The Business Guide to Using Instagram
MARCH 17, 2015
By Gini Dietrich Instagram is most noted by teenagers and college students as a way to connect quickly with friends through photos. In fact, Andrew Watts recently wrote in A Teenager’s View on Social Media , “Instagram is by far the most used social media outlet for my age group.
What You Need to Know About Instagram Takeovers
FEBRUARY 6, 2017
What is an Instagram Takeover? Do you use Instagram Takeovers for your brand? Eden Spodek looks at what an Instagram Takeover entails and shares her experience. The post What You Need to Know About Instagram Takeovers appeared first on Spin Sucks.
10 Pro Tips for Instagram
JULY 27, 2015
“In an effort to cut through the noise that will come with Instagram’s new advertising push, brands need to adopt a more strategic approach to their investment in social media. There’s no explanation on how to use Instagram for promoting a business.” instagram.
10 Ways to Be Compelling on Instagram
MAY 12, 2016
Instagram is the new cool kid on the block. Patrick Cole looks at ways to engage on Instagram. The post 10 Ways to Be Compelling on Instagram appeared first on Spin Sucks. Instagram IS fun, and definitely has a.
How To Create Awesome Content with Instagram’s New “Collections”
MARCH 30, 2017
Instagram recently announced a new feature informally named “collections” that allows users to aggregate ten photos or videos into one post. In the Instagram app, the post appears as a swipeable gallery effectively linking sets of related photos and videos for easy consumption.
Instagram, LinkedIn, and Google+ News
APRIL 12, 2012
On Monday, Facebook bought Instagram for $1B. Facebook Buys Instagram. Facebook says they’re going to let Instagram continue running independently. Social Media Trends facebook buys instagram Google google+ new design instagram LinkedIn linkedin new features
5 Ways to Tell a Brand Story With Instagram
JULY 16, 2015
If you do a search for “Instagram best practices” or “Instagram tips,” you’ll be served a slew of results as well as ideas. At the heart of all the Instagram tips and tricks and best practices is this: the customer experience. Want expert advice on how to use Instagram?
3 Steps to Creating an Instagram Contest
JULY 11, 2015
Hosting an Instagram contest is an effective way to build buzz around your brand and increase awareness for your services. In one second, Instagram sees 1,000 comments and 8,500 photo likes. Check out these three steps to create a simple, yet successful Instagram contest: 1.
Free Tip Sheet! Effectively Engage With Audiences on Instagram
JULY 28, 2015
Instagram is nudging Twitter out of the number one social media channel spot. With more than 300 million monthly active users , spending an average of 20 minutes on the app a day, Instagram is an essential tool for reaching audiences near and far.
Four Brands Using Instagram Really Well
OCTOBER 17, 2012
I love Instagram. Instagram to the rescue! While many brands are still experimenting with ways to use Instagram, the following four brands are already killing it! The clothing company, owned by Urban Outfitters, integrates customers’ Instagram photos on their product pages.
How to Connect With Your Instagram Audience
AUGUST 3, 2015
Instagram isn’t just for “the kids” anymore. So what do you need to do to take advantage of Instagram’s full potential? Want more strategies for using Instagram? Here are six of Jenn’s key tips for connecting with your audience on Instagram: 1.
How Instagram Makes Communities Better
JULY 3, 2012
My little sis said to me the other day, “Isn’t it weird Instagram doesn’t have a website and you can only use it on a mobile device?”. And this is what Instagram has done for the social web. Instagram is thriving because their service makes existing communities better.
Instagram Video Changes: Is Longer Better For Brands?
MARCH 30, 2016
It’s safe to say that many Instagram users have been in freak out mode lately. Despite the backlash among a small subset of its 400 million users, Instagram will soon implement an algorithm that predicts which photos its users are mostly likely to double tap.
Drive Your Brand’s Success With Top Instagram Tactics
AUGUST 5, 2015
As the fastest-growing social network , Instagram is a must for brands looking to boost their social presence. Before the webinar, Jenn took the time to answer a few of our questions on using Instagram effectively. Q: Is there a way to set up Instagram without a phone?
How Instagram Is Becoming a PR Powerhouse
AUGUST 27, 2015
Instagram is changing. That’s the true aim; Kevin Systrom , co-founder and CEO of the network, says that Instagram is designed to be a 100 percent visual experience that is more timely, efficient, and effective than television. Want to turn your brand into a powerhouse on Instagram?
Instagram Announces ‘Stories’ Ads, Business Analytics
JANUARY 27, 2017
Brand managers looking to reach consumers online—especially elusive younger crowds—are turning to apps such as Instagram. Instagram stories have grown to 150 million users (from 100 million) in the last few months, and engagement numbers are high.
Instagram to Offer Social Advertising to All This Year
JUNE 11, 2015
By Eleanor Pierce Am I the only one who likes some of the social advertising on Instagram ? And now, we can all get ready for even more ads in our Instagram feeds. Instagram Ads for Everyone! Social Advertising Caveats It’s exciting to think about advertising on Instagram.
How Instagram’s New Features Help Brands Target New Audiences
JULY 6, 2015
With a 66 percent increase in users over the past year, Instagram is essential to visual social media marketing for many businesses…and it recently became more valuable. Last Tuesday, Instagram unveiled major, new features to users in the United States, giving the app a more global feel. Instead of pulling search results solely from your Instagram connections, the Search and Explore pages now include posts from outside your network.
6 Ways to Get More Instagram Followers for Your Business
JULY 25, 2015
A recent bug gave some Instagram accounts as many as 100,000 new followers. Choosing a theme and sticking to it is one way to make your Instagram account a success. Remember, Instagram is all about storytelling. Want even more tips on how to build your Instagram strategy?
Instagram Is the Rihanna of Social Networks
JUNE 22, 2015
In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. Where Facebook is a behemoth social network with consistent utility, Instagram is a smaller network engineered for high-engagement.
How to Use Instagram to Tell Your Brand’s Story
AUGUST 13, 2015
With an engagement rate 15 times that of Facebook , Instagram is a necessity in social media marketing strategies. Learn how to successfully use Instagram to tell your brand’s story with these five tips. Instagram is fun. Best Practices Featured branding Instagram social media
Tips on How to Build an Instagram Community
FEBRUARY 23, 2017
Uncategorized Friday5 hashtags instagram Instagram Community Instagram Strategy Laura Currie Strategy Sydney
5 New Instagram Features You Need To Know About
JUNE 6, 2016
Instagram has the highest engagement of any social network and has eclipsed all social networks (not named Facebook) in monthly active users. For social platforms, THIS is the impetus for a lot of change, and Instagram is no exception.
The Instagram Revolution for Small Business
The Proactive Report
MAY 10, 2016
The fact that there are literally tens of millions of users active on places like Instagram means that as a small-to-medium business you can gain not only insights, but leads and customers. The beauty of Instagram is the appeal of visual content. maybe Instagram is the answer.
New Updates Coming to Instagram and Facebook
JUNE 5, 2016
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New trend: Companies making product design trends based on Instagram
APRIL 24, 2017
And, most of it was focused on what kind of drink would photograph well on Instagram (and Facebook, Snapchat and Instagram). One Facebook post (same thing): One Instagram post: I didn’t see a huge media blitz. All because the drink photographed well on Instagram.
Three Updates from Instagram, Pinterest and Snapchat
APRIL 4, 2016
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14 eye-opening Instagram statistics
FEBRUARY 5, 2015
In less than five years, photo-sharing app Instagram has grown from Internet infant to social media star. New data from the Pew Research Center shows that among social media networks, Instagram has surpassed Twitter in popularity among U.S. used Instagram in 2014.
How to Measure Your Brand’s Success on Instagram
AUGUST 1, 2015
Once you’ve established an Instagram following and garnered a handful of likes for your posts, it’s time to analyze your efforts. While Instagram has yet to include an analytics platform within its app, plenty of third-party tools, free and paid alike, can do the trick.
7 ways companies are (already) using Instagram ads
OCTOBER 27, 2015
Instagram users noticed a distinct change in their feeds as of late. Earlier this year, I’d be lucky if I saw a single ad in one sessions of scrolling on Instagram. So, I thought I’d actively look in my feed for examples of how brands are using Instagram ads so far.
Instagram launches disappearing messages
NOVEMBER 22, 2016
Now, Instagram has introduced a feature that allows its users to send private messages that disappear after the receiver views them. The move comes just a few months after Instagram added another feature that Snapchat pioneered: Stories.
Instagram Will Soon Allow Comment Filters and More
AUGUST 1, 2016
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Instagram overhauls analytics and business profiles
MAY 17, 2016
Digital marketers love data—and will soon have more of it to track in their Instagram feeds. A spokesperson for Instagram said that although the function is being tested in some users’ feeds now, a platform-wide rollout “is coming to Instagram in a few months.”.
Instagram launches business account
OCTOBER 15, 2015
Instagram would like you to know that it’s serious about becoming a legitimate marketing vehicle. Since joining in 2011, Global Digital Marketing Manager at Ben & Jerry's @mhayes says it's their community that makes Ben & Jerry's so successful on Instagram.
64 tips for your Instagram campaigns
NOVEMBER 8, 2015
Instagram has grown profoundly in the three years since Facebook purchased it. The best practices for Instagram marketing are only starting to emerge, and organizations like SocialMediaOnlineClasses.com want to make it easier for all of us.
Pinterest Versus Instagram: Which One is Best For Your Brand?
DECEMBER 30, 2014
I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. Pinterest and Instagram are great ways for organizations to connect with customers. Who’s on Instagram?
The best brand holiday use of Instagram I’ve seen yet–from Target
OCTOBER 24, 2014
When I think of branded experiences and holiday promos, I think of this: So, when I heard Target was creating a virtual trick-or-treating experience on Instagram earlier this week, I was automatically skeptical.
Instagram Success Metrics for Social Influencer Campaigns
SEPTEMBER 18, 2015
I like Instagram. Even if you don’t have an eye for photography (like me), you’ll enjoy Instagram. One of the greatest lures of Instagram is the absence of a bothersome algorithm that prevents you from seeing friends’ photos. Same goes for Instagram.
Instagram unveils feature to switch between accounts
FEBRUARY 9, 2016
Rejoice, community managers: Instagram is enabling users to toggle between accounts. The feature is rolling out this week to iOS and Android users who have the latest Instagram app, version 7.15. Many took to Twitter to applaud the announcement: @instagram pic.twitter.com/uLuqSLmzND.
Instagram announces switch to algorithm-based timeline
MARCH 16, 2016
The average Instagram user doesn’t see 70 percent of what’s in his or her feed, but the social media app is set to change that. It’s not only the average Instagram user who will fight to be seen, either.