Cision
AUGUST 28, 2017
Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.”
ImPRessions - Crenshaw Communications
MAY 13, 2021
adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) Create and develop proactive pitch ideas for clients based on their industry, current trends and various announcements. Assist in the research, writing and development of new business proposals and presentations. Strong writing skills.
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ImPRessions - Crenshaw Communications
JUNE 3, 2021
Once we secure the right person to cover the story, we don’t pitch it to anyone else until it runs as an exclusive. Another thing I hear a lot on client calls in regards to pitching is how our team will “go wide”. So far I’ve helped research or draft bylines on topics like cybersecurity insurance and retail.
5W PR
NOVEMBER 7, 2023
They’re published by various media outlets, blogs, influencers, and major online retailers like Amazon. Research the publications, websites, or retailers that align with the target audience and submit the product information early. To secure a spot, start the preparations well in advance.
ImPRessions - Crenshaw Communications
MAY 13, 2021
This is an opportunity to work with well-known B2B tech companies in industries like adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc. Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media.
Cision
APRIL 8, 2015
Write as if it were a front page article. She says writing your headlines as they’d look in a reporter’s article can “show the reporter the article through his/her readers’ eyes.”. She says writing your headlines as they’d look in a reporter’s article can “show the reporter the article through his/her readers’ eyes.”.
ImPRessions - Crenshaw Communications
NOVEMBER 27, 2018
Don’t make research a sales pitch. This is meant to be a soft sell, not a hard commercial pitch. When B2B tech brands consider research options, they can be quick to write off developing data that polls or surveys consumers. Instead, they ask that the focus be on polling retail executives. This is a mistake.
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