Agency Related Topics 
ImPRessions - Crenshaw Communications
FEBRUARY 22, 2022
But how does a PR or ad agency avoid it? His final tweet concluded that “no agency could have done this ad.” Except according to Martin Agency CEO Kristen Cavallo, an agency did. It’s tough to sit out all agency reviews on principle.
ImPRessions - Crenshaw Communications
JULY 7, 2021
PR agency teams, like all creative services people, love to keep our clients happy. While a big part of what our clients ask of us is generating media coverage, what any agency team does will go way beyond that.
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ImPRessions - Crenshaw Communications
JULY 1, 2021
Lots of ad and PR agencies tout their independent status in their marketing. Early in my career, after stints at two very different independent PR firms, I worked in the PR unit of a large ad agency. Traditional ad agencies like the one where I worked have been badly disrupted.
ImPRessions - Crenshaw Communications
NOVEMBER 17, 2021
In the last ten years or so, podcasts have shot up in popularity, especially for PR agencies. The post Top Entrepreneur Podcasts PR Agencies Should Know appeared first on Crenshaw Communications.
ImPRessions - Crenshaw Communications
MAY 25, 2021
PR agencies come in all shapes and sizes. Other agencies — often described as “boutique” — are smaller and less known, yet capable of producing work of the highest quality. Smaller agencies are often less formal and can be less organized when it comes to personnel matters.
ImPRessions - Crenshaw Communications
DECEMBER 15, 2021
The role of a PR agency in this alignment, and in building an organization’s reputation among customers, employees, and stakeholders, is central. After selecting an agency partner, it’s imperative to lay out expectations, deliverables and success metrics for both sides.
ImPRessions - Crenshaw Communications
OCTOBER 31, 2022
Here are some of our scariest PR agency tales. The post The Best PR Agency Horror Stories appeared first on Crenshaw Communications. Whether you work in public relations or another service business, you probably have your own horror stories.
PR Daily
MARCH 22, 2023
As a former in-house marketer, I’ve managed agencies ranging from branding and web development to technical writing and PR. After a decade, I’ve learned a thing or two about how to find the right agency for the job and how to make the most of the engagement.
ImPRessions - Crenshaw Communications
NOVEMBER 23, 2021
As a PR agency team , we also have a lot to be thankful for at our firm. The post What PR Agencies Should Be Thankful For appeared first on Crenshaw Communications. As we prepare for Thanksgiving, it’s a good moment to reflect on the past year and what we’re thankful for.
ImPRessions - Crenshaw Communications
NOVEMBER 19, 2021
The PR investment could be squandered if goals aren’t clear, or if the client and agency aren’t aligned on what they need to achieve. A common aspect of the fuzzy-goals problem is a lack of internal alignment on the agency role or goals.
ImPRessions - Crenshaw Communications
MAY 12, 2021
Starting an internship at a top PR agency can be a little nerve-wracking even under ordinary circumstances. The post Notes From A Virtual PR Agency Intern appeared first on Crenshaw Communications. Guest post by Crenshaw Communications intern, Sarah O’Connell.
ImPRessions - Crenshaw Communications
MARCH 6, 2023
She also contributes to new business efforts and continuing education for agency team members. Congratulations to Crenshaw Communications VP, enterprise tech and business development, Sasha Dookhoo, who was recently recognized as part of Ragan’s Top Women in Communications Awards.
Bianchi Biz Blog
MARCH 2, 2023
So, why are some Purchasing and Procurement buyers still making decisions based on the lowest PR agency rates? If a buyer picks the agency with the lowest rate, they think they can get more hours from the budget, and therefore, more or better results. Admit it. We’ve all done it.
Business Wire
APRIL 1, 2022
From the top down, all team members, work processes, and departments begin to work like a well-oiled machine to achieve the one thing all agencies want: a satisfied and grateful client. Here are the top three ways that agencies can measure their employees' success in 2022.
ImPRessions - Crenshaw Communications
NOVEMBER 28, 2022
Throughout my public relations career, I’ve done the agency-to-in-house and in-house-to-agency dance a few times. My first PR internship was for a small PR agency in my hometown in South Carolina. I quickly became hooked on the PR agency life.
ImPRessions - Crenshaw Communications
JANUARY 29, 2020
For a PR agency , what’s better than winning a new client? In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. At a prior agency we had a nifty client selling proposition known as the 10/10/10 guarantee.
Stephen Waddington
OCTOBER 9, 2022
tool supports business planning for creative agencies. As professional advisers to creative agencies and comms teams, we have done some of the work here at Wadds Inc. Strategic planning and crisis preparedness: A guide for creative agencies. A new Wadds Inc.
Cision
NOVEMBER 11, 2020
3 Ways to Ensure Your Agency’s Profitability Amid Uncertainty. Best Practices
Konnect Agency
NOVEMBER 14, 2022
An influencer marketing agency can help brands understand current trends and how they should be incorporating these trends into their influencer marketing strategies to drive success and accomplish goals. Influencer Marketing Agency Breakdown of Video Content Evolution.
PR Daily
SEPTEMBER 30, 2022
Every agency wants to do it all. As the economy lurches back into a semblance of normalcy, marketing agencies are focusing on a full-service suite of offerings to help brands regain their footing amid all the noise. Agency-deep expertise. . Building agency depth. .
Konnect Agency
MARCH 10, 2023
The importance of asking questions, creating moodboards, and fostering collaboration in the work of a Creative Agency. Why a Creative Agency Uses Visual Tools to Communicate Visuals aren’t just crucial to the final product but invaluable to the process that gets you there.
PR Daily
SEPTEMBER 2, 2022
Strong connections to tentpole media sets Broadsheet Communications apart, earning recognition as a Boutique Agency of the Year in PR Daily’s Top Agencies Awards. “We’ve We’ve arrived,” boutique agency Broadsheet Communications confidently announced this year.
Agility PR Solutions
OCTOBER 31, 2022
With the help of the right public relations agency, any start-up can increase brand awareness, attract more investors, increase website backlinks, and position itself as an industry expert. The post Why all start-ups should use a PR agency appeared first on Agility PR Solutions.
Konnect Agency
NOVEMBER 8, 2021
PR Agency Provides Resources to Stand Out in a Record High Investment Year. Why Work With a PR Agency For Your Funding Announcement. A PR agency provides ultimate media training for investors to ensure your accomplishments are showcased how you envision them.
Bianchi Biz Blog
MARCH 27, 2023
With 54 member PR agencies in virtually every major market around the world, PRGN gives our clients local PR expertise and boots on the ground in just about any market they might need support. PRGN Uncategorized global Media relations PR PR agencies PR relationships Public relations
PR Daily
DECEMBER 6, 2022
Tools such as Slack and monday.com, to name a few, have become more and more commonplace in PR agencies. A typical PR agency commstech stack has at least five layers of tech: media databases, content management solutions, media monitoring/reporting solutions, communications platforms (i.e.
PR in High Definition
MARCH 28, 2023
Embarking on a partnership with a PR agency is one of those business purchasing decisions that shouldn’t be taken lightly. There are thousands of excellent communications agencies in Europe, of all shapes and sizes. Consider applying a similar process when selecting an agency team.
PR Daily
JANUARY 20, 2023
Creating a genuine rapport about AXE was integral to the agency’s mission. Since Gen Z digs cryptocurrency like Dogecoin and smoking weed, The Martin Agency built a campaign around those themes. With $0 media spend, the #DogeCan campaign generated 2 billion impressions.
PR Daily
AUGUST 29, 2022
However, there is plenty of tedious admin and repetitive work within the typical PR agency that can be easily automated, giving you more time back to focus on the stuff that really adds value. Enter our Top Agencies Awards by Sept.
Agility PR Solutions
FEBRUARY 9, 2021
It’s true to say that some clients can only afford to hire agency support from […]. The post 10 questions PR pros should be asking SEO agencies appeared first on Agility PR Solutions. Analysis Public Relations profession SEO agencies
Business Wire
DECEMBER 15, 2021
Now, perhaps more than ever, is the time to partner with a PR agency to be successful in a brave new world. What a difference a year makes! With 2021 in the rearview mirror, is it wise to predict what the next year holds? At SKC PR, our team thinks it’s worth a shot.
PR Daily
APRIL 4, 2022
Agency leaders look to the future ahead of our awards luncheon in New York City on May 10. What does the future of the PR agency look like? These agency leaders represent a wide range of service sectors, geographic locations and business portfolios.
Bianchi Biz Blog
JANUARY 7, 2021
Sadly, after a week of waiting, we learned from Mark that Company B’s executives decided not to hire a PR agency at this time. Having been in the PR agency business for more than three decades, I can guess what happened. The post Can Your Company Afford a PR Agency?
Ronn Torossian
MARCH 25, 2020
The post Public Relations Agencies and Public Opinion appeared first on. Business PR Agency PR Inspiration Ronn Torossian 5WPR CEO Insights MARKETING PR Firm Pubilc Relations StrategyPublic Relations (PR) may be a misconstrued element in marketing, but it has the potential to shape public opinion. Day-to-day decisions on products and services bought are closely linked to efforts of public relations.
Konnect Agency
NOVEMBER 23, 2021
It’s always an exciting time of the year when we get to look back at what trends and tactics were successful, and which emerging practices can be implemented by a public relations agency to make our clients “All-Stars” in the new year ahead. Looking for a Public Relations Agency?
ImPRessions - Crenshaw Communications
NOVEMBER 1, 2018
Bringing on an external PR agency , or really any outside firm, is an investment of time and budget for any company, no matter its size. Naturally, things will go better for both parties if the agency team gives their all, and the client manages for the best possible outcomes. ” It’s a great question, and there are many answers, from the bare essentials to the ultimate agency wish list. If you can cut the red tape, your agency will love you for it.
Ishmael's Corner
SEPTEMBER 15, 2019
I rarely use this real estate to talk about the Agency, much less brag about the Agency. The post Hoffman Asia Pacific Named “Best Technology Agency” in the Region appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. As we coach our clients, no one likes the person who comes off as “OK, enough about me.
Konnect Agency
MARCH 15, 2023
Returning from one of the biggest trade shows in the country, Natural Products Expo West in Anaheim California, we are providing a PR agency’s take on the tactics we saw brands deploy to ensure the greatest impact of the show and emerging CPG trends we saw on display.
Landis PR
MARCH 6, 2023
Photo courtesy of Pixabay Prepare for your Search Before beginning your search for a PR agency, it’s vital that you and your team make a list of your needs and define why you are looking for an agency in the first place.
ImPRessions - Crenshaw Communications
APRIL 29, 2022
For a PR agency team, few things are more important than having media contacts at the ready. Regardless, reporters are all but telling PR agencies that they need to up their outreach game and take steps to stay current and relevant, from their strategies to contact lists.
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