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Ronn Torossian
DECEMBER 4, 2022
The holiday season is a critical time of the year for business owners and marketing teams. Shoppers spend millions and companies attract their attention with outrageous offers. Pitching around holidays is as important as any other media effort.
ImPRessions - Crenshaw Communications
DECEMBER 1, 2022
A PR professional recently predicted the “death of the release quote” for 2023 on Twitter. If only. Bland executive quotes are one of my all-time PR pet peeves. First of all, every news release doesn’t need to include a quote.
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Garrett Public Relations
NOVEMBER 29, 2022
As we wrap up 2022 and head into the new year, what advice can help guide us in our marketing and public relations planning?
PR Daily
NOVEMBER 30, 2022
Consumers are more guarded with spending, but there’s still so much you can do. Regardless of where you get your financial news, one thing is clear: the United States is facing uncertain economic times.
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Cision’s 4 Data-Driven Habits of Top Comms Teams details the habits of the world's best communicators. Uncover actionable habits that will give you the power to influence and amplify your story better. Download this free e-book today!
Agility PR Solutions
NOVEMBER 30, 2022
New survey research from omnichannel comms solutions firm Mitto explores how small and mid-sized business (SMB) leaders view customer experience within their organization and what might be holding them back from deploying CX technologies.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
ImPRessions - Crenshaw Communications
NOVEMBER 28, 2022
Throughout my public relations career, I’ve done the agency-to-in-house and in-house-to-agency dance a few times. Because change is good, and because I believe that different work environments can help you advance as a professional. PR firm experience prepares you for anything.
Sword and the Script
NOVEMBER 29, 2022
3 statistics from the newest B2B Content Marketing Benchmarks, Budgets, and Trends report shows the “subscribed audience” is missing from most content marketing efforts. I had a chance to be a judge for the annual content marketing awards hosted by the Content Marketing Institute (CMI) this year.
PR Daily
NOVEMBER 30, 2022
Some agencies are seeing more internal communications work than ever before. The field of PR is changing — and purpose communications are driving much of that shift. “I
Agility PR Solutions
NOVEMBER 28, 2022
One key thing brands look for in a PR agency is the ability to develop good relationships and create brand awareness using various PR tools like press outreach or social media management.
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What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.
Ronn Torossian
NOVEMBER 30, 2022
Real estate is like any other business and it depends on building relationships for its growth. This is how PR can help position a business in a manner that it appears to be reliable. PR is mainly about maintaining a relationship between a business and the public.
ImPRessions - Crenshaw Communications
NOVEMBER 30, 2022
Most marketers know just how huge the sponsorship category is, but many find current data about sports, entertainment, and other types of sponsorships hard to come by. That’s where Sponsor United comes in.
The Proactive Report
DECEMBER 2, 2022
Visual content has been an important part of any brand, marketing or promotional campaign since cave dwellers etched stories of their conquests on the walls of their homes. It’s part of our DNA – even kids will pick up a crayon and draw on the walls if they’re left alone long enough.
PR Daily
DECEMBER 2, 2022
The future of work is dynamic. One would need an entire book to describe the many forces affecting trends in the workplace now and in the years to come. Unfortunately, by the time that book made it to print, its contents would be out of date.
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Any brand is vulnerable to bad press, so we compiled key strategies into our PR crisis management guide. From managing your team and crafting your responses to keeping tabs on the conversation, this guide is for anyone tasked with brand management.
Stuart Bruce
DECEMBER 4, 2022
You’ve probably seen people sharing the results of their experiment with OpenAI’s new ChatGPT tool. It’s like a personal teacher as you can ask ChatGPT … Content corporate communications Measurement and Evaluation public relations Technology Training
Ronn Torossian
NOVEMBER 28, 2022
When a customer is ready to make a purchase, brand awareness is what keeps a brand on the top of the customer’s mind. Increasing brand awareness can be challenging and for many marketers it is a very important goal.
Agility PR Solutions
NOVEMBER 29, 2022
Companies that want to generate positive media coverage with their public relations campaigns need to focus on a few different strategies to be able to get the most out of those campaigns.
Culpwrit
DECEMBER 1, 2022
By Annabelle Blomeley From ages 13 through 18, I went to an arts high school where I majored in creative writing. While there, I spent hours per day in writing classes, debated about commas and heard some of the worst writing prompts known to man.
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To maintain accurate contact information for journalists and influencers, a homegrown database doesn’t cut it. Cision created the go-to guide for selecting a new media database. Download and learn how to choose the right media database for you!
PR Daily
NOVEMBER 28, 2022
Plus: When consumers say holiday ads and imagery should start. High fashion brand Balenciaga is facing intense backlash after a series of ads depicted children posing with teddy bears dressed in bondage gear. Another, separate campaign featured “A printout of the 2008 United States v.
Axia PR
NOVEMBER 29, 2022
In this episode, Allison Shapira, author of “Speak with Impact” and CEO of Global Public Speaking, joins host Jason Mudd to discuss the performance of public speaking, the skills you need for public speaking today, how to craft talking points, and how to take your skills to the next level.
Ethical Voices
DECEMBER 1, 2022
Happy December! Less than five weeks left in the year, with the holidays, CES, and NRF fast approaching. One thing that hasn’t changed is the plethora of ethics issues. There are a few doozies to highlight this week. Is Keurig the Payments Ethics Grinch ? –
Agility PR Solutions
DECEMBER 1, 2022
Public relations includes the impression of your business, not only on potential business partners and professionals who work in the same industry, but also on existing and potential customers or clients.
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For Cision’s annual State of the Media Report, journalists shared their top priorities and what PR and communication pros can do to improve their relationships with the media. Read the report and learn how to create stronger media partnerships.
Reputation Us
NOVEMBER 28, 2022
From the November 28, 2022 issue of Financial Brand. Elon Musk is revolutionizing Twitter — for good or ill, depending on which of a million fiery headlines you agree with.
PR Daily
DECEMBER 1, 2022
Advocate to increase your worth. After the last few years, it’s unlikely that the role of internal communication professionals (ICs) will ever be the same again.
Axia PR
DECEMBER 4, 2022
A quick guide to adding your social media agency and team members to your company's TikTok account.
Stuart Bruce
NOVEMBER 28, 2022
The ICCO World PR Report 2022-23 reveals that PR leaders are optimistic about the future, despite global challenges of recession, the invasion of Ukraine, climate … public relations Research
5WPR’s third annual report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Agility PR Solutions
DECEMBER 1, 2022
With various marketing channel options available, business communicators should never be at a loss for how to reach their target market. However, with so many options, deciding the best use of time and resources can be challenging.
Culpwrit
NOVEMBER 28, 2022
The following article was written by DePaul University public relations grad student Michael Bellino as a final class assignment in researching and writing about an agency studied during the fall term of my agency-client relationship course.
PR Daily
DECEMBER 2, 2022
Plus: Pepsi wants you to drink soda with milk. In what the Washington Post calls a “rare” move , Nintendo has acknowledged the performance issues with its new blockbuster Pokémon Scarlet and Violet titles (Pokemon games are released in pairs to encourage trading of monsters between versions).
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