Enterprise Design Tips and Resources, via NYETM

Flack's Revenge

I enjoyed the NY Enterprise Tech Meetup last week. WTF is Design in the Enterprise? You can be forgiven for thinking that “enterprise design” is an oxymoron. Plus the field is not helped by its abundance of buzzwords which all kind of sound alike: user interface, user experience, enterprise design and customer experience. Enterprise Design Resources. The post Enterprise Design Tips and Resources, via NYETM appeared first on.

Globally Standardized KPIs for Enterprise Comms Reporting

Meltwater - PR

Enterprise Executives Marketing PR & Comms Planning & Strategy Reporting & AnalyticsIn the U.S., there is widespread acceptance and understanding that key performance indicators (KPIs) are critical for all communications professionals to translate the value of their work and find ways… Read More >>>.

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How the Enterprise Is Shifting Toward Corporate Social Responsibility and What It Means for Comms

Meltwater - PR

Enterprise Executives PR & Comms Planning & Strategy Reputation ManagementIn August 2019, one of the most influential business organizations in the world, the Business Roundtable, released a new Statement on the Purpose of a Corporation.

Enterprise Design Tips and Resources, via NYETM

Flack's Revenge

I enjoyed the NY Enterprise Tech Meetup last week. WTF is Design in the Enterprise? You can be forgiven for thinking that “enterprise design” is an oxymoron. Plus the field is not helped by its abundance of buzzwords which all kind of sound alike: user interface, user experience, enterprise design and customer experience. Enterprise Design Resources. The post Enterprise Design Tips and Resources, via NYETM appeared first on.

Free webinar: Grow your business through enterprise social

PR Daily

New advancements in enterprise social and AI unlock opportunities to connect with and engage employees while driving behavioral and procedural change. Learn how to improve workplace culture, boost employee morale and watch your company thrive by attending our free webinar, “Driving Business Outcomes Through Enterprise Social.”. You’ll learn how to: · Use enterprise social to align the workforce and co-create culture.

Free webinar: How Enterprise Holdings reaches more than 100,000 employees

PR Daily

Our next free webinar draws back the curtain on Enterprise Holdings, the successful car rental company with over 100,000 employees spanning seven countries.

How Humana measures the benefits of its enterprise social network

PR Daily

Enterprise social networks, or ESNs, get their share of scrutiny. says Brenda Rick Smith, former community manager for Humana’s thriving enterprise social network. Measure the impact of your enterprise social network ,” Smith explains how to establish ROI. Humana’s enterprise social network is called Buzz, and it coexists with the organization’s intranet, Hi! The post How Humana measures the benefits of its enterprise social network appeared first on PR Daily.

Exploring the social enterprise—and why business leaders say they’re not ready

Agility PR Solutions

The post Exploring the social enterprise—and why business leaders say they’re not ready appeared first on Agility PR Solutions. Just as brand and businesses are realizing the importance of putting customers at the core of their outreach strategies, organizations are increasingly aware of the need to move beyond mission statements and social impact programs to put humans at the center of their business strategies—in other words, to embrace the approaching business wave termed the […].

Full List: All of HubSpot's New Marketing Hub Enterprise Features

PR 20/20

Last week, HubSpot shared a pretty powerful blog post about the state of today’s enterprise marketing software. People hate enterprise software. Enter: HubSpot’s Marketing Hub Enterprise. And we’ve rounded up everything you need to know about the new Marketing Hub Enterprise.

Engineering the Enterprise for Content Marketing

Sword and the Script

How to Energize the Enterprise for Content Marketing. The post Engineering the Enterprise for Content Marketing appeared first on Sword and the Script. Recently a puzzle like the one nearby made rounds on the web. Fifth grade students allegedly can solve this problem in 20 seconds or less. If you tried and failed, you are not alone and we are together in this one. Though I tried to recall forgotten algebra lessons from the foggiest reaches of my mind the effort was for naught.

MetLife, Enterprise and more walk back NRA relationship following boycott

PR Daily

Enterprise Rent-A-Car’s social media team shared its decision through individual tweet replies , as well: Thank you for contacting us! Alamo, National, and Enterprise ended the program – effective March 26. Similar tweets have been sent from the Alamo Rent A Car and National Car Rental Twitter accounts, both owned by Enterprise, Limited. Backlash on social media is an effective way to get a brand manager’s attention.

The state of enterprise machine learning adoption—where are we?

Agility PR Solutions

The post The state of enterprise machine learning adoption—where are we? As machine learning has become more widely adopted across industries, new research from insight-driven biz/tech learning firm O’Reilly set out to learn more about how companies approach and use this evolving tool.

4 Key Components of a Winning Enterprise Social Strategy

Cision

Cision’s new white paper, “ A Hub, Spokes & Technology: Social Media Strategy for Enterprise Businesses ,” emphasizes the need to involve your entire organization in your enterprise social strategy. Here are four important aspects that need to be a part of your enterprise social strategy: Want more tips on creating your enterprise social strategy? Every brand knows the importance of social media.

Enterprises Beware: The Bots are Coming

Zignal Labs

The post Enterprises Beware: The Bots are Coming appeared first on Zignal Labs

3 Steps to Centralize Your Enterprise Content Strategy

Cision

Enterprise businesses are going through a digital transformation and executives are demanding measurable returns. At the recent “ How to Launch an Enterprise-Wide Content Strategy ” webinar, Bernie Borges, CEO of Find and Convert; Carlos Abler, leader of content marketing and strategy at 3M; and Cision senior analyst Caitlin Jamali explored how to centralize your content strategy to reach the right audience and unify as a business.

Sensitive content is accidentally leaked from most enterprises at least once a quarter

Agility PR Solutions

The post Sensitive content is accidentally leaked from most enterprises at least once a quarter appeared first on Agility PR Solutions. Brands and businesses aren’t being careful enough with proprietary company news, valuable customer data and other sensitive content, according to new research from cloud-native content services platform (CSP) Nuxeo.

3 Benefits of Integrating Your Enterprise Social Strategy

Cision

So how can enterprise businesses achieve success? Successful enterprise social strategies span silos and involve all departments, creating a cohesive plan that accurately reflects your business, employees and overall goals. Here are three positive results you’ll see when everyone in your organization joins forces to build a successful enterprise social strategy: 1. Learn the steps for building your successful enterprise-level social strategy.

Free webcast: Get ahead of your competition with enterprise video

PR Daily

Join Gwynne Dalseg, director of enterprise sales for the West Coast at MediaPlatform, and Shazia Haq, senior content marketing manager at MediaPlatform, as they offer new ideas for creating a leading video strategy that will energize your entire organization. Discover the world of enterprise video, and elevate your digital strategy. Incorporating video into your organization and learning the ins and outs of video functionalities can put a charge into your employee engagement.

The 140 Character Shake Down of the Enterprise

Zignal Labs

The post The 140 Character Shake Down of the Enterprise appeared first on Zignal Labs

How every enterprise should prepare for the inevitable crisis

Zignal Labs

The post How every enterprise should prepare for the inevitable crisis appeared first on Zignal Labs

Enterprise Applications Strategist - Baltimore, MD

Flack Me

Company: Agora, Inc. Location: Baltimore, Maryland Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: None Required Job Status: Full Time

10 Ideas for Media Pitches When You Have No News to Announce

Meltwater - PR

Enterprise PR & Comms Media OutreachThere you are, humming along, with plenty of news to pitch to media on behalf of your brand or client. There seem to be no shortage of announcements coming up… Read More >>>.

What PR Should Know Before Their Brand Takes a Political Stand

Meltwater - PR

Enterprise Executives Marketing PR & Comms Branding Risk ManagementIt used to be the exception to see brands taking a stand on social and political issues.In fact, it was considered taboo for companies to come out in favor of… Read More >>>.

Why Marketing and Comms Should Start Working with Trend Forecasters—And How to Find the Right Ones

Meltwater - PR

Enterprise Executives Marketing PR & CommsOf all the challenges that marketing and comms teams face regularly, predicting customer behavior might be the hardest to come by—and the most tantalizing. After all, seeing what consumers might… Read More >>>.

PR’s Critical Role in Search and Social Media Marketing

Meltwater - PR

Enterprise Marketing PR & Comms Media Outreach Social MediaDigital marketing is a puzzle that brands continue trying to solve. Under that umbrella, they know they need to have a strong search marketing game—and of course, there’s social media marketing… Read More >>>.

Executive Bylines: 5 Tips for Working with a Ghostwriter

Meltwater - PR

Enterprise Executives Marketing PR & Comms Content Marketing Social MediaAs an executive, it's important to distribute more content across all channels. By sharing your thought leadership on LinkedIn and other social media, your company website/blog, or through bylines on… Read More >>>.

Tips, Tools & Templates to Fuel Your 2018 Enterprise Marketing Strategy

PR 20/20

We expect a similar sentiment in 2017 as it’s still a primary challenge for many enterprises. What’s more, Smart Insights reported, “Highly data-oriented enterprises are 3 times more likely to improve their decision-making processes.”. Disclaimer: this is not your average end-of-year tips and tools blog post. We get that annual planning is a beast, and marketers everywhere are wrought with expectation and reporting woes.

Why You Need a Crisis Communications Plan Before Crisis Strikes—and What to Include in It

Meltwater - PR

Enterprise Executives PR & Comms Crisis Management Risk Management“Always expect the unexpected” should be every communications professional’s mantra, yet more often than not companies appear blindsided by issues they should have seen coming (hint: using a crisis communications… Read More >>>.

Brand Reinvention: How You Know It’s Time to Rebrand

Meltwater - PR

Whether your company is a long-standing consumer business, B2B enterprise, or nonprofit, there may come a time to reinvent its public image. Enterprise Executives Marketing PR & Comms Planning & Strategy Social ListeningKnowing when and how to rebrand, however, is… Read More >>>.

Crisis Response Across Channels—Best Practices for Social Media

Meltwater - PR

Enterprise Marketing PR & Comms Crisis Management Social MediaSocial media lets your business connect with an audience in real time. It can also accelerate negative comments about your business. If a digital PR crisis occurs, you need to be… Read More >>>.

3 Steps for Preparing Executives for Media Interviews

Meltwater - PR

Enterprise Executives PR & Comms Media Outreach Reputation ManagementLet’s be honest—some executives are born to be spokespeople—while others need training.After all, even if you’re an expert on a particular topic, it can be nerve wracking to stand in… Read More >>>.

6 Tips for Enforcing Consistent Messaging Across Your Organization

Meltwater - PR

Enterprise PR & Comms Planning & Strategy Reputation ManagementCommunicators today have a tall order. It’s tough enough to develop messaging for brands in a constantly changing market. But when we have to not only craft the message but… Read More >>>.

Creating a Flexible Brand Voice That Still Maintains Global Consistency

Meltwater - PR

Enterprise Executives PR & Comms Social Branding Social MediaDefining and documenting your brand voice is an important—although sometimes difficult—step toward creating a strong brand. The idea is that without your brand’s name attached to it, your content across… Read More >>>.

Brand 101

The Ultimate B2B Social Media Marketing Guide: How to Best Spend Your Advertising Budget

Meltwater - PR

Enterprise Marketing PR & Comms Branding Social MediaRemember when having a social media marketing budget to spend was an anomaly? The days when B2B advertising predominantly happened on Google and other third-party platforms? Well, Google still remains… Read More >>>.

How to Get Executive Bylines in Publications

Meltwater - PR

Enterprise Executives Marketing PR & Comms Content Marketing Media OutreachThought leadership and subject matter expertise are essential to an effective marketing strategy. Positioning company leaders as industry experts helps the brand express a point of view, vision, knowledge, and… Read More >>>.

5 Reasons Why Gaming Is the Next Big Brand Opportunity

Meltwater - PR

Enterprise Marketing PR & Comms Branding Social MediaLet's face it. Social media platforms are crowded and building a brand on these platforms is becoming more challenging by the day. For forward-thinking brand marketers, it's time to look… Read More >>>.

Brand 69

Want Big Global PR Results? Time to Think Small

Meltwater - PR

Enterprise Executives PR & Comms Corporate Comms Planning & StrategyWhen your business is international, it’s only natural to ask the question “should our PR agency be global too?” ” But, increasingly, some companies are finding it’s a better fit to… Read More >>>.

PR in the Boardroom: How Comms and PR Can Play a Bigger Role with the C-Suite

Meltwater - PR

Enterprise Executives PR & Comms Planning & Strategy Reporting & AnalyticsMost comms and PR leaders only interact with top execs when there is a crisis. When a social media debacle erupts on Twitter, or if there’s a failure of a product… Read More >>>.

Crew of the USS Enterprise as PR and Marketing Pros

Flack Me

That isn’t the reality for most of us, but for Star Trek’s USS Enterprise and it’s crew, that was a reality. Category: Flack Me Summary: What if the first time you met your new colleagues, it was to join them on a five-year journey into space? At least that’s how it seemed to the television

#MediaMonday – Brian Wright

HMA Public Relations

Today’s #MediaMonday is from Brian Wright, sports editor for Pinal Central, which includes the Casa Grande Dispatch, Maricopa Monitor, Coolidge Examiner, Eloy Enterprise, Florence Reminder & […]. Media Monday Arizona City Independent/Edition Brian Wright Casa Grande Dispatch Coolidge Examiner Eloy Enterprise Florence Reminder & Blade-Tribune Maricopa Monitor Pinal central San Tan Valley Sentinel Tri-Valley Dispatch What's Your Number