Marketing Communications

Onclusive

The post Marketing Communications appeared first on Onclusive. (Credibility + Impact) versus (Reach + Frequency).

Addressing diversity through mentorship and better communication

PR Daily

Communicators can help their organizations have difficult conversations by being facilitators, creating safe forums, and by investing in mentorship programs. Courtney Newell, founder and CEO of Crowned Marketing and Communication s, says that the first step is owning past missteps.

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How to move from communications firefighting to futuring

PR Daily

For me, it was the moment I transformed from being a “communications firefighter” to a “communications futurist”—and never looked back. The Great Recession was upon us, and being in communications in the auto industry was not for the faint of heart.

Are we over-communicating COVID-19?

PR Daily

My own time doing hundreds of focus groups and surveys reveals this simple truth: For all the employees who say please stop, you’re communicating too much, there are others who say they’re in the dark and complain they don’t know what’s going on. The post Are we over-communicating COVID-19?

How Are Retailers Communicating Through This Crisis?

Ronn Torossian

The post How Are Retailers Communicating Through This Crisis? Communications Agency Crisis PR Crisis PR Agency Insights Public Relations StrategyBrands are rethinking how they plan to do business as cities, countries, and states come out of stay-at-home orders.

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8 rules for better communications during COVID-19

PR Daily

What are some of your observations or guidelines for communicators during this crisis? The post 8 rules for better communications during COVID-19 appeared first on PR Daily.

Modern Communicators Need to FEEL + THINK Before They Communicate

PR Expanded

Modern Communicators need to FEEL and THINK before they communicate. Make 2019 the year that you step back and really challenge yourself to FEEL as the first step toward better communication.

How to communicate during civil unrest

PR Daily

Communicators, you are essential personnel. That puts communicators in a precarious position, weighing several options: Do you email a generic “solidarity and equality” message internally? Do you carry on communicating about your products and services as though the world’s not on fire?

Three Tips for Communicating in Uncertain Times

PR Expanded

Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. Tip #2 : Show up with your Emotional Intelligence (EI) so you can respond thoughtfully and not react to challenging communication. We are in uncertain times.

5 communication lessons from Dr. Anthony Fauci

PR Daily

The nation’s leading expert on infectious disease has also been a deft and effective communicator, bridging the partisan nature of American society to deliver his messages. With multiple interviews and daily press briefings, Fauci has proven himself to be quite an effective communicator.

How communicators can push for change on racial inequality

PR Daily

Communicators may not be the most visible members of an organization, but deft hands can elicit extraordinary change. These are very different times,” says Danielle Veira, director of communications and engagement at A Better Chicago and executive director for ColorComm’s Chicago chapter.

COVID-19: Not the Time to Stop Communications | Business Wire Blog

Business Wire

We may think that the world will never be the same. Partly, we’d be right. Yes, there is a new normal, and our lives will continue to be significantly disrupted in the coming months—perhaps a year.

3 keys to simple, succinct and clear communication

PR Daily

Communication is about conveying information in a clear, compelling manner, which is why short and sweet almost always wins the day. Our communication efforts live or die by whether our audience finds it engaging or somehow useful.

10 tips for helpful, comforting COVID-19 communications

PR Daily

When you come out on the other side, your brand reputation, your leaders’ reputations and the very culture of your company will hinge on how you communicated during this time. But communicating with your teams right now is, honestly, mostly common sense.

Crisis communication takeaways from Andrew Cuomo

PR Daily

Andrew Cuomo’s COVID-19 communications as an example of how leaders should speak to the public during a crisis. The governor lacks flowery language and eloquent public speaking abilities, but his communication style helps calm the public and accurately inform audiences.

Communications During the COVID-19 Crisis | Business Wire Blog

Business Wire

The current COVID-19 pandemic is undoubtedly one of the worst in living memory for most people. The suddenness and the rapid spread of the virus across the world have caught many companies (and governments) by surprise.

Incorporate the crisis lifecycle into your communications

PR Daily

recommended setting your messages to match the crisis communications life cycle. Whether your crisis communications life cycle is brief or lengthy, you should focus on what matters most in the current moment. COVID-19 Crisis Communications Research

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At Crenshaw Communications, We Stand For Racial Justice

ImPRessions - Crenshaw Communications

We at Crenshaw Communications stand for social justice and join our fellow citizens in demanding accountability for any action that disrespects the dignity and value of a black life. The post At Crenshaw Communications, We Stand For Racial Justice appeared first on Crenshaw Communications.

Resources for Increasing Diversity and Inclusion in your Communications

Cision

Resources to help PR and communications professionals increase the diversity in their communications. Comms Best Practices

The 2020 Crisis Communications Resource List | Business Wire

Business Wire

In today’s digital world, a crisis can occur at any time and can come from any direction. It can be a negative event surrounding your product, an emergency impacting your stakeholders, or a global pandemic impacting your business supply chain. education public relations

Take our survey: The State of Communication Summer 2020

PR Daily

Tell us how your job as a communicator has changed, including what’s working for you in this short survey. We all know our lives have been disrupted for myriad reasons—and continue to be—which affects your job as a communicator.

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3 key takeaways from COVID-19 crisis communications

PR Daily

The most unique aspect of crisis communication during COVID-19 is that it’s a shared experience. I’ve dealt with crises throughout my entire career, first as a reporter and then as a communications professional. After I shifted to communications, a crisis felt very insular and isolated.

Simple communications are crucial now—and always

PR Daily

To succeed, communicators must prioritize clarity, honesty and meaningful content. There’s no shortage of lessons communicators can extract from the ongoing COVID-19 crisis, but one really stands out. Simple communication wins the days. What defines simplicity in communication?

How are communicators looking ahead through COVID-19?

Agility PR Solutions

What lies on the other side of COVID for the communications industry? A new report from the Institute for Public Relations and Peppercomm focuses on critical topics affecting the public relations industry while looking ahead to the future of public relations and communication.

Managing Your Communications Plan During a Crisis

Cision

We at Cision put together a checklist for Managing Your Communications Plan During a Crisis to help during these wholly unique times. If 2020 has taught us anything, it’s to expect the unexpected.

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How comms services providers see the future of communications

PR Daily

What’s next for communications after COVID-19? Here’s where they think we are headed: Ellen Feaheny, AppFusions: “ Demand and require more tools to communicate, learn and share not just with their internal network, but also their coveted external network.

Why Clear Communication Matters Now More Than Ever

Garrett Public Relations

Communicating clearly with your customers has never been more important. The post Why Clear Communication Matters Now More Than Ever appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Here's some advice to help you get the messaging right.

Book Review: Social Media for Strategic Communication By Karen Freberg

PR Expanded

Social Media for Strategic Communication by Author, Consultant and Professor Karen Freberg is a book that’s jam-packed with strategy, creative techniques and communication tactics.

20 Great Communications Quotes

Critical Mention

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. With that in mind, here are some of our favorite communications quotes: Share Tweet Share. Communication works for those who work at it.

PR 2.0 for Communicating Research

PR Expanded

A Guest Post By Kevin Anselmo, Founder of Experiential Communications. That said, Team Fact could reverse the trend by stepping up its game on the communications front. But all too often, no effort is put into communicating research.

Communication in the Age of COVID-19: What Conditions the Efficiency of the Communications Strategy | Business Wire Blog

Business Wire

Uncertainty about the unknown is normal. What we are experiencing has no close precedents. Is it possible to have formulas for situations not previously experienced? Without the spirit of questioning the intentions of some specialists, the real thing is that we have to take action.

10 crisis communications steps when you don’t have a plan

PR Daily

In the midst of COVID-19, every organization has become a crisis communicator. Sure, some organizations have crisis communication plans or PR agencies they can turn to when the unexpected happens. Are you clearly communicating your organization’s message?

4 messaging keys for communicators navigating the coronavirus

PR Daily

FREE REPORT: COVID-19's Impact on Communications ]. Many communicators are cautious, and rightly so. The key is to pay careful attention to four elements of communication: relevancy, context, tone and timing: 1. Communication seen as flippant will damage a brand.

COVID-19: Stop Marketing and Start Communicating

Cision

What should your brand do about your planned brand communications in the time of COVID-19? Takeaways from our webinar with a panel of PR experts from across the industry. Best Practices

Giving, FEELing & Communicating in Uncertain Times

PR Expanded

Yes, these are uncertain times and communication can either help or it can be confusing. You have to choose wisely how you communicate and interact with the people and the communities around you. At the same time, the way you’ve operated and shared information in the past, whether it was a month ago or even last week, will be different than how you’ll approach your communications today.

How communicators can help in discussing racial injustice

PR Daily

RELATED: Tune in June 18-19 for our Social Media & Digital Communications Virtual Conference ]. The post How communicators can help in discussing racial injustice appeared first on PR Daily.

How communicators can learn to speak ‘CEO’

PR Daily

It’s more essential than ever for communicators to become strategic advisors to corporate execs, but that means they must become fluent in subjects that matter to business leaders. Not according to some communications leaders. Should an aspiring communicator get an MBA?

How communicators are giving back during COVID-19

PR Daily

I reached out to all of you in the communications community for some good news to balance that deluge. Baranczyk, corporate communications strategist at J.J. KQ Communications. Ragan Communications.

The Modern Communicator Builds Relationships that Last

PR Expanded

Modern Communications is about building lasting relationships. The modern communicator knows that to build a lasting relationship with anyone, you need to learn as much as possible about the people you’re trying to connect with. A Guest Post by Corina Manea, Founder of NutsPR.

Book Launch: Answers for Modern Communicators

PR Expanded

Answers for Modern Communicators, A Guide to Effective Business Communication was published by Routledge and is available online in hard copy, soft cover and digital versions.