8 films for PR and marketing pros

PR Daily

Many communicators are film buffs. If you’re one, you’ll agree that finding a film that can entertain you while teaching you industry lessons is like hitting the jackpot. Its popularity got me thinking of other must-watch films for PR and marketing pros.

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Oscar Nominated Films and Their PR Takeaways

LTPR

The post Oscar Nominated Films and Their PR Takeaways appeared first on LTPR. Uncategorized Birdman Boyhood business Differentiation Film Grand Budapest Hotel Movies Oscars PR public relations storytelling Takeaways Wes Anderson The Oscars are finally (almost) here!

Trending Sources

8 steps to perfect your filming for PR video interviews

PR in High Definition

The post 8 steps to perfect your filming for PR video interviews appeared first on Firefly Communications. This is the second in a two part series, where I provide tips on how to get the most out of a PR video interview.

How to Make the Most of Every Opportunity

PR Expanded

In March I heard about an opportunity to visit a film set for Pioneers in Skirts™ , a documentary about obstacles women still face in their careers. Before I arrived I researched the film and the director, Ashley Maria.

The story of content: New documentary film on content marketing

Stuart Bruce

This new 44 minute documentary film from the Content Marketing Institute explores the evolution of content marketing through case studies of brands that successfully use it such as Kraft, John Deere, Marriott and inevitably Red Bull.

5 marketing lessons from holiday films

PR Daily

Classic holiday films, such as “A Christmas Carol” and “It’s a Wonderful Life,” contain abundant lessons. That’s one lesson from the film for marketing pros: Do your paperwork. The film itself carries another message for marketers.

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After actor's comments, gun maker calls for boycott of Liam Neeson films

PR Daily

A statement from the company swears off any future affiliation with Neeson or his films: PARA USA regrets its decision to provide firearms for use in the film “Taken 3.” Liam Neeson has had the type of career resurgence that many actors of a certain age can only dream about.

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Cruz campaign pulls commercial featuring adult film star

PR Daily

However, appearing at the ultra-conservative Bob Jones University in South Carolina, Cruz was asked about a former erotic-film actress who appeared in one of his ads. It happened that one of the actresses had a more colorful film history than we were aware,” Cruz said.

PR Lessons From Top TV And Film

ImPRessions - Crenshaw Communications

Film and TV are two great places to find helpful and interesting takes on public relations and media. In one memorable scene, McGill is filming an ad at a billboard he recently bought near a New Mexico highway.

How to Make the Most of Every Opportunity

PR Expanded

In March I heard about an opportunity to visit a film set for Pioneers in Skirts™ , a documentary about obstacles women still face in their careers. Before I arrived I researched the film and the director, Ashley Maria.

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Alibaba apologizes for job ad seeking woman who looks like adult film star

PR Daily

In an effort to motivate its “code monkeys”—a term I’m sure its programmers and developers adore—Alibaba sought to hire someone with “physical characteristics similar to adult film star Sora Aoi,” according to Bloomberg.

PR Secrets for Independent Films

Mora Communications

I met with an independent filmmaker the other day about his PR needs for his upcoming film. Because he met with me to discuss launching a public relations campaign for his film six months before he will start shooting.

Wahlberg’s film angers bomber’s widow

Ron Torossian

That, they say, is not what their client is getting from the new film, Patriot’s Day. According to the attorneys, the film portrays their client in a very negative light, inferring she had prior knowledge … READ MORE ».

Who’s that girl muscling in on film premieres?

Mark My Words

The Times (Main), 23/05/2017, p.21, Jack Malvern. One agent in Los Angles told The Hollywood Reporter that people with the biggest followings were being paid “more than $500,000 a year” for endorsements and appearances. Mark Borkowski, a British PR agent, said that it was questionable whether brands were spending money wisely. “The costs are eye-watering. For example, there’s an ex-rugby player who charges £13,000. link]. Mark Comments

Who’s that girl muscling in on film premieres?

Mark My Words

The Times, 23.05.17. Read Here. Mark Comments

How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

PR Expanded

A documentary film depends on individuals, foundations and businesses to help fund it – and the process of applying and appealing is always ongoing. Not only did this blog post help to broaden the reach of the film, it demonstrated the true camaraderie of women supporting women.

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Boo Netflix all you like, it’s here to stay

Mark My Words

A very special kind of cacophony is rewarded to a film that succeeds in irritating le bon goût of French cineastes- it’s less of a boo and more like the mooing of an over-excited cow. Pulp Fiction received the full force of Gallic baying as have most of Lars Von Trier’s films.

Brand Story We Love: David Peck

ReimaginePR

And there’s more: David Peck has not only made a name for himself in the field of social justice (when it comes to issues of social justice, he is one of the most passionate people I have ever met on the subject) he’s also a film maker and TV producer. On top of all that he’s working on a documentary film about his friend Soun Rottana from the Siem Reap war museum (see bottom video).

PR for Filmmakers Workshop, part of the AOF Film Festival

Mora Communications

Calling all Filmmakers: On August 26th I and my associate, Verena King (who will be focusing on social media), will be giving a PR for Filmmakers Workshop, a part of the AOF Film Festival. Is this important? It is if. Read More › Uncategorized Filmmaker workshop PR pr for filmmakers PR workshops top pr firm los angeles

Content Marketing: Chipotle Cultivates Thought with Celebrated Authors

Polaris

It’s a short film starring an animated scarecrow determined to find an alternative to unsustainable processed food manufactured by a fictional industrial giant called Crow Foods. The film clearly resonated with viewers.

We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

He’s a former film and TV writer and author of two books of fiction. This is post 1 of our 5-part #CreativePR blog series. Stay tuned for posts 2 – 5, which will look further into some of the tools, tactics, and strategies that innovative PR professionals are using today.

UK social spend increases 38% to £1.73bn with video now accounting for 29% of all online advertising

Norton's Notes

The increasing amount of short video clips, TV programmes and films people watch on mobiles helped UK internet advertising grow at its fastest rate for nine years, crossing the £10 billion threshold for the first time.

3 PR lessons from ‘Beauty and the Beast’

PR Daily

Disney is rebooting “Beauty and the Beast” with a live-action film that’s hitting theaters this week. Here are a few takeaways PR pros can learn from the film’s PR campaign: 1. boycotting the film. The backlash has even led to Disney pulling the film from Malaysia.

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Storytelling or Story-selling? The Hollywood Blockbuster

The Stalwart Blog

Our film of choice was Jurassic World, the fourth installment of the Jurassic franchise. The film was nothing special, high priced visual effects and a simple, formulaic storyline. The most ostentatious sponsor of all is Mercedes-Benz, whose vehicles play a leading role in the film.

Creative Storytelling as the Soul of B2B Marketing [UML]

Sword and the Script

If you focus solely on the film, you’ll be a couple minutes into the story before you realize there’s a virtualization software company behind it. It’s far too easy to say that B2B technology is dull.

How to Create Fascinating Content with Instagram Stories

Cision

Perhaps they could be thought of as an abbreviated Vine, although they must be filmed in one consecutive burst (and without sound). Origin might not matter as much as which app executes best. – Josh Constine, comparing Instagram Stories and Snapchat for TechCrunch.

What Really Goes on in Frank Giustra’s Plane

ReimaginePR

So was a 60 Minutes producer who was producing a film about cancer and wanted Megan to be part of it. A new book called Clinton Cash by Peter Schweizer throws shade on the Clintons and questions the philanthropic motivations of Canadian billionaire Frank Giustra.

At Edelman.Com: A World Without Authoritative Physical Media

Where the Fishermen Ain't

I have a new piece up at Edelman.Com inspired by the excellent short film Scattered. [Do] io9.com called the subject of this haunting short film “ the worst crime you never imagined.”. Go check out the film and read my take on Edelman.Com or my LinkedIn.

Join #PRStudChat for the “Millennials in the Workforce” Twitter Chat on July 19th

PR Expanded

Maureen Judge’s documentary is a provocative feature-length film about big dreams, crushing disappointments, friendship, career, love, and taking your place in the world.

3 PR lessons from 'The Interview'

PR Daily

Despite the threats of international violence, Sony released the film in a handful of theaters and online, to the approval of free-speech advocates. Here are three PR lessons from the film''s release: 1. A film about the most secretive nation in the world?

The 5 Basic Steps to Using Video for PR

Cision

PR News Group Editor Matthew Schwartz and Cision SVP of Digital Content Heidi Sullivan co-hosted the “ Film School: How to Use Video for PR ” webinar that focused on how to create, produce, and distribute an appealing, relatable video to enhance your PR strategy.

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3 PR lessons from ‘La La Land’

PR Daily

Editor’s note: This article contains film spoilers. Film viewers and critics are in love with “La La Land.”. Here’s what PR pros can glean from the film: 1. Justin Chang, contact reporter for.

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The Evolution of Multimedia Across Social Media

Cision

As a young boy, I thought, now I can make films. I took the film to be developed and returned with a 3-minute reel.

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10 Tips for Improving Your Photos and Videos

PRSay

The most important tip for amateur photographers is always look for the light, says Travis Johansen, producer, director of photography and video editor at Provid Films.

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SXSW PR Planning Guide for 2016

TrendKite

March 11 may seem like a long way off, but it will be no time at all before almost everyone who is anyone will be headed to Austin for the world’s most unique convergence of original music, independent films, and emerging technologies, South by Southwest (SXSW).

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My top 10 social media campaigns of 2016

Norton's Notes

Personalised templates, and templates used for sheer comedic effect were distributed and shared across all channels, and this personalised image achieved meme-status, giving the film exposure in every corner of the internet.

PR Looks At Content Trends For 2017

ImPRessions - Crenshaw Communications

Site editor-in-chief Sean Fennessey recently wrote a long-form examination of the current state of the film industry through the eyes of filmmakers, industry insiders and experts.

The Pros Weigh In: The Best Books for the Marketer on Your List

Polaris

Like Eden I’m also looking forward to seeing the film adaptation over the holidays. One Christmas when I was a kid, I remember really, really, really wanting a Tony the Pony. If you’re younger than I am, you may not remember Tony.

4 Ways to Prepare for Podcasting

Cision

Images: Tim Wilson , Vancouver Film School ( Creative Commons ). With one-fifth of Americans listening to podcast episodes at least once a month, brands are beginning to reach out to this loyal, highly engaged audience.

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Five Tips on Using Live Streaming Video

Cision

You have an event to film, you muster viewers and the event happens. Get a good connection, film at the highest resolution that you can and plan for live video as you would any other piece of content that you’re producing.

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