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10 Media Relations Predictions to Watch in 2023 | Business Wire

Business Wire

The Business Wire Global Media Relations Team shares ten trends that will impact journalists and PR professionals in 2023 and beyond. public relations media relations

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10 Top Media Trends for 2021

PR Daily

For those looking to offer earned media coverage in the coming year, here are some developments you must follow. Media and media relations was no exception. Here are 10 developments all media relations pros should track: 1.

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10 tips from journalists for better media relations in 2023

PR Daily

Media layoffs and closures drove PR-to-media ratios to new heights while reducing the number of outlets and potential placements. RELATED: Join us in January for our DE&I Virtual Certificate Course ]. Media Relations

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Media and Media Relations in 2022: Predictions and Trends | Business Wire Blog

Business Wire

The news and public relations industries have faced many challenges this year including extended discussions around COVID-19, vaccination, and masking requirements; remote working; virtual events; shortage of labor; and the Great Resignation. media relations

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4 important elements of storytelling vital for media relations

Agility PR Solutions

The post 4 important elements of storytelling vital for media relations appeared first on Agility PR Solutions. Public Relations media relationsIt’s no secret that PR is a great way to spread the word about your company’s brand.

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9 Ways to Increase Media Relations Results in a Post-Pandemic World | Business Wire Blog

Business Wire

Media relations has always been a blend of timing and storytelling. But what happens when you have a global pandemic, a worldwide cry for humanity and a mass reduction in media outlets? public relations media relations

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Playing the Scarcity Card in Media Relations

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. No company in business history has played the scarcity card in media relations with the deftness of Apple. Techniques For Effective Business Communications.

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32 Media Relations Tips to Maximize Your Coverage Opportunities | Business Wire Blog

Business Wire

For the past 60 years, Business Wire has worked in conjunction with media outlets, large and small, around the globe. media relationsAs the world changes, so does journalism. In 2020, reporters and organizations are looking for more authentic stories to tell.

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The 2020 List of Media Relations Best Practices Blog Posts | Business Wire Blog

Business Wire

Earned media is considered some of the most valuable content an organization can generate. Earned media comes with a stamp of approval that brands cannot generate on their own. media relations

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Is Media Relations Dead?

Bianchi Biz Blog

Is media relations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Consider that: The number of bona fide independent media outlets is declining – in the U.S. Is Media Relations Dead?

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Ragan and PR Daily announce Media Relations Awards finalists

PR Daily

Today’s media landscape is more challenging than ever. Breaking through the increasing noise to an ever-shrinking group of media is no mean feat. But the finalists for Ragan’s Media Relations Awards have found a way to stand out and share their message.

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Showcase your media relations success

PR Daily

Enter Ragan’s Media Relations Awards by Friday, March 19, to earn recognition for your media relations campaigns, events (live or virtual) and initiatives that delivered results. The post Showcase your media relations success appeared first on PR Daily.

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Showcase your media relations success

PR Daily

Enter Ragan’s Media Relations Awards by Friday, March 19, to earn recognition for your media relations campaigns, events (live or virtual) and initiatives that delivered results. The post Showcase your media relations success appeared first on PR Daily.

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3 ways the pandemic has changed media relations forever

PR Daily

From lightning-fast media cycles with non-stop breaking news to smaller than ever newsrooms with shrinking resources, media relations—especially over the last two years during the ongoing pandemic—has never been more challenging. The value of trade media.

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8 tips for conference and exposition media relations

PR Daily

Even though it has been more than two years since the last show, the conference provided an opportunity to refresh best practices while engaging with the media. FREE GUIDE: Pitching the Media ]. Go up and introduce yourself when you see a media badge. Media Relations

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Help us measure the ‘State of Media Relations’

PR Daily

What’s the real value of media relations in 2022? Answers will be revealed at our upcoming Media Relations and Measurement Conference on May 11 in New York City. How has the value of earned media and media relations changed in recent years?

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Webinar recap: Upleveling your media relations game

Muck Rack

Webinar recap: Upleveling your media relations game

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Trends and Best Practices for Media Relations

PRSay

In the PR strategies toolbox, the practice of media relations gives PR practitioners an opportunity to distinguish themselves while also giving their organizations an edge over the competition. As earned media, stories placed through media relations efforts are cost-effective.

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Media Relations in the Age of Coronavirus and Other Natural or Manmade Disasters | Business Wire Blog

Business Wire

When a major disaster hits, whether it’s COVID-19 or another event that puts people, property and businesses in peril, it's often difficult to understand the best path forward to approaching the media. education media relations

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[Webinar] Livongo: Messaging & Media Relations for an Award-Winning IPO

Onclusive

Join this webinar to hear from Jake Mazanke , Corporate Communications Manager at Livongo, who will discuss how his team controlled the narrative to generate IPO success, set a standard for coverage across the industry, and tripled their website traffic — and how he used Onclusive to connect their national media campaign to tangible financial results. How Livongo tracked, measured and reported on the success of their IPO-related content. Date / Time: January 30th at 1PM ET.

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Should media relations wait during election season?

PR Daily

Media relations is always challenging—but the 2020 fourth-quarter cycle may doom your client’s coverage. Building relationships with media gatekeepers. RELATED: Join us for our Writing & Content Creation for Communicators Virtual Workshop ].

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Media relations in the post-COVID world: 8 best practices

Agility PR Solutions

The post Media relations in the post-COVID world: 8 best practices appeared first on Agility PR Solutions. Analysis Public Relations media relationsThe COVID-19 pandemic brought big changes to the way people live and conduct business.

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5 ways the COVID-19 pandemic is changing media relations

PR Daily

Navigating the ever-changing landscape of media is never easy. In the midst of this, the media landscape continues to evolve. Prior to COVID, unless your clients lived in a major media market, chances of regular national TV appearances were slim.

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Getting reporters’ attention the No.1 barrier for media relations

PR Daily

Our recent survey looks at how PR pros see the future of media relations, its value to the business and top challenges. What are the biggest challenges facing media relations professionals in 2022? What do you think about the media relations part of the PR job?

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Deadline Friday: Media Relations Awards

PR Daily

This is your chance to earn recognition for your top-notch media relations work! The post Deadline Friday: Media Relations Awards appeared first on PR Daily. The entry deadline is this Friday, May 8, at 11:59 p.m. Central time.

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Deadline Friday: Media Relations Awards

PR Daily

This is your chance to earn recognition for your top-notch media relations work! The post Deadline Friday: Media Relations Awards appeared first on PR Daily. The entry deadline is this Friday, May 8, at 11:59 p.m. Central time.

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How PR’s value transcends media relations

PR Daily

Getting earned media hits is of great value to all organizations, but PR pros can do so much more to safeguard reputations and drive a conversation about their brand or client. You have to be a shrewd media manager—and show your value to the bottom line.

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How to avoid the media relations summer slump

PR Daily

It’s hard to get earned media coverage this time of year. It’s that time of year again—the season all media relations professionals dread—summer. It’s not that we’re snowbirds (at least, I’m not) it’s the fact that media relations always takes a hit on placements over the summer.

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[Case Study] Messaging & Media Relations for an Award-Winning IPO – Livongo

Onclusive

How Livongo tracked, measured and reported on the success of their IPO-related content. And, how Livongo leveraged their successful IPO to win multiple PR and media relations awards, including being named a SABRE award finalist.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned.

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Messaging & Media Relations for an Award-Winning IPO – Livongo

Onclusive

How Livongo tracked, measured and reported on the success of their IPO-related content. And, how Livongo leveraged their successful IPO to win multiple PR and media relations awards, including being named a SABRE award finalist.

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Are Embargoes and Exclusives Still Useful in Media Relations?

Sword and the Script

Three-quarters (75%) of public relations professionals say media relations is getting harder, according to the 2020 JOTW Communications Survey. Are exclusives still useful in media relations? PR earned media media relations pitching PR surveys PR tactic surveys

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32 key takeaways from PR Daily’s Media Relations & Measurement Conference

PR Daily

Speakers from the world of media and PR took the stage in front of an in-person crowd at The Yale Club in Manhattan to share insight into how best to reach the press and know that you’re succeeding. Panel Nuts & Bolts: Secrets of landing better coverage in a fractured media landscape.

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What You Need to Know About Media Relations Today

PRSay

With PRSA’s Media Relations Certificate Program , senior-level PR and communication professionals will learn to develop media relations campaigns that evoke emotion, inspire change and position organizations as market leaders.

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2 ways for media relations pros to stand out in 2022

PR Daily

Whether you’re new to public relations or a 20-year veteran, pitching media contacts can be a tall task. Even the best-written and most timely pitches don’t guarantee earned media. Quantity alone isn’t a predictor of media coverage. It is media research.

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6 tips for better media relations during COVID-19

PR Daily

Media relations has become a pivotal part of communications during COVID-19. So how can we ensure that the information we are putting out there rises above the noise on social media and provides real value to readers and our audience?

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Media Relations 2020: Does Snobbery Actually Work?

Prowly

In a world more media […]. The post Media Relations 2020: Does Snobbery Actually Work? Public Relations UncategorizedIn the world of viral marketing, the snob effect may seem dramatically out of touch with current trends.

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#PRStudChat Discusses the Secret Nuances of Media Relations in 2017

Deirdre Breakenridge

We’re kicking off #PRStudChat in 2017, and you won’t want to miss a Twitter chat focused on the nuances of media relations and lessons learned from the field. ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources.

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Beyond media relations: Creating a new path for PR

Agility PR Solutions

The post Beyond media relations: Creating a new path for PR appeared first on Agility PR Solutions. Analysis Public Relations profession

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Media relations during COVID-19

Axia PR

Even as the media's primary focus is on the coronavirus pandemic, journalists are looking for non-COVID-19 stories. For example, a London features and deputy news editor put out a call for "non-CV stories" and then replied with this: media relations