Walker’s campaign entrance spurs criticism, logo comparisons

PR Daily

Here’s a comparison (Walker’s logo is on the left): Scott Walker is either saying he is America's Best or he paid someone x $'s to steal their logo. Wisconsin Gov. Scott Walker became the 15th Republican candidate to enter the 2016 race for president Monday, just in time to join in the din of criticism surrounding President Barack Obama’s nuclear deal with Iran. Walker is one of several candidates who officially announced via Twitter: I'm in.

Anthony Joshua Drawing Comparisons To Muhammad Ali

Mark My Words

Sports Business, 02.05.17. Read here: [link]. Mark Comments

Amid the Rapid Pace of Change, These 5 Fundamentals of PR are Still Essential

Sword and the Script

In technology, the classic comparison of Salesforce to Oracle is an iconic example. Two is the new five. When people ask what will happen in the next five years, the chances are, whatever it is, will happen in just two.

The Motorola XOOM: A Revolutionary Tool

Waxing UnLyrical

Communication Guest Posts Matt LaCasse Resources comparison ipad motorola XOOM reviewXOOMing in.

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PR & Customer Success: 2 Sides Of The Same Coin

AirPR

In PR, we like to draw comparisons. Along those lines, I thought it would be interesting to make a comparison between PR and one of the fastest growing roles sweeping the SaaS industry: Customer Success. It helps emphasize a point, enhance a story or create a connection between two seemingly unrelated things. Whaaaat you may […]. PR Education CS customer success customer success education PR PR education PR tip public relations retention

Marketing Budgets to Grow: 5 Datapoints from the CMO Survey for B2B Marketers

Sword and the Script

Comment: The comparisons of these results around marketing analytics to social media is striking. Marketers are relatively upbeat about the economy and growth prospects over the next 12 months or so.

How micro-influencers generate 7X more engagement than those with larger followings

Agility PR Solutions

Monitoring Panama Papers Global PR Crisis

TrendKite

Just check out this visual representation so you can see the comparison to other data leaks: Media Monitoring Featured

Mark with Newsweek on whether or not Amazon’s investment will pay off.

Mark My Words

In comparison, Netflix has 75 million. British PR guru Mark Borkowski tells Newsweek that Amazon’s investment could prove wise and boost the streaming service, which is said to have 46 million Amazon Prime subscribers worldwide. Read more here. Mark My Words amazon carshow celebrity investment james may jeremy clarkson PR richard hammond streaming top gear newsweek subscribers amazon’s netflix million

Marketers, which LEGO character are you?

PR Daily

The comparisons don’t stop there. What can Lego teach us about digital marketing agencies? Plenty, it turns out. For one, the iconic toy’s characters can teach us about the roles we play in our agencies.

Snapchat vs. Instagram Stories: Which is best for your organization?

PR Daily

offers a side-by-side comparison so you can decide which is worthy of inclusion in your social media strategy. Have you ever wondered what the difference is between Snapchat and Instagram Stories?

Why mentorship is essential for young PR pros

PR Daily

While there are textbooks and resources that can teach you theory and show you case studies about PR and marketing, they are no comparison to tangible field experience.

A Foundation in Ethics Is Built in Our Childhood

PRSay

For some of us, the ethical dilemmas we deal with pale in comparison to what assaults our senses in a 24/7 news cycle. A family’s value system is established early.

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PR Measurement Advice From The Client

Mindful Marketing

Competitive comparisons can be meaningless without context. Agencies are often asked to include competitive comparisons in reports. By Seedepth. GUEST POST By Mikala Vidal. I started my PR and marketing career almost 15 years ago.

The Implications of the Growth of Social News

Cision

The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. This is in comparison to 81 percent of those between 18 and 24 who consider online or social media as their main source of news.

How to show up in Google’s ‘featured snippets’

PR Daily

Content targeted toward questions and comparisons. The researchers found that snippets tend to be served for terms involving questions and comparisons.

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11 ways to use GIFs in workplace communication

PR Daily

Make comparisons. A side-by-side comparison is a great way to highlight subtle differences in your product or service. GIFs have been making a comeback. There are GIF keyboards , GIF integrations and GIF website s galore.

Report: 49 percent say brands don’t meet customer experience expectations

PR Daily

In comparison, 79 percent of marketers feel like generic customers through online interactions, and 77 percent will abandon a brand after a poor online experience. If you’re one of the many PR and marketing pros fixated on measurement, don’t forget to also focus on your consumers.

AirPR Software Launches New Version of AirPR Analyst Platform

AirPR

AirPR customers can now use Analyst to conduct cross-functional competitive comparisons all in one place. New features include a fully customizable dashboard with unlimited widgets, competitive analysis, broadcast monitoring, & Trends TM.

5 enduring functions of public relations

PR Daily

In technology, the classic comparison of Salesforce to Oracle is an iconic example. Two is the new five. When people ask what will happen in the next five years, chances are that whatever it is will happen in just two.

How to create superb infographics

PR Daily

Are you thinking of a timeline, a comparison chart or something with more editorial flair? Visual storytelling is huge, and infographics have become a popular format for doing so. The folks at Ervin & Smith have compiled a five-step checklist for creating irresistible data visualizations.

Contrast as a Storytelling Technique in Business Communications

Ishmael's Corner

While not exactly the same thing, a comparison can also insert a fresh wrinkle into a story. One such comparison that stands out in my mind involved India’s space mission that orbited Mars last year.

EU slaps Google with $2.7B fine

PR Daily

The Commission concluded that Google "gave prominent placement in its search results only to its own comparison shopping service, whilst demoting rival services. It stifled competition on the merits in comparison shopping markets.". Google has been slapped with a record-breaking $2.7

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The How and Why of PR Attribution

AirPR

It’s important to know how your own blog content fares in comparison to earned or newswire content.

Digital marketers’ guide to online reviews

PR Daily

You know that you shouldn’t pay for fake positive reviews, but where does social media fit into the equation—and how should you handle feedback on Facebook and Twitter in comparison to a Yelp review?

The Well Written Press Release #6: Include Multimedia

ISEBOX

The numbers literally tanked in comparison with the fifth through tenth campaign. Read Time: 2 minutes. When is the last time you read something on the internet that didn’t include pictures, a video or some form of multimedia? You can’t remember? Right. Us either.

What Our Search Behaviors Signify About The Future of PR

Rock the Status Quo

But then I added in public relations, social media and search engine optimization (SEO) – the other three key components of digital PR – just for comparison purposes. (Nerd post alert. Endorsed and paid for by Carrie’s Inner Geek.). Well, this is rather interesting!!

Infographic: Tangible Information Remains a Driver of IR Website Traffic from Wall Street

Cision

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). With Question 4 of the 2017 Shareholder Communications 365 Study, we learned that only 20% of institutional investors visit your investor relations website to read your news releases.

Do You Need To Build Links? Here’s A Framework To Find Out.

Buzzstream

If you want to read more about how these metrics are calculated, you can check out this comparison on the BuzzStream blog. There’s no doubting that links are a staple of any SEO diet.

Nestlé promises no more artificial flavors or colors in products

PR Daily

By comparison, the top two competitors, Hershey Co. Nestlé is going natural. The Swiss food giant will no longer use artificial flavors and coloring in its U.S. candy products.

4 ways to misinterpret your measurement

PR Daily

You''re asked to do a benchmark comparison against the competition, even though the circumstances are vastly different. coverage, and it''s hardly a fair comparison. At Paine Publishing, we keep a supply of data geek jokes for when we need to get through tough number-crunching days.

4 crisis lessons from Sean Spicer’s major misstep

PR Daily

There are other comparisons you can choose. That was an insensitive and inaccurate comparison, and I should not have said that. After his comments in the Tuesday briefing, Spicer continued to build on the comparison, even after a reporter pressed him on the issue.

Bakery recalls bread over glass shard danger

PR Daily

How would you rank Bimbo’s recall notification in comparison with the others this year? The year of the recall continues.

Infographic: Before Institutional Investors Buy, Do They Visit IR Websites?

Cision

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE).

Report: When marketing to seniors, drop the humor and emotional pleas

PR Daily

In comparison to 69 percent of millennials, more than half of senior consumers (56 percent) have switched or are planning to switch to a streaming service, such as Amazon Prime Video or Netflix.

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Infographic: Where Institutional Investors Read News and Earnings Releases

Cision

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE).

Report: It’s crucial to prove digital marketing ROI, but many still struggle to measure

PR Daily

In comparison, only 31 percent of retail, clothing and leisure marketers say that their metrics measure the success of their campaigns when stacked against strategic goals.

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Infographic: How Often Do You Visit the IR Website of the Stocks You Own?

Cision

In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Last week via Question 1 of the 2017 Shareholder Communications 365 Study, we learned that 65% of institutional investors consider an investor relations website as “must-see-TV.”

The Power Of Creativity In PR

ImPRessions - Crenshaw Communications

Expedia’s vision statement is milquetoast in comparison) Momondo’s daring, creative endeavor was no small project; it involved a heavy lift of DNA tests, interviews, and filmmaking.

Report: It’s crucial to prove digital marketing ROI, but many still struggle to measure

PR Daily

In comparison, only 31 percent of retail, clothing and leisure marketers say that their metrics measure the success of their campaigns when stacked against strategic goals. For many digital communicators, measurement is a tough nut to crack.

Enhance PR Through These Simple Social Media Tips

ImPRessions - Crenshaw Communications

Look here for a side-by-side comparison to see which tools can up your game. Our public relations clients are always looking for ways to leverage traditional media on social channels in a relevant, traffic-building way.

What’s in Your Fall 2014 Communications Toolkit?

PR Expanded

SumAll is a free tool that shows you how conversations progress and you can make comparisons over time. It’s the end of the summer and fall marks the busy season for professionals, as well as PR educators and students who are back in school.

Medical school’s cat meme promotion is fundraising gold

PR Daily

For comparison: In the previous year the school took a more conventional approach and snagged only 14 “likes,” shares or comments and a reach of about 1,495 people. Cats—cute, grumpy, and otherwise—seem to be everywhere on the Internet. Maybe it’s because they get people to open their wallets.