PR Lessons From Top TV And Film

ImPRessions - Crenshaw Communications

Film and TV are two great places to find helpful and interesting takes on public relations and media. In one memorable scene, McGill is filming an ad at a billboard he recently bought near a New Mexico highway.

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Wahlberg’s film angers bomber’s widow

Ron Torossian

That, they say, is not what their client is getting from the new film, Patriot’s Day. According to the attorneys, the film portrays their client in a very negative light, inferring she had prior knowledge … READ MORE ».

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Oscar Nominated Films and Their PR Takeaways

LTPR

The post Oscar Nominated Films and Their PR Takeaways appeared first on LTPR. Uncategorized Birdman Boyhood business Differentiation Film Grand Budapest Hotel Movies Oscars PR public relations storytelling Takeaways Wes Anderson The Oscars are finally (almost) here!

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8 films for PR and marketing pros

PR Daily

Many communicators are film buffs. If you’re one, you’ll agree that finding a film that can entertain you while teaching you industry lessons is like hitting the jackpot. Its popularity got me thinking of other must-watch films for PR and marketing pros.

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How to Make the Most of Every Opportunity

PR Expanded

In March I heard about an opportunity to visit a film set for Pioneers in Skirts™ , a documentary about obstacles women still face in their careers. Before I arrived I researched the film and the director, Ashley Maria.

Film 309

Film’s creators respond to Sesame Street lawsuit via puppet lawyer

PR Daily

Sesame Workshop is claiming trademark infringement for the film’s creators using the slogan: “No sesame. The film, which stars Melissa McCarthy and a slew of puppets, is an R-rated comedy that takes a sharp departure from Sesame’s show for children. Even the film’s trailer.

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5 marketing takeaways from Disney films

PR Daily

Benjamin Franklin reputedly once said, "Tell me and I forget. Teach me and I remember. Involve me and I learn.". Certainly, those words can be applied to many sectors of life—and business. Let's consider their value for one area in particular: movies, especially movies from The Walt Disney Co. Related: 5 Magical Tips Walt Disney Can Teach Entrepreneurs About Marketing. The movies are pretty "involving,” to say the least. Look at how “ Finding Dory” has been killing its box office competition.

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The story of content: New documentary film on content marketing

Stuart Bruce

This new 44 minute documentary film from the Content Marketing Institute explores the evolution of content marketing through case studies of brands that successfully use it such as Kraft, John Deere, Marriott and inevitably Red Bull.

Film 90

How to Make the Most of Every Opportunity

PR Expanded

In March I heard about an opportunity to visit a film set for Pioneers in Skirts™ , a documentary about obstacles women still face in their careers. Before I arrived I researched the film and the director, Ashley Maria.

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3 PR lessons from a film fiasco with a phoenix-like resurgence

PR Daily

That’s the question behind a new film, starring James Franco and Seth Rogen, surrounding the apocryphal story of how the “best worst movie ever made” came into being. Only later did the marketing team pivot to embrace the film’s comically bad storytelling.

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Who’s that girl muscling in on film premieres?

Mark My Words

The Times (Main), 23/05/2017, p.21, Jack Malvern. One agent in Los Angles told The Hollywood Reporter that people with the biggest followings were being paid “more than $500,000 a year” for endorsements and appearances. Mark Borkowski, a British PR agent, said that it was questionable whether brands were spending money wisely. “The costs are eye-watering. For example, there’s an ex-rugby player who charges £13,000. link]. Mark Comments

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Who’s that girl muscling in on film premieres?

Mark My Words

The Times, 23.05.17. Read Here. Mark Comments

Film 60

Cruz campaign pulls commercial featuring adult film star

PR Daily

However, appearing at the ultra-conservative Bob Jones University in South Carolina, Cruz was asked about a former erotic-film actress who appeared in one of his ads. It happened that one of the actresses had a more colorful film history than we were aware,” Cruz said.

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8 steps to perfect your filming for PR video interviews

PR in High Definition

The post 8 steps to perfect your filming for PR video interviews appeared first on Firefly Communications. This is the second in a two part series, where I provide tips on how to get the most out of a PR video interview.

Film 62

Marketing lessons from groundhogs—in the flesh and on film

PR Daily

Since 1887, Groundhog Day has aimed to inject fun and folklore into winter’s cold, dark days. It if it weren’t for the suspense that surrounds the predictive power of Punxsutawney Phil and his shadow—or the perennial photo opportunity it provides news organizations each year—it’s doubtful we’d give the groundhog much thought.

Film 93

After actor's comments, gun maker calls for boycott of Liam Neeson films

PR Daily

A statement from the company swears off any future affiliation with Neeson or his films: PARA USA regrets its decision to provide firearms for use in the film “Taken 3.” Liam Neeson has had the type of career resurgence that many actors of a certain age can only dream about.

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Boo Netflix all you like, it’s here to stay

Mark My Words

A very special kind of cacophony is rewarded to a film that succeeds in irritating le bon goût of French cineastes- it’s less of a boo and more like the mooing of an over-excited cow. Pulp Fiction received the full force of Gallic baying as have most of Lars Von Trier’s films.

Film 78

LA Times Blacklisted by the Happiest Place on Earth

HMA Public Relations

In case you missed Friday’s tweetstorm from Los Angeles Times writer Glenn Whipp, Disney banned the newspaper from pre-screening all Disney films, including its most recent […].

Film 57

PR for Filmmakers Workshop, part of the AOF Film Festival

Mora Communications

Calling all Filmmakers: On August 26th I and my associate, Verena King (who will be focusing on social media), will be giving a PR for Filmmakers Workshop, a part of the AOF Film Festival. Is this important? It is if. Read More › Uncategorized Filmmaker workshop PR pr for filmmakers PR workshops top pr firm los angeles

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Alibaba apologizes for job ad seeking woman who looks like adult film star

PR Daily

In an effort to motivate its “code monkeys”—a term I’m sure its programmers and developers adore—Alibaba sought to hire someone with “physical characteristics similar to adult film star Sora Aoi,” according to Bloomberg.

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At Edelman.Com: A World Without Authoritative Physical Media

Where the Fishermen Ain't

I have a new piece up at Edelman.Com inspired by the excellent short film Scattered. [Do] io9.com called the subject of this haunting short film “ the worst crime you never imagined.”. Go check out the film and read my take on Edelman.Com or my LinkedIn.

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How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

PR Expanded

A documentary film depends on individuals, foundations and businesses to help fund it – and the process of applying and appealing is always ongoing. Not only did this blog post help to broaden the reach of the film, it demonstrated the true camaraderie of women supporting women.

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Sony apologizes for Peter Rabbit allergy scene

Ron Torossian

The film was number two at the box office, just behind Fifty Shades Freed. If you were a kid who begged your parents to take you to the movie, you likely laughed the way through Peter and his pals playing pranks on the annoying human characters in the film.

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Lessons from Cannes on Communicating Ideas

Ishmael's Corner

I wrote a post in April mentioning that one of our young account professionals, Melissa Lewelling, was headed to the prestigious Cannes Film Festival. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

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What PR Can Learn From The Oscar Nominees

ImPRessions - Crenshaw Communications

Here’s a light look at what we can learn from the films that captured moviegoing audiences this past year. PR Takeaways from top films. What’s notable about the film, for anyone who writes for a living, is its masterful use of language.

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Storytelling or Story-selling? The Hollywood Blockbuster

The Stalwart Blog

Our film of choice was Jurassic World, the fourth installment of the Jurassic franchise. The film was nothing special, high priced visual effects and a simple, formulaic storyline. The most ostentatious sponsor of all is Mercedes-Benz, whose vehicles play a leading role in the film.

How To Make People Better

HMA Public Relations

Jim Morris, the inspiration for the film The Rookie, talked on overcoming life’s obstacles and living your dreams at a recent Accelerant event. The post How To Make People Better appeared first on HMA Public Relations.

Film 65

The Invincible Vince Papale

HMA Public Relations

The most recent Accelerent breakfast hosted Vince Papale, the former Philadelphia Eagles walk-on legend and the inspiration for the film “Invincible.”

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Top 10 New York Times Arts & Culture Staff on Twitter

Cision

Scott – Co-Chief Film Critic – 120,974. This week, we highlight the top 10 New York Times arts and culture staff on Twitter ranked by follower count. Followers were pulled on September 1, 2017 and may change over time. Sopan Deb – Culture Reporter – 172,469.

How Stone Temple Kills it with B2B Marketing Videos

Flack's Revenge

Finally, our videographer Jon films each episode, does post-production editing and adds captions. Each video starts with a script (we used to do them off-the-cuff, but found scripting made them tighter and better), usually prepared a couple of weeks before filming.

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Pure Marketing Genius: The Force Behind Star Wars

The Stalwart Blog

The film marks the seventh installment of the illustrious series and the first since Walt Disney Studios acquired Lucasfilm for $4 billion in 2012. As its release nears, buzz surrounding the film and reboot of the franchise, has been seemingly inescapable.

Film 90

Foodbank fundraiser: Boxing Day Swim

Stephen Waddington

The story of the rise of foodbanks in the UK was told in Ken Loach and Paul Laverty’s film I, Daniel Blake. Critics, including the UK government, have called out the film’s portrayal of the state as extreme.

Film 125

Media Training is Vital to Your Brand’s Success

5W PR

If you are going to be filmed, dress professionally. If it was filmed, see if you can get a copy so you can check how you come across to the camera.

Q&A with a High Performance Coach Cameron Brown: “A Place Called Earth”

PR Expanded

” Continuing to empower people to make a greater positive impact in the world is an important focus, and I’m in Colombia for A Place Called Earth, filming the natural beauty of the country and creating short films for two amazing philanthropic initiatives happening here.

Film 195

Find your Story; Build your Brand!

ReimaginePR

We’re discounting this event because we’re filming t to promote our online classes. If you’ve struggled to find your story, this is the workshop for you! When: May 16 from 6:30 to 8pm. Where: Verity, 111d Queen Street East, in Toronto. Cost: $20!!!!!!

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Harper Lee and the PR of legacy

Ron Torossian

Fans loved Lee’s rich characters and embraced the story in print and on film. Harper Lee wrote one book and became a national treasure. “To To Kill A Mockingbird” has been on just about every English teacher’s “must read” list for decades. Published in 1960, by 2015 HarperCollins reports having sold more than 40 million copies of the book about a girl named Scout growing up in the South during the Depression.

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Wanted: Talented brand storytellers

PR Daily

PR Daily will recognize marketing and communications professionals who write, edit, film, curate, broadcast, publish and just plain create superb content to promote their brand or organization.

After backlash, Disney removes ‘Maui’ costume from stores

PR Daily

The “Maui Costume for Kids” costume was part of a promotion for Disney's upcoming animated film starring Dwayne “The Rock” Johnson—“Moana.” Disney has pulled a Halloween costume from shelves after some groups complained that it was racist.

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Creative Storytelling as the Soul of B2B Marketing [UML]

Sword and the Script

If you focus solely on the film, you’ll be a couple minutes into the story before you realize there’s a virtualization software company behind it. It’s far too easy to say that B2B technology is dull.

PR video: Become the movie star or be left behind on Sunset Boulevard

PR in High Definition

That said, not all of us want it, and for many the thought of being filmed is daunting and let’s be honest – is anyone ever really ready for a close-up? The saying “practice makes perfect” is definitely true when it comes to filmed interviews.

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