Targeting the Traveler: What Drives Travel Decisions

Cision

Planning decision drivers vary widely depending on the purpose of travel and the age/life stage of the traveler. To gain insight into travel planning needs, Cision Global Insights aggregated, segmented and analyzed 1.7 Featured Trends global insights Travel travel planning

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Airbnb: Transforming Travel Industry using Digital PR

Ronn Torossian

The post Airbnb: Transforming Travel Industry using Digital PR appeared first on. In the early to mid 2000s, nearly every service industry tried to translate what they had to offer to the internet. Many failed.

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How travel brands can fill the social media void

PR Daily

As organizations in the travel and hospitality space adapt to the reality fo the global pandemic, there’s still a way for them to engage on social media platforms, even without user-generated content. The surest way to make people long to travel is to tell them they can’t.

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Top 10 U.S. Travel Bloggers on Twitter

Cision

Travel Bloggers on Twitter, ranked by number of mentions of “Travel” as a keyword. How to Save Money in Chicago with a Go City Card [link] @GoCityCard #familyholiday #Chicago #Travel pic.twitter.com/e0ORp7DpBA. Beaches Turkes and Caicos Key West Village Photo Tour [link] #travel.

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Future travel forecasts from Skift’s Travel PR Summit

Muck Rack

Future travel forecasts from Skift’s Travel PR Summit

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What Consumers Think About Travel Technology

Cision

All those travelers you see glued to their smartphones at airports may be doing more than checking their email or updating Facebook. Many are using digital travel technology, a trend that is changing the way consumers interact with airlines, hotel chains and other companies.

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3 Reasons Retirees Are Ready to Travel

Cision

For retirees, the biggest travel planning factor is the most obvious one. With 52 free weeks a year, retirees are free to roam when the mood strikes — and take advantage of last-minute budget travel deals, too. This is the time to try new things, travel and explore.”.

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Pitching Travel Media Amid the COVID-19 Shutdown

PRSay

Like many parts of the American economy, the travel and tourism sector has been hit hard by the coronavirus shutdown. And Hana Alberts , New York Post travel editor and one of the three journalists on the panel, agreed. Travel content that tells readers, “Go here.

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5 Incredible Content Marketing Examples From Travel Brands

Contently - Strategy

Even aside from the travel logistics, you probably want to read up on your destination’s local cultures and customs—you don’t just want to walk like a robot from tourist destination to tourist destination, buying a cheap keychain or shot glass at each gift shop.

7 Tried-and-True Productivity Tips From a Traveling Entrepreneur

Prowly

Luckily, you can enjoy travel and stay on top of your work with my tried and true productivity tips. The post 7 Tried-and-True Productivity Tips From a Traveling Entrepreneur appeared first on Prowly Magazine. Magazine Public Relations CEO entrepreneur travelling

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Moving Target: How Technology Changed the Travel Experience

Cision

Consumers interact much differently with travel and hospitality providers now than in years past, and those providers are beginning to notice the increasing dependency on mobile devices to quickly get information. Want more data and insights about travelers and technology?

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[Case Study] Airbnb + 23andMe: Achieving Success with the Heritage Travel Campaign

Onclusive

That’s why Airbnb and 23andMe teamed up to launch a communications program during Airbnb’s “Family Month” in May 2019 promoting their “Heritage Travel” concept to drive consumers to engage more with their roots and book heritage travel experiences.

PR Guy Morphs into Travel Writer

Ishmael's Corner

I thought the newspaper was asking me questions about my favorite travel destination. It turned out that the newspaper assumed San Francisco was my favorite travel destination — hey, why else would I live 53 miles south of San Francisco? — The post PR Guy Morphs into Travel Writer appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations.

7 tips for connecting with travelers in a changed world

Agility PR Solutions

The coronavirus pandemic has slammed the brakes on travel worldwide, leaving hospitality marketers with scrapped 2020 plans, reduced resources and no clear path forward. The post 7 tips for connecting with travelers in a changed world appeared first on Agility PR Solutions.

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How COVID-19 has impacted this NYC-based travel writer

Muck Rack

How COVID-19 has impacted this NYC-based travel writer

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How to Appeal to Traveling Families With Diverse Needs

Cision

Cision’s study, “ Planning Travel: What Drives Travel Decisions ,” took an in-depth look at the factors affecting families’ travel decisions by analyzing social media posts on forums, blogs and social networks. Many consider other travel arrangements such as driving.

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Latest Technologies Every Traveler Needs

5W PR

Technological advancements have made a world of difference for the modern-day traveler. According to 5W’s 2020 Consumer Culture Report , travel and experiences are among the top-ranked categories consumers want to spend their money on. Planning and booking travel is a full-time job.

3 phases of destination recovery from COVID-19 for travel marketers

Agility PR Solutions

It’s an event analogous with the effect COVID-19 will have on the global travel […]. The post 3 phases of destination recovery from COVID-19 for travel marketers appeared first on Agility PR Solutions.

Travel 101

Coronavirus travel impact—75% of Americans surveyed will NOT cancel upcoming travel plans

Agility PR Solutions

A new survey of Americans with pending travel plans from HotelPlanner.com asked respondents about their plans to deal with travel in the midst of the global coronavirus outbreak.

Top Travel Journalists to Cover Your Story – The 2020 List

Prowly

With over a decade of experience, New York-based Lindsay Tigar is an established lifestyle and travel journalist. Her on-location travel stories, attention to detail, beautiful imageries, and unique perspective will take you through a magical adventure.

Most Americans planning to travel soon, but two-thirds remain concerned about COVID-19

Agility PR Solutions

the summer travel bug is proving to be irresistible to many Americans—most say they plan to travel within the next four months, although the overwhelming majority remain concerned about exposure to COVID-19 while traveling, according to new research from travel booking […].

Business Travel Tips for PR Pros

Shift Communications

For many of us in the PR agency business, travel can come in waves and totally upend your routine. I also mastered some helpful packing and travel tactics. Keep a business travel bag. Travel light and, when possible, hands free.

Traveler Expectations for In-Flight Technology

Cision

Estimates for summer air travel by the industry group Airlines for America predict that a record 222 million travelers are expected to fly between June 1 and August 31–that’s an average of 2.4 million people traveling daily. Travel Fee Fatigue.

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PR 101: How to Pitch Travel Journalists

Cision

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. Not All Travel Pitches are Created Equal.

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3 ways the travel industry can navigate a shared global PR crisis

Agility PR Solutions

It is undeniable that the entire world is feeling the effects of COVID-19, but few businesses are under such intense pressure as those in the travel and hospitality industries. Both domestic and international travel has ground to a halt, and self-isolation has forced everyone indoors.

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What the Ohio Restaurant Association Is Doing for Travel and Tourism in the Buckeye State

PRSay

Here, the former Walt Disney Company veteran discusses how her Association helps make Ohio a travel destination. How do travel and tourism relate to the Ohio Restaurant Association and your role there? How does travel and tourism helps support Association members?

Travel 101

6 questions with Lilit Marcus from CNN Travel

Muck Rack

6 questions with Lilit Marcus from CNN Travel

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Top 10 NatGeo Traveler Staffers on Twitter

Cision

This week we take a look at the top staffers at National Geographic Traveler on Twitter, ranked by number of followers. Follower counts were pulled on May 10, 2017, and will change over time. Andrew McCarthy – Editor at Large – 89,387. Thrilled to brag that Just Fly Away will be on the May 14 @nytimesbooks bestseller list pic.twitter.com/Ee9kPohgl3. — Andrew McCarthy (@AndrewTMcCarthy) May 3, 2017. Marilyn Terrell – Chief Researcher – 69,657. Just one shot!”

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Walking the Content Road Less Traveled

Waxing UnLyrical

Ready to make some magic by walking the content road less traveled? Twitter Facebook Google+ LinkedIn Walking the Content Road Less Traveled. Content Marketing Personal content strategy creativity in content road less traveledHey, Content Strategist!

3 top SEO tips to optimize your travel website

Agility PR Solutions

In an industry where online business remains the key driver of growth, it’s more important than ever that travel agents and marketers have a great website to attract qualified search traffic. The post 3 top SEO tips to optimize your travel website appeared first on Agility PR Solutions.

On the heels of COVID’s devastation, what does the travel industry’s future look like?

Agility PR Solutions

The COVID-19 pandemic is having a devastating impact on nearly every industry, but none more than travel and tourism. The post On the heels of COVID’s devastation, what does the travel industry’s future look like?

How Social Media Has Changed Travel Media

Maine PR Maven

On the 31st episode of The PR Maven® Podcast, Nancy spoke with travel and outdoors writer Carey Kish about how his career has been affected by social media and ways it’s made his itinerant lifestyle feel less isolated.

1 in 5 Americans won’t travel until 2021—heightening crisis for embattled airline industry

Agility PR Solutions

Airline travel became one of the earliest industries to feel the sting of the coronavirus, and new research suggests it could he one of the last to recover.

UK Media Moves including the FT, The Week, Travel Bulletin and more!

Cision

Stephen Morris is now Banking Editor for the FT and David Thorpe is Special Projects Editor; Travel Bulletin has two new Online Editors; Joe Evans is made Acting Digital News Editor for The Week. Media Blog

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CMO Council study explores impact of technology on travel experience

Agility PR Solutions

If you are one of the hundreds of millions people worldwide who will fly this year, your travel choices and selections are being influenced by the connected economy. The post CMO Council study explores impact of technology on travel experience appeared first on Agility PR Solutions.

Preparing for Takeoff: Business Travel for Beginners

Konnect Agency

While our public relations agency is headquartered here in Los Angeles, Konnect team members are often traveling all over the country for our clients — whether it’s for an in-person meeting, grand opening event or meetings with editors and reporters.

Travel Tips for Marketers and Communicators

Shift Communications

Business travel done wrong has far-reaching negative impact. Done right, business travel advances relationships. What’s the difference between traveling well and poorly? The farther ahead you can plan and think, the better your travels will go.

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3 ways to woo deep-pocketed travel audiences

PR Daily

Travel journalism continues to boom as international tourism receipts top $1 billion annually, according to World Tourism Organization figures. So, how do you successfully pitch your travel destination or tourism-related product or service into this exceedingly lucrative news hole?

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How Miami International Airport reaches—and teaches—harried travelers

PR Daily

Air travel is among our most stressful undertakings. s busiest airport for international freight and one that served 45 million travelers last year would be an ideal setting for a content campaign, but that’s a lot of eyeballs—and a lot of messaging potential.

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Travel editor tells all: 3 foolproof pitching tips

PR Daily

Placement in a leading travel media outlet can increase web traffic and generate bookings for your hotel, resort, theme park, cruise, city or regional attraction. That’s why competition for a travel editor’s attention is at an all-time high this summer.

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