Notified

DECEMBER 16, 2024

Shifting client and audience expectations, new tools and smarter strategies - all of these things are transforming how public relations agencies work and deliver value. Whether youre in agency leadership, or an account team, it's essential to understand these changes and how to adapt.

Agency 246

Agency Trends Leadership Tools 246

Agility PR Solutions

NOVEMBER 17, 2024

Running a fully remote financial PR agency comes with undeniable perks but also some unique quirks. At StreetCred PR—an agency […] The post PR out of the office: Insights from our journey as a remote PR agency appeared first on Agility PR Solutions.

Agency 120

Agency Financial Industry Publicity 120

Bianchi Biz Blog

JANUARY 23, 2025

You might also be interested in: Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength 4 Tips for A Successful Auto Supplier PR Campaign 2024s Top PR Blog Posts The post How to Tell If Your PR Agency Has the Right Automotive Expertise appeared first on Bianchi PR.

Automotive 97

Automotive Agency How To Conference 97

Agility PR Solutions

DECEMBER 8, 2024

Picture this: Youre running a PR agency, are very passionate, and have a talented core helping you manage the operations. You need a well-structured business development program to attract new clients […] The post 8 steps for building a winning PR agency business development program first appeared on Agility PR Solutions.

Agency 96

Agency Industry Publicity 96

Agility PR Solutions

FEBRUARY 4, 2025

From traditional billboards and print ads to digital campaigns and experiential marketing, agencies that specialize in promoting alcoholic beverages are constantly evolving to meet the demands of a more discerning and health-conscious consumer base.

Agency 96

Agency Print Marketing Meeting 96

Culpwrit

MARCH 16, 2025

By Kevin Oates If agency years are like dog years, Im celebrating my 182nd at Ketchum this month. And Other Lessons Learned During Two+ Decades at a Global Agency The post Show Up to Lead. And Other Lessons Learned During Two+ Decades at a Global Agency appeared first on Culpwrit. It will be my last.

Agency 97

Agency Communications Publicity 97

Agility PR Solutions

JANUARY 12, 2025

Influencer marketing agencies, traditionally known for their hands-on approach to selecting influencers, managing campaigns, and tracking results, are now embracing AI and automation to streamline their operations. Artificial Intelligence and automation are transforming every industry, and influencer marketing is no exception.

Agency 101

Agency Marketing Technology Industry 101

Prohibition

FEBRUARY 6, 2025

These scammers are using stolen branding, fake invoices, and false claims of employment at well-known agencies to con people on Facebook Marketplace. It is exactly the same people/person and the same scam – they are using agencies in the North because, in their own words, “creative agencies are easy targets.”

Creativity 71

Creativity Agency Employee Facebook 71

Ronn Torossian

NOVEMBER 21, 2024

A CPG marketing agency plays a […] The post The Role of Sustainability in CPG Marketing Campaigns appeared first on. Today’s consumers prioritize brands that demonstrate a commitment to eco-friendly practices, from product development to packaging and marketing.

Marketing 195

Marketing Consumer Agency Industry 195

Ronn Torossian

NOVEMBER 21, 2024

Building emotional connections is key to driving loyalty and advocacy, and a CPG marketing agency can help brands craft campaigns that […] The post Building Emotional Connections with Consumers Through CPG Marketing appeared first on.

Consumer 195

Consumer Marketing Agency Brand 195

Agility PR Solutions

OCTOBER 30, 2024

AI in PR and social listening is revolutionizing how agencies respond to and prevent crises. […] The post How AI and social listening work together to revolutionize PR crisis management appeared first on Agility PR Solutions.

Crisis Management 174

Crisis Management Crisis Technology Agency 174

Ronn Torossian

NOVEMBER 21, 2024

A cannabis marketing agency specializes in crafting compelling narratives that resonate with […] The post The Role of Storytelling in Cannabis Marketing Campaigns appeared first on. In the cannabis industry, where stigmas and misconceptions still exist, storytelling is particularly valuable.

Storytelling 39

Storytelling Marketing Education Consumer 39

Business Wire

DECEMBER 22, 2021

As 2021 comes to an end, public relations agency owners and leaders share their thoughts on what the communications landscape will look like next year. What are the top trends that every PR pro should know for 2022? These valued insights offer PR pros guidance for setting their focus for the new year.

Publicity 441

Publicity Blogging Trends Agency 441

Wadds Inc.

OCTOBER 28, 2024

Nine out of ten practitioners support a voluntary code of conduct to fix a 'broken' pitch process that costs agencies an average of £7,000 per opportunity. Public relations agencies pitching for new business face budget uncertainty, ghosting and intellectual property misuse. Half of agencies pitch monthly and some pitch weekly.

Pitching 98

Pitching Industry Publicity Financial 98

PRSay

DECEMBER 16, 2024

Merriweather, whose Instagram handle is @TheGenZPublicist , now has a PR and marketing agency in Atlanta called BStarPR. Whenever shes had the opportunity to work with a different PR agency, I have leaned into the fact that I was the young one, the Gen Zer. I got a glimpse of where my skillset could also be used.

Instagram 158

Instagram Agency Interviews Study 158

Sword and the Script

FEBRUARY 4, 2025

The answer to that question offers real insight into a persons ability, or an agencys ability, to execute. Its also a good question for consultants, agencies and job seekers to be asked. Youll have a better sense of their ability to identify story angles and conceptually match those to current news trends.

Financial 149

Financial Report Pitching Journalism 149

Business Wire

JUNE 30, 2022

In this partner webinar, Muck Rack , Agence-France Presse , and The Foreign Press Association shared tips for getting your organization’s press releases and pitches seen and acted on by reporters outside of your home market.

Pitching 399

Pitching Internal International Blogging 399

ImPRessions - Crenshaw Communications

OCTOBER 10, 2022

So, as a leader and manager spearheading ad tech PR at one of the top ad tech PR agencies, there are a few things I keep in mind to stay on track. Agency PR tends to move fast, especially if you’re juggling several projects for different clients. They might also be helpful to others who happen to be like me. . Change up processes.

Agency 77

Agency Communications Reputation Corporate 77

Prowly

DECEMBER 17, 2024

Cision is also best suited for corporate in-house PR teams or large PR agencies. It might fall short with understanding small to medium agencies needs which is where Prowly shines. It's best suited for big in-house teams or agencies that conduct large-scale campaigns all over the world. What features does it offer?

Comparison 104

Comparison Software Tools Analytics 104

Agility PR Solutions

DECEMBER 2, 2024

Raffetto Herman Strategic Communications is one such agency, with agency practice leads already manning their telescopes to anticipate what the near year will bring. As 2025 nears, it’s poised to be another year of new challenges, excitement and PR industry growth for those on their toes and prepared to adapt as necessary.

Public Affairs 96

Public Affairs Healthcare Communications Publicity 96

5W PR

NOVEMBER 4, 2024

In a field where reputation, differentiation, and trust drive competitive advantage, partnering with a PR agency that understands both the intricacies of the VC landscape and the unique positioning of each firm can be a decisive factor for success. Amplifying Success and Impact Every investment tells a story.

Trends 88

Trends Healthcare Reputation Financial 88

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

From Chris Harihar ’s perspective, generative AI tools like ChatGPT and DALL-E finally gave PR agencies the power to deliver on their promises of AI sophistication. Agency teams will increasingly unlock valuable and time-saving use cases for the tech.

Trends 333

Trends Industry Government Data 333

Agility PR Solutions

MARCH 26, 2025

Hiring a PR agency is an investment in your brands visibility, credibility, and long-term growth. But simply signing a contract with a PR firm doesnt guarantee success. To see real returns, you need a strategic approach that aligns your PR efforts with your business goals.

Agency 106

Agency Brand Branding 106

Remote PR Jobs

DECEMBER 31, 2024

Due to the price point, this is a good option for a mid sized or a large agency. Notiqued Agency Boutique Program: Think of it as the Muck Rack for independent professionals. Its an easy, effective way to level up your outreach and make a bigger impact without the need for a big team.

Tools 100

Tools Communications Software Google 100

5W PR

DECEMBER 27, 2024

The post User-Generated Content in Video Game Marketing: Building Community Through Engagement appeared first on Public Relations Blog | 5W PR Agency | PR Firm. By highlighting the contributions of players, developers can create authentic and engaging marketing campaigns that resonate with their target audience.

Community 144

Community Video Marketing Creativity 144

Agility PR Solutions

APRIL 18, 2025

New agency research reveals a shifting landscape for B2B marketerswhere AI-fueled transformation is redefining how marketing leaders spend budget on programs, hire staff and agencies, and evaluate ROI. The new report, 2025 U.S.

Strategy 85

Strategy B2B Marketing Agency 85

Prowly

OCTOBER 23, 2024

Problem Dawn Jones is the Founder of Pressed Fresh Collective, a PR and brand-building agency working to help independent artists succeed. But there isn’t always time to research and personalize well. Here’s how Dawn Jones dealt with this issue.

How To 211

How To Pitching Analytics Software 211

Onclusive

MARCH 24, 2022

This is especially important for large or global companies, which may have multiple communications, executive and agency teams. Make sure to create alignment upfront and get buy-in from all regions, business units and agency partners across the board.

Measurement 396

Measurement Data Hotels Viral 396

Agility PR Solutions

NOVEMBER 18, 2024

The practitioners at global influencer agency Billion Dollar Boy compiled predictions on a comprehensive set of key themes that […] The post The Creator Economy in 2025: Influencer experts offer insights on what will drive the industry—and PR and marketing—in the coming year appeared first on Agility PR Solutions.

Industry 113

Industry Marketing Agency Strategy 113

Wadds Inc.

MARCH 9, 2025

In my early career at a global agency, I worked in a team of 18 peers six men and 12 women, all highly-skilled and ambitious in our field of corporate publish relations. Two decades later, only two of us from that group now hold top-tier senior leadership positions in global agencies. Both are men. This isnt just a coincidence.

Publicity 94

Publicity Leadership LinkedIn Report 94

ImPRessions - Crenshaw Communications

APRIL 18, 2023

That’s why some reputation management firms offer PR services and PR agencies often address reputation management. Here are four posts from our agency founder, Dorothy Crenshaw, on PR and brand reputation, and how PR can protect and drive the latter.

Reputation 333

Reputation Crisis Customer Service B2B 333

5W PR

NOVEMBER 20, 2024

Partnering with a PR agency like 5WPR can be pivotal for K-beauty brands looking to stand out. Partnering with a PR agency ensures that sustainable practices are communicated effectively, aligning with the values of eco-conscious shoppers and establishing brand credibility in this space. market goals, read our full case study here.

Brand 78

Brand Branding Communications Marketing 78

Sword and the Script

SEPTEMBER 10, 2024

Business may be getting a tad personal as B2B buyers put “I feel safe signing a contract with them” at the top of their decision criteria Dentsu a global creative agency is out with a new study about B2B buying decisions. The report is partly based on 3,528 interviews – and more than 14,000 interviews since 2021.

B2B 179

B2B Software Ethics Leadership 179

5W PR

DECEMBER 6, 2024

Thats why its ideal to work with an alcohol marketing agency to navigate these waters effectively. This often requires a collaborative approach between marketing teams, legal counsel, and advertising agencies. Consider consulting with legal experts or advertising agencies with experience in this area.

Advertising 78

Advertising Advertising Ethics Local 78

Wadds Inc.

JANUARY 5, 2025

It exceeds the combined income of the UK's top five agencies: Brunswick, Weber Shandwick, Edelman, Teneo and FTI Consulting. If youre an independent practitioner or work in an agency of no more than two people, please consider entering and helping showcase and speak up for the work of this market sector.

Marketing 98

Marketing Data Small Business Community 98

5W PR

NOVEMBER 13, 2024

The post Shaping Media and Advertising in 2025: Key Shifts on the Horizon appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Our mission is to ensure companies gain the visibility, credibility, and media presence needed to succeed in 2025 and beyond.

Advertising 157

Advertising Advertising Privacy Ethics 157

5W PR

JANUARY 7, 2025

The key lies in striking the right balance between local and global strategies by working with a hotel digital marketing agency. Collaborate with international travel agencies and online booking platforms to reach a wider audience. Develop a unified brand voice, messaging, and visual identity.

Hotels 78

Hotels Local Marketing Engineering 78