Ishmael's Corner

MAY 1, 2016

The post College Grads: Do Not Follow the Resume 101 Handbook appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. A zillion college graduates are about to descend on civilization with shiny apples in hand. My daughter Grace is among the throng though I suspect she’ll take a pass on the apple (always the rebel).

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Handbook How To Writing Communications 68

HMA Public Relations

MAY 23, 2018

those that are outlined in our handbook and those that we’ve created over time. Featured PR Observations and Preferences Employee Handbook Home Office Office Hours Policy Work From Home Work HoursLike most offices, HMA Public Relations has a few rules and procedures.

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Policies Handbook Publicity Employee 90

PR Daily

AUGUST 1, 2018

The Adweek Copywriting Handbook ” by Joseph Sugarman. “ The Sketchnote Handbook ” by Mike Rohde. “ If you’re mired in a writing rut, read. More specifically, to revive and refresh your creativity—and possibly recapture your passion for prose—it’s wise to read about writing.

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Handbook Writing Creativity Storytelling 119

PR Daily

JULY 26, 2018

Public relations is not a one-size-fits-all industry; there isn’t a handbook for success. There are, however, guidelines. RELATED: Write clear, bold prose that captivates audiences and promotes business goals ]. PR pros should know when they’re annoying journalists, rather than being thorough.

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Infographics Publicity Handbook Guidelines 171

Ishmael's Corner

MAY 16, 2016

Yet, most companies churn out job descriptions that sound like they came from the same HR 101 handbook. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Why don’t companies care about job descriptions? It makes no sense.

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Ishmael's Corner

JULY 13, 2016

Since starting the blog back in 2008, I’ve strived to offer perspectives that you won’t find in the Communications 101 handbook. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’m with the seagull. As my Mom will attest, I wasn’t big on rules. This is the time of year when I reflect, calling out what I consider to be the 10 best posts.more.

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Storytelling Handbook Examples Blogging 64

Barokas

MAY 30, 2018

Not every situation is the same, and there is no tragedy response handbook. Now more than ever, it seems like every day brings with it more bad news from all over the world.

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Handbook Crisis Course Advertising 81

Stephen Waddington

JANUARY 27, 2019

Help me write a new handbook for 2019 I’m working on a new how-to book for marketing, PR and SEO for 2019. It’s intended as a practical handbook. Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. I spent Friday morning at the BETT Show in London with a colleague from Metia.

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Handbook Instagram Government Retail 60

PR Daily

NOVEMBER 1, 2018

Consider Gitlab’s 1,000+ page employee handbook. Yours doesn’t have to be a massive employee handbook; a simple microsite, knowledge library or even a document will suffice. Remote working has gone mainstream.

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Handbook Skype Policies Employee 101

Stephen Waddington

MARCH 24, 2019

Navigating UK beyond Brexit I’m a long-time fan of Julian Stodd’s work including The Social Leadership Handbook and Social Leadership: My First 100 Days. Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. Jonathan Hill hit reply when he received my letter a couple of weeks ago. It’s how we ended up catching up for a coffee in Newcastle this week.

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PR Daily

MARCH 20, 2019

I’ve been known to read a writing handbook or editing manual cover to cover, but I recommend reading one chapter or section at a time and absorbing information from online resources in similarly small doses. For casual scribes, stringing words together can be a bit of a lark.

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Ishmael's Corner

MARCH 29, 2015

It’s human nature to resist change, and from my unscientific observations, the language of HR still takes its cues from the mahogany row handbook drafted during the Reagan administration. I’m not referring to fiction or fabrication.

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Handbook Conference Storytelling Engineering 151

Communications Conversations

AUGUST 28, 2017

You also mentioned you share a “Blog Handbook” with authors before they contribute content–can you talk more about that? The blog handbook simply introduces authors to the certain types of content we write about.

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Handbook Blogging Case Study Sports 81

Solo PR Pro

JULY 14, 2015

Solo PR PRO Premium members, click here to download our Media Training Handbook Template and here to download the Key Messages and Message Mapping eBook and Templates. A media training handbook can be a great addition to your arsenal.

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Media Training Training Handbook eBook 80

B2B PR Sense

JANUARY 24, 2017

Take a page out of the storyteller’s handbook when you write your next press release, and approach it with a new, fresh look. Press releases have been teetering on the edge of death for years now. But is this right?

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Storytelling How To Handbook Energy 232

Stephen Waddington

OCTOBER 16, 2018

Co-creating a story of the CIPR In The Social Leadership Handbook , Julian Stodd describes three levels of narrative: personal stories; co-created stories; and organisational stories. Platinum is the precious metal that recognises a 70th anniversary.

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Rock the Status Quo

FEBRUARY 23, 2015

Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media. Wondering what my favorite eBooks are? Here are a few you can download to your iPad or smartphone tonight to read as time allows.

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eBook Digital PR Handbook Nonprofit 249

Cision

JUNE 6, 2017

He is the author of six books including “KNOWN: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age.” This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. .

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Handbook Marketing Automotive Television 246

Social PR Chat

SEPTEMBER 27, 2017

Going global handbook. Picking the right Social PR courses and certifications can be overwhelming. As daunting it may seem, it’s also critical to stay relevant in today’s digital revolution.

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Course Pinterest Handbook Training 135

David PR Group

OCTOBER 12, 2016

Most companies have an employment agreement or handbook which offers guidance on employee conduct. A social media policy should include a reminder that the guidelines in the employee handbook apply not only to traditional offline activities but online conduct as well.

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Policies Social Media Handbook Employee 68

Doctor Spin

DECEMBER 31, 2015

Contagious (Why Things Catch On) by Jonah Berger A useful and entertaining handbook on how to create communication that sticks. We’re about to embark on a new year and what better way to do so than to stack up on some of the best books on digital marketing, PR and strategy?

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Handbook Strategy Journalism Education 83

Cision

JUNE 6, 2016

In a page out of Twitter’s handbook , Instagram completely changed its API rules. Instagram has the highest engagement of any social network and has eclipsed all social networks (not named Facebook) in monthly active users.

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Instagram Handbook Facebook Mobile 170

The Resolution Blog

AUGUST 11, 2015

He is co-author of two best-selling social media books - Share This: a practical handbook to the biggest changes taking place in the media and its professions (Wiley 2012).

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SEO Handbook Comparison Google 190

PR Daily

JULY 13, 2016

Your ultimate PR handbook. Do you ever feel that you don’t really understand PR? Even if you’ve been working in the PR and marketing industry for years, it can be easy for that world to feel muddled. After all, there’s often a great deal of differing information floating around.

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Resources Handbook SEO B2B 122

PR Daily

SEPTEMBER 13, 2017

The new rules have been promulgated in the HR Handbook.”. No matter how you try to avoid them, annoying verbs surround us. Maybe you overhear someone use them on the train or while you’re waiting in line to buy coffee. You might have seen them in an online pop-up ad that you can’t close fast enough. Perhaps your kids use them to purposefully annoy you. Here are a few verbs that can drive corporate communicators crazy: 1. Conversate. :

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Handbook YouTube Software Meeting 95

Melissa Agnes

JULY 26, 2016

Step 4: Draft your playbook and crisis communications handbook. I recently came across the below cyber security awareness video by Deloitte. This video is exceptionally well done.

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Crisis Management Crisis Handbook Data 312

B2B PR Sense

JANUARY 24, 2018

A writing powerhouse, he has authored seemingly zillions of educational articles as well as a book titled Content Chemistry: The Illustrated Handbook for Content Marketing. B2B marketing is constantly evolving, with new innovations and strategies that used correctly can stake your success. But how do you stay on the leading edge of these innovations and ensure that your business thrives? Social media just might hold the key.

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B2B Marketing LinkedIn SMB 240

Cision

APRIL 21, 2017

After the organized chaos of 2017’s first “Earnings Season,” we are all immediately thrust into what was once called “Annual Report” season.

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Financial Handbook Analysis Report 156

Melissa Agnes

MARCH 6, 2018

Your crisis communication handbooks, which hold your scenario-specific crisis communication strategies and pre-drafted messaging. Becoming crisis ready is a process. It’s not something that just happens overnight.

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Crisis Handbook Crisis Management Viral 195

PR Daily

JULY 28, 2015

It’s everywhere: in the employee handbook, in corporate policies, on website disclaimers, in contracts with clients. Fred Rodell, the former dean of Yale Law School, said, "There are two things wrong with most legal writing. One is its style. The other is its content.".

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PR Daily

OCTOBER 17, 2017

Grammarly Handbook. PR pros often field questions about grammar and punctuation. Simple questions about spelling can be answered on websites such as Dictionary.com , Merriam-Webster.com or their related apps.

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Resources Handbook Guidelines Print 78

Axia PR

DECEMBER 21, 2017

Before you start, check the manufacturer’s handbook for any special cleaning recommendations. Investing in solar panels is a.

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Energy Handbook Chemicals System 99

Stuart Bruce

MAY 23, 2015

A good reference for doing this is the Verification Handbook from the European Journalism Centre. Nataliya Popovych, co-founder and board member of the Ukraine Crisis Media Centre. Photo credit: Andras Sztaniszlav.

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PR Daily

JUNE 24, 2015

An HR director can use the brand story and messaging in different types of content whether it’s in a handbook, newsletter, company intranet, or other forms of employee communication. Professional communicators constantly talk about storytelling.

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Storytelling Handbook Exercises Product Launch 171

5W PR

AUGUST 22, 2017

Employers can ensure employees are properly using social media by including posting guidelines within their employee handbooks and periodically reminding employees of the policy. By: Kelsea, Social Media Director.

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Social Media Guidelines Handbook Instagram 106

PR Daily

NOVEMBER 7, 2016

People won't start using new messaging just because you sent them guidelines or a handbook. Messaging—or verbal branding—is as essential to bringing your brand to life as your organization's name, tagline and graphic identity.

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Handbook Brand Branding Guidelines 128

Communications Conversations

AUGUST 21, 2015

Some employee handbooks strictly prohibit employees from speaking their mind about company issues online. Last Saturday, you may have read the scathing New York Times piece on Amazon’s culture. Huge story. Huge media buzz. Huge legs on social media.

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Case Study Employee Study Handbook 110

PR Daily

AUGUST 17, 2016

Here’s how to take a page from the Olympics handbook for your own brand: Set the stage early. For two weeks every four years, we stumble into work each morning groggy after staying up late, glued to our TV screens watching the unfolding drama of the Olympics.

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Handbook How To Fashion Sports 121

PR Daily

APRIL 14, 2016

Take a page from the first lady’s handbook and use these tips relentlessly for your business. Before there were jokes about small hands and candidates who once sold steaks, there was an Illinois senator pushing change and hope.

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Social Media Handbook YouTube Pinterest 124

PR Daily

MARCH 29, 2016

Successful marketing in the digital age is dependent on keeping up with the times. Social media’s rapid growth and a steady increase in customer demands require the modern marketer to continually seek new knowledge.

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Education Resources Handbook Course 124