8 Conversational Writing Tips That Will Boost Engagement
B2B PR Sense
MARCH 8, 2020
By comparison, the second one focuses on the person doing the action and gets right to the point. What is conversational writing? It is a way of writing that imitates everyday speech. Instead of reading like a textbook, it reads more like a conversation between two friends. Writing conversationally is not just about relaying facts. While your content is meant to teach your audience, conversational content uses a more relaxed, approachable style than, say, an industry white paper would.