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10 Top Media Trends for 2021

PR Daily

For those looking to offer earned media coverage in the coming year, here are some developments you must follow. Media and media relations was no exception. Here are 10 developments all media relations pros should track: 1. Social media influencers’ growing influence.

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Easy Trick to Land in the Media

PR for Anyone

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today!

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Pitching Multiple Media Outlets

PR for Anyone

Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Take your diamond, aka your story, and think of each facet as a different media outlet.

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Media Storytelling

PR for Anyone

Instead of just posting on social media , incorporate a story, give your insight, your feedback, an example. They can really get to know you when you put story into video and your social media posts. The post Media Storytelling appeared first on Christina Daves - PR Strategist.

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Which ESG Topics Get the Most Attention?

People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.

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Pitch the Media

PR for Anyone

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal.

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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience.

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Pitch the Media Today

PR for Anyone

Now is the best time to pitch the media, especially television. August is the slowest news time as so many people are traveling and don’t want to forego their vacation for a media appearance. And big bonus, August is the best time to pitch the media.

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10 Media Relations Predictions to Watch in 2023 | Business Wire

Business Wire

The Business Wire Global Media Relations Team shares ten trends that will impact journalists and PR professionals in 2023 and beyond. public relations media relationsThroughout 2022, the topics of COVID-19, economic uncertainty, work conditions, benefits, and technology continued.

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What to do with Media Appearances

PR for Anyone

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances.

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7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.

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Mindset and Media

PR for Anyone

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. We just wrapped up our Get PR Famous event and the underlying theme was how we helped them come out of their comfort zone and believe they can be in the media.

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Top Social Media Marketing Tools

Ronn Torossian

Promoting a company on social media platforms these days is essential as companies want to achieve success. The post Top Social Media Marketing Tools appeared first on. Ronn Torossian Social Media

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Positioning Yourself as a Media Expert

PR for Anyone

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make.

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Tips for Media Interviews

PR for Anyone

One of the top tips for a media interview I can give you is to be real and authentic. The post Tips for Media Interviews appeared first on Christina Daves. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.

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2022 Media Database Buyer’s Guide

To maintain accurate contact information for journalists and influencers, a homegrown database doesn’t cut it. Cision created the go-to guide for selecting a new media database. Download and learn how to choose the right media database for you!

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Media Monitoring Comparison Report

Onclusive

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? The post Media Monitoring Comparison Report appeared first on Onclusive. Whitepapers Media monitoring

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What to Pitch the Media in May

PR for Anyone

I always like to give my followers ideas for pitching the media. This week I want to talk about what you should be pitching in the media right now because it’s the beginning of May. The post What to Pitch the Media in May appeared first on Christina Daves - PR Strategist.

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What to Pitch the Media in Spring

PR for Anyone

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. One thing that every single person reading this post can be sure of, is that they have something to pitch the media relating to upcoming college graduates.

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How To Manage Being “Ghosted” By Media

ImPRessions - Crenshaw Communications

Or we may go with an embargo, which means offering the news to a wider pool of media targets at the same time. . For any type of media outreach, lead time is critical. The post How To Manage Being “Ghosted” By Media appeared first on Crenshaw Communications.

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A Step-By-Step Guide to Managing a PR Crisis

Any brand is vulnerable to bad press, so we compiled key strategies into our PR crisis management guide. From managing your team and crafting your responses to keeping tabs on the conversation, this guide is for anyone tasked with brand management.

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Using social media to boost brand awareness

Ronn Torossian

Social media helps a brand to create trust with its potential customers, it has become the place that customers visit to learn about brands. Not only that, social media also helps brands to connect with customers wherever they are. Brand PR Social Media

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How to Give a Great Media Interview

PR for Anyone

Media is editorial content unless you are paying for advertising. This week, I want to give you some tips on how to give a great media interview. The media loves sound bites. We get it all done there and we make you famous in the media.

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7 Tips on Getting Earned Media

Aubrey Westgate

You've written a great story. Here's how to get it placed

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Media and Media Relations in 2022: Predictions and Trends | Business Wire Blog

Business Wire

As the world continues to navigate through these events, what will the media and media relations landscapes look like in 2022? The Business Wire Global Media Relations T eam shares eight trends predicted to make an impact in the New Year. media relations

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Cision's 2022 Global State of the Media Report

For Cision’s annual State of the Media Report, journalists shared their top priorities and what PR and communication pros can do to improve their relationships with the media. Read the report and learn how to create stronger media partnerships.

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Three Steps to a Killer Media Pitch

PR for Anyone

Landing in the media is as easy as these three steps to a killer media pitch! It’s important that your media pitch have something valuable for the audience. Keep these 3 things in mind anytime you plan to pitch the media.

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Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

One of the biggest misconceptions about the industry is that all cybersecurity media contacts are interested in the same stories. Note specific reporters or media organizations that can be helpful for the future.

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2021 Media Monitoring Comparison Report

Onclusive

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? The post 2021 Media Monitoring Comparison Report appeared first on Onclusive.

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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. The bread and butter of B2B PR ?

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The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

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What is Your Media and Communications Learning Path?

Deirdre Breakenridge

There was no Google or networking in social media communities to learn from other professionals in your industry, whether it was in your “neck of the woods” or around the world. . The focus was always learning about the changes in media and communications. . Media PR 2.0

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Media Time and Marketing 

Ronn Torossian

However, with a great media planning strategy as well as an understanding […]. The post Media Time and Marketing appeared first on. Business Media Relations Public Relations Strategy

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Getting the Yes When Pitching the Media

PR for Anyone

How do you get the yes when pitching the media? Being aware, conscientious, and listening to what a journalist wants, and then giving it to them in a short, concise format is an easy way to help you get the yes when pitching the media.

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Can ChatGPT Be Your Publicist?

PR for Anyone

I wondered how we could use ChatGPT for media resources. The first thing I did was type, “What are some things to pitch the media in February?” That got me to thinking though, can ChatGPT write a media pitch? ? You know, “what can I pitch the media in February?”

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Media pitching is harder than ever

Stephen Waddington

If you’ve worked in the public relations industry over the past decade or more you’ve had a front row view of the disruption of the media industry. The future of media relations is not what it seems. Many public relations practitioners start their career working with the media.

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Land Media Using a Non-Profit

PR for Anyone

Land Media Using a Non-Profit. If you are involved in a charity/non-profit, a great was to land in the media is by using the non-profit as part of your story. NOTE: DO NOT get involved with a charity just to land in the media. How to pitch the media.

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PR Tips For Staffing A Media Interview

ImPRessions - Crenshaw Communications

As a PR agency team , we know that media interviews help build connections between a reporter and a client company. The post PR Tips For Staffing A Media Interview appeared first on Crenshaw Communications.

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PR Tips For Virtual Media Trainings

ImPRessions - Crenshaw Communications

Any company can benefit from media training , but it’s particularly important for one that is new to public relations. For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them. What makes a good media prep session?

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Pitching the Local Media – Tips from the Pros

PR for Anyone

There is nothing I love more than seeing the results of agents I’ve worked with when they are featured in the media. The easiest way to do this is pitching the local media. Pitch the media the way THEY want to be pitched and you will have success.