INDUSTRY INSIGHTS YOUR PEERS ARE READING
Canon All in One Printer ONLY $49.99 (Reg $199.99) Print great quality photos and documents with this Canon – PIXMA TS9020 Wireless All-In-One Printer – White/Black that is available for ONLY $49.99 MORE
For years, the print industry has seen a steady and drastic decline, but evidence suggests that its importance not only will remain relevant, but that it is making a comeback. More Americans prefer print books over e-readers, and more than 90 percent of adults read paper magazines. MORE
It’s worthwhile to print off some copies of your high performing pieces and have them available. Creating good content is just half the content marketing equation. The other half is content distribution. Distribution tends to fall to the wayside for several reasons. MORE
When you’re asked to be interviewed in the media , it’s important to know that each medium – radio, TV and print – have specific requirements you should understand before the interview. Print. MORE
Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Trying to tie print ads or direct mail directly to sales, for a high-value, long-sales-cycle B2B product, was a nightmare. MORE
Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. For a long time, the venerable contributed article has been a mechanism for surfacing new or big ideas. MORE
By weaving in information from trusted third parties into paid TV and print advertising, brands increase the credibility of the message MORE
To the stubborn ones I offer a solution: Want print? One dude (also young) was interviewed for a major print magazine and at the end said, with me on the line: “So is this for the magazine?” bad clients insolent people Laermer rant print media trendspotting Web promotion MORE
Company: Vladimir Jones Location: Colorado Spgs, Colorado Industry: Advertising - Creative Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience MORE
Journalism New York Times Visual Storytelling brand journalism business communication BuzzFeed corporate media digital media journalism business long-form journalism media properties paid media print media sponsored content storytelling storytelling in business communications target audience the New York Times traditional journalismThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. MORE
But, does printing “whole grain” on the front of a food package really deceive consumers? Printed on the front of the box, in large letters, is the phrase “WHOLE GRAIN.” MORE
Companies hired PR agencies to get them the print and broadcast coverage they wanted. Once upon a time, it was all about getting enough press and publicity—putting news, press releases and information “out there” for target audiences to read. MORE
We know that, as quaint as it sounds in this digital age, nothing tops a story in print. In my last newsroom, working for Ohio’s largest newspaper, I didn’t have my own desk. MORE
Communication Personal Shonali Burke newspapers will not die print media world cupI had a delightful surprise waiting for me this morning. MORE
By weaving in information from trusted third parties into paid TV and print advertising, brands increase the credibility of the message MORE
Public relations in an agency is unrecognisable from 25 years ago. It started, as these things often do, as a conversation on Twitter. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. It’s turned into a nostalgic trip down memory lane for a lot of people in my network. Thanks to everyone who jumped into the conversation. 25 years ago workflow in an agency was defined by media relations. MORE
Print Persists. While print-only publications are not that common, they can be of particular importance for some clients. Furthermore, print continues to play an important role internationally, as there are still a lot of publications that aren’t fully online. MORE
If you’re a frequent social media user, you’ve probably seen photos of people with little yellow and orange icons above their faces with a number. They’re using a Microsoft product called how-old.net. It’s supposed to predict the age you look in that photo, and it’s kind of a cool feature. MORE
Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only. In the words of Ruth Jamieson’s new book on the indie mag explosion, “Print Is Dead. Long Live Print”! Our new magazine really is a print product. MORE
But if a client is (still) questioning the value of online placement vs. print placement, you should show them this video. I''ve heard the headline of this post from clients and colleagues in the past. You probably have too. Sure nothing can compare to actually holding the fruit of your labor. MORE
Company: McDermott Cue Location: Menomonee Fls, Wisconsin Industry: New Media - Design Career Level: Entry Level (less than 1 yr experience) Minimum Education: None Required Job Status: Full Time Salary Range: Commensurate with Experience MORE
Technically, executive producers (broadcast) and editors-in-chief (print and online) reserve final judgement. Who really decides which stories receive play in the media? Realistically and more complex, anyone with authority in a newsroom can accept or kill a pitch at any time. “It’s MORE
Company: EZCORP Location: Austin, Texas Industry: Marketing - Other Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience MORE
You just never had to worry about this sort of thing, at this scale, in a world of print ads and billboards. You can’t just spend your way to success in social media advertising. You can have the best research, personas, targeting, messages and creative – and still miss the mark. MORE
For the last half decade, PR software providers have built technologies around third party data from web crawlers, social media sites, TV and radio broadcasts, and print […]. MORE
artificial intelligence, predictive analytics or 3D printing) in bridging the gapbetween understanding […]. MORE
For the first time, social media has surpassed print newspapers as a news source for Americans, Pew Research Center finds. adults said they often get news from social media, compared to 16 percent from print newspapers. MORE
I’m going to be discussing how to deliver bad business news in print, which I think is more important because of the fact that people keep records of bad news the way they keep lottery tickets: just in case. Writing What They Don’t Want To Read: Bad News In Print. MORE
Today’s TV, radio, and print news is already 24/7. Anderson Cooper media news cycle print media web coverage wire services Our media has Attention Deficit Disorder. MORE
PR seems to be waiting for the death of the paper press release as impatiently as it’s been waiting for the advent of the Mobile Age. Why is the old press release losing importance so quickly? The answer is simple: The vast majority of its recipients can’t be bothered to read it. MORE
Company: Ithaca College Location: Ithaca, New York Industry: Advertising - Other MORE
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. If the intended audience doesn’t trust the format of the ad, the actual content has no chance. MORE
Digital efforts constitute the main course of our current marketing diet, but Vistaprint Corporate’s infographic reminds us that a sensible portion of print still deserves room on our plates. Print is expensive, but it has science-backed advantages over online content. MORE
You may want to stop the death knell for printed content. Case in point: JCPenney, which has seen its share of financial woes in the past few years, is cranking up the printing presses and putting out a catalog for the first time in five years. MORE
The print offering still funnels consumers toward an internet experience, using things like “Smile codes” so users can find an item online by scanning a code with their smartphone. amazon printed and mailed a TOY CATALOG. Print is NOT dead. MORE
Researchers from Germany's Institute for Integrative Nanosciences (IIN), IFW Dresden have developed 3D printed robots powered by bull sperm cells. 3D Printing ApplicationsThe bots can be loaded with a cervical cancer drug called doxorubicin hydrochloride and could one day be used to treat human patients. MORE
39 But that hasn’t stopped people from pointing fingers at Craigslist when they’re looking for someone to blame for the slow decline of certain print media outlets. Craigslist Founder, Craig Newmark, has long maintained his site is not responsible for the less prominent position of print media. MORE
Whether you’re looking to score a coveted placement in InStyle or a featured product in a Refinery29 slideshow, keep in mind that long-lead (print) media and short-lead (digital) media have different requirements when it comes to putting together a story. Print/long-lead media needs. MORE
Company: Brainstorm Creative Resources (DC-based recruiter) Location: Washington, District of Columbia Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Salary Range: $55,000 - $85,000 MORE
It belongs to a group of self-publishing services that enable you to do most of the work yourself, which substantially lessens the price to print. It is a free-standing print-on-demand machine that will publish your book immediately upon order. MORE
Print Related Topics PRSay
DECEMBER 13, 2018
For the first time, social media has surpassed print newspapers as a news source for Americans, Pew Research Center finds. adults said they often get news from social media, compared to 16 percent from print newspapers.
Media Bullseye
AUGUST 16, 2016
Print Persists. While print-only publications are not that common, they can be of particular importance for some clients. Furthermore, print continues to play an important role internationally, as there are still a lot of publications that aren’t fully online.
PR Daily
JANUARY 22, 2015
You may want to stop the death knell for printed content. Case in point: JCPenney, which has seen its share of financial woes in the past few years, is cranking up the printing presses and putting out a catalog for the first time in five years.
PR Daily
AUGUST 27, 2017
Digital efforts constitute the main course of our current marketing diet, but Vistaprint Corporate’s infographic reminds us that a sensible portion of print still deserves room on our plates. Print is expensive, but it has science-backed advantages over online content.
Flack Me
DECEMBER 22, 2017
A physician from the Netherlands is attempting to drive to Sierra Leone in order to set up a program for 3D printing hand prostheses. 3D Printing Applications
PR Daily
JUNE 23, 2017
Whether you’re looking to score a coveted placement in InStyle or a featured product in a Refinery29 slideshow, keep in mind that long-lead (print) media and short-lead (digital) media have different requirements when it comes to putting together a story. Print/long-lead media needs.
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Ishmael's Corner
JANUARY 31, 2017
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. If the intended audience doesn’t trust the format of the ad, the actual content has no chance.
PR Daily
MAY 4, 2015
If you’re a frequent social media user, you’ve probably seen photos of people with little yellow and orange icons above their faces with a number. They’re using a Microsoft product called how-old.net. It’s supposed to predict the age you look in that photo, and it’s kind of a cool feature.
PR Daily
JULY 24, 2017
For years, the print industry has seen a steady and drastic decline, but evidence suggests that its importance not only will remain relevant, but that it is making a comeback. More Americans prefer print books over e-readers, and more than 90 percent of adults read paper magazines.
PR Daily
MARCH 9, 2016
PR seems to be waiting for the death of the paper press release as impatiently as it’s been waiting for the advent of the Mobile Age. Why is the old press release losing importance so quickly? The answer is simple: The vast majority of its recipients can’t be bothered to read it.
Flack Me
DECEMBER 22, 2017
Researchers from Germany's Institute for Integrative Nanosciences (IIN), IFW Dresden have developed 3D printed robots powered by bull sperm cells. 3D Printing ApplicationsThe bots can be loaded with a cervical cancer drug called doxorubicin hydrochloride and could one day be used to treat human patients.
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PR Daily
AUGUST 13, 2015
We know that, as quaint as it sounds in this digital age, nothing tops a story in print. In my last newsroom, working for Ohio’s largest newspaper, I didn’t have my own desk.
TrendKite
NOVEMBER 7, 2017
By weaving in information from trusted third parties into paid TV and print advertising, brands increase the credibility of the message
TrendKite
NOVEMBER 7, 2017
By weaving in information from trusted third parties into paid TV and print advertising, brands increase the credibility of the message
MaccaPR
FEBRUARY 2, 2017
Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only. In the words of Ruth Jamieson’s new book on the indie mag explosion, “Print Is Dead. Long Live Print”! Our new magazine really is a print product.
Flack Me
NOVEMBER 13, 2014
Company: Vladimir Jones Location: Colorado Spgs, Colorado Industry: Advertising - Creative Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience
Flack Me
SEPTEMBER 25, 2014
Company: EZCORP Location: Austin, Texas Industry: Marketing - Other Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor''s Job Status: Full Time Salary Range: Commensurate with Experience
Public Relations Sydney
SEPTEMBER 1, 2014
When you’re asked to be interviewed in the media , it’s important to know that each medium – radio, TV and print – have specific requirements you should understand before the interview. Print.
Flack Me
OCTOBER 31, 2014
Company: Ithaca College Location: Ithaca, New York Industry: Advertising - Other
Waxing UnLyrical
OCTOBER 19, 2011
I’m going to be discussing how to deliver bad business news in print, which I think is more important because of the fact that people keep records of bad news the way they keep lottery tickets: just in case. Writing What They Don’t Want To Read: Bad News In Print.
Flack Me
JULY 24, 2015
Company: McDermott Cue Location: Menomonee Fls, Wisconsin Industry: New Media - Design Career Level: Entry Level (less than 1 yr experience) Minimum Education: None Required Job Status: Full Time Salary Range: Commensurate with Experience
Flack Me
MAY 7, 2015
Company: Brainstorm Creative Resources (DC-based recruiter) Location: Washington, District of Columbia Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Salary Range: $55,000 - $85,000
Bad Pitch Blog
JANUARY 17, 2009
But if a client is (still) questioning the value of online placement vs. print placement, you should show them this video. I''ve heard the headline of this post from clients and colleagues in the past. You probably have too. Sure nothing can compare to actually holding the fruit of your labor.
Sword and the Script
NOVEMBER 20, 2018
It’s worthwhile to print off some copies of your high performing pieces and have them available. Creating good content is just half the content marketing equation. The other half is content distribution. Distribution tends to fall to the wayside for several reasons.
Ishmael's Corner
APRIL 20, 2016
Journalism New York Times Visual Storytelling brand journalism business communication BuzzFeed corporate media digital media journalism business long-form journalism media properties paid media print media sponsored content storytelling storytelling in business communications target audience the New York Times traditional journalismThe Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.
Sword and the Script
FEBRUARY 5, 2019
You just never had to worry about this sort of thing, at this scale, in a world of print ads and billboards. You can’t just spend your way to success in social media advertising. You can have the best research, personas, targeting, messages and creative – and still miss the mark.
Sword and the Script
AUGUST 28, 2018
Years ago, contributed articles were a badge of honor since there was a limited number of opportunities in a printed world. For a long time, the venerable contributed article has been a mechanism for surfacing new or big ideas.
Waxing UnLyrical
JULY 21, 2011
Communication Personal Shonali Burke newspapers will not die print media world cupI had a delightful surprise waiting for me this morning.
Sword and the Script
MAY 22, 2018
Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Trying to tie print ads or direct mail directly to sales, for a high-value, long-sales-cycle B2B product, was a nightmare.
Ronn Torossian
JUNE 18, 2018
But that hasn’t stopped people from pointing fingers at Craigslist when they’re looking for someone to blame for the slow decline of certain print media outlets. Craigslist Founder, Craig Newmark, has long maintained his site is not responsible for the less prominent position of print media.
AirPR
OCTOBER 26, 2016
For the last half decade, PR software providers have built technologies around third party data from web crawlers, social media sites, TV and radio broadcasts, and print […].
Agility PR Solutions
FEBRUARY 18, 2019
artificial intelligence, predictive analytics or 3D printing) in bridging the gapbetween understanding […].
Bad Pitch Blog
FEBRUARY 20, 2009
Today’s TV, radio, and print news is already 24/7. Anderson Cooper media news cycle print media web coverage wire services Our media has Attention Deficit Disorder.
Mindful Marketing
FEBRUARY 8, 2019
But, does printing “whole grain” on the front of a food package really deceive consumers? Printed on the front of the box, in large letters, is the phrase “WHOLE GRAIN.”
Bad Pitch Blog
OCTOBER 5, 2008
To the stubborn ones I offer a solution: Want print? One dude (also young) was interviewed for a major print magazine and at the end said, with me on the line: “So is this for the magazine?” bad clients insolent people Laermer rant print media trendspotting Web promotion
Mora Communications
JANUARY 6, 2018
Canon All in One Printer ONLY $49.99 (Reg $199.99) Print great quality photos and documents with this Canon – PIXMA TS9020 Wireless All-In-One Printer – White/Black that is available for ONLY $49.99
Cision
JANUARY 9, 2017
It belongs to a group of self-publishing services that enable you to do most of the work yourself, which substantially lessens the price to print. It is a free-standing print-on-demand machine that will publish your book immediately upon order.
Agility PR Solutions
JULY 18, 2018
Technically, executive producers (broadcast) and editors-in-chief (print and online) reserve final judgement. Who really decides which stories receive play in the media? Realistically and more complex, anyone with authority in a newsroom can accept or kill a pitch at any time. “It’s
Agility PR Solutions
NOVEMBER 11, 2018
Companies hired PR agencies to get them the print and broadcast coverage they wanted. Once upon a time, it was all about getting enough press and publicity—putting news, press releases and information “out there” for target audiences to read.
Stephen Waddington
OCTOBER 5, 2018
Public relations in an agency is unrecognisable from 25 years ago. It started, as these things often do, as a conversation on Twitter. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. It’s turned into a nostalgic trip down memory lane for a lot of people in my network. Thanks to everyone who jumped into the conversation. 25 years ago workflow in an agency was defined by media relations.
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