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The Complete Guide to Planning Seasonal PR Campaigns

Ronn Torossian

Learn how to plan successful seasonal PR campaigns with expert tips on timing, gift guides, authentic messaging and measurement strategies for 2025. The post The Complete Guide to Planning Seasonal PR Campaigns appeared first on.

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Introducing IR Hub: Everything You Need in One Place

Notified

Say hello to IR Hub : our new, all-in-one solution specifically designed to meet the growing demands of IR professionals. From earnings calls and regulatory filings to website updates, press releases and real-time analytics, IR Hub brings everything together in one intelligent control center.

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Beyond the big names: 5 niche and emerging social media platforms changing the face of modern PR

Agility PR Solutions

Most brands today spend their PR energy chasing the spotlight on the big, shiny stages: Instagram, TikTok, Facebook, X (formerly Twitter). It’s understandable. These platforms offer massive audiences, immediate engagement metrics, and a sense of “being everywhere.” But here’s the uncomfortable truth: if your PR strategy starts and ends with the biggest trends and platforms, […] The post Beyond the big names: 5 niche and emerging social media platforms changing the f

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Learning from Recent Data Breaches: A Guide to Effective Crisis Communication

5W PR

Data breaches have become an increasingly common threat to organizations across industries, with the average cost of a breach reaching $4.45 million in 2023, according to IBM’s Cost of a Data Breach Report. The way companies communicate during these crises can mean the difference between maintaining customer trust and suffering long-term reputational damage.

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Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

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ReputationUs Welcomes Sydney Webb as 2025 Summer Reputation Intern

Reputation Us

LOUISVILLE, KY, May 8, 2025 ReputationUs (RepUs), a global public relations, reputation enhancement, and crisis mitigation firm, is pleased to announce the addition of Sydney Webb as a Summer 2025 Reputation Intern. Webb is a first-year student at the University of Texas at Austin majoring in Public Relations. She is also Editor-in-Chief of the Moody College of Communications magazine publication where she leads a team in editorial planning and content creation.

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Notified’s New Era: Expanding Innovation and Strengthening Trusted Service

Notified

Read this special message from Dan Kramer, Chief Executive, Global Shareholder Services at EQ.

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Low-key PR: The smart way to build credibility in real communities

Agility PR Solutions

Low-key PR is a subtle, long-game approach to building credibility and trust in communities without overtly promoting yourself or your brand. Jeffrey Zhou, CEO and Founder of Fig Loans, puts it this way: To most people, the concept of PR often conjures images of press releases, LinkedIn posts, and media fluff designed to capture attention. […] The post Low-key PR: The smart way to build credibility in real communities first appeared on Agility PR Solutions.

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PR Strategies For Toy Crowdfunding Success

5W PR

Running a successful crowdfunding campaign for toys and games requires strategic public relations efforts that start months before launch. Data from Kickstarter shows that campaigns with strong pre-launch PR are 3 times more likely to reach their funding goals compared to those that wait until launch day. The toy industry presents unique PR challenges, as creators must build trust with both parents and retailers while proving their products meet strict safety standards.

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How Long Does it Take to Get Email Outreach Replies? [Study]

Buzzstream

It takes roughly 12 hours for link builders and digital PRs to get a response from outreach. Getting links or press mentions doesnt happen overnight. Crafting a persuasive pitch, building a targeted list, and sending emails at just the right time to ensure they see and open them is a process. But the most challenging part is the waiting. Some responses take hours, others days.

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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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Regional PR Strategies for Global Brands

Ronn Torossian

Learn how global brands can adapt PR strategies for regional markets, from cultural sensitivity to local media relations and effective campaign execution tips. The post Regional PR Strategies for Global Brands appeared first on.

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‘Heartbreaking’ David Beckham ‘feud’ shows family ‘can’t escape,’ PR expert claims

Mark My Words

The Mirror Speaking about the matter to the Telegraph , public relations consultant Mark Borkowski highlighted how difficult it must be for David to deal with such public speculation over a very private matter. He told the publication: It’s heartbreaking when your dispute is played out in public – it must be incredibly difficult. This is the dark side of fame: there’s no place to hide.

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7 vitals to build public relations strategies in the spa industry

Agility PR Solutions

In an industry rooted in wellness, personal care, and trust, public relations is a powerful way to attract new clients to your spa. The public image of your spa is what will bring in more clients and help build trust with them, so they can become your permanent clients. So, how can you implement effective […] The post 7 vitals to build public relations strategies in the spa industry first appeared on Agility PR Solutions.

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Crisis Management for Martech Brands: A Strategic Response Framework

5W PR

Data breaches and algorithm failures present existential threats to Martech companies, where customer trust directly ties to revenue. Recent incidents at major platforms show how quickly technical issues can spiral into full-blown PR disasters. Facebook’s Cambridge Analytica scandal wiped $37 billion from its market value in just days. When HubSpot experienced a data breach affecting 30,000 customers in 2020, their response became a masterclass in crisis management.

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

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Discover the Best Press Release Distribution Companies

PR Fuel

Struggling to get your brand noticed in a crowded market? Many businesses invest time into writing press releases but fall short when it comes to actual reach. That’s where distribution matters. Choosing the right partner can make all the difference in exposure and engagement. Today we’r… Read more The post Discover the Best Press Release Distribution Companies appeared first on eReleases.

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How To Build A Personal Brand In PR

Ronn Torossian

Learn how to build a strong personal brand in PR through content creation, speaking opportunities and authentic networking. Expert tips for PR professionals to become industry leaders. The post How To Build A Personal Brand In PR appeared first on.

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How to Speak Tech Like a Local in Indonesia

The Hoffman Agency

A ‘techplomatic’ approach is vital to keep pace in a fast-moving, regulation-shifting market, a message we highlighted at a recent workshop in Jakarta. Indonesia is often hailed as being full of opportunity. It has a young, mobile-first nation of more than 270 million people, with a surging digital economy and an entrepreneurial spirit. Yet beneath the surface lies a challenging terrain for multinational tech companies.

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How to align PR, SEO, and content marketing for maximum brand impact

Agility PR Solutions

Public relations, search engine optimization (SEO), and content often run on separate tracks. The impact? Duplicated efforts, missed opportunities, and unclear results. But when you align these efforts, you not only improve consistency, you also create a coherent brand message that builds trust and enhances online visibility. Lets take a closer look at how to […] The post How to align PR, SEO, and content marketing for maximum brand impact first appeared on Agility PR Solutions.

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Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

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PR Strategies for Launching Water Park Attractions Successfully

5W PR

Water parks face increasing pressure to make a splash with new attraction launches in today’s competitive market. According to the International Association of Amusement Parks and Attractions (IAAPA), successful attraction launches can boost attendance by 25-40% in the first season. Marketing directors must create strategic PR campaigns that generate pre-launch excitement while balancing safety messaging with thrilling entertainment value.

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Find Best Affordable Press Release Distribution Services Now

PR Fuel

Investopedia reports that around 45% of small businesses fail to reach their fifth year. Countless factors could be at play here, but marketing issues are common culprits. Smaller companies don’t need to overpay for press coverage to make an impact. With the right affordable press release distr … Read more The post Find Best Affordable Press Release Distribution Services Now appeared first on eReleases.

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Building Links in Local Markets: A Conversation with Chris Brencans

Buzzstream

Want to rank in local search? Start thinking like a brand, not just an SEO. I brought in Chris Brencans , owner of OntheMap.com , a local search digital marketing agency specializing in local SEO for industries like legal, medical, and home services. In this episode, Chris explains how smaller businesses can use digital PR to punch above their weight and why real-world brand recognition is the secret weapon in competitive local markets.

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The ‘toxic feud’ at the heart of the Beckham family

Mark My Words

The Telegraph Public relations consultant Mark Borkowski says: Its heartbreaking when your dispute is played out in public it must be incredibly difficult. This is the dark side of fame: theres no place to hide. It also goes to show that however wealthy and powerful you are, you cant escape family problems just like everyone else. All the children have had to endure the pressure of growing up in the limelight, although Borkowski believes that their parents understood what the kids were dealing

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Belichick’s worst call: No hoodie can cover a PR breakdown like this

Agility PR Solutions

Bill Belichick has never been a media darling. Ornery, unhelpful, bored, antagonistic are better ways to describe his relationship with the media. But his recent CBS Sunday Morning interview even caught the attention of people who dont follow sports. And it wasnt anything he saidor didnt say. His 24-year-old girlfriend and publicist, Jordan Hudson, fumbled […] The post Belichicks worst call: No hoodie can cover a PR breakdown like this first appeared on Agility PR Solutions.

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How PR Teams Can Combat Defense Technology Misinformation

5W PR

False information about defense technology spreads rapidly across social media and news outlets, creating significant challenges for organizations in the defense sector. Public relations teams must work strategically to identify, address, and correct misleading narratives while maintaining security protocols and building trust with stakeholders. Media partnerships and watchdog relationships have become essential tools in this ongoing effort to protect organizational reputations and ensure accura

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How To Build Highly Collaborative Content Marketing Teams

Ronn Torossian

Learn how to create high-performing content marketing teams with proven strategies for collaboration, workflows, tools & processes to boost productivity & content quality The post How To Build Highly Collaborative Content Marketing Teams appeared first on.

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Talkwalker Pricing and Alternatives Explained (2025)

Prowly

Talkwalker is a consumer intelligence and social listening platform used by brands and agencies. It monitors mentions, keywords, and conversations across a wide array of digital and traditional sources, including social media, news sites, blogs, forums, print, and broadcast. Leveraging AI-powered analytics, Talkwalker provides insights into brand perception, consumer sentiment, market trends, and campaign performance, helping businesses make data-driven decisions.

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Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

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Has Harry lost it?

Mark My Words

LinkedIn Ive been continuing to ponder Prince Harrys PR woes laid bare in his BBC confessional. When you repeatedly cast yourself as the eternally wounded, misunderstood prince, the public doesnt lean in with empathy, they switch off. Or worse, they roll their eyes and reach for the popcorn. Harry isnt losing because hes being honest. Hes losing because he lacks smart tactical thinking.

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AI in public relations: The new frontier in 2025

Agility PR Solutions

The landscape of public relations has undergone a radical transformation in the past few years, and as we approach 2025, artificial intelligence (AI) is emerging as one of the most innovative tools in the marketing and publicity sectors. No longer relegated to the realm of science fiction or corporate boardrooms, AI is now being actively […] The post AI in public relations: The new frontier in 2025 first appeared on Agility PR Solutions.

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Spring 2025 Grads: How to Spot and Avoid Job Search Scams

PRSay

Graduation season is both exciting and overwhelming and for many students, the job hunt can quickly shift from thrilling to frustrating. Each spring, I hear stories from students and recent graduates who are excited to finally receive a callback sometimes with an immediate offer only to find out the job isnt what was promised. And Im not just talking about complaints about the typical pay your dues entry-level mundane tasks.

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