Medical Industry Public Relations

Ronn Torossian

The medical industry involves many different parts and options – there’s big pharma, hospice, practitioners, and more. The post Medical Industry Public Relations appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

5 terrific tips for winning industry awards

PR Daily

Putting an industry award on the company mantel can be a nice PR win for a B2B. Industry awards exist for every niche, and each competition will have multiple categories and/or subcategories, which increases the chances of winning but complicates entering.

Clichés of the PR Industry

PR Expanded

They say this because they have a certain amount of experience in particular industry, or similar experience working inside a related company. The post Clichés of the PR Industry appeared first on Deirdre Breakenridge.

Big Changes Ahead in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Big Changes Ahead for the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Breakdown of the State of the PR Industry (from altitude)

Ishmael's Corner

The post Breakdown of the State of the PR Industry (from altitude) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Most of those in the over-50 crowd remember a movie called “Wall Street.”

Google Schools the PR Industry

The Proactive Report

It’s a sad comment on the state of the PR industry when a search engine has to teach us how to write press releases. A few weeks ago I wrote about how the Google Panda 4.0 update was affecting PR content. One of the major effects of the Panda 4.0

Infographic: Key 2016 Events That Shaped the Media Industry

Cision

Featured Media Research Media Monitoring Media Analysis Trends media relations public relations media industry journalist State of the Media timelineIn the many years we’ve been doing our State of the Media Report , perhaps no year was as transformational or monumental as 2016. With a presidential election taking place, the issue of “fake news” came to the forefront of public conversation, leading journalists to feel that they have lost public trust.

5 PR industry father figures

PR Daily

It’s fascinating to chart the growth of public relations over the last century by looking at those who had the vision to create the industry. As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations.

Will the Communications Industry Change Because of President Trump?

Ishmael's Corner

The post Will the Communications Industry Change Because of President Trump? The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Before addressing the question, let’s consider the high-level objectives of the typical communications campaign. Increase awareness, often in the form of media coverage. Strive to fortify the brand. Of course, the ultimate goal is to win people over to your way of thinking so they “buy.”

The Competition and Industry Gets a Vote on Your Marketing

Sword and the Script

In fact, the entire industry gets a vote – buyer, seller, supplier, observer, analyst – and virtually anything with substantive influence on transactions or transaction intent. The post The Competition and Industry Gets a Vote on Your Marketing appeared first on Sword and the Script.

3 industry secrets PR professionals never share

Axia PR

How to grow your company’s visibility. Public relations is an extremely effective way to promote your company. A well-executed PR campaign attracts your target audience and converts those prospects into loyal customers. Inbound Marketing Public Relations PR Tips ESO

The Scale of Change in the PR Industry

The Proactive Report

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed.

Where is the PR Industry Heading in 2015?

Ronn Torossian

The post Where is the PR Industry Heading in 2015? These days, more and more business owners are realizing that attaining excellent PR services can help them take their companies to unprecedented levels of success.

Industry Recognition Matters

Ishmael's Corner

The post Industry Recognition Matters appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. We learned earlier this month that The Holmes Report named us one of five finalists for Tech Agency of the Year in the U.S. While some pooh-pooh awards, I view the Holmes Report recognition as a big deal. Our staff works damn hard.

PR pros predict which industry trends will matter most in 2019

PR Daily

How will the industry change in the coming year? Nearly all the industry professionals we chatted with for this post predicted that content will become increasingly important in the new year. What are your predictions for the industry as we head into 2019?

Rebuilding Your Reputation: From White Collar Crime to Industry Thought Leader

PR Expanded

I’ve been writing a lot about the Modern Communicator and answering questions that have flowed in through Twitter, Skype, LinkedIn and Facebook. Who is the Modern Communicator?

How To Create Interesting Digital Content For A “Boring” Industry

Cision

It seems like creating digital content for organizations like the NFL, Disney World and Carnival Cruise Line would be relatively easy tasks since their industries are naturally exciting. But for companies in less glamorous industries, this job may seem more challenging.

Study: What content do industry leaders consume?

PR Daily

The study reveals that executives still rely heavily on email to learn about the latest trends and topics in their industry. Industry association publications rank close behind with 32 percent and trade publications at 26 percent.

Guest Post: The PR Generalist vs. The Industry Specialist

PR Expanded

Because PR is relevant to nearly every industry, practitioners can tailor a career in any number of ways. One notable distinction: becoming an industry-specific specialist or PR generalist. Is industry specialist the right path for you?

6 free ways for ambitious PR pros to bolster their industry cred

PR Daily

Contribute to an industry publication. Cold-email someone in the industry. Getting regularly involved will increase your name recognition in the industry. The post 6 free ways for ambitious PR pros to bolster their industry cred appeared first on PR Daily.

State of the Public Relations Industry

HMA Public Relations

The post State of the Public Relations Industry appeared first on HMA Public Relations. Alison shares her takeaways on a PR Underground blog post about the salary of a PR specialist versus a PR manager, along with other surprising statistics. Click below for more].

Why You Should Enter Industry Award Programs

HMA Public Relations

Industry awards are a great way to demonstrate to clients how good the work is that you do for them. The post Why You Should Enter Industry Award Programs appeared first on HMA Public Relations.

Digital is Driving PR Industry Growth

The Proactive Report

Over the past couple of years companies have been spending more of their marketing and communication budgets on digital and social media. 72% of the PR firms polled by the 2015 Holmes Report rated digital and social as one of their top three growth drivers. Statista predicts that by 2019 spend on social and digital media will grow to $17 billion in the US alone. In 2013 87% of US companies were already using social media marketing. We’re now at 89%.

Infographic: 6 trends shaping the digital advertising industry

PR Daily

What role will artificial intelligence play in the industry? Digital channels are dominating the advertising market. As the landscape expands, new avenues for distribution and, ultimately, new challenges are constantly presented. Which channels will see the largest growth?

3 frustrating challenges communicators in highly regulated industries face

PR Daily

If you’re a communicator in a highly regulated industry, you’ve probably felt a little jealous of big consumer brands that pull off creative, spur-of-the-moment campaigns and content. Best Practices for Communicators in Highly Regulated Industries Conference.

How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

As CEO of an organization that represents newspapers across Canada and provides a wide range of services to their media members, Hinds knows firsthand the main challenge that the newspaper industry is facing. Hinds is optimistic that the newspaper industry can take advantage. “We

Radio trends—producers and on-air talent discuss state of the industry

Agility PR Solutions

Respondents were asked a wide range of questions on their attitudes about the state of the radio industry, their careers, how […]. The post Radio trends—producers and on-air talent discuss state of the industry appeared first on Agility PR Solutions. Public Relations industry

Radio 107

What’s next for PR pros in the fashion industry?

PR Daily

As the industry embarks on the last quarter of 2018 and on the heels of yet another fashion week season, five leaders within the fashion and lifestyle field speak up about the shifts witnessed and how they plan to serve clients next year and beyond. How has PR in the fashion sector changed?

PR predictions for 2019: 11 industry pros weigh in

Muck Rack

PR predictions for 2019: 11 industry pros weigh in

Shaking Up the Status Quo in Asia Leads to Industry Recognition.

Ishmael's Corner

As an agency that competes against companies 50+ times larger, this type of industry recognition is important. The post Shaking Up the Status Quo in Asia Leads to Industry Recognition. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The Holmes Report recently shorted-listed our Asia Pacific team as Tech Agency of the Year in the region.

Silicon Valley’s Next Victim: Tech Powerhouses Like Apple Looking to Disrupt the Banking Industry

Ronn Torossian

The post Silicon Valley’s Next Victim: Tech Powerhouses Like Apple Looking to Disrupt the Banking Industry appeared first on 5WPR CEO Ronn Torossian Founder's Blog. According to experts, it could be time for banking companies to sound the alarm.

5 ways social media has reshaped the PR industry

PR Daily

With a global usership in the billions, social media has become one of the fastest growing industries in the world. While it has touched just about every industry under the sun in some capacity, it has had a huge—and arguably more pointed—impact on the public relations industry.

How bad is the newspaper industry’s decline? It depends who you ask

Agility PR Solutions

Few industries have been as battered in the Internet age as the newspaper business. The post How bad is the newspaper industry’s decline? Public Relations industry

Why PR graduates should consider careers in the tech industry

PR Daily

Attention PR pros and people new to the industry: Technology startups and established organizations are looking for communicators. The tech industry is great for beginners.

4 tips to become an industry influencer

Public Relations Sydney

Becoming a person of influence in your industry can be very rewarding. An industry influencer is someone who is regarded as being in-the-know; someone who others in their industry look to for […].

Fresh Take on “Influence” in the Tech Industry

Ishmael's Corner

The search for influence in the tech industry can at times resemble the hunt by Ponce de León for the Fountain of Youth. The post Fresh Take on “Influence” in the Tech Industry appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Financial services industry loses ground in brand intimacy

Agility PR Solutions

The post Financial services industry loses ground in brand intimacy appeared first on Agility PR Solutions.

5 media relations tips for your next industry conference

PR Daily

Industry events are great opportunities for education, networking and inspiration. However, they also present a lesser-known benefit—the chance to meet journalists who are key to your industry and to pitch your organization for coverage.

New Ketchum study finds tech industry facing permission tipping point

Agility PR Solutions

According to new research from Ketchum, consumers are conflicted about technology’s growing role in their lives—signaling that the technology industry may be facing a permission tipping point.