Expert insights. Personalized for you.
Download this case study to learn how Livongo: . The post [Case Study] Messaging & Media Relations for an Award-Winning IPO – Livongo appeared first on Onclusive. Case StudyIn early 2019, Livongo began preparing to go public. MORE
Learn more about the report on Adweek This study exposes just how public relations is evolving and its growing importance within the marketing landscape. MORE
In the 2019 IPR Disinformation in Society study, local newspapers (62%) and local broadcast news (62%) fared well for perceptions of trustworthiness of the media and the ability to provide accurate news and information. MORE
A new study, “Connections: Travel Influencers & Destination Marketing,” explores the relationship between brands and influencers. The post Study: Effective influencer marketing requires authenticity appeared first on PR Daily. MORE
We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children. UK Blog MORE
When you create a PR campaign case study, you need to know some things in advance to make it work as it should. The post Creating a PR Campaign Case Study appeared first on 5WPR CEO Ronn Torossian Founder's Blog. MORE
In this case study, learn how Proteus builds awareness and understanding using earned media amplification. The post [Case Study] How Proteus Builds Brand with Earned Media appeared first on Onclusive. Case Study MORE
In this week’s episode, Christina Daves talks about a public relations case study during COVID-19. Part One of ‘Public Relations Case Study’ Christina has gained billions of views from free publicity and over a hundred million in sales. MORE
New fashion study seeks answers appeared first on Agility PR Solutions. The fashion industry is a hotbed of influencer activity (and persuasion), and may be the poster-child sector for displaying the real power of influencer marketing—even among fellow influencers. MORE
The post How 23andMe Uses PR Attribution™ to Drive Business Outcomes – Case Study appeared first on Onclusive. Case Study23andMe wanted more than just article numbers and reach in a PR analytics solution. Their team was looking for a way actually connect their PR to sales. MORE
The post COVID case study: Heinz presents a pitch-perfect quarantine plan appeared first on Agility PR Solutions. MORE
Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad. Good luck at studying abroad! MORE
Despite this slight dip, a new study suggests that engagement, morale and sentiment toward employers are holding steady. However, a recent study produced by IPR and Leger finds that’s not the case. MORE
Case studies have a huge potential to convert. The truth is that when a case study is created properly, it's not only palatable, but becomes an indispensable tool for your marketing tool belt. In this post, we'll examine: The nature of case studies. How to compose a case study. MORE
Download this case study to learn how Airbnb and 23andMe used Onclusive to help them: Develop, own and use the “Heritage Travel” theme as a joint platform to drive consumer engagement. Case Study MORE
There are bigger fish to fry, such as the societal trends reflected in Top 10 Global Consumer Trends 2019 , a study by Euromonitor International. As the study states: “Even wealthier consumers demand value for their money—and are just as vocal online about any bad experience.”. MORE
A global study finds blurred lines in public perception of brand messaging, revealing increased need for authenticity and investment in earned media coverage. A new study from Kantar reveals that consumers are becoming less able to distinguish between advertising messages and other brand communication. The study reports: News, feature articles and interviews are seen as the most effective ways of combating negativity. Marketing PR marketing study PR study study MORE
The post Study: Most organizations lag in embracing data analytics appeared first on PR Daily. The McKinsey Global Survey finds an uptick in the deployment of data in business decisions, but often that’s an isolated event, rather than a consistent protocol. Comms can play a major role. MORE
CASE STUDY. The post Case Study: Bauer appeared first on Newswhip. Case StudyHow Bauer Media uses NewsWhip to unify content strategy across all of their brands. Ali Wilkinson, Digital Content Manager. —. Industry. Publisher. Company Size. 1,000+ employees. MORE
We examine social media conversation around the two main political parties and the presidential candidates to foresee who will win the upcoming American elections MORE
Many organizations haven’t offered any continuing education in over a year, says a Clutch study. In a study from Clutch , half of respondents said it had been over a year since their employer offered training. MORE
For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. The full study covers a lot of ground and is an easy read. MORE
A study from the journal Nutrition and Diabetes, which recently launched a study to determine the health effects of pasta found that “pasta consumption was negatively associated with BMI, waist circumference and waist-to-hip ratio and with a lower prevalence of overweight and obesity.”. MORE
Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. MORE
In its 2019 Global Communications Study, the Annenberg Center for Public Relations at USC surveyed more than 1,500 PR pros worldwide to identify emerging trends and current beliefs about the industry. The study summarizes: Al Golin wasn’t a fan of social media. MORE
A case study is a great way to present your agency in a positive light. The post A Case Study for a Case Study appeared first on HMA Public Relations. Featured PRGN Case Study Public Relations Case Study public relations global network MORE
In fact, I can’t remember the last time I shared a client case study on this blog (OK, it was Bike Walk Move a couple years ago ). Let’s break this case study down in simple terms: The challenge. Influencer outreach. MORE
The post Study: Marketers struggle to prove social media ROI appeared first on PR Daily. A recent report showed that digital marketers struggle to link online efforts to other business goals and campaigns throughout their organizations. They struggle to listen to their audience, too. MORE
In a new study, chief marketing officers say that it’s probably not. for more on the study. Your brand newsroom may grab press in industry publications, but is it really effective? MORE
At Ogilvy, I was a member of the four-person case study writing committee. We won Most Effective Agency Office in New York relying on the tried and true case study framework: objective, strategy, results. Quantifiable objectives headlined every case study we wrote. MORE
The post STUDY: A Third of Brand Emails Offer Free or Discounted Services Amid Pandemic appeared first on Crenshaw Communications. A Third of Brand Emails Offer Free or Discounted Services Amid Pandemic. Companies prioritize empathy in COVID-19 communications. MORE
We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children MORE
The media & entertainment industry ranked first for the third year in a row in the latest Brand Intimacy 2020 Study,the largest study of brands based on emotions, from brand intimacy agency MBLM. MORE
Nextgov writes about a recent study conducted by Harvard professor Ethan Bernstein , which fastidiously tracked employee communication at an organization transitioning into an open office setting. For many people, a little bit of workplace social interaction goes a long way. MORE
CASE STUDY. The post Case Study Turbine Labs appeared first on Newswhip. Case StudyHow Turbine Labs uses NewsWhip to understand what the news is prior to it becoming an event. Leigh Fatzinger, CEO and Founder. —. Industry. Marketing and Advertising. Company Size. 25-50 employees. MORE
A new study from Releasd reveals a chasm between what PR pros can offer an organization and what most leaders believe PR can accomplish. The study polled over 300 leaders from a range of industries, all in senior roles within their organizations. MORE
Most podcast users are millennial males, listen weekly, and engage with podcasts at home, according to a major new study by the University of […]. The post New podcast study reveals listener habits and preferences appeared first on Agility PR Solutions. MORE
The post Study: What drives Gen Z loyalty and purchasing decisions? New research from Snapchat reveals how younger customers relate to brands—and how marketers can respond. The kids are all right, but winning their loyalty takes a deft marketing touch. MORE
3 case studies appeared first on Agility PR Solutions. There are more than enough pressures in life and in work—having to put on a brave face, feeling like you have to change the way you act around your coworkers, or making sacrifices between work and family commitments are just some of them. MORE
Recently, I began my journey studying abroad. Having the chance to study abroad is an opportunity that can open so many doors. This semester I am studying in London, England and I am surrounded by such a diverse network of people. MORE
B2B case studies are an excellent way to put your client's mind at ease and build confidence in your brand. A recent survey conducted by Forbes revealed that B2B case studies are the third most effective marketing strategy, behind in-person events and webinars. MORE
Study Related Topics Onclusive
MARCH 11, 2020
Download this case study to learn how Livongo: . The post [Case Study] Messaging & Media Relations for an Award-Winning IPO – Livongo appeared first on Onclusive. Case StudyIn early 2019, Livongo began preparing to go public.
Onclusive
OCTOBER 21, 2019
In this case study, learn how Proteus builds awareness and understanding using earned media amplification. The post [Case Study] How Proteus Builds Brand with Earned Media appeared first on Onclusive. Case Study
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Onclusive
SEPTEMBER 3, 2019
The post How 23andMe Uses PR Attribution™ to Drive Business Outcomes – Case Study appeared first on Onclusive. Case Study23andMe wanted more than just article numbers and reach in a PR analytics solution. Their team was looking for a way actually connect their PR to sales.
NewsWhip
JUNE 2, 2020
CASE STUDY. The post Case Study Turbine Labs appeared first on Newswhip. Case StudyHow Turbine Labs uses NewsWhip to understand what the news is prior to it becoming an event. Leigh Fatzinger, CEO and Founder. —. Industry. Marketing and Advertising. Company Size. 25-50 employees.
NewsWhip
JUNE 2, 2020
CASE STUDY. The post Case Study: Bauer appeared first on Newswhip. Case StudyHow Bauer Media uses NewsWhip to unify content strategy across all of their brands. Ali Wilkinson, Digital Content Manager. —. Industry. Publisher. Company Size. 1,000+ employees.
Onclusive
JANUARY 14, 2020
Download this case study to learn how Airbnb and 23andMe used Onclusive to help them: Develop, own and use the “Heritage Travel” theme as a joint platform to drive consumer engagement. Case Study
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Contently - Strategy
MARCH 11, 2020
At Ogilvy, I was a member of the four-person case study writing committee. We won Most Effective Agency Office in New York relying on the tried and true case study framework: objective, strategy, results. Quantifiable objectives headlined every case study we wrote.
PR Daily
JANUARY 28, 2019
There are bigger fish to fry, such as the societal trends reflected in Top 10 Global Consumer Trends 2019 , a study by Euromonitor International. As the study states: “Even wealthier consumers demand value for their money—and are just as vocal online about any bad experience.”.
PR for Anyone
MAY 5, 2020
In this week’s episode, Christina Daves talks about a public relations case study during COVID-19. Part One of ‘Public Relations Case Study’ Christina has gained billions of views from free publicity and over a hundred million in sales.
PR Daily
APRIL 23, 2019
A global study finds blurred lines in public perception of brand messaging, revealing increased need for authenticity and investment in earned media coverage. A new study from Kantar reveals that consumers are becoming less able to distinguish between advertising messages and other brand communication. The study reports: News, feature articles and interviews are seen as the most effective ways of combating negativity. Marketing PR marketing study PR study study
PR Daily
MAY 13, 2019
In its 2019 Global Communications Study, the Annenberg Center for Public Relations at USC surveyed more than 1,500 PR pros worldwide to identify emerging trends and current beliefs about the industry. The study summarizes: Al Golin wasn’t a fan of social media.
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PR Daily
JULY 9, 2020
Despite this slight dip, a new study suggests that engagement, morale and sentiment toward employers are holding steady. However, a recent study produced by IPR and Leger finds that’s not the case.
PR Daily
JULY 22, 2019
A new study, “Connections: Travel Influencers & Destination Marketing,” explores the relationship between brands and influencers. The post Study: Effective influencer marketing requires authenticity appeared first on PR Daily.
Cision
JUNE 12, 2020
We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children. UK Blog
HMA Public Relations
JANUARY 4, 2018
A case study is a great way to present your agency in a positive light. The post A Case Study for a Case Study appeared first on HMA Public Relations. Featured PRGN Case Study Public Relations Case Study public relations global network
Sword and the Script
JUNE 27, 2020
Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel.
PR Expanded
MAY 14, 2018
Those videos, along with different information from the media influencers, were making Russians think more about moving to another country, traveling or studying abroad. Good luck at studying abroad!
Ronn Torossian
SEPTEMBER 26, 2017
When you create a PR campaign case study, you need to know some things in advance to make it work as it should. The post Creating a PR Campaign Case Study appeared first on 5WPR CEO Ronn Torossian Founder's Blog.
B2B PR Sense
JULY 8, 2016
Case studies have a huge potential to convert. The truth is that when a case study is created properly, it's not only palatable, but becomes an indispensable tool for your marketing tool belt. In this post, we'll examine: The nature of case studies. How to compose a case study.
PR Daily
AUGUST 16, 2019
Many organizations haven’t offered any continuing education in over a year, says a Clutch study. In a study from Clutch , half of respondents said it had been over a year since their employer offered training.
Sword and the Script
APRIL 23, 2019
For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. The full study covers a lot of ground and is an easy read.
B2B PR Sense
AUGUST 2, 2016
B2B case studies are an excellent way to put your client's mind at ease and build confidence in your brand. A recent survey conducted by Forbes revealed that B2B case studies are the third most effective marketing strategy, behind in-person events and webinars.
Agility PR Solutions
APRIL 6, 2020
The media & entertainment industry ranked first for the third year in a row in the latest Brand Intimacy 2020 Study,the largest study of brands based on emotions, from brand intimacy agency MBLM.
Agility PR Solutions
MAY 18, 2020
The post COVID case study: Heinz presents a pitch-perfect quarantine plan appeared first on Agility PR Solutions.
Awario
JUNE 22, 2020
We examine social media conversation around the two main political parties and the presidential candidates to foresee who will win the upcoming American elections
ImPRessions - Crenshaw Communications
JUNE 2, 2020
The post STUDY: A Third of Brand Emails Offer Free or Discounted Services Amid Pandemic appeared first on Crenshaw Communications. A Third of Brand Emails Offer Free or Discounted Services Amid Pandemic. Companies prioritize empathy in COVID-19 communications.
PR Daily
OCTOBER 11, 2019
The post Study: What drives Gen Z loyalty and purchasing decisions? New research from Snapchat reveals how younger customers relate to brands—and how marketers can respond. The kids are all right, but winning their loyalty takes a deft marketing touch.
PR Daily
JULY 1, 2019
A new study from Releasd reveals a chasm between what PR pros can offer an organization and what most leaders believe PR can accomplish. The study polled over 300 leaders from a range of industries, all in senior roles within their organizations.
PR Daily
JUNE 24, 2019
In the 2019 IPR Disinformation in Society study, local newspapers (62%) and local broadcast news (62%) fared well for perceptions of trustworthiness of the media and the ability to provide accurate news and information.
PR Daily
OCTOBER 26, 2015
In a new study, chief marketing officers say that it’s probably not. for more on the study. Your brand newsroom may grab press in industry publications, but is it really effective?
Communications Conversations
AUGUST 25, 2015
In fact, I can’t remember the last time I shared a client case study on this blog (OK, it was Bike Walk Move a couple years ago ). Let’s break this case study down in simple terms: The challenge. Influencer outreach.
PR Daily
FEBRUARY 11, 2020
The post Study: Most organizations lag in embracing data analytics appeared first on PR Daily. The McKinsey Global Survey finds an uptick in the deployment of data in business decisions, but often that’s an isolated event, rather than a consistent protocol. Comms can play a major role.
PR Daily
MAY 17, 2019
The post Study: Marketers struggle to prove social media ROI appeared first on PR Daily. A recent report showed that digital marketers struggle to link online efforts to other business goals and campaigns throughout their organizations. They struggle to listen to their audience, too.
Business Wire
MAY 11, 2017
Learn more about the report on Adweek This study exposes just how public relations is evolving and its growing importance within the marketing landscape.
Agility PR Solutions
JUNE 10, 2019
New fashion study seeks answers appeared first on Agility PR Solutions. The fashion industry is a hotbed of influencer activity (and persuasion), and may be the poster-child sector for displaying the real power of influencer marketing—even among fellow influencers.
PR Daily
AUGUST 15, 2018
Nextgov writes about a recent study conducted by Harvard professor Ethan Bernstein , which fastidiously tracked employee communication at an organization transitioning into an open office setting. For many people, a little bit of workplace social interaction goes a long way.
PR Daily
JULY 7, 2016
A study from the journal Nutrition and Diabetes, which recently launched a study to determine the health effects of pasta found that “pasta consumption was negatively associated with BMI, waist circumference and waist-to-hip ratio and with a lower prevalence of overweight and obesity.”.
Agility PR Solutions
APRIL 15, 2019
Most podcast users are millennial males, listen weekly, and engage with podcasts at home, according to a major new study by the University of […]. The post New podcast study reveals listener habits and preferences appeared first on Agility PR Solutions.
TrendKite
JUNE 12, 2020
We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children
Agility PR Solutions
OCTOBER 22, 2019
3 case studies appeared first on Agility PR Solutions. There are more than enough pressures in life and in work—having to put on a brave face, feeling like you have to change the way you act around your coworkers, or making sacrifices between work and family commitments are just some of them.
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