Trending Articles

Commonwealth Bank Hammered for Billing Dead Customers

Ron Torossian

As Wells Fargo waited to find out how much it would have to pay for past transgressions, an Australian bank hit the headlines for admitting to billing clients for fees. The catch: those clients had been dead for years, and at least some people at the bank knew it.


5 Insights On Corporate Activism From Top PR Experts

ImPRessions - Crenshaw Communications

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism.

Filling the white space

PR Warrior

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Dirty Data?….no!

The Resolution Blog

She said that’s ok. I don’t need your insight. link] Ok baby do what you please.


Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

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3 Strategies for Overcoming the Internal Struggle of Crisis Ready Resistance

Melissa Agnes

Image: cvm | Shutterstock. I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. When a conversation starts, following your guidelines is the key.

How Southwest Communicated News and Empathy in the Aftermath of Flight 1380

PR News

Few communications teams are better trained and more adept than the one Linda Rutherford heads at Southwest Airlines. Communications works closely with social media staff at Southwest to craft an integrated response to incidents ranging from relatively small ones to crises.

Starbucks Closing to Conduct Training: Authentic Action or Brilliant PR Stunt?

Return on Reputation

Did you see the news about Starbucks closing its stores for a day to conduct training around racial bias ? No doubt the pundits will be lighting up the airwaves with claims that this may be the most brilliant PR move ever. No doubt that Starbucks will earn big PR points for this.

Embracing Company Culture and Values

Shift Communications

One thing I have learned in the short time I have been a member of the PR world is that this world is fast and furious – part of the appeal for me. With all the happenings for clients, prospects and internal agency work, it is rare to find a unique way outside of the PR world to better yourself.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

#MediaMonday – Rebecca Baker

HMA Public Relations

Today’s #MediaMonday comes to us from the Empire State, where Rebecca Baker, national president for the Society of Professional Journalists, has recently been named managing editor at Bloomberg BNA. The post #MediaMonday – Rebecca Baker appeared first on HMA Public Relations.


How to Uncover Great Story Ideas


Are the story ideas that non-PR people bring to you usually lame? Like when a client or someone in another department says, “Oh, we’re doing this thing and it would make a great press release — the media will all want to know about it.”

2018: The Year the Community and Conversation Influencer Model Got Real

PR News

Infographic: 6 trends shaping the digital advertising industry

PR Daily

Digital channels are dominating the advertising market. As the landscape expands, new avenues for distribution and, ultimately, new challenges are constantly presented. What role will artificial intelligence play in the industry? Which channels will see the largest growth?

How to Identify the Influencers You Need to Engage

You need to understand who your community is and what makes them tick. You need to identify your “tribe” -- those who are immersed in your subject and have a following.

30+ Amazing Video Insights to Get Brand Exposure and Reach on Social Media [Infographic]

Social PR Chat

How can you survive social media without video insights? Racking up more than 2 billions daily active users, Facebook is a force that’s hard to ignore – especially for brands. Obviously, Facebook is not the only social media platform where you can get brand exposure and reach.

How To Celebrate Birthdays

HMA Public Relations

Everyone celebrates birthdays a little differently. Read further to see what HMA Public Relations has done in the past to celebrate our birthdays! The post How To Celebrate Birthdays appeared first on HMA Public Relations.

Career Growth and Cherry Blossoms: Making the Most of Spring and APR Month


The cherry tree in our front yard is full of white blossoms, which can only mean one thing: the arrival of spring. It is the season of renewal, new growth and transition into summer. Spring is also a transition time for many military service members moving from a career to a whole new way of life.

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Chart Porn and the PR Condition

PR News

When you bring hundreds of communicators together over two days for a conference on PR Measurement in Philadelphia, it gets interesting in a way the founding fathers never anticipated. “It’s It’s like one big therapy session here,” noted measurement expert Katie Paine, in reference to the discourse among PR News Measurement Conference attendees of the many… Continued. The post Chart Porn and the PR Condition appeared first on PR News Blog.

How Leading Companies Tie Employee Advocacy to Business Outcomes

Insights from expert marketing and communications pros who are doing it today.

10 essential career lessons to embrace before it’s too late

PR Daily

Keep your head down and your nose to the grindstone—or so we’ve been taught. Is that really the best career guidance? People often take this sort of advice to heart and then learn too late that there’s more to life (and success) than keeping busy. Here are 10 lessons you should take to heart now : 1.

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Lobbying for Your B2B Client or Pitch Idea

Shift Communications

I was recently speaking with a lobbyist that works with a client. The lobbyist was explaining his role, not only on behalf of my client but also more generally, including his job description and goals.

2018 PRSA Western District Conference in the Mile High City

HMA Public Relations

Last week, two of our team members were at the 2018 PRSA Western District Conference in Denver where the theme focused on the importance of community in PR. Here are the takeaways. The post 2018 PRSA Western District Conference in the Mile High City appeared first on HMA Public Relations.

2 Ways to Enhance Your Executive Presence


You’re a busy PR professional. At any given time, you may be responsible for a half-dozen initiatives at your company, or calling on a dozen different clients. You’ve been running meetings and giving presentations for years, if not decades. You know your content inside and out.

Revenue Generating News Releases: How to Optimize Strategy and Improve ROI

Achieve better results with targeted news release distribution.

Public Relations and Activism

Solo PR Pro

Is activism the new black? We are living in a time where activism – social and political – is more prevalent than ever. Fiery speeches and pictures of protests populate our social feeds as often as recipes and puppy videos.

Heinz makes waves on Twitter with ‘Mayochup’ poll

PR Daily

How much do you care about condiments? Some were ready to mix it up on Twitter after Heinz released a poll asking whether Americans were in favor of a new blend called “Mayochup” hitting the shelves. Want #mayochup in stores? 500,000 votes for “yes” and we’ll release it to you saucy Americans.


Greenbanana PR

In the first episode of the excellent three-part BBC documentary examining the murder of Stephen Lawrence, his mother says it is important “to talk about Stephen a bit more. So people can see he had a life, not just in death, but before.” ” Tomorrow, 22 April 2018, it is 25 years since Stephen died, aged … Continue reading Life. Public Relations Thinking

#MediaMonday – Taylor Transtrum

HMA Public Relations

Last month, Alison finally got a chance to meet Taylor Transtrum, a writer for Modern Luxury Scottsdale. Her story is a great one – and she has all sorts of story needs. Take a look! The post #MediaMonday – Taylor Transtrum appeared first on HMA Public Relations.

Why is it Important to Build a Personal Brand?

Maine PR Maven

By building your network, you build your personal brand. You may ask: why is it important to build my personal brand? It’s important for people to know you, particularly when they need what you have to offer. If you are a plumber, you want to be known as the best darn plumber in your city […].

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6 career management tips I’ve learned over the last 20 years

Communications Conversations

It seems like career management has been a hot topic lately. In fact, Minnesota AMA hosted a session on this exact topic last week. And, it’s a topic I’m particularly passionate and interested in–always have been. When I worked on the corporate side.

3 crisis communications lessons from Southwest’s intrepid pilot

PR Daily

Communicators can learn a thing or two from airline pilots. In addition to saving the lives of 148 Southwest Airlines passengers, Capt. Tammie Jo Shults—the former U.S.

Public Relations in the Age of Sinclair


With all of the twists and turns of our industry, the art and science of media relations has remained one of the cornerstones of public relations.

What Is Wrong With Your Story Pitch?

HMA Public Relations

Giving a little “link love” to our Public Relations Global Network partner Buchanan Public Relations today, sharing their recent PRGN blog post on “Five Reasons Your Media Pitches Are Getting No Response.”. The post What Is Wrong With Your Story Pitch? appeared first on HMA Public Relations.