Media relations is thriving

Stephen Waddington

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

PR Expanded

By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder. A majority (68%) of respondents said media relations is getting “harder” (53%) or “much harder” (15%). 2) Truly study the media.

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Your media relations strategy deserves recognition

PR Daily

Enter your best pitch, media event strategy or campaign to PR Daily’s 2019 Media Relations Awards by the extended deadline on April 24. The post Your media relations strategy deserves recognition appeared first on PR Daily.

Show off your media relations efforts

PR Daily

Enter PR Daily’s 2019 Media Relations Awards. The post Show off your media relations efforts appeared first on PR Daily. Media Relations PR PR Daily Awards Ragan Awards media relations awards PR awards

How PR pros can fight growing media relations difficulties

PR Daily

Industry insiders report that media relations is only getting harder, however the benefits remain for PR pros that can cut through the noise. Media relations is hard and getting harder. It’s harder to know who is [the] media and who isn’t. Study the media.

Show off your media relations efforts

PR Daily

Enter PR Daily’s 2019 Media Relations Awards. The post Show off your media relations efforts appeared first on PR Daily. Media Relations PR PR Daily Awards Ragan Awards media relations awards PR awards

4 Media Relations Tips to Live By

Cision

Since the start of public relations, media placements have been the holy grail of PR success. However, with shrinking newsrooms and journalists being bombarded with pitches, how does a media relations campaign stand a chance in this new age?

Does your media relations strategy have a global reach?

PR Daily

Submit your global media relations strategy, press tour or thought leadership campaigns to PR Daily’s 2019 Media Relations Awards. The post Does your media relations strategy have a global reach?

Announcing PR Daily’s 2019 Media Relations Awards

PR Daily

Share your media relations strategy and the powerful stories you were able to tell. Enter PR Daily’s 2019 Media Relations Awards. The post Announcing PR Daily’s 2019 Media Relations Awards appeared first on PR Daily.

4 ways to stretch your media relations muscles

Muck Rack

4 ways to stretch your media relations muscles

Media relations mentoring—20 ways to improve your media game

Agility PR Solutions

When it comes to accurate and objective critiques of how you did during a media interview, your eyes and ears aren’t exactly impartial judges. The post Media relations mentoring—20 ways to improve your media game appeared first on Agility PR Solutions.

Why Relationships are Still Key in Media Relations

Ronn Torossian

That basic fact will not change, no matter what kind of media we have and who is running it. The relationships you have with the right media outlets are a huge … READ MORE ». Entrepreneur Media Relations PR Inspiration Ronn Torossian 5W Public Relations 5WPR CEO Insights

The most important media relations skill for 2019? Empathy

Agility PR Solutions

Even before they were being branded enemies of the people and being mailed pipe bombs, these were tough times for members of the media. The post The most important media relations skill for 2019? Analysis Public Relations media relations

Media Relations Dos And Don’ts For Holiday PR

ImPRessions - Crenshaw Communications

Tying media relations activities to key calendar milestones is a time-honored PR tactic, because it works. From Labor Day to New Year’s Eve, fall holidays probably offer the best occasions for media coverage, but the approach needs to be relevant, respectful, and creative.

Media relations mentoring—6 strong pitching practices for B2B companies

Agility PR Solutions

The post Media relations mentoring—6 strong pitching practices for B2B companies appeared first on Agility PR Solutions. Public Relations media relationsReporters today are under more pressure than ever.

There’s still time to enter PR Daily’s 2019 Media Relations Awards

PR Daily

The post There’s still time to enter PR Daily’s 2019 Media Relations Awards appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards

This week is your last chance to enter PR Daily’s 2019 Media Relations Awards

PR Daily

The post This week is your last chance to enter PR Daily’s 2019 Media Relations Awards appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awardsShare your best pitches, events and campaigns.

Making Media Relations Connections

Shift Communications

As an AE who’s day-to-day consists of securing media coverage and building relationships with reporters, sitting 10 feet away from these “celebrities” reminded me that they are just like everyone else! Earned Media Events Media Relations Networking Public Relations

There’s still time to enter PR Daily’s 2019 Media Relations Awards

PR Daily

The post There’s still time to enter PR Daily’s 2019 Media Relations Awards appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily AwardsThe late submission deadline is May 22. Start your entry today.

Don’t miss the PR Daily 2019 Media Relations Awards deadline

PR Daily

Enter your best media pitches, campaigns and more. The post Don’t miss the PR Daily 2019 Media Relations Awards deadline appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards

#PRStudChat Discusses the Secret Nuances of Media Relations in 2017

PR Expanded

We’re kicking off #PRStudChat in 2017, and you won’t want to miss a Twitter chat focused on the nuances of media relations and lessons learned from the field. ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources.

Content consumption changes call for diversification in media relations strategies

Agility PR Solutions

For the first time, social media has surpassed word of mouth when it comes to product awareness, the consumption of video product reviews […]. The post Content consumption changes call for diversification in media relations strategies appeared first on Agility PR Solutions.

What AirPods and FAA Regulations Have to Do With Media Relations

PRSay

Your messaging could be right next to them, but they’ll never notice it unless you identify and target the third parties they are already engaged with, whether those are traditional media or somebody else’s “owned” content. Get more media pitching knowledge from Michael Smart here.

There’s still time to enter PR Daily’s 2019 Media Relations Awards

PR Daily

Categories include crisis management, thought leadership, cause marketing, media pitch and more. The post There’s still time to enter PR Daily’s 2019 Media Relations Awards appeared first on PR Daily.

3 reasons you should enter PR Daily’s 2019 Media Relations Awards

PR Daily

Now they’re Media Relations Awards winners. You’ve brought ideas to life, gone beyond the press release and gained media attention. By entering PR Daily’s 2019 Media Relations Awards , you can do all of that and more.

Using Data to Drive Your Media Relations Campaign

Ronn Torossian

Media relations experts need a way to connect with followers on a deeper level, by providing them with the assistance and content they need to thrive. The post Using Data to Drive Your Media Relations Campaign appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Is Media Relations Getting Harder?

Sword and the Script

Do you feel like media relations getting harder? The survey found more than half (51%) said media relations is getting harder. The media is looking for the biggest headline rather than the significance of the story,” wrote in one respondent.

Don’t miss PR Daily’s 2019 Media Relations Awards’ early-bird deadline

PR Daily

The post Don’t miss PR Daily’s 2019 Media Relations Awards’ early-bird deadline appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards Ragan Awards media relations awards PR awardsThe deadline is this Friday.

Media relations mentoring—6 common interview mistakes to avoid

Agility PR Solutions

While it is often a satisfying and rewarding career, sometimes public relations can be like river dancing through a mine field. The post Media relations mentoring—6 common interview mistakes to avoid appeared first on Agility PR Solutions.

The deadline for PR Daily’s Media Relations Awards is this week

PR Daily

The post The deadline for PR Daily’s Media Relations Awards is this week appeared first on PR Daily. Wednesday, June 12 is the last day to enter. Don’t miss your opportunity to showcase your best PR work.

10 media relations essentials

PR Daily

Improve your media outreach with these simple—but often overlooked—tips. Once you’ve selected media outlets that are a good match for your pitch, identify the individuals who would be most responsive. An unsolicited marketing email can feel like a bad pickup line.

How to Use Twitter in Media Relations

The Proactive Report

The Internet has changed the way we connect and communicate – not just with one another, but also with the media. Writing a press release and posting it on the wire doesn’t get your media coverage anymore. Monitoring Media Lists.

The Importance of Empathy in Media Relations

PRSay

I thought a lot about “leveraging” my media lists or my relationships with journalists to convince them to cover my story ideas. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. PR Training Media Relations Media Training

There’s still time to enter PR Daily’s 2019 Media Relations Awards

PR Daily

The post There’s still time to enter PR Daily’s 2019 Media Relations Awards appeared first on PR Daily. The deadline for entries has been extended to June 12. PR Daily Awards

Media relations mentoring—6 common pitching errors to avoid

Agility PR Solutions

The post Media relations mentoring—6 common pitching errors to avoid appeared first on Agility PR Solutions. Analysis Public Relations media relationsWe’ll be offering tons of great pitching advice during our journalist panel on July 25. Registration is free.

PR Rules To Break For Killer Media Relations

ImPRessions - Crenshaw Communications

The best and brightest public relations teams have guidelines to achieve the best media relations results. Break these rules; improve media relations. Ah, the eternal quandary of PR people — the media follow-up.

Earned Media: 3 PR Studies Quantifying the Impact of Media Relations on Sales [UML]

Sword and the Script

On the other hand, measuring some PR activities, like earned media , is far more challenging than other forms of marketing and communications. 1) Earned media is sales enablement. Traffic from earned media was 56% more likely to complete a goal (i.e.

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Why and how you should keep working on media relations

PR Daily

Is there still value in cultivating media relations? Given the rise of social media and digital marketing—combined with the demise of newspapers, massive staff cuts at traditional media outlets and the repeated bashing of journalism—some have proclaimed the “death of media relations.”.

Learn how to come out on top in PR Daily’s Media Relations Awards

PR Daily

Do you want to burnish your reputation for media relations expertise? You know that organizations face a variety of obstacles in getting their work covered by the news media. How can you capture an audience’s attention on social media when their feeds are oversaturated with ads?

The deadline for PR Daily’s 2019 Media Relations has been extended

PR Daily

There’s still time to share your best pitches, media events and campaigns. The post The deadline for PR Daily’s 2019 Media Relations has been extended appeared first on PR Daily. Complete your entry by May 31.