INDUSTRY INSIGHTS YOUR PEERS ARE READING
I was recently invited to be a guest on the Content 10X podcast to talk about content repurposing and press releases. Amy Woods and I had a delightful conversation and I hope you ‘ll find it useful. Click the image below to go to the podcast page of Amy’s site for the link to the episode. MORE
My time in Australia and New Zealand has come to an end, and my heart and mind are completely full! MORE
Guest Post by Gloria Bell. Warning: This post is not going to give you some brilliant insight into some new lightning speed piece of technology. Sorry! Maybe next time!) What it will give you is some questions to ask yourself about communicating at the speed of technology. MORE
[…]. The post Is a shorter video length more engaging on Facebook? appeared first on NewsWhip. Brands Communications & PR Digital Journalism MORE
Dear PR Professionals: PR is evolving at warp speed. In fact, in five years, what we know as PR will have a different complexion. Yet today, many PR professionals, armed with media placements and endless pitches, are still grounded in the past, since it's so comfortable. MORE
Most PR professionals have had this happen to them at one point or another. You’re in a meeting with top client/company executives, and to gain some insights into their thinking you ask them, “What would be a home run for the PR program?” MORE
For PR professionals, it’s interesting when a particular company or public figure is said to have a “PR problem.” ” Of course the term is used as shorthand, but it can signal that brand-watchers are misdiagnosing what’s really wrong. MORE
Public relations is hot. Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. But PR’s popularity has given rise to some misconceptions. MORE
In the second Comms School session we explored third party and owned blogs, how to build a blog and post content, and making blogging a habit. The second session of Comms School got to grips with building a blog and making blogging a habit. We kicked off by reviewing some of the blogs posted by members of the Comms School community. MORE
Consumer market research is an essential tool to build and differentiate brands and drive innovation. MORE
Remember back to the early days of social media when we put customers/fans/people in convenient persona buckets? Typically, these were titles like: commenters, influeners, creators, sharers, engagers, and lurkers. MORE
No, press releases aren’t dead. Despite what many PR pros say, the news release is still a reliable tool for sharing information with media. In fact, when I share information without a press release, the first question many reporters ask is, “Do you have a press release I can look at?”. MORE
The rise of influencer marketing has presented a huge opportunity for PR firms—and is slowly transforming the industry. Now, social media influencers are the people helping to shape the thinking and opinion of the masses, and they typically have a band of loyal followers. MORE
Small businesses recognize that their online reputation can impact their success. As a result, 88 percent of small businesses monitor their reputation online. MORE
Revenue Driver. Pipeline builder. Marketing with a quota. Those are the words and phrases Lacey Ford uses to describe marketing today. She got her start as an entry-level marketing associate for SBC Communications, which is now AT&T. MORE
I’m on a research journey, because I believe you have to FEEL first to build genuine and caring relationships. MORE
Consumers are constantly bombarded with online messaging and advertising. This guide offers insight into helping your content standout from the noise. MORE
I am often asked by clients how to build trade show buzz and booth traffic. It can be especially challenging when you’re a small startup with limited funds, as are most of our clients. MORE
Don’t let the name fool you. Five Reasons Micro Influencers Can Be More Impactful For Your Brand. Social media marketing tactics seem to be taking over. MORE
As any good real estate agent knows, location is everything. Even the most beautiful homes can seem unappealing if the neighborhood isn’t ideal. Location is just as important in PR pitches. Overall, it takes about 5 seconds to skim a pitch. MORE
It is early in the year, but some tactics might already show signs of poor execution or lackluster results. Here’s why you should check your efforts right away. March is here, and that means spring is on the way. MORE
Social media analysis will help you get the most out of your social media strategy! Learn how to perform an analysis and bring your marketing to the next level! Social Listening social media analytics Social Media Marketing social media analysis social media analytics tools MORE
In The PR Maven’s® 10th podcast episode, Nancy Marshall spoke with Bill Green – popular broadcaster and host of Bill Green’s Maine – about what matters most with social media. They share a similar ethos on what matters on platforms like Twitter and Facebook. MORE
It’s a stressful world out there, no doubt about it—and some of the jobs that brave people do reflect that high stress level. MORE
Breaking news! We are happy to announce that The Top 100 Marketing Influencers Report is out now!!! Over a period of 12 months, we have collected over 3.8 million mentions and over 23 millions of interactions from hundreds of media. MORE
Do you see your competitors in the news and wonder why it isn’t you? It’s time to be in the spotlight. Wondering how? With an all-around PR plan, you’ll be on your way to becoming a star player in your industry that everyone comes to for news they can use. Are you there? Look up […]. MORE
Nancy Marshall, host of The PR Maven® Podcast, is a big believer in return on investment (ROI). Her PR agency would not be as successful if her clients didn’t see a clear ROI from their relationship with Marshall Communications. MORE
Share the pitches that earned you major media attention. Enter PR Daily’s 2019 Media Relations Awards by the final deadline on April 3. The post How powerful are your media pitches? appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards MORE
Charlene Williams, the president of Marshall Communications, was a guest on The PR Maven Podcast® with Nancy Marshall. She has managed their client, the Maine Office of Tourism, for many years — if anyone understands destination marketing, it’s Charlene. MORE
What makes a good leader, exactly? Some answers may vary, but one remains constant: a good leader has the ability to lead others, literally. Simply having more power or responsibility does not equate with good leadership skills. MORE
ImPRessions - Crenshaw Communications
MARCH 19, 2019
Public relations is hot. Businesses from tech startups to nonprofits have come to recognize the value of a strategic PR campaign executed by a talented team. But PR’s popularity has given rise to some misconceptions.
B2B PR Sense
MARCH 14, 2019
Dear PR Professionals: PR is evolving at warp speed. In fact, in five years, what we know as PR will have a different complexion. Yet today, many PR professionals, armed with media placements and endless pitches, are still grounded in the past, since it's so comfortable.
ImPRessions - Crenshaw Communications
MARCH 12, 2019
For PR professionals, it’s interesting when a particular company or public figure is said to have a “PR problem.” ” Of course the term is used as shorthand, but it can signal that brand-watchers are misdiagnosing what’s really wrong.
Ronn Torossian
MARCH 16, 2019
What makes a good leader, exactly? Some answers may vary, but one remains constant: a good leader has the ability to lead others, literally. Simply having more power or responsibility does not equate with good leadership skills.
Advertisement
Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.
The Proactive Report
MARCH 12, 2019
I was recently invited to be a guest on the Content 10X podcast to talk about content repurposing and press releases. Amy Woods and I had a delightful conversation and I hope you ‘ll find it useful. Click the image below to go to the podcast page of Amy’s site for the link to the episode.
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Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
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PR Daily
MARCH 18, 2019
As producing live experiences becomes more popular, it’s vital to use all your channels to maximize your ROI. Here are helpful tips. Event marketing is on the rise.
ImPRessions - Crenshaw Communications
MARCH 14, 2019
No, press releases aren’t dead. Despite what many PR pros say, the news release is still a reliable tool for sharing information with media. In fact, when I share information without a press release, the first question many reporters ask is, “Do you have a press release I can look at?”.
Agility PR Solutions
MARCH 17, 2019
It’s a stressful world out there, no doubt about it—and some of the jobs that brave people do reflect that high stress level.
Flack's Revenge
MARCH 12, 2019
I am often asked by clients how to build trade show buzz and booth traffic. It can be especially challenging when you’re a small startup with limited funds, as are most of our clients.
Advertisement
You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.
PR Expanded
MARCH 18, 2019
Don’t let the name fool you. Five Reasons Micro Influencers Can Be More Impactful For Your Brand. Social media marketing tactics seem to be taking over.
PR Daily
MARCH 14, 2019
It is early in the year, but some tactics might already show signs of poor execution or lackluster results. Here’s why you should check your efforts right away. March is here, and that means spring is on the way.
Agility PR Solutions
MARCH 18, 2019
Most PR professionals have had this happen to them at one point or another. You’re in a meeting with top client/company executives, and to gain some insights into their thinking you ask them, “What would be a home run for the PR program?”
PRSay
MARCH 14, 2019
As any good real estate agent knows, location is everything. Even the most beautiful homes can seem unappealing if the neighborhood isn’t ideal. Location is just as important in PR pitches. Overall, it takes about 5 seconds to skim a pitch.
Sword and the Script
MARCH 19, 2019
Revenue Driver. Pipeline builder. Marketing with a quota. Those are the words and phrases Lacey Ford uses to describe marketing today. She got her start as an entry-level marketing associate for SBC Communications, which is now AT&T.
PR Daily
MARCH 13, 2019
You can have the same audience size for the money, but smaller, engaged audiences will offer a better return on investment. Here’s how you should realign your strategy.
Brand24
MARCH 12, 2019
Breaking news! We are happy to announce that The Top 100 Marketing Influencers Report is out now!!! Over a period of 12 months, we have collected over 3.8 million mentions and over 23 millions of interactions from hundreds of media.
Agility PR Solutions
MARCH 17, 2019
Do you see your competitors in the news and wonder why it isn’t you? It’s time to be in the spotlight. Wondering how? With an all-around PR plan, you’ll be on your way to becoming a star player in your industry that everyone comes to for news they can use. Are you there? Look up […].
Maine PR Maven
MARCH 19, 2019
Nancy Marshall, host of The PR Maven® Podcast, is a big believer in return on investment (ROI). Her PR agency would not be as successful if her clients didn’t see a clear ROI from their relationship with Marshall Communications.
Communications Conversations
MARCH 19, 2019
Remember back to the early days of social media when we put customers/fans/people in convenient persona buckets? Typically, these were titles like: commenters, influeners, creators, sharers, engagers, and lurkers.
PR Daily
MARCH 12, 2019
Consumers are constantly bombarded with online messaging and advertising. This guide offers insight into helping your content standout from the noise.
Stephen Waddington
MARCH 19, 2019
In the second Comms School session we explored third party and owned blogs, how to build a blog and post content, and making blogging a habit. The second session of Comms School got to grips with building a blog and making blogging a habit. We kicked off by reviewing some of the blogs posted by members of the Comms School community.
Agility PR Solutions
MARCH 13, 2019
The rise of influencer marketing has presented a huge opportunity for PR firms—and is slowly transforming the industry. Now, social media influencers are the people helping to shape the thinking and opinion of the masses, and they typically have a band of loyal followers.
NewsWhip
MARCH 13, 2019
[…]. The post Is a shorter video length more engaging on Facebook? appeared first on NewsWhip. Brands Communications & PR Digital Journalism
Karen Freberg
MARCH 14, 2019
My time in Australia and New Zealand has come to an end, and my heart and mind are completely full!
PR Daily
MARCH 18, 2019
As corporate entities seek to maximize content control and minimize spending, they’re ditching outside guidance. Agencies with niche specializations appear likeliest to survive the trend.
Maine PR Maven
MARCH 15, 2019
In The PR Maven’s® 10th podcast episode, Nancy Marshall spoke with Bill Green – popular broadcaster and host of Bill Green’s Maine – about what matters most with social media. They share a similar ethos on what matters on platforms like Twitter and Facebook.
Agility PR Solutions
MARCH 12, 2019
Consumer market research is an essential tool to build and differentiate brands and drive innovation.
Brand24
MARCH 19, 2019
Social media analysis will help you get the most out of your social media strategy! Learn how to perform an analysis and bring your marketing to the next level! Social Listening social media analytics Social Media Marketing social media analysis social media analytics tools
Waxing UnLyrical
MARCH 14, 2019
Guest Post by Gloria Bell. Warning: This post is not going to give you some brilliant insight into some new lightning speed piece of technology. Sorry! Maybe next time!) What it will give you is some questions to ask yourself about communicating at the speed of technology.
PR Daily
MARCH 19, 2019
Share the pitches that earned you major media attention. Enter PR Daily’s 2019 Media Relations Awards by the final deadline on April 3. The post How powerful are your media pitches? appeared first on PR Daily. Crisis Communications Media Relations PR PR Daily Awards media relations awards PR awards
Maine PR Maven
MARCH 15, 2019
Charlene Williams, the president of Marshall Communications, was a guest on The PR Maven Podcast® with Nancy Marshall. She has managed their client, the Maine Office of Tourism, for many years — if anyone understands destination marketing, it’s Charlene.
Agility PR Solutions
MARCH 14, 2019
Small businesses recognize that their online reputation can impact their success. As a result, 88 percent of small businesses monitor their reputation online.
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