How to Write High-Quality Press Release Content

Cision

In this article, we will discuss the 4 key elements to writing high-quality press release content: The news announcement. So write your release with your audience in mind. The post How to Write High-Quality Press Release Content appeared first on Cision.

10 Knock-Their-Socks-Off Press Release Headline Writing Tips

Cision

Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” This is a great strategy to appeal to journalists who you want to write about your news.

Trending Sources

Just Write

Waxing UnLyrical

So when Kami asked me if I’d write a guest post for her, there was no way I’d say “no.” And I continue to guest blog whenever I can, because it’s just such a terrific thing to do, to stretch one’s writing and creative muscles. Just write.

10 Tiresome, Useless Clichés to Strip From Your Speech & Writing

PR Matters

Humour PR Words & Writing 10 bad cliches 10 terrible cliches business cliches cliches in business cliches in speeches cliches to avoid everyday cliches interview tips the worst cliches top 10 writing tips

Writing Inspiration Roundup: Our Top Writing Posts of 2015

Marketwired

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. The History of the Boilerplate and 7 Tips on Writing One.

How to Write News Release Headlines Reporters Love

Business Wire

The key to writing a good news release headline is to be both compelling and informative. While headline writing isn’t an exact science, a common formula includes the use of a number or trigger word + adjective + keyword + promise.

Rethinking Ogilvy’s 10 Tips for Writing for Today’s World

Ishmael's Corner

So it was with David Ogilvy’s advice on writing that made the rounds on LinkedIn this week. The post Rethinking Ogilvy’s 10 Tips for Writing for Today’s World appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Business Communications Writing business communications business writing tips david ogilvy writing tips persuasive business writing PR writing tips writing tips

5 Mistakes to Avoid When Writing a Press Release

Cision

Despite the changing environment and increasing use of technology, one skill remains as relevant as ever: knowing how to write press releases. Here are five mistakes to steer clear of when writing your next press release and advice on what to do instead: 1.

Why Your Writing Sucks: Business Writing Skills for the Digital Age [Book Review]

Polaris

When it comes to writing, lawyers are notoriously loquacious. Lawyers are the first to admit their writing is ridiculously wordy,” Kate told me in a phone conversation. “If Erickson told me she recently improved her own business writing. 1 Four reasons your writing sucks.

10 Knock-Their-Socks-Off Press Release Headline Writing Tips

Cision

Write as if it were a front page article. She says writing your headlines as they’d look in a reporter’s article can “show the reporter the article through his/her readers’ eyes.”. This is a great strategy to appeal to journalists who you want to write about your news.

We’re Serious About “Write Good Content”

Cision

In all the articles we’ve read and written on content marketing , write good content may be both the worst and most important advice we’ve seen. That means original research, stellar writing and new platforms and models of content.

9 common writing puzzlers

PR Daily

Competent writing is essential for any professional communicator. Choosing between affect and effect can be scary,” writes Vocabulary.com. When you are saying that one thing belongs to another, you use a part ,” writes Odyssey.

10 corporate writing crimes

PR Daily

Corporate communicators with years in the trenches are all too familiar with seeing writing transgressions every day. Writing for your boss rather than your audience. A common problem with corporate writing is that it’s full of lazy, meaningless verbs.

Writing great PR objectives

PR in High Definition

The post Writing great PR objectives appeared first on Firefly Communications. September is around the corner, which for many of you means it’s almost that time of the year to review 2015 and plan PR for 2016. How’s the year going? What are the challenges?

How to identify weaknesses in your writing

PR Daily

I spoke with a coaching client last week about bad writing. Here's what we decided: Most writing is neither bad nor good. Here's how you can identify bad writing: 1. Readers like writing that engages the mind's eye. But if I write the word "existence," what do you picture?

How to write a blog post

Public Relations Sydney

If you want to be seen as an industry expert or thought leader a great way to boost your profile is to write blog posts. The post How to write a blog post appeared first on Public Relations Sydney. Blog tips business blog how to write a blog post

Tips for writing cleaner social media copy

PR Daily

Great writing is in decline. Where do people make most of their writing blunders? Grammarly—a popular writing app—analyzed more than one billion words, and data suggest people are making more mistakes when crafting social media posts. Early birds writing between 4 a.m.

10 Irritating, Useless Clichés to Strip From Your Speech & Writing

PR Matters

Humour PR Words & Writing cliches to avoid interview tips the worst cliches in writing the worst cliches top 10 writing tips

4 Paths to Uninterrupted Writing Time

PR News

Reading and writing for uninterrupted stretches of time—and I consider five minutes to be an uninterrupted stretch of time—now seems like a rare, precious gift. The post 4 Paths to Uninterrupted Writing Time appeared first on PR News Blog.

Avoiding the Unkindly Cut in Business Writing

Ishmael's Corner

What does this have to do with business writing? The post Avoiding the Unkindly Cut in Business Writing appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I don’t smoke. I rarely drink more than two Old Fashioneds at a sitting. If I have a weakness, it’s called WG Yogurt.

13 rules to sharpen your PR writing

PR Daily

When a PR pro writes, it usually is a marketing activity—and that writing must be sharp, clear and focused. PR writing is as varied as marketing content: press releases, brochures, letters, blogging, website content and video-script writing.

8 writing tips for young PR pros

PR Daily

Writing is a cornerstone of all that we do as PR professionals. That gives you an idea of how important writing is to the PR industry. At my alma mater, all PR majors were required to spend a couple of semesters writing for the student newspaper. Write when the mood strikes you.

5 terrible writing habits to avoid

PR Daily

Free guide: 10 ways to improve your writing today. A recent infographic from GrammarCheck.net highlights five of the most common bad writing habits—and how to avoid them. I have a theory: The more disciplined the writer, the easier it is to make a living as one.

Stop writing content for the sake of writing content

PR Daily

I received an email from a client asking my team to write content that “spreads automatically and makes consumers want to buy the product,” and to do it immediately. The concept of “content” isn’t new or revolutionary, as we communications veterans know.

13 clever and inspiring quotes about writing

PR Daily

If you need a little inspiration this week, here are 13 witty and insightful quotes about writing. I never write ‘metropolis’ for seven cents when I can write ‘city’ and get paid the same.”. When writing about science, don't simplify the science; simplify the writing.”.

Writing rules PR pros should know

PR Daily

In public relations, writing is everything. Whether it’s in a press release, on a blog, or social media, your writing proficiency is vital. Many professionals fear writing for a number of reasons; among them is that there are so many confusing rules.

How to Write an Email Your Customers Will Give a Crap About

AirPR

“You’ve Got Mail” — not just a classic rom-com but an alert that really rocked the working world. In the ‘90s, email was one of the most welcomed inventions to hit a professional’s day-to-day.

How to Write Press Release Headlines That People Actually Read

B2B PR Sense

Active voice writing is much more powerful and makes you sound like a leader. It may sound self-evident, but you want to write a headline in a way that you find interesting to read. Remember that although you are writing for people, you're also writing for search engines.

25 ways to tighten your writing

PR Daily

Is it really possible to edit your own work when all the words you just finished writing are so precious? Yes, it can be done—and for the sake of making your writing stand out, it must be done. Try to stick to "I" voice or "you" voice throughout one piece of writing.

Write With Purpose: Your Content Marketing Needs a “Why”

PR 20/20

Why are you writing? Why are you writing more posts, creating more videos, or designing more infographics? Step 1: Write down your goals. Once you figure out these goals, write them down. The following is a guest post from Bill Widmer ( @TheBillWidmer ).

7 steps to better PR writing

PR Daily

Writing is often the linchpin of successful public relations campaigns. PR writing differs from newspaper copy or novel prose, but basic principles of writing prevail. Here’s how to improve your PR writing: 1. Immerse yourself in great writing. Keep writing.

How to cultivate winning writing habits

PR Daily

It provides tips on improving your speed, finding fodder for your copy, practicing good writing habits and using the right tools and techniques to make sure your work is seen. Are you coming up empty for writing ideas?

3 writing lessons from infographics

PR Daily

It’s the same with PR writing,” he says. There are several techniques you can learn about and use, such as brain writing. David Poulson , a colleague of Gude’s at Michigan State University, teaches academics how to write more effectively for the public.

A Newbie’s Guide to Writing AdWords Ads

Shift Communications

The platform is relatively easy to use; the tricky part lies in writing ads that set you up for success. So today, I present to you my top newbie tips for writing AdWords ads. As you write, approach the ads from a searcher’s perspective.

6 ways to practice better writing

PR Daily

Although I’ve been writing and editing professionally for more than 15 years, refining my abilities is something I still struggle with. Despite my dedication to the craft of writing, I’ll have moments when I stare at a blank screen, unable to call up the right words.

How to Write a Press Release (That Doesn’t Get Deleted)

AirPR

The press release has always been a go to staple in the PR pantry. It’s an ingredient nearly every PR pro busts out when they are looking to cook up something great. But if press releases are such key ingredients in PR’s recipe for success, why are so many PR pros continually let down by […].

Tips to make writing easier

PR Daily

Here are its top five tips for easier writing: Ideas are everywhere. What helps me is to start with a key sentence that I want to get across—call it the “main idea” of whatever it is I’m writing.

How to Write Concise and Compelling Press Release Headlines

Beyond PR

Writing a short press release headline that packs an informative punch isn’t easy. Our SlideShare How to Write Press Releases notes two rules of thumb for headline length: .

10 Annoying Grammar Mistakes to Avoid When Writing Just About Anything

Polaris

Rid Your Writing of These Annoying Grammar Mistakes. I’ve been working hard to eliminate the passive voice from my writing. My goal is to write more clearly and avoid overly complicated sentences. Then, I had to learn how to write more actively.

Why Mediocre Writing Is All Jane Austen’s Fault

Waxing UnLyrical

We are surrounded by mediocre writing, and it’s all Jane Austen’s fault. Why Mediocre Writing Is All Jane Austen’s Fault is a post from: Waxing UnLyrical. Twitter Facebook Google+ LinkedIn Why Mediocre Writing Is All Jane Austen’s Fault.