INDUSTRY INSIGHTS YOUR PEERS ARE READING
There’s good news for journalists: three-quarters of Americans trust their local TV news and local newspapers. The post More Americans trust media than they did last year—and most trust local news appeared first on Agility PR Solutions. MORE
The post Marketers say Google is becoming the new local business homepage appeared first on Agility PR Solutions. MORE
Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. A great way to network with local influencers is to host your own event. For a more local approach, consider hosting your own Twitter chat. Create a hashtag personalized to your area, and develop topics and questions that might pertain only to PR pros or media members within your local community. MORE
While this may not be a recent trend, it has become clear that having an effective localization strategy in place can be the difference between success and failure in a new market. MORE
Global Social Media for Local Social Good. Social Media Club [SMC] is a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. The post Global Social Media for Local Social Good appeared first on WIRED [Personality + Reputation] Works. How does social media change the world - in good ways? MORE
The post Montana officials anger local landowners appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Smokestacks are nothing new. They’ve been part of the American industrial landscape for more than a century. MORE
Such was the case in Wednesday’s front page of Cambridge News , a local newspaper in the United Kingdom: Hope you’re having a better day than the production editor of the Cambridge News pic.twitter.com/wmCp6ZL5fE. On the plus side it is the most coverage you will ever get of a local newspaper. MORE
Category: Flack Me Summary: Supply-side TV-ad platform Videa recently revealed the findings of a recent nationwide survey of consumer perspectives on local and national news sources. consumers surveyed indicated that they have some—or a lot of—trust in the information they get from local news MORE
In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. There are many global and local media and influencer database providers. MORE
Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized. MORE
There are congratulatory posts and plenty of criticism for Congress. Much of the condemnation comes from public health leaders. MORE
Unless you are one of the “big boys” with an internationally recognized logo like Coca-Cola or McDonald’s, you’ll need to localize your logo for the foreign audience you seek. Reputable translation/localization services like The Word Point are a great resource. MORE
Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Overall, 15 per cent of content was local government-related. MORE
At the same time, it provides country affiliates with a seamless visitor experience as to design, navigation and language, yet allowing each country to localize news accordingly. PressPage’s innovative newsroom platform drives most of Mercedes-Benz’s global newsrooms (i.e. MORE
The post Facing extinction, the power of influence offers local media a lifeline appeared first on Agility PR Solutions. MORE
Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Overall, 15 per cent of content was local government-related. MORE
The dominant role of local TV was one of the most significant takeaways from three-city study of local news conducted by Pew Research Center and financed by the John S. The study examined local news climates in three U.S. Nonetheless, local TV news does wield influence. MORE
Business Communications PR americanitis global pr international pr international public relations localizing contentThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I made my first trip overseas in 1994, supporting press conferences in Tokyo, Seoul, Hong Kong, Taipei and Singapore in one week. Talk about a PR hustle. As you might expect, things didn’t always go according to plan. MORE
A new national survey shows that although nearly one in five Americans immediately associate the word “news” with the word “fake,” only a tiny number use that word to describe local news, new research reveals. MORE
Brand managers who cherish national news coverage and their marketing forecasts often dismiss regional and local newscasts. You would rather stumble on the local news and make adjustments before appearing before the entire country. MORE
” An extremely local approach can support business goals nicely, particularly for national brands with dozens, if not hundreds, of local outlets, or services focused on very specific segments of an industry or demographic. Here are five benefits to the hyper-local PR approach. MORE
However, you are struggling getting your company’s news in the local paper. Let’s take for example that you own a local hair salon and you have recently had your staff undergo training in order to provide a new color service that isn’t widely available in your area. MORE
Please help support a fundraising effort for my local foodbank in Newcastle. The exception is an MP seeking a local photo opportunity. The best way to tackle the issue is to support foodbanks in your local community either through donations at your local supermarket, or directly. MORE
Facebook announced changes to its business profile pages that should help drive traffic to local small businesses—but big corporations can take advantage of these features as well. from local community members. Facebook provides examples of local businesses it wants to support. MORE
Companies have a strong handle on the role of local SEO today, but what about engaging with your community offline? What does local PR look like in the real world, and how do you execute it effectively? Consider using software that measures local traffic. MORE
While this may not be a recent trend, it has become clear that having an effective localization strategy in place can be the difference between success and failure in a new market. MORE
Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. However, as a solo you are not restricted to working local. MORE
Corporate blog editorial coverage global communications local communications industry local culture media properties media relationships news announcements online media PR and journalism PR and journalism in China pr in china PR in the US public relations in china steve wozniak the New York Times U.S. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. MORE
turned to mobile to not only find the best deals online but also to discover the best deals in-store: Rhode Island and Delaware had the most local shopping search interest (searches that contained “near me,” hours and stores) of any states in the nation. MORE
Company: CarMax Location: Richmond, Virginia Industry: Marketing - Branding Career Level: Management (Manager/Director of Staff) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience MORE
The post Local TV remains the most trusted news source for young Americans appeared first on Agility PR Solutions. MORE
The post Local Media Making National Mark appeared first on HMA Public Relations. Nominations for the 39th Annual News and Documentary Emmy® Awards were announced this week by The National Academy of Television Arts & Sciences (NATAS). The News & […]. MORE
Earlier this year, we showed readers 16 steps to ramp up your rankings in local SEO. Now, we’re going even deeper with Pickaweb’s step-by-step guide to local SEO. Marketing and PR pros can use the infographic as a comprehensive guide to perfecting their local SEO strategies. MORE
I’ve worked hard to develop good relationships with the local media, and now I want to do the same with the national media. I remember when I got to the point where I pretty much maxed out all the local media coverage we could get. MORE
Businesses that rely on local foot traffic should consider the effect an optimized website can have on their bottom line. discusses the importance of optimizing your website for local shoppers—and it identifies which elements require your immediate attention. MORE
However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]. The post Local media is something you shouldn’t overlook in your PR strategy appeared first on Public Relations Sydney. Pitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage. MORE
Cactus Mailing Company came up with the five pillars of local marketing. Local search engine optimization. Local marketing is more nuanced, personalized and specific. MORE
It can get more complicated at the local level, as marketing pros work to gain consumers’ attention online. There are several ways you can boost your local SEO rankings—and doing so could be the key to growing a successful business. MORE
Reading Time: 1 MAKS is a local organization in Brussels that helps underprivileged people to get the most out of their talent. The post Maks: stimulates talents of local people to increase their odds appeared first on Frederik Vincx. MORE
Lately it seems that many brands are focusing all of their PR efforts on national publications and large social networks, while ignoring local media. In our increasingly shrinking and connected world, does geography even matter anymore? MORE
Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. Blog about local events and news. MORE
Give Local America , which takes place tomorrow, May 6, is anticipated to be the largest, one-day, charitable, online crowd funding event to date. A Snapshot of Give Local America from Kimbia, Inc. May 6 th will see the power of grassroots philanthropy unfold at Give Local America. MORE
Local Related Topics Ronn Torossian
FEBRUARY 28, 2017
The post Montana officials anger local landowners appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Smokestacks are nothing new. They’ve been part of the American industrial landscape for more than a century.
PRSay
JULY 30, 2018
I’ve worked hard to develop good relationships with the local media, and now I want to do the same with the national media. I remember when I got to the point where I pretty much maxed out all the local media coverage we could get.
Stephen Waddington
OCTOBER 10, 2018
Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Overall, 15 per cent of content was local government-related.
Stephen Waddington
OCTOBER 10, 2018
Local Facebook pages and groups are replacing local media according to research from Braintree, Essex. By Dan Slee If there’s one thing I can tell you it’s that Facebook groups and pages in a local area are huge. Overall, 15 per cent of content was local government-related.
PR Daily
MAY 16, 2018
Small-business owners should formulate a creative content plan that focuses on dominating local search engine optimization searches. Otherwise, content plans might be too general or not tailored toward a local target audience. Blog about local events and news.
PR Daily
MAY 25, 2017
Cactus Mailing Company came up with the five pillars of local marketing. Local search engine optimization. Local marketing is more nuanced, personalized and specific.
Stephen Waddington
DECEMBER 17, 2018
Please help support a fundraising effort for my local foodbank in Newcastle. The exception is an MP seeking a local photo opportunity. The best way to tackle the issue is to support foodbanks in your local community either through donations at your local supermarket, or directly.
Critical Mention
OCTOBER 1, 2018
Unless you are one of the “big boys” with an internationally recognized logo like Coca-Cola or McDonald’s, you’ll need to localize your logo for the foreign audience you seek. Reputable translation/localization services like The Word Point are a great resource.
Public Relations Sydney
SEPTEMBER 12, 2018
However, what is usually forgotten is the local media and that a lot of their audience is most likely in the local vicinity. Building a strong local voice is a vital step in […]. The post Local media is something you shouldn’t overlook in your PR strategy appeared first on Public Relations Sydney. Pitching a story idea to the “biggest” and “best” publication is something many people focus on when trying to gain media coverage.
PR Fuel
JANUARY 14, 2018
However, you are struggling getting your company’s news in the local paper. Let’s take for example that you own a local hair salon and you have recently had your staff undergo training in order to provide a new color service that isn’t widely available in your area.
Agility PR Solutions
DECEMBER 5, 2018
The post Local TV remains the most trusted news source for young Americans appeared first on Agility PR Solutions.
PR Daily
MAY 22, 2018
Businesses that rely on local foot traffic should consider the effect an optimized website can have on their bottom line. discusses the importance of optimizing your website for local shoppers—and it identifies which elements require your immediate attention.
HMA Public Relations
JULY 31, 2018
The post Local Media Making National Mark appeared first on HMA Public Relations. Nominations for the 39th Annual News and Documentary Emmy® Awards were announced this week by The National Academy of Television Arts & Sciences (NATAS). The News & […].
PR Daily
APRIL 23, 2017
Earlier this year, we showed readers 16 steps to ramp up your rankings in local SEO. Now, we’re going even deeper with Pickaweb’s step-by-step guide to local SEO. Marketing and PR pros can use the infographic as a comprehensive guide to perfecting their local SEO strategies.
PR Daily
AUGUST 7, 2018
Facebook announced changes to its business profile pages that should help drive traffic to local small businesses—but big corporations can take advantage of these features as well. from local community members. Facebook provides examples of local businesses it wants to support.
Solo PR Pro
JUNE 21, 2016
Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. However, as a solo you are not restricted to working local.
Cision
APRIL 4, 2015
Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. A great way to network with local influencers is to host your own event. For a more local approach, consider hosting your own Twitter chat. Create a hashtag personalized to your area, and develop topics and questions that might pertain only to PR pros or media members within your local community.
PR Daily
NOVEMBER 28, 2016
turned to mobile to not only find the best deals online but also to discover the best deals in-store: Rhode Island and Delaware had the most local shopping search interest (searches that contained “near me,” hours and stores) of any states in the nation.
PR Daily
JUNE 2, 2017
Companies have a strong handle on the role of local SEO today, but what about engaging with your community offline? What does local PR look like in the real world, and how do you execute it effectively? Consider using software that measures local traffic.
Agility PR Solutions
AUGUST 29, 2018
There’s good news for journalists: three-quarters of Americans trust their local TV news and local newspapers. The post More Americans trust media than they did last year—and most trust local news appeared first on Agility PR Solutions.
PR Daily
MARCH 25, 2015
The dominant role of local TV was one of the most significant takeaways from three-city study of local news conducted by Pew Research Center and financed by the John S. The study examined local news climates in three U.S. Nonetheless, local TV news does wield influence.
Agility PR Solutions
JULY 25, 2018
A new national survey shows that although nearly one in five Americans immediately associate the word “news” with the word “fake,” only a tiny number use that word to describe local news, new research reveals.
PR Daily
MAY 31, 2016
Brand managers who cherish national news coverage and their marketing forecasts often dismiss regional and local newscasts. You would rather stumble on the local news and make adjustments before appearing before the entire country.
Agility PR Solutions
SEPTEMBER 19, 2018
The post Facing extinction, the power of influence offers local media a lifeline appeared first on Agility PR Solutions.
Presspage
DECEMBER 5, 2017
In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. There are many global and local media and influencer database providers.
PR Daily
FEBRUARY 23, 2017
It can get more complicated at the local level, as marketing pros work to gain consumers’ attention online. There are several ways you can boost your local SEO rankings—and doing so could be the key to growing a successful business.
PR Daily
OCTOBER 3, 2016
There are congratulatory posts and plenty of criticism for Congress. Much of the condemnation comes from public health leaders.
PR Daily
DECEMBER 8, 2017
Such was the case in Wednesday’s front page of Cambridge News , a local newspaper in the United Kingdom: Hope you’re having a better day than the production editor of the Cambridge News pic.twitter.com/wmCp6ZL5fE. On the plus side it is the most coverage you will ever get of a local newspaper.
Presspage
DECEMBER 22, 2017
At the same time, it provides country affiliates with a seamless visitor experience as to design, navigation and language, yet allowing each country to localize news accordingly. PressPage’s innovative newsroom platform drives most of Mercedes-Benz’s global newsrooms (i.e.
Beyond PR
JULY 7, 2016
Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized.
Waxing UnLyrical
MAY 5, 2014
Give Local America , which takes place tomorrow, May 6, is anticipated to be the largest, one-day, charitable, online crowd funding event to date. A Snapshot of Give Local America from Kimbia, Inc. May 6 th will see the power of grassroots philanthropy unfold at Give Local America.
Muck Rack
MAY 15, 2018
From quirky local column to national syndication: The story (so far) of Grammar Guy
Frederik Vincx
MAY 19, 2017
Reading Time: 1 MAKS is a local organization in Brussels that helps underprivileged people to get the most out of their talent. The post Maks: stimulates talents of local people to increase their odds appeared first on Frederik Vincx.
TrendKite
NOVEMBER 11, 2015
Lately it seems that many brands are focusing all of their PR efforts on national publications and large social networks, while ignoring local media. In our increasingly shrinking and connected world, does geography even matter anymore?
PR Daily
APRIL 29, 2016
Faced with increasing pressure to repeal controversial legislation, North Carolina’s sports-hosting privileges hang in the balance.
wiredPRworks
JUNE 25, 2016
Global Social Media for Local Social Good. Social Media Club [SMC] is a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. The post Global Social Media for Local Social Good appeared first on WIRED [Personality + Reputation] Works. How does social media change the world - in good ways?
Prowly
MAY 28, 2018
While this may not be a recent trend, it has become clear that having an effective localization strategy in place can be the difference between success and failure in a new market.
ImPRessions - Crenshaw Communications
JUNE 21, 2016
” An extremely local approach can support business goals nicely, particularly for national brands with dozens, if not hundreds, of local outlets, or services focused on very specific segments of an industry or demographic. Here are five benefits to the hyper-local PR approach.
Ishmael's Corner
OCTOBER 10, 2018
Business Communications PR americanitis global pr international pr international public relations localizing contentThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I made my first trip overseas in 1994, supporting press conferences in Tokyo, Seoul, Hong Kong, Taipei and Singapore in one week. Talk about a PR hustle. As you might expect, things didn’t always go according to plan.
Flack Me
NOVEMBER 17, 2015
Company: CarMax Location: Richmond, Virginia Industry: Marketing - Branding Career Level: Management (Manager/Director of Staff) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience
Prowly
MAY 28, 2018
While this may not be a recent trend, it has become clear that having an effective localization strategy in place can be the difference between success and failure in a new market.
Ishmael's Corner
NOVEMBER 29, 2016
Corporate blog editorial coverage global communications local communications industry local culture media properties media relationships news announcements online media PR and journalism PR and journalism in China pr in china PR in the US public relations in china steve wozniak the New York Times U.S. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.
Flack Me
JUNE 18, 2017
Category: Flack Me Summary: Supply-side TV-ad platform Videa recently revealed the findings of a recent nationwide survey of consumer perspectives on local and national news sources. consumers surveyed indicated that they have some—or a lot of—trust in the information they get from local news
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