Social Media Strategies for Financial Services Companies

Ronn Torossian

When most people think about brands with a digital presence, companies in the financial service industry aren’t the first ones that come to mind. The post Social Media Strategies for Financial Services Companies appeared first on.

What Do Financial Earnings and Comic Books Have in Common? | Business Wire Blog

Business Wire

This growth of non-financial investors also ushered in a new style of financial news reporting — a mix of financial numbers and consumer-facing analysis. The dawn of the real-time Internet brought a new kind of investor audience for companies to consider.


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Mergers and Acquisitions: Effective Communication Goes Beyond Just the Financials | Business Wire Blog

Business Wire

2021 delivered a record year for mergers and acquisitions (M&A) globally, with a total value of $4.7 trillion in deals — 32% above the prior single-year high in 2015. This was propelled by $2.8 trillion worth of deals in the U.S., which exceeded the previous high by 44%.

Financial Strategies to Help Your Business Weather Economic Uncertainty

Solo PR Pro

As the nation faces inflation, stock market swings and other economic uncertainties, it’s more important than ever for solo PR pros to have an understanding of the financial factors that affect them both professionally and personally.

Authentic Representation Matters for Businesses to Outperform Financially

Business Wire

A 2020 Catalyst report delivers compelling motivation for business leaders to work harder to reach more diverse customers: People of color hold a growing share of buying power in the American economy. Consumer spending by women worldwide reached an estimated US$31.8 Trillion in 2019.

Digital communications practices and priorities in financial services

Agility PR Solutions

New research from financial services industry digital comms firm Hearsay Systems examines how compliance teams are dealing with the challenges presented by the increasing volume and complexity of digital communications.

New research reveals disconnect between financial services brands and consumers

Agility PR Solutions

New research from customer engagement platform Braze provides guidance for financial services brands, specifically those that provide banking, budgeting, and wealth management services, to better understand and meet shifting customer needs.

The #PRStudChat Community Discusses Financial Services & Social Media on April 19th

Deirdre Breakenridge

Social media participation in the financial services industry is expected to increase as social networks expand in the coming years. Understanding your business purpose and approach on social media is imperative and financial services companies are investing in their infrastructure, guidelines, and engagement best practices. Jenn and the JConnelly team have been working with financial companies for years helping them to navigate the social media landscape.

5 unique public relations strategies for financial advisors

Muck Rack

5 unique public relations strategies for financial advisors

Meet the Muck Rack team: Get to know Katie Cooper, financial planning and analysis manager

Muck Rack

Meet the Muck Rack team: Get to know Katie Cooper, financial planning and analysis manager

UK Media Moves including Financial News, Tyla, Livingetc and more


Justin Cash is now Online Editor at Financial News; Tyla has announced a number of updates to its editorial team; Rachel Christie appointed Houses Editor at Livingetc.

New Financial Features on Twitter

HMA Public Relations

Twitter is now offering creators new ways to make money on its platform. Learn more about the Super Follow subscription and Tip Jar and how you can use it to your advantage. PR Observations and Preferences Social Media Influencer nonprofit social media updates Twitter

PR specialty firms are leading a strong financial rebound for the public relations industry

Agility PR Solutions

According to newly released research from PR and marketing-focused law firm Davis+Gilbert, public relations firms have demonstrated great improvement in year-over-year financial performance—and surging optimism for the future.

5 reasons PR and marketing are critical for the financial service industry

Agility PR Solutions

The digitization of the economy revolutionized operations in the financial service industry. Today, a lot of financial services are available online and it’s easier for clients to compare offers.

The impact of the pandemic on financial media in Europe and their communication practices

Agility PR Solutions

A new survey of journalists from European independent agencies network Fincom Alliance investigates the real and perceived impact of the pandemic on both companies and media operating in and around the financial services sector.

Financial services continues to struggle with brand intimacy

Agility PR Solutions

Although there were some signs of positivity, the financial services industry continues to rank near the bottom of the 10 industries reviewed in the latest Brand Intimacy COVID Study from marketing intimacy agency MBLM.

Rebooting innovation in financial services: 3 key drivers to success

Agility PR Solutions

Financial services organizations are reconfiguring their digital transformation strategies, which had become somewhat unfocused and ineffective, as they strive to innovate to stay ahead of their competition, reveals new research from business information publisher Arizent.

[SERIES] Part 5: Why Should You Use a Newswire to Distribute Your News Release? Financial Disclosure | Business Wire Blog

Business Wire

There is nowhere that this is more important than in the financial disclosure space. In the past 60 years, newswires have played a very large role in the news reach and distribution space.

3 major types of financial statements comms pros should know

PR Daily

Financial statements provide a snapshot in time look at an organization’s business performance and the financial health of an organization. public companies are required to prepare and release their financial statements on a quarterly basis.

How to humanize and personalize financial brands in a post-pandemic world

Agility PR Solutions

The post How to humanize and personalize financial brands in a post-pandemic world appeared first on Agility PR Solutions.

The essential financial watchdogs and referees that comms pros should know

PR Daily

public companies must report their financial and business performance on a quarterly basis. Included as part of these quarterly EDGAR filings, as well as typically in quarterly earnings news releases, are the company’s quarterly financial statements. financial reporting and accounting.

Crisis & Reputation Management Top Financial Services Concerns

The Proactive Report

Financial Services PR execs and agencies are still struggling to combat an industry peppered with regular fines, lawsuits and other scandals. Almost all (99%) of the executives polled in the 2015 Makovsky Wall Street Reputation Study said this has made it increasingly difficult for the financial services industry to rebuild reputation over the past 12 months. Online PR crisis financial services management online online PR reputation

Taking stock of communications: The critical role of non-financial factors in company valuation

Agility PR Solutions

New research from strategic communications and advisory firm ICR reveals that four in five professional investors (80 percent) believe that at least 20 percent of a company’s valuation is impacted by non-financial factors, and more than half (57 percent) believe it’s at least 30 percent.

Citizens Bank creates financial resource center, attracting high traffic numbers and low bounce rates

PR Daily

The financial institution launched a resource center for its customers with beneficial resources and information. This landed them the top spot in the Financial Services Campaign category of PR Daily’s 2020 Content Marketing Awards.

#measurePR Recap (April 2017): Measuring Financial Communications

Waxing UnLyrical

The April #measurePR chat fell the Thursday before Tax Day, so Shonali invited some of PR’s best financial communications pros with measurement advice for everyone—from those just starting out to seasoned pros. Shonali started by kicking off with introductions, and the guests chimed in on how they got started in financial communications and investor relations. The next question went right to the heart of the specialized worlds of investor relations (IR) and financial comms.

How to Become a Financial Services Trailblazing Thought Leader


How can you transform from ho-hum everyday expert into a fast-track financial services trailblazing thought leader? The post How to Become a Financial Services Trailblazing Thought Leader appeared first on wiredPRworks. What makes someone a “thought leader” today?

Financial services industry’s brand intimacy struggles continue

Agility PR Solutions

The financial services industry continues to have a hard time building connections with the public, ranking ninth out of the 10 industries studied in the Brand Intimacy COVID Study from marketing intimacy agency MBLM.

Nearly 9 in 10 financial services leaders lack confidence in data

Agility PR Solutions

New research from data solutions firm InterSystems finds that nearly nine of ten—a whopping 86 percent—business leaders at financial services companies aren’t confident that their data can be used for decision-making.

Financial Relief for U.S. Agencies During The Coronavirus Crisis


This act provides over $350 billion in financial relief for U.S. The post Financial Relief for U.S. The Coronavirus Aid, Relief, and Economic Security (CARES) Act was formally enacted on March 29, 2020.

What Are the Real Consequences of Fake Financial News?

Business Wire

The American Institute of Certified Public Accountants, or AICPA, released the results of a new survey revealing the startling impact that fake financial news is having on Americans' ability to make retirement, investment and healthcare decisions. A commercial newswire is a widely relied upon method used to meet Regulation FD, which ensures all interested parties have access to corporate news and financial data at the same time.

Failing to meet ESG goals exposes companies to increased operational and financial risks

Agility PR Solutions

The post Failing to meet ESG goals exposes companies to increased operational and financial risks appeared first on Agility PR Solutions.

As the NFL returns to the field, Lincoln Financial Group shows how to join the action

PR Daily

Financial security.” That’s the emphasis for Lincoln Financial Group’s new content series that spotlights stories about the need for financial planning. With Lincoln Financial’s series, that’s meant putting extra care into the interview process. “We

UK Media Moves including, Financial News, BuzzFeed and more!


Role change for Dionne Grant at BuzzFeed, Mark Cobley takes on Head of Production role at Financial News, and Sian Elvin is appointed Assistant News Editor for Media Blog

How Can Financial Services Organizations Use Social Media?


How can financial services organizations use social media to differentiate and build relationships? Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients.

How communicators can improve financial literacy—and secure a better seat at the table

PR Daily

It might seem scary—or even painful—but communicators keen on boosting internal influence and authority must become fluent in financials. If you’re financially ignorant, you’ll be an afterthought.”. What to look for in financial reporting .

COVID 19 spurs new PR and comms trends in the financial sector

Agility PR Solutions

With the world thrust into financial chaos during the COVID crisis, new survey research from European independent financial communications agency network Fincom Alliance seeks to better understand how PR and communications practices within the financial sector have changed due to the pandemic.

What’s working for financial comms during COVID-19

PR Daily

Among them are messages from investment firms and financial advisors seeking to assure recipients that things are under control. These senders have an even more complex task than most organizations as they must also address financial market drama.

How Does EMV Impact Financial Services Brands?


Thieves stole more than 500 million financial records in 2014. That’s one financial record for every 14 people on earth. helps financial organizations better understand and cater to the needs of this new breed of cautious consumer. To date, consumers’ financial security worries have not been quelled, providing threats and opportunities for financial services organizations. “In This not-so-secret secret has put consumers on edge.

Help us Make Your Kids the Most Financially Literate in History!!!!!


The United States if the richest nation in the world but it ranks 14th when it comes to financial literacy! 90 per cent of teachers think that kids need financial literacy education — but they’re not getting it and most don’t feel equipped to teach it. To make your kids the most financially literate in history. The post Help us Make Your Kids the Most Financially Literate in History!!!!!

How to assess and communicate the financial value of the organization

PR Daily

For comms pros, knowing the ins and outs of market capitalization and P/E ratio can be invaluable in sharing the financial strength and business savvy of your company. Many financial valuation metrics and concepts are beyond the scope of this book.