How PR Measures Corporate Reputation

ImPRessions - Crenshaw Communications

Measuring Corporate Reputation: Perception or Performance? Reputation Dividend Report and Fortune’s World’s Most Admired Companies list survey corporate executives and financial analysts. And there’s another tidbit that offers insight into the value of corporate reputation.

5 Insights On Corporate Activism From Top PR Experts

ImPRessions - Crenshaw Communications

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism. PR teams must take time to evaluate the implications and consequences of corporate speech.

Corporate Ghosting: Can We Bust It?

ImPRessions - Crenshaw Communications

I’m talking about business or “corporate ghosting,” which can be just as infuriating and perplexing as its social equivalent. As outlined in a post by Sharon Jones , corporate ghosting seems to be on the rise. The post Corporate Ghosting: Can We Bust It?

Are you a corporate chest-beater?

PR Warrior

The post Are you a corporate chest-beater? One of the key tenets of content marketing is to put your audience first and create content that’s of interest and relevance to them.

How To Engage Millennials In Corporate Social Responsiblity

ImPRessions - Crenshaw Communications

Whether you’re a nonprofit targeting donors or a corporation trying to build customer and employee engagement through a giving program, there is one group of consumers who stand out — millennials. When it comes to philanthropy, Americans are a generous bunch.

Corporate Social Responsibility – Management Decision or Mandatory?

HMA Public Relations

Corporate social responsibility is a large factor when it comes to determining what kind of organization is considered a "good company.". The post Corporate Social Responsibility – Management Decision or Mandatory?

5 Things to Know About Corporate Communications

5W PR

Whether it’s through social media, instant messaging, video chat, or phone, the key to better corporate communication in the workplace is knowing how to set a standard for consistent and clear conversations. Corporate & Technology corporate communications

4 Corporate Communications Lessons From Hurricane Harvey

PRSay

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Adversity is a great teacher.

New research on corporate communications in an integrated world

Stuart Bruce

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. It might be be seen as positive or refreshing that 31% of professional corporate communicators recognise that they don’t have a strategy.

A PR Trend: The Corporate CEO As Social Advocate

ImPRessions - Crenshaw Communications

But in times of chaos, we are seeing established corporations, led by CEOs, become powerful advocates for those who lack a voice. The new brand advocacy leaders are just as likely to be large corporations that aren’t particularly known for advocacy beyond their own interests.

The Phoenix Business Journal’s Corporate Philanthropy Awards

HMA Public Relations

Bre attended the Phoenix Business Journal's Corporate Philanthropy awards yesterday with one of HMA's clients. The post The Phoenix Business Journal’s Corporate Philanthropy Awards appeared first on HMA Public Relations.

The Correlation Between Corporate Culture and Successful Crisis Management

Melissa Agnes

Your corporate culture directly impacts your organization’s crisis management. Successful crisis management has a lot to do with an organization’s corporate culture and the mindset it instils in its team members.

Make Issues Management an Integral Part of your Corporate Culture

Melissa Agnes

Embed strong issues management into your corporate culture. And this mindset should be a natural part of your corporate culture. The post Make Issues Management an Integral Part of your Corporate Culture appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

New research on corporate communications in an integrated world

Stuart Bruce

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. … Continue Reading → The post New research on corporate communications in an integrated world appeared first on STUART BRUCE.

How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. That’s the anatomy of a corporate apology run amuck.

Corporate reputation of FTSE350 worth £1 trillion to UK economy

Stuart Bruce

The combined values of corporate reputations in the FTSE350 is worth nearly £1 trillion to the UK economy. It also helps illustrate why company’s need robust public relations strategies with measurable objectives that are designed to have a measurable effect on corporate performance.

3 ways to ace corporate content

PR Daily

How can you accomplish the difficult task of grabbing audiences’ attention while also including your organization’s corporate goals and messages? Though you’re looking to accomplish organizational goals through your content, your corporate story or video doesn’t have to be boring.

#PRStudChat Discusses The State of Digital Corporate Reputation

PR Expanded

ET, the #PRStudChat community will gather for an in-depth Twitter discussion on the State of Digital Corporate Reputation. Joining us as our special guest and co-host will be Mike Schaffer ( @mikeschaffer ) Senior Vice President, Digital Corporate Reputation at Edelman in Washington, DC.

How to Build a Strong Corporate Culture

Ron Torossian

In a world of rapid change, corporate culture isn’t static. The post How to Build a Strong Corporate Culture appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Many business leaders believe that a strong organizational culture is crucial for their business’ success , yet structuring and managing a system of shared values is much easier said than done.

Could your corporate culture use a tuneup?

PR Daily

Hear more of their advice during the Creating a Winning Corporate Culture Virtual Summit on May 18. Look around your office. Do you notice employees doing the following? Groaning at an invitation to your next town hall? Struggling to remember the name of the person who sits next to them?

How PR and corporate communications can use animated gifs

Stuart Bruce

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. Seven ways PR and corporate communications can use GIFs. How to create and find gifs for public relations and corporate communications.

Politics & Corporate Communications: Rules of Engagement

Return on Reputation

The post Politics & Corporate Communications: Rules of Engagement appeared first on Return On Reputation - MWWPR. Corporate Communications Crisis Communications Social Media immigration ban Politics reputation managementWith the White House flooding the zone, there is a new reputation topic worth talking about almost every day.

Tell your corporate social responsibility story

PR Daily

4 unwritten commandments of the corporate communicator

Communications Conversations

Today’s corporate communicator has a legion of responsibilities. Corporate communicators must be good writers. I’ve come up with four unwritten “commandments” I believe play a key role for every corporate communicator.

Managing Corporate Online Hate

David PR Group

The post Managing Corporate Online Hate appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing.

Fake News Can Damage Your Corporate Reputation

David PR Group

The post Fake News Can Damage Your Corporate Reputation appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing. Fake news just got real. Last weekend, a North Carolina man named Edgar Welch drove to Washington, D.C.,

Corporate America Looks to PR for Digital and Social

The Proactive Report

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. This is up from 39% in 2013.

Managing the Narrative: Investor Relations Officers and Corporate Disclosure

Cision

Published on March 20, 2017, Managing the Narrative: Investor Relations Officers and Corporate Disclosure from Lawrence D. FROM THE STUDY: Second, our study provides new insights into the influence IROs have on corporate disclosures. Prior accounting research implicitly or explicitly assumes the CEO and CFO have primary influence on corporate disclosure decisions, whereas the role 5 IROs play in shaping corporate disclosures has been largely ignored.

Why can’t corporate intranets just die already?

Communications Conversations

But, before you take my head off about the headline, let’s have an honest discussion about corporate intranets. I know corporate American isn’t giving up on the intranet concept yet. You name it, it’s probably on your corporate intranet.

Corporate Reputations to Watch in 2016

Return on Reputation

Corporate Communications GM Marissa Meyer Mary Barra NFL Pope Francis POTUS Roger Goodell Volkswagen Yahoo

10 corporate writing crimes

PR Daily

Corporate communicators with years in the trenches are all too familiar with seeing writing transgressions every day. In corporate communications, “writing for your audience” often takes a back seat to politics and the whims of executives. Using "corporate" verbs.

8 questions to ask before starting your first corporate podcast

Communications Conversations

Sure, you’ll want to consider your corporate social channels as prime sharing platforms for your podcast. On the corporate side, most podcasts are going to have a Q&A format (with the exception of more entertainment-focused podcasts like GE’s The Message ).

3 ways your organization can tackle corporate social responsibility

PR Daily

Corporate social responsibility should play an important role in all organizations. Has your organization implemented these or other corporate social responsibility initiatives successfully?

BPR Thrives: Introducing our Corporate Wellness Program

Barokas

That’s why we’re proud to announce Thrive, our new corporate wellness program. The post BPR Thrives: Introducing our Corporate Wellness Program appeared first on Barokas Public Relations.

How long before virtual reality transforms corporate storytelling?

Communications Conversations

They’re what I would call “experiential marketing” What about using VR for corporate storytelling? I even think this has possibilities among corporate communicators.

How corporate IT is actually killing employee communications

Communications Conversations

Corporate Communications Employee Communications corporate communications trends employee communications trends Years ago, I worked for an accounting and consulting firm here in Minneapolis. They ran their systems on Lotus Notes.

Should you remove the comments section from your corporate blog?

Communications Conversations

Part of my presentation caused a bit of a stir: My prediction that more people (and I would also argue, companies) will remove comments from their corporate blogs in the year ahead. If your corporate blog is like many, it gets few thoughtful comments.

10 outstanding corporate blogs

PR Daily

Alignment with corporate objectives. It''s probably time to freshen up the look of the site, but it is a truly great corporate social media effort. There seems to be a lot of noise about the "death of the company blog.".

Corporate activism insight and advice from noted PR pros

PR Daily

Recently, seven of the public relations industry’s top professionals offered candid insights into one of the hottest, most controversial issues of the day—corporate activism. Corporate activism is just a matter of doing good things and getting on the right side of hot issues, right?

Corporate storytelling is an essential future PR skill

Stuart Bruce

So if you’re a public relations, corporate communications or public affairs professional how will you change your way of operating to become a better corporate storyteller? Content corporate communications Public Affairs public relations