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Are Millennials Equipped to be Ethical PR Leaders?


Moving from tactical positions to more strategic roles is a significant milestone, but are they equipped to recognize and manage the ethical challenges they will face? Page Center and the PRSA Board of Ethics & Professional Standards (BEPS).

Ethics: Not Just a Policy


To paraphrase a friend of mine “Ethics should not just be a policy. Ethics is central to effective public relations. I wrote a few years ago about training your ethical mind and the lessons still hold true today. Supporting Ethical Journalism – Sept.

Ethics Doesn’t Take Vacations


But there’s one aspect of public relations that doesn’t get to take time off…ethical practice and behavior. Ethical considerations are with us constantly…when we wake in the morning, and when we finally fall asleep at night. There are no vacations for ethics. via LinkedIn.

The #PRStudChat Community Celebrates “Ethics Month” With a September 15th Discussion

PR Expanded

PRSA has designated September as “Ethics Month” with a wide variety of activities to educate and inform members and industry professionals. In the spirit of Ethics Month, #PRStudChat welcomes Kirk Hazlett , APR, Fellow PRSA, on Tuesday, September 15th at 8:30 p.m. Ethics Mentoring PR 2.0

Fake News: How PR Pros Can Ethically Fight Back

Spin Sucks

The post Fake News: How PR Pros Can Ethically Fight Back appeared first on Spin Sucks. During this year's presidential election, there was an influx of fake news that spread like wildfire. One would hope it would subside, but bottom-feeding PR pros have discovered it works.

Work Ethic: The Best Way to Be Paid What You’re Worth

Spin Sucks

Is your work ethic ordinary or extraordinary? The trait that separates the best performers from the rest is a strong work ethic. The post Work Ethic: The Best Way to Be Paid What You’re Worth appeared first on Spin Sucks. They understand the value of incomparable performance, a positive attitude, taking the initiative and dedication. Read on to learn more. Comments Love this post – I forwarded it to my college sophomore who.

The Ethics of Whisper Campaigns

Spin Sucks

The rest of our team, in every office, is now required to revisit our worldwide ethics policy training.&#. The Ethics of Whisper Campaigns originally appeared on Spin Sucks on May 16, 2011. Communication Crisis burson marsteller ethics in PR facebook Google social circles

A Revolution of Ethics in Public Relations


So it is with public relations ethics; its sordid beginnings transformed over time into a positive — an ethics revolution. These changes are evidence of more than just the evolution of ethics in public relations, but a revolution. Blog] [Research Library] Ethics and PR

Sponsored Content: An Ethical Framework

6 A.M.

We must also have a different set of ethical standards than the media buyer or ad agency, because our profession relies primarily on its trusted relationship with earned media. ethics Media media cloverleaf native advertising paid media sponsored content Steve Rubel

The #PRStudChat Community Joins Together for “Ethics – The Heart of Leadership” Twitter Discussion on September 13th

PR Expanded

September is PRSA Ethics Month and #PRStudChat will be holding an ethics discussion on Tuesday, September 13th at 8:30 p.m. Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.”

The New Yorker Breaks Embargo and Violates Ethics

Spin Sucks

” And if you can’t stand for your ethics, what do you have? Communication Media Relations david denby embargo ethics scott rudin the girl with the dragon tattoo the new yorkerI love The New Yorker.

The Science of Ethics


But if you believe public relations is more about what you do than what you say, you have to include one of the oldest sciences of all – ethics. The idea that ethics is a science may seem foreign to some. We prefer to think ethics is more subjective than it is.

Web Ad Blocking – is it Ethical?


Ethics Ad blocking Advertising American Association of Advertising Agencies BEPS block Federal Trade Commission (FTC) Interactive Advertising Bureau TechnologyAccording to Econsultancy, there are today more than 144 million active ad block users around the globe. The technology prevents ads from appearing on your computer screen, iPads, smart phones and other platforms. It is a fast growing trend – ad blocking grew globally by 41% last year.

5 lessons in ethics from PR disasters

PR Daily

The crisis brought on by negligence made many question the company's motives and ethics, and it’s still a cautionary tale for communications professionals. Let’s look at cases in which other PR pros violated ethical guidelines in order to advance their organizations’ means.

Ethics Study Identifies Need for Training & Mentors in the Workplace


Page Center and PRSA Board of Ethics & Professional Standards (BEPS) found that Millennial public relations practitioners do not feel prepared to offer ethics counsel and are unlikely to speak up when faced with ethical dilemmas. A new study sponsored by the Arthur W.

Wal-Mart Case: Don’t Overlook the Institutional Ethics

Spin Sucks

The quick recap: Wal-Mart, PR firm Mercury Public Affairs, and its former employee Stephanie Harnett are facing a maelstrom of ethical issues after Harnett pretended to be a reporter. The ethical thing to do is to share all of the materials she gathered with the people she deceived. … .

Ethics in the PR industry: Are you a spinner, smoother or soother

PR in High Definition

The post Ethics in the PR industry: Are you a spinner, smoother or soother appeared first on Firefly Communications. Claire Walker CIPR conduct ethics PR PRCAAre you proud of the industry you’re in? I really hope so. Life is too short not to be. We all have a crazed moment of hating and sounding off about certain professions, and generalising a group of professionals or workers as @%?£!’s s as (add your preferred assortment of expletives, all insulting). Last Saturday at […].

Corporate Character: How Ethical Frameworks Are Cultivated


Ethics is the backbone and origin of organizational character. As the foundational concept from which forms of implementation arise, ethics is often under-discussed in the corporate world. The core values of the organization are the essence of the ethical belief system.

Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

I’ve been known to “wax unlyrical” time and again with my view of what comprises good/ethical/professional public relations. Ethics,” in a nutshell, is about doing the right thing. . Because ethics and accountability in public relations are non-negotiable.

How Millennials Deal with Ethical Dilemmas | Study by PRSA & The Arthur W. Page Center


As the oldest members of the Millennial generation are now beginning to take on management and other key decision-making responsibilities, we need to expand our understanding of this generation’s attitudes toward ethical decision-making in the workplace. Awareness of PRSA’s ethics resources.

Friday Wrap #173: Ethics-challenged outreach, Twitter reveals Moments, Google AMPs up the mobile web

Holtz Communication + Technology

Edelman’s ethics questioned in offer to pay for reporters’ insights —PR agency Edelman sent emails to select reporters on behalf of a client—a federal agency—seeking insights on helping “refine their agency messaging.”

How Alternative Facts Damage the PR Profession

Spin Sucks

Related Stories What Alternative Facts Mean to the PR Industry Five Ways PR Pros Can Combat Fake News Fake News: How PR Pros Can Ethically Fight Back. In the light of the alternative facts, PR professionals' work just became harder. We need to fight for the credibility of our profession.

Social Selling: How to Ethically Reach your Followers and Drive Sales

Spin Sucks

Let’s take a look at social selling and how you can ethically increase sales and engage with your customers. To know you’re doing social selling ethically, you first need to understand what the term means. How to Ethically Reach Your Followers and Drive Sales.

Study: Millennials unprepared to serve as ‘ethical conscience’ in PR

PR Daily

Ethics is a bedrock of contemporary public relations, whether it’s avoiding conflicts of interest or resisting the temptation to give a pair of your client’s racing skis to a sports magazine columnist. The study, “ Silent & unprepared: Most millennial practitioners have notembraced role as ethical conscience ,” found significant differences in preparedness to offer ethical counseling between generations. Not expecting ethical dilemmas.

A New Look at the Ethical Practice of PR

6 A.M.

We must laud the best behaviors and criticize publicly those who fail to live up to the ethical bar. 6 am blog business ethics Dick Martin ethics How to Practice PR Without Losing Your Soul Richard Edelman

Ethical Dilemma?

Online PR Thoughts

That trumps journalistic ethics, but at the same time, critics point out that his relief work should not be the story. When should a reporter become part of a story? Some say never. That is why this journalist is causing angst among purists. Sanjay Gupta is a neurosurgeon and reporter for CNN. He has a habit in crises of pitching in and helping the wounded, especially when there are no other qualified medical staff available.

How APR Training Impacts Perceptions And Readiness To Provide Ethics Counsel


New research published in the journal, Public Relations Review , supports the value of the Accredited in Public Relations (APR) credential when it comes to preparedness and likelihood to offer ethics counsel. The second most popular format for ethics training was PRSA chapter programming.

R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”


The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag.

Friday Wrap #150: Gaming Wikipedia, BuzzFeed ethics, FM’s fade, greenwashing, news by GIF

Holtz Communication + Technology

Pixabay photo courtesy of FraukeFeind. The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment.

White House scrambles after Kellyanne Conway’s ethics misstep

PR Daily

In the interview, Conway promoted the brand—violating an ethics rule that restricts government employees from making endorsements. Though Spicer didn’t say much, MSN reported: “The White House reaction was a rare acknowledgment of an ethical misstep.”.

Let’s Think About Ethics


Believing we’re ethical and conducting ourselves ethically are two different things. While many of us claim to like the idea of ethics, it’s hard to ignore the all-too-frequent headlines about public servants and corporate figures whose ethical behavior leaves a lot to be desired. Ethics BEPS ESAs Media

Friday Wrap #135: Ethics-challenged PR, 360-degree videos, tracking “Dark Social,” Zuck goes Oprah

Holtz Communication + Technology

TV anchor suspended over PR activities —Another case of challenged ethics has emerged with the suspension of Global Television news anchor Leslie Roberts.

New York ethics board requiring PR pros to register as lobbyists

PR Daily

On Tuesday, the Joint Commission on Public Ethics voted 10-3 to approve an advisory opinion that requires PR pros to register as lobbyists if communicating with members of the news media. New regulations in New York are making PR pros and journalists see red.

We want to honor the most ethical organizations

PR Daily

Ethics 16

PREthics: Integral to Achieving Your APR


Ethics in public relations is a significant focus in APR preparation and the exam; just as it is the […]. Ethics APR BEPS Code of Ethics PR ethics Study GuidePutting the letters APR after my name was a milestone, as it is for many public relations professionals.

Will an ethical lapse haunt the ghostwriting profession?

PR Daily

Instead we should be talking about the ethics of ghost writers —our obligation to protect our clients by dispatching our duties with integrity.

Claire Walker’s opposition to “Wearable technology is an ethical nightmare for the PR, marketing and communications professions” motion

PR in High Definition

Below is the transcript of Firefly CEO, Claire Walker’s opposition to the motion that “Wearable technology is an ethical nightmare for the PR, marketing and communications professions” given during a CIPR debate at the House of Commons on the 7th July 2014. My Lords, Ladies and Gentlemen, A great deal has been said about wearable technology being an ethical […].

In-Depth, Ethical Reporting and Breaking News Drive Broader Editorial Focus at VentureBeat


We don’t invest in the companies we cover and we stress ethical reporting in everything we do,” he said at the outset of the discussion. “We What makes Dylan’s ethics statement more interesting now versus when he first said it is that with the recent “Ubergate” scandal involving an executive touting the potential merits of opposition research on journalists and singling out a few prime targets, you have to wonder if this message has become more than a mission statement.

Defining and Defending Truth


The PRSA C ode of Ethics states that: “We adhere to the highest standards of accuracy and truth in advancing the interests of those we represent and in communicating with the public.”. Emmanuel Tchividjian is the ethics officer at Ruder Finn.

How Lazy Content Curation Is Ruining Your Influencer Relationships

Spin Sucks

There's a fine line between content curation and plagiarism and content creators are unwittingly sabotaging the influencer relationships they hope to build. Erika Heald shares how not to curate influencer content.

Ethics 102