Fri.Apr 20, 2018

Social Media Rock Stars: Collegis Education’s Kendall Bird

Communications Conversations

Higher education advocate. Social media and communications professional. Self-proclaimed data geek. And movie buff. Just a few of the terms I’d use to describe this month’s Social Media Rock Star: Kendall Bird.

2018 PRSA Western District Conference in the Mile High City

HMA Public Relations

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways. The post 2018 PRSA Western District Conference in the Mile High City appeared first on HMA Public Relations.

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Lobbying for Your B2B Client or Pitch Idea

Shift Communications

I was recently speaking with a lobbyist that works with a client. The lobbyist was explaining his role, not only on behalf of my client but also more generally, including his job description and goals.

Why is it Important to Build a Personal Brand?

Maine PR Maven

By building your network, you build your personal brand. You may ask: why is it important to build my personal brand? It’s important for people to know you, particularly when they need what you have to offer. If you are a plumber, you want to be known as the best darn plumber in your city […].

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

More Trending

How Content Marketers Can Engage With Quizzes

Flack Me

Category: Flack Me Summary: The main goal of quizzes in content marketing is to increase the conversion rate on your website

Syracuse University scrambles to distance itself from frat video

PR Daily

A joke out of context can be offensive—or even disastrous. Syracuse University found itself embroiled in crisis after a video was posted online of a fraternity ritual in which at least one person appeared to take an oath of hatred and bigotry.

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Starbucks quietly fights fake online coupons

PR Daily

After a widely lauded crisis response to a racial incident in a Philadelphia location, Starbucks is dealing with the PR scourge of the modern era: fake news. The coffee chain announced it would close thousands of its stores.

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6 errors to avoid when using marketing automation

PR Daily

Marketing mistakes run the gamut from silly typos to catastrophic oversights. Some leave you shaking your head; others can ruin your campaign or, worse, your credibility. In email marketing automation, missteps are especially costly. Customers and subscribers can easily get turned off, and you don't want to burn money on preventable problems. Here are six common email marketing automation mistakes to avoid: 1. Spamming. Because you can create and schedule email campaigns.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Ragan’s 2018 Health Care PR & Marketing Awards are now open

PR Daily

The 5 most popular stories on PR Daily this week

PR Daily

Here are the five most widely read stories this week on PR Daily : Infographic: 6 social media marketing trends to watch. 10 free tools for creating infographics, images and more. 9 things you should never say in your presentation. 10 tips for writing and polishing a speech. 5 reasons to stop relying on grammar checkers. RELATED: Create powerful corporate content that engages both internal and external audiences ]. Image via

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