Trending Articles

Commonwealth Bank Hammered for Billing Dead Customers

Ron Torossian

As Wells Fargo waited to find out how much it would have to pay for past transgressions, an Australian bank hit the headlines for admitting to billing clients for fees. The catch: those clients had been dead for years, and at least some people at the bank knew it.

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5 Reasons To Fire Your Tech PR Firm

ImPRessions - Crenshaw Communications

An early-stage company with limited resources expects a good return on investment from any tech PR firm it employs. This, of course, is true of any organization, but for a startup, the stakes are a bit higher than for a long-established business.

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5 Insights On Corporate Activism From Top PR Experts

ImPRessions - Crenshaw Communications

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism.

Filling the white space

PR Warrior

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

More Trending

Starbucks Closing to Conduct Training: Authentic Action or Brilliant PR Stunt?

Return on Reputation

Did you see the news about Starbucks closing its stores for a day to conduct training around racial bias ? No doubt the pundits will be lighting up the airwaves with claims that this may be the most brilliant PR move ever. No doubt that Starbucks will earn big PR points for this.

Embracing Company Culture and Values

Shift Communications

One thing I have learned in the short time I have been a member of the PR world is that this world is fast and furious – part of the appeal for me. With all the happenings for clients, prospects and internal agency work, it is rare to find a unique way outside of the PR world to better yourself.

#MediaMonday – Rebecca Baker

HMA Public Relations

Today’s #MediaMonday comes to us from the Empire State, where Rebecca Baker, national president for the Society of Professional Journalists, has recently been named managing editor at Bloomberg BNA. The post #MediaMonday – Rebecca Baker appeared first on HMA Public Relations.

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Career Growth and Cherry Blossoms: Making the Most of Spring and APR Month

PRSay

The cherry tree in our front yard is full of white blossoms, which can only mean one thing: the arrival of spring. It is the season of renewal, new growth and transition into summer. Spring is also a transition time for many military service members moving from a career to a whole new way of life.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

2018: The Year the Community and Conversation Influencer Model Got Real

PR News

10 essential career lessons to embrace before it’s too late

PR Daily

Keep your head down and your nose to the grindstone—or so we’ve been taught. Is that really the best career guidance? People often take this sort of advice to heart and then learn too late that there’s more to life (and success) than keeping busy. Here are 10 lessons you should take to heart now : 1.

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Lobbying for Your B2B Client or Pitch Idea

Shift Communications

I was recently speaking with a lobbyist that works with a client. The lobbyist was explaining his role, not only on behalf of my client but also more generally, including his job description and goals.

How To Celebrate Birthdays

HMA Public Relations

Everyone celebrates birthdays a little differently. Read further to see what HMA Public Relations has done in the past to celebrate our birthdays! The post How To Celebrate Birthdays appeared first on HMA Public Relations.

How to Identify the Influencers You Need to Engage

You need to understand who your community is and what makes them tick. You need to identify your “tribe” -- those who are immersed in your subject and have a following.

How to Uncover Great Story Ideas

PRSay

Are the story ideas that non-PR people bring to you usually lame? Like when a client or someone in another department says, “Oh, we’re doing this thing and it would make a great press release — the media will all want to know about it.”

Chart Porn and the PR Condition

PR News

When you bring hundreds of communicators together over two days for a conference on PR Measurement in Philadelphia, it gets interesting in a way the founding fathers never anticipated. “It’s It’s like one big therapy session here,” noted measurement expert Katie Paine, in reference to the discourse among PR News Measurement Conference attendees of the many… Continued. The post Chart Porn and the PR Condition appeared first on PR News Blog.

Infographic: 6 trends shaping the digital advertising industry

PR Daily

Digital channels are dominating the advertising market. As the landscape expands, new avenues for distribution and, ultimately, new challenges are constantly presented. What role will artificial intelligence play in the industry? Which channels will see the largest growth?

Public Relations and Activism

Solo PR Pro

Is activism the new black? We are living in a time where activism – social and political – is more prevalent than ever. Fiery speeches and pictures of protests populate our social feeds as often as recipes and puppy videos.

How Leading Companies Tie Employee Advocacy to Business Outcomes

Insights from expert marketing and communications pros who are doing it today.

2018 PRSA Western District Conference in the Mile High City

HMA Public Relations

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways. The post 2018 PRSA Western District Conference in the Mile High City appeared first on HMA Public Relations.

2 Ways to Enhance Your Executive Presence

PRSay

You’re a busy PR professional. At any given time, you may be responsible for a half-dozen initiatives at your company, or calling on a dozen different clients. You’ve been running meetings and giving presentations for years, if not decades. You know your content inside and out.

Life

Greenbanana PR

In the first episode of the excellent three-part BBC documentary examining the murder of Stephen Lawrence, his mother says it is important “to talk about Stephen a bit more. So people can see he had a life, not just in death, but before.” ” Tomorrow, 22 April 2018, it is 25 years since Stephen died, aged … Continue reading Life. Public Relations Thinking

3 crisis communications lessons from Southwest’s intrepid pilot

PR Daily

Communicators can learn a thing or two from airline pilots. In addition to saving the lives of 148 Southwest Airlines passengers, Capt. Tammie Jo Shults—the former U.S.

Revenue Generating News Releases: How to Optimize Strategy and Improve ROI

Achieve better results with targeted news release distribution.

Why is it Important to Build a Personal Brand?

Maine PR Maven

By building your network, you build your personal brand. You may ask: why is it important to build my personal brand? It’s important for people to know you, particularly when they need what you have to offer. If you are a plumber, you want to be known as the best darn plumber in your city […].

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What Is Wrong With Your Story Pitch?

HMA Public Relations

Giving a little “link love” to our Public Relations Global Network partner Buchanan Public Relations today, sharing their recent PRGN blog post on “Five Reasons Your Media Pitches Are Getting No Response.”. The post What Is Wrong With Your Story Pitch? appeared first on HMA Public Relations.

Fast Forward for PR Education: Reflections on lated CPRE report

Karen Freberg

Public relations education has evolved and come a long way in many respects.

5 ways to reach journalists and bloggers through your online newsroom

Presspage

These days, every company must be a publisher. As traditional news outlets shrink, organizations are learning to tell their stories in a journalistic fashion through text, photographs, infographics, videos and other means.

Mister Rogers’ guide to a more neighborly company culture

PR Daily

This year marks the golden anniversary of the premiere of “Mister Rogers’ Neighborhood.”. The world has changed dramatically since 1968, but the precepts and principles presented in the beloved show —which ran on PBS until 2001—still resonate.

Promoting Content: Developing a Content Marketing Strategy (2 of 2)

Prowly

Promotion is a critical component of anything you want to raise awareness about. You wouldn’t spend your time and energy coordinating a birthday party without promoting it. What would be the point? You’d be the only one there, and that’d be a sad party.

Report for America

HMA Public Relations

Report for America is an organization whose primary goal is to bring community journalism back to our communities. Learn more about it in today's blog post. The post Report for America appeared first on HMA Public Relations.

A huge social network has just changed hands.

Norton's Notes

There has been some big news in the last few days in the world of social and I am not talking about Privacy. No I am talking about Flickr , the forgotten social network for images, that was created more than 14 years ago, which was quickly sold to the juggernaut Yahoo – remember them?

How Content Marketers Can Engage With Quizzes

Flack Me

Category: Flack Me Summary: The main goal of quizzes in content marketing is to increase the conversion rate on your website