Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch

Bianchi Biz Blog

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. I’m also the co-host of the podcast The Autonocast, which focuses on the future of transportation.

Gen Z’s perspective on transportation ushers in new “Mobility Culture”

Agility PR Solutions

A new report from global comms firm Allison+Partners suggests that changing definitions of transportation and an influx of new mobility solutions are paving the way for the birth of a new culture—the mobility culture. Resulting from the intersection of transportation and technology, this cultural shift will be driven forward by a new generation of consumers—those just […].

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Belgium transport minister steps down after document leak

PR Daily

On Friday, Belgium’s transport minister, Jacqueline Galant, resigned after the surfacing of a confidential document detailing the government’s flawed airport security measures. On Thursday, the pressure on Galant came to a head after Luc Ledoux, the top civil servant at Belgium’s Federal Transport Department, resigned citing Galant’s policies and attitude. As accusations emerge following the terrorist attack in Brussels, a Belgian official is stepping down.

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) c) Donald Steel. This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. I followed an excellent and energetic opening keynote by BBC world business news presenter Aeron Heslehurst. This is ‘roughly’ the speech I gave in that I spoke mainly without notes, but based on this text I’d prepared: Good morning.

Cars, Trains, Planes Hacked… A Transportation Risk That Leaves Us All Vulnerable

Melissa Agnes

If you work in the transportation and/or travel industry, this should scare the crap out of you too – otherwise, we’re all screwed. If you want a better idea of what I’m talking about, watch the following short video by NBC New York : Dear transportation industry, WAKE UP!!! The post Cars, Trains, Planes Hacked… A Transportation Risk That Leaves Us All Vulnerable appeared first on Melissa Agnes - Crisis Management Keynote Speaker. Oh my goodness.

Airport Manager (Parking and Ground Transportation) - Sacramento, CA

Flack Me

Company: Sacramento County Airport System Location: Sacramento, California Industry: Advertising - Other Career Level: Management (Manager/Director of Staff) Job Status: Full Time Salary Range: $99,055 - $109,202

Why Megaprojects Fail – And Why It Matters

Stern + Associates

Client Insights Bent Flyvbjerg Infrastructure megaprojects project management TransportationThe cost of Boston’s “Big Dig” ballooned to $14.8 billion – five times the original estimate – before its completion in 2007, eight years behind schedule. Europe’s infamous “Chunnel” project. The post Why Megaprojects Fail – And Why It Matters appeared first on Stern Strategy Group.

UK Media Moves including The Sunday Times, The Guardian, BBC News and more

Cision

Nicholas Hellen is now Transport Editor at The Sunday Times; Jessica Elgot returns to The Guardian; new titles for Nathalie Malinarich and Stuart Millar at BBC News. Media Blog

UK Media Moves including The Sunday Times, The Guardian, BBC News and more

TrendKite

Nicholas Hellen is now Transport Editor at The Sunday Times; Jessica Elgot returns to The Guardian; new titles for Nathalie Malinarich and Stuart Millar at BBC News

A Revolution in the Newsroom: Long Forms Are Back

Business Wire

It was a rainy December morning in Paris and transportations were on strike. Participants braved both to attend “The Future of Long Form Journalism,” a conference held at Paris Sciences’ Po School of Journalism.

NYC’s Best Ride: Uber, Via or Gett?

Flatiron Communications

The Flack gett NYC transportation ridewithvia Uber ViaI had to get from the upper east side of Manhattan to Water Street in the financial district for a client meeting this week. My default ride-sharing service Via only operates from 110th Street to Houston Street, so it was not an option. Too bad, since Via’s pre-paid $5.40 (including tax) cost-per-ride is the best deal in town if you don’t mind picking up the occasional stranger en route to your destination.

How eScooters can Earn Respect?

Ronn Torossian

These convenient and relatively inexpensive transportation options are popping up all over cities and college campuses, offering people a faster way to get from A to B, while saving their shoe […]. There are a lot of ways to get around these days: personal cars, public transit, ride-sharing, traditional cabs, bikes, skateboards and, increasingly, electric scooters.

Uber embroiled in alarming PR crisis—and the time to act is now

Agility PR Solutions

It is a sign of your pervasiveness in society that a killing perpetrated by one of your independent drivers, or even someone posing as your driver, can tarnish your reputation in spite of every effort to safely transport customers from Point […]. Once again, Uber has become embroiled in a tragedy it had no control over.

Uber CEO Hopes to Remake the Brand’s Reputation

Ronn Torossian

Last year, London’s transport regulation agency revoked the company’s operational license, resulting in a hotly-contested court case. The past two years or so have been a rough road for ride-sharing company, Uber. From repeated PR gaffes that led to the dismissal of former CEO Travis Kalanick, to challenges from hard-charging competitors like Lyft, which has posted a series of PR wins recently, Uber has really needed a PR boost.

Empowering Activists to Carry Your Message

PR News

My off-hours are spent volunteering as an activist for New York City cyclist, pedestrian and public transit advocacy organization Transportation Alternatives (TransAlt). At the start, I figured it’d be the usual rabble-rousing stuff: showing up to protests, tweeting photos while holding up signs, et al. And while those elements are minor parts of a volunteer activist’s… Continued. The post Empowering Activists to Carry Your Message appeared first on PR News Blog.

Blue Origin Playing PR Catch Up

Ronn Torossian

The repeated success of SpaceX rockets to take off and then, amazingly, land safely to fly another day has mesmerized the public, giving the company a significant lead in the race to be the space transport and exploration company of the future. In the modern 21st century Space Race, there is a clear leader. SpaceX has captured the imagination of the public like nothing since the early days of the shuttle program, when people stopped their day to watch launches by the millions.

Hawaiian Airlines policy ruled not discriminatory … but will that fly?

Ronn Torossian

Department of Transportation claiming discriminatory practices on the part of the airline. When two businessmen from American Samoa wanted to pre-select seats on Hawaiian Airlines, they were denied due to the airline’s new policy against improper weight distribution. As you might imagine, this lack of choice seating did not sit well with the businessmen, who promptly filed a complaint with the U.S. When that news hit the headlines, the cyberspace public quickly picked a corner to support.

Israel Automotive Technologies Worth Watching

5W PR

But those opting for alternative transportation like scooters are left in the dark. The platform sets out to offer the safest and easiest route for those that prefer these modes of transportation. GoTo Mobility will streamline your transportation needs with a one-stop shop that can get you anywhere in the city, and beyond, from your cellphone. With one app and one membership, consumers have their choice of transportation between cars, mopeds, bikes, and scooters.

4 Powerful Examples of Earned Media in 2020

Critical Mention

Alternative Modes of Transportation. During the quarantine, many forms of public transportation were shut down leaving people to find other methods to get around. Early on, TV stations started recommending bicycles as a safer alternative to public transportation and great leisure activity that adhered to social distancing guidelines.

Journalists on the move – Week of October 8

Agility PR Solutions

Coverage will include healthcare, transportation, […]. Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media City, The: (@TheCityNY) hires Jere Hester (@Jere_Hester) as Editor-in-Chief. The non-profit news venture will cover New York City when it launches next year. The post Journalists on the move – Week of October 8 appeared first on Agility PR Solutions. Media Moves

Transparency, personalization are the next frontiers for online retailers—what PR must know

Agility PR Solutions

A glitzy website or a modern app isn’t enough to satisfy savvy online shoppers—they demand upfront transparency on fees, control over the delivery process, a clearly-stated returns policy and loyalty rewards, according to new research from transportation and logistics leader UPS. Today’s consumers clearly prioritize substance over flash from brand retailers.

Ketchum study: What’s driving Americans to consider driving alternatives?

Agility PR Solutions

The average American driver estimates spending nearly 10 hours per week behind the wheel, yet 29 percent of them have considered trading in their cars, trucks or SUVs in favor of other transportation options, according to a new study from global comms consultancy Ketchum.

Meet the Media: Kevin Jost, Editorial Director & Founder of Futurride

Bianchi Biz Blog

The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable.

What Uber can teach us about good public relations

BradleyPR

The multibillion-dollar transportation network Uber has definitely tapped into this fact. CEO of Microsoft, Bill Gates, once said, “Your most unhappy customers are your greatest source of learning.” Director of marketing at ITN International Benjamin Wilson is a loyal Uber customer. With his job taking him to Dubai one week and Chicago the next, he [.]. Public Relations Social Media Customer Service customer success Uber

For clearer writing, ditch ‘etc.,’ ‘i.e.’ and ‘e.g.’

PR Daily

have similar needs for affordable, safe, and convenient transportation. For example: Older people who have to give up driving because of problems including aging and ailments have similar needs for affordable, safe, and convenient transportation. Each of these types carries different investment requirements, necessitates a different regulatory approval process, and needs different infrastructures, e.g., communication, electrification, transportation, to be in place.

AirAsia pulls ads that critics say ‘promote sex tourism’

PR Daily

Germany’s transport ministry recently was criticized for its campaign to encourage bicyclists to wear helmets. It is embarrassing, stupid and sexist for the transport minister to be selling his policies using naked skin,” Maria Noichl, chairwoman of the wing, told the country’s Bild am Sonntag newspaper. The Local reported : Family Minister Franziska Giffey also hit out at Transport Minister Andreas Scheuer of the conservative CSU party.

5 ways to foster creativity in your PR and marketing team

PR Daily

His curiosity about other modes of transportation made him one of the world’s most famous inventors. The ability to find unique solutions isn’t an innate trait. Here’s how you can build an environment and culture that promotes discovery and imagination.

5 brands that struggle to connect with millennial consumers

PR Daily

Largely speaking, the millennial consumer views the entire transportation industry in a different light, a mindset that has allowed ride-share companies such as Uber and Lyft to soar. What’s driving the disconnect with younger audiences? Here are some underlying themes.

How podcasts offer new audiences during the pandemic

PR Daily

Brands and organizations that create content-rich podcasts can transport their audiences out of COVID-land, earning their deep trust and loyalty in the process.

Snapchat proves educational in UK campaign

PR Daily

The Department of Transport spent a reported £70,000 on sponsored Snapchat filters that put people behind bars with the tagline, “Drive high? Enforcement alone is not the answer," a Department of Transport spokesman told CNET. "We The UK government is embracing Snapchat. Government officials are using the teen-friendly social media platform in its effort to warn against the dangers of driving under the influence of drugs.

5 tips to increase trust in the COVID-19 era

PR Daily

Your customers want to have their questions answered so they can feel better informed—and less uncertain,” says David Johnston, director of social media at the Transportation Security Administration. “If

Amtrak on Facebook: ‘We are deeply saddened’ by crash

PR Daily

The National Transportation Safety Board is investigating the crash, according to a very brief press release posted to its website. Six people died and dozens were injured in a Tuesday night Amtrak train derailment north of Philadelphia. Eight of them were in critical condition as of Wednesday morning. Amtrak posted these two updates to Facebook in the hours after the crash: Posted by Amtrak on Tuesday, May 12, 2015. The train was going from Washington, D.C., to New York.

3 messaging lessons from funny highway safety signs

PR Daily

More departments of transportation are resorting to humor to get their public safety message across, but not everyone is laughing. According to Lisa Miller , traveler information manager for the Utah Department of Transportation: Ninety-nine percent of our feedback has been positive. According to Linda Wilson Horn, communications coordinator for the Missouri Department of Transportation: One criticism we have had of our boards is that the message itself is distracting.

Aussies embrace humor with ‘Ferry McFerryFace’

PR Daily

A government organization in Sydney, Australia—Transport for New South Wales—recently showed it had a sense of humor when it unveiled the name of its new ferry. Given Boaty was already taken by another vessel, we've gone with the next most popular name nominated by Sydneysiders," said Minister for Transport and Infrastructure Andrew Constance, the ABC reported. Some viral internet trends don’t quickly fade.

Uber's missteps lead to loss of London license

PR Daily

Transport for London, the governing body overseeing London’s transportation, is hitting Uber where it hurts. Transport for London (@TfL) September 22, 2017. Yet among riders, Uber remains popular as a cheap and easy mode of transportation. Customers aren’t the only audience that matters. Uber’s private hire licence will not be renewed after 30 September. pic.twitter.com/uC2N1pZSTb.

Israeli Startups Join Axis Innovation at NYSE

Flack's Revenge

Optibus enables a better public transportation system through efficient and real-time scheduling and control. I had the great pleasure of attending an event hosted by Axis Innovation this morning at the NYSE. It featured presentations from nine hot Israeli startups and culminated in a visit to the floor of the exchange, where we watched the opening bell ceremony. Axis is an advisory firm that connects investors and corporations with tech startups.

How travel brands can fill the social media void

PR Daily

The Transportation Security Administration (TSA) reports passenger air travel in June 2020 was only 20% of what it was in June 2019.

Travel 143

3 marketing strategies learned at Disney World

PR Daily

With charming streets straight out of a fairy tale, rides that transport you from the deep blue sea to the tallest mountain on earth, and that iconic Cinderella’s Castle, Walt Disney World is truly the most magical place on Earth. Especially when most of those runners don’t have their own means of transportation. From the detailed pre-event instructions to the morning marathon transportation buses, the Disney Marathon was chaos free.

VW chief apologizes 'sincerely and unreservedly'

PR Daily

During Willis’ appearance before the UK’s Transport Committee , he apologized “sincerely and unreservedly.". "We Later in the session, transportation secretary Patrick McLoughlin said that Volkswagen “behaved appallingly.” Anyone who has dealt with a major public relations issue is thankful they don’t currently work for Volkswagen. Late last month, the automotive giant revealed that it had misled consumers by faking out emissions testers.

New Group Aims to Study Impact of AI and Algorithms on Society

Flack's Revenge

But there are implications well beyond PR – technology increasingly determines not only the news we read, but has a role in everything from banking to education, transportation, healthcare and beyond. I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large.

Groups 202