Survey

Reputation Us

The scientific study, conducted in February 2019, specifically surveyed residents in Oregon. The post Survey appeared first on ReputationUs ReputationUs (RepUs) and DHM Research announced in a news release on April 3, 2019 the results from its inaugural study on the importance of corporate reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization.

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

PR Expanded

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. That number was up sharply – 17% – from the same survey the previous year. We solicited commentary around this question from PR professionals that took the survey to find out.

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10 terrific (and free) survey tools

PR Daily

That’s why anonymous, secure, seamless surveys are an important part of any marketing strategy. Survey data can expose what you’re doing well and where you ought to improve. Try these 10 free tools to create surveys your audience(s) will love: 1. Unlimited surveys.

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Survey: 8 terrible PR practices that will doom your pitch

PR Daily

Fractl surveyed over 500 journalists for a report about what makes journalists tick—including what irks them about pitch emails. The Fractl survey found that online writers and editors prefer one follow-up email (or none at all). Fractl polled 500+ journalists about their top peeves.

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Survey: Measurement, storytelling cited as top weaknesses

PR Daily

A Ragan survey of 576 communication professionals reveals that most place measurement at or near the top of their weaknesses. The survey of Ragan Communications readers asked, “Which of these are your top three weaknesses?” Content Marketing Measurement Storytelling PR survey

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Surveys, quizzes and apps…oh my

HMA Public Relations

The post Surveys, quizzes and apps…oh my appeared first on HMA Public Relations. Fink apps quizzes social media surveysThis week’s app craze, FaceApp, has everyone posting photos of what they might look like in the future.

Uber leads—and Oracle lags—in survey of CEO comms skills

PR Daily

Technology giants Oracle, Intel and Google, however, have their work cut out for them, judging from a new survey of almost 10,000 employees by Ragan and Blind , an anonymous social network for professionals. Blind often conducts surveys in partnership with major news outlets, says Kim.

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Survey: Gen Z consumers are skeptical about most businesses

PR Daily

According to a new national survey by BBMG and GlobeScan , by a 5-to-1 ratio, the leading edge of Gen Z (ages 18–22) does not trust business to act in the best interests of society, and nearly one in four cannot name a single brand they consider to be purposeful.

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Results of 2019 Global Communication Survey Released

HMA Public Relations

The post Results of 2019 Global Communication Survey Released appeared first on HMA Public Relations. Featured Public Relations 2019 Global Communications Survey Davis & Gilbert Michael Lasky PRGN PRSA USC Annenberg Center for Public Relations

Survey: Micro-influencers offer big rewards for brand managers

PR Daily

A new survey from UpRoar PR found that 71% of consumers prefer micro-influencers, and two-thirds of consumers report making purchases based on their posts. This survey confirms that it’s not about huge follower numbers; it’s about the connection influencers make with their audiences.

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7 Keys To Using Surveys For PR

ImPRessions - Crenshaw Communications

Surveys are effective for generating such data. Here are our keys to using surveys effectively for good PR. A good survey should be constructed around a key theme anyway, with some sense of the outcome already in mind from the outset.

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Survey: Recruiters seek PR pros with metrics-analysis skills

PR Daily

survey reveals, however, that although 57% of PR pros cite writing/editing as a common activity (topping that list), recruiters rank research, evaluation and measurement among the top five most desirable skills. The survey shows a skills gap in other areas, as well.

Top of Mind Among Senior Marketers: Cliff Notes to 3 Significant CMO Surveys

Sword and the Script

Moreover, three recent surveys of CMOs suggests it has practical applications as budgets, which on the whole have grown over the last few years, will continue to grow. Here are the cliff notes to each of those three surveys.

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The Complicated Business of Mixing Brand and Politics [Survey]

Sword and the Script

There’s a level of granularity that needs to be explored and that’s why I ran this survey late in 2018 – the aim was to conduct a deeper line of questioning. Some of the findings from the survey results included the following: 1) Most say brands should avoid politics.

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Survey reveals some interesting insights into the business of blogging today

PR Warrior

For four years now, he has conducted an annual worldwide survey of bloggers. CHECK OUT THE FULL SURVEY HERE: Blogging Statistics and Trends: The… MORE. The post Survey reveals some interesting insights into the business of blogging today appeared first on PR Warrior | Trevor Young.

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Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder

Sword and the Script

Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). This year’s survey polled 223 communications and public relations (PR) professionals.

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Expert guidance for embedding surveys in emails

PR Daily

Surveys are a secret weapon of email engagement. Unfortunately, it’s not easy to create, design and deploy digital surveys that get great results. There are many considerations and possibilities, but the payoff from surveys is often worth the work.

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How To Make Surveys Work For PR

ImPRessions - Crenshaw Communications

A brand-sponsored survey is a time-honored tool for public relations. But how do you ensure the success of a given survey? Craft surveys that will work hard for you. Beware of the client who wants to survey his own customers or conduct a website poll.

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8 tips to create more effective online surveys

PR Daily

If you’re keen to create better customer experiences, online surveys should be part of your communications strategy. Ask your team: Why are you conducting this survey? Unless you establish tangible goals, your survey will be a waste of time. Test your survey.

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How To Make PR Surveys Work Harder

ImPRessions - Crenshaw Communications

In running high-profile consumer and B2B public relations campaigns over the years, we’ve learned some important tricks for making surveys work harder. As any good PR person knows, a well-designed survey can help increase earned media exposure and sharing of branded content.

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The Top Challenges in Journalism According to a Survey of Journalists and the Cliff Notes to 3 Studies by PR Tech Vendors [UML]

Sword and the Script

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. That’s up 17% from the same survey last year. The 10 th annual survey polled an impressive ~2,000 reporters in 10 countries. Is the process of media relations getting harder?

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Survey: PR moving in-house at many organizations

PR Daily

The trend, documented in the 2019 JOTW Communications Survey (conducted in partnership with Ned Lundquist ), mirrors patterns seen in marketing for the last several years, as CMOs have slashed agencies in favor of in-house teams.

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Survey: How Millennials View #PREthics

PRSay

Page Center , is sponsoring survey research with Millennials who are members of PRSA to better understand their readiness to respond to ethical issues presented in the workplace. In exchange for their 10-15 minutes, survey participants can opt into a drawing for four $100 gift cards.

Survey reveals communications goofs—and preferences

PR Daily

The survey also queried respondents about their work frustrations and preferences. The post Survey reveals communications goofs—and preferences appeared first on PR Daily. Calling in sick while looking for work? Just don’t email your boss.

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Bylines, Surveys & Tweets: When Did PR Get So Boring?

Cision

Surveys were re-fielded every year even when trend data had long since failed to produce anything of note. I won’t deny that many of the common tactics we use – consumer surveys, events, celebrity spokespeople, bylines – often translate into positive coverage.

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Survey: Remote workers report increased productivity

PR Daily

A new survey by TSheets by Quickbooks of 500 remote workers in the United States suggests why the practice is growing, even as it presents some disadvantages. “We The survey reports these key findings: Remote workers save nearly three hours a week (165 minutes) by not commuting.

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The CMO Survey Shows Us How Classic 4Ps of Marketing Are Changing

Sword and the Script

I noticed some as I was reviewing the data from the latest CMO Survey. The CMO Survey concluded the role of marketing has broadened in the last five years. Indeed, the senior marketers that took the survey said as much. Marketing academic marketing theory CMO Duke CMO survey

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New survey of biz execs finds companies may be data rich—but insight poor

Agility PR Solutions

The post New survey of biz execs finds companies may be data rich—but insight poor appeared first on Agility PR Solutions. Business execs are practically swimming in data, especially in marketing and other comms fields.

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New marketer survey identifies most effective link-building strategies

Agility PR Solutions

The firm performed a survey to unlock the […]. The post New marketer survey identifies most effective link-building strategies appeared first on Agility PR Solutions.

How to use Survey Data for Brand Awareness and PR

Shift Communications

That’s where a survey can come in. Surveying the general population, even for B2B brands, helps provide a better understanding of what end users want, and plenty of data to share with reporters. What can a survey do for your brand? Thinking of creating your own survey for PR?

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Marketing Budgets to Grow: 5 Datapoints from the CMO Survey for B2B Marketers

Sword and the Script

That’s according to the newest edition of The CMO Survey , a semiannual study spawned out of Duke University’s business school. It’s a survey I’ve followed for several years as I usually find the benchmarks, particularly around marketing budgets, useful.

Survey: Online reputation management essential for marketers

PR Daily

A recent Clutch survey revealed that more than half of today’s digital marketers consider online reputation management “very necessary” to the success of their organizations in today’s increasingly digital world.

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Survey Finds Tough Grades on B2B Content Marketing

Sword and the Script

Now in its sixth year, the report is derived from a survey of 1,521 North American B2B marketers. My perspective on last year’s B2B survey can be found here: Study: Effective Content Marketing Has One Element. Marketing B2B content marketing surveysby Frank Strong.

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Survey: Email still journalists’ preferred pitching method

PR Daily

In most countries where the survey was conducted, reporters said they use social media to find sources, promote their stories and monitor for breaking news. The survey found that email was still a preferred contact method for 81 percent of respondents.

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New Muck Rack survey: How journalists find their news, use social media and work with PR teams in 2019

Muck Rack

New Muck Rack survey: How journalists find their news, use social media and work with PR teams in 2019

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Survey: Are you meeting your remote workers’ needs?

PR Daily

According to a recent TalentLMS survey , 66% of U.S. Read the rest of TalentLMS ’s survey to gather more insights into what telecommuters are looking for. The post Survey: Are you meeting your remote workers’ needs?

Survey Finds Improving Optimism in Content Marketing

Sword and the Script

That’s according to a recent survey published by Ascend2 titled 2016 State of Content Marketing Survey Summary Report. The study found the vast majority of the 219 respondents to the June 2016 survey were fairly upbeat on content marketing effectiveness.

64% of PR and Marketing Pros Will Increase Content Marketing Efforts in 2016: Marketwired Survey and Infographic

Marketwired

So we put together a survey and gathered some topline information about how practitioners are using content, what they are producing and why. Check out the survey highlights in our original infographic and read more in our news release. [By Lisa Davis].

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Survey: Americans widening their social media use

PR Daily

That’s according to a new survey conducted by the Pew Research Center , which found that 71 percent of Internet-using U.S. Just over half of the adults surveyed in Pew’s research said they use two or more social media platforms.

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5 Slighlty Contrarian Views on a CMO Council Content Survey

Sword and the Script

In July 2015, the CMO Council released a report based on a content survey conducted with syndication platform Netline. The post 5 Slighlty Contrarian Views on a CMO Council Content Survey appeared first on Sword and the Script. Marketing content marketing surveysby Frank Strong.

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