6 Stories That Are Not Pitch-Worthy

Flack Me

Category: Flack Me Summary: In public relations, it’s not always obvious what constitutes a good story. It’s important to differentiate between legitimate story ideas and self-serving fluff

Hope, Lies, And Public Relations

ImPRessions - Crenshaw Communications

As an industry, public relations has a PR problem. To paraphrase the president, when it comes to those who stand behind the press podium or craft statements for public release, Trump may not be sending his best.

Medical Industry Public Relations

Ron Torossian

Here let’s look at public relations for physicians and other healthcare providers. Family doctor didn’t have to worry in the past so much about public relations, it was more about keeping current with advances, doing a good job, and building a reasonable bedside manner.

Public Relations ROI

The Proactive Report

Online PR conversion engagement public relations ROI

Evolving Roles and Responsibilities in Public Relations

PR Expanded

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. To be effective, practitioners have to be able to adapt to new technologies in order to research and communicate with their target publics.

6 Public Relations Tips For Brands In 2018

ImPRessions - Crenshaw Communications

A recent study by the Association of National Advertisers (ANA) and the USC Center for Public Relations found that marketers plan to increase staffing and overall spending on public relations over the next five years. Crenshaw Communications PR Fish Bowl public relations PR

Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” Long live public relations.

Is a Career in Public Relations a Desk Job?

Ron Torossian

For people who like to be out and active in the marketing world, public relations might not seem like the most exciting career. The post Is a Career in Public Relations a Desk Job? Business PR Inspiration Ronn Torossian Insights Public Relations Strategy

Marketing & Public Relations For Cyber Currency Companies

Ron Torossian

The post Marketing & Public Relations For Cyber Currency Companies appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Public Relations MARKETINGCryptocurrency or cyber currency has become big business, and that change has been lightning fast. Some of the blockchains have seen a change in value during 2017 of as much as 7000% or more. That market is volatile, but still growing.

Public Relations Terms To Know

ImPRessions - Crenshaw Communications

The post Public Relations Terms To Know appeared first on Crenshaw Communications. Crenshaw Communications PR Fish Bowl public relationsEvery industry has its jargon, and PR is no exception.

Public relations in 2018

Stephen Waddington

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project. 1 Professional status: public relations. There’s a growing shift to public relations becoming recognised as a management discipline.

How Public Relations Can Fight Fake News

ImPRessions - Crenshaw Communications

We shouldn’t get lazy about attribution, even when it’s about widely cited information that’s publicly available. The post How Public Relations Can Fight Fake News appeared first on Crenshaw Communications.

5 Ways Great Visuals Enhance Public Relations

ImPRessions - Crenshaw Communications

Excellent writing is the backbone of all good public relations , but today, any great story is made better by adding compelling visuals. The post 5 Ways Great Visuals Enhance Public Relations appeared first on Crenshaw Communications.

Public Relations for Tribal Governments

HMA Public Relations

Our work in tribal affairs over the past 25-plus years has put HMA Public Relations at the forefront of some of Arizona’s and the Southwest’s highest profile issues. The post Public Relations for Tribal Governments appeared first on HMA Public Relations.

Frequently Asked Questions about Public Relations

HMA Public Relations

The students were split down the middle as to whether they were looking to go into careers in journalism or public relations. The post Frequently Asked Questions about Public Relations appeared first on HMA Public Relations.

A Public Relations Mixtape For The Season

ImPRessions - Crenshaw Communications

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership.

Public Relations for Fun

HMA Public Relations

The post Public Relations for Fun appeared first on HMA Public Relations. Featured HMA Public Relations Public Relations fun WorkplaceWhat do you think of when you think of a fun workplace? Does it involve companies such as Facebook and Google?

What Public Relations Can Learn From The Golden Globes

ImPRessions - Crenshaw Communications

If part of your public relations planning this year features a thought leadership initiative including speaking engagements and awards for clients, there were some lessons to be learned from last night’s Golden Globes celebration of all things TV and movies.

State of the Public Relations Industry

HMA Public Relations

The post State of the Public Relations Industry appeared first on HMA Public Relations. Alison shares her takeaways on a PR Underground blog post about the salary of a PR specialist versus a PR manager, along with other surprising statistics. Click below for more].

How Public Relations Is Like High School

AirPR

As a PR professional, I am constantly educating those around me that do not work in the industry about what public relations is and does. PR Education PR 101 PR definition PR education PR industry Public Relations 101 public relations definition public relations education

#MediaMonday Special – SPJ Publicity Summit

HMA Public Relations

In addition to gaining valuable pitching insight at SPJ's 14th annual Valley Publicity Summit, Bre Krager was able to ask the media some fun questions! The post #MediaMonday Special – SPJ Publicity Summit appeared first on HMA Public Relations.

Improve Your Public Relations Writing With These Tips

ImPRessions - Crenshaw Communications

Writing is one of the most important parts of a successful public relations campaign. Writing for public relations differs from other types like newspaper, magazine, essay or novel writing: The main purpose is to gain positive exposure, or get a message across to the public.

Datelines in Public Relations Writing

HMA Public Relations

The post Datelines in Public Relations Writing appeared first on HMA Public Relations. The correct way to write a dateline. Featured PR Observations and Preferences ap style Arizona cities Datelines News Release Phoenix

First Black PR History Month Kick-off Event Hosted by the Museum of Public Relations

PR Expanded

A Guest Post by Julien Perocheau, The Museum of Public Relations and Spector & Associates. You may have heard about these public relations trailblazers in school or from working in the industry. He enjoys learning about public relations and exploring history.

Public Relations and Activism

Solo PR Pro

In these highly charged times silence is no longer golden, as people engage in public discourse on a wide range of issues from societal to business. While Demetrious’ book addresses activism directed toward brands, her ideas offer a new way at viewing the profession of public relations.

Bisquick’s Flapjack Flap? Public Relations Weighs In

ImPRessions - Crenshaw Communications

When companies seek clever ways to leverage hot topics and gain some positive public relations in the process, it helps to vet the idea for relevance and the execution for tone. And the public didn’t bite. Public Relations Weighs In appeared first on Crenshaw Communications.

Top Public Relations Trends in 2018: Introduction

Shift Communications

What’s ahead for the public relations profession amidst a world of disruption? cta] The post Top Public Relations Trends in 2018: Introduction appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Data-Driven PR Public Relations Trends

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4 Keys to Distributing Public Service Announcements

Cision

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. Although PSAs have been around since World War II and have been a tactical public relations mainstay for decades, the methods of distribution and best practices for PSAs have definitely evolved over the years.

How to Put the Social into Your Public Relations Activities

Cision

Featured Social Media social media PR public relations Earned MediaSocial media—or shared media as we refer to it in the PESO model —is increasingly becoming your most important brand communications channel. Not only does it give you an unprecedented ability to get to know and build relationships with journalists and industry influencers you want to work with, it’s a direct communication line between you and your customers.

PR Tips For Moving Past A Public Mistake

ImPRessions - Crenshaw Communications

This week the Trump campaign and the Republican National Convention reminded the PR community — and everyone else — of the perils of mishandling a public mistake. It’s a pretty fair guide for what not to do if you break a rule or make a public mistake.

Lessons from public speaking implosions

PR Daily

Public speaking in the digital age can be unforgiving. The moment went down in public-speaking lore. For fans of the Affordable Care Act, the moment was like an R-rated victory cry from Biden, not usually visible to the general public.

Public Relations Strategies: Redux

Shift Communications

A few years ago we published a blog post titled “ Public Relations and Media Relations: What’s the difference?” The post highlighted how to differentiate between public relations and media relations – essentially explaining that media relations is just one of many public relations strategies.

Strategic Public Relations Leaders Are All of These Things

AirPR

My guess is that you already embody these oh-so-necessary PR leadership characteristics; But in case you need a few reminders for staying on top of your game, read through these traits of highly effective strategic public relations leaders. Do you like taking assignments or leading the charge?

New Approaches to Public Relations

Ron Torossian

The older and more mature public relations becomes, the more it relies on less traditional approaches to getting results. The post New Approaches to Public Relations appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Brand PR Public Relations 5WPR PR FirmIt also relies on connecting more with a younger audience through the use of social media marketing and online campaigns. These ads feature content geared towards a millennial audience.

Public Relations is not Advertising…or Marketing

HMA Public Relations

Rarely a day goes by without someone mistaking my job in strategic communications and public relations with advertising and/or marketing. The post Public Relations is not Advertising…or Marketing appeared first on HMA Public Relations.

Data analytics for public relations

Axia PR

In the public relations sphere, knowing what to focus on, given the data analysis capabilities available in the crowd of business software applications, can be overwhelming. Public Relations Featured PR Tips DataWhich analytics matter most in PR? How do I know what to measure? Within the business world, the volume and velocity of data continues to command attention.

How Not To Give A Public Apology

ImPRessions - Crenshaw Communications

As any PR person will tell you, the public apology has become a ritual for personalities or politicians who’ve made a mistake and wish to restore their reputation. Some of the most badly received public apologies are those that seem to have been dragged out of someone.

A Public Relations Situation: Tips For Wrangling Reporters

ImPRessions - Crenshaw Communications

In our occasional series, “A Public Relations Situation,” we examine real-life PR agency incidents and how our team has dealt with them. A top publication wanted the exclusive and the reporter conducted an interview.

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Why Do Public Relations Professionals Love Lists?

HMA Public Relations

The post Why Do Public Relations Professionals Love Lists? appeared first on HMA Public Relations. PR and HMA PR Public Relations HMA Public Relations Holiday Puns Laura Hale Brockway PR Daily PR Pros love lists Public Relations Professionals Rachel Brockway why do pr pros love lists

Making sense of modern public relations

Stephen Waddington

There’s never been such an exciting time to work in public relations as we shift to direct engagement with publics thanks to the internet. I’m calling peak pain for public relations. Public relations is no different. Public Relations