Agility PR Solutions

JUNE 9, 2024

Storytelling in marketing refers to the art of crafting compelling narratives that resonate with the target audience, transcending mere product promotion to evoke emotions and forge lasting connections.

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PR for Anyone

MARCH 16, 2022

I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. The best way to do this is through the power of storytelling. But storytelling… you know marketing used to be just kind of cut and paste.

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Agility PR Solutions

MARCH 20, 2024

Storytelling in campaigns is a pivotal strategy that transcends facts and figures. The art of storytelling in PR is not just about telling tales but about forging genuine connections with your audience, making your messages more relatable and impactful.

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Storytelling Strategy Publicity 120

ReimaginePR

NOVEMBER 17, 2020

an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling. There’s so much going on and you’re doing what you can to get some compelling brand storytelling done and out into the world. Most brand storytelling sucks. Hey, I get it. Watch the news?

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The Resolution Blog

JULY 16, 2020

Public Relations professionals excel in storytelling. So when Stella came across the wisdom of Cole Nussbaumer Knaflic, author, founder & CEO of ‘storytelling with data’, she had to interview her on the PR Resolution Podcast. The post Storytelling With Data appeared first on PR Resolution — by CoverageBook.

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PR for Anyone

JUNE 16, 2020

Christina Daves (01:09-01:13) We've seen many great storytellers that completely captured our hearts, whether it's a great movie or something that we read somewhere when someone's trying to get their message across. Part One of ‘Effective Storytelling with Cindy Ashton’ Cindy Ashton is a Virtual & Keynote Speaker + Award-Winning TV Host.

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Agility PR Solutions

OCTOBER 1, 2023

Brand storytelling is the best way to draw emotion from your […] The post Brand storytelling: 7 steps for crafting compelling narratives to connect with your audience appeared first on Agility PR Solutions.

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Storytelling Brand Branding Publicity 180

The Hoyt Organization

MARCH 8, 2024

The answer lies in the power of storytelling. Effective storytelling is about creating a compelling narrative that connects your brand with its audience on an emotional level. This includes using the same tone, visual elements, and key messages in your storytelling efforts. As humans, we are hardwired to respond to stories.

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Storytelling Brand Branding Consumer 94

Ronn Torossian

APRIL 25, 2019

Storytelling is one of the founding concepts of marketing. The post Storytelling in Digital Marketing appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Rather than just throwing products or prices at consumers, telling an impactful story is one of the best possible ways to truly make an impact.

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Prowly

MARCH 18, 2024

Now that is the secret sauce to lifting your PR campaign from simply good to terrific – digital storytelling. Sounds […] The post 9 Digital Storytelling Examples You Should Know If You Work in PR appeared first on Prowly Blog. And most of all – when they take up a challenge, fail and get back up.

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Storytelling Examples Blogging Industry 104

Burrelles Fresh Ideas

MAY 28, 2024

This article explores leveraging the power of storytelling in marketing and PR, sharing strategies and best practices to build trust, enhance patient experiences, and nurture a supportive community. Storytelling is a powerful tool to establish these connections. Fostering emotional connections is crucial in healthcare.

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Onclusive

APRIL 3, 2019

Shifting from traditional marketing and communications to the concept and model of Performance Storytelling isn’t easy. Enter Performance Storytelling. I call that Performance Storytelling. There are three key elements to successful Performance Storytelling: 1. That’s performance storytelling.

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Agility PR Solutions

AUGUST 13, 2023

It’s time to recalibrate your strategies and catapult data-led storytelling to center stage. Harnessing the power […] The post How to improve the return on your PR efforts with data-led storytelling appeared first on Agility PR Solutions.

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Agility PR Solutions

NOVEMBER 9, 2022

The post 4 important elements of storytelling vital for media relations appeared first on Agility PR Solutions. Too often, though, companies default to using PR to push their products or services, instead of their story. You may be asking: what’s wrong with that?

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Onclusive

MARCH 21, 2018

Breaking down silos between Paid, Earned & Owned media through continuous storytelling. The challenge is that these teams frequently continue to be siloed and need a roadmap for continuous storytelling and story marketing. The new continuous storytelling cycle. We are all familiar now with the PESO model.

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Storytelling Media Infographics Advertising 281

Agility PR Solutions

DECEMBER 17, 2023

The big news […] The post 4 tips for using storytelling techniques to craft compelling press releases appeared first on Agility PR Solutions. But the competitive landscape is growing, and it’s becoming harder to win over journalists who receive hundreds of PR emails every week.

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Ishmael's Corner

DECEMBER 1, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post The Top 10 Storytelling Posts of 2020 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. What a weird year.

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5W PR

SEPTEMBER 25, 2023

One of the most potent tools for achieving this is brand storytelling. What is brand storytelling? Brand storytelling is the practice of using narratives to convey the essence, values, and purpose of a brand. Brand storytelling aims to evoke emotions, forge connections, and communicate the brand’s unique identity.

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ImPRessions - Crenshaw Communications

JUNE 21, 2018

No one should underestimate the power of data for storytelling. Whatever the case, B2B and technology-based businesses are in an excellent position to use data-driven storytelling as part of a PR strategy. In other words, data-driven storytelling produces leads. 5 reasons to embrace data-driven PR.

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Storytelling Data Data-Driven PR Infographics 189

Agility PR Solutions

OCTOBER 30, 2023

In addition, you must also compete with this current generation’s […] The post Data-driven storytelling: PR’s next big adventure—here’s how it works appeared first on Agility PR Solutions. The rapidity at which new trends become stale can be daunting for any PR professional trying to pinpoint and capture the zeitgeist.

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Storytelling Data Trends Communications 110

5W PR

MARCH 24, 2022

Companies in the B2B industry can bring new life to their content with the help of digital storytelling. There are plenty of opportunities for B2B businesses to utilize digital storytelling, given the amount of consumer engagement in the industry, as well as the consumer research that many companies have been executing. Authenticity.

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Storytelling B2B Brand Branding 88

HMA Public Relations

DECEMBER 7, 2022

If done effectively, storytelling can be timeless. In this blog post, Rayna Burgett covers the different types of storytelling in marketing and how these can be used to drive engagement. Read more!

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Sword and the Script

MAY 16, 2023

If you want to be effective at storytelling, there’s a successful structure and format that human beings across cultures have independently discovered – and it’s older than Yoda I loved Star Wars as a kid. Storytelling format: the archetypal hero’s journey That these two stories are similar isn’t an accident. Refusal of the Call.”

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Storytelling B2B Marketing Wikipedia 114

Agility PR Solutions

JANUARY 15, 2023

The post 6 ways to use video storytelling to create a connection with your audience appeared first on Agility PR Solutions. That’s right. What once was the latest marketing trend has now become a marketing staple. And it’s not hard to see why. From demonstrating how […].

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Agility PR Solutions

MARCH 30, 2023

One approach to take is storytelling and creative writing. By leveraging the power of words, it’s possible to reach different target audiences on a more personal level—breaking through any language […] The post Building relationships with clients through storytelling & creative writing appeared first on Agility PR Solutions.

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Sword and the Script

JANUARY 25, 2020

Like many in PR, I’ve had debated many times over the years, and the reason is that storytelling works. 1) What is storytelling? To understand storytelling, you have to understand what makes a good story. 2) Why storytelling works: The Angel’s Cocktail. So, what are some good examples of storytelling?

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Axia PR

JULY 12, 2022

In this episode, guest Rob Biesenbach, keynote speaker, author, and retired actor, and host Jason Mudd discuss the power of saying “No,” the importance of storytelling, how to become a keynote speaker, and challenges keynote speakers face. Rob worked in corporate communications by day and began a secondary career of acting at night.

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ImPRessions - Crenshaw Communications

OCTOBER 15, 2019

At a time when we have more data than we can possibly use and people connect on social platforms, storytelling is an ideal tool for PR and marketing. When considerations collide, storytelling suffers. There’s a real tendency to sugarcoat anything negative or embarrassing when it comes to business storytelling.

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Ishmael's Corner

JUNE 29, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post Storytelling Lands Commodity Semiconductor on TV appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. You periodically hear that someone is “good TV.”

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Ishmael's Corner

DECEMBER 3, 2020

The Art Of Storytelling In Business Communications And Public Relations. The rest of the Top 10 storytelling posts in 2020 kicks off with musings on post 1,087 (but who’s counting?). The post The Top 10 Storytelling Posts of 2020, Part II appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

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Storytelling Blogging Communications Publicity 113

Agility PR Solutions

MAY 23, 2023

Yet storytelling is important in other areas as well, including public relations. […] The post 4 reasons why storytelling is so important in public relations appeared first on Agility PR Solutions. It is part of their marketing plan and a way to make their business and products memorable and exciting.

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PRSay

JANUARY 8, 2019

We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results. To make your storytelling effective, approach it as you would a strategic communications plan. Storytelling can come to life in written, audio or video forms, or in a blend of all three.

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Deirdre Breakenridge

DECEMBER 4, 2018

Youth engagement through the art of digital storytelling. Digital storytelling has become a key tool for many organizations to engage with their audiences and stakeholders. Here are some storytelling tips that will help your organization empower young adults to create change: Tip #1: Use the right platform.

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ImPRessions - Crenshaw Communications

JULY 10, 2018

The national fascination tells us something about PR , storytelling, and ourselves. While his post points out how the cave narrative conforms to certain storytelling archetypes (and primal fears), it also notes the many ways in which it departs from classic storytelling. But once the news broke, I was hooked.

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Storytelling Analysis Report Social Media 174

Ishmael's Corner

JUNE 25, 2019

The Art Of Storytelling In Business Communications And Public Relations. The post Pirates, Data and Storytelling appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

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Prowly

FEBRUARY 2, 2021

The post PR Storytelling: How to Create Data-Driven PR Stories and Secure Coverage appeared first on Prowly Magazine. Let’s face it: nobody cares if your company is the “largest homegrown retailer in the region” or the “best employer in the world”.

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Sword and the Script

JUNE 16, 2020

Storytelling is a powerful means of persuasion; it can be both a strategy, as in an overall narrative but it also can be a tactic, like using vignettes; here’s what a recent survey found. Years ago, there was a consultant in the DC area that had an unusual title on his business card: “chief storyteller.” There’s a science to it.

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