbook Employee 61

Agility PR Solutions

APRIL 19, 2020

There is no handbook for creating the right content. What makes things worse is the fact that the world of content is ever-changing. That being said, success in the content marketing realm isn’t rare. A winning strategy is the product of trial and error, evaluation, and alterations.

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Handbook Content Marketing Strategy Marketing 107

Sword and the Script

OCTOBER 18, 2022

The other was an edit using simple language advocated by the SEC’s Plain English Handbook. The handbook, essentially a guide to better fluency, contains principles that now serve as a standard by which researchers measure readability.”

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Handbook Financial B2B Study 100

PR Daily

NOVEMBER 11, 2021

The old CEO handbook is no longer enough. . With multiple stakeholders now expecting a clear vision from leaders, it’s time to embrace a new handbook: identity, leadership and communication in the service of authentic executive influence.

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Handbook Nonprofit Survey Corporate 152

PR Daily

JULY 25, 2022

They are helpful but assume that, for the most part, workers struggle with compromising on norms and processes, as if simply updating the company handbook can fix things. We can do better.

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Handbook How To Enterprise Company 147

PR Daily

AUGUST 9, 2019

“ The Adweek Copywriting Handbook ” by Joseph Sugarman. “ The Sketchnote Handbook ” by Mike Rohde. Content creators and other professional communicators, comb through these tomes to learn something, get inspired and hone your storytelling. If you’re mired in a writing rut, read. More specifically, to revive and refresh your creativity—and possibly recapture your passion for prose—it’s wise to read about writing.

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Handbook Storytelling Creativity Journalism 71

PR Daily

JUNE 28, 2022

Review your employee handbook or recommend this step to your clients. If you started a DEI program in 2020, it’s time for a tune-up.

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Handbook Training Employee System 141

Solo PR Pro

OCTOBER 5, 2021

The handbook guides new or experienced public information officers on best practices for communicating life-safety and other urgent information during an emergency. Looking ahead, Doug is about half-way finished with the second edition of his public information officer handbook.

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Meeting Handbook Newspapers Healthcare 98

PR Daily

JUNE 15, 2020

An inclusive language toolkit is necessary as part of our code of conduct, employee handbook, brand, marketing, communications, sales materials and editorial processes to set the expectations of how employees will relate to each other and foster a culture of respect.

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Handbook Guidelines Sports Training 148

Ishmael's Corner

MAY 16, 2016

Yet, most companies churn out job descriptions that sound like they came from the same HR 101 handbook. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Why don’t companies care about job descriptions? It makes no sense. Every company claims “people are our most valuable asset.” Every company is fighting competitors for talent. Every company recognizes that first impressions count.

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Handbook Company Examples Resources 74

Ishmael's Corner

JULY 13, 2016

Since starting the blog back in 2008, I’ve strived to offer perspectives that you won’t find in the Communications 101 handbook. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’m with the seagull. As my Mom will attest, I wasn’t big on rules. This is the time of year when I reflect, calling out what I consider to be the 10 best posts.more.

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Handbook Storytelling Examples Blogging 68

Doctor Spin

DECEMBER 4, 2022

Comprehensive Handbook of Psychology. Comprehensive Handbook of Psychology. The amplification hypothesis tells us about attitude certainty. You want to convince your audience that you are right and the other side is wrong.

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Handbook Resources Exercises Ethics 52

Communications Conversations

AUGUST 27, 2019

Now, you could say a lot of that digital media time is spent consuming traditional news media showing up in online and social channels (and you might be right), but another big piece of that is merely social content that is definitely not ruled by the AP Style Handbook. I would even throw content written by professionals on platforms like LinkedIn in here, too, as it often contains misses and mistakes as laid out in the AP Style Handbook.

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Communications Handbook Guidelines Print 129

PR Daily

APRIL 6, 2022

The Complete Agency Management Handbook ” by Darryl Salerno. Here are the top reads from industry veterans on developing your PR skills and business acumen. What are the books you are reading to build you PR skills and career opportunities?

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Handbook Nonprofit Case Study Agency 170

Ishmael's Corner

MAY 27, 2015

Don’t follow the Resume 101 Handbook. Do not follow the Resume 101 Handbook. It’s that time of the year. About 19.9 million college graduates are about to descend on civilization with shiny apples in hand. Unfortunately, the demand versus supply equation doesn’t work in their favor. Finding that elusive first job puts a premium on the resume and its associated cover letter.

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Handbook How To Creativity Company 122

PR Daily

JANUARY 11, 2022

Publicizing employee handbook policies like paid family leave and other benefits might seem counterintuitive to building a strong reputation. TheSkimm’s #ShowUsYourLeave campaign is joined by Pinterest and others to highlight an important workplace issue.

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Pinterest Social Media Handbook Policies 155

Mark My Words

APRIL 26, 2022

The Guardian It seems like simple advice for the Earl and Countess of Wessex’s Caribbean tour: avoid taking references from Netflix drama The Crown, ditch anything that smacks of 1950s colonialism and instead try to create a modern monarchy handbook to swerve the PR pitfalls that befell the Duke and Duchess of Cambridge’s recent controversial visit to the region.

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Handbook Tourism Government Radio 60

PR Daily

OCTOBER 21, 2021

Updating the language your company uses around mental health policies in employee handbooks is important. It matters what words we use—and what actions we take that back up all the talking.

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Handbook Policies Employee Agency 157

PR Daily

SEPTEMBER 2, 2022

A source can’t say something then claim it was ‘off the record,’” according to the New York University’s “Handbook for Journalism Students.”. Requesting anonymity is one thing, but don’t open your mouth until you get it. New York Rep.

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Handbook Newspapers Guidelines Interviews 151

Stern + Associates

AUGUST 5, 2022

Named “one of the most influential people in ESG investing” by Barron’s , he distills years of research into an accessible and readable handbook for fusing business success with positive social impact.

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Handbook Government Measurement Trends 62

PRSay

JULY 13, 2022

A former university lecturer, he co-wrote the Chartered Institute of Public Relations’ social media handbook. After two-plus years of the pandemic, many companies and organizations are looking to return their workforces to the office.

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Employee Handbook Comparison Meeting 141

PR Daily

SEPTEMBER 3, 2019

No company is ever immune to a crisis, but the way in which they react to one when it strikes is perhaps the most important strategy in the business handbook. It might feel like tired advice to exhort brand managers to prepare for a PR nightmare, but with so many communicators getting it wrong, it’s time to take another look at the basics. Both Volkswagen and Enron have been on the receiving end of a public relations crisis.

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Crisis Handbook Exercises Meeting 147

Ishmael's Corner

MARCH 29, 2015

It’s human nature to resist change, and from my unscientific observations, the language of HR still takes its cues from the mahogany row handbook drafted during the Reagan administration. I’m not referring to fiction or fabrication. The question relates to the role of storytelling techniques in the HR function. The question also happened to be the thrust of my talk at the Alexander Mann Solutions (AMS) conference last week in Hong Kong.

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Handbook Conference Engineering Creativity 146

PR Daily

OCTOBER 6, 2021

And Tesla now has a comprehensive Employee Handbook (replacing the Anti-Handbook Handbook) where all of our HR policies, employee protections, and ways to report issues are published in one easy-to-find online document.

Data 125

Data Handbook Banking Pharmaceuticals 125

Barokas

MAY 30, 2018

Not every situation is the same, and there is no tragedy response handbook. Now more than ever, it seems like every day brings with it more bad news from all over the world. From politically and religiously charged acts of terrorism to racially offensive advertisements to relentless school shootings, the wide spectrum of public screw-ups and tragedies have one thing in common: someone needs to comment. This is seemingly when bad gets worse. Take it from University of Oregon.

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Handbook Crisis Advertising Advertising 88

PR Daily

JANUARY 19, 2022

Another book I’m reading is “The Complete Agency Management Handbook.” The managing partner for the Nashville, Tennessee agency shares about her career so far and how she is tackling new challenges in the year ahead.

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Handbook Communications Newspapers Agency 132

PRSay

SEPTEMBER 12, 2019

The BEPS Handbook gives historical context to why the Code of Ethics exists and has evolved. If you are a new Chapter ethics officer the Handbook. Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.”

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Ethics Handbook Case Study Resources 82

Stern + Associates

OCTOBER 24, 2022

Gallo deftly integrates research findings and advice from fields like neuroscience, management science, and negotiation to provide a handbook to managing problem relationships in productive and nuanced ways. Amy Gallo’s handbook is a treasure chest of practical, evidence-based tips.

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Handbook Construction Government Financial 62

Ethical Voices

AUGUST 29, 2022

But if I’m going to hire somebody, they’re going to have a handbook as an employee that includes everything from here’s your healthcare insurance to, a whole section on ethics.

Groups 93

Groups Ethics Handbook Newspapers 93

PR Daily

NOVEMBER 2, 2020

Along with your social media policy and your employee handbook, a code of conduct comes in handy to remind folks of acceptable and unacceptable behavior. Ahead of an historic presidential election—and amid deep national division—how should your organization engage employees?

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Handbook Guidelines Policies Energy 144

PR Daily

JULY 19, 2021

Rick Gould, who wrote “The Ultimate PR Agency Financial Management Handbook,” has consulted with hundreds of creative service businesses and CEOs. Check out this quiz to test your business and finance knowhow and see where you should invest more time to develop your career.

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Handbook How To Financial Measurement 160

Communications Conversations

AUGUST 28, 2017

You also mentioned you share a “Blog Handbook” with authors before they contribute content–can you talk more about that? The blog handbook simply introduces authors to the certain types of content we write about. The 10-page handbook also includes a post template–title, subhead, how to link to stories, how to use WordPress. If you live in the Twin Cities, chances are, by now you’ve probably heard 2017 is the Mall of America’s 25th birthday.

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Handbook Communications Blogging Case Study 87

PR Daily

JUNE 3, 2020

Many companies have thick employee handbooks that specify hours of operation, attendance policies and parameters for career advancement. Remote work should be a part of PR and marketing’s future, says one comms leader, no matter how fast we recover from the COVID-19 crisis.

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Handbook Employee Meeting Policies 196

PR Daily

NOVEMBER 1, 2018

Consider Gitlab’s 1,000+ page employee handbook. Yours doesn’t have to be a massive employee handbook; a simple microsite, knowledge library or even a document will suffice. Remote working has gone mainstream. Forty-three percent of employees have worked remotely at some point in the last year , though some companies are still resisting this trend. IBM , for example, recently reversed its remote working policies. Will (and should) others follow IBM’s lead?

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Handbook Skype Policies Knowledge Base 97

PR Daily

JULY 29, 2020

This effort requires more than some simple updates in your employee handbook. Ongoing COVID-19 disruptions offer an opportunity to revisit areas of your company that need improvement. Focus on these crucial yet often overlooked aspects of success. The pandemic caught many of us off guard.

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Handbook Policies Employee Technology 131

Solo PR Pro

JULY 14, 2015

Solo PR PRO Premium members, click here to download our Media Training Handbook Template and here to download the Key Messages and Message Mapping eBook and Templates. A media training handbook can be a great addition to your arsenal. If you do any kind of media or influencer outreach for your clients, basic media training should be part of your services.

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Media Training Training Handbook eBook 73

PRSay

MAY 4, 2021

While the Debunking Handbook , the Media Manipulation Casebook and Johns Hopkins Center for Health Security offer research-tested debunking strategies and tools, experts agree that disinformation and supposed conspiracies are difficult to reverse and debunk.

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Handbook Publicity Ethics Study 164