#measurePR Recap (April 2017): Measuring Financial Communications

Waxing UnLyrical

The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. Shonali asked how financial PR and IR differ when it comes to the practice of PR.

The #PRStudChat Community Discusses Financial Services & Social Media on April 19th

PR Expanded

Social media participation in the financial services industry is expected to increase as social networks expand in the coming years. Jenn and the JConnelly team have been working with financial companies for years helping them to navigate the social media landscape.

Crisis & Reputation Management Top Financial Services Concerns

The Proactive Report

Financial Services PR execs and agencies are still struggling to combat an industry peppered with regular fines, lawsuits and other scandals. Online PR crisis financial services management online online PR reputation

What Are the Real Consequences of Fake Financial News?

Business Wire

The American Institute of Certified Public Accountants, or AICPA, released the results of a new survey revealing the startling impact that fake financial news is having on Americans' ability to make retirement, investment and healthcare decisions.

How Does EMV Impact Financial Services Brands?

Cision

Thieves stole more than 500 million financial records in 2014. That’s one financial record for every 14 people on earth. helps financial organizations better understand and cater to the needs of this new breed of cautious consumer.

Compounding Returns: 5 Financial Analogies that Explain Good Content Marketing

Sword and the Script

There are many examples of how this works, but one I stumbled upon recently by a financial advisory firm looks to me to be a good illustration. Here are several financial and investment analogies and the relationship to content marketing.

The Rise of Mobile Payment: What Financial Institutions Need to Know

Cision

Recent data breaches as well as increased credit card fraud have shaken consumer confidence in payment security. As U.S. credit card issuers and merchants adopt new EMV (Europay, MasterCard and Visa) chip-card technology to address certain types of fraud, some consumers are already looking ahead.

Financial Editor - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time

What Shadow Banking Means for Your Financial Services PR Program

Shift Communications

Financial services, as an industry umbrella term, includes personal finance, M&A, credit card related services, and robo advisors—just to name a few. What does Shadow Banking mean for a financial PR program? The Rise of Shadow Banking.

Financial Analyst - San Francisco, CA

Flack Me

Company: Landor Associates Location: San Francisco, California Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Job Status: Full Time

Financial Analyst - San Francisco, CA

Flack Me

Company: Landor Associates Location: San Francisco, California Industry: Advertising - Other Career Level: Mid Level Career (5+ yrs experience) Job Status: Full Time Salary Range: Commensurate with Experience

LinkedIn Social Selling for MDRT Financial Services and Insurance Pros

wiredPRworks

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! MDRT membership is recognized internationally as the standard of sales excellence in the life insurance and financial services business.

Financial industry group sets social media rules

PR Daily

Financial services companies have new guidelines to follow in social media. The Financial Conduct Authority (FCA) has released its guidance on financial promotions in social media after “detailed engagement and consultation with the industry.”.

Financial Analyst - San Francisco, CA

Flack Me

Company: Landor Associates Location: San Francisco, California Industry: Advertising - Other Career Level: Mid Level Career (5+ yrs experience) Job Status: Full Time

Financial Times reporter calls out corporate communicator over 'threat'

PR Daily

Financial Times. There are times when calling out a journalist can serve you or your brand well. Factual errors come to mind, or unwarranted attacks on one’s character.

Financial and Real Estate Assistant - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Advertising - Account Management Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time

9 Years after the Financial Crisis, the PR Industry in the United States Continues Its Slow but Steady Recovery Process

Prowly

The post 9 Years after the Financial Crisis, the PR Industry in the United States Continues Its Slow but Steady Recovery Process appeared first on Prowly Magazine. One of the key indicators of sector strength, job growth in the U.S.

Sr. Designer, Financial Wellness - Brentwood, TN

Flack Me

Company: Ramsey Solutions Location: Brentwood, Tennessee Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time

How to beat the stress of financial services communications

PR Daily

As a financial services communicator, you face countless regulations, and the slightest misstep could cost your organization hefty fines. Financial Communicators Conference. You’ll stride out of this conference with the know-how to highlight organizational stories, build a loyal following in the financial community, and woo millennial audiences on social media.

Financial CHOICE Act of 2017 Act Brings Change to Dodd-Frank Disclosure Requirements

Beyond PR

While we were all enthusiastically traveling back (on June 9) from the 2017 NIRI Annual Conference in Orlando, the House of Representatives passed the Financial CHOICE Act of 2017 (FCA2017), a bill predominantly intended to undo various aspects of Dodd-Frank.

4 Big Content Marketing Lessons from General Mills, 3M, Ameriprise Financial & SCHERMER

MaccaPR

Maura Ryan , Digital Content Marketing Manager, Ameriprise Financial. Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences?

Guilty by PR Association: 86% of Financial Services Pros Say 2008 Still Impacts Reps

Flack Me

Category: Flack Me Summary: Nearly a decade after the 2008 financial crisis, many financial services companies are still feeling its impact when it comes to reputation, according to new research from integrated communications firm Makovsky, which recently released its 2016 Wall Street Reputation Study.

Financial & Property Management Assistant for Family Office - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time

Key Lessons from the 2015 State of Trust in Financial Services Survey

TrendKite

In 2011 the firm began tracking financial services as a separate category. The 2015 State of Trust in Financial Services report was recently released and it includes some very interesting findings.

Holiday Rest & Rejuvenation Through Reading

PR Expanded

Video Creativity Financial Management Holiday Reading Immigration public relationsA Few Favorite Books in 2016. During the holidays you should never be too busy to step back to give thanks and to also take a little time to rest and rejuvenate.

The financial value of PR and why measurement needs a reality check

PR in High Definition

The post The financial value of PR and why measurement needs a reality check appeared first on Firefly Communications. The CEO said “Send out the sales team that have already smashed their targets. Tell them, don’t come back until our awareness has skyrocketed and every C-suite exec knows who we are.”. Did you do a double take? In the last few years, we’ve seen PR teams manoeuvre themselves closer to ‘core’ marketing skills.

Vice President, Marketing (Financial Services) - New York, NY

Flack Me

Company: JCPR Location: New York, New York Industry: Not Specified Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

Financial Times needs to know Thomas Cook didn’t need better communications advice

Stuart Bruce

Marketing Strategy Manager/Director (DOE) - Financial Svcs - New York, NY

Flack Me

Company: HNW, Inc. Location: New York, New York Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience

How a leading financial services company harnessed the power of media intelligence to achieve customer centricity

Zignal Labs

The post How a leading financial services company harnessed the power of media intelligence to achieve customer centricity appeared first on Zignal Labs

Is blockchain for public relations?

Axia PR

Many people associate blockchain solely with financial applications. High Tech Financial Services InvestmentBlockchain has received a lot of attention in recent months, especially after the explosive growth of bitcoin and other cryptocurrencies in December. Others see potential for blockchain technology in nearly all aspects of life.

A Case for Uber’s No. 2 Executive Coming from the PR Ranks

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Uber’s CEO, Travis Kalanick, posted on the company’s website last week that the hunt is on for a No.

Welcome Kevin Gaboury: LTPR’s New Intern

LTPR

It’s the New Year and that can only mean one thing: A new intern! Please help us welcome Kevin Gaboury to our team for the winter.

Longtime Hensarling aide named CFPB's chief of staff

Sword and the Script

Kirsten Sutton Mork, the House Financial Services Committee's staff director, will become chief of staff at the Consumer Financial Protection Bureau. Women in Banking Law and regulation Policymaking Jeb Hensarling Steven Mnuchin CFPB House Financial Services Committee

SeeDepth Masters In Marketing Interview: Author And Marketer Drew McLellan

SeeDepth

The agency specializes in B2B financial services industries. We’re a small shop (12 full time people) that specializes in working with large regional or national clients in the financial sector (banks, credit unions, financial advisors, insurance, etc.) By Seedepth.

The Art of Your Message and Visual Storytelling

LTPR

In the modern business landscape, visual storytelling takes center stage. Lately, more video e-newsletters have been rolling into my inbox. They take at least 4 minutes longer to ingest than those with still images, but they are infinitely more interesting because the images keep moving.

What Makes A Good Client?

HMA Public Relations

Featured Public Relations david c baker financial management of a marketing firm good clients HMA Public Relations managing right for the first time pr clients PRGN public relations global network Scott HansonAs a public relations agency, we are always on the hunt for new clients.

2014: Year of the data breach

LTPR

Data breaches were an unfortunate theme of 2014. Target, Home Depot and a dozen other companies are just a drop in the bucket, all of whom are likely looking forward to putting this year in the rearview mirror. Communication is crucial throughout any crisis – including data breaches.

Banking on Marijuana: Study Reveals Public Perception of Serving the Legal Cannabis Industry

LTPR

And while Americans’ acceptance of legal marijuana is rapidly growing , understanding and overcoming concerns of public perception is equally challenging for financial institutions. We wanted to know: How would serving marijuana-related businesses impact a financial institutions reputation?

Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

LTPR

Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. banks have significantly rebounded from the 2008 financial shock. How does a financial institution measure up to the competition?