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New research from CPG-focused sales and marketing firm Acosta breaks down changes in shopping behaviors—and identifies four distinct consumer groups that emerged as a result of the pandemic. After more than a year of COVID-19 restrictions in the U.S., MORE
One way of managing this risk is the use of software that enables advertisers to target particular groups very precisely,” the FCA suggests. Financial services companies have new guidelines to follow in social media. The Financial Conduct Authority (FCA) has released its guidance on financial promotions in social media after “detailed engagement and consultation with the industry.”. Details of the FCA’s guidance were published in a press release last week. MORE
PR Reporting startup CoverageBook raises $2 million from large group of angel investors to fund existing & new products CoverageBook , a dedicated reporting SaaS tool for public relations, has announced a funding round of $2 million from a large group of over 1,500 angel investors. MORE
Channel 4 appoints Mel Bezalel as Commissioning Editor for E4; Mark Allen Group acquires several Elsevier titles; Yasir Khan appointed Editor-in-Chief of TRF. MORE
I have been a part of many different Facebook Groups, and I have found there are a range here for the types of communities they serve. Some are very large (like Carlos Gil’s Social Media Mastermind Group with 10k+ members) to relatively small (we have a family group for our new nephew Marcus!). I have been managing and overseeing a Social Media Professor’s Group now for almost two years (WOW!), Why did I create a FB Group for #FrebergAlums? MORE
Empowering affinity groups can boost employee engagement, confidence and trust–and provide a long-term burst of momentum toward DE&I goals. That’s where employee resource groups (ERGs) have come in. MORE
In 1937, on the campus of Princeton University, a small group—the Office of Radio Research (ORR)—formed with a novel mission: to study the impact of media and communication on consumers. The post Analyzing focus groups—are they still essential for consumer research? It was the intersection of two fledgling disciplines: social science and consumer research. One of its earliest efforts analyzed the panicked reaction of the public […]. MORE
COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. Cultivating and leveraging these groups can accomplish many things. MORE
For Wendy Guarisco, founder and chief media strategist for the Guarisco Group, the virtual world of work wasn’t a big adjustment. The post Guarisco Group’s Wendy Guarisco: ‘We’re still here’ appeared first on PR Daily. MORE
Maybe your company has overlooked Facebook Groups, but they could be an untapped resource for you to expand your business. On The PR Maven® Podcast, Nancy spoke with Skylar Welch, a loan officer at Acadia Lending Group, and Skylar shared how she picked up three new buyers in one month through referrals from a national Facebook Group. The post How Facebook Groups Can Grow Brand Loyalty appeared first on | The PR Maven. MORE
Many research tools are available, but focus groups can be valuable in getting insights into how a product may or may not work. Focus groups are small groups drawn from the larger audiences from which you need information. The group questioning process is structured enough to cause participants to give you the information you seek, yet informal enough that participants build on others’ comments and ideas. IR/PR brand focus groups PR public relations MORE
04.02.2021 Maxim Behar, Founder and CEO of M3 Communications Group, Inc., speaks to Capital magazine about the many successful projects and impressive achievements accomplished by his company in MORE
Lucy Denyer is appointed Associate Editor on The Telegraph Magazine; New Statesman Media Group to launch new title Capital Monitor; new Editor and Deputy Editor for Homes and Property at Evening Standard. Media Blog MORE
How Gambling.com Group uses Muck Rack to achieve PR goals MORE
Brand managers must actively cultivate private groups to get their messages in front of key stakeholders. Private groups are the future of social media, according to some experts, as news feeds are abandoned for less-crowded channels. . “In For example, if your brand sells pizza, one way to engage your target audience may be to create a group for beer aficionados where they can discuss the best beer pairings for pizza night,” she says. MORE
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally. MORE
Brandwatch adds virtual focus groups to platform with Social Panels. It’s been challenging to run focus groups and polling. Consumer research has been tricky during the pandemic. Survey fatigue has also become an issue. Brandwatch reckons it has an answer. MORE
Ben Chu returns to The Independent as Economics Editor, Evening Standard appoints a new Gaming and Tech Writer, and PA Media Group acquires Alamy. Media Blog MORE
Manchester Airports Group, or MAG Airports for short, is a leading airport group in the United Kingdom. With four airports being part of MAG, Manchester, London Stansted, East Midlands and Bournemouth, the group sees over 55 million passengers each year. It's the largest UK owned airport operator and has a history that dates back to 1938 when Manchester Airport, then called Ringway Airport, opened for business. MORE
Goins says Arch launched several ENs in late 2020 and worked to get the groups established. In advance on Black History Month this year, she found that the Black Professionals and Allies group’s goal was to “increase the visibility of employees of color in the company.” MORE
Jim Miller, founder and president of Momentum Communications Group, has this advice: Stay connected to the changing news of the day—prepared to respond quickly to whatever opportunity might come next, but try to unplug in your downtime. MORE
Sandy Lish, principal and co-founder of The Castle Group, sees this as the moment that PR pros must speak up on their values and core beliefs. The post The Castle Group’s Sandy Lish shares why PR pros must stand for something appeared first on PR Daily. MORE
Eager for a change and excited to take on a new challenge, I jumped at the opportunity to join SHIFT’s consumer practice group in the summer of 2013. One year later, I was still at SHIFT – but in the process of transitioning to the B2B group. Understanding that everyone’s experience is different and no employer is one and the same, I’ve shared key takeaways about how to successfully make the transition from one practice group to another. Agency Life practice group transitio MORE
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? MORE
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder ways to better engage their social media […]. The post Five things to remember when building social media groups appeared first on NewsWhip. MORE
A few further distinguished themselves with Grand Prizes and multiple wins: Alibaba Group, Cisco and Maxwell PR all pulled off that accomplishment—with Cisco earning two Grand Prize designations. MORE
Luckily, there’s a tried and true method for gaining essential insights into your key audiences: focus groups. Done right, focus groups can provide valuable qualitative data that will inform your communications strategy, allow customers to voice opinions they may not express directly to an organization and give clients new insights into key audience segments. Here are four tips to keep in mind to get the most from focus groups: 1. MORE
M3 Communications Group, Inc. The creative projects, with which M3 Communications Group, Inc. M3 Communications Group, Inc. M3 Communications Group, Inc. We at M3 Communications Group, Inc. M3 Communications Group, Inc. 12.05.2021. MORE
LinkedIn Groups , especially, can be a boon for businesses eager to facilitate more meaningful interactions between industry peers and potential customers. Here are some best practices on how to optimize marketing opportunities via LinkedIn Groups. Using LinkedIn Groups. Start by joining groups that are relevant to your product, services or industry. There are several ways to find groups. First, you can use the group search tool in LinkedIn. MORE
Firefly Communications Group is poised for an excellent 2019, following a series of client wins which helped increased its revenue by 18% in the last quarter of 2018. Claire Walker, Group CEO at Firefly Communications Group commented, “2018 was a strong year for Firefly Communications Group, from catching our first ‘unicorn’ to ongoing work with two organisations (NGINX and ANSYS) that both collaborate with NASA. MORE
02.2021 Maxim Behar, Founder and CEO of the leading PR company M3 Communications Group, Inc., spoke to Eurocom TV with Slav Mehandzhiyski on trolling, bots and how to recognize MORE
Recently he told me about a new effort that he helped conceive – DigiDig – a website and citizen-led group dedicated to studying this area. The intention is to connect with the many similar or analog groups that populate the global digital space. No membership fees, but requests for contributions via PayPal at info@digidig.it “ The post New Group Aims to Study Impact of AI and Algorithms on Society appeared first on. MORE
Whenever the weather permits an al fresco experience, James Burnett, director of public relations for Kane Communications Group, enjoys working in his quiet backyard. The post How Kane Communications Group’s James Burnett finds peace during WFH appeared first on PR Daily. MORE
I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. MORE
As you can see in the chart below, Temkin Group published a lot of interesting research in 2017. The post An Exciting Year For Temkin Group Research appeared first on Customer Experience Matters®. As the year winds down, it’s fun to look back and appreciate what’s been done. I’m very proud of what our team accomplished. We used many different research approaches (e.g., MORE
The post As businesses reopen, trust tensions emerge among 3 differentiated consumer groups appeared first on Agility PR Solutions. MORE
Every year, The Worldcom Public Relations Group draws on the knowledge of its 2000+ consultants to predict the environment that its clients will face in the year ahead. MORE
Katie Mudd, partner publicist at The Vokol Group has a different word for empathy: grace. The post Vokol Group’s Katie Mudd: ‘The greatest gift we can give each other right now is grace’ appeared first on PR Daily. MORE
6 questions with Beau Yarbrough from Southern California News Group MORE
The Seraph agency received a request from a political party, The Independent Group, to create and implement a promo digital campaign within a tight turnaround. MORE
Groups Related Topics Cision
JUNE 17, 2021
Channel 4 appoints Mel Bezalel as Commissioning Editor for E4; Mark Allen Group acquires several Elsevier titles; Yasir Khan appointed Editor-in-Chief of TRF.
PR Daily
SEPTEMBER 28, 2020
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally.
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Muck Rack
NOVEMBER 12, 2020
6 questions with Beau Yarbrough from Southern California News Group
PR Daily
MARCH 12, 2021
For Wendy Guarisco, founder and chief media strategist for the Guarisco Group, the virtual world of work wasn’t a big adjustment. The post Guarisco Group’s Wendy Guarisco: ‘We’re still here’ appeared first on PR Daily.
Marketwired
MARCH 24, 2016
Many research tools are available, but focus groups can be valuable in getting insights into how a product may or may not work. Focus groups are small groups drawn from the larger audiences from which you need information. The group questioning process is structured enough to cause participants to give you the information you seek, yet informal enough that participants build on others’ comments and ideas. IR/PR brand focus groups PR public relations
Muck Rack
JULY 13, 2021
How Group Nine Media uses Muck Rack to achieve PR goals
Muck Rack
JANUARY 12, 2021
How Gambling.com Group uses Muck Rack to achieve PR goals
PR Daily
JUNE 21, 2019
LinkedIn Groups , especially, can be a boon for businesses eager to facilitate more meaningful interactions between industry peers and potential customers. Here are some best practices on how to optimize marketing opportunities via LinkedIn Groups. Using LinkedIn Groups. Start by joining groups that are relevant to your product, services or industry. There are several ways to find groups. First, you can use the group search tool in LinkedIn.
PR Daily
DECEMBER 4, 2020
Jim Miller, founder and president of Momentum Communications Group, has this advice: Stay connected to the changing news of the day—prepared to respond quickly to whatever opportunity might come next, but try to unplug in your downtime.
PR Daily
OCTOBER 22, 2020
Empowering affinity groups can boost employee engagement, confidence and trust–and provide a long-term burst of momentum toward DE&I goals. That’s where employee resource groups (ERGs) have come in.
Agility PR Solutions
JULY 9, 2020
COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. Cultivating and leveraging these groups can accomplish many things.
|
Agility PR Solutions
DECEMBER 15, 2020
Every year, The Worldcom Public Relations Group draws on the knowledge of its 2000+ consultants to predict the environment that its clients will face in the year ahead.
Stephen Waddington
SEPTEMBER 4, 2020
Brandwatch adds virtual focus groups to platform with Social Panels. It’s been challenging to run focus groups and polling. Consumer research has been tricky during the pandemic. Survey fatigue has also become an issue. Brandwatch reckons it has an answer.
Shift Communications
AUGUST 18, 2015
Eager for a change and excited to take on a new challenge, I jumped at the opportunity to join SHIFT’s consumer practice group in the summer of 2013. One year later, I was still at SHIFT – but in the process of transitioning to the B2B group. Understanding that everyone’s experience is different and no employer is one and the same, I’ve shared key takeaways about how to successfully make the transition from one practice group to another. Agency Life practice group transitio
NewsWhip
MAY 26, 2020
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique?
Awario
APRIL 14, 2021
The Seraph agency received a request from a political party, The Independent Group, to create and implement a promo digital campaign within a tight turnaround.
PR Daily
MARCH 31, 2021
Goins says Arch launched several ENs in late 2020 and worked to get the groups established. In advance on Black History Month this year, she found that the Black Professionals and Allies group’s goal was to “increase the visibility of employees of color in the company.”
Cision
JANUARY 21, 2021
Lucy Denyer is appointed Associate Editor on The Telegraph Magazine; New Statesman Media Group to launch new title Capital Monitor; new Editor and Deputy Editor for Homes and Property at Evening Standard. Media Blog
Agility PR Solutions
MARCH 21, 2021
New research from CPG-focused sales and marketing firm Acosta breaks down changes in shopping behaviors—and identifies four distinct consumer groups that emerged as a result of the pandemic. After more than a year of COVID-19 restrictions in the U.S.,
Maxim Behar
FEBRUARY 8, 2021
02.2021 Maxim Behar, Founder and CEO of the leading PR company M3 Communications Group, Inc., spoke to Eurocom TV with Slav Mehandzhiyski on trolling, bots and how to recognize
PR Daily
OCTOBER 6, 2020
Whenever the weather permits an al fresco experience, James Burnett, director of public relations for Kane Communications Group, enjoys working in his quiet backyard. The post How Kane Communications Group’s James Burnett finds peace during WFH appeared first on PR Daily.
PR Daily
AUGUST 14, 2018
Luckily, there’s a tried and true method for gaining essential insights into your key audiences: focus groups. Done right, focus groups can provide valuable qualitative data that will inform your communications strategy, allow customers to voice opinions they may not express directly to an organization and give clients new insights into key audience segments. Here are four tips to keep in mind to get the most from focus groups: 1.
PR Daily
DECEMBER 2, 2020
Sandy Lish, principal and co-founder of The Castle Group, sees this as the moment that PR pros must speak up on their values and core beliefs. The post The Castle Group’s Sandy Lish shares why PR pros must stand for something appeared first on PR Daily.
Flack's Revenge
OCTOBER 18, 2016
Recently he told me about a new effort that he helped conceive – DigiDig – a website and citizen-led group dedicated to studying this area. The intention is to connect with the many similar or analog groups that populate the global digital space. No membership fees, but requests for contributions via PayPal at info@digidig.it “ The post New Group Aims to Study Impact of AI and Algorithms on Society appeared first on.
NewsWhip
FEBRUARY 28, 2018
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder ways to better engage their social media […]. The post Five things to remember when building social media groups appeared first on NewsWhip.
PR Daily
JUNE 10, 2020
A few further distinguished themselves with Grand Prizes and multiple wins: Alibaba Group, Cisco and Maxwell PR all pulled off that accomplishment—with Cisco earning two Grand Prize designations.
Cision
FEBRUARY 13, 2020
Ben Chu returns to The Independent as Economics Editor, Evening Standard appoints a new Gaming and Tech Writer, and PA Media Group acquires Alamy. Media Blog
PR Daily
OCTOBER 30, 2019
Brand managers must actively cultivate private groups to get their messages in front of key stakeholders. Private groups are the future of social media, according to some experts, as news feeds are abandoned for less-crowded channels. . “In For example, if your brand sells pizza, one way to engage your target audience may be to create a group for beer aficionados where they can discuss the best beer pairings for pizza night,” she says.
Maxim Behar
MAY 12, 2021
M3 Communications Group, Inc. The creative projects, with which M3 Communications Group, Inc. M3 Communications Group, Inc. M3 Communications Group, Inc. We at M3 Communications Group, Inc. M3 Communications Group, Inc. 12.05.2021.
Presspage
AUGUST 4, 2017
Manchester Airports Group, or MAG Airports for short, is a leading airport group in the United Kingdom. With four airports being part of MAG, Manchester, London Stansted, East Midlands and Bournemouth, the group sees over 55 million passengers each year. It's the largest UK owned airport operator and has a history that dates back to 1938 when Manchester Airport, then called Ringway Airport, opened for business.
PR Daily
MARCH 18, 2015
One way of managing this risk is the use of software that enables advertisers to target particular groups very precisely,” the FCA suggests. Financial services companies have new guidelines to follow in social media. The Financial Conduct Authority (FCA) has released its guidance on financial promotions in social media after “detailed engagement and consultation with the industry.”. Details of the FCA’s guidance were published in a press release last week.
Agility PR Solutions
SEPTEMBER 5, 2018
In 1937, on the campus of Princeton University, a small group—the Office of Radio Research (ORR)—formed with a novel mission: to study the impact of media and communication on consumers. The post Analyzing focus groups—are they still essential for consumer research? It was the intersection of two fledgling disciplines: social science and consumer research. One of its earliest efforts analyzed the panicked reaction of the public […].
PR Daily
NOVEMBER 3, 2020
Katie Mudd, partner publicist at The Vokol Group has a different word for empathy: grace. The post Vokol Group’s Katie Mudd: ‘The greatest gift we can give each other right now is grace’ appeared first on PR Daily.
Bianchi Biz Blog
FEBRUARY 22, 2021
I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker.
Maine PR Maven
SEPTEMBER 25, 2019
Maybe your company has overlooked Facebook Groups, but they could be an untapped resource for you to expand your business. On The PR Maven® Podcast, Nancy spoke with Skylar Welch, a loan officer at Acadia Lending Group, and Skylar shared how she picked up three new buyers in one month through referrals from a national Facebook Group. The post How Facebook Groups Can Grow Brand Loyalty appeared first on | The PR Maven.
PR in High Definition
FEBRUARY 12, 2019
Firefly Communications Group is poised for an excellent 2019, following a series of client wins which helped increased its revenue by 18% in the last quarter of 2018. Claire Walker, Group CEO at Firefly Communications Group commented, “2018 was a strong year for Firefly Communications Group, from catching our first ‘unicorn’ to ongoing work with two organisations (NGINX and ANSYS) that both collaborate with NASA.
Experience Matters
DECEMBER 28, 2017
As you can see in the chart below, Temkin Group published a lot of interesting research in 2017. The post An Exciting Year For Temkin Group Research appeared first on Customer Experience Matters®. As the year winds down, it’s fun to look back and appreciate what’s been done. I’m very proud of what our team accomplished. We used many different research approaches (e.g.,
Karen Freberg
AUGUST 13, 2018
I have been a part of many different Facebook Groups, and I have found there are a range here for the types of communities they serve. Some are very large (like Carlos Gil’s Social Media Mastermind Group with 10k+ members) to relatively small (we have a family group for our new nephew Marcus!). I have been managing and overseeing a Social Media Professor’s Group now for almost two years (WOW!), Why did I create a FB Group for #FrebergAlums?
Agility PR Solutions
AUGUST 11, 2020
The post As businesses reopen, trust tensions emerge among 3 differentiated consumer groups appeared first on Agility PR Solutions.
The Resolution Blog
JANUARY 15, 2018
PR Reporting startup CoverageBook raises $2 million from large group of angel investors to fund existing & new products CoverageBook , a dedicated reporting SaaS tool for public relations, has announced a funding round of $2 million from a large group of over 1,500 angel investors.
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