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What Game of Thrones Teaches Us about the Value of Public Diplomacy
PR Expanded
MAY 20, 2019
A Guest Post By Priya Lothe Doshi, Professorial Lecturer, American University. NOTE : Spoiler alert for anyone who is not up-to-date with GoT Season 8!
Trending Articles
What’s Better, PR Agency Or Client Side Work?
ImPRessions - Crenshaw Communications
MAY 20, 2019
In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. This is the time of year when I get questions from new graduates about which path makes the most sense for an aspiring PR professional.
Why Boeing’s Reputation Radar Failed
ImPRessions - Crenshaw Communications
MAY 15, 2019
CC BY-SA 4.0. Boeing’s PR crisis deepened this week as a fuller picture emerged of its handling of serious problems surrounding the 737 Max.
Encouraging Creativity Among Marketing Employees
Ronn Torossian
MAY 16, 2019
Team morale in the office has hit a low. For some reason, it seems that pitch meetings and brainstorming sessions are more full of awkward silence than buzzing ideas.
Harness the Power of Influencers and Advocates
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Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.
How PR pros can fight growing media relations difficulties
PR Daily
MAY 20, 2019
Industry insiders report that media relations is only getting harder, however the benefits remain for PR pros that can cut through the noise. Here are some tips. Media relations is hard and getting harder. That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey.
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GoT finale disruption—workers admit it may kill productivity on Monday
Agility PR Solutions
MAY 15, 2019
Managers, brace yourself: Absence is coming. Sunday’s long-awaited series finale of “Game of Thrones” will create the biggest storm of workplace disruption since the Super Bowl. New research reveals the fate of Westeros will have real world consequences—an estimated 27.2 million U.S.
PRs Have Bad Mental Health, Work Too Much, and Don’t Get Paid Enough
The Resolution Blog
MAY 17, 2019
In the age of digital turmoil and transformation, we’re always excited to find out how the PR world is morphing with the times and to get a better understanding of where the industry is at.
6 tips to help shy speakers make strong presentations
PR Daily
MAY 16, 2019
Being timid doesn’t mean you can’t deliver a great speech. Here are some tricks to overcome the butterflies and win over your audience. This article originally appeared on PR Daily in May of 2018. Public speaking can be terrifying, especially if you are a shy person.
Communications: A Sacred Trust
PRSay
MAY 16, 2019
This is an edited version of a post that first appeared on Makovsky’s website. I’m frequently asked by new hires and recent graduates why communications is a great profession to build a career. At its most basic, there is nothing more important than communicating to make things happen.
Top 15 Free PR Ideas to Grow Your Online Business
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You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.
Is poor communication diluting your brand story? How to get messaging on track
Agility PR Solutions
MAY 16, 2019
Brands and businesses may be paying a hefty price for not properly locking down their messaging.
#MediaMonday – Arlyssa Becenti
HMA Public Relations
MAY 20, 2019
Today’s #MediaMonday comes to us from the Navajo Nation, where Arlyssa Becenti covers the Navajo Nation Council for the Navajo Times.
Scraping the SERPs to Determine Timing of Journalist’s Topic Coverage
Buzzstream
MAY 16, 2019
You researched the right websites, the right contacts, wrote an exciting e-mail and now you’re waiting for a story to pick up. This is the moment where a lot of us get anxious because the outcome is out of our control.
Study: Marketers struggle to prove social media ROI
PR Daily
MAY 17, 2019
A recent report showed that digital marketers struggle to link online efforts to other business goals and campaigns throughout their organizations. They struggle to listen to their audience, too.
Political symbols and How the Brexit Party are short circuiting your brain
Mark My Words
MAY 16, 2019
As a person with a blood pressure that I value, I try to avoid any unnecessary debate about Brexit. But as a person who lives and breathes communication strategy I am fed up with watching this one sided massacre. . The politics of the right have always understood the power of the symbol.
Empowering Activists to Carry Your Message
PR News
MAY 17, 2019
My off-hours are spent volunteering as an activist for New York City cyclist, pedestrian and public transit advocacy organization Transportation Alternatives (TransAlt).
Paid Social Media as Surround Sound in B2B Marketing; Off Script No. 39: Betsy Hindman of the Hindman Company
Sword and the Script
MAY 21, 2019
When you think enterprise sales, it’s probably not Disney that comes to mind. Yet that’s what she did – and she managed a book of business worth somewhere north of $180 million.
6 surefire tips for maximizing the value of PR placements
Agility PR Solutions
MAY 19, 2019
The big day has finally arrived. After rearranging schedules, sweating out interviews or writing deadlines, and walking the line between “persistent” and “pest,” your PR placement has seen the light of day. Huzzah! (I
6 networking types to avoid—and avoid being
PR Daily
MAY 15, 2019
Gathering to exchange war stories and business cards can be fun and even lucrative, but some people fail to bring along their manners—and their eye for less obvious opportunities. Business networking should go beyond cultivating potential customers.
Storytelling Lands Commodity Semiconductor on TV
Ishmael's Corner
MAY 21, 2019
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. You periodically hear that someone is “good TV.” Bill Hader is good TV (looking forward to binging “Barry” on my next overseas flight). Tina Fey is good TV.
19 for ’19: Words of Advice for the Graduating PR Class
PRSay
MAY 21, 2019
Each month, the editors of Strategies & Tactics post a question on PRSA’s LinkedIn account , and share an array of the responses in our What’s Trending section. . For the May issue, in honor of graduation season, we asked: What’s your advice for the PR/communications class of 2019? You had a lot to say on this topic! We had more than 50 replies in the first few hours.
18 newsletters every freelance journalist needs to subscribe to
Muck Rack
MAY 15, 2019
18 newsletters every freelance journalist needs to subscribe to
4 tips to build a good business reputation
Agility PR Solutions
MAY 20, 2019
In business, your reputation is all-important. It can take many years to build it up, but just a moment to knock it all down again. Once you have lost your reputation in business, it can be extremely difficult—perhaps even impossible—to raise it again.
How PR pros should account for social media ‘lurkers’
PR Daily
MAY 21, 2019
These valuable social media users might be avoiding your best efforts to measure campaigns. Here’s why you shouldn’t ignore them in your online strategy. Tracking the effectiveness of social media has caused many a marketer to shake his or her head in frustration.
The Facebook truth for brands: It’s not going away anytime soon (but it IS worth re-evaluating your presence there)
Communications Conversations
MAY 21, 2019
I’m not breaking news by saying Facebook hasn’t had the best year. Privacy concerns. A slew of negative PR hits. And, rumors that more people are leaving Facebook every day.
How Bob’s Red Mill Has Oregon’s Strongest Reputation
Reputation Us
MAY 21, 2019
…And the company with the strongest reputation in Oregon is…Bob’s Red Mill! That’s right… Bob’s Red Mill bubbled to the top of the first-ever reputation survey conducted by ReputationUs and DHM Research. So what makes Bob’s Red Mill so positively reputable? We asked Oregonians to compare reputation qualities of several companies that are headquartered in the state or have a large presence in Oregon.
How to Submit a Press Release in Several Simple Steps
Prowly
MAY 17, 2019
If the message is written improperly, it will end up in trash or go straight to the spam folder. This guide is to present several simple that may help you. The post How to Submit a Press Release in Several Simple Steps appeared first on Prowly Magazine.
Millennials “flex” their favorite brands, shaping U.S. and UK trends
Agility PR Solutions
MAY 20, 2019
4 PR gaffes that jeopardize your reputation
PR Daily
MAY 20, 2019
In today’s media climate, consumer trust is the most valuable commodity your organization can possess. Here are four mistakes that damage public confidence. There are few things as stressful as managing a PR disaster.
How Executives From Lyft, Postmates and Microsoft See the Future of Tech and Small Business
PRSay
MAY 17, 2019
A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them.
These were the top publishers on Facebook in April 2019
NewsWhip
MAY 17, 2019
[…]. The post These were the top publishers on Facebook in April 2019 appeared first on NewsWhip. Digital Journalism
PR And Marketing Are Expensive. Start With A Plan.
Maine PR Maven
MAY 17, 2019
Would you build a house without first consulting an architect? Of course not. How would your builder know what to build? A ranch? A Cape Cod? A mansion? So why would you pay for public relations or marketing without first developing a plan? PR and marketing are expensive. In 2018, U.S.
Media relations mentoring—20 ways to improve your media game
Agility PR Solutions
MAY 20, 2019
Who often is your biggest critic? When it comes to accurate and objective critiques of how you did during a media interview, your eyes and ears aren’t exactly impartial judges. When trained, they can be supremely effective in evaluating your sure-footed successes and your less-than-ideal slips.
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