9 essential resources for PR pros
JULY 6, 2017
To stay relevant, take advantage of resources that can elevate your reach, social media efforts, content marketing and understanding of analytics. This affordable resource fits with any PR strategy. BuzzSumo is a great resource for monitoring keyword and content popularity, with detailed information about views, shares and reach. This free resource sends you an alert whenever your keywords—your company, name or industry terms—are mentioned on the web.