Responsible communication leadership: putting employees first

PR Conversations

As the UK department store British Home Stores (BHS) went into administration last week (a situation similar to going into “Chapter 11” in the USA), questions are being asked about how it was run to the detriment of employees and their pension fund. care for employees; and.

Building a “Jungle Gym” for Employees

Shift Communications

As the President of a growing agency, it seems every week I find myself in a conversation about employee retention. The article examines what Hoffman argues is the “dishonest conversation” between employees and employers. Agency Life employee retention employees

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. Guest Post by Jessica Davis.

Why Companies Should Be Training All Employees to Use Social Media


While the majority of the time was spent detailing tips and tricks to use on each of these social networks, one speaker in particular highlighted what I believe to be the most underutilized, but highly effective social selling tactics: employee engagement.

How Leading Companies Tie Employee Advocacy to Business Outcomes

Insights from expert marketing and communications pros who are doing it today

Reputation Management: Making Employees Brand Ambassadors

Ron Torossian

The post Reputation Management: Making Employees Brand Ambassadors appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Reputation management is no easy feat for any company. In fact, the bigger the company, the less control it seems to have over people’s beliefs about its corporate values and decisions. Need some convincing? Take a look at industry leaders like Wal-Mart and Bank of America, versus smaller competitors like Target and SunTrust. The perception is not the same.

4 simple reasons the mobile newsfeed is the future of employee communications

Communications Conversations

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. 10% of employees have downloaded the app and used it in the first four weeks. In employee’s email inboxes by 6:30 a.m.,

Stop with the hocus pocus – employee communications is for muggles

PR Conversations

I’ve sat through convention and forum talks where various oracles pronounced that: employees just want to be loved. Just look at the many different ways Elisabeth Kubler-Ross’s work on death and dying , and her change curve turns up in jolly presentations about employee motivation.

3 Benefits of Listening to Employees on Social


Are your employees passionate about working for your brand? Whatever the case, you can bet your employees share their opinions on social – and your audience is taking note. Employees that feel empowered and inspired in the workplace make positive brand advocates on social media.

What Political Conventions Can Teach You About Rallying Your Employees

Return on Reputation

Do we really need to hold these employee town hall meetings? Even in our digital society, there is a place and purpose for the good old fashioned employee town hall. One thing we know for sure, even an average employee town hall meeting has more impact than an email.

3 Ways to Measure Employee Communication

Waxing UnLyrical

That, my friends, is why employee communication measurement is in the state it is in. The powers that be, however, increasingly are demanding to know why employee communication matters. 3 Ways to Measure Employee Communication. Guest Post by Sean Williams.

Why Employee Opinions Are Their Own…& a Reflection Of Your Brand


Whether it’s a United Airlines employee following an archaic policy to “reaccommodate passengers” or a worker reaching out to go above and beyond, a brand is burned into our psyche by the story we experience at the hands of the employees.

Crisis Comms:  No one More Reliable than an Employee

Sword and the Script

Given the opportunity, I believe most employees will act responsibly. If you enjoyed this post, you might also like: Scale Content Marketing: Employees are the Secret. The post Crisis Comms: No one More Reliable than an Employee appeared first on Sword and the Script.

Disappointing news about employee engagement from Gallup

PR Daily

Workers: Increasingly Confident and Ready to Leave" and "The Competitive Advantage of Engaging Employees," should be required reading for all leaders as well as HR folks. employees say they are actively looking for a new job or watching for openings."

How work friendships improve employee engagement

PR Daily

In fact, it argues that office friendships are directly linked with employee engagement and productivity. Here are a few supporting statistics: Fifty percent of employees who said they have a best friend at work reported feeling a strong connection with their company.

5 ways to bring boring stories to life for employees

PR Daily

When employees repackage branded content in their voices, not only is it more compelling, but it better drives actions such as clicks, downloads or calls, he says. FREE DOWNLOAD: 10 ways to engage employees through smarter communications ].

What are the *real* incentives for employees to advocate for your brand on social media channels?

Communications Conversations

It combines two loves of mine: employee communications and social media. And one big part of that kind of work is figuring out how to engage and incent existing employees to advocate for the brand online. HOW do you encourage employees to share your message?

Should you remove author names from blog posts when employees leave?

Communications Conversations

“When a reporter leaves a newspaper, the publisher doesn’t redact the contributor’s byline or replace it with a retained employee’s name. Last week, together with my friends at Bellmont Partners, we held our most recent Talking Points event focused on corporate blogging 2.0.

Where employee relations, media relations and crises intersect

PR Daily

The employee undercurrent. Employees can be a key component to rebuilding consumer trust. In today’s PR climate, unvarnished opinions from employees can be a very effective form of communication. No brand is immune to crisis. Take Wal-Mart for example.

How corporate IT is actually killing employee communications

Communications Conversations

But here’s the thing: When your employees go home at night, what programs and platforms are they using? A wealth of apps on phones that allow these employees to do everything from bank to make travel reservations to buy clothing with just a few simple clicks.

Walmart reaches employees worldwide through Facebook Live

PR Daily

While the speech was for targeted audience, the live-cast offered an informal introduction to the topic and event for employees. “It When Walmart held a shareholders meeting in June, Chief Executive Doug McMillon addressed an arena full of shareholders in Fayetteville, Arkansas.

How I Hire Employees Who Think Like Entrepreneurs


When I brought on Geben’s first employees—a tiny team gathered around my dining room table—everything was new. Being involved in a startup like that—even as an employee—requires some amount of entrepreneurial spirit. Hire Employees Who Care.

Final deadline is fast approaching for Ragan's Employee Communications Awards

PR Daily

Enter the 2015 Employee Communications Awards by Dec. We can't judge the best internal communicators if the best has yet to apply. What are you waiting for?

How do employee conditions affect PR efforts?

PR Daily

Employees working outside a company’s factories are becoming more vocal about benefits and wages. RELATED: Create a workforce of employee ambassadors who love your brand. ]. Walmart announced a plan to increase wages for about 40 percent of its employees.

Report: Employee engagement a top priority, but it’s not so easy

PR Daily

Employees today expect more from the sawmill than just sawbucks. Executives and internal communicators know that employees increasingly demand an engaged, pleasant work environment, but how exactly to create that is the big question.

3 Reasons CEOs Should Ditch Individualistic Bravado


Your employees will despise … Continued. Musings CEO customer loyalty ego employee satisfaction iTalent leaders leadership tech tech industry Vserv Workboard In my opinion, nothing is more unappealing than ego-driven anything.

How—and why—to trust your employees to talk about your brand online

PR Daily

Employee advocacy is taking corporate communications by storm. Encouraging employees to be your organization's champions could be the perfect answer to journalists increasingly seeking real stories on social media. WHITE PAPER: Want better employee engagement?

SeaWorld admits employees posed as activists

PR Daily

This week, company officials admitted that several employees went undercover and posed as animal rights activists. As always, the security and well-being of our employees, customers and animals remain at the forefront of our business practices.

Scale Content Marketing: Employees are the Secret

Sword and the Script

The Secret to Scale is Employees. The secret to scale is employees. Brands need to facilitate a culture of content , attract and retain those that excel in this skill, and find ways to train and activate the employee base. * * *. by Frank Strong.

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Why video is an excellent way to engage employees

PR Daily

Her decision has improved communication among her 50,000 employees because, for one, video "allows you to be more authentic, less scripted,” she said. The guide details the state of employee engagement, how video can better connect employees to leaders and why you can’t afford not to use it.

210 employees leave Zappos over 'no managers' policy

PR Daily

Last year, Zappos turned over its company structure to a Holacrazy, which means the vast majority of employees do not have a manager. In March, the company’s CEO, Tony Hsieh, offered an out to employees who weren’t enjoying the new company culture.

Have you applied for the 2015 Employee Communications Awards?

PR Daily

A culture of communication creates engaged employees

PR Daily

Why you should talk to your employees first in a crisis

PR Daily

A few reporters saw the tweet and started reaching out to more employees. One reporter, after verifying that the employee worked there, but without talking to him, quoted the tweet on his 6 p.m. Social media has armed employees with the ability to spread messages to the masses.

Ragan’s 2016 Employee Communications Awards wants to recognize you

PR Daily

Your employee communications shouldn’t be boring

PR Daily

Walmart cuts employees' hours following wage increase

PR Daily

Walmart is cutting its employees’ hours, and its communications on the matter don’t exactly make the company come across as sympathetic to those who will be losing wages.

How are you transforming the employee experience?

PR Daily

4 innovative ways to boost employee engagement and loyalty

PR Daily

Today's corporate communicators must think like marketers to ensure that employees feel engaged with their organizations, are motivated to work hard and ultimately become brand advocates. Treat your employees like customers. Encourage employees to grow beyond their roles.

Study: Employees waste 8 hours per week

PR Daily

According to OfficeTeam , which surveyed more than 600 office workers, employees are wasting an average of 56 minutes per day on their phones. All that Facebook peeking, Amazon sifting and fantasy football tinkering is taking a toll on productivity.