Business Wire

AUGUST 10, 2023

Sending press releases to media outlets that cover college and university news can be a strategic approach to gain visibility, share important updates, and build relationships with the public and the media.

Media 322

Media Publicity 322

Business Wire

DECEMBER 15, 2022

The Business Wire Global Media Relations Team shares ten trends that will impact journalists and PR professionals in 2023 and beyond. Throughout 2022, the topics of COVID-19, economic uncertainty, work conditions, benefits, and technology continued.

Media Relations 495

Media Relations Media Trends Technology 495

Onclusive

AUGUST 22, 2024

The post US Presidential Election Media Impact Analysis appeared first on Onclusive.

Analysis 195

Analysis Media 195

Onclusive

OCTOBER 29, 2021

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? The post 2021 Media Monitoring Comparison Report appeared first on Onclusive. Look no further!

Comparison 370

Comparison Report Media Software 370

Institute for Public Relations

OCTOBER 7, 2024

Download the Full Report (PDF): Navigating a Changing Media Landscape ReportDownload the Press Release: Navigating a Changing Media Landscape Report Press Release Download Social Graphics: Navigating a Changing Media Landscape Report Social Graphics In a new report “Navigating a Changing Media Landscape,” The Institute for Public Relations (..)

Media 91

Media Report Communications Publicity 91

ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. Securing media interest is only the first step. Plan Well and Double-Confirm.

Media 294

Media Trade Shows Travel Interviews 294

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

One of the biggest misconceptions about the industry is that all cybersecurity media contacts are interested in the same stories. Note specific reporters or media organizations that can be helpful for the future. In fact, one of the biggest mistakes PR people make is foregoing media meetings that don’t guarantee immediate placements.

Privacy 294

Privacy Media Telecommunications Conference 294

Agility PR Solutions

SEPTEMBER 18, 2024

In today’s digital landscape, social media influencers have emerged as key partners for brands seeking to broaden their reach and engage with specific audiences.

Social Media 174

Social Media Marketing YouTube Media 174

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

When it comes to media, do you have a ‘wish list’?” And we agree that nothing is quite as rewarding as securing that one BIG media placement. . While those outlets are undeniably desirable for B2B PR, the definition of top-tier media Isn’t the same for all programs. The media landscape is cluttered, and it’s always changing.

Media 310

Media Retail B2B Journalism 310

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2022

A B2B PR firm looking to promote a specific idea or story might think first about pitching large, mainstream media outlets. The right media strategy hinges on understanding your industry or niche within it. If you answered yes to any of these, consider broadening future media outreach. But not every story is national news.

B2B 366

B2B Media Pitching Leadership 366

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

Or we may go with an embargo, which means offering the news to a wider pool of media targets at the same time. . For any type of media outreach, lead time is critical. Being ghosted by members of the media is an unfortunate part of being in PR, so it’s up to us to share the reality of the situation.

How To 321

How To Media Report Pitching 321

ImPRessions - Crenshaw Communications

MARCH 18, 2022

Sometimes we turn to media alerts instead. . And when do you draft a press release vs. a media alert? Press releases and media alerts follow the same basic structure. Media Alerts. A media alert is far more abbreviated than a press release. What’s the difference? The short answer is: it depends. . Press Releases.

Media 296

Media Local Product Launch Newspapers 296

Agility PR Solutions

OCTOBER 2, 2024

Media monitoring is typically talked about from a brand-building perspective, yet it’s just as relevant in a healthcare context, since keeping communication seamless when crises strike is a must for providers in this sector.

Healthcare 111

Healthcare Industry Communications Media 111

PRSay

JULY 3, 2024

The trend has coincided with the rise of social media, which lets news sources bypass journalists and publish their messages. Meanwhile, some communicators argue that earned media still holds greater credibility and can reach larger audiences, presenting a compelling counterpoint. Working together is really important.”

Media Relations 192

Media Relations Media Journalism Report 192

PR for Anyone

AUGUST 11, 2021

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal. The post Pitch the Media appeared first on Christina Daves.

Pitching 223

Pitching Media Television How To 223

Agility PR Solutions

OCTOBER 8, 2024

This essay explores key trends in financial marketing and their impact on media, highlighting the implications for financial institutions, consumers, and the broader media ecosystem.

Financial 95

Financial Trends Marketing Media 95

Prowly

JANUARY 21, 2022

The key to public relations is to get yourself the most beneficial media exposure possible. The post Media Overexposure: How to Take Back Control of Your Media Presence appeared first on Prowly Magazine. The post Media Overexposure: How to Take Back Control of Your Media Presence appeared first on Prowly Magazine.

Media 249

Media How To Publicity Industry 249

Sword and the Script

SEPTEMBER 3, 2024

Across seven studies, we found that online influencers, ranging from digital content creators to celebrities-turned-influencers, are perceived as less sincere, likable, and persuasive when they disable their social media comments.” How was the research conducted? “We As such, non-verbal cues are going to be increasingly important.

Social Media 154

Social Media Study B2B Media 154

Agility PR Solutions

SEPTEMBER 22, 2024

Trust is becoming increasingly scarce in the media industry due to the rise of fake news and sensationalism. As a result, building authentic media relationships has never been more important—or more challenging. Sending press releases or generic pitches is no longer enough.

Media 100

Media Pitching Industry Media Relations 100

Agility PR Solutions

APRIL 21, 2024

Media relations can play a pivotal role in shaping perceptions and driving engagement. Creating an effective media relations program requires not only strategic planning but also meticulous measurement to ensure its alignment with broader campaign goals.

Media Relations 193

Media Relations Brand Branding Media 193

Garrett Public Relations

AUGUST 16, 2024

It seems as though a fair number of companies are relying on social media to get the word out about their news. As we discuss adding PR to their efforts, I’m surprised to learn that they’ve been using social media as […] The post Why Social Media Isn’t a Substitute for a PR Program appeared first on Garrett Public Relations.

Social Media 137

Social Media Media Company Publicity 137

Prowly

OCTOBER 1, 2018

The post 3 Essential Ways to Use Social Media for PR appeared first on Prowly Magazine. Public relations is a game where the goal is to make the right impression. It’s all about creating and maintaining a favorable public image.

Social Media 550

Social Media Media Publicity 550

Agility PR Solutions

SEPTEMBER 24, 2024

It’s important to recognize when your media strategy is missing something. Integrating brand insights […] The post Is your media strategy holistic? Integrating brand insights […] The post Is your media strategy holistic? Integrating brand personality insights appeared first on Agility PR Solutions.

Strategy 100

Strategy Brand Branding Media 100

Agility PR Solutions

APRIL 30, 2024

A strong media relations program can help businesses to maintain a positive brand image and reach their target audience. With the advancement of technology, particularly AI, organizations have a powerful tool at their disposal to streamline and optimize their media relations efforts.

Media 185

Media Media Relations Technology Data 185

Bianchi Biz Blog

JULY 15, 2024

I’m senior editor at SME Media. You might also be interested in: 5 Tips for a Successful TV Interview Bianchi PR’s Summer 2024 Meet the Media Recap Faces & Markets of PRGN: India – Where Diversity Meets Dynamic Growth The post Meet the Media: David Muller, Senior Editor at SME Media appeared first on Bianchi PR.

Meeting 97

Meeting Media Interviews Pitching 97

Contently - Strategy

SEPTEMBER 30, 2024

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. This provision established that online platforms (and later social media companies) would not be classified as publishers, which gave them immunity from liability for user-generated content.

Social Media 116

Social Media Privacy Brand Branding 116

Bianchi Biz Blog

OCTOBER 3, 2024

It’s no secret, media pitching these days can be a challenge. In this current competitive media environment, you only have seconds to gain a reporter’s attention. Here are 5 secrets for a successful automotive media pitch: 1. If you want to learn more about Bianchi PR’s media pitching expertise, give a click here.

Automotive 89

Automotive Pitching Media Radio 89

Agility PR Solutions

OCTOBER 2, 2024

Advertising spend is at an all-time high and Retail Media Networks (RMN), in particular, are among the fastest-growing segments when compared to other categories like social media, search, and connected TV. With retail media advertising anticipated to grow 21.3 With retail media advertising anticipated to grow 21.3

Retail 108

Retail Brand Branding Media 108

Agility PR Solutions

SEPTEMBER 10, 2024

Media relations in 2024 continues to evolve with advances in technology and changes in consumer behavior. Here are some key strategies to consider: 1) Leverage Social Media Platforms Social media remains a powerful tool for media relations.

Media Relations 104

Media Relations Strategy Media Instagram 104

Agility PR Solutions

OCTOBER 6, 2024

Establishing a firm social media and web presence allows a brand to continuously connect with its stakeholders and consumer base, relaying information, values, and evolving company practices in an interactive and visually exciting way.

Social Media 108

Social Media Strategy Media Web 108