Wadds Inc.

OCTOBER 28, 2024

It calls for more transparent, ethical and streamlined industry-wide pitching processes. They prioritise industry expertise first, followed by budget and creative capabilities. Public relations agencies pitching for new business face budget uncertainty, ghosting and intellectual property misuse.

Pitching 98

Pitching Industry Publicity Financial 98

Agility PR Solutions

JANUARY 8, 2025

Consumer needs and newer technologies fuel the development of the automobile industry, and effective communications and public relations have steered this change. The global automobile industry is expected to reach $462 trillion by 2030. This underlines why public relations are essential for brand management and customer satisfaction.

Automotive 96

Automotive Industry Communications Technology 96

Agility PR Solutions

NOVEMBER 20, 2024

The roles and their pay structures […] The post The rise of the content marketing industry: How compensation compares across roles appeared first on Agility PR Solutions. Content marketing grew quickly. This led to many specialized roles with unique abilities.

Content Marketing 101

Content Marketing Industry Marketing Education 101

Agility PR Solutions

JANUARY 13, 2025

Large corporations like Google, Apple, Microsoft, and Amazon have established near-monopolies in various sectors, and it often feels like a David vs. Goliath scenario for […] The post Tech PR for the underdogs: 5 ways smaller brands can compete with industry giants first appeared on Agility PR Solutions.

Industry 101

Industry Brand Branding Google 101

5W PR

FEBRUARY 26, 2025

Public relations in the supplement industry faces a defining challenge: making health and wellness products available to everyone who needs them. The supplement industry’s current $140 billion market value presents massive opportunities for companies willing to prioritize accessibility through strategic PR campaigns.

Industry 78

Industry Nonprofit Guidelines Community 78

5W PR

NOVEMBER 12, 2024

From product launches to industry influence, PR plays a crucial role in crafting the narrative for B2B tech companies.  Event Planning Coordinating targeted events, such as product demonstrations, webinars, or industry conferences, provides a venue for direct interaction with potential customers and partners.

Product Launch 78

Product Launch B2B Industry Case Study 78

5W PR

DECEMBER 25, 2024

Influencer marketing and alcohol marketing agencies have become powerful tools for brands in the alcohol industry to reach and engage their target audience. Collaborating with mixologists and bartenders can be particularly effective as they have a built-in following of cocktail enthusiasts and industry professionals who trust their expertise.

Industry 78

Industry Guidelines Marketing Creativity 78

Agility PR Solutions

NOVEMBER 18, 2024

What can the industry expect in 2025? The Creator Economy had another booming year in 2024, growing by leaps and bounds, and becoming a central component of PR and marketing strategy with its trademark authentic engagement.

Industry 113

Industry Marketing Agency Strategy 113

5W PR

NOVEMBER 21, 2024

The publishing industry, once dominated by traditional print media, is undergoing a significant transformation. The post From Picture to Chapter Books – Fresh Marketing Ideas for the Publishing Industry to Try appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Industry 78

Industry Apparel Print Marketing 78

Agility PR Solutions

JANUARY 21, 2025

Major players like Coinbase and Binance have reshaped their approach, moving away from mass-market advertising toward […] The post From hype to trust: The evolution of crypto marketing in a maturing industry first appeared on Agility PR Solutions.

Industry 96

Industry Marketing Education Advertising 96

Agility PR Solutions

FEBRUARY 3, 2025

Public relations in healthcare is no […] The post Transforming healthcare communication: How PR can lead the charge for patient-centered care and industry change first appeared on Agility PR Solutions.

Healthcare 91

Healthcare Industry Communications System 91

Agility PR Solutions

OCTOBER 27, 2024

Leaving no stone unturned, AI continues its march through the nooks and crannies of business operations, and new research from experience management firm Qualtrics reveals a significant impact on market research in the coming year and beyond—showing that within three years, more than half of market research may be done using AI-created, synthetic personas (..)

Study 106

Study Trends Industry Marketing 106

Ronn Torossian

MARCH 12, 2025

Learn how digital transformation, AI and immersive tech will reshape automotive marketing by 2025 as brands shift to personalized digital-first strategies The post The Future of Automotive Marketing: How Digital Transformation Will Define the Industry in 2025 appeared first on.

Automotive 195

Automotive Industry Marketing Strategy 195

Remote PR Jobs

DECEMBER 17, 2024

For more targeted opportunities, consider going to industry events or joining networks. Setting a fair freelance PR hourly rate that reflects your value and aligns with industry standards is key to building a successful freelance career. For more tips on finding clients and connecting, take a glance at this guide.

How To 231

How To Fashion Writing LinkedIn 231

Remote PR Jobs

OCTOBER 21, 2024

PR Skills to Make Your Resume Stand Out Communication Skills: Strong communication skills are key to many industries like marketing, sales and even journalism. Social Media Management: In today’s digital world, social media matters in the PR and communications industry. The same goes for working in PR and Communications.

Writing 243

Writing Publicity How To Examples 243

PR for Anyone

APRIL 2, 2025

Carla Hall is more than just a celebrity chef, shes a culinary force, a trailblazer, and a figure of resilience in the food industry. Finding Her Voice in the Culinary World Beyond the challenges of running a business, Carla struggled with finding her voice in an industry that often placed labels on chefs.

Industry 130

Industry Storytelling Education Television 130

5W PR

NOVEMBER 13, 2024

The media and advertising industries are poised for significant transformation in 2025, driven by evolving privacy regulations, advancements in artificial intelligence, and the rise of new media channels. Sustainability in Media and Advertising Sustainability has become a central focus for many industries, and media is no exception.

Advertising 157

Advertising Advertising Privacy Ethics 157

Sword and the Script

OCTOBER 29, 2024

Strive to “cover” your industry the way the news media once did. I’ve run a corporate blog that published a new post five days a week – it grew to rival industry trades. Publish at least once a week (2-5x is better), do it consistently and on deadline – rather than whenever you get to it. Over time you can add volume.

Marketing 216

Marketing eBook Guidelines B2B 216

Ronn Torossian

DECEMBER 5, 2024

From traditional press releases to social media influencers, the PR industry has evolved dramatically over the years. In the world of public relations, change is inevitable.

Digital PR 195

Digital PR Strategy Reputation Technology 195

Business Wire

MAY 5, 2021

Everyone is talking about Clubhouse – but is this a chat app, marketing tool, or a new way to connect reporters and industry experts around the globe? We asked seven journalists for their experiences and thoughts on Clubhouse and the opportunities it held for media relations.

Blogging 521

Blogging Media Relations Tools Report 521

Remote PR Jobs

MARCH 26, 2025

Networking is the backbone of success in Public Relations (PR) and Communications, especially for freelancers who rely on strong industry connections to land clients and grow their businesses. Ask insightful questions at panels, volunteer to speak, and contribute to industry discussions to establish your credibility.

Communications 149

Communications LinkedIn Crisis Communications Reputation 149

Ronn Torossian

NOVEMBER 21, 2024

In the cannabis industry, where stigmas and misconceptions still exist, storytelling is particularly valuable. Storytelling is one of the most powerful tools in marketing, allowing brands to forge emotional connections with their audiences. It helps brands communicate their values, educate consumers, and build trust.

Storytelling 39

Storytelling Marketing Education Consumer 39

Ronn Torossian

NOVEMBER 21, 2024

Sustainability has become a defining factor in the consumer packaged goods (CPG) industry. Today’s consumers prioritize brands that demonstrate a commitment to eco-friendly practices, from product development to packaging and marketing.

Marketing 195

Marketing Consumer Agency Industry 195

Business Wire

DECEMBER 15, 2022

As we tackle these issues, the question of what the future holds for the news and communications industries arises. Throughout 2022, the topics of COVID-19, economic uncertainty, work conditions, benefits, and technology continued.

Media Relations 498

Media Relations Media Trends Technology 498

Agility PR Solutions

JANUARY 28, 2025

The automotive industry has faced its fair share of challenges over the years, but few crises have had the far-reaching implications of Volkswagen’s emissions scandal.

Crisis 176

Crisis Automotive Industry Company 176

Agility PR Solutions

OCTOBER 13, 2024

When it comes to the PR industry, establishing a good reputation […] The post 8 ways to maximize ROI through strategic content partnerships—and how to find partners appeared first on Agility PR Solutions. But what exactly are content partnerships, how do you find the right partner, and how can you maximize your ROI?

How To 178

How To Resources Reputation Industry 178

Ronn Torossian

NOVEMBER 21, 2024

The cybersecurity industry is complex, and many potential customers lack the technical expertise to fully understand the threats they face or the solutions they need. Bridging this knowledge gap is essential for cybersecurity companies aiming to build trust and generate leads.

Education 195

Education Marketing Industry Company 195

Business Wire

NOVEMBER 26, 2024

Held annually in Las Vegas, CES is a global stage for innovation, where companies unveil cutting-edge technologies, products, and services across various industries, including consumer electronics, automotive, healthcare, smart home, AI, robotics, and more.

Automotive 407

Automotive Trade Shows Healthcare How To 407

Remote PR Jobs

JANUARY 14, 2025

Investing in online public relations training courses can help keep your teams skills sharp and updated with industry trends, allowing them to stay on top of evolving practices in the PR world. With the right tools and strategies, your remote PR team can achieve amazing results, no matter where theyre working from!

How To 161

How To Training Crisis Communications Leadership 161

Ronn Torossian

NOVEMBER 21, 2024

The cannabis industry is one of the fastest-growing markets in the world, but it also faces some of the most stringent regulations. Navigating the complex legal landscape while building a strong brand presence requires expertise, creativity, and compliance at every step.

Agency 39

Agency Marketing Creativity Industry 39

Agility PR Solutions

JANUARY 5, 2025

While artificial intelligence in journalism has applications in editorial, commercial, and technological domains of the industry, questions linger about its ethical implications and impact on journalistic integrity. Though there is a mass adoption of AI, its role and impact on journalism are still not clearly understood.

Ethics 110

Ethics Journalism Media Technology 110

Bianchi Biz Blog

JANUARY 23, 2025

While many PR firms may have the right basic skill set, without the in-depth market knowledge, awareness of automotive industry trends and issues, deeply experienced staff, and existing relationships with media and event organizers that an automotive specialist PR firm has, you may be missing your goals.

Automotive 97

Automotive Agency How To Conference 97

Ronn Torossian

JUNE 30, 2023

The food and beverage manufacturing industry is undergoing transformational changes due to new technology trends. The industry is incorporating processing methods, equipment advances, and packaging techniques to facilitate this transformation. These trends are revolutionizing product development and production.

Ethics 355

Ethics Trends Technology Industry 355

Remote PR Jobs

MARCH 11, 2025

Competitor Analysis: Comparing your media coverage with industry competitors. Sentiment Analysis: Categorizing coverage as positive, neutral, or negative to gauge public perception. Engagement Metrics: Tracking interactions such as shares, comments, and likes on social media.

Writing 230

Writing Report How To Analysis 230

Prowly

JANUARY 23, 2025

Use Media Monitoring to create queries and set up alerts for competitor mentions, industry keywords, or thought leaders. Alongside general news and business publications, Prowly's monitoring scans thousands of trade, industry, and specialist sources. Narrow it down with your industry keyword to get more laser-focused results.

Pitching 104

Pitching How To Media B2B 104