Responsible communication leadership: putting employees first

PR Conversations

As the UK department store British Home Stores (BHS) went into administration last week (a situation similar to going into “Chapter 11” in the USA), questions are being asked about how it was run to the detriment of employees and their pension fund. care for employees; and.

Why Employee Opinions Are Their Own…& a Reflection Of Your Brand

Cision

Whether it’s a United Airlines employee following an archaic policy to “reaccommodate passengers” or a worker reaching out to go above and beyond, a brand is burned into our psyche by the story we experience at the hands of the employees.

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Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. Guest Post by Jessica Davis.

Building a “Jungle Gym” for Employees

Shift Communications

As the President of a growing agency, it seems every week I find myself in a conversation about employee retention. The article examines what Hoffman argues is the “dishonest conversation” between employees and employers. Agency Life employee retention employees

How Leading Companies Tie Employee Advocacy to Business Outcomes

Insights from expert marketing and communications pros who are doing it today

Reputation Management: Making Employees Brand Ambassadors

Ron Torossian

The post Reputation Management: Making Employees Brand Ambassadors appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Reputation management is no easy feat for any company. In fact, the bigger the company, the less control it seems to have over people’s beliefs about its corporate values and decisions. Need some convincing? Take a look at industry leaders like Wal-Mart and Bank of America, versus smaller competitors like Target and SunTrust. The perception is not the same.

4 simple reasons the mobile newsfeed is the future of employee communications

Communications Conversations

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. 10% of employees have downloaded the app and used it in the first four weeks. In employee’s email inboxes by 6:30 a.m.,

Facebook: Improving Employee Communications?

Waxing UnLyrical

I was surprised to get a Facebook request from my company ( Six Degrees PR ) to join its Page named “Six Degrees PR bunker.” I never thought that any company would step up to connect and engage with its employees through a private Facebook Page – this was quite a surprise to me.

Stop with the hocus pocus – employee communications is for muggles

PR Conversations

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation.

3 Benefits of Listening to Employees on Social

Cision

Are your employees passionate about working for your brand? Whatever the case, you can bet your employees share their opinions on social – and your audience is taking note. Employees that feel empowered and inspired in the workplace make positive brand advocates on social media.

What Political Conventions Can Teach You About Rallying Your Employees

Return on Reputation

Do we really need to hold these employee town hall meetings? Even in our digital society, there is a place and purpose for the good old fashioned employee town hall. One thing we know for sure, even an average employee town hall meeting has more impact than an email.

3 Ways to Measure Employee Communication

Waxing UnLyrical

That, my friends, is why employee communication measurement is in the state it is in. The powers that be, however, increasingly are demanding to know why employee communication matters. 3 Ways to Measure Employee Communication. Guest Post by Sean Williams.

Disappointing news about employee engagement from Gallup

PR Daily

Workers: Increasingly Confident and Ready to Leave" and "The Competitive Advantage of Engaging Employees," should be required reading for all leaders as well as HR folks. employees say they are actively looking for a new job or watching for openings."

How work friendships improve employee engagement

PR Daily

In fact, it argues that office friendships are directly linked with employee engagement and productivity. Here are a few supporting statistics: Fifty percent of employees who said they have a best friend at work reported feeling a strong connection with their company.

What are the *real* incentives for employees to advocate for your brand on social media channels?

Communications Conversations

It combines two loves of mine: employee communications and social media. And one big part of that kind of work is figuring out how to engage and incent existing employees to advocate for the brand online. HOW do you encourage employees to share your message?

How corporate IT is actually killing employee communications

Communications Conversations

But here’s the thing: When your employees go home at night, what programs and platforms are they using? A wealth of apps on phones that allow these employees to do everything from bank to make travel reservations to buy clothing with just a few simple clicks.

Walmart reaches employees worldwide through Facebook Live

PR Daily

While the speech was for targeted audience, the live-cast offered an informal introduction to the topic and event for employees. “It When Walmart held a shareholders meeting in June, Chief Executive Doug McMillon addressed an arena full of shareholders in Fayetteville, Arkansas.

Where employee relations, media relations and crises intersect

PR Daily

The employee undercurrent. Employees can be a key component to rebuilding consumer trust. In today’s PR climate, unvarnished opinions from employees can be a very effective form of communication. No brand is immune to crisis. Take Wal-Mart for example.

Report: Employee engagement a top priority, but it’s not so easy

PR Daily

Employees today expect more from the sawmill than just sawbucks. Executives and internal communicators know that employees increasingly demand an engaged, pleasant work environment, but how exactly to create that is the big question.

How I Hire Employees Who Think Like Entrepreneurs

prTini

When I brought on Geben’s first employees—a tiny team gathered around my dining room table—everything was new. Being involved in a startup like that—even as an employee—requires some amount of entrepreneurial spirit. Hire Employees Who Care.

Crisis Comms:  No one More Reliable than an Employee

Sword and the Script

Given the opportunity, I believe most employees will act responsibly. If you enjoyed this post, you might also like: Scale Content Marketing: Employees are the Secret. The post Crisis Comms: No one More Reliable than an Employee appeared first on Sword and the Script.

Final deadline is fast approaching for Ragan's Employee Communications Awards

PR Daily

Enter the 2015 Employee Communications Awards by Dec. We can't judge the best internal communicators if the best has yet to apply. What are you waiting for?

How—and why—to trust your employees to talk about your brand online

PR Daily

Employee advocacy is taking corporate communications by storm. Encouraging employees to be your organization's champions could be the perfect answer to journalists increasingly seeking real stories on social media. WHITE PAPER: Want better employee engagement?

Why HR Should Have a Seat at the Crisis Management Table

Melissa Agnes

Depending on your organization, your internal stakeholders can be anyone from your employees, to your volunteers, candidates, and so on. There are several reasons why ensuring effective communicate with your employees in a crisis is so critical for your crisis management success.

How do employee conditions affect PR efforts?

PR Daily

Employees working outside a company’s factories are becoming more vocal about benefits and wages. RELATED: Create a workforce of employee ambassadors who love your brand. ]. Walmart announced a plan to increase wages for about 40 percent of its employees.

Why video is an excellent way to engage employees

PR Daily

Her decision has improved communication among her 50,000 employees because, for one, video "allows you to be more authentic, less scripted,” she said. The guide details the state of employee engagement, how video can better connect employees to leaders and why you can’t afford not to use it.

SeaWorld admits employees posed as activists

PR Daily

This week, company officials admitted that several employees went undercover and posed as animal rights activists. As always, the security and well-being of our employees, customers and animals remain at the forefront of our business practices.

The Skimm: THE case study for employee social advocacy

Communications Conversations

The Skimm only has 15 full-time employees, so the Skimmbassadors have been a HUGE part of publisher’s success over the last couple years. The Skimmbassador Program may be the best example I’ve seen of an employee social advocacy program. Case Studies Employee Communication

Have you applied for the 2015 Employee Communications Awards?

PR Daily

Why you should talk to your employees first in a crisis

PR Daily

A few reporters saw the tweet and started reaching out to more employees. One reporter, after verifying that the employee worked there, but without talking to him, quoted the tweet on his 6 p.m. Social media has armed employees with the ability to spread messages to the masses.

Ragan’s 2016 Employee Communications Awards wants to recognize you

PR Daily

Free Issues Management Response Flow Chart (For Your Use)

Melissa Agnes

Crisis and Issues Management Dealing with Negative Criticism Employees and Crisis Management Infographics

210 employees leave Zappos over 'no managers' policy

PR Daily

Last year, Zappos turned over its company structure to a Holacrazy, which means the vast majority of employees do not have a manager. In March, the company’s CEO, Tony Hsieh, offered an out to employees who weren’t enjoying the new company culture.

Walmart cuts employees' hours following wage increase

PR Daily

Walmart is cutting its employees’ hours, and its communications on the matter don’t exactly make the company come across as sympathetic to those who will be losing wages.

How did your employee communications strategy succeed?

PR Daily

Your employee communications deserves a promotion

PR Daily

Employee Communications Awards’ early bird deadline nears

PR Daily

4 innovative ways to boost employee engagement and loyalty

PR Daily

Today's corporate communicators must think like marketers to ensure that employees feel engaged with their organizations, are motivated to work hard and ultimately become brand advocates. Treat your employees like customers. Encourage employees to grow beyond their roles.

When Everyone is a Reporter, Everyone in your Organization is a Spokesperson

Melissa Agnes

Your employees are your representatives and they are expected to behave decently, with respect and compassion. This is something that may have been temporarily forgotten by an employee at a large Canadian retailer ).

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Scale Content Marketing: Employees are the Secret

Sword and the Script

The Secret to Scale is Employees. The secret to scale is employees. Brands need to facilitate a culture of content , attract and retain those that excel in this skill, and find ways to train and activate the employee base. * * *. by Frank Strong.

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