Survey

Reputation Us

The scientific study, conducted in February 2019, specifically surveyed residents in Oregon. The post Survey appeared first on ReputationUs ReputationUs (RepUs) and DHM Research announced in a news release on April 3, 2019 the results from its inaugural study on the importance of corporate reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization.

6 Benchmarks from Viewing a Survey of CMO Lenses of B2B Marketing

Sword and the Script

Another edition of the bi-annual survey of CMOs published by Christine Moorman , a professor at the business school at Duke University, was published at the end of August. Indeed, the survey says marketing spends 15.9%

Survey 139

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Survey: Measurement, storytelling cited as top weaknesses

PR Daily

A Ragan survey of 576 communication professionals reveals that most place measurement at or near the top of their weaknesses. The survey of Ragan Communications readers asked, “Which of these are your top three weaknesses?” Content Marketing Measurement Storytelling PR survey

Survey 127

10 terrific (and free) survey tools

PR Daily

That’s why anonymous, secure, seamless surveys are an important part of any marketing strategy. Survey data can expose what you’re doing well and where you ought to improve. Try these 10 free tools to create surveys your audience(s) will love: 1. Unlimited surveys.

Survey 169

7 Keys To Using Surveys For PR

ImPRessions - Crenshaw Communications

Surveys are effective for generating such data. Here are our keys to using surveys effectively for good PR. A good survey should be constructed around a key theme anyway, with some sense of the outcome already in mind from the outset.

Survey 181

Top of Mind Among Senior Marketers: Cliff Notes to 3 Significant CMO Surveys

Sword and the Script

Moreover, three recent surveys of CMOs suggests it has practical applications as budgets, which on the whole have grown over the last few years, will continue to grow. Here are the cliff notes to each of those three surveys.

Survey 139

Survey: 3 PR trends in tactics, measurement and organization for 2019

PR Daily

The 2019 JOTW Communications Survey explores ongoing and emerging trends in public relations. These selections are consistent with the same survey last year , where storytelling, thought leadership and content marketing ranked as the top three. Marketing Measurement PR PR survey

Survey 169

Surveys, quizzes and apps…oh my

HMA Public Relations

The post Surveys, quizzes and apps…oh my appeared first on HMA Public Relations. Fink apps quizzes social media surveysThis week’s app craze, FaceApp, has everyone posting photos of what they might look like in the future.

Results of 2019 Global Communication Survey Released

HMA Public Relations

The post Results of 2019 Global Communication Survey Released appeared first on HMA Public Relations. Featured Public Relations 2019 Global Communications Survey Davis & Gilbert Michael Lasky PRGN PRSA USC Annenberg Center for Public Relations

Expert guidance for embedding surveys in emails

PR Daily

Surveys are a secret weapon of email engagement. Unfortunately, it’s not easy to create, design and deploy digital surveys that get great results. There are many considerations and possibilities, but the payoff from surveys is often worth the work.

Survey 144

Survey: 8 terrible PR practices that will doom your pitch

PR Daily

Fractl surveyed over 500 journalists for a report about what makes journalists tick—including what irks them about pitch emails. The Fractl survey found that online writers and editors prefer one follow-up email (or none at all). Fractl polled 500+ journalists about their top peeves.

Survey 169

Survey reveals some interesting insights into the business of blogging today

PR Warrior

For four years now, he has conducted an annual worldwide survey of bloggers. CHECK OUT THE FULL SURVEY HERE: Blogging Statistics and Trends: The… MORE. The post Survey reveals some interesting insights into the business of blogging today appeared first on PR Warrior | Trevor Young.

Survey 316

Survey: Micro-influencers offer big rewards for brand managers

PR Daily

A new survey from UpRoar PR found that 71% of consumers prefer micro-influencers, and two-thirds of consumers report making purchases based on their posts. This survey confirms that it’s not about huge follower numbers; it’s about the connection influencers make with their audiences.

Survey 171

Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder

Sword and the Script

Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). This year’s survey polled 223 communications and public relations (PR) professionals.

Survey 137

Survey: Recruiters seek PR pros with metrics-analysis skills

PR Daily

survey reveals, however, that although 57% of PR pros cite writing/editing as a common activity (topping that list), recruiters rank research, evaluation and measurement among the top five most desirable skills. The survey shows a skills gap in other areas, as well.

Survey: Gen Z consumers are skeptical about most businesses

PR Daily

According to a new national survey by BBMG and GlobeScan , by a 5-to-1 ratio, the leading edge of Gen Z (ages 18–22) does not trust business to act in the best interests of society, and nearly one in four cannot name a single brand they consider to be purposeful.

Survey 166

The Top Challenges in Journalism According to a Survey of Journalists and the Cliff Notes to 3 Studies by PR Tech Vendors [UML]

Sword and the Script

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. That’s up 17% from the same survey last year. The 10 th annual survey polled an impressive ~2,000 reporters in 10 countries. Is the process of media relations getting harder?

Survey 136

Are your employees telling the truth in surveys?

PR Daily

Seeking feedback is a smart move, but are you undermining your pulse polls and long-form surveys with a closed workplace culture? That’s one of the conclusions of a free download from Ragan Communications and ContactMonkey, “ 7 ways to get honest feedback from employee surveys.”.

The Complicated Business of Mixing Brand and Politics [Survey]

Sword and the Script

There’s a level of granularity that needs to be explored and that’s why I ran this survey late in 2018 – the aim was to conduct a deeper line of questioning. Some of the findings from the survey results included the following: 1) Most say brands should avoid politics.

Survey 159

8 tips to create more effective online surveys

PR Daily

If you’re keen to create better customer experiences, online surveys should be part of your communications strategy. Ask your team: Why are you conducting this survey? Unless you establish tangible goals, your survey will be a waste of time. Test your survey.

Survey 156

3 Reasons to take the 2020 JOTW Comms Survey

Sword and the Script

These are just a few of the questions on the 2020 JOTW Communications Survey questionnaire. The survey will take just a few minutes to complete. You can find the survey by accessing the following URL: [link]. Three years ago, we teamed up to begin fielding this survey.

Ragan survey: Job satisfaction at 70%, salary satisfaction 54%

PR Daily

These are among the findings in a comprehensive Ragan Salary & Workplace Culture Survey report. Ragan’s Salary & Workplace Culture Survey: 2020 Edition reveals disparities by gender and geography, with salaries in the Western region slightly topping those of all other regions.

Marketing Budgets to Grow: 5 Datapoints from the CMO Survey for B2B Marketers

Sword and the Script

That’s according to the newest edition of The CMO Survey , a semiannual study spawned out of Duke University’s business school. It’s a survey I’ve followed for several years as I usually find the benchmarks, particularly around marketing budgets, useful.

Survey 101

Survey reveals communications goofs—and preferences

PR Daily

The survey also queried respondents about their work frustrations and preferences. The post Survey reveals communications goofs—and preferences appeared first on PR Daily. Calling in sick while looking for work? Just don’t email your boss.

Survey 125

Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists

Sword and the Script

Most PR professionals say media relations is getting harder or much harder, according to the 2019 JOTW Communications Survey. Over the last few months, there have been three separate surveys that polled hundreds of editors, reporter sand journalists.

Survey 131

Survey: PR moving in-house at many organizations

PR Daily

The trend, documented in the 2019 JOTW Communications Survey (conducted in partnership with Ned Lundquist ), mirrors patterns seen in marketing for the last several years, as CMOs have slashed agencies in favor of in-house teams.

Survey 156

Survey: All generations favor email for workplace communication

PR Daily

workers prefer email, and a mere 23% choose messaging apps, although all those surveyed use both. The survey of 1,000 Americans shows that 31% of 18- to 34-year-olds prefer email, as do 48% of those in the 35–65 age range and 35% of those age 55 and older.

Survey 114

The CMO Survey Shows Us How Classic 4Ps of Marketing Are Changing

Sword and the Script

I noticed some as I was reviewing the data from the latest CMO Survey. The CMO Survey concluded the role of marketing has broadened in the last five years. Indeed, the senior marketers that took the survey said as much. Marketing academic marketing theory CMO Duke CMO survey

Survey 123

How to use Survey Data for Brand Awareness and PR

Shift Communications

That’s where a survey can come in. Surveying the general population, even for B2B brands, helps provide a better understanding of what end users want, and plenty of data to share with reporters. What can a survey do for your brand? Thinking of creating your own survey for PR?

Survey 113

Survey: Remote workers report increased productivity

PR Daily

A new survey by TSheets by Quickbooks of 500 remote workers in the United States suggests why the practice is growing, even as it presents some disadvantages. “We The survey reports these key findings: Remote workers save nearly three hours a week (165 minutes) by not commuting.

Survey 124

Survey: How Millennials View #PREthics

PRSay

Page Center , is sponsoring survey research with Millennials who are members of PRSA to better understand their readiness to respond to ethical issues presented in the workplace. In exchange for their 10-15 minutes, survey participants can opt into a drawing for four $100 gift cards.

Survey 107

Survey Finds Improving Optimism in Content Marketing

Sword and the Script

That’s according to a recent survey published by Ascend2 titled 2016 State of Content Marketing Survey Summary Report. The study found the vast majority of the 219 respondents to the June 2016 survey were fairly upbeat on content marketing effectiveness.

Highlights from the State of Blogging in 2017 Survey

Sword and the Script

That’s one surprising conclusion I drew from a survey of 850 bloggers by ConvertKit. There are more blogs focused on personal development than any other topic, according to the survey. Medium, which announced layoffs recently, polled at less than 1% in the CovertKit survey.

Survey 116

Survey Analysis: Competition in B2B Content Marketing Heats Up

Sword and the Script

B2B marketing has overwhelmingly adopted the concept of content marketing, according to the 2018 B2B Content Marketing Benchmarks, Budgets & Trends survey. It looked at the 870 responses from B2B organizations in North America out of the 2,190 worldwide that took the survey.

Survey 106

5 Slighlty Contrarian Views on a CMO Council Content Survey

Sword and the Script

In July 2015, the CMO Council released a report based on a content survey conducted with syndication platform Netline. The post 5 Slighlty Contrarian Views on a CMO Council Content Survey appeared first on Sword and the Script. Marketing content marketing surveysby Frank Strong.

Survey 147

Coronavirus travel impact—75% of Americans surveyed will NOT cancel upcoming travel plans

Agility PR Solutions

A new survey of Americans with pending travel plans from HotelPlanner.com asked respondents about their plans to deal with travel in the midst of the global coronavirus outbreak.

Survey: Online reputation management essential for marketers

PR Daily

A recent Clutch survey revealed that more than half of today’s digital marketers consider online reputation management “very necessary” to the success of their organizations in today’s increasingly digital world.

Survey 121

Survey: Most organizations unprepared to retain, spread knowledge

PR Daily

Similarly, many fail provide platforms enabling idea sharing companywide, a new ThoughtFarmer /Ragan Communications survey reveals. The extent of the challenge is revealed in a free report, “ Stop the brain drain: Survey reveals biggest communication challenges when employees leave.”.

The CMO Survey with Social & Mobile Marketing Takeaways

Sword and the Script

Confusion over social and mobile reigns among the ranks of marketers according to the latest edition of The CMO survey by the Fuqua School of Business at Duke University. Much like last year’s survey , CMOs said they plan to invest in social, mobile and digital. by Frank Strong.

Mobile 112

Survey: Employees favor diverse leadership, but companies are lagging

PR Daily

Eight in 10 full-time workers say cultural and gender diversity among business leaders helps their company perform better and generate more revenue, a new survey reveals. The figures come from a DesignRush survey of 228 full-time U.S. The study echoes other surveys on the topic.