How (and When) To Follow Up Your Media Pitch

Flack Me

Category: Flack Me Summary: A timely subject might require a prompt inquiry, but PR pros must beware becoming a nuisance. Here are some guidelines to inform your efforts

7 PR Lessons From 'The Big Bang Theory'

Flack Me

Category: Flack Me Summary: Though some took to social media to rejoice over the series shutting down, no matter which side you fall on, there are several takeaways from the show’s cast of nerds

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

5 Types of Tools For Freelance PR Pros

Flack Me

Category: Flack Me Summary: With the prevalence of social media, brand journalism and digital marketing campaigns, more and more PR pros are cutting the cord on the typical office gig

5 Social Media Ideas for Non-Profits

Flack Me

Category: Flack Me Summary: Even small not-for-profit organizations can effectively promote their message through social media

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

8 Keys to Reaching Gen Z on Social Media

Flack Me

Category: Flack Me Summary: Publishers and brand managers are already trying to pinpoint what catches the attention of a generation that’s yet to come of age

Brand 28

Pitch the Media

PR for Anyone

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal.

How to Build a Brand with Social Media

PR for Anyone

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. Now, I want you to use social media and build out that brand.

How To 130

2021 Media Monitoring Comparison Report

Onclusive

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? The post 2021 Media Monitoring Comparison Report appeared first on Onclusive.

Getting the Yes When Pitching the Media

PR for Anyone

How do you get the yes when pitching the media? Being aware, conscientious, and listening to what a journalist wants, and then giving it to them in a short, concise format is an easy way to help you get the yes when pitching the media.

Media Time and Marketing 

Ronn Torossian

However, with a great media planning strategy as well as an understanding […]. The post Media Time and Marketing appeared first on. Business Media Relations Public Relations Strategy

Media 195

Land Media Using a Non-Profit

PR for Anyone

Land Media Using a Non-Profit. If you are involved in a charity/non-profit, a great was to land in the media is by using the non-profit as part of your story. NOTE: DO NOT get involved with a charity just to land in the media. How to pitch the media.

How To 130

Pitching the Local Media – Tips from the Pros

PR for Anyone

There is nothing I love more than seeing the results of agents I’ve worked with when they are featured in the media. The easiest way to do this is pitching the local media. Pitch the media the way THEY want to be pitched and you will have success.

Using Social Media to Get PR

PR for Anyone

How to Be on TV Shows: Utilizing social media is fast way to land in the media. See how Susan Bourassa used this technique to land the media. Why this pitch appealed to the media : The reporter had a hard deadline and needed an expert and a place to film ASAP.

Using Social Media in a PR Campaign

Ronn Torossian

Having a great small business marketing strategy these days requires a number of different elements including email marketing, public relations, social media, paid ads, blogging, and more. The post Using Social Media in a PR Campaign appeared first on.

Media Monitoring Comparison Report

Onclusive

Are you looking for an objective media monitoring and PR analytics software comparison, based on real customer reviews? The post Media Monitoring Comparison Report appeared first on Onclusive. Whitepapers Media monitoring

How Newsjacking Landed This Dentist in the Media

PR for Anyone

Positioning yourself as an industry expert in the media is a great way to use your expertise to your advantage. Check out the video and read this post to see how Jonelle used her expertise as a pediatric dentist and tying it to current events to land in the media.

Current State of the Media – What Business Wire’s 2020 Media Survey Revealed | Business Wire Blog

Business Wire

The media industry was among the hardest hit in 2020 as journalists played a vital role in informing the public during these uncertain times. media relationsSmaller newsrooms. Layoffs and furloughs. Fake news. Soaring news consumption. A global pandemic.

Survey 301

How to Pitch Media in Canada: Best Practices and Local Insights | Business Wire Blog

Business Wire

Media relations is an artform. public relations media relations

Local 315

Selling on Social Media

Ronn Torossian

In January 2020, more than half the world’s population was using social media, according to data from Statista. alone, 79% of Americans had a social media profile. The post Selling on Social Media appeared first on.

Social Media Marketing Content

Ronn Torossian

To help businesses’ social media strategies thrive, certain posting strategies need to be adopted. Social media has become critical for people who are staying at home during the pandemic. There has been a 74% lift in social media spending in marketing budgets.

3 Emerging Social Media Platforms B2B PR Pros Should Know

ImPRessions - Crenshaw Communications

Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? For many, they continue to be the trinity of social media. Clubhouse was launched in 2020 and breaks the mold of traditional social media platforms.

B2B 316

9 Ways to Increase Media Relations Results in a Post-Pandemic World | Business Wire Blog

Business Wire

Media relations has always been a blend of timing and storytelling. But what happens when you have a global pandemic, a worldwide cry for humanity and a mass reduction in media outlets? public relations media relations

How to Create a Brand on Social Media ABC10

PR for Anyone

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media.

How To 130

Journalists Sound Off on How PR Pros Can Improve Media Pitches

Garrett Public Relations

The post Journalists Sound Off on How PR Pros Can Improve Media Pitches appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. While we hear PR pros talk about how often their pitches go ignored – we don’t always hear the other side.

5 PR Tips For Managing Tricky Media Interviews

ImPRessions - Crenshaw Communications

Most PR teams work hard to make sure our client media interviews go off without a hitch. While most qualified media spokespeople are well-versed in what they should discuss in an interview, it is up to the PR exec to manage the conversations with a positive outcome in mind.

PR Advice For Building Better Media Relationships

ImPRessions - Crenshaw Communications

Every PR agency team appreciates the importance of relationships with key media outlets and personnel. That requires thoughtful attention and a strong sense of how media work. Building better media relations means making reporters’ lives easier. Interact on social media.

Media 232

Litigation PR: Media Helps

Ronn Torossian

The post Litigation PR: Media Helps appeared first on. Crisis PR Featured Media Relations PR Firm Public Relations Ronn Torossian 5WPR 5WPR CEO Strategy

Media 195

Promotional Campaigns and Social Media Virality

Ronn Torossian

The post Promotional Campaigns and Social Media Virality appeared first on. Recently, a car dealership from a small town in Minnesota, which was known among the locals for its interesting commercials, ended up receiving some help for its latest TV ad.

Viral 195

Inside Journalism’s Social Media World – What Business Wire’s 2020 Media Survey Revealed | Business Wire Blog

Business Wire

As more people continue to consume their news via social media, journalists continue to rely on it for research, sources, ideas, story promotion, and audience outreach, feedback and growth. media relations

Survey 266

5 Ways to Manage Social Media Burnout

Cision

The 24/7 news cycle makes it easy to get caught up in the constant flow of information on social media. Media BlogJournalists need to find balance and avoid burnout.

Onclusive Media Monitoring

Onclusive

The post Onclusive Media Monitoring appeared first on Onclusive. Videos

Media 195

3 PR Tips For Writing A Killer Media Pitch

ImPRessions - Crenshaw Communications

In the pandemic era, capturing media attention has been tougher than usual. The media pitch should also be short and personalized. With these quick tips, you’ll be well on your way to writing stellar pitches that garner media attention and delight clients.

5 PR Tips To Boost Your Company’s Media Appeal

ImPRessions - Crenshaw Communications

In B2B public relations, we’re always trying to find ways to drive business and trade media interest for clients. When gaining media traction is challenging, how can PR pros generate media attention for the stories they want to tell?

Journalist Relationship Management For More Media Placements

Onclusive

Not all media contact and outreach tools for communicators are created equal. Media Outreach Best Practices. Optimize your media list building Gone are the days when PR pros had to spend time manually putting together target media lists.

Social Impact Theory for Social Media Strategy

Ronn Torossian

The term social impact theory was first coined by Bibb Latané, at The Ohio State University, long before the invention of social media platforms, in 1981. The post Social Impact Theory for Social Media Strategy appeared first on.

The 2020 List of Media Relations Best Practices Blog Posts | Business Wire Blog

Business Wire

Earned media is considered some of the most valuable content an organization can generate. Earned media comes with a stamp of approval that brands cannot generate on their own. media relations

What is real-time media monitoring?

NewsWhip

Until recently, media monitoring was a sleepy industry. . The output of this work would help brands quantify their earned media campaigns and get hints at their reputation. What is real-time media monitoring? Who uses real-time media monitoring?

The Ultimate Guide to Earned Media Strategy & Measurement

Onclusive

When it comes to your PR strategy, earned media is essential for building stakeholder trust, growing your brand success and reinforcing the value of communications. The post The Ultimate Guide to Earned Media Strategy & Measurement appeared first on Onclusive.

Setting the right earned media objectives for your brand

Onclusive

Earned media content is king when it comes to building brand reputation—your biggest brand asset. Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft.

Brand 300