Pitch the Media

PR for Anyone

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” You want to show the journalist some love.

Summer Entertaining Must Haves

PR for Anyone

Covid is slowing down so we’re starting to entertain again and doing outside makes everyone feel more comfortable. You might need to hop in the cooler and grab some ice to replace if it melts but it will keep your food fresh and cool all day. Summer is here.

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Summer Entertaining Must Haves

PR for Anyone

Covid is slowing down so we’re starting to entertain again and doing outside makes everyone feel more comfortable. You might need to hop in the cooler and grab some ice to replace if it melts but it will keep your food fresh and cool all day. Summer is here.

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How to Develop Good Social Listening Techniques

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Are you socially listening to the online conversation? It’s important to listen first and then respond.

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

Must Have Kitchen Gadgets

PR for Anyone

From cooking eggs, to easily opening jars, to easy ways to eat healthy. How often have you tried to peel an egg and you end up taking off half the whites or you get that funky layer of peel? A must have to have stashed in your kitchen drawer.

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How to Pitch Editors – Creating an Annual Pitching Calendar for Real Estate Agents

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. The easiest way to pitch the media is with a plan in place. One important thing to note is the media calendar.

How to Get in Magazines

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. What I was doing seemed to make sense. I submitted back-to-school ideas in August; gift guide suggestions in November; Mother’s Day in April.

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Influencers

PR for Anyone

I am asked all the time about whether or not to pay for influencers to promote your product, service, and brand. It’s important to really do your research and find the person whose audience will benefit from what you have to share and will listen to them talking about you.

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How to Make a Great LinkedIn Profile

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE so you know about all of our great videos like this right when they come out. Use emojis to make things pop.

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

How to Create Great Content – FAST

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Here is a great way to create great content fast: Most Realtors struggle with what content to post on social media and in blogs.

How to Create a Brand on Social Media ABC10

PR for Anyone

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media.

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How to Get Free Publicity Now (Real Estate Agents)

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. If you want to get free publicity right now, you want to be newsjacking. .

How to Give a Great Media Interview

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Now how do you give a great interview? Most importantly is to be prepared. You can get a feel right away for how yours will go.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf

Overcome Challenges in Your Industry

PR for Anyone

When you’re thinking of pitching the media, think about what you do to overcome challenges people face, demystify what’s happening in your industry. Nobody wants to see a story about what they already know. You want to pitch around that. How do you solve it.

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Good Stories

PR for Anyone

Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. How is your business related to weather, topics, holidays in September.

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Land Stories

PR for Anyone

Timing is everything when you want to land stories in the media. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. What to Pitch in September. What can you speak to?

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Maxim Behar for Eurocom TV: "Only artificial intelligence can defeat trolls on social media"

Maxim Behar

spoke to Eurocom TV with Slav Mehandzhiyski on trolling, bots and how to recognize 02.2021 Maxim Behar, Founder and CEO of the leading PR company M3 Communications Group, Inc.,

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

How to Build a Brand with Social Media

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. There is no easier way to build a brand than with social media. It’s an amazing tool to use to grow your brand.

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PR Myths

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Hiring a PR firm will not guarantee to make you famous. That being said, YOU have the power to make yourself famous. I’d love to connect.:

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TikTok Trends

PR for Anyone

Like it or not, TikTok is here to stay. It’s a huge demographic so it’s important to pay attention to what is trending on TikTok. Whether you are on it or not, it’s a great place to see what people are talking about. I’d love to connect.:

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How to Create Great Content Fast

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. In this post I want to share how to create great content fast. Do a “how-to”. I’d love to connect.:

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Pitch Ideas

PR for Anyone

This is going to seem kind of crazy but if you’ve been following me for awhile, you know this. You need to be pitching national publications NOW for stories that will go to print in October. Hard to think that far ahead. Isn’t that hard to imagine?

PR Myth #6 – PR is Only for Crisis

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Many people think of PR as something that is only when you are in crisis… that the PR spin machine has to start when things are spiraling negatively.

How to Use Public Relations as a Lead Generating Tool

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Think about who you want to work with? Another thing to consider is that media begets media. I’d love to connect.:

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Pitching the Local Media – Tips from the Pros

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE. The easiest way to do this is pitching the local media. Even though I teach this regularly, I went to the experts for their advice.

Journalists

PR for Anyone

Yes, they have super important jobs and get to be on TV or publish articles in big named magazines but at the end of the day, they are just like us. They get paid to do a good job. When you become a valuable asset to a journalist, they welcome you into their tribe.

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Zipped Me on FOX

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Don’t forget to think of the news anchor as your potential audience too. How cool is that?

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Video Strategy Plan

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. If you aren’t doing video yet, it’s really important to start. YouTubers upload 300 hours of video content to the platform every minute.

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How to Create Content Fast – Create one month of content in a day

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. How to Create Content Fast? I want to make it easy for you. Make a plan and it will become super easy to do!

Tell Your Story

PR for Anyone

People want to know who they are working with. They want to understand who that person is and why the person does what they do. Sharing your story allows potential clients and customers to relate with you. It’s time for you to share it with the world.

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Position Yourself as an Expert in Your Industry

PR for Anyone

It’s important to position ourself as an expert in your industry. It’s time to separate from the crowd and be seen as the expert you are. One way to do this is through niching. I know many of you are afraid to niche. I’d love to connect.:

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Land Media Using a Non-Profit

PR for Anyone

If you are involved in a charity/non-profit, a great was to land in the media is by using the non-profit as part of your story. NOTE: DO NOT get involved with a charity just to land in the media. She lost a son to suicide. It’s time for you to start implementing.

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PR Myth #5

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. It’s time for you to start implementing. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry!

Public Relations Strategy to Pitch the Media Today

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Are you looking for strategies to pitch the media today? Here’s a great way to jump on something super easy that happens every single year.

Do You Stand Out Online?

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE. The same is true for sellers, they are going to check you out on Google before they work with you.

PR Myth #4 – Size Doesn’t Matter

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. And quality means how it pertains to YOUR audience. That’s the key to succeeding in public relations. I’d love to connect.: