Once you’ve established an Instagram following and garnered a handful of likes for your posts, it’s time to analyze your efforts. While Instagram has yet to include an analytics platform within its app, plenty of third-party tools, free and paid alike, can do the trick. MORE

As an aspiring social media influencer, I recently found myself in a heated debate about everyone’s favorite time suck, Instagram. At first glance, Instagram is filled with consumers, and consumer brands trying to target those consumers. MORE

You ’ re not going to stop using Instagram. Every time there ’ s an update, a change or a suspicious new privacy policy, a collective and very loud few declare that this exact moment will be the moment in time when they stop using Instagram forever. Instagram has the leverage. MORE

I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. Pinterest and Instagram are great ways for organizations to connect with customers. Who’s on Instagram? MORE

– Josh Constine, comparing Instagram Stories and Snapchat for TechCrunch. A few months ago Instagram released its new feature, “Instagram Stories.” What are Instagram Stories and why are they important? High ease-of-use; all of Instagram’s bells and whistles. MORE

With an engagement rate 15 times that of Facebook , Instagram is a necessity in social media marketing strategies. Learn how to successfully use Instagram to tell your brand’s story with these five tips. Instagram is fun. Best Practices Featured branding Instagram social media MORE

With visual content becoming a necessity in marketing strategies, including Instagram in brand’s social media strategy should be a no-brainer. More than a quarter of adults use Instagram in their daily lives. Why haven’t more brands made use of Instagram? MORE

Instagram is nudging Twitter out of the number one social media channel spot. With more than 300 million monthly active users , spending an average of 20 minutes on the app a day, Instagram is an essential tool for reaching audiences near and far. MORE

Because the stats lay out a pretty compelling case for consideration right now: The coveted millennial audience increasingly spends a lot of time on Instagram. Instagram trends younger–59% of those ages 18-29 use the platform and 33% of those 30-49 use it. MORE

As the fastest-growing social network , Instagram is a must for brands looking to boost their social presence. Before the webinar, Jenn took the time to answer a few of our questions on using Instagram effectively. Q: Is there a way to set up Instagram without a phone? MORE

It’s safe to say that many Instagram users have been in freak out mode lately. Despite the backlash among a small subset of its 400 million users, Instagram will soon implement an algorithm that predicts which photos its users are mostly likely to double tap. MORE

Hosting an Instagram contest is an effective way to build buzz around your brand and increase awareness for your services. In one second, Instagram sees 1,000 comments and 8,500 photo likes. Check out these three steps to create a simple, yet successful Instagram contest: 1. MORE

Last week, Instagram’s much-anticipated makeover continued. If you plan on incorporating one of Instagram’s borders, think about how much that will take away from the original picture as well. Register for Jenn Herman’s Instagram webinar today! MORE

Does your organization have great photos on Instagram that could be used for other PR efforts? Until now, Instagram hasn’t offered tools to download photos from its database, forcing users to share a given Instagram post or find other visuals for their campaigns. MORE

Instagram is arguable THE platform for brands right now. According to a SocialBakers survey, Instagram is CRUSHING Twitter in terms of engagement. You’re seeing brands like Nike, Starbucks and Adidas with MASSIVE communities on Instagram. MORE

Pharmaceuticals PR teams are all-too-familiar with both: Facebook, the social media juggernaut you can’t ignore when promoting your brand; Instagram, the fun, kicky image and video sharing network. 500 million people use Instagram each month, sharing 95 million photos and videos per day. It’s how to you use Facebook and Instagram effectively…together. Facebook and Instagram: A Unified Approach. . MORE

Instagram recently released Instagram Stories, a feature that is very similar to Snapchat. Living the Life instagram snapchat Social media social media marketing MORE

The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers. The beauty of Instagram is the appeal of visual content. maybe Instagram is the answer. MORE

In this interview with Lisa Buyer , she talks tip and tricks for Instagram for business. Instagram for Business. Instagram now allows companies to change their settings and with the flip of a switch, becomes a business page. Speaking of Stories… Instagram Stories. MORE

We are seeing Instagram become the go-to platform for brands, individuals, and even social media professors. It’s been amazing to see the transformation ( and additions ) of Instagram Stories [here’s a great guide from Hootsuite ] in particular just in the past few months. MORE

If you do a search for “Instagram best practices” or “Instagram tips,” you’ll be served a slew of results as well as ideas. At the heart of all the Instagram tips and tricks and best practices is this: the customer experience. Want expert advice on how to use Instagram? MORE

Instagram remains one of the world’s fastest growing social media platforms. A company representative told TechCrunch : Growth was driven by a number of factors, including our ability to better connect people with their friends on Instagram. MORE

It’s no secret that Instagram has one of the highest engagement rates of any social media platform. Additionally, Instagram achieved 700 million monthly active users last month. How to Post to Instagram from your Computer. What are the attributes of a good Instagram image? MORE

Instagram is changing. That’s the true aim; Kevin Systrom , co-founder and CEO of the network, says that Instagram is designed to be a 100 percent visual experience that is more timely, efficient, and effective than television. Want to turn your brand into a powerhouse on Instagram? MORE

Category: Flack Me Summary: Instagram doesn’t rest on its laurels when it comes to algorithm updates or adding new features like the Superzoom tool—and neither should you MORE

With 800 million monthly active users, Facebook’s Instagram has gone beyond flaunting fashion trends; now many different niches enjoy the potential engagement Instagram has to offer. So, how can you use Instagram to its full potential? Create a worthwhile Instagram contest. MORE

Instagram has the highest engagement of any social network and has eclipsed all social networks (not named Facebook) in monthly active users. For social platforms, THIS is the impetus for a lot of change, and Instagram is no exception. MORE

“In an effort to cut through the noise that will come with Instagram’s new advertising push, brands need to adopt a more strategic approach to their investment in social media. There’s no explanation on how to use Instagram for promoting a business.” instagram. MORE

Last week, Instagram launched the newfound ability on Apple devices. Over the past six months, you’ve seen many exciting changes come to Instagram, from a new icon to longer videos and even a new way to share everyday moments with Instagram Stories. MORE

Brand managers looking to reach consumers online—especially elusive younger crowds—are turning to apps such as Instagram. Instagram stories have grown to 150 million users (from 100 million) in the last few months, and engagement numbers are high. MORE

Join the Instagram party and be sure to know your limits. Instagram limits can be deceiving and rewarding. Ready to get the most out of Instagram for your brand? Join the crowd of about 1 billion others who made Instagram the fastest growing social network in history. MORE

If you work in communications or social media, you've probably heard about the changes to the Instagram API.there's been a lot going on MORE

With a 66 percent increase in users over the past year, Instagram is essential to visual social media marketing for many businesses…and it recently became more valuable. Last Tuesday, Instagram unveiled major, new features to users in the United States, giving the app a more global feel. Instead of pulling search results solely from your Instagram connections, the Search and Explore pages now include posts from outside your network. MORE

Instagram recently announced a new feature informally named “collections” that allows users to aggregate ten photos or videos into one post. In the Instagram app, the post appears as a swipeable gallery effectively linking sets of related photos and videos for easy consumption. MORE

How Instagram is shaping 2018 social media trends for brands. Just 17 months was all it took for Instagram’s popular stories feature to rise to the top, attracting over 500 million users daily. This audience automatically made Instagram a notable competitor to Snapchat. MORE

Now, Instagram has introduced a feature that allows its users to send private messages that disappear after the receiver views them. The move comes just a few months after Instagram added another feature that Snapchat pioneered: Stories. MORE

What are the two biggest challenges for brands just starting with Instagram? Most brands don’t have a ton of Instagram-ready visuals just sitting around. At the same time, it’s tough to build a community from the ground up on Instagram. MORE

A recent bug gave some Instagram accounts as many as 100,000 new followers. Choosing a theme and sticking to it is one way to make your Instagram account a success. Remember, Instagram is all about storytelling. Want even more tips on how to build your Instagram strategy? MORE

Instagram isn’t just for “the kids” anymore. So what do you need to do to take advantage of Instagram’s full potential? Want more strategies for using Instagram? Here are six of Jenn’s key tips for connecting with your audience on Instagram: 1. MORE

I like Instagram. Even if you don’t have an eye for photography (like me), you’ll enjoy Instagram. One of the greatest lures of Instagram is the absence of a bothersome algorithm that prevents you from seeing friends’ photos. Same goes for Instagram. MORE

Instagram is more than mouthwatering photos of food and beautiful sun-kissed people with envious abs. In addition to the news feeds, Instagram Stories have exploded in popularity. This infographic from Headway Capital provides a walkthrough of the why and how of using Instagram stories. MORE

Enter a new way to make text more appealing: Instagram’s text posts. Instagram (@instagram) February 1, 2018. Just as with other Instagram Stories (and with Snapchat Stories), the posts will disappear 24 hours after you publish them. Also, I like Instagram. MORE

In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. Where Facebook is a behemoth social network with consistent utility, Instagram is a smaller network engineered for high-engagement. MORE