Trending Articles

Technology News Releases: Can you get them noticed? Data says ‘yes.’


What makes a technology news release stand out in a sea of tech news? To find out, we partnered with Business Wire to analyze, measure and explore how news releases drive earned and syndicated media, along with social media engagement.

Why is Blogging Important in 2021?

Ronn Torossian

It is safe to say that social media marketing is currently one of the most recommended ways of marketing a business. The use of blogs has been one of the most used methods of social media marketing.


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A Must Read for PR Pros: 7 Journalists Share Pros and Cons to Using Clubhouse | Business Wire Blog

Business Wire

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations. media relations

How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Selecting the right journalist for a given piece of news is a vital skill for any PR team. It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach.

Local 173

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

6 openings to avoid when pitching reporters

PR Daily

Crisis comms and media relations expert Nick Lanyi shares some of the more offensive ledes that will doom your pitch. Cold emailing is a big part of the PR/media relations job. And it’s a tough ask.

Report 156

More Trending

3 digital marketing trends brands can’t ignore in 2021

Agility PR Solutions

In today’s marketing landscape, technology-based advertising changes fast, and consumer behaviors and interests have become hard to predict. To succeed, digital marketers and those who work in digital PR cannot rely on educated guesses anymore.

Trends 132

How to tell a PR crisis from a mishap

Ronn Torossian

There is a difference between a brand or company making a simple customer-service blunder, a company having a vast communications crisis. However, the line between can become fine if a situation is not handled correctly.

Crisis 195

Do You Have 6.5 Minutes? Please Take this PR and Comms Survey

Sword and the Script

This year the JOTW survey has seven contributors; results will provide PR and comms benchmarks; plus there’s a chance to win gift cards. We know a lot has changed over the last year, but what specifically has changed and how much?

Survey 124

How to say ‘no’ to a project gracefully

PR Daily

Sometimes a potential partnership isn’t a fit with your schedule and other responsibilities. Here’s how to let people down gently and preserve relationships. via GIPHY.

How To 116

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

7 Virtual Events for Journalists and Bloggers in May 2021


The coming weeks offer several unique events for journalists and bloggers, covering solutions journalism, food writing, and more. Media Blog

America’s changing brand buzz since COVID-19—who’s winning?

Agility PR Solutions

The COVID-19 pandemic has brought countless challenges to Americans over the past year.

Class of 2021: Time to Reflect, Plan and Thank Those Who Helped You Along the Way


My alma mater held its 2021 Commencement over the weekend and I had a special reason to watch.

Another Acquisition and More Podcast Monitoring Tools [PR Tech Sum]

Sword and the Script

Meltwater acquires Klear; Muck Rack enhances reporting; Talkwalker adds podcast monitoring; TVEyes partners for podcast audience data. About this time last year , I was slowly coming to grips with the fact we were just at the very beginning of this Coronavirus thing.

Tools 99

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Ragan will recognize the influential women in employee wellness and HR

PR Daily

Ragan’s Top Women in Wellness and HR Awards will shine a spotlight on the incredibly important work women are doing to benefit their employees and organizations. The deadline for submitting nominations is next Friday, May 14.

UK Media Moves including Place North West, the Evening Standard, CIO UK and more


Place North West appoints Julia Hatmaker as Deputy Editor; new roles for Sarah Harvey and Dan Kilpatrick at the Evening Standard; Doug Drinkwater now Editor of CIO UK. Media Blog

Media 156

6 ways to take advantage of podcasting as a growing PR platform

Agility PR Solutions

Branding is the primary goal for public relations. Every company out there is looking to build relationships and trust with new audiences every day. They also look to strengthen these relationships by constantly reaching out to the audiences on various platforms.

Brand 90

Podcasting with Kate Warnock | On Top of PR podcast

Axia PR

Learn the best practices when starting a company podcast with our guest Kate Warnock of Forcura. Guest: Our episode guest is Kate Warnock, Director of Communications and Brand Strategy at Forcura.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

The ESG opportunity for public relations 

Stephen Waddington

A paper by Jon White and I, published by Vuelio, examines ESG risk and opportunity for public relations practice. The role of public relation in supporting management decision-making has been at the forefront of the response to COVID-19 for many organisations.

The essential financial watchdogs and referees that comms pros should know

PR Daily

As you consider how to communicate compliance and good governance, as well as signal investments in areas like ESG, make sure you know all the major organizations that set the rules. Editor’s Note: This is an excerpt from “Business Acumen for Strategic Communicators: A Primer.”

Cision UK In Conversation With. Adam Vaughan, New Scientist


We spoke to Adam Vaughan, Chief Reporter at the New Scientist magazine, about his career covering environment, climate change and technology. Includes his pitching advice to PRs, plus tips for aspiring environment journalists. Media Blog

Half of consumers say a company’s website design is crucial to their opinion of that brand

Agility PR Solutions

Guest Post: What is PR?

HMA Public Relations

Today we have a guest post from Andrea Meyer, a former client. She explains what PR is and why it is a commonly misunderstood profession. Featured Public Relations What is.Wednesday Andrea Meyer PR

6 questions with Alyssa Pinsker

Muck Rack

6 questions with Alyssa Pinsker


5 things I learned from engineering an internal comms turnaround during a pandemic

PR Daily

Get practical guidance, ideas and takeaways from a top-level pro who’s shepherding her organization through a period of profound transformation. There’s on-the-job learning—and then there’s on-the-job enlightenment.

UK Media Moves including 1919, Future plc, Newsnight and more


Gemma Fraser made Head of Content at upcoming title 1919; new role for Charlotte Richards at Future; Ben Chu to rejoin Newsnight. Media Blog

Media 156

The influence of online customer reviews is growing—is your brand generating good ones?

Agility PR Solutions

Marketers understand the incredible impact that online reviews can have on their business and on the ability to bring in new customers.

#MediaMonday – Brent Ruffner

HMA Public Relations

Today’s #MediaMonday is introducing us to Brent Ruffner, the Anthem reporter for Independent Newspapers. Learn more about him! Odd and Ends Anthem Indpendent Brent Ruffner Independent Newsmedia

ReputationU Now Available to Prepare Leaders for Crisis Response & Reputation Protection

Reputation Us

New eLearning courses designed to safeguard reputations, mitigate brand damage and protect an organization’s bottom line.

How to measure the trust that today’s audiences require

PR Daily

The pandemic has made trust more important than ever. Here are some ways you can survey your stakeholders to see if your credibility is waning or waxing. Trust has never been more important for engaging your many stakeholders—from employees to investors and consumers.

Fråga juristen: Insiderinformation och offentliggörande av motparts namn


I vilken utsträckning behöver noterade bolag återge motpartnamn i sin informationsgivning enligt EU:s marknadsmissbruksförordning (MAR). Sverige Blogg