PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. Marketing and corporate communications will overlap.

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Crisis Communications – How to be Crisis Proof

Stuart Bruce

My first brush with crisis communications was in my first public relations job. Crisis Communications CIPR public relations Training


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Navigating Deal Communications

Business Wire

Mergers, acquisitions, divestitures – these are some of the most challenging communication scenarios investor relations and corporate teams face.

Are You The Next Intern for Crenshaw Communications?

ImPRessions - Crenshaw Communications

Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. Strong written and verbal communication skills are required for this position. .

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

Crenshaw Communications Reports Record Growth for 2021

ImPRessions - Crenshaw Communications

Crenshaw Communications Reports Record Growth for 2021. As we continue to grow our company, we needed to make personnel hires and promotions to support our growing client roster,” noted Chris Harihar, Partner, Crenshaw Communications. About Crenshaw Communications.

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Crenshaw Communications Welcomes Lila Harihar!

ImPRessions - Crenshaw Communications

The post Crenshaw Communications Welcomes Lila Harihar! appeared first on Crenshaw Communications. Crenshaw Communications News leadership public relations2020 has been a long year, but we love sharing good news to put a smile on everyone’s face.

Maxim Behar for Capital: The priceless lessons of the incredible 2020

Maxim Behar

04.02.2021 Maxim Behar, Founder and CEO of M3 Communications Group, Inc., speaks to Capital magazine about the many successful projects and impressive achievements accomplished by his company in

What is Your Media and Communications Learning Path?

Deirdre Breakenridge

The focus was always learning about the changes in media and communications. . As a communications professionals, now with 30+ years, I’m no stranger to a shifting landscape with advancing technology and changing consumer behavior.

What’s on your crisis communications checklist?

PR Daily

When the coronavirus pandemic hit the United States in March 2020, it quickly exposed cracks in many companies’ crisis communications plans—some of which hadn’t been updated in years. EXECUTIVE SUMMARY: Communications Benchmark Report 2021 ].

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Marketing Communications


The post Marketing Communications appeared first on Onclusive. (Credibility + Impact) versus (Reach + Frequency). Ever since Regis McKenna published The Regis Touch , high-tech marketing executives have known that their earned media (PR, for those of us antiquated enough to use that term) has far more credibility and impact than advertising, especially in B2B markets where purchase decisions are reviewed by multiple parties before a transaction is approved.

Avoiding Assumptions in Employee Communications


Visit the April 2022 issue of Strategies & Tactics for more insights on employee communications. This story also highlights how unclear communications can lead to unintended outcomes. It is the responsibility of every employee communicator to deliver messages free from assumptions.

Five Tips to Successfully Communicate SPAC News | Business Wire Blog

Business Wire

However, SPAC issuances often come with communications challenges. This process raises a very big question for communicators — how do you successfully communicate about and market a SPAC when your end target company is unknown?

Top Internal Communications Trends of 2022 webinar

PR Daily

As hybrid and remote environments are poised to change the way we work forever, internal communicators must spend more time nurturing the employee experience to help build cohesion and encourage teamwork even in dispersed workplaces. Internal Communications

Corporate Communication: Create Opportunity out of Crisis

Ronn Torossian

Crisis communication is a subspecialty of PR, and it’s designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. The post Corporate Communication: Create Opportunity out of Crisis appeared first on.

Condemnation in Public Relations: Crisis Communications Strategy

Ronn Torossian

That’s why it’s essential for companies to have a crisis communication plan in place, so they’ll be able […]. The post Condemnation in Public Relations: Crisis Communications Strategy appeared first on. Most of the time, a PR crisis can be unpredictable.

Crisis Communication Plan Components

Ronn Torossian

The post Crisis Communication Plan Components appeared first on. Crisis public relations can make or break a brand during a crisis. When nightmare scenarios befall well-meaning and prestigious businesses, a diverse range of threats can severely damage a brand’s reputation.

5 hallmarks of exceptional communicators

PR Daily

FREE WEBINAR: How to Communicate with Busy Stakeholders and Keep them Engaged ]. To change things, make everyone individually responsible for specific communication practices. Adopt even a few of these communication routines and attitudes, and you’ll boost productivity.

Technology special feature for communicators

PR Daily

Communicators must continue to adapt to the changing needs of the workplace—from communicating to a dispersed workforce to fostering collaboration—and measuring your efforts. Arm yourself with the most effective technology suited to your needs to reach your communications goals in 2021.

Video: Effective Communication with Customers

Ronn Torossian

The post Video: Effective Communication with Customers appeared first on. Business Communications Agency Public Relations Insights MARKETING StrategyIt doesn’t matter which platform a brand’s customers frequent because wherever they are, video is king.

Video 195

Multicultural Communications That Matter | Business Wire Blog

Business Wire

Last month, I spent time talking to multicultural communications experts Bernadette Morris , LaTricia Harper Woods , and Christina Yumul to prepare for our webinar on Multicultural Communications.

3 ESG FAQs for communicators

PR Daily

So why does it matter to communicators—and what’s your role amid this shift? Jessie Sitnick, vice president of public affairs at Argyle PR, shared these takeaways in a recent Ragan Training webinar titled “ESG for Communicators”: 1.

How crisis communications has changed

PR Daily

After a year of disruption and chaos, what about the practice of crisis communications is new and what’s the same as it ever was? After months of a global pandemic, racial justice protests and heaps of economic uncertainty, crisis communications has taken on new meaning.

What 2022 will bring to communications

PR Daily

Under “normal” (whatever that is) circumstances, 2022 would be a year where the professional communicator would be focused on major messaging opportunities like the Olympics, FIFA’s World Cup and a bunch of important elections. Communicating Up Leadership Communications PR Industry

Tap into the power of your leadership communications

PR Daily

In “ Tap into the power of your leadership communications ” from Ragan Consulting Group , you’ll learn how to empower your leadership team to improve communications and drive business results. This free download will teach you: Simple tips for communicating an organizational vision.

Crisis Communications Foundation for Crisis PR Campaigns

Ronn Torossian

The top priority for every crisis communication strategy is to allow for seamless communication during a company crisis. The most common crisis communication situations include data breaches, workplace […].

How NASA uses mixternal communications for moonshots and turkey trouble

PR Daily

In many organizations, internal communications are in one silo, external are in another and never the two shall meet. But mixternal communications, or a close alignment between the two communications functions for addressing the different audiences in a similar way, is gaining popularity.

How Collaboration Enriches Communication


As social and public-health factors intensify an already noisy communications environment for organizations, agencies whose communicators collaborate well to address such challenges help build lasting partnerships with their clients.

2021 resolutions for internal communicators

PR Daily

RELATED: Join us for our Social Media & Digital Communications Virtual Conference ]. Internal communication is ultimately about building genuine relationships and understanding. These questions should be at the forefront of communicators’ minds in 2021.

How to be a GOAT among communicators

PR Daily

The chief communications officer for Lockheed Martin shares the fundamentals of PR greatness and developing your ‘growth mindset.’. As corporate communicators, we all want to be the GOAT (greatest of all time) for our teams. Leadership Communications PR Industry

Communications tech changes coming faster than ever

PR Daily

The pace of technological change moved into hyperdrive in 2020, especially in the area of virtual communications, and there’s no going back. But in a real sense, communicators themselves have been challenged merely to keep up. EXECUTIVE SUMMARY: Communications Benchmark Report 2021 ].

How to best manage your communications contractors

PR Daily

Is it better to centralize your pool of communications contractors or allow each manager to hire their own agencies and freelancers? While he was supposed to be responsible for communications, his predecessor also told him about the nightmare she had been living.

3 communications trends to watch

PR Daily

Here are some trends and tech recs to help keep you ahead of the curve in communications. As the protector of your organization’s reputation, your job includes knowing the opportunities and threats that lie ahead—and communicating them with management.

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Crisis communications master class by Marcus Rashford

Stuart Bruce

Manchester United and England star footballer Marcus Rashford has hit it into the back of the net when it comes to crisis communications. Crisis Communications public relations

Top 2021 internal communication trends

PR Daily

And yet the prospect of a new year—even with a frightening pandemic still very much in high gear—offers a bit of hope for communicators around the world. 2021 should be centered on employee health and wellness—but how well you communicate offerings can make or break your efforts.

How to successfully communicate PR results and make an impact?

The Resolution Blog

The post How to successfully communicate PR results and make an impact? Modern PR can impact an organisation on many levels.

5 principles to guide crisis communication

PR Daily

Following the 2001 anthrax attacks , I was part of a group of academics that helped the Centers for Disease Control and Prevention develop their crisis and emergency risk communication materials for public health. This includes communicating both what is known and unknown about the risk.

Why the future of communications is integrated

PR Daily

For communicators who are out to prove their impact on the bottom line, being able to work in concert across multiple channels is a crucial ability. When the advertising team plans a campaign, they might come to the communications team for messaging support, but not every time.

Crenshaw Communications Wins 2020 PRSA-NY Big Apple

ImPRessions - Crenshaw Communications

Crenshaw Communications Wins 2020 PRSA-NY Big Apple. Bizzabo is a fantastic partner, and we’re honored to be recognized for such a worthwhile program,” commented Dorothy Crenshaw, founder and CEO of Crenshaw Communications. “It’s About Crenshaw Communications.