Expert insights. Personalized for you.
Study Related Topics 
ImPRessions - Crenshaw Communications
APRIL 15, 2021
Every PR person knows that strong customer case studies are powerful additions to the B2B PR toolkit. A great case study can actually help move prospects down the sales funnel to the point where they’re ready to buy. Anatomy of a successful customer case study.
PR for Anyone
MAY 5, 2020
In this week’s episode, Christina Daves talks about a public relations case study during COVID-19. Part One of ‘Public Relations Case Study’ Christina has gained billions of views from free publicity and over a hundred million in sales.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Onclusive
MARCH 11, 2020
Download this case study to learn how Livongo: . The post [Case Study] Messaging & Media Relations for an Award-Winning IPO – Livongo appeared first on Onclusive. Case StudyIn early 2019, Livongo began preparing to go public.
Onclusive
OCTOBER 21, 2019
In this case study, learn how Proteus builds awareness and understanding using earned media amplification. The post [Case Study] How Proteus Builds Brand with Earned Media appeared first on Onclusive. Case StudyProteus and its PR agency, W2O, are building a brand and a category simultaneously. Their primary target audience, executives at health systems, payers and pharmaceutical companies, are extremely difficult to reach.
Onclusive
JANUARY 14, 2020
Download this case study to learn how Airbnb and 23andMe used Onclusive to help them: Develop, own and use the “Heritage Travel” theme as a joint platform to drive consumer engagement. Case Study
Onclusive
SEPTEMBER 3, 2019
The post How 23andMe Uses PR Attribution™ to Drive Business Outcomes – Case Study appeared first on Onclusive. Case Study23andMe wanted more than just article numbers and reach in a PR analytics solution. Their team was looking for a way actually connect their PR to sales.
NewsWhip
JUNE 2, 2020
CASE STUDY. The post Case Study: Bauer appeared first on Newswhip. Case StudyHow Bauer Media uses NewsWhip to unify content strategy across all of their brands. Ali Wilkinson, Digital Content Manager. —. Industry. Publisher. Company Size. 1,000+ employees.
PR Daily
APRIL 23, 2019
A global study finds blurred lines in public perception of brand messaging, revealing increased need for authenticity and investment in earned media coverage. A new study from Kantar reveals that consumers are becoming less able to distinguish between advertising messages and other brand communication. The study reports: News, feature articles and interviews are seen as the most effective ways of combating negativity. Marketing PR marketing study PR study study
Deirdre Breakenridge
FEBRUARY 6, 2018
Recently, I began my journey studying abroad. Having the chance to study abroad is an opportunity that can open so many doors. This semester I am studying in London, England and I am surrounded by such a diverse network of people. Here you will be able to find many professionals in the city you are studying abroad. For example, another student who happened to be studying abroad during the same time messaged me to make plans to meet up.
Awario
AUGUST 10, 2021
We break social media competitor analysis into 5 simple steps by comparing Apple Music, Spotify, and Google Play Music in an exciting social listening case study
Agility PR Solutions
MAY 10, 2022
The post New study reveals new consumer attitudes about personalization, data collection practices appeared first on Agility PR Solutions.
|
Contently - Strategy
MARCH 11, 2020
At Ogilvy, I was a member of the four-person case study writing committee. We won Most Effective Agency Office in New York relying on the tried and true case study framework: objective, strategy, results. Quantifiable objectives headlined every case study we wrote.
Contently - Strategy
JANUARY 24, 2022
Here is an inside look at five influential tech success stories from our flipbook of 47 Content Marketing Case Studies That’ll Inspire You to encourage your brand to make meaningful changes in the new year. . Strategy analytics case studies Content Analytics strategy tech technology
Agility PR Solutions
MAY 3, 2022
The firms’ new study, Rethinking Marketing: 2022 a Survey of Today’s Marketing Department, reveals that 34 percent of respondents were responsible […]. New survey research from SJT Marketing and YourMarketer finds that marketing departments in the U.S.,
Bianchi Biz Blog
APRIL 26, 2021
Justus studied media studies, rhetoric and literature at the Universities of Tübingen, Bielefeld and La Plata (Argentina). The post Study: Automotive Manufacturers Still Missing Out on ESG Opportunities appeared first on Bianchi PR.
PR Daily
AUGUST 20, 2021
The post Study: Employee loyalty, engagement plummet to 12-month low appeared first on PR Daily. New research confirms that workers are weighing their options—and eager to find greener pastures.
Agility PR Solutions
JULY 15, 2021
The post Study: Today’s podcast audience is a WOM powerhouse appeared first on Agility PR Solutions.
PRSay
FEBRUARY 28, 2022
In surveys conducted in November, 73 percent of respondents perceived that disinformation — which the study defines as “deliberately misleading or biased information” — is widespread about the coronavirus vaccine.
PR Daily
MAY 13, 2019
In its 2019 Global Communications Study, the Annenberg Center for Public Relations at USC surveyed more than 1,500 PR pros worldwide to identify emerging trends and current beliefs about the industry. New technology is rapidly changing how PR pros create content and campaigns, and the new study suggests even the most savvy communicators might be surprised by its acceleration. The study summarizes: Al Golin wasn’t a fan of social media.
PR Daily
JANUARY 28, 2019
There are bigger fish to fry, such as the societal trends reflected in Top 10 Global Consumer Trends 2019 , a study by Euromonitor International. Here are nine more trends highlighted in the study: Age-agnostic: Older people want to be treated as if they were younger—and brand managers should cater to their preferences. As the study states: “Even wealthier consumers demand value for their money—and are just as vocal online about any bad experience.”.
Agility PR Solutions
MAY 11, 2021
By providing more agile self-service options for programming and executing studies, online surveys have enabled businesses to generate relevant, actionable data more quickly than was previously possible. Online survey technology has transformed the market research industry.
Communications Conversations
AUGUST 25, 2015
In fact, I can’t remember the last time I shared a client case study on this blog (OK, it was Bike Walk Move a couple years ago ). Let’s break this case study down in simple terms: The challenge. Case Studies #pig3d influencer case study influencer outreach case study minnesota pork board minnesota pork board case study mn pork mn pork board mn pork board case study social media case study minnesota social media case study mn
PR Daily
OCTOBER 9, 2020
The post Study: Workplace rivalries offer many positives appeared first on PR Daily. Science holds that a bit of friendly competition at work can drive productivity. But how much is too much? Jordan against Bird. Coke vs. Pepsi. You versus Ralph in marketing.
PR Daily
AUGUST 31, 2020
The post Study: 56% of workers ‘dread’ work in the morning appeared first on PR Daily. Employees are understandably experiencing heightened levels of loneliness and anxiety right now. Here’s how to help alleviate feelings of despair.
Agility PR Solutions
MARCH 13, 2022
The post Bad connection: Study finds poor communication costs businesses $1.2
Agility PR Solutions
SEPTEMBER 27, 2021
The new study, from media-focused AI-driven audience engagement and sales intelligence firm Futuri, also offers media executives’ predictions for the sector and confidence in their ability to meet […].
B2B PR Sense
JULY 8, 2016
Case studies have a huge potential to convert. The truth is that when a case study is created properly, it's not only palatable, but becomes an indispensable tool for your marketing tool belt. In this post, we'll examine: The nature of case studies. How you can convince a client to participate in a case study. How to compose a case study. How to use your case study as a marketing tool that converts. What's are B2B Case Studies and Why Should I Use Them?
Ronn Torossian
SEPTEMBER 26, 2017
When you create a PR campaign case study, you need to know some things in advance to make it work as it should. The post Creating a PR Campaign Case Study appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Some of it is really basic information that should have been researched for the product or organization long before any campaign is conceived, but just because it should have been done … doesn’t mean it was. So let’s start with the basics.
Muck Rack
JANUARY 14, 2022
Video case study: How Niche uses Muck Rack as their all-in-one PR solution
Agility PR Solutions
MARCH 3, 2022
The post The path to AI maturity: New study reveals AI training data as critical component for success appeared first on Agility PR Solutions.
Agility PR Solutions
JUNE 20, 2022
The post New study: Journalists sense turmoil in their industry amid continued passion for their work appeared first on Agility PR Solutions.
PR Daily
JULY 22, 2019
A new study, “Connections: Travel Influencers & Destination Marketing,” explores the relationship between brands and influencers. The post Study: Effective influencer marketing requires authenticity appeared first on PR Daily. As consumers spend more and more time immersed in new and traditional media channels, marketers must find ways to pierce the clutter and build rapport. Here are some insights.
Deirdre Breakenridge
MAY 14, 2018
Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad. I want to introduce five steps for an international student to go studying abroad from my perspective: Step 1: Get inspired to go abroad. Especially if you have questions about life and Russian community abroad, a student, who already studied abroad, knows the place from the inside.
Contently - Strategy
AUGUST 18, 2021
An Ohio State University study found that jargon-free content makes consumers much more engaged and eager to learn more about a product or service. Big takeaway: Study your brand voice and tone to see if there’s room to make your content more helpful and commanding.
Prowly
NOVEMBER 17, 2020
The post Marketing & PR for Fitness Professionals: Case study appeared first on Prowly Magazine.
Sword and the Script
MAY 17, 2022
Among the recommendations Forrester offers in its paper include this: “Provide a mix of digital content assets, including case studies, articles, reports, and interactive tools to reach buyers who are seeking information online.”.
HMA Public Relations
JANUARY 4, 2018
A case study is a great way to present your agency in a positive light. The post A Case Study for a Case Study appeared first on HMA Public Relations. Featured PRGN Case Study Public Relations Case Study public relations global networkBut how can you best provide this information without overwhelming and oversharing? Click below for more].
B2B PR Sense
AUGUST 2, 2016
B2B case studies are an excellent way to put your client's mind at ease and build confidence in your brand. A recent survey conducted by Forbes revealed that B2B case studies are the third most effective marketing strategy, behind in-person events and webinars. Another recent survey revealed that 66% of B2B marketers found that case studies were "very effective," and another 32% said that they were "quite effective.". What goes into a successful case study?
PR for Anyone
OCTOBER 25, 2019
This week I want to give you a case study. Hi everybody. It’s Christina Daves with this week’s Get Famous Friday PR Tip. I like to incorporate these into the tips so that you can get creative and see how you could do something similar. You know, these are real-world examples of my clients who […]. Update
NewsWhip
MARCH 14, 2022
The post 2022 crisis & reputation study: Real problems, real-time solutions appeared first on Newswhip. We’re thrilled to announce the launch of our ebook, co-produced with PR Week.
197 
Let's personalize your content