Flack Me

SEPTEMBER 10, 2101

Category: Flack Me Summary: If you want your web marketing efforts to achieve long-term success with a relatively small upfront investment, organic traffic is crucial

Web 28

Web SEO Marketing 28

Ishmael's Corner

MAY 31, 2020

After beating the SEO drum since 2010, it baffles us that the PR industry hasn’t embraced this discipline. Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm. The post This Experiment Proves SEO Extends the Reach of a Corporate Blog appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. PR Tools SEO tool for public relations SEO training The Hoffman Agency Mark Pinsent

SEO 90

SEO Blogging Corporate Tools 90

Ishmael's Corner

APRIL 14, 2019

We’ve been touting the virtues of SEO in PR strategies since 2010. Our push to integrate SEO and PR accelerated in 2013 when Google revamped its search algorithm with the Hummingbird update. The post Why SEO Is a Natural Fit for the PR Industry appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. PR Tools SEO tool for public relations SEO training The Hoffman Agency Mark Pinsent

SEO 94

SEO Industry Tools Storytelling 94

Garrett Public Relations

SEPTEMBER 26, 2020

Or focusing on creating content for SEO purposes? The post Writing for SEO – How Important Is It For Your Small Business? Are you focusing on writing quality content? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Small Business 124

Small Business SEO Writing SMB 124

Ronn Torossian

SEPTEMBER 23, 2019

Some marketers have also been saying the same about search engine optimization or SEO in spite of the fact that companies invested $72 billion on it last year. The post SEO in 2019 [Guide] appeared first on. Noted author Mark Twain is said to have given that response after a U.S. paper printed his obituary while he was in London travelling.

SEO 150

SEO Print Travel Engineering 150

ReimaginePR

JULY 25, 2018

There’s no denying the power of SEO or search engine optimization. SEO leverages creative elements and technical elements which help your rankings, spread awareness about your product or brand and ultimately drive traffic to your site. Today we’re teaming up with Yarra Web who are not only going to walk us through the most powerful SEO tools, but spoiler alert – the most powerful FREE SEO tools. The post Most Powerful Free SEO Tools appeared first on ReimaginePr.com.

SEO 180

SEO Tools Engineering Google 180

Glean.info Blog

DECEMBER 16, 2020

It’s possible with the formula “ SEO + writing = SEO writing. In this post, you’ll find everything you should know about SEO (search engine optimization) writing. SEO Writing – the Basics. The best way to do this is with SEO writing techniques.

SEO 56

SEO Writing Google Engineering 56

PR Daily

NOVEMBER 18, 2020

Especially during COVID-19, SEO is increasing in importance, as organizations seek to reach their target consumers and stand out in a noisy and cluttered digital media landscape. Here’s an example from IT pro Nat Miletic: Do you know that you can boost your website SEO by using schema markup?

Analytics 169

Analytics SEO Engineering Google 169

PR Daily

OCTOBER 16, 2020

Writing for SEO remains somewhat of a mystery to many, despite the number of articles, webinars, Twitter chats and workshops available on the topic. In fact, a study found that 1 in 4 businesses say they’re not at all or only vaguely familiar with SEO. Some SEO truths.

SEO 169

SEO Writing How To Google 169

Sword and the Script

OCTOBER 6, 2020

SEMrush acquires Prowly A software company that has traditionally made tools for SEOs is moving into PR. PR software + SEO software I’ve long wondered why some of the larger PR tech vendors haven’t snapped up tools like this long ago).

Software 124

Software SEO Company Banking 124

Ronn Torossian

MAY 20, 2016

Search engine optimization (SEO) is quickly and continuously evolving. Those marketers who learn how to successfully integrate SEO into their overall marketing strategy will attract, engage and retain their target audiences in today’s hyper-saturated digital marketplace. Why SEO Matters for Online Businesses Experienced marketers know the important role SEO plays in their overall marketing strategy, which is why they … READ MORE ».

SEO 150

SEO Engineering Marketing Strategy 150

Garrett Public Relations

SEPTEMBER 26, 2020

Or focusing on content for SEO purposes? The post Writing for SEO – How Important Is It For Your Small Business? Are you focusing on writing quality content? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Small Business 78

Small Business SEO Writing SMB 78

The Resolution Blog

DECEMBER 2, 2020

More PR teams than ever understand the relationship between PR and SEO and are now looking for ways to talk to clients about it. “Recently, many of our PR briefs have an element of SEO.

Report 188

Report SEO Blogging 188

Ishmael's Corner

JANUARY 25, 2020

By Mark Pinsent, Managing Director, Hoffman Europe Public Relations and Search Engine Optimisation (SEO) haven’t always been the happiest of bedfellows let alone entertained thoughts about a long-term commitment. Perhaps the historical perception of unethical ‘black hat’ SEO and underhand link-building programmes.more. The post Mulling on the (potentially) happy marriage of PR and SEO appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

SEO 99

SEO Engineering Storytelling Communications 99

Muck Rack

OCTOBER 22, 2020

How combining PR and SEO can catapult your website traffic

SEO 129

SEO 129

ImPRessions - Crenshaw Communications

JUNE 11, 2018

Public relations and SEO were once worlds apart, with almost no overlap between them. SEO focused on backlink schemes and website-stuffed keywords to drive search rankings. Now there’s a sizeable area of commonality as traditional public relations has gone digital and SEO has changed. Here’s how PR and SEO can work together. Brand mentions are “implied links” – an SEO win. Contributed content can work hard for both PR and SEO.

SEO 137

SEO B2B Guidelines Google 137

Axia PR

SEPTEMBER 28, 2020

There’s more to why you need an updated website with SEO-friendly content. SEO online public relations owned mediaDo you know about the freshness factor? It is an element of search engine algorithms that prefers web pages with fresh and updated content over outdated ones.

SEO 62

SEO Engineering Web Google 62

Critical Mention

JANUARY 16, 2020

It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. Know that Top SEO Practices are Always Evolving. SEO strategies have expanded and evolved over time. Mobile-Friendly SEO: 53% of traffic to online stores comes via mobile devices – Smart Insights. Create Simple, SEO-Friendly URLs. Utilize SEO Guides & Tools. Marketing Content Marketing Copywriting Online SEO

SEO 71

SEO Strategy Engineering Google 71

Business Wire

JULY 7, 2020

One recurring question we receive is whether news releases are useful in search engine visibility and link building strategies. The short answer is yes – and no. education public relations

SEO 300

SEO Blogging Engineering Education 300

PR Daily

DECEMBER 20, 2018

Before you start blogging for SEO, you need to create a strategy. This will affect your SEO rank. Then, make sure anyone blogging for SEO is familiar with this voice and uses it. What’s the point of blogging for SEO? Keywords are incredibly important when blogging for SEO. When blogging for SEO, you need to take the time to make sure your blog articles are well written and provide value for your target audience.

SEO 123

SEO Engineering Google Writing 123

Sword and the Script

FEBRUARY 11, 2020

Lately, I’ve noticed several opinion pieces circulating in blogs espousing the SEO benefits of press releases. However, there is virtually no SEO benefit to press releases , and there hasn’t been in a long time. As such the SEO pitch has shifted and these posts now suggest: 1) press releases themselves are indexed and searchable, which is technically true, but the statement is misleading in my judgement; and. PR earned media media relations press releases SEO SEO-PR

SEO 89

SEO Guidelines Google B2B 89

PR Fuel

DECEMBER 14, 2020

The key to building an effective press release strategy is promoting high-quality content using search engine optimization (SEO) tips and tricks. However, knowing how to implement SEO tricks online is not always intuitive. SEO Tricks 101: Insert Keywords.

SEO 61

SEO Engineering Google Company 61

Muck Rack

MAY 2, 2019

Are press releases good for SEO

SEO 131

SEO 131

Contently - Strategy

JANUARY 17, 2020

One big pain point: SEO. SEO remains a huge part of content marketing, as it should be. When you invest in content and a strong SEO strategy, you drive more and more valuable traffic to your site over time, resulting in compounding returns on your content marketing investment. The problem with SEO is that many companies’ content SEO strategy looks like this: Step 1: The content team creates a pretty good article. Strategy Content Marketing SEO seo

SEO 62

SEO Content Marketing Google Interviews 62

Cision

FEBRUARY 25, 2020

Make your SEO shine with these 5 tips for PR pros. Best Practices

SEO 171

SEO Marketing 171

Prowly

JULY 22, 2020

SEO and PR were once two marketing fields that had very little in common. So how do you leverage SEO to shape your organization’s […]. The post A Beginner’s Guide To SEO For PR Pros appeared first on Prowly Magazine. Magazine SEO

SEO 96

SEO Reputation Marketing 96

Critical Mention

DECEMBER 2, 2018

Using SEO to court Google’s algorithm should be at the top of the list for your 2019 marketing strategy. According to HubSpot, in 2018, 61 percent of marketers say improving SEO and growing their organic presence was their top inbound marketing priority. To keep you in the know, we have 10 of the best SEO techniques to make your 2019 marketing strategy epic. The post 10 SEO Strategies for 2019 appeared first on Critical Mention - Media Monitoring.

SEO 82

SEO Strategy Guidelines Google 82

Prowly

JUNE 23, 2020

By and large, press releases are shunned by the SEO community. So why is it that the exact same tactic is spurned by many SEOs while being embraced by PR firms? The sentiment throughout the SEO community is that press releases are dead. The post SEO Press Releases: Dying Fad or Poorly Leveraged Powerhouse? Public Relations SEOConversely, public relations firms rely heavily upon them.

SEO 92

SEO Community Publicity 92

PR Daily

MAY 14, 2020

However, more than a third (34%) of marketers plan to invest more in low-cost channels like SEO, the survey reveals. Even if consumers are not purchasing products now, brands that invest in SEO become well positioned for recovery. Experts warn to include no more than two or three backlinks in press releases to avoid SEO penalties. Organic SEO is a zero-sum game. The post How to boost SEO amid COVID-19 appeared first on PR Daily.

SEO 111

SEO How To eBook Guidelines 111

Ishmael's Corner

OCTOBER 21, 2015

As Google continues to squeeze the technical gamesmanship out of SEO, the signals most valued by Google in determining what to serve up for a given search tend to fall within the.more. The post SEO Welcomes Storytelling and PR to the “Family.” Digital PR SEO Communications Industry digital pr and seo organic search PR organic search PR SEO PR storytelling seo and storytelling SEO practices

SEO 108

SEO Storytelling Google Digital PR 108

Personal PR

OCTOBER 5, 2020

The post Why PR and SEO are Inherently Connected! appeared first on Laurie Pehar Borsh Digital PR. Digital PR

SEO 60

SEO Digital PR 60

Personal PR

OCTOBER 5, 2020

The post 4 SEO trends communicators should track appeared first on Laurie Pehar Borsh Digital PR. Digital PR

SEO 60

SEO Trends Communications Digital PR 60

PR Daily

APRIL 17, 2019

You know SEO is important for building your online presence. You have correctly determined that search engine optimization (SEO) is important for your business or organization. However, SEO covers a lot of ground, so you should ease into learning best practices and strategies in phases. There are two big umbrella terms for SEO: onsite and offsite. Offsite SEO includes functions performed outside of your own website to impact your search engine rankings.

SEO 127

SEO Tools Marketing Google 127

Contently - Strategy

JANUARY 16, 2020

Ask a lot of marketers about their YouTube SEO strategy, and you’ll get a blank stare. Most marketers invest in optimizing their website SEO, but they miss the massive opportunity to rank their video content on YouTube. YouTube SEO may seem complicated, but if you’ve ever Googled how to do something mundane, you likely already understand it. Understanding YouTube’s SEO Ecosystem. Perfecting your YouTube SEO strategy.

YouTube 73

YouTube SEO Video Google 73

PR Daily

AUGUST 18, 2017

Google’s algorithms are constantly shifting, the technical rules of search engine optimization (SEO) regularly changing. Specifically, three basic SEO principles will guide you toward a smart approach, and they don’t require extensive technical know-how. Black hat SEO seeks to cheat the system and circumvent Google’s stated rules; white hat SEO abides by those rules. A solid, enduring SEO presence requires a white hat approach.

SEO 99

SEO Real Estate Google Engineering 99

Personal PR

AUGUST 6, 2019

PR and SEO are and will forever remain connected. While there are more and more ranking factors that Google continues to apply to organic search rankings, backlinks still remain one of the most fundamental aspects of SEO. The post Why PR and SEO are Inherently Connected! Digital PR Backlinks SEOAnd not only are backlinks still vital (they have been around for a long time), getting the “right […]. appeared first on Laurie Pehar Borsh Digital PR.

SEO 60

SEO Google Digital PR 60

Personal PR

AUGUST 6, 2019

PR and SEO are and will forever remain connected. While there are more and more ranking factors that Google continues to apply to organic search rankings, backlinks still remain one of the most fundamental aspects of SEO. The post Why PR and SEO are Inherently Connected! Digital PR Backlinks SEOAnd not only are backlinks still vital (they have been around for a long time), getting the “right […]. appeared first on Laurie Pehar Borsh PR.

SEO 60

SEO Google Digital PR 60

Personal PR

AUGUST 6, 2019

PR and SEO are and will forever remain connected. While there are more and more ranking factors that Google continues to apply to organic search rankings, backlinks still remain one of the most fundamental aspects of SEO. The post Why PR and SEO are Inherently Connected! Digital PR Backlinks SEOAnd not only are backlinks still vital (they have been around for a long time), getting the “right […]. appeared first on Laurie Pehar Borsh PR.

SEO 60

SEO Google Digital PR 60

PR Expanded

JANUARY 8, 2018

ET, on all things search and Search Engine Optimization (SEO). If you’re in PR and you thought SEO was someone else’s job, then you should think again. PR pros need to acquire new skills and SEO is definitely one of them. When you merge SEO with strategic public relations, the combined results can pay off in a big way. A few of the topics / questions the community and Natasa will answer include: What is SEO? How important is for PR professionals to learn SEO?

SEO 150

SEO Twitter Engineering Community 150

Critical Mention

OCTOBER 18, 2019

While mentions and engagement do not directly impact SEO, what’s within the content can. . More specifically, encouraging link shares should be the ultimate social media strategy that organizations use to boost SEO. Marketing and social media pros should take advantage and tend to the symbiotic relationship between social media and SEO. How They Improve SEO. The post Good Social Media Strategies to Improve SEO appeared first on Critical Mention - Media Monitoring.

SEO 70

SEO Social Media Strategy B2C 70