Walker’s campaign entrance spurs criticism, logo comparisons

PR Daily

Here’s a comparison (Walker’s logo is on the left): Scott Walker is either saying he is America's Best or he paid someone x $'s to steal their logo. Wisconsin Gov. Scott Walker became the 15th Republican candidate to enter the 2016 race for president Monday, just in time to join in the din of criticism surrounding President Barack Obama’s nuclear deal with Iran. Walker is one of several candidates who officially announced via Twitter: I'm in.

Anthony Joshua Drawing Comparisons To Muhammad Ali

Mark My Words

Sports Business, 02.05.17. Read here: [link]. Mark Comments

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PR & Customer Success: 2 Sides Of The Same Coin

Onclusive

In PR, we like to draw comparisons. Along those lines, I thought it would be interesting to make a comparison between PR and one of the fastest growing roles sweeping the SaaS industry: Customer Success. It helps emphasize a point, enhance a story or create a connection between two seemingly unrelated things. Whaaaat you may […]. PR Education CS customer success customer success education PR PR education PR tip public relations retention

The Motorola XOOM: A Revolutionary Tool

Waxing UnLyrical

Communication Guest Posts Matt LaCasse Resources comparison ipad motorola XOOM reviewXOOMing in.

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Website spelling and grammar errors are costlier than you may think

Agility PR Solutions

But website content is often not run through the same rigors as other content marketing copy—and new research by web services comparison site Website Planet reports that U.S.

Halloween PR: Millennials admit to buying stuff just for social posts

Agility PR Solutions

When it comes to Halloween spending, 48 percent of millennials say they’ve made Halloween-related purchases to use in social media posts, according to a new survey from credit card comparison firm CompareCards.com.

Dear RFPs, here’s 5 reasons why creative pros aren’t really into you

Agility PR Solutions

RFPs supposedly achieve four goals: An apples-to-apples comparison of competing firms. Request for Proposals (RFPs) are a long-standing tradition among companies and organizations seeking creative professional services.

How micro-influencers generate 7X more engagement than those with larger followings

Agility PR Solutions

New research from micro-influencer marketing platform SocialPubli.com examines how micro-influencer campaigns perform in comparison to their counterparts across social media networks to gain a better understanding of what works—and what doesn’t—when partnering with the long-tail of influencer marketing. The firm recently announced the release of the 2018 Global Micro-Influencer Study uncovering valuable insights and providing […]. The post How micro-influencers generate 7X more engagement than those with larger followings appeared first on Agility PR Solutions. Public Relations influencers

Mobile marketing drives digital ad spending

PR Daily

In comparison, desktop ads have remained relatively stagnant over time. As advertising on traditional channels like TV, radio and newspapers declines, many brand managers are turning to the internet for a new audience—specifically mobile phone users.

Monitoring Panama Papers Global PR Crisis

TrendKite

Just check out this visual representation so you can see the comparison to other data leaks: Media Monitoring Featured

Nicknames and labelling: Corbyn as Stalin

Stephen Waddington

Johnston’s comparison of Corbyn with Stalin is a bid to overstate his socialist views, but it’s almost certainly fallen wide of the mark. The comparison between that and Mr Corbyn wanting to raise taxes on the rich is absurd?"

Mark with Newsweek on whether or not Amazon’s investment will pay off.

Mark My Words

In comparison, Netflix has 75 million. British PR guru Mark Borkowski tells Newsweek that Amazon’s investment could prove wise and boost the streaming service, which is said to have 46 million Amazon Prime subscribers worldwide. Read more here. Mark My Words amazon carshow celebrity investment james may jeremy clarkson PR richard hammond streaming top gear newsweek subscribers amazon’s netflix million

8 Conversational Writing Tips That Will Boost Engagement

B2B PR Sense

By comparison, the second one focuses on the person doing the action and gets right to the point. What is conversational writing? It is a way of writing that imitates everyday speech. Instead of reading like a textbook, it reads more like a conversation between two friends.

What Our Search Behaviors Signify About The Future of PR

Rock the Status Quo

But then I added in public relations, social media and search engine optimization (SEO) – the other three key components of digital PR – just for comparison purposes. (Nerd post alert. Endorsed and paid for by Carrie’s Inner Geek.). Well, this is rather interesting!!

52 transitional phrases to keep your writing connected

PR Daily

by comparison. Print this list, and post it near your computer. Years ago, I attended a medical writing workshop where I received an incredibly useful handout for writers: a list of 50 transitional words. I kept this list on my desk and referred to it every day without fail.

Martech is NOT Marketing; Long Live Marketing

Sword and the Script

Or consider these comparisons: Graphic design software is not creativity. Marketing technology (martech) is not marketing. Not any more than, a CRM database is customer service. Enterprise search is not knowledge management. A press release is not public relations.

How to show up in Google’s ‘featured snippets’

PR Daily

Content targeted toward questions and comparisons. The researchers found that snippets tend to be served for terms involving questions and comparisons.

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AirPR Software Launches New Version of AirPR Analyst Platform

Onclusive

AirPR customers can now use Analyst to conduct cross-functional competitive comparisons all in one place. New features include a fully customizable dashboard with unlimited widgets, competitive analysis, broadcast monitoring, & Trends TM.

Beating writer’s block with a little help from Mozart

PR Daily

Because those should be reserved for extreme circumstances, the comparison pinged: They’re like sirens and flashing lights on emergency vehicles. Wolfie didn’t plop himself down at the keyboard without first rolling ideas around in his noodle, and neither should you.

The Domain Authority score will be updated on March 5th, 2019

The Resolution Blog

It’s an essential day-to-day metric for Search marketing teams to watch the strength of their owned websites grow in comparison to competitor sites. CoverageBook reports include a metric called Domain Authority. Domain Authority (or DA) is a calculation provided by 3rd party organisation Moz.

Contrast as a Storytelling Technique in Business Communications

Ishmael's Corner

While not exactly the same thing, a comparison can also insert a fresh wrinkle into a story. One such comparison that stands out in my mind involved India’s space mission that orbited Mars last year.

Why You Should Absolutely, Positively NOT Cut Your Marketing and PR Budget Right Now

Sword and the Script

For comparison, £50 million is worth about $58 million USD at today’s rates. Product launches and marketing campaigns are getting delayed. That’s probably not a surprise – you’ve probably experienced this yourself – but eConsultancy has put some numbers to it: “A survey of more than 2,200 marketers conducted by Econsultancy and Marketing Week has revealed that the majority believe that the outbreak has already heavily impacted marketing activities for the first half of 2020.”

The How and Why of PR Attribution

Onclusive

It’s important to know how your own blog content fares in comparison to earned or newswire content.

How to…calculate and compare owned media engagement rates across multiple social channels

The Resolution Blog

This makes it easier for you to paste multiple rows into a bigger combined master worksheet when carrying out analysis over a longer time period than the Facebook system allows, perhaps for year on year comparisons. Social media measurement programmes can be complex.

5 enduring functions of public relations

PR Daily

In technology, the classic comparison of Salesforce to Oracle is an iconic example. Even amid today’s turbulent, rapid pace of change, these PR essentials remain unchanged. Two is the new five.

Study: Marketers struggle to prove social media ROI

PR Daily

In comparison, only 34% count revenue attribution as engagement, with 32% of marketers saying engagement is inspiring consumers to take action (such as clicking a link or visiting the website).

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Report: Measuring PR’s value remains communicators’ top challenge

PR Daily

However, only 10% of PR pros use a customer relationship management software, in comparison to nearly 60% of PR teams who use spreadsheets daily (most often to tap into static media lists).

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3 PR Takes On YouTube’s Brand Safety Scandal

ImPRessions - Crenshaw Communications

It gives them an opportunity to present their content as a “walled garden” that is high quality and brand-safe by comparison.

Which holiday trends in 2019 are making waves on Pinterest?

NewsWhip

There hasn’t been much engagement in 2019 by comparison, but we’re just barely into the real holiday season, so rest assured, there will be crafts and food aplenty in the weeks to come.

Why mentorship is essential for young PR pros

PR Daily

While there are textbooks and resources that can teach you theory and show you case studies about PR and marketing, they are no comparison to tangible field experience.

People with Messy Offices Perceived Negatively, Research Finds

PRSay

By comparison, books in the “somewhat” messy office were tilted on the shelves, a textbook and papers lay on the floor, and the wall clock was an hour off. If your workspace is sloppy, co-workers might think you’re neurotic and disagreeable, new research from the University of Michigan says.

Critical Mention Ends Agreement With Cision

Critical Mention

If anybody in the marketplace disputes this fact, we encourage you to take a no-obligation demo of our platform and make the comparison yourself. As you may have already heard, as of July 1, 2019, Critical Mention will no longer be available in the Cision platform.

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EU slaps Google with $2.7B fine

PR Daily

The Commission concluded that Google "gave prominent placement in its search results only to its own comparison shopping service, whilst demoting rival services. It stifled competition on the merits in comparison shopping markets.". Google has been slapped with a record-breaking $2.7

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The Implications of the Growth of Social News

Cision

The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. This is in comparison to 81 percent of those between 18 and 24 who consider online or social media as their main source of news.

How writers can embrace being edited

PR Daily

Ask your editor to track changes, or conduct a side-by-side comparison of the original versus the edited version. The professional nitpicker is your friend—honest. The seemingly arbitrary changes and brutal hacking of your magnificent prose are purposeful. Here’s what you should know.

Nestlé promises no more artificial flavors or colors in products

PR Daily

By comparison, the top two competitors, Hershey Co. Nestlé is going natural. The Swiss food giant will no longer use artificial flavors and coloring in its U.S. candy products.

4 ways to misinterpret your measurement

PR Daily

You''re asked to do a benchmark comparison against the competition, even though the circumstances are vastly different. coverage, and it''s hardly a fair comparison. At Paine Publishing, we keep a supply of data geek jokes for when we need to get through tough number-crunching days.

Bakery recalls bread over glass shard danger

PR Daily

How would you rank Bimbo’s recall notification in comparison with the others this year? The year of the recall continues.

Ranking by proxy: the hidden SEO value of great online press coverage

The Resolution Blog

Your content by comparison may take some time to vault itself into these hallowed positions. And by comparison, your own content isn't likely to oust them soon.

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The Updated Media Monitoring Module by Agility PR Solutions is a Solid Tool for the Price Point [Product Review]

Sword and the Script

This was for comparison purposes – to see if the results would be helpful to me as an agency and PR practitioner working hard for clients every day. A few months back, Agility PR Solutions announced it updated its media monitoring tool.

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