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Should we be educating our clients about public relations? Abbie shares why this is an important part of our success. Featured Public Relations clients PR MORE
Faye Preston is promoted to Head of News at Yorkshire Live; change of role for Diarmuid MacDonagh at Newsquest; Katie Bowman and Ed Grenby join Family Traveller. Media Blog MORE
Yesterday, I had the good fortune to moderate (or really, co-moderate) my first Clubhouse room. This came about from a post I made last week about the evolving nature of social media roles and job descriptions. MORE
Are you looking for effective ways to connect your product or service with the customers who need it? Of course you are; otherwise, you wouldn’t be in business! Many small business owners rely on tried-and-true marketing techniques, but this is only one piece of the puzzle. MORE
As vaccines are proven safe and become available for younger family members, organizations should already be planning how to address parents potential fear and skepticism. Last week, Pfizer announced that its COVID-19 vaccine was proven to be effective in children aged 12-15. MORE
The importance of research, analysis and evaluation in the communications profession continues to grow due to the pace of change in the marketplace. MORE
The digital industry of thought leadership is becoming more and more crowded, with plenty of people turning their attention from social media following towards more valuable characteristics. MORE
True thought leadership is hard to achieve, not because it’s hard, but because some in B2B just can’t get out of their own way. Even those that achieve it…let it slip through their fingers with talent turnover. I got a call from a former colleague the other day looking for help. MORE
In today’s media world, journalists are being pulled in many different directions, receiving hundreds of pitches a day via phone, email, text, and social media, just to name a few. For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention. MORE
Melissa Denes to join the?New New Statesman?as as Features Editor; Serena Kutchinsky appointed Director of Editorial at JOE Media; Alistair Dawber now Washington Correspondent for The Times. Media Blog MORE
Communicators have their hands full when it comes to helping companies understand and respond to critical issues that have taken center stage over the last year. MORE
The PRCA has published guidelines to help communicators improve the accessibility of their communication. It covers content, media, influencers and events. The PRCA has published new guidance in partnership with Current Global to help PR and communications professionals deliver accessible content. MORE
When communicators discuss where to start a PESO Model program , it’s often fraught with how and where to start. Because the acronym begins with P (or paid media), everyone assumes that’s where a communications program grounded in the PESO Model begins. Not so! MORE
No disrespect intended, but it seems that for many senior and mid-level PR and communications pros, artificial intelligence is pretty, pretty, pretty low on their priority list. It’s as if they’re waiting for someone to send them the Official Memo with a timeframe and process to get ready for AI. MORE
Prior to joining Burson-Marsteller, my first PR job was with a political agency, where I learned on-the-job lessons not taught in communication’s schools about how to deal with the media and approach problems that could change on a daily basis. MORE
I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. Before that, I was a reporter for the Detroit Free Press. At USA TODAY , I cover a wide range of business news with a focus on short-term enterprise and some breaking stories. MORE
The beloved children’s show keeps going strong after 50 years–and continues to offer a masterclass in tidy storytelling. The creators of “Sesame Street” knew that the Muppet chickens were always good for a laugh. Apparently, the show had a rule of thumb : “When in doubt, throw a chicken.”. MORE
I often talk to people who know they need publicity and want professional help to get it, but find and hiring PR agencies to be a confusing and daunting task. That’s understandable. Public relations firms differ in a thousand ways, it seems. MORE
Consider these activities and tools to help build your ability to think outside the box and bring new ideas to intransigent challenges. Are you creative? Unless you paint masterpieces in your free time or spend your days figuring out how to get humans to Mars, it can be tempting to say “no.”. MORE
Here are some pitfalls to avoid when highlighting your commitment to the environment this Earth Day. Corporate sustainability efforts have become a year-round discussion, peaking around Earth Day as companies eagerly volunteer details on how they are environmental stewards. MORE
The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. MORE
The public relations industry was ranked as the third-best creative and media job last year by the World Report, and the evidence is clear – PR jobs have become incredibly popular, especially in the digital age. MORE
After jurors found Chauvin guilty of all charges, some organizations and public figures jumped into the fray with ill-considered statements. April 20 marked the end of the legal drama surrounding the murder of George Floyd at the hands of police in Minneapolis a year ago. MORE
Everyone needs an editor. In our world of public relations, everyone is a writer and an editor at some point. Here are some tips for being a better editor, whether you are reviewing the work of a colleague or giving your own first draft one last look: Read it first—all of it When you are […]. MORE
Try these tools to help get more organized, efficient and effective in your work. Do you want to get more done in a day? These apps will help you on your productivity quest: 1. Momentum. This app was inspired by Jerry Seinfeld’s “ Don’t Break the Chain ” productivity strategy. MORE
One of the most frustrating parts of working in PR or media relations is getting the “too busy” response. You have a solid pitch or a compelling announcement, but the feedback from media is that they have too much going on to cover this story. MORE
Onclusive
APRIL 22, 2021
The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses.
ImPRessions - Crenshaw Communications
APRIL 21, 2021
One of the most frustrating parts of working in PR or media relations is getting the “too busy” response. You have a solid pitch or a compelling announcement, but the feedback from media is that they have too much going on to cover this story.
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Business Wire
APRIL 19, 2021
No disrespect intended, but it seems that for many senior and mid-level PR and communications pros, artificial intelligence is pretty, pretty, pretty low on their priority list. It’s as if they’re waiting for someone to send them the Official Memo with a timeframe and process to get ready for AI.
Ronn Torossian
APRIL 21, 2021
The digital industry of thought leadership is becoming more and more crowded, with plenty of people turning their attention from social media following towards more valuable characteristics.
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Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.
PR Daily
APRIL 21, 2021
After jurors found Chauvin guilty of all charges, some organizations and public figures jumped into the fray with ill-considered statements. April 20 marked the end of the legal drama surrounding the murder of George Floyd at the hands of police in Minneapolis a year ago.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
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Agility PR Solutions
APRIL 18, 2021
Everyone needs an editor. In our world of public relations, everyone is a writer and an editor at some point. Here are some tips for being a better editor, whether you are reviewing the work of a colleague or giving your own first draft one last look: Read it first—all of it When you are […].
Sword and the Script
APRIL 20, 2021
True thought leadership is hard to achieve, not because it’s hard, but because some in B2B just can’t get out of their own way. Even those that achieve it…let it slip through their fingers with talent turnover. I got a call from a former colleague the other day looking for help.
Ronn Torossian
APRIL 19, 2021
The public relations industry was ranked as the third-best creative and media job last year by the World Report, and the evidence is clear – PR jobs have become incredibly popular, especially in the digital age.
PR Daily
APRIL 16, 2021
The beloved children’s show keeps going strong after 50 years–and continues to offer a masterclass in tidy storytelling. The creators of “Sesame Street” knew that the Muppet chickens were always good for a laugh. Apparently, the show had a rule of thumb : “When in doubt, throw a chicken.”.
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You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.
Cision
APRIL 22, 2021
Faye Preston is promoted to Head of News at Yorkshire Live; change of role for Diarmuid MacDonagh at Newsquest; Katie Bowman and Ed Grenby join Family Traveller. Media Blog
Agility PR Solutions
APRIL 21, 2021
Communicators have their hands full when it comes to helping companies understand and respond to critical issues that have taken center stage over the last year.
Stuart Bruce
APRIL 21, 2021
Muck Rack
APRIL 19, 2021
The top 10 cannabis journalists in 2021
When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.
PR Daily
APRIL 19, 2021
As vaccines are proven safe and become available for younger family members, organizations should already be planning how to address parents potential fear and skepticism. Last week, Pfizer announced that its COVID-19 vaccine was proven to be effective in children aged 12-15.
Cision
APRIL 19, 2021
Key numbers from Cision's 2021 State of the Media report. US Blog
Agility PR Solutions
APRIL 21, 2021
Prior to joining Burson-Marsteller, my first PR job was with a political agency, where I learned on-the-job lessons not taught in communication’s schools about how to deal with the media and approach problems that could change on a daily basis.
Business Wire
APRIL 21, 2021
In today’s media world, journalists are being pulled in many different directions, receiving hundreds of pitches a day via phone, email, text, and social media, just to name a few. For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention.
In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.
Communications Conversations
APRIL 21, 2021
Yesterday, I had the good fortune to moderate (or really, co-moderate) my first Clubhouse room. This came about from a post I made last week about the evolving nature of social media roles and job descriptions.
PR Daily
APRIL 16, 2021
Consider these activities and tools to help build your ability to think outside the box and bring new ideas to intransigent challenges. Are you creative? Unless you paint masterpieces in your free time or spend your days figuring out how to get humans to Mars, it can be tempting to say “no.”.
Cision
APRIL 20, 2021
Melissa Denes to join the?New New Statesman?as as Features Editor; Serena Kutchinsky appointed Director of Editorial at JOE Media; Alistair Dawber now Washington Correspondent for The Times. Media Blog
Agility PR Solutions
APRIL 21, 2021
I often talk to people who know they need publicity and want professional help to get it, but find and hiring PR agencies to be a confusing and daunting task. That’s understandable. Public relations firms differ in a thousand ways, it seems.
Stephen Waddington
APRIL 21, 2021
The PRCA has published guidelines to help communicators improve the accessibility of their communication. It covers content, media, influencers and events. The PRCA has published new guidance in partnership with Current Global to help PR and communications professionals deliver accessible content.
PRSay
APRIL 19, 2021
When communicators discuss where to start a PESO Model program , it’s often fraught with how and where to start. Because the acronym begins with P (or paid media), everyone assumes that’s where a communications program grounded in the PESO Model begins. Not so!
PR Daily
APRIL 22, 2021
Here are some pitfalls to avoid when highlighting your commitment to the environment this Earth Day. Corporate sustainability efforts have become a year-round discussion, peaking around Earth Day as companies eagerly volunteer details on how they are environmental stewards.
Cision
APRIL 16, 2021
Brian A. Anderson joins Vox, Andrea Hsu promoted at NPR, and more. Media Blog
Agility PR Solutions
APRIL 20, 2021
Are you looking for effective ways to connect your product or service with the customers who need it? Of course you are; otherwise, you wouldn’t be in business! Many small business owners rely on tried-and-true marketing techniques, but this is only one piece of the puzzle.
Bianchi Biz Blog
APRIL 19, 2021
I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. Before that, I was a reporter for the Detroit Free Press. At USA TODAY , I cover a wide range of business news with a focus on short-term enterprise and some breaking stories.
HMA Public Relations
APRIL 22, 2021
Should we be educating our clients about public relations? Abbie shares why this is an important part of our success. Featured Public Relations clients PR
PR Daily
APRIL 21, 2021
Try these tools to help get more organized, efficient and effective in your work. Do you want to get more done in a day? These apps will help you on your productivity quest: 1. Momentum. This app was inspired by Jerry Seinfeld’s “ Don’t Break the Chain ” productivity strategy.
PRSay
APRIL 21, 2021
The importance of research, analysis and evaluation in the communications profession continues to grow due to the pace of change in the marketplace.
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