Emory’s Excellent Crisis Communication on Facebook

Melissa Agnes

If you’ve been following along, then you know that my take is that there is more to gain in leveraging social media to communicate with your audiences in a crisis, than there is to gain from closing the accounts down. Case Studies Crisis Communications

Three Steps to Successful Crisis Communication

Melissa Agnes

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

Trending Sources

6 Social Media “Musts” for Crisis Communication


The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. You must remember communication basics.

How to Avoid Overpolishing Code and Communications


I know that public relations and communications professionals can relate. Musings code communications writing writing codeAs a programmer, I often have a difficult time releasing my code.

How Leading Companies Tie Employee Advocacy to Business Outcomes

Insights from expert marketing and communications pros who are doing it today

5 Ways to Improve Internal Communication


It details a multi-country, multi-industry survey examining how successfully businesses communicate across their organizations. Key insight about companies is not properly communicated from the C-Suite to employees. Communicate continuously.

Welcome to the Future of Earned Media Communications


It wouldn’t quite be accurate for me to write that “earned media is back,” because to many communicators, it never actually left. Meanwhile, earned media hasn’t had that same level of technology and data, leaving communicators struggling to demonstrate the value compared to paid and owned.

Trust: A Communicator’s Lifeline


As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months? Trust is foundational to how we grow, both as communicators and the brands we serve.

Communicating Like Never Before is Easier Than You Think


” In PR and communications, we’ve faced a familiar challenge for quite some time. But, there are often more simple, overlooked steps we can take to communicate faster, more effectively and enact more change than public relations has ever been able to before.

What is Crisis Communications?

Shift Communications

Crisis communications in the public relations world can have many different interpretations depending on who you ask, but here’s the fundamental definition: you’re trying to mitigate damage to your company’s reputation by third party sources.

Obtaining & Enhancing a Career in Communications

PR Expanded

On February 24th, IABC NJ, together with Rutgers University and the Rutgers PRSSA chapter, hosted a panel session on “Obtaining & Enhancing a Career in Communications.” The post Obtaining & Enhancing a Career in Communications appeared first on Deirdre Breakenridge.

5 Reasons Email Is Key for Communication in 2016


The argument for diversification of and focus on different (newer, shiny, social) communication platforms is complex: for every advantage there is an equally compelling disadvantage. Two key takeaways for PR and marketing professionals: Email is a reliable way to communicate at scale.

Making The Case for Excluding Jargon From Crisis Communication

Melissa Agnes

” When I talk, train and write about crisis communications, I always say that your audiences want (and expect) to communicate with the people behind the brand, not with your logo. Cut jargon out of your crisis communication vocabulary.

Your Guide for Data Breach Crisis Communication

Melissa Agnes

Does your organization communicate confidential information and trade secrets via email? Considering this fact and considering the high probability that this risk may one day become your living nightmare, then planning for such a crisis within your crisis communication plan is a must do.

A Look At Academic Research on Crisis Communication From #AEJMC14

Melissa Agnes

I’m always interested in seeing what’s being studied in universities these days, as well as the academic’s approach to the theoretical side of crisis communication, and so this day of observation and interaction was very fascinating for me.

Responsible communication leadership: putting employees first

PR Conversations

Perhaps we need a new approach towards leadership—an approach that builds on the principles of responsible leadership highlighted above, but one that also focuses more on the importance of communication. This is essentially a communicative process. By Dr Kevin Ruck.

If Communications Were Easy, Everyone Would Do It Well

PR News

Perhaps we can augment that aphorism: “Dying is easy, communicating is hard.” The post If Communications Were Easy, Everyone Would Do It Well appeared first on PR News Blog. Communications“Dying is easy, comedy is hard,” has been attributed to different people, from the actors Jack Lemmon and Gregory Peck to thespians Edmund Kean and Edmund Gwenn. At the spring summit of the Arthur W. Page Society last week in NY, activist Tamika… Continued.

Teaching Crisis Communication: Embracing the Research to Practice Model

Melissa Agnes

I had a chance to be on Melissa’s podcast a few weeks ago to talk about some of the trends and challenges professors who are teaching crisis communications are facing today. So the question is: Which one is better to adapt for a crisis communication class? Post by Karen Freberg.

The Power of Finding New Ways To Communicate The Same Important Message

Melissa Agnes

Finding a new, relatable way to communicate the same important message is a strong and intelligent communication strategy. The same thinking needs to be applied to your communications. ” What they’ve done here is found a new way to communicate an important message.

6 Quotes on Effective Communication From Gary Vaynerchuk


Gary Vaynerchuk , business builder and owner of VaynerMedia , knows the secret to attracting your audience: quality content and effective communication. Here are six of Gary Vaynerchuk’s top quotes on successfully communicating on social media: 1.

Using Lean Management to Communicate in a Great Way

Ron Torossian

Lean management is a holistic approach to running a company and how your organization can benefit from this style of communication. The post Using Lean Management to Communicate in a Great Way appeared first on Ronn Torossian 5WPR Founder Blog.

Why communicators should be paying more attention to Glassdoor

Communications Conversations

Except here’s the thing: I think there are huge benefits for communicators as well. I’m not saying communicators need to get involved in managing the platform (although, in some cases, I believe that would help). Corporate Communications Employee Communications

Five Storytelling Techniques to Give Business Communications Liftoff

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Storytelling is the new “black” when it comes to business communications.

Examining the (weird) science of communication presentations

PR Conversations

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Romancing the C-Suite: How to Communicate Results That Resonate

PR Expanded

Sure, CEOs are far less likely to be wooed than a Tinder date, but there are certain steps you can take to put the odds in your favor when communicating PR results, why they’re important, and how you’ll evolve your strategy based on those findings. Follow these three steps next time it’s on you to communicate value to decision makers, and you just may find yourself in a very sweet place. Communicators can be verbose, and we sometimes layer in too much irrelevant information.

Politics & Corporate Communications: Rules of Engagement

Return on Reputation

While there are questions coming at a pace we’ve rarely seen, once thing is clear – the role of communications in increasingly important. The post Politics & Corporate Communications: Rules of Engagement appeared first on Return On Reputation - MWWPR. Corporate Communications Crisis Communications Social Media immigration ban Politics reputation managementWith the White House flooding the zone, there is a new reputation topic worth talking about almost every day.

Digital Crisis Communications: When to Shut Up

Waxing UnLyrical

The moon must be in the seventh house, or something, because all of a sudden all I see and hear is about digital crisis communications. Among other storied clients, Andy worked with Tylenol during its 1982 crisis , now a classic case study for communicators of all ages and stages.

3 Key Trends Influencing the Future of Communications


The Media and Communications industry is evolving rapidly. Brands that do not adapt a progressive approach to marketing and communications will fail to keep up with competitors and become increasingly disconnected from their customers.

3 Mind-blowing Ways to Disrupt the Communications Status Quo


How communicators can bring effective change to today’s media landscape. Today’s communicators are finding themselves stuck in ruts of all kinds when it comes to communicating the right message to the right audience. With rapidly evolving technology and new mediums of communication, we’re getting to a place where an insane amount of time is being spent on the packaging and overall delivery of what we’re saying, but the actual message is getting lost in translation.

4 Areas of Communication You Need to Integrate


Cision’s Heidi Sullivan discussed the importance of integrating your communication efforts. With the right measurement tool , you can report on the success of your communication and pinpoint what’s working and what’s not. Your audience’s attention is more fractured than ever.

Kevin Akeroyd Talks Cision’s Role in the Rise of the Communication Cloud


In this interview, Akeroyd discusses what inspired him to join Cision as the chief executive, how the Cision Communication Cloud™ is trailblazing a new category in SaaS cloud technology, why earned media is every CMO’s best friend and more.

Data 59

The Role of The Social CEO in Your Crisis Communications

Melissa Agnes

As my mind continually wraps around risk and crisis communications (I can’t help it, it just works that way), this study leaves me with a question of concern: If trust in executives is at an all-time low, how can this work against your organization in a crisis?

8 Great Linked Tactics for Communicators


A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. Consciously creating strong, linked tactics can infuse any communications campaign with some IMC flavor.

4 qualities of expert communicators

PR Daily

Corporate communicators at the top of their game may be hard to identify at a glance. Only by working with an expert communicator can you determine their true nature. Here are four surefire ways to tell when you are in the presence of phenomenal corporate communicators: 1.

5 Challenges to Effective Communication


What I want to do in this post is discuss five ways that we can communicate more effectively despite our overestimation of common experiences. Unless people understand clearly what you’re talking about from the get-go, your communication is doomed. Communicating is difficult.

A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing.

Inside Innovation: ING Bank Communications team

The Resolution Blog

What we didn’t realize we would find is a Communication team driving the restructure of the business to become Agile! Here we speak to ING Bank communications director, Johan van der Zanden to find out how his comms team became Agile and the success they have felt since.

TCIP #028 – Cross-Cultural Communication in Crisis with Brigitte Stock

Melissa Agnes

Amongst other things, successfully managing a global crisis means understanding the impact that different cultures have on your crisis communication – and being prepared to communicate effectively with all of the different cultures involved in the crisis.

Crisis Communication Strategy: Take a Cue from BBC

Melissa Agnes

I’ve written in the past about BBC’s Ebola crisis communication strategy to help educate West Africans and keep them healthy and Ebola-free. But it’s not just in communicating and educating about Ebola that BBC is excelling.

Crisis Communications & Social Media When “It” Hits the Fan


To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? Hence, any decision they make regarding the crisis and the communications around it, is a flawed decision. Secondly, review your crisis communications plan and make sure it states specific time goals for getting messages to the world.