Expert insights. Personalized for you.
Thanks to LinkedIn’s “Groups” feature, there’s much that PR pros can do to expose themselves to millions of like-minded business professionals all over the world. When it comes to PR, Linked offers many options for those looking to join a group. Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators: Gerald Haman—who says his middle name is “Solution Man”—has gathered an unbelievable following with this group. MORE
One way of managing this risk is the use of software that enables advertisers to target particular groups very precisely,” the FCA suggests. Financial services companies have new guidelines to follow in social media. The Financial Conduct Authority (FCA) has released its guidance on financial promotions in social media after “detailed engagement and consultation with the industry.”. Details of the FCA’s guidance were published in a press release last week. MORE
PR Reporting startup CoverageBook raises $2 million from large group of angel investors to fund existing & new products CoverageBook , a dedicated reporting SaaS tool for public relations, has announced a funding round of $2 million from a large group of over 1,500 angel investors. MORE
I have been a part of many different Facebook Groups, and I have found there are a range here for the types of communities they serve. Some are very large (like Carlos Gil’s Social Media Mastermind Group with 10k+ members) to relatively small (we have a family group for our new nephew Marcus!). I have been managing and overseeing a Social Media Professor’s Group now for almost two years (WOW!), Why did I create a FB Group for #FrebergAlums? MORE
LinkedIn refines group features. On Tuesday, Venture Beat reported that LinkedIn was making several changes to its groups. Changes to groups—along with a standalone iOS app—launch Oct. The biggest change is that all groups will now be private, member-only discussions. LinkedIn users will have to join a particular group in order to see and take part in its conversations. Facebook’s empathetic answer to its “like” button has arrived. MORE
The post ESG-fueled Impact Investing gaining steam with all age groups appeared first on Agility PR Solutions. A study by global asset manager American Century Investments of U.S. and UK adults reveals broad appeal of “impact investing,” e.g., financial investments designed to have a positive impact on society, while providing potential long-term returns. MORE
Empowering affinity groups can boost employee engagement, confidence and trust–and provide a long-term burst of momentum toward DE&I goals. That’s where employee resource groups (ERGs) have come in. MORE
In 1937, on the campus of Princeton University, a small group—the Office of Radio Research (ORR)—formed with a novel mission: to study the impact of media and communication on consumers. The post Analyzing focus groups—are they still essential for consumer research? It was the intersection of two fledgling disciplines: social science and consumer research. One of its earliest efforts analyzed the panicked reaction of the public […]. MORE
COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. Cultivating and leveraging these groups can accomplish many things. The post Tapping the power of social media groups for PR appeared first on Agility PR Solutions. MORE
Maybe your company has overlooked Facebook Groups, but they could be an untapped resource for you to expand your business. On The PR Maven® Podcast, Nancy spoke with Skylar Welch, a loan officer at Acadia Lending Group, and Skylar shared how she picked up three new buyers in one month through referrals from a national Facebook Group. The post How Facebook Groups Can Grow Brand Loyalty appeared first on | The PR Maven. MORE
Many research tools are available, but focus groups can be valuable in getting insights into how a product may or may not work. Focus groups are small groups drawn from the larger audiences from which you need information. The group questioning process is structured enough to cause participants to give you the information you seek, yet informal enough that participants build on others’ comments and ideas. IR/PR brand focus groups PR public relations MORE
Lucy Denyer is appointed Associate Editor on The Telegraph Magazine; New Statesman Media Group to launch new title Capital Monitor; new Editor and Deputy Editor for Homes and Property at Evening Standard. Media Blog MORE
Brand managers must actively cultivate private groups to get their messages in front of key stakeholders. Private groups are the future of social media, according to some experts, as news feeds are abandoned for less-crowded channels. . “In For example, if your brand sells pizza, one way to engage your target audience may be to create a group for beer aficionados where they can discuss the best beer pairings for pizza night,” she says. MORE
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally. MORE
Brandwatch adds virtual focus groups to platform with Social Panels. It’s been challenging to run focus groups and polling. Consumer research has been tricky during the pandemic. Survey fatigue has also become an issue. Brandwatch reckons it has an answer. MORE
Ben Chu returns to The Independent as Economics Editor, Evening Standard appoints a new Gaming and Tech Writer, and PA Media Group acquires Alamy. Media Blog MORE
Manchester Airports Group, or MAG Airports for short, is a leading airport group in the United Kingdom. With four airports being part of MAG, Manchester, London Stansted, East Midlands and Bournemouth, the group sees over 55 million passengers each year. It's the largest UK owned airport operator and has a history that dates back to 1938 when Manchester Airport, then called Ringway Airport, opened for business. MORE
Jim Miller, founder and president of Momentum Communications Group, has this advice: Stay connected to the changing news of the day—prepared to respond quickly to whatever opportunity might come next, but try to unplug in your downtime. MORE
Sandy Lish, principal and co-founder of The Castle Group, sees this as the moment that PR pros must speak up on their values and core beliefs. The post The Castle Group’s Sandy Lish shares why PR pros must stand for something appeared first on PR Daily. MORE
Eager for a change and excited to take on a new challenge, I jumped at the opportunity to join SHIFT’s consumer practice group in the summer of 2013. One year later, I was still at SHIFT – but in the process of transitioning to the B2B group. Understanding that everyone’s experience is different and no employer is one and the same, I’ve shared key takeaways about how to successfully make the transition from one practice group to another. Agency Life practice group transitio MORE
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Aubrey Quinn (Partner & Managing Director, Clyde Group): Thanks for connecting with me today! An executive team member is involved in every account, which has consistently been a Clyde Group differentiator. MORE
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder ways to better engage their social media […]. The post Five things to remember when building social media groups appeared first on NewsWhip. MORE
A few further distinguished themselves with Grand Prizes and multiple wins: Alibaba Group, Cisco and Maxwell PR all pulled off that accomplishment—with Cisco earning two Grand Prize designations. Alibaba Group’s digital team had a prodigious year: Its Twitter following has mushroomed from 3,000 to 164,000, and business is bustling on LinkedIn (776,000+ followers), Facebook (305,000+ followers), YouTube (96,000+ subscribers) and Instagram (86,000 followers). MORE
There’s too much data, too little time. It’s an excuse we hear far too often, but it will no longer pass in today’s marketing world. Salesforce’s 2015 State of Marketing report. shows that 89 percent of marketers find social media listening effective, but only 37 percent are actively practicing it. Plus, recent technologies have made it easier than ever to sort through data, pinpoint information that matters and develop targeted strategies to help your organization thrive. MORE
Luckily, there’s a tried and true method for gaining essential insights into your key audiences: focus groups. Done right, focus groups can provide valuable qualitative data that will inform your communications strategy, allow customers to voice opinions they may not express directly to an organization and give clients new insights into key audience segments. Here are four tips to keep in mind to get the most from focus groups: 1. MORE
Richards Group founder resigns following racist remarks. The post Richards Group founder resigns after racist remarks, Uber criticized for sending political app notifications and Barnes & Noble suffers security breach appeared first on PR Daily. MORE
LinkedIn Groups , especially, can be a boon for businesses eager to facilitate more meaningful interactions between industry peers and potential customers. Here are some best practices on how to optimize marketing opportunities via LinkedIn Groups. Using LinkedIn Groups. Start by joining groups that are relevant to your product, services or industry. There are several ways to find groups. First, you can use the group search tool in LinkedIn. MORE
Recently he told me about a new effort that he helped conceive – DigiDig – a website and citizen-led group dedicated to studying this area. The intention is to connect with the many similar or analog groups that populate the global digital space. No membership fees, but requests for contributions via PayPal at info@digidig.it “ The post New Group Aims to Study Impact of AI and Algorithms on Society appeared first on. MORE
Whenever the weather permits an al fresco experience, James Burnett, director of public relations for Kane Communications Group, enjoys working in his quiet backyard. The post How Kane Communications Group’s James Burnett finds peace during WFH appeared first on PR Daily. MORE
I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. MORE
The post As businesses reopen, trust tensions emerge among 3 differentiated consumer groups appeared first on Agility PR Solutions. MORE
As you can see in the chart below, Temkin Group published a lot of interesting research in 2017. The post An Exciting Year For Temkin Group Research appeared first on Customer Experience Matters®. As the year winds down, it’s fun to look back and appreciate what’s been done. I’m very proud of what our team accomplished. We used many different research approaches (e.g., MORE
New predictions for the industry from independent comms consultancy partnership Worldcom PR Group draw on contributions from teams in over 115 cities, and as a result, the issues identified are both global and local. The post 2019 predictions and top 10 communications tips from Worldcom PR Group appeared first on Agility PR Solutions. The new year has begun, and PR prognostications are starting to take shape. MORE
Every year, The Worldcom Public Relations Group draws on the knowledge of its 2000+ consultants to predict the environment that its clients will face in the year ahead. MORE
Katie Mudd, partner publicist at The Vokol Group has a different word for empathy: grace. The post Vokol Group’s Katie Mudd: ‘The greatest gift we can give each other right now is grace’ appeared first on PR Daily. MORE
Groups Related Topics PR Daily
SEPTEMBER 28, 2020
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally.
Muck Rack
NOVEMBER 12, 2020
6 questions with Beau Yarbrough from Southern California News Group
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
PR Daily
OCTOBER 22, 2020
Empowering affinity groups can boost employee engagement, confidence and trust–and provide a long-term burst of momentum toward DE&I goals. That’s where employee resource groups (ERGs) have come in.
PR Daily
DECEMBER 4, 2020
Jim Miller, founder and president of Momentum Communications Group, has this advice: Stay connected to the changing news of the day—prepared to respond quickly to whatever opportunity might come next, but try to unplug in your downtime.
Muck Rack
JANUARY 12, 2021
How Gambling.com Group uses Muck Rack to achieve PR goals
Marketwired
MARCH 24, 2016
Many research tools are available, but focus groups can be valuable in getting insights into how a product may or may not work. Focus groups are small groups drawn from the larger audiences from which you need information. The group questioning process is structured enough to cause participants to give you the information you seek, yet informal enough that participants build on others’ comments and ideas. IR/PR brand focus groups PR public relations
|
PR Daily
JUNE 21, 2019
LinkedIn Groups , especially, can be a boon for businesses eager to facilitate more meaningful interactions between industry peers and potential customers. Here are some best practices on how to optimize marketing opportunities via LinkedIn Groups. Using LinkedIn Groups. Start by joining groups that are relevant to your product, services or industry. There are several ways to find groups. First, you can use the group search tool in LinkedIn.
PR Daily
DECEMBER 2, 2020
Sandy Lish, principal and co-founder of The Castle Group, sees this as the moment that PR pros must speak up on their values and core beliefs. The post The Castle Group’s Sandy Lish shares why PR pros must stand for something appeared first on PR Daily.
PR Daily
OCTOBER 6, 2020
Whenever the weather permits an al fresco experience, James Burnett, director of public relations for Kane Communications Group, enjoys working in his quiet backyard. The post How Kane Communications Group’s James Burnett finds peace during WFH appeared first on PR Daily.
Stephen Waddington
SEPTEMBER 4, 2020
Brandwatch adds virtual focus groups to platform with Social Panels. It’s been challenging to run focus groups and polling. Consumer research has been tricky during the pandemic. Survey fatigue has also become an issue. Brandwatch reckons it has an answer.
.jpg)
Cision
JANUARY 21, 2021
Lucy Denyer is appointed Associate Editor on The Telegraph Magazine; New Statesman Media Group to launch new title Capital Monitor; new Editor and Deputy Editor for Homes and Property at Evening Standard. Media Blog
|
|
Bianchi Biz Blog
FEBRUARY 22, 2021
I am the editorial director, Commercial Vehicle Group at Endeavor Business Media. The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker.
PR Daily
AUGUST 14, 2018
Luckily, there’s a tried and true method for gaining essential insights into your key audiences: focus groups. Done right, focus groups can provide valuable qualitative data that will inform your communications strategy, allow customers to voice opinions they may not express directly to an organization and give clients new insights into key audience segments. Here are four tips to keep in mind to get the most from focus groups: 1.
Shift Communications
AUGUST 18, 2015
Eager for a change and excited to take on a new challenge, I jumped at the opportunity to join SHIFT’s consumer practice group in the summer of 2013. One year later, I was still at SHIFT – but in the process of transitioning to the B2B group. Understanding that everyone’s experience is different and no employer is one and the same, I’ve shared key takeaways about how to successfully make the transition from one practice group to another. Agency Life practice group transitio
Agility PR Solutions
JULY 9, 2020
COVID-19 not only reinforced the popularity and power of social media, it also stressed the tremendous potential of social media groups. Cultivating and leveraging these groups can accomplish many things. The post Tapping the power of social media groups for PR appeared first on Agility PR Solutions.
PR Daily
OCTOBER 30, 2019
Brand managers must actively cultivate private groups to get their messages in front of key stakeholders. Private groups are the future of social media, according to some experts, as news feeds are abandoned for less-crowded channels. . “In For example, if your brand sells pizza, one way to engage your target audience may be to create a group for beer aficionados where they can discuss the best beer pairings for pizza night,” she says.
PR Daily
NOVEMBER 3, 2020
Katie Mudd, partner publicist at The Vokol Group has a different word for empathy: grace. The post Vokol Group’s Katie Mudd: ‘The greatest gift we can give each other right now is grace’ appeared first on PR Daily.
NewsWhip
MAY 26, 2020
Two years ago NewsWhip was fortunate enough to add Clyde Group as a new client. Clyde Group is a high-growth, PR & Public Affairs firm with a tremendous track record of success in Washington. What makes working for and working with the Clyde Group unique? Aubrey Quinn (Partner & Managing Director, Clyde Group): Thanks for connecting with me today! An executive team member is involved in every account, which has consistently been a Clyde Group differentiator.
PR Daily
MARCH 18, 2015
One way of managing this risk is the use of software that enables advertisers to target particular groups very precisely,” the FCA suggests. Financial services companies have new guidelines to follow in social media. The Financial Conduct Authority (FCA) has released its guidance on financial promotions in social media after “detailed engagement and consultation with the industry.”. Details of the FCA’s guidance were published in a press release last week.
Flack's Revenge
OCTOBER 18, 2016
Recently he told me about a new effort that he helped conceive – DigiDig – a website and citizen-led group dedicated to studying this area. The intention is to connect with the many similar or analog groups that populate the global digital space. No membership fees, but requests for contributions via PayPal at info@digidig.it “ The post New Group Aims to Study Impact of AI and Algorithms on Society appeared first on.
PR Daily
JUNE 10, 2020
A few further distinguished themselves with Grand Prizes and multiple wins: Alibaba Group, Cisco and Maxwell PR all pulled off that accomplishment—with Cisco earning two Grand Prize designations. Alibaba Group’s digital team had a prodigious year: Its Twitter following has mushroomed from 3,000 to 164,000, and business is bustling on LinkedIn (776,000+ followers), Facebook (305,000+ followers), YouTube (96,000+ subscribers) and Instagram (86,000 followers).
Cision
FEBRUARY 13, 2020
Ben Chu returns to The Independent as Economics Editor, Evening Standard appoints a new Gaming and Tech Writer, and PA Media Group acquires Alamy. Media Blog
NewsWhip
FEBRUARY 28, 2018
Groups on social media can be one way of getting your content or message in front of new audiences on social media. But what does a successful group look like? In recent months, the appeal of social media groups seems to be growing, as publishers and marketers ponder ways to better engage their social media […]. The post Five things to remember when building social media groups appeared first on NewsWhip.
PR Daily
APRIL 27, 2016
Thanks to LinkedIn’s “Groups” feature, there’s much that PR pros can do to expose themselves to millions of like-minded business professionals all over the world. When it comes to PR, Linked offers many options for those looking to join a group. Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators: Gerald Haman—who says his middle name is “Solution Man”—has gathered an unbelievable following with this group.
Agility PR Solutions
AUGUST 11, 2020
The post As businesses reopen, trust tensions emerge among 3 differentiated consumer groups appeared first on Agility PR Solutions.
PR Daily
OCTOBER 9, 2015
LinkedIn refines group features. On Tuesday, Venture Beat reported that LinkedIn was making several changes to its groups. Changes to groups—along with a standalone iOS app—launch Oct. The biggest change is that all groups will now be private, member-only discussions. LinkedIn users will have to join a particular group in order to see and take part in its conversations. Facebook’s empathetic answer to its “like” button has arrived.
Presspage
AUGUST 4, 2017
Manchester Airports Group, or MAG Airports for short, is a leading airport group in the United Kingdom. With four airports being part of MAG, Manchester, London Stansted, East Midlands and Bournemouth, the group sees over 55 million passengers each year. It's the largest UK owned airport operator and has a history that dates back to 1938 when Manchester Airport, then called Ringway Airport, opened for business.
Maine PR Maven
SEPTEMBER 25, 2019
Maybe your company has overlooked Facebook Groups, but they could be an untapped resource for you to expand your business. On The PR Maven® Podcast, Nancy spoke with Skylar Welch, a loan officer at Acadia Lending Group, and Skylar shared how she picked up three new buyers in one month through referrals from a national Facebook Group. The post How Facebook Groups Can Grow Brand Loyalty appeared first on | The PR Maven.
PR Daily
OCTOBER 16, 2020
Richards Group founder resigns following racist remarks. The post Richards Group founder resigns after racist remarks, Uber criticized for sending political app notifications and Barnes & Noble suffers security breach appeared first on PR Daily.
Agility PR Solutions
SEPTEMBER 5, 2018
In 1937, on the campus of Princeton University, a small group—the Office of Radio Research (ORR)—formed with a novel mission: to study the impact of media and communication on consumers. The post Analyzing focus groups—are they still essential for consumer research? It was the intersection of two fledgling disciplines: social science and consumer research. One of its earliest efforts analyzed the panicked reaction of the public […].
Experience Matters
DECEMBER 28, 2017
As you can see in the chart below, Temkin Group published a lot of interesting research in 2017. The post An Exciting Year For Temkin Group Research appeared first on Customer Experience Matters®. As the year winds down, it’s fun to look back and appreciate what’s been done. I’m very proud of what our team accomplished. We used many different research approaches (e.g.,
The Resolution Blog
JANUARY 15, 2018
PR Reporting startup CoverageBook raises $2 million from large group of angel investors to fund existing & new products CoverageBook , a dedicated reporting SaaS tool for public relations, has announced a funding round of $2 million from a large group of over 1,500 angel investors.
Agility PR Solutions
JANUARY 8, 2019
New predictions for the industry from independent comms consultancy partnership Worldcom PR Group draw on contributions from teams in over 115 cities, and as a result, the issues identified are both global and local. The post 2019 predictions and top 10 communications tips from Worldcom PR Group appeared first on Agility PR Solutions. The new year has begun, and PR prognostications are starting to take shape.
Karen Freberg
AUGUST 13, 2018
I have been a part of many different Facebook Groups, and I have found there are a range here for the types of communities they serve. Some are very large (like Carlos Gil’s Social Media Mastermind Group with 10k+ members) to relatively small (we have a family group for our new nephew Marcus!). I have been managing and overseeing a Social Media Professor’s Group now for almost two years (WOW!), Why did I create a FB Group for #FrebergAlums?
PR Daily
OCTOBER 23, 2015
There’s too much data, too little time. It’s an excuse we hear far too often, but it will no longer pass in today’s marketing world. Salesforce’s 2015 State of Marketing report. shows that 89 percent of marketers find social media listening effective, but only 37 percent are actively practicing it. Plus, recent technologies have made it easier than ever to sort through data, pinpoint information that matters and develop targeted strategies to help your organization thrive.
Agility PR Solutions
OCTOBER 20, 2019
The post ESG-fueled Impact Investing gaining steam with all age groups appeared first on Agility PR Solutions. A study by global asset manager American Century Investments of U.S. and UK adults reveals broad appeal of “impact investing,” e.g., financial investments designed to have a positive impact on society, while providing potential long-term returns.
Cision
MAY 14, 2020
For journalists and bloggers, Slack can be an effective way to get feedback on a draft, request advice on COVID-19 reporting, and more. Media Blog
92 
Let's personalize your content